Agenda 10/13/2020 Item #16F 4 (TDT Funds - Sports Tourism Events)10/13/2020
EXECUTIVE SUMMARY
Recommendation to approve the use of Tourist Development Tax Promotion Funds to support the
upcoming November 2020 Sports Tourism Event up to $7,000 and make a finding that this
expenditure promote tourism.
OBJECTIVE: To support the hosting cost for sporting event in November 2020 with a goal to attract
participants and spectators to Collier County through Sports Tourism.
CONSIDERATIONS: Collier County is scheduled to host the following Sports Tourism Event in
November 2020. The Tourism Division Sports Marketing Team has attracted this event to our
community. The projected hosting costs are based on experience with these same or similar events, the
event funding application request, and the projected room nights from the event orga nizer. Event
expenditures are the responsibility of the event organizer to pay. The Tourism Division proposes to
reimburse the event organizers for court rental costs based on the proposed rental cost from the facility
and room night visitation delivered to Collier County from the event participants and fans. These
expenditures are authorized to be reimbursed through the BCC approved Sports Assistance Program.
Staff utilizes the BCC approved Event Application form (attached) to determine the appropriate amount
of recommended funding based on a sports tourism industry standard maximum acquisition cost of fifteen
dollars per room night. In the case of this event, the acquisition cost is $10 per the chart below. Funding
for these sports events are subject to TDC recommendation and Board approval.
Naples Invitational (BDG, LLC) is scheduled for November 23-28, 2020 for the first time at
Community School of Naples. This is a men’s collegiate basketball tournament that was previously held
for the last four years in Nassau, Bahamas. The event is projected to attract 8 collegiate teams, 240
participants and generate 700 room nights in the County, direct visitor spending of $310,686 and TDT
revenue of $6,825. The requested reimbursement amount provided by the event organizer is $7,000 based
on the court rental costs and estimated 700 room nights.
Year Projected Nov 2020
Direct Spending $310,686
TDT Revenue $6,825
Room Nights 700
Acquisition Cost $10 (for $7,000)
Projected Teams: Drake, Iona, Toledo, South Alabama, Drexel, Loyola Marymount, Austin Peay, 8th team
TBD.
FISCAL IMPACT: Funding of up to $7,000 for the November 2020 events is included in the proposed
FY 21 Tourism Division budget in Fund 184 for Sports Marketing Event support.
GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this
Executive Summary.
ADVISORY BOARD RECOMMENDATION: The Tourist Development Council recommended
approval of this item 8-0 at the September 28, 2020 meeting.
LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote
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for approval. - CMG
RECOMMENDATION: To approve Tourist Development Tax Promotion Funds to support the
upcoming November 2020 Sports Tourism Event up to $7,000 and make a finding that this expenditure
promotes tourism.
Prepared by Nikki King, Sports Marketing Manager
ATTACHMENT(S)
1. Naples Invitational Basketball App (PDF)
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10/13/2020
COLLIER COUNTY
Board of County Commissioners
Item Number: 16.F.4
Doc ID: 13723
Item Summary: Recommendation to approve the use of Tourist Development Tax Promotion
Funds to support the upcoming November 2020 Sports Tourism Event up to $7,000 and make a finding
that this expenditure promote tourism.
Meeting Date: 10/13/2020
Prepared by:
Title: Tourist Development Tax Coordinator – Tourism
Name: Kelly Green
09/29/2020 12:27 PM
Submitted by:
Title: Division Director – Tourism
Name: Jack Wert
09/29/2020 12:27 PM
Approved By:
Review:
Tourism Kelly Green Stage 1 Review Completed 09/29/2020 12:27 PM
Public Services Department Jennifer Reynolds Stage 1 Review Completed 09/29/2020 12:32 PM
Tourism Jack Wert Director Review Completed 09/29/2020 5:08 PM
Corporate Business Operations Sean Callahan Executive Director- Corp Business Ops Completed 10/02/2020 2:44 PM
County Attorney's Office Colleen Greene Level 2 Attorney Review Completed 10/05/2020 10:32 AM
Office of Management and Budget Debra Windsor Level 3 OMB Gatekeeper Review Completed 10/05/2020 10:41 AM
County Attorney's Office Jeffrey A. Klatzkow Level 3 County Attorney's Office Review Completed 10/05/2020 11:55 AM
Budget and Management Office Ed Finn Additional Reviewer Completed 10/05/2020 4:18 PM
County Manager's Office Geoffrey Willig Level 4 County Manager Review Completed 10/06/2020 9:45 AM
Board of County Commissioners MaryJo Brock Meeting Pending 10/13/2020 9:00 AM
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Packet Pg. 2151 Attachment: Naples Invitational Basketball App (13723 : Sports Event Funding Request - Additional November Event)
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Packet Pg. 2152 Attachment: Naples Invitational Basketball App (13723 : Sports Event Funding Request - Additional November Event)
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Packet Pg. 2153 Attachment: Naples Invitational Basketball App (13723 : Sports Event Funding Request - Additional November Event)
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Packet Pg. 2154 Attachment: Naples Invitational Basketball App (13723 : Sports Event Funding Request - Additional November Event)
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Packet Pg. 2155 Attachment: Naples Invitational Basketball App (13723 : Sports Event Funding Request - Additional November Event)
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Packet Pg. 2156 Attachment: Naples Invitational Basketball App (13723 : Sports Event Funding Request - Additional November Event)