Agenda 11/14/2017 Item #16F 411/14/2017
EXECUTIVE SUMMARY
Recommendation to approve Tourist Development Tax Promotion funding to support four
upcoming December 2017 Sports Events up to $19,650 and make a finding that these expenditures
promote tourism.
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OBJECTIVE: Recommend funding support for managing and promoting four upcoming sports tourism
events in Collier County during FY18.
CONSIDERATIONS: Collier County is scheduled to host the following four events in December 2017.
The Tourism Division Sports Marketing Team has attracted these prestigious events to our community.
The projected hosting costs to manage these events are based on our past experience with similar events,
and the event funding applications from each event organizer. The Tourism Division proposes to pay
Parks and Recreation for the field rental cost and event staff support expenses for each event. Field rental
and event staff assistance are authorized expenditures for the BCC approved Sports Assistance Program.
Funding for these events is subject to TDC recommendation and Board approval.
Florida State Pickleball Championships will take place December 8-10, 2017. This is the second year
for this pickleball event taking place at East Naples Community Park. The event is projected to attract
over 300 athletes and generate 300 room nights in the County. In 2016, the event attracted 318 athletes,
217 room nights, TDT revenue of $1,872, and an economic impact of $70,200 for an investment of
$5,500. The expenses to be paid for this event will be assistance with facility rental up to $5,700. and park
staff overtime up to $1,500 for a total of $7,200.
Sports Recruiting Soccer Showcase will take place December 9-10, 2017. This is the third year for this
soccer event featuring youth players ages 15-18, taking place at North Collier Regional Park. The event is
projected to attract over 700 athletes and generate 400 room nights. In 2016, the event attracted 705
athletes, 129 room nights, TDT revenue of $8,822.52, and an economic impact of $330,844.50 for an
investment of $4,850. The expenses to be paid in support of this event will be assistance with facility
rental up to $3,200, event staff and sanctioning fees up to $1,150, and park staff overtime up to $1,500 for
a total of $5,850.
Naples Holiday Shootout will take place December 27-30, 2017. This is the 19th year this event has been
hosted in Naples Florida. The event features high school girls basketball and is one of the top national
tournaments. The event is projected to attract over 200 athletes and generate 400 room nights. In 2016,
the event attracted 290 athletes, 620 room nights, TDT revenue of $5,113.20, and an economic impact of
$191,745 for an investment of $8,500. The expenses to be paid for this event will be assistance with
officials cost, athletic trainers, and marketing the event up to $4,800.
Gulfshore Holiday Hoopfest will take place December 27-30, 2017. This is a boys basketball
tournament taking place at Golden Gate High School. This is the 22nd year the tournament has been
hosted in our area and will feature 16 teams from around the state and country. The event is projected to
attract over 200 athletes and to generate 150 room nights. In 2016, the event attracted 256 athletes, 90
room nights, TDT revenue of $4,032, and an economic impact of $151,200 for an investment of $5,000.
The expenses to be paid for this event will be assistance with officials fees, sanctioning fees, and event
staff up to $1,800.
FISCAL IMPACT: Funding of up to $19,650 for these four sports events is included in the BCC
approved FY 18 Tourism Division budget in Fund 184 for Sports Marketing Event support.
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GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this
Executive Summary.
ADVISORY BOARD RECOMMENDATION: The Tourist Development Council recommended
approval of this item 7-0 at the October 23, 2017 meeting.
LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote
for approval. - CMG
RECOMMENDATION: To recommend approval of Tourist Development Tax Promotion funding
requests to support four upcoming December 2017 Sports Events up to $19,650 and make a finding that
these expenditures promote tourism.
Prepared by: Michael Obyc, Senior Sports Marketing Manager
ATTACHMENT(S)
1. Applicatons December (PDF)
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COLLIER COUNTY
Board of County Commissioners
Item Number: 16.F.4
Doc ID: 4066
Item Summary: Recommendation to approve Tourist Development Tax Promotion funding to
support four upcoming December 2017 Sports Events up to $19,650 and make a finding that these
expenditures promote tourism.
Meeting Date: 11/14/2017
Prepared by:
Title: Tourist Development Tax Coordinator – Tourism
Name: Kelly Green
10/24/2017 1:55 PM
Submitted by:
Title: Division Director - Tourism – Tourism
Name: Jack Wert
10/24/2017 1:55 PM
Approved By:
Review:
Tourism Ed Caum Deputy Director Review Completed 10/24/2017 2:30 PM
Parks & Recreation Barry Williams Additional Reviewer Completed 10/25/2017 11:03 AM
Tourism Jack Wert Director Review Completed 10/25/2017 11:07 AM
County Attorney's Office Colleen Greene Level 2 Attorney Review Completed 10/25/2017 3:29 PM
County Attorney's Office Jeffrey A. Klatzkow Level 3 County Attorney's Office Review Completed 10/26/2017 7:30 AM
Office of Management and Budget Valerie Fleming Level 3 OMB Gatekeeper Review Completed 10/26/2017 9:06 AM
Budget and Management Office Ed Finn Additional Reviewer Completed 11/03/2017 9:06 AM
County Manager's Office Tim Durham Executive Director- Corp Business Ops Completed 11/03/2017 10:32 AM
County Manager's Office Leo E. Ochs Level 4 County Manager Review Completed 11/03/2017 11:47 AM
Board of County Commissioners MaryJo Brock Meeting Pending 11/14/2017 9:00 AM
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