TDC Minutes 05/27/2011 RMay 27, 2011
MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT
COUNCIL MEETING
Naples, Florida, May 27, 2011
LET IT BE REMEMBERED, that the Collier County Tourist Development
Council in and for the County of Collier, having conducted business herein,
met on this date at 9:00 AM in a REGULAR SESSION in Building "F" of
the Government Complex, Naples, Florida with the Following members
present:
Chairman: Commissioner Georgia Hiller
RECEIVED
FEB 2 2 2012
Board of County Commissioners
ALSO PRESENT: Jack Wert, Tourism Director
Gary McAlpin, Coastal Zone Management Director
Colleen Greene, Assistant County Attorney
Kelly Green, Tourist Tax Coordinator Misc. Corres:
Date: ``E I l % t t - ,
Item #:!
May 27, 2011
Any persons in need of the verbatim record of the meeting may request a copy of the video
recording from the Collier County Communications and Customer Relations Department or
view online.
1. Call to Order — Chairman Hiller
Commissioner Hiller called the meeting to order at 9:00 A.M.
2. Pledge of Allegiance
Pledge of Allegiance was recited.
3. Roll Call
A quorum was established.
4. Changes and Approval of Agenda
Commissioner Hiller moved to approve the agenda subject to eliminating items 9a, b, d, e,
f, g and item 10 from the agenda (due to possible time constraints). Second by Mr. Hendel.
Carried unanimously 8 — 0.
Commissioner Hiller moved to continue item 6.a until the next meeting. Second by Mr.
Olesky. Carried unanimously 8 — 0.
5. Approval of TDC Minutes
a. Regular Meeting April 25, 2011
Mr. Sorey move to approve the minutes of the April 25, 2011 meeting subject to the
following change:
• Page 3, paragraph 1, line 1 from "for the new proposed AE zone." to "for the new
proposed AE zone, east of the Coastal Construction Setback Line."
• Page 2- 3, paragraph 1, - elimination of line 3 - ( "This is a preserve area. ")
Second by Mr. Hendel. Carried unanimously 8 — 0.
6. Presentations / Public Comment - (10 min)
a. Rick Medwedeff Service Award
Continued.
7. New Business
The Council determined they would hear items d, e, and f before items a, b and c.
d. FY 12 Proposed Tourism Department Budget
Jack Wert, Tourism Director presented the Executive Summary "Recommend approval
of Tourism Department & Museum Department Budgets for FY 12" dated May 27, 2011
for consideration.
Discussion occurred on the source of funding for operation of County Owned Museums.
May 27, 2011
Mr. Sorey moved to place on the record. the Tourist Development Council opposes
utilizing Tourist Tax Revenue to fund the operation of County Owned Museums.
Second by Mr. Hill.
Mr. Sorey amended the motion to place on the record: the Tourist Development
Council opposes utilizing Tourist Tax Revenue to fund the operation of County Owned
Museums. The Council recommends that the operation of County Owned Museums be
funded by the General Fund. (The Ordinance governing the Tourist Development
Council be modified as necessary to eliminate funding provisions and with said
funding phased out over a 3 year period). Second by Mr. Mendel. Carried
unanimously 8 — 0.
Speaker
Ron Jamro, Director, Collier County Museums
The Council recommended Mr. Jamro provide a detailed analysis of County Owned
Museum funding (including operations and capital expenditures) for other Florida
Counties (as applicable) for their review.
Mr. Hendel moved to accept the (recommend the Board of County Commissioners
approve) FY12 Tourism Department and Museum Department Budgets. Second by
Mr. Sorey. Carried unanimously 8 — 0.
Discussion occurred on whether the action included the budget be approved subject to the
removal of the County Museum Fund (Fund 198).
The motion was clarified.
Mr. Hill moved to (recommend the Board of County Commissioners) approve the FY12
Tourism Department Budget in the amount of $13,050,000 for all funds with the
exception of Fund 198 (Category C -1- County Owned Museums). If BCC approves
the Council's recommendation of eliminating Fund 198 from the budget, said funds be
made available to the TDCfor expenditure. Second by Commissioner Hiller. Carried
unanimously 8 — 0.
e. FY 12 TDC Category "C -2" Non - County Owned Museum Grant Requests
Jack Wert, Tourism Director provided the Executive Summary "Tourist Tax Category
C -2 Grant Application Review and Recommendation for FY 12 totaling $280, 000" dated
May 27, 2011 for consideration.
The Council requested staff place an item on a future agenda for review of non - county
owned museum grant guidelines.
Mr. Hendel reported he is a past president of the Holocaust Museum of Southwest
Florida, Board of Directors and asked if he represents a conflict of interest on their
application.
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May 27, 2011
Colleen Greene, Assistant County Attorney stated as past president, it is not necessary
for Mr. Hendel to recuse himself, however if he feels there is "an appearance of a
conflict" he may recuse himself.
Speakers
Joel Kessler, Executive Director, Naples Art Association.
Joe Cox, Executive Director, Golisano Children's Museum of Naples.
Amy Snyder, Executive Director, Holocaust Museum of Southwest Florida.
Mr. Sorey left at 10:30 A.M.
Robin DeMattia, Friends of Rookery Bay.
Brian Holley, Executive Director, Naples Botanical Garden.
Golisano Children's Museum of Naples
Commissioner Hiller moved to recommend the Board of County Commissioners
approve the grant request for the Golisano Children's Museum of Naples in the
amount of $100,000. Second by Mr. Hendel. Carried unanimously 7 — 0.
Holocaust Museum of Southwest Florida
Mr. Hill moved to recommend the Board of County Commissioners approve the Grant
Request for the Holocaust Museum of Southwest Florida in the amount of $30,000.
Second by Mr. Hendel. Carried unanimously 7— 0.
Naples Art Association, d.b.a. von Liebig Art Center
Mr. Hendel moved to recommend the Board of County Commissioners approve the
grant request for the Naples Art Association, d.b.a. von Liebig Art Center in the
amount of $35,000. Second by Ms. Becker. Carried unanimously 7 — 0.
Friends of Rookery Bay
Discussion occurred on the legal structure /ownership of the Rookery Bay National
Estuarine Research Reserve and the Friends of Rookery Bay. Specifically, whether the
facility is a "Non- County Owned Museum" and if the Friends of Rookery Bay qualify as
grant recipient under the Ordinance.
Commissioner Hiller moved to recommend the Board of County Commissioners deny
the grant request for the Friends of Rookery Bay.
Without a second, the motion was not considered.
Mr. Hendel moved to recommend the Board of County Commissioners approve the
grant request for the Friends of Rookery Bay in the amount of $40,000. Second by Ms.
Becker. Motion carried 5 "yes" — 2 "no." Commissioner Hiller and Mr. Miller voted
"no. "
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May 27, 2011
Naples Botanical Garden
Mr. Hill moved to recommend the Board of County Commissioners approve the grant
request for the Naples Botanical Garden in the amount of $75,000. Second by Mr.
Olesky. Carried unanimously 7 — 0.
Break: 10:45 A. M.
Reconvened.- 10:55 A.M.
L FY 12 TDC Category "B" Marketing Grant Requests
Jack Wert presented the Executive Summary "Tourist Tax Category B Grant
Application Review and Recommendation for FY 12 totaling $60, 000 " dated May 27,
2011 for consideration.
Speakers
Elaine Hamilton, United Arts Council
Merlin Lickhalter, ArtsNaples World Festival
Shannon Franklin, Executive Director, Naples International Film Festival
United Arts Council
Discussion occurred noting previous actions by the Council recommended the United
Arts Council expenditure be included in the annual budget (not a grant award).
Mr. Wert noted the funds were not available within the budget so it has been presented
as a grant request.
Mr. Hendel moved for the $15,000 proposed grant for the United Arts Council be
placed in a grants fund reserve (contingency) or re- distributed to other applicants
requesting funds within the grant category. Second by Ms. Becker. Motion carried 4
"yes" — 3 "no." Commissioner Hiller, Mr. Olesky and Mr. Gibson voted "no."
Mr. Wert noted the process would be to reduce the fund allocation in the Category B
Grant Requests by $15,000 and these funds be made available for distribution to the
United Arts Council through the budget.
Colleen Greene, Assistant County Attorney noted she would need to review the issue
to see if transferring the funds is permitted.
Mr. Miller rescinded his affirmative vote on the motion.
The motion failed 3 `yes" — 4 "no. " Commissioner Hiller, Mr. Miller, Mr. Olesky and
Mr. Gibson voted "no."
Commissioner Hiller moved to continue the item to the next meeting until an opinion is
rendered by the County Attorney on the options available for the request. Second by
Mr. Miller. Carried unanimously 7 — 0.
May 27, 2011
ArtsNaples World Festival
Ms. Becker moved to recommend the Board of County Commissioners approve the
grant request for the ArtsNaples World Festival in the amount of $25,000. Second by
Mr. Hendel. Carried unanimously 7— 0.
Corrigan Sports Enterprises
Mr. Gibson moved to recommend the Board of County Commissioners approve both of
the Corrigan Sports Enterprises grant requests (Presidents Cup Women's Lacrosse
Tournament and High Schools Boy's Lacrosse event) in the amount of $10,000 each,
($5,000 for FYI] and $5,000 for FY12). Second by Mr. Olesky. Motion carried 6
"yes" — I "no." Commissioner Hiller voted "no."
Naples International Film Festival
Ms. Becker moved to recommend the Board of County Commissioners approve the
grant request for the Naples International Film Festival in the amount of $10,000.
Second by Mr. Hill.
Mr. Hendel recommended funding in the amount of $20,000. Ms. Becker and Mr. Hill
agreed.
Motion carried 4 "yes" — 3 "no." Mr. Gibson, Mr. Olesky and Mr. Miller voted "no':
Mr. Wert noted only $10,000 was required for approval in FY 12.
Mr. Olesky moved to recommend the Board of County Commissioners approve the
grant request for the Naples International Film Festival in the amount of $10,000.
Second by Ms. Becker. Carried unanimously 7 — 0.
a. FY 11/12 TDC Category "A" Fund Budget Analysis and 10 Year Plan
Gary McAlpin, Director, Coastal Zone Management provided the Executive
Summary "TDC review and recommend approval of the Fund 183 and 195 10 -Year Plan
and Fund 195 FYI 1112 Fund Budget and Analysis Report" dated May 27, 2011.
The Council heard a preliminary overview of the item. The Tourist Development
Council will review the item in detail at the next meeting.
Mr. Olesky moved to request that staff prepare an analysis for Council review on the
feasibility of the Coastal Zone Management Department employing their own coastal
engineers as opposed to outsourcing the work. Second by Mr. Gibson. Carried
unanimously 7 — 0.
b. FY 12 Fund 195 Grant Applications
Gary McAlpin, Director, Coastal Zone Management presented the Executive
Summary "Recommendation for the TDC to recommend approval of the TDC Category
`A" Grant Applications from the City of Naples, The City of Marco Island and Collier
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May 27, 2011
County for FY -11112 in the amount of $23,728,550 " dated May 27, 2011 for
consideration.
The Council heard a preliminary overview of the item. The Tourist Development Council
will review the item in detail at the next meeting.
c. FY 12 Fund 183 Grant Applications
Gary McAlpin, presented the Executive Summary "For the TDC to recommend
approval of the Category "A " Tourist Development Fund 183 Grant Applications for
Beach Park Facilities for FY 2011112 in the amount of $1,025, 000" for consideration.
The Council heard a preliminary overview of the item. The Tourist Development Council
will review the item in detail at the next meeting.
Commissioner Hiller moved to continue items 7 a, b and c. until the next meeting.
Second by Mr. Gibson. Carried unanimously 7 — 0.
g. TDC Summer Meeting Schedule
Jack Wert presented the Executive Summary "Summer Meeting Schedule for Tourist
Development Council (TDC) " dated May 27, 2011 for consideration.
The item was continued to the June TDC meeting.
8. Old Business
a. Fund 195 Project Report
b. Fund 183 Project Report
Submitted by Staff.
9. Marketing Partners Reports
c. Research Data Services
Continued
11. Detailed Staff Reports
Submitted by Staff.
12. Council Member Discussion
Jack Wert noted the EVP Volleyball Tournament will be held May 28, 2011 on
Vanderbilt Beach.
13. Next Scheduled Meeting Date/Location — June 29, 2011— 9:00 A.M.
Collier County Government Center, Administration Bldg. F, 3rd Floor,
3299 East Tamiami Trail, Naples, Florida 34112
Commissioner Hiller moved to hold the next regular Tourist Development Council
Meeting on June 29, 2011 at 9:00 A.M. Second by Mr. Hill. Carried unanimously 7 — 0.
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May 27, 2011
There being no further business for the good of the County, the meeting was
adjourned by order of the Chair at 12:07 P.M.
CO LIER CO NTY TOURIST
DEVELOPMENT COUNCIL
issioner Georgia Hiller
These minutes approved by the Board/Committee on
as presented or as amended