Loading...
TDC Minutes 06/22/2009 R June 22, 2009 MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL MEETING Naples, Florida, June 22, 2009 LET IT BE REMEMBERED, that the Collier County Tourist Development Council in and for the County of Collier, having conducted business herein, met on this date at 8:30 AM in a REGULAR SESSION in Building "F" of the Government Complex, Naples, Florida with the Following members present: Chairman: Commissioner Donna Fiala Vice Chairman: Murray H. Hendel Susan Becker Clark Hill Rick Medwedeff Robert Miller Ed (Ski) Olesky John Sorey III Rob Popoff ALSO PRESENT: Jack Wert, Tourism Director Gary McAlpin, Coastal Zone Management Director Colleen Greene, Assistant County Attorney Kelly Green, Tourist Development Tax Coordinator 1 June 22, 2009 MEETING AGENDA & NOTICE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Collier County Government Center, Administration Bldg. F, 3rd Floor, 3301 East Tamiami Trail, Naples, Florida 34112 JUNE 22, 20098:30 a.m. Collier County Commission Chambers * Requires TOC Action I. Call to Order - Chairman Fiala II. Pledge of Allegiance III. Roll Call IV. Changes and Approval of Agenda V. Approval of TOC Minutes * 1. * Reaular Meetina May 28. 2009 VI. Staff Report Presentations 1. Section I a. Director's Report b. Search Engine Report c. Website Report d. Sales Manager Report e. P.R. Manager Report f. Film Coordinator Report g. Sports Marketing Report h. Fulfillment & Inquiry Summary - Phase V 2. Section II a. Paradise Advertisina b. Klaaes Research ReDort VII. New Business 1. * FY 2010 TOC Cateaory "B" Marketina Grant Reauests a. Naples Chamber of Commerce b. Gordon River Greenway c. United Arts Council 2. * FY 2010 TOe Cateaory C-2 Non County Owned Museum Grant Reauests a. Children's Museum of Collier County b. Freedom Memorial c. Holocaust Museum of Southwest Florida d. Naples Art Association e. Naples Botanical Garden f. Naples Museum of Art g. Naples Zoo h. South FL National Parks Trust i. Marco Island Museum 3. * FY 2010 TDC Cateaorv C-l Countv Museum Budaet 4. * Paradise Advertisinq Billina Modifications 5. * TDC Subcommittee Recommendations VIII. Old Business 1. Social Media Discussion IX. Detailed Staff ReDorts X. Announcements XI. Audience Input &. Discussion XII. Council Discussion XIII. Next Scheduled Meeting Date/Location - August 24, 2009 - Collier County Government Center, Administration Bldg. F, 3rd Floor, 3301 East Tamiami Trail, Naples, Florida 34112 XIV. Adjournment All interested parties are invited to attend, and to register to speak and to submit their objections, if any, in writing, to the board prior to the meeting if applicable. For more information, please contact Jack Wert at (239) 252-2402. If you are a person with a disability who needs any accommodation in order to participate in this proceeding, you are entitled, at no cost to you, to the provision of certain assistance. Please contact the Collier County Facilities Management Department located at 3301 East Tamiami Trail, Naples, FL 34112, (239) 252-8380. Public comments will be limited to 5 minutes unless the Chairman grants permission for additional time. Collier County Ordinance No. 99-22 requires that all lobbyists shall, before engaging in any lobbying activities (including, but not limited to, addressing the Board of County Commissioners) before the Board of County Commissioners and its advisory boards, register with the Clerk to the Board at the Board Minutes and Records Department. June 22, 2009 I. Call to Order - Chairman Fiala Chairman Fiala called the meeting to order at 8:30 a.m. II. Pledge of Allegiance Pledge of Allegiance was recited. III. Roll Call A quorum was established. IV. Changes and Approval of Agenda Ms. Becker moved to approve the agenda subject to the following changes: · Provision of I-page answers from County Attorney's Office on grant requests · Addition of Item VII. I - "Proposed Litigation Of On-Line Hotel Booking Engines - Ed Dion . Addition of Item VII.3.i. - "Marco Island Museum" . Addition ofItem VII.7 - "TDC Category B : Immokalee Event Grant Application" . Item VIII. 1 - Handout entitled "Social Media Discussion" . Item VII.2 - Prior to Item - Discussion on Grant Guidelines. . Item VII.3.i - to be heard before item 3.a · Item VII. - New Business to be heard before item VI. Second by Mr. Hendel. Carried unanimously 8-0. V. Approval of TDC Minutes 1. Regular Meeting May 28, 2009 Mr. Popoffmoved to approve the minutes of the May 28,2009 meeting subject to the following changes: Page 3 - paragraph 2, - after bullet point #4 - insertion of the line "The following points were addressed in response to Mr. Hendel's questions:" Page 4 - Paragraph 2 - striking of bullet point #4 - "An increase in the Tourist Tax Rate from 4-5% would provide an additional dedicated source for promotions; however Mr. Wert does not recommend this increase due to the current economic climate. " Second by Mr. Sorey. Carried unanimously 8-0. VII. New Business 1. Proposed Litigation of On-Line Hotel Booking Engines - Ed Dion Ed Dion of Nabors, Giblin and Nickerson addressed the Council requesting the County join a potential lawsuit initiated against major hotel reservation web sites (Expedia, etc.). These web sites provide rooms to consumers via Internet reservations and collect County Tourist Tax on the amount paid to the various hotels/motels for the room. The room is resold to consumers at a different rate; the suit will determine if the provider should pay the County Tourist Tax on the rate paid by the consumer or the rate paid to the hotel/motel by the provider. 2 June 22,2009 He requested the TDC recommend to the Board of County Commissioners the County employ his firm to represent the County in the matter. Mr. Medwedeff arrived at 8:49 a.m. Colleen Greene, Assistant County Attorney noted Jeff Klatzkow, County Attorney recommends supporting the litigation. Council discussion occurred on the merits of the case. Mr. Dion noted: . The suit has been in process for several months . To date, Leon County has agreed to participate and there are on-going discussions with other Counties. . Due to pending Federal Legislation regarding the Internet Tax Act, he recommends the suit be filed by mid-summer. Mr. Popoff moved to recommend the Board of County Commissioners authorize Mr. Dion's Law Firm represent the County in (the above) matter. Without a second, the motion was not considered. Mr. Hill noted on-line booking services provide the market a considerable amount of business and the issue should be fully investigated before a decision is made. Mr. Sorey moved to continue the item to the next meeting pending further information and analysis by Hotel representatives, etc. Mr. Dion and Mr. Wert noted an estimate has been provided which indicates Florida Counties may be entitled up to $180M. The State of Florida has not addressed the issue due to lobbying activities by the providers of the web sites and the companies are located out of State. Chairman Fiala asked the following questions: . Has the Florida Association of Counties taken a position on the issue? . If the suit moves forward, can a County join later? . Could Mr. Dion provide information for the Council to study the issue? Mr. Dion responded that the Florida Association of Counties has not taken a position on the issue; the County may join later and he can provide any information requested as available. Mr. Popoff noted he sympathizes with the hoteliers and would not want to make a decision that negatively impacted them, but expressed concern on the concept of lobbyists controlling the path of legislation that affects taxpayers. 3 June 22, 2009 Second by Mr. Popoff. Carried unanimously 9-0. 2. FY 2010 TDC Category "B" Marketing Grant Requests Discussion on Grant Guidelines Jack Wert, Tourism Director, submitted the guidelines for multi-year applicants for funding percentages, etc. The guidelines are Tourist Development Council Guidelines, which may be amended. He noted all the Category-C grant requests have been significantly reduced as recommended by the Review Committee. Mr. Sorey noted the guidelines have been strict on the area of Out-of-Cycle applications. An item such as the Marco Island Museum should not be considered without an application. He recommended the Council follow any applicable guidelines or amend the guidelines for application requirements. Tile Council reached consensus on reviewing procedures for grant applications and guidelines. Mr. Medwedeff expressed concern the budget projections do not address enough of a reduction in Tourist Tax collections based on the current economic climate. Jack Wert clarified the current budget projections (for FY 2010) of$13M have been decreased by 10% from the previous year's (FY 2009) original budget. The department "holds back" 5% of the revenue, so the FY 20 I 0 proposed expenditures may incorporate a total 15% decline in revenues over the previous years (FY 2009) original budget. After review, Mr. Medwedeff expressed concern on the estimates. Jack Wert stated the estimates are provided by the Budget Office and Convention and Visitors Bureau and will review them with the Budget Office. Mr. Hendel noted that he has a conflict of interest for items regarding the Holocaust Museum of Southwest Florida and the Naples Chamber of Commerce. In addition he expressed concern over the "non-uniformity" of the grant applications. Mr. Medwedeffrecommended, based on Mr. Wert's input, the revenuelbudget estimates (for FY 2010) be reduced by 10 percent. Other Council members recommended proceeding with the applications on a case-by-case basis. Chairman Fiala requested the speakers present for the grant applications address the Council before proceeding. Speakers Bill Perdichizzi, Marco Island Museum provided a letter from Marco Island Historical Society to Jim Mudd, County Manager; Subject: "Marco Island 4 June 22, 2009 Historical Museum (MIHS) Budgetary Considerations" dated June 10, 2009 and copy of "Marco Island Museum License Agreement" between the Marco Island Historical Society and the Board of County Commissioners (BCC) dated May 13, 2003. He outlined the funding request for $250,000 for the construction of display cases and noted: . The Marco Island Museum did not request the grant; County Staff requested it. With regard to the Licensing Agreement: . Article 5, Item A. states "Upon successful fund raising by the MIHS, the County, prior to the start of construction shall: (condition #7) "Determine County staffing and budget requirements to construct displays and operate and maintain the museum and present the budget requirements to the TDC and the Board of Commissioners. " . Article 5, Item B.3 states "Upon completion of the museum building, the County shall "Construct the museum displays using County funds and: " (condition #5) ''provide full time staffing and funds for the continuing administration, operation and maintenance of the museum as the budget allows. " He continued: . In January of2008 (January 28,2008 letter to BCC), the MIHS notified the County they had met the conditions of the agreement (successful fundraising, etc.) . The County is obligated to construct the displays and operate the museum. . The MIHS assumed the County had built up the funds for the construction of the displays. He acknowledged the operating and administration states "as the budget allows." . The MIHS is willing to work with the County on the administration of the museum but recommends the Tourist Tax Rate be increased temporarily to 5% to cover the expenditures required for the Museum. Mr. Sorey requested clarification on the definition of "County Funds" as provided in the Agreement and if TDC may commit funds for the construction of the displays. Bill Perdichizzi noted at the time of the agreement it was assumed future TDC funds would be available for the construction of the displays, however the County could commit any funds as they see fit. The above referenced letter to Jim Mudd addresses the issue. Colleen Greene stated she has not fully reviewed the agreement and cannot provide an opinion if the agreement requires utilization ofTDC funds. The Council could make a recommendation to the Board of County Commissioners based on the current economic climate. It was noted the Museum buildings are under construction and should be completed by January 2010 and the displays are necessary to house exhibits from the Smithsonian Museum, University of Pennsylvania, etc. 5 June 22, 2009 Discussions occurred on how the museum will be staffed and operate. Ron Jamro, Director, Collier County Museums addressed the Council noting the County has been working with the MIHS since 2003 and the Society far exceeded the timing for fund raising. He agreed current budget constraints will impact the operation of the museum and existing museums. The County is confident that arrangements have been made with the MIHS to operate the Marco Island Museum in 2010. There are no funds in the budget available for the construction of the new display cases and staff recommended TDC Grant funds be utilized. Mr. Sorey noted he supports the County museums. They currently receive 22% of the first 2% of Tourist Tax and there is no application or description of the proposed expenditures. He requested clarification if the Museum budget transfers line item of$295,700 in the Executive Summary includes the requested $250,000. Gary Vincent, Collier County Museum noted the proposed budget incorporates $80,000 for operating the museum in 2010; there is no provision for expenditures for construction of display cases. The transfer line item is for displays at other county museums, not the requested $250,000 for MIHS. Mr. Popoff noted the MIHS has fulfilled their obligations, referred to the agreement and recommended the County meet its obligation as required. Mr. Popoff moved to recommend the Board of County Commissioners sit down with MIHS and honor the agreement from 2003 or determine a mutually acceptable solution. The Council determined speakers for grant applications were being heard and at this time a motion was not prudent so without a second it was not considered. Michelle Klinowski, Greater Naples Chamber of Commerce noted the grant Request for the Chamber of Commerce is a one-time request for the Naples Art Festival, normally held in March, to relocate from downtown Naples to North Naples and be held in January. In season traffic is down, and with recent discussions for year round promotion of the area the Chamber was hoping the TDC would support the request. Mr. Sorey noted the event is not within the "out of season" time line (May - December 15) for the awarding of a grant and violates current TDC procedures. Break: 10:00 a.m. Reconvened: 10: 11 a.m. Ellen Krier Executive Director of Southwest Florida Land Preservation Trust noted the grant request is for a Gordon River Greenway electronic public relations campaign. In response to the County Attorney's concerns the funds will 6 June 22, 2009 be utilized to create a web site and online social network. A successful fundraiser was held for the project on April 8 with future fundraisers planned. Elaine Hamilton, United Arts Council noted statistics indicate visitors to cultural facilities occupy hotel rooms 62% longer than other visitors. The grant request is for funds that will be used to create monthly event calendars to be supplied to businesses, visitor centers, the hospitality industry, etc. Jack Wert noted the Review Committee recommended a grant amount of $24,000 and staff recommends $9,600 based on the guidelines for multi-year applicants. Multi-year requests are awarded on a yearly percentage reduction concept so parties find other means of funding. Joe Cox, Children's Museum of Collier County stated previous year's funds were utilized for a social media website and a traveling exhibit. The funds requested will continue to be utilized for promoting Collier County outside the County. Joel Kessler, Naples Art Assoc. noted in the past several years they have received $50,000 annually in TDC funds for promoting art fairs, etc. Many visitors are from outside of the County and attendance continues to grow. Their grant request was for $100,000, staff and the Review Committee recommended $70,000 and indications are TDC to approve $25,000. The Council requested clarification on how the Review Committee and staff recommendations for funding were determined. Jack Wert noted the grant amounts were based on a subjective review for criteria such as the "Best Return on Investment." Brian Holley, Naples Botanical Garden noted past TDC funding has been instrumental in the operation/expansion of the Botanical Gardens. Their grant request was for $250,000, the Review Committee recommended $120,500 and requested additional funds be awarded above the recommendation. The funds will be utilized for promotions as the Botanical Gardens have a worldwide visitor base that occupies area hotel rooms. Jill Berry, Naples Botanical Garden noted the Botanical Gardens meets the goal of providing "heads and beds" to the region and the organization promotes Collier County outside of the area. David Tetzlaff, Naples Zoo noted the grant request is for "Summer of Seuss" and "Fall into Wild" events. The Naples Zoo generates 26,000 hotel nights on an annual basis with a total economic impact of $27M. 2008 funds were utilized for the Black Bear Hammock; no funds were requested in 2009. Patrick White, South Florida National Park Trust, Trustee noted the grant will be utilized for the creation of exhibits for the new Big Cypress We1come 7 June 22,2009 Center and fundraising events. It is a one-time request and he recommended the $22,500 recommended by the Review Committee be awarded (as opposed to the Staff recommendation of$15,000). For every dollar granted, it will be matched 2 times. Howard Isaacson, South Florida National Park Trust, Trustee requested the TDC support funds for the installation of exhibits at the Welcome Center, which is a gateway to public lands in Collier County. Don Finefrock, Executive Director South Florida National Park Trust noted the Welcome Center is under construction and will open in 2010. The funding request is not linked to a specific exhibit, rather many exhibits (Amazing Mosaic), etc. Many visitors to the Park are from outside of Collier County. Myra Daniels, Naples Museum of Art noted the Museum of Art has the largest collection of Mexican Art in the Country. There will be a Latino festival planned for October. The funds will be utilized to promote the event outside Collier County. Colleen Greene stated she has been informed Mr. Hendel has a conflict of interest with the Holocaust Museum of Southwest Florida and the Greater Naples Chamber of Commerce and Mr. Sorey has a conflict of interest with the Naples Zoo. She will ensure they file the proper forms. She reminded the Council that any member who has a conflict of interest should not participate in that items discussion in an attempt to influence the outcome of an issue Jack Wert presented the Executive Summary "Tourist Tax B Grant Application Review and Recommendation for FY 10 totaling $59,000" dated June 22, 2009. a. Naples Chamber of Commerce Mr. Sorey moved (to recommend to the Board of County Commissioners) to not fund the grant request as it is outside the funding time (as established by the Program). Second by Mr. Miller. Discussion occurred if the Council should begin to consider funding grant requests on a year round basis, as a majority of business is generated during "in season" times. Jack Wert noted the funding recommendations in the Executive Summary are less than the aggregate amount available for funding. Funds are held back in case an organization comes forward requesting funding during the Fiscal Year. Motion carried 5 'yes" - 2 "no." Mr. Olesky and Mr. Popoffvoted "no." Mr. Hill and Mr. Hendel abstained. 8 June 22, 2009 b. Gordon River Greenway Mr. Hill moved (to recommend to the Board of County Commissioners) to fund in full the Gordon River Greenway ($25,000) and United Arts Council ($24,000) grant requests. Second by Mr. Popoff. Motion carried unanimously 9-0. c. United Arts Council See item b. 3. FY 2010 TDC Category C-2 Non County Owned Museum Grant Requests i. Marco Island Museum Mr. Sorey stated he supports the Museum; and noted the Tourist Development Council was not a party to the Agreement between the County and the Marco Island Historical Society. The Agreement does express an obligation to be filled by the County; however it is unclear that TDC funds are required to meet the obligation. Mr. Sorey moved (to recommend to the Board of County Commissioners) to notfund the request for the displays at the Museum at this time, however if the BCC finds it should be funded by the TDC, the Applicant return with a completed application for review at that time. Second by Ms. Becker. Chairman Fiala reviewed the merits of the Museum for the tourist industry in the area and noted the building is slated to open. She recommended an amount of$200,000 be funded for the Request. Mr. Hendel acknowledged the process was not followed however suggested funding a dollar amount pending submittal of the necessary forms to document expenses. He recommended funding $100,000. Staff indicated it is unclear which party (Collier County, Marco Island Historical Society, County Museum Department, etc.) can or should file the application for a funding request. Mr. Popoff expressed concern the County will not meet its obligations after the MIHS fulfilled their obligations as required in the Agreement. Mr. Sorey withdrew the motion. Mr. Hendel moved (to recommend to the Board of County Commissioners) to allocate $100,000 to the request pending submittal of the necessary forms to document expellses. Second by Mr. Sorey. Motion carried 7 "yes" - 2 "no." Mr. Miller and Mr. Hill voted "no. " 9 June 22, 2009 Jack Wert presented the Executive Summary "Tourist Tax Category C-2 Grant Application Review and Recommendation for FY 10 totaling $571,000 dated June 22, 2009. a. Children's Museum of Collier County Mr. Popoff moved (to recommend to the Board of County Commissioners) to approve the grant requestfor ($75,000). Second by Mr. Hendel. Carried unanimously 9-0. b. Freedom Memorial Mr. Hendel moved (to recommend to the Board of County Commissioners) to fund the grant request for $39,204. Second by Mr. Sorey. Motion carried 8 "yes" -1 "no." Mr. Olesky voted "110." Mr. Popoff stated he had to leave however supports the remaining grant requests. Mr. Popoff left at 11:21a.m. c. Holocaust Museum of Southwest Florida Mr. Sorey moved (to recommend to the Board of County Commissioners) to fund the grant request at $80,000. Second by Mr. Medwedeff. Ms. Becker stated the $65,000 recommended by staff should be a sufficient amount. Motion carried 6 'yes" -1 "no." Ms. Becker voted "no." Mr. Helldel abstained. d. Naples Art Association Ms. Becker moved (to recommend to the Board of County Commissioners) to fund the grant request in the amount of $25, 000. Without a second the motion was not considered. Mr. Hendel moved (to recommend to the Board of County Commissioners) to fund the grant request ill the amount of $70,000. Second by Mr. Sorey. Motion failed 4 'yes"- 4 "110." Chairman Fiala, Mr. Miller, Mr. Medwedeff and Mr. Olesky voted "no." Mr. Sorey moved (to recommend to the Board of County Commissioners) to fund the grant request in the amount of $50, 000. Second by Ms. Becker. Carried unanimously 8-0. 10 June 22, 2009 e. Naples Botanical Garden Chairman Fiala moved (to recommend to the Board of County Commissioners) to fund the grant request in the amount of $150,000. Second by Mr. Sorey. Motion carried 6 'yes" - 2 "no." Mr. Hill and Mr. Olesky voted "no. " f. Naples Museum of Art Mr. Sorey moved (to recommend to the Board of County Commissioners) to fund the grant request in the amount of $20, 000. Second by Mr. Miller. Mr. Hill recommended increasing the funding $47,000 as it is a first time request and the effort generates numerous hotel room nights for the area. It was noted if the request for $47,000 were granted, it may leave funds short for other requests. Motion carried 7 'yes" -1 "no." Mr. Hill voted "no." g. Naples Zoo Ms. Becker moved (to recommend to the Board of County Commissioners) to fund the grant request in the amount of $40,000. Second by Chairman Fiala. Carried unanimously 7-0. Mr. Sorey abstained. h. South FL National Parks Trust Mr. Sorey moved (to recommend to the Board of County Commissioners) to fund the grant request in the amount of $17,000. Motion carried 7 'yes" - 1 "no." Mr. Hendel voted "no." Mr. Hendel previously recommended funding the total of$25,000 requested by the Organization. Mr. Wert noted the total amount recommended for grant request is $571,204 and recommended, the Freedom Memorial Request be amended to $39,000 for the total request amount being $571,000. The Council reached consensus on the recommendation. Break: 11:35am Reconvened: 11 :45am Mr. Miller did not return 4. FY 2010 TDC Category C-1 County Museum Budget 11 June 22, 2009 Jack Wert presented the Executive Summary "Recommend Approval of the FY 10 Category "C-l" Budget and Marketing Plan for the Collier County Museums" dated June 22,2009. He provided an overview via a slide presentation on the utilization ofTDC funds by the County Museum Department. It was noted 22% of the first 2 cents of Tourist Tax Collection is allocated to the county museums. Mr. Sorey requested Staff place an item on a future agenda regarding strategic funding for county museums. Mr. Medwedeff noted the budget represents a 10% decline in revenue and there could be a 20% reduction in Tourist Tax Revenue in FY 10. Jack Wert noted the County Museum Department is allocated its percentage of Tourist Tax Revenue from the total collected, on a monthly basis. Adjustments will be made if the transfer is less or more than anticipated. Ron Jamro, Director, Collier County Museums acknowledged the County Museum Department is anticipating more than a I 0% reduction in transferred funds and is prepared to make adjustments as necessary. Mr. Olesky moved (to recommend to the Board of Co Ull ty Commissioners) to approve the Budgeting and Marketing Plan for the Collier COUllty Museums. Second by Ms. Becker. Carried unanimously 7-0. 5. Paradise Advertising Billing Modifications Jack Wert presented the Executive Summary "Recommend Approval of Additional Billing from Paradise Advertising Over $2 Million in Accordance with the Paradise Advertising & Marketing, Inc. Agreement with Collier County" dated June 22,2009. The request for approval of the additional billing is a procedural matter addressed on an annual basis. Mr. Hill moved to approve the Executive Summary "Recommend Approval of Additional Billing from Paradise Advertising Over $2 Million in Accordance with the Paradise Advertisillg & Marketing, Inc. Agreement with Collier County" dated June 22,2009 and move itforward to the Board of County Commissioners. Secolld by Mr. Sorey. Carried unanimously 7-0. 6. TDC Subcommittee Recommendations Jack Wert provided the Executive Summary "TDC Sub Committee Recommendations" dated June 22, 2009. Mr. Hendel, Chairman of the Subcommittee provided an update on the Subcommittee work and requested the formal recommendation that "Staff should meet with the Collier County Tax Collector and explore ways to increase the collections from condominiums. single family homes, apartments and on-line 12 June 22, 2009 brokers of accommodations" developed by the Subcommittee to be approved by the Tourist Development Council. Mr. Hendel moved to approve the recommendation. Second by Mr. Sorey. Carried unanimously 7-0. 7. TDC Category "B" Immokalee Event Grant Application Jack Wert presented the Executive Summary "Consideration of an out of cycle Category "B: Grant Application for a Mexican Independence Day Celebration Event in the amount of $14,112" dated June 22, 2009. The funds are available and will be utilized to promote the event out of the Collier County Market. He recommended the TDC fund the request and is in the process of preparing the formal contract with the Organization. Mr. Olesky moved to recommend approval of the request with the stipulation a contract is forthcoming. Second by Ms. Becker. Carried unanimously 7-0. VIII. Old Business 1. Social Media Discussion The Executive Summary addressing social media networks was provided for informational purposes. VI. Staff Report Presentations 1. Section I The following reports were submitted for review: a. Director's Report b. Search Engine Report c. Website Activity Report d. Smith Travel Report e. Sales Manager Report f. P.R. Manager Report g. Film Coordinator Report h. Sports Marketing Report i. Fulfillment & Inquiry Summary-Phase V 2. Section II a. Paradise Advertising Fran Vaccaro of Paradise Advertising provided an overview of marketing efforts conducted for the Citizen and Conventions Bureau. b. Klages Research Report Dr. Waiter Klages, Research Data Inc. provided an overview of existing economic conditions, noting the recovery will be slowly moving upward and competitive. The rate of economic contraction has slowed down and the leisure market is doing well. He anticipates the Group Market will begin to strengthen late this year or early next year. 13 June 22, 2009 IX. Detailed Staff Reports See attached reports submitted by staff. X. Announcements None XI. Audience Input & Discussion None XII. Council Discussion Mr. Sorey requested an item be placed on next meetings agenda for discussion on the remaining fiscal year, and next fiscal year's budget. Ms. Becker recommended the Councilor staff consider a requirement for grant applicants to utilize double-sided copies in preparing their applications. Jack Wert noted staff is requesting no "notebooks" with next year's submittals. They are considering the applications be submitted electronically or by CD as an alternate choice to a written copy. Mr. Medwedeff reminded staff that an item regarding grant funding guidelines be placed on a future agenda. XIII. Next Meeting Date/Location - August 24, 2009 - 9 a.m - Collier County Government Center, Administration BLDG. F, 3rd Floor, 3301 East Tamiami Trail, Naples, Florida 34112. ***** There being no further business for the good of the County, the meeting was adjourned by order of the chair at 12:37 P.M. COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Commissioner Donna Fiala, Chairman These minutes approved by the Board/Committee on as presented or as amended 14 FORM 8B MEMORANDUM OF VOTING CONFLICT FOR COUNTY, MUNICIPAL, AND OTHER lOCAL PUBLIC OFFICERS ~ST NAME-FIRST NAME-.MIDDLE NAME ..J (7 r' /I- ~J, ,1 F MAILING ADDRESS /: J- ;)rp.c? t../ 7.; k-".-~ CITY fV~ c;oUNTY l~oi./"" Nrp~OARD, COUNCIL, COMMISSION. AUTHORITY, OR COMMITTEE THE BOARD, COUNCIL, COMMiSSION, AUTHORITY OR COMMITTEE ON WHiCH I SERVE is A UNIT OF: o CITY COUNTY 0 OTHER LOCAL AGENCY NAME OF POLITICAL SUBDIVISION: tJ/./6f ~? ED MY POSITION IS: o ELECTIVE APPOINTIVE WHO MUST FILE FORM 88 This form is for use by any person serving at the county, city, or other local level of government on an appointed or elected board, council, commission, authority, or committee. It applies equally to members of advisory and non-advisory bodies who are presented with a voting conflict of interest under Section 112.3143, Florida Statutes. Your responsibilities under the law when faced with voting on a measure in which you have a conflict of interest will vary greatly depending on whether you hold an elective or appointive position. For this reason, please pay close attention to the instructions on this form before completing the reverse side and filing the form. INSTRUCTIONS FOR COMPLIANCE WITH SECTION 112.3143, FLORIDA STATUTES A person holding elective or appointive county, municipal, or other local public office MUST ABSTAIN frorT] voting on a measure which inures to his or her special private gain or loss. Each elected or appointed local officer also is prohibited from knowingly voting on a mea- sure which inures to the special gain or loss of a principal (other than a government agency) by whom he or. she is retained (including the parent organization or subsidiary of a corporate principal by which he or she is retained); to the special private gain or loss of a relative; or to the special private gain or loss of a business associate. Commissioners of community redevelopment agencies under Sec. 163.356 or 163.357, F.S., and officers of independent special tax districts elected on a one-acre, one-vote basis are not prohibited from voting in that capacity. For purposes of this law, a "relative" includes only the officer's father, mother, son, daughter, husband, wife, brother, sister, father-in-law, mother-in-law, son-in-law, and daughter-in-law. A "business associate" means any person or entity engaged in or carrying on a business enterprise with the officer as a partner, joint venturer, coowner of property, or corporate shareholder (where the shares of the corporation are not listed on any national or regional stock exchange). * ELECTED OFFICERS: In addition to abstaining from voting in the situations described above, you must disclose the conflict: PRIOR TO THE VOTE BEING TAKEN by publicly stating to the assembly the nature of your interest in the measure on which you are abstaining from voting; and WITHIN 15 DAYS AFTER THE VOTE OCCURS by completing and filing this form with the person responsible for recording the min- utes of the meeting, who should incorporate the form in the minutes. APPOINTED OFFICERS: Although you must abstain from voting in the situations described above, you otherwise may participate in these matters. However, you must disclose the nature of the conflict before making any attempt to influence the decision, whether orally or in writing and whether made by you or at your direction. IF YOU INTEND TO MAKE ANY ATTEMPT TO INFLUENCE THE DECISION PRIOR TO THE MEETING AT WHICH THE VOTE WILL BE TAKEN: . You must complete and file this form (before making any attempt to influence the decision) with the person responsible for recording the minutes of the meeting, who will incorporate the form in the minutes. (Continued on other side) CE FORM 88 - EFF. 1/2000 PAGE 1 APPOINTED OFFICERS (continued) . A copy of the form must be provided immediately to the other members of the agency. . The form must be read publicly at the next meeting after the form is filed. IF YOU MAKE NO ATTEMPT TO INFLUENCE THE DECISION EXCEPT BY DISCUSSION AT THE MEETING: . You must disclose orally the nature of your conflict in the measure before participating. . You must complete the form and file it within 15 days after the vote occurs with the person responsible for recording the minutes of the meeting, who must incorporate the form in the minutes. A copy of the form must be provided immediately to the other members of the agency, and the form must be read publicly at the next meeting after the form is filed. DISCLOSURE OF LOCAL OFFICER'S INTEREST 1,:zJ!... /, ,"") -EJ p,- e"7 ' hereby disclose that on J:..- ,,1 V ).- J..-- (a) A measure came or will come before my agency which (check one) ~ured to my special private gain or loss; inured to the special gain or loss of my business associate, inured to the special gain or loss of my relative, inured to the special gain or loss of whom I am retained; or (:~. inured to the special gain or loss of ',' is. the parent organization or subsidiary of a principal which has retained me. , 20 P 9' : , by , which ."(b) The measure before my agency and the nature of my conflicting interest in the measure is as follows: /J ~ fV~/p /rj )r c.>i? h a.,... ...... IJ,.- ...s IY r I./" tv r ~,r t:? '" -r A. ~ V # / /P ~,; V; /;L;-'" c s? .., !)./ / rJ ~r ",-/VA' pv/~i1' t/ ' -r/. v PPe;> .~.--.,,/ hJ t/ t{ f" J ,.v r""&/,y" 5 (j-u /v v jJ ~ A/ .~C> 5 (/ ,.. V ,. to v .J 7 ~ r N\-- V P..-yf ~ y),.. ~. P ~.-/+-A ~ ----- ~~~ Ignature NOTICE: UNDER PROVISIONS OF FLORIDA STATUTES 3112.317, A FAILURE TO MAKE ANY REQUIRED DISCLOSURE CONSTITUTES GROUNDS FOR AND MAY BE PUNISHED BY ONE OR MORE OF THE FOLLOWING: IMPEACHMENT, REMOVAL OR SUSPENSION FROM OFFICE OR EMPLOYMENT, DEMOTION, REDUCTION IN SALARY, REPRIMAND, OR A CIVIL PENALTY NOT TO EXCEED $10,000. CE FORM 8B - EFF. 1/2000 PAGE 2 FORM 88 MEMORANDUM OF VOTING CONFLICT FOR COUNTY, MUNICIPAL, AND OTHER lOCAL PUBLIC OFFICERS o OTHER LOCAL AGENCY DATE ON WHICH VOTE OCCURRED \...} ~~ }~)- 'L-t:' C' C) MY POSITION is: o ELECTIVE );( APPOiNTIVE WHO MUST FILE FORM 88 This form is for use by any person serving at the county, city, or other local level of government on an appointed or elected board, council, commission, authority, or committee. It applies equally to members of advisory and non-advisory bodies who are presented with a voting conflict of interest under Section 112.3143, Florida Statutes. Your responsibilities under the law when faced with voting on a measure in which you have a conflict of interest will vary greatly depending on whether you hold an elective or appointive position. For this reason, please pay close attention to the instructions on this form before completing the reverse side and filing the form. INSTRUCTIONS FOR COMPLIANCE WITH SECTION 112.3143, FLORIDA STATUTES A person holding elective or appointive county, municipal, or other local public office MUST ABSTAIN frorT] voting on a measure which inures to his or her special private gain or loss. Each elected or appointed local officer also is prohibited from knowingly voting on a mea- sure which inures to the special gain or loss of a principal (other than a government agency) by whom he or. she is retained (including the parent organization or subsidiary of a corporate principal by which he or she is retained); to the special private gain or loss of a relative; or to the special private gain or loss of a business associate. Commissioners of community redevelopment agencies under Sec. 163.356 or 163.357, F.S., and officers of independent special tax districts elected on a one-acre, one-vote basis are not prohibited from voting in that capacity. For purposes of this law, a "relative" includes only the officer's father, mother, son, daughter, husband, wife, brother, sister, father-in-law, mother-in-law, son-in-law, and daughter-in-law. A "business associate" means any person or entity engaged in or carrying on a business enterprise with the officer as a partner, joint venturer, coowner of property, or corporate shareholder (where the shares of the corporation are not listed on any national or regional stock exchange). ELECTED OFFICERS: In addition to abstaining from voting in the situations described above, you must disclose the conflict: PRIOR TO THE VOTE BEING TAKEN by publicly stating to the assembly the nature of your interest in the measure on which you are abstaining from voting; and WITHIN 15 DAYS AFTER THE VOTE OCCURS by completing and filing this form with the person responsible for recording the min- utes of the meeting, who should incorporate the form in the minutes. * * APPOINTED OFFICERS: Although you must abstain from voting in the situations described above, you otherwise may participate in these matters. However, you must disclose the nature of the conflict before making any attempt to influence the decision, whether orally or in writing and whether made by you or at your direction. IF YOU INTEND TO MAKE ANY ATTEMPT TO INFLUENCE THE DECISION PRIOR TO THE MEETING AT WHICH THE VOTE WILL BE TAKEN: . You must complete and file this form (before making any attempt to influence the decision) with the person responsible for recording the minutes of the meeting, who will incorporate the form in the minutes. (Continued on other side) CE FORM 88 - EFF. 1/2000 PAGE 1 APPOINTED OFFICERS (continued) . A copy ot'the form must be provided immediately to the other members of the agency. . The form must be read publicly at the next meeting after the form is filed. IF YOU MAKE NO ATTEMPT TO INFLUENCE THE DECISION EXCEPT BY DISCUSSION AT THE MEETING: . You must disclose orally the nature of your conflict in the measure before participating. . You must complete the form and file it within 15 days after the vote occurs with the person responsible for recording the minutes of the meeting, who must incorporate the form in the minutes. A copy of the form must be provided immediately to the other members of the agency, and the form must be read publicly at the next meeting after the form is filed. DISCLOSURE OF LOCAL OFFICER'S INTEREST I, , hereby disclose that on J v'")~ )-v ,20 0, : (a) A measure came or will come before my agency which (check one) inured to my special private gain or loss; inured to the special gain or loss of my business associate, inured to the special gain or loss of my relative, inured to the special gain or loss of whom I am retained; or (: -=-=.. inured to the special gain or loss of 'i' , ", is, the parent organization or subsidiary of a principal which has retained me. "'(b) The measure before my agency and the nature of my conflicting interest in the measure is as follows: rF /vJ~, ~i-G+ ~'~Ill~ fu./) ~ ~fu C ctL--;Ji- ilt uS' -t \..L~ , by , which A-w~\ ~\ \~ It~,t '" 6C) I ft'D ~ (Y1 J(~L~ 1 Date Filed NOTICE: UNDER PROVISIONS OF FLORIDA STATUTES 9112.317, A FAILURE TO MAKE ANY REQUIRED DISCLOSURE CONSTITUTES GROUNDS FOR AND MAY BE PUNISHED BY ONE OR MORE OF THE FOLLOWING: IMPEACHMENT, REMOVAL OR SUSPENSION FROM OFFICE OR EMPLOYMENT, DEMOTION, REDUCTION IN SALARY, REPRIMAND, OR A CIVIL PENALTY NOT TO EXCEED $10,000. CE FORM 8B - EFF. 1/2000 PAGE 2 FORM 8B MEMORANDUM OF VOTING CONFLICT FOR COUNTY, MUNICIPAL, AND OTHER LOCAL PUBLIC OFFICERS LA ;r AME-N1f)ST NAME-MIDDLE NAME J "1 It tL \ V ('rc L '\ftl Jf'), MAll_~fDRES~~~L{f ~fk/L~ hI trvI CITY p\ ( I C?\1NTY fL . {Vn ~ LcV~~ DATE ON W ICH VOTE OCCURRED T \., 'y~ l- ~ )...-t:' c <1 NAME OF BOARD, COUNCil, COMMISSION, AUTHORITY, O'tfOMMITTEE --{.(,.. '); 'V.-e L v-J L' ~ tq\ c- THE BOARD, COUNCil, COMMISSION, A THORITY OR COMMITTEE ON WHICH I SERVE IS A UNIT OF: o CITY COUNTY NAME OF POLITICAL SUBDIVISION: o OTHER lOCAL AGENCY MY POSITION IS: o ELECTIVE 'll( APPOINTIVE WHO MUST FILE FORM 88 This form is for use by any person serving at the county, city, or other local level of government on an appointed or elected board, council, commission, authority, or committee. It applies equally to members of advisory and non-advisory bodies who are presented with a voting conflict of interest under Section 112.3143, Florida Statutes. Your responsibilities under the law when faced with voting on a measure in which you have a conflict of interest will vary greatly depending on whether you hold an elective or appointive position. For this reason, please pay close attention to the instructions on this form before completing the reverse side and filing the form. INSTRUCTIONS FOR COMPLIANCE WITH SECTION 112.3143, FLORIDA STATUTES A person holding elective or appointive county, municipal, or other local public office MUST ABSTAIN frorl] voting on a measure which inures to his or her special private gain or loss. Each elected or appointed local officer also is prohibited from knowingly voting on a mea- sure which inures to the special gain or loss of a principal (other than a government agency) by whom he or. she is retained (including the parent organization or subsidiary of a corporate principal by which he or she is retained); to the special private gain or loss of a relative; or to the special private gain or loss of a business associate. Commissioners of community redevelopment agencies under Sec. 163.356 or 163.357, F.S., and officers of independent special tax districts elected on a one-acre, one-vote basis are not prohibited from voting in that capacity. For purposes of this law, a "relative" includes only the officer's father, mother, son, daughter, husband, wife, brother, sister, father-in-law, mother-in-law, son-in-law, and daughter-in-law. A "business associate" means any person or entity engaged in or carrying on a business enterprise with the officer as a partner, joint venturer, coowner of property, or corporate shareholder (where the shares of the corporation are not listed on any national or regional stock exchange). * * ELECTED OFFICERS: In addition to abstaining from voting in the situations described above, you must disclose the conflict: PRIOR TO THE VOTE BEING TAKEN by publicly stating to the assembly the nature of your interest in the measure on which you are abstaining from voting; and WITHIN 15 DAYS AFTER THE VOTE OCCURS by completing and filing this form with the person responsible for recording the min- utes of the meeting, who should incorporate the form in the minutes. * * APPOINTED OFFICERS: Although you must abstain from voting in the situations described above, you otherwise may participate in these matters. However, you must disclose the nature of the conflict before making any attempt to influence the decision, whether orally or in writing and whether made by you or at your direction. IF YOU INTEND TO MAKE ANY ATTEMPT TO INFLUENCE THE DECISION PRIOR TO THE MEETING AT WHICH THE VOTE WILL BE TAKEN: . You must complete and file this form (before making any attempt to influence the decision) with the person responsible for recording the minutes of the meeting, who will incorporate the form in the minutes. (Continued on other side) CE FORM 8B - EFF. 1/2000 PAGE 1 APPOINTED OFFICERS (continued) . . A copy of the form must be provided immediately to the other members of the agency. . The form must be read publicly at the next meeting after the form is filed. IF YOU MAKE NO ATTEMPT TO INFLUENCE THE DECISION EXCEPT BY DISCUSSION AT THE MEETING: . You must disclose orally the nature of your conflict in the measure before participating. . You must complete the form and file it within 15 days after the vote occurs with the person responsible for recording the minutes of the meeting, who must incorporate the form in the minutes. A copy of the form must be provided immediately to the other members of the agency, and the form must be read publicly at the next meeting after the form is filed. DISCLOSURE OF LOCAL OFFICER'S INTEREST I, , hereby disclose that on ,20_: (a) A measure came or will come before my agency which (check one) inured to my special private gain or loss; inured to the special gain or loss of my business associate, inured to the special gain or loss of my relative, inured to the special gain or loss of whom I am retained; or , by (: ~,. inured to the special gain or loss of , , which .",. is, the parent organization or subsidiary of a principal which has retained me. .'. (b) The measure before my agency and the nature of my conflicting interest in the measure is as follows: ~D ~L tf ;n t{ /'~J-.o L-- C~ a{JLe L N C'Lr-~~ Ci1 CL ll.J~L-' tt f C~tt}v.e L C~ ar.je~t C?' (r..{VI...1- . Lt\,' 1J1 v-e~ Cl( J , ///#--1 ~ure Date Filed NOTICE: UNDER PROVISIONS OF FLORIDA STATUTES 9112.317, A FAILURE TO MAKE ANY REQUIRED DISCLOSURE CONSTITUTES GROUNDS FOR AND MAY BE PUNISHED BY ONE OR MORE OF THE FOLLOWING: IMPEACHMENT, REMOVAL OR SUSPENSION FROM OFFICE OR EMPLOYMENT, DEMOTION, REDUCTION IN SALARY, REPRIMAND, OR A CIVIL PENALTY NOT TO EXCEED $10,000. CE FORM 88 - EFF. 1/2000 PAGE 2