BCC Minutes 01/08/2008 W (w/EDC of Collier County)
January 8, 2008
MINUTES OF THE MEETING OF THE BOARD OF COLLIER
COUNTY COMMISSIONERS AND ECONOMIC
DEVELOPMENT COUNCIL JOINT WORKSHOP
Naples, Florida, January 8, 2008
LET IT BE REMEMBERED that the Board of Collier County Commissioners
and the Economic Development Council in and for the County of Collier,
having conducted business herein, met on this date at 9:00 AM in WORKSHOP
SESSION in the BCC Chambers, 3rd Floor, Building "F," of the Government
Complex, Naples, Florida with the following members present:
CHAIRMAN:
Commissioner Jim Coletta
Commissioner Frank Halas
Commissioner Fred Coyle
Commissioner Donna Fiala
Commissioner Tom Henning
ALSO PRESENT:
Tammie Nemecek, President and CEO, EDC
Carlos Diaz, Gulf Coast American Fabrication
Julie Schmelzle, Chairman of the Board, EDC
Richard Grant, Grant, Friedkin, Esqs.
William O'Neill, Roetzel & Andress, Esqs.
Jeff Allbritten, Edison College - Collier Campus
Brian Goguen, Barron Collier Partnership
Terry McMahan, Hodges University
Richard Pegnetter, Florida Gulf Coast University
Robert Mulhere, RWA, Inc.
Jim Mudd, County Manager
Sue Filson, Executive Manager, BCC Office
January 8, 2008
I. Call Meeting to Order
Chairman Coletta called the Workshop to order at 9:00 AM.
II. Welcome, Self-Introductions and Opening Remarks
Chairman Coletta welcomed the participants. Self-introductions were made.
Chairman Coletta turned the meeting over to Julie Schmelzle.
Julie Schmelzle, EDC Chairman of the Board, outlined expectations for the
collaborative meeting between the BCC and the Economic Development Council.
One of the purposes was to share information. She referenced 'economic
development' as one of the components of the Collier County Strategic Plan
which was adopted by the BCC in 2006. The goal was to create a business
climate that promoted a diversified economy with potential for growth. The
objectives were to develop a tax base that distributed property tax equitably
throughout the County; to retain existing business; to attract new business and
industry; and to create additional jobs with wages that met or exceeded the
national average.
The PowerPoint presentation entitled, "A Community by Design ". Not by
Default," was given with the following points:
. Changing population of Collier County
. Critical need for community cooperation in order to keep existing
businesses in business
. Attracting desirable new business/industry that will enhance the
community
. Proactively targeting industries that the community wants to attract
III. What Makes Good Communities Great
Jay Garner, President of Competitive Strategies Group, LLC, gave a Power
Point presentation entitled, "Understanding What Makes Good Communities
Great." His presentation made the following points:
. The competition between communities to attract investment and business
. The process developed by his firm to assist various corporations
investigate areas of the country in order to evaluate which community
offered the greatest potential to support a corporation's development
and/or expansion goals
. 18,900 municipalities are presently competing for business opportunities
in the United States
Members ofthe BCC asked questions concerning leading corporate "wants."
Mr. Gamer stated he could not provide a list of the "top ten" because of the
variety of corporations he has represented and the individual needs for each.
He cited the "charm factor" of a community - i.e., appearance and aesthetics-
as a component that influenced the decisions made by his clients, as well as:
. Local community leaders demonstrating the desirability ofliving in
2
January 8, 2008
their specific County
. The unified involvement of the community to offer incentives, such as
affordable housing, quality educational institutions and recreational
amenities, in order to "seal the deal."
BREAK: 10:25 AM
RECONVENE: 10:37 AM
SPEAKERS:
Robert Murray stated another key component is the vision of the members of
the BCC. He stated he hoped the Commissions would accept the information
presented and the suggestions of the EDC. He emphasized the need for diversity,
as well as specifically targeting "clean" industry to come to Collier County to
strengthen the local economy.
IV. Economic Outlook & Cluster Development
Gary Jackson, FGCU Regional Economic Research Institute (Was not
present)
Tammie Nemecek, EDC President & CEO, gave the presentation developed
by Dr. Gary Jackson, Director of Florida Gulf Coast University's Regional
Economic Research Institute entitled, "Economic Outlook and Cluster
Development." (Dr. Jackson was delayed.)
The presentation:
. Defined the term, "cluster"
. Compared traditional with emerging clusters, their interconnectivity and
how they assist each other's productivity
. Presented research focused on business and financial services, building
manufacturing services, distribution services, software and computer
services, and medical ("life sciences") applications and services
V. What is a Catalyst
Tammie Nemecek, EDC President & CEO, gave a presentation entitled, "What
is a Catalyst?"
The presentation:
. Explored the partnering of public and private entities
. Cited the direct and indirect economic impact of these partnerships
. Outlined the jobs that were created over a five-year trend
. Cited the successful building of a biotechnical/pharmaceutical cluster in
the San Diego/La Jolla community
. Compared the similarities between Naples and San Diego/La Jolla
. Reviewed the efforts of other Florida communities to attract entities
. Outlined the growth ofrelated companies to the anchor entity
VI. Education as a Critical Component
Dr. Richard Pegnetter, President of Florida Gulf Coast University, gave a
3
January 8, 2008
presentation entitled, "Education as a Critical Component." The mission of the
educational component is to:
. Identify the needs of the business, financial and industrial clusters
. Develop programs and specialized courses to provide the educated
workforce to support the continued growth of these industries.
. Foster cooperation among the local educational institutions, i.e., Edison
College, Ave Maria University, Hodges University, and FGCU
VII. The Action Plan
Julie Schmelzle, EDC Chairman of the Board, presented an Action Plan to the
BCC:
To establish a committee to spearhead a "Catalyst Project."
. Will individually meet with the top employers in Naples to obtain their input
and suggestions to improve the business climate.
. Have active participation from the members ofthe BCC in working
groups and on Advisory Boards
VIII. BCC Discussion
a. Commissioners expressed concern about how to attract business to Collier
County.
. Negatives include highest land costs, highest taxes and high impact fees.
. What could be done because the likelihood of reducing these costs was
negligible.
. Concern was also expressed about the lack of participation by State officials
An example cited was Town of Immokalee which has been targeted for
anticipated growth but lacks a rail line for transportation of goods.
Obtaining a rail connection and the required land corridor necessitates State
approval and funding.
. Flexibility and the ability to adapt to the needs of targeted industry are key
to being able to attract new entities to the area.
. Suggestion: scheduling a Workshop, in conjunction with the Regional
Planning Council, with State and Federal representatives, as well as
neighboring county officials, to discuss the issue of "regionalism" and how
cooperation among the counties can strengthen economic development
throughout Southwest Florida.
There being no further business for the good ofthe County, the Workshop
concluded by order ofthe Chair at 11:50 AM.
*****
4
January 8, 2008
RECEIVED
JAN 1 8 2008
There being no further business for the good of the County, the Workshop fe "Commissioners
80ard 0 Qun.,'
concluded by order of the Chair at 11 :50 AM.
*****
COLLIER COUNTY BOARD
OF COUNTY COMMISSIONERS
Ja s Coletta, Chairman
Attest: . . ~ \
Dwight E. Brock, Clerk
, . ,~.
. ,ntoOlt".... ,
s j qnatur"fk 'OiIil*""
These Minutes were approved by the Board on t - dt1 - d1:>O~ , as presented
V , or as corrected
5