TDC Minutes 01/23/2006 R
January 23,2006
TRANSCRIPT OF THE MEETING OF THE COLLIER
COUNTY TOURIST DEVELOMENT COUNCIL
Naples, Florida January 23,2006
LET IT BE REMEMBERED, that the Collier County Tourist
Development Council in and for the County of Collier, having conducted
business herein, met on this date at 9:00 AM in REGULAR SESSION in
Building "F" of the Government Complex, East Naples, Florida, with the
following members present:
CHAIRMAN:
Commissioner Frank Halas
Ron Albeit
Susan Becker - Excused
Murray H. Hendel
Clark Hill
Douglas House
John Sorey III
Glenn Tucker - Excused
ALSO PRESENT:
Jack Wert, Director of Tourism
Gail Hambright, Tourist Tax Coordinator
Colleen Greene, Assistant County Attorney
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1-23-06 Agenda
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MEETING AGENDA & NOTICE
COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL
January 23, 2006, 9:00am
Collier County Government Center, Administration Bldg. F, 3rd Floor, 3301 East Tam/ami Trail, Naples,
Florida 34112
, Requres TDC Action
I. Call to Order
II. Pledge of Allegiance
III. Roll Call
IV. Changes and Approval of Agenda
V. Approval of TDC Minutes - ' Regular Meeting December 12, 2005
VI. New Business
1. 'TDC Funds to City of Naples for Doctors Pass Dredging
2. 'Humiston & Moore Work Order for Maintenance Dredging of Clam Pass
3. '1 st Amendment GLDD Contract
4. 'CP&E Proposal - Hard-Bottom Investigation
5. Category "A" Grant Applications
a. 'Tigertail Boardwalk Repairs
6. 'Sports Coordinator Position
VII. Old Business
1. 'Paradise Advertising Emergency Amendment No.2
2. 'Paradise Advertising Pay Commissions up to $112,500
VIII. Reports
1 . Klages 2005 Economic Impact
2. Paradise Advertising & Marketing - Kerry Durand
3. Director's Report/Tax Report - Jack Wert
4. Sales Manager Report - Debi DeBenedetto
5. P.R. Manager Report - JoNell Modys
6. Film Coordinator Report - Maggie McCarty
IX. Inquiry Reports
1. Phase V Fulfillment & Call Summary _ Ginny DeMas
2. Golf Pac Inquiries - Jack Wert
3. Search Engine Report - Jack Wert
X. Miscellaneous
XI. Announcements
XII. Audience Input & Discussion
XIII. Council Discussion
XIV. Next Meeting Date/Location - February 27,2006; Collier County BCC Chambers, Naples Florida
XV. Adjournment
AU interested parties are invited to attend, and to register to speak and to submit their objections, if any, in writing, to the board prior to
the meeting if applicable.
For more information, please contact Jack Wert at (239) 403-2402.
If you are a person with a disability who needs any accommodation in order to participate in this proceeding, you are entitled, at no cost
to you, to the provision of certain assistance. Please contact the Collier County Facilities Management Department located at 3301 East
Tamiami Trail, Naples, FL 34112, (239) 774-8380.
Public comments wilt be limited to 5 minutes unless the Chairman grants permission for additional time.
Collier County Ordinance No. 99-22 requires that aI/lobbyists shaU, before engaging in any lobbying activities (including, but not limited
to, addressing the Board of County Commissioners) before the Board of County Commissioners and its advisory boards, register with the
Clerk to the Board at the Board Minutes and Records Department.
http://www.eolliergov.net/tde/I-23_06Agenda.htm
1/23/2006
January 23,2006
I. The meeting was called to order by Chairman Frank Halas at 9:00 AM.
II. Pledge of Allegiance was recited.
III. Roll Call
A quorum was established with Commissioner Susan Becker and Glenn Tucker
having excused absences.
IV. Changes and Approval of Agenda
Mr. Wert noted the change in funds under item "VII. Old Business, 2. Paradise
Advertising Pay Commissions".
Mr. Sorey moved to approve the Agenda with changes including "VII. _ 2."
Second by Mr. Albeit. Carried unanimously 6-0.
V. Approval of TDC Minutes - Regular Meeting December 12,2005
Mr. Hendel moved to approve the minutes of December 12, 2005. Second by
Mr. Hill. Carried unanimously 6-0.
Mr. Hendel suggested having the meetings at the Naples City Chambers due to
the difficult parking situation at the County buildings. Mr. Halas will discuss
reservation of parking for a period of three to four hours for the Committee
meetings.
VI. New Business
1. TDC Funds to City of Naples for Doctors Pass Dredging
Gary McAlpin reviewed Executive Summary "Recommend Approval of an
$118,663.86 cost increase in TDC funds to the City of Naples for the dredging
of Doctor's Pass, Project No. 905501 and necessary budget amendment." (See
attachment).
Mr. Sorey moved to approve the $118,663.86 to the City of Naples.
Second by Mr. Hill.
Mr. McAlpin noted that the additional costs were due to fuel and delay of the
project.
Motion carries unanimously 6-0.
2. Humiston & Moore Work Order for Maintenance Dredging of Clam Pass
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January 23,2006
Gary McAlpin reviewed Executive Summary "Recommend approval of
Work Order #HM-FT-06-03, under Contract 01-3271 with Humiston and
Moore to provide engineering services and construction engineering
inspection (CEI) for maintenance dredging of Clam Pass for a not-to-exceed,
Time and material price of$59,820 and approve a revised project budget
(90028) totaling $265,000 which includes $205,180 for construction dredging
and approve all necessary budget amendments" (see attachment) including the
following points:
. There is an existing permit.
. The hurricanes did affect this area.
. Biding for the project should happen in the spring of this year.
. A permit modification will be requested in order to create a
permanent solution. This will be done in conjunction with Pelican
Bay.
Mr. Sorey moved to approve the engineering work. Second by Mr.
Albeit. Motion carries unanimously 6-0.
Mr. Hill moved to approve the $265,000 budget increase. Second by Mr.
Sorey. Motion carries unanimously 6-0.
3. 1 st Amendment GLDD contract
Gary McAlpin reviewed Executive Summary "Update TDC on progress of
Collier County Beach Renourishment and obtain approval on Amendment I to
Contract (05-3854) with Great Lakes Dredge and Dock Company, LLC" (see
attachment).
It was noted that the increased number for the project could be inaccurate; Mr.
McAlpin will acquire the exact numbers. Mr. Hendel expressed concerns
about the company's complete demobilization ifthe project is not completed
by the given time.
Mr. Sorey moved to approve the 664,421 additional cubic yards of sand.
Second by Mr. Hendel. Motion carries unanimously 6-0.
4. CP&E Proposal- Hard-Bottom Investigation
Gary McAlpin reviewed Executive Summary "Recommend Approval of
CP&E proposal of$8,800 for a one day hard-bottom investigation of hard-
bottom to determine if Hurricane Wilma caused sand to shift on the hard-
bottom" (see attachment) including the following points:
. Ifthere is any sand on the hard-bottom DEP will require a
mitigation of 3 to I.
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January 23,2006
. Ifthere is a problem a complete survey will be needed.
. The survey will include six locations.
Mr. Hill moved to approve the $8,800 for a one day hard-bottom
investigation. Second by Mr. Halas. Motion carries unanimously 6-0.
5. Category "A" Grant Applications
a. Tigertail Boardwalk Repairs
Gary McAlpin reviewed Executive Summary "Recommend
Approval of a Grant Application from Collier County Parks &
Recreation for Emergency Repairs to the Tigertail Beach
Boardwalk at a Cost not to Exceed $193,700" (see attachment).
Mr. Murdo Smith gave a presentation including the following
points:
- Demonstration of photographs showing termite damage.
- Plastic or Marine lumber will replace the damaged walkway.
Mr. Albeit moved to approve "Grant Application from Collier
County Parks & Recreation for Emergency Repairs to the
Tigertail Beach Boardwalk at a Cost not to Exceed $193,700"
which is granted out of the parks allocated funds of $2million.
Second by Mr. Hendel. Motion carries unanimously 6-0.
6. Sports Coordinator Position
Jack Wert reviewed Executive Summary "Request Approval of a
Recommendation to Create a Sports Coordinator Position to be Split-Funded
with Parks & Recreation" (see attachment) including the following points:
. Volunteer help has been utilized up until this point; it is now no
longer sufficient.
. The funds for the part-time position have already been set in the
budget.
. The position will be full time, giving half of regularly hours
worked to each entity; it will have goals and objectives for each
split position. The person will report to a supervisor under Parks
and Recreation.
. Events to be pursued inc] ude- soccer, lacrosse, softball etc.
Mr. Hill moved to approve "Request Approval of a Recommendation to
Create a Sports Coordinator Position to be Split-Funded with Parks &
Recreation". Second by Mr. Albeit. Motion carries unanimously 6-0.
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January 23,2006
VII. Old Business:
1. Paradise Advertising Emergency Amendment No.2
Jack Wert reviewed Executive Summary "Recommend Approval of Second
Amendment to the Tourism Agreement For Emergency/Disaster Relief
Advertising Plan with Paradise Advertising and Marketing, Inc." (See
attachment) including the fo1\owing point:
. Explanation was given on how Advertising is paid through a
commission; which was never written into the contract. This
amendment wi1\ resolve the omission.
Mr. Halas noted that the contract should have originally included the
language.
Mr. Sorey moved to approve the Second Amendment to the Tourism
Agreement For Emergency/Disaster Relief Advertising Plan with
Paradise Advertising and Marketing, Inc. Second by Mr. Hendel.
Motion carries 5-1 with Mr. Halas opposed.
2. Paradise Advertising Pay Commissions up to $112,500
Mr. Halas expressed a problem with bookkeeping, not with Paradise
Advertising.
Mr. Sorey moved to approve Payment to Paradise Advertising &
Marketing, Inc. for Commissions Due on Emergency/Disaster Recovery
Advertising from May 25, 2004 to Present not to exceed $75,000. Second
by Mr. Hendel. Motion carries 5-1 with Mr. Halas opposed.
Mr. House gave his resignation, noted enjoying working with the Committee,
and thanked the staff and advertising personnel. He then excused himself and
left at 9:56 AM.
VIII. Reports
1. Klages 2005 Economic Impact
WaIter Klages gave a Power Point presentation (see attachment) including
the following points:
. Focus group studies were conducted.
. The area did we1\ with the "windy season" or hurricane season.
. Hotel cost rates have reached a peek level.
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January 23,2006
2. Paradise Adverting & Marketing - Kerry Durand
Kerry Durand gave a Power Point presentation (see attachment) including
the following points:
. Demonstration of current advertising.
. Advertising is being aimed at the markets for- Tennis, Audubon,
Golf, Boating, Fishing, Culture & Heritage, and International.
Mr. Wert displayed the new magazine produced from Collier County at no
cost. The advertisements provided the funding.
3. Director's Report/Tax Report - Jack Wert
Jack Wert gave a Power Point presentation (see attachment), reviewing tax
proceeds.
4. Sales Manager Report - Debi DeBenedetto
Debi DeBenedetto gave a Power Point presentation (see attachment)
reviewing trade shows and activities.
5. P.R. Manager Report - JoNell Modys
JoNell Modys gave a Power Point presentation (see attachment) reviewing
featuring magazines, rewards, and activities.
6. Film Coordinator Report - Maggie McCarty
Maggie McCarty gave a Power Point presentation (see attachment)
reviewing film activity.
IX. Inquiry Reports
1. Phase V Fnlfillment & Call Summary - Ginny DeMas
Ginny DeMas gave a Power Point presentation (see attachment) reviewing
charts and leading States and Countries for inquiries to the area.
2. Golf Pac Inquiries - Jack Wert
Jack Wert gave a Power Point presentation (see attachment) noting that golf
packages can be booked online.
3. Search Engine Report - Jack Wert
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January 23,2006
Jack Wert gave a Power Point presentation (see attachment) noting that the
web site is displayed in search engines.
X. Miscellaneous
None.
XI. Announcements
Mr. Wert reminded the Committee of the joint meeting in one week with the
Board of County Commissioners.
XII. Audience Input and Discussion
None
XIII. Council Discussion
Commissioner Halas announced that it is his pleasure to be with the Tourist
Development Council.
XIV. Next Meeting Date/Location - February 27, 2006; Collier County BCC
Chambers, Naples Florida
There being no further business for the good of the County, the meeting was
adjourned by order of the Chair at 11 :04 AM.
COLLIER COUNTY TOURIST
DEVELOPMENT COUNCIL
Chairman Commissioner Frank Halas
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