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TDC Agenda 07/23/2018
COLLIER COUNTY Tourist Development Council AGENDA July 23, 2018 9:00 AM Board of County Commission Chambers Collier County Government Center 3299 Tamiami Trail East, 3rd Floor Naples, FL 34112 Commissioner Donna Fiala, Chair Susan Becker, Vice-Chair Dan Sullivan Nancy Kerns Clark Hill Robert Miller Edward (Ski) Olesky Councilor Victor Rios Councilwoman Michelle McLeod All interested parties are invited to attend, and to register to speak and to submit their objections, if any, in writing, to the Council prior to the meeting if applicable. For more information, please contact Jack Wert at (239) 252-2402. If you are a person with a disability who needs any accommodation in order to participate in this proceeding, you are entitled, at no cost to you, t o the provision of certain assistance. Please contact the Collier County Facilities Management Department located at 3335 Tamiami Trail East, Suite 101, Naples, FL 34112-5356, (239) 252-8380. Public comments will be limited to 3 minutes unless the Chairma n grants permission for additional time. Collier County Ordinance No. 99-22 requires that all lobbyists shall, before engaging in any lobbying activities (including, but not limited to, addressing the Board of County Commissioners before the Board of County Commissioners and its advisory boards, register with the Clerk to the Board at the Board Minutes and Records Department. July 2018 Collier County Tourist Development Council Page 2 Printed 7/19/2018 1. Call to Order 2. Pledge of Allegiance 3. Roll Call 4. Agenda and Minutes A. Changes and Approval of Today's Agenda B. Approval of prior TDC Meeting Minutes 1. June 25, 2018 Meeting Minutes 5. Presentations 6. Consent Agenda - All Matters listed under this agenda item are considered to be routine and action will be taken by one motion without separate discussion of each item. If discussion is desired by a member of the Council, that item will be moved from the Consent Agenda and considered separately under New Business or Old Business. A. Coastal Zone Management B. Beach Park Facilities C. Tourism Division 7. New Business A. Recommendation to approve a Work Order with APTIM Environmental & Infrastructure, Inc. to provide professional engineering services to develop a Coastal Program History and Continuity Plan under Contract 15-6382 for a time and material not to exceed amount of $79,556, authorize a Budget Amendment, Authorize the Chairman to execute the Work Order with APTIM Environmental & Infrastructure, Inc. and make a finding that this item promotes tourism. (Project No. 80165) B. Recommendation to approve and authorize the Chairman to execute Agreement No. 19CO1 with the Florida Department of Environmental Protection Bureau of Beaches and Coastal Systems Beach Management Funding Assistance Program for Dredging of Wiggins Pass, and make a finding that this item promotes tourism. C. Recommendation to approve Emergency Purchase Order with Eastman Aggregate Enterprises, LLC for an hourly rate of $57 for time and material not to exceed $9,120 and make a finding that this item promotes tourism. July 2018 Collier County Tourist Development Council Page 3 Printed 7/19/2018 D. Recommendation to approve an expenditure of Tourist Development Tax Beach Park Facilities Funds to Bridging Solutions, LLC under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a redesign of the ADA ramp and miscellaneous boardwalk improvements at Clam Pass Beach Park for $36,796, and make a finding that this expenditure promotes tourism. E. Recommendation to award RFP #18-7294 “Collier County Naming Rights and Sponsorship” to The Superlative Group, authorize the Chairman to execute the associated agreement, and approve all required fund transfers. F. Recommendation to use Tourist Development Tax Promotion Funds to support the upcoming October 2018 Sports Tourism Event up to $7,350 and make a finding that this expenditure promotes tourism. G. Recommendation to use Tourist Development Tax Promotion Funds to support an additional October 2018 Sports Tourism Event up to $4,500 and make a finding that this expenditure promotes tourism. 8. Old Business 9. Council Member Discussion 10. Marketing Partner Reports A. Marketing Partner Report 11. Tourism Staff Reports A. Tourism Staff Reports 12. Detailed Staff Reports A. Detailed Staff Report 13. Next Scheduled Meeting 14. Adjournment 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 4.B.1 Item Summary: June 25, 2018 Meeting Minutes Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/17/2018 11:30 AM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/17/2018 11:30 AM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/17/2018 11:30 AM Tourism Jack Wert Director Completed 07/17/2018 11:33 AM County Attorney's Office Colleen Greene Atorney Review Completed 07/18/2018 9:27 AM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 2:24 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 4.B.1 Packet Pg. 4 June 25, 2018 1 MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL MEETING Naples, Florida, June 25, 2018 LET IT BE REMEMBERED the Collier County Tourist Development Council in and for the County of Collier, having conducted business herein, met on this date at 9:00 A.M. in a REGULAR SESSION in Building “F” of the Government Complex, Naples, Florida with the Following members present: Chairman: Commissioner Donna Fiala Vice Chairman: Susan Becker Victor Rios Clark Hill Robert Miller (Excused) Ed (Ski) Olesky Dan Sullivan Michelle McLeod Nancy Kerns ALSO PRESENT: Jack Wert, Tourism Director Ed Caum, Deputy Director, Sports Tourism/Marketing Gary McAlpin, Manager, Coastal Zone Management Colleen Greene, Assistant County Attorney Kelly Green, Tourist Development Tax Coordinator Barry Williams, Director, Parks and Recreation 4.B.1.a Packet Pg. 5 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) June 25, 2018 2 Any persons in need of the verbatim record of the meeting may request a copy of the video recording from the Collier County Communications and Customer Relations Department or view online. 1. Call to Order – Commissioner Fiala Commissioner Fiala called the meeting to order at 9:00 A.M. 2. Pledge of Allegiance Pledge of Allegiance was recited. 3. Roll Call A quorum was established. 4. Agenda and Minutes A. Changes and Approval of Today’s Agenda Mr. Rios moved to approve the Agenda. Second by Mr. Olesky. Carried unanimously 8 – 0. B. Approval of prior TDC Meeting Minutes i. Regular Meeting February 26, 2018 Ms. Becker moved to approve the minutes of the May 29, 2018 meeting subject to the following change: Page 6, Speakers Kristen Covey to Kristen Coury. Second by Ms. Kerns. Carried unanimously 8 – 0. 5. Presentations/Public Comment - (3 minutes each) Michael Ossorio, Director of Code Enforcement presented the Executive Summary “To provide a report to the Tourist Development Council on the Code Enforcement Division enforcement of short term vacation rentals” for information purposes. He noted: That County code prohibits rental of residential units for terms of 6 months or less in most baseline residential zoning districts. The Code Enforcement Division enforces the requirements but only acts on complaints with 65 lodged over the past two years. The County does utilize educational measures enlighten the public on the requirements. During Council discussion, the following was noted: There are certain overlay zones in residential areas that may allow transient lodging. The policy applies to Homeowner Associations however they may adopt stricter rules on rentals. The requirements include workforce housing. A concern was raised the tax collector issues business licenses to individuals and collects the tourist tax when the activity it is not permitted in the County. The revenue is a substantial portion (approximately 30 percent) of tax collection and losing the payments could impact the overall budget for the tourism division. The options available to address the issue include: Allow the activity to continue “as is” and provide enforcement under the current format of investigating complaints; increase the enforcement activity of the existing requirements; change the County regulations to address the activity. The Council noted the information should be forwarded to the Board of County Commissioners for their review. 4.B.1.a Packet Pg. 6 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) June 25, 2018 3 6. Consent Agenda All matters listed under this agenda item are considered to be routine and action will be taken by one motion without separate discussion of each item. If discussion is desired by a member of the Council, that item(s) will be moved from the Consent Agenda and considered separately under New Business or Old Business. A. Coastal Zone Management These items have been before the Coastal Advisory Committee (CAC) and have received a recommendation by majority vote of the CAC to proceed with the requested work after further recommendation from the TDC for the necessary tourist tax funding. The TDC is requested to make a finding that each project promotes tourism. B. Beach Park Facilities These items have been before the Parks and Recreation Advisory Board (PARAB) and have received a recommendation by majority vote of the PARAB to proceed with the requested work after further recommendation from the TDC for the necessary tourist tax funding. The TDC is requested to make a finding that each project promotes tourism. C. Tourism Division There were no items on the Consent Agenda. 7. New Business These items are for review and recommendation by the TDC and have not been reviewed by another County Advisory Board and are to be considered for funding by a majority vote and with a finding that each request promotes tourism. A. Recommendation to use Tourist Development Tax Promotion Funds to support the upcoming September 2018 Sports Tourism Events up to $23,300 and make a finding that these expenditures promote tourism. Mr. Caum presented the above referenced Executive Summary dated June 25, 2018 for consideration noting that the request is for $23,300 for the Publix Labor Day Tournament, a soccer event from September 1 – 3, 2018 ($17,300) and the Naples Kick Off Classic soccer event scheduled from Sept ember 28 – 30, 2018 ($6,000). Ms. Becker moved to recommend the Board of County Commissioners use Tourist Development Tax Promotion Funds to support the upcoming September 2018 Sports Tourism Events up to 23,300 and finds these expenditures promote tourism. Second by Ms. Kerns. The following was noted during Council discussion: The required target for funding is for the organizer to book 80 percent of the projected room nights (as opposed to a greater percentage) to allow the applicant a “cushion” for loss in rooms filled due to unforeseen events such as weather delays for travel, rain out days, etc. The room nights generated from previous years events should be included in the data provided to the Council (if applicable). Carried unanimously 7 “yes” – 1 “no.” Mr. Rios voted “no.” 4.B.1.a Packet Pg. 7 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) June 25, 2018 4 B. Recommendation to use Tourist Development Tax Promotion Funds to support the upcoming American Junior Golf Association Junior Championship June 23-27, 2019 up to $10,000 and make a finding that this expenditure promotes tourism. Mr. Caum presented the above referenced Executive Summary dated June 25, 2018 for consideration noting that the event is returning to Naples after a long layoff and will take place at the Naples Beach and Hotel Golf Club. Mr. Rios expressed concern the request is for $10,000 of tourist tax funds while it proposes to generate $3,354 in collections, and may not be a prudent use of funds based on the return on investment. Staff noted: The mission of the tourism division is to attract visitors to the area for an economic benefit to the local businesses and residents and not solely based on returns on investments from expenditures. The County garners revenue in other venues from the events such as the gasoline tax, etc. One of the major measures of success is the overall direct economic impact of tourism spending, in this case the $270,690 projected to be spent in the area by those participating in the event. Ms McLeod moved to recommend the Board of County Commissioners use Tourist Development Tax Promotion Funds to support the upcoming American Junior Golf Association Junior Championship June 23-27, 2019 up to $10,000 and finds these expenditures promote tourism. Second by Mr. Hill. Carried unanimously 8 – 0. C. Recommendation to approve Amendment # 3 to Collier County’s Agreement with Pro Watercross to host the 2018 Pro Watercross World Championships in Collier County, approve Tourist Development Tax Promotion funding in the amount of $147,500 for local event expenses, and make a finding that this expenditure promotes tourism. Mr. Caum presented the above referenced Executive Summary dated June 25, 2018 for consideration noting: That the event is a repeat function and Staff is working with the organizer to address any issues encountered over the past years. The contract may be amended by the parties in writing and the either side has the right to terminate the contract. The grant request includes $80,000 for media buys with CBS Sports Network who broadcasts the event. The Council requested Staff include the data on the viewership on the previous media buy for the 2017 event and other future events when applicable. Mr. Olesky moved to recommend the Board of County Commissioners approve Amendment # 3 to Collier County’s Agreement with Pro Watercross to host the 2018 Pro Watercross World Championships in Collier County, approve Tourist Development Tax Promotion funding in the amount of $147,500 for local event expenses, and finds these expenditures promote tourism. Second by Mr. Sullivan. Carried unanimously 8 – 0. FBU Championship 4.B.1.a Packet Pg. 8 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) June 25, 2018 5 Mr. Caum provided an update based on last months meeting where Council Members expressed concerns on the event. He noted: The organizers met with representatives of the hotel industry and Staff to address the concerns brought forth by the Council. They will be making a presentation to the TDC in September on their efforts to improve communication and the measures proposed to increase security at the hotels including stricter enforcement of team’s activities and the consequences for misbehavior (i.e. sending a team home from the event). D. Recommendation to approve a Resolution supporting the County’s applications to Florida Department of Environmental Protection for Long Range Budget Plan Requests for Beach Renourishment Projects for Fiscal Year 2019/2020. This action maintains the County's eligibility for State Cost Share Funding for future renourishment projects Mr. McAlpin presented the above referenced Executive Summary dated June 25, 2018 for consideration noting that the request involves a County Resolution required to accompany the application for participation in the Florida Department of Environmental Protection cost share funding program. Mr. Rios moved to recommend the Board of County Commissioners approve a Resolution supporting the County’s applications to Florida Department of Environmental Protection for Long Range Budget Plan Requests for Beach Renourishment Projects for Fiscal Year 2019/2020. This action maintains the County's eligibility for State Cost Share Funding for future renourishment projects. Second by Ms. McLeod. Carried unanimously 8 – 0. E. Recommendation to approve an expenditure of Tourist Development Tax Beach Park Facilities Funds to Bridging Solutions, LLC under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a design services for boardwalk repairs at the Barefoot Beach Preserve Park for $26,392, and make a finding that this expenditure promotes tourism. Mr. Williams presented the above referenced Executive Summary dated June 25, 2018 for consideration noting that the TDC appropriated funds for the project in 2016 and the request is for design services for the proposed work. The County is anticipating the work to be completed by January 1, 2019. Under Council discussion, the following was noted: Staff should investigate the feasibility of installing a surface on the boardwalk that is cooler for barefooted individuals. The proposal does not include work on the concession or parking areas and Staff will develop a scope of work necessary for an out of cycle grant to address any issues in these areas. At this point, the total cost of the project is estimated at $335,000. Mr. Rios moved to recommend the Board of County Commissioners approve an expenditure of Tourist Development Tax Beach Park Facilities Funds to Bridging Solutions, LLC under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a design services for boardwalk repairs at the Barefoot Beach Preserve Park for $26,392 and finds these expenditures promote tourism. Second by Mr. Sullivan. Carried unanimously 8 – 0. 4.B.1.a Packet Pg. 9 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) June 25, 2018 6 F. Recommendation to approve and authorize Commissioner Fiala, Tourist Development Council Chairman, to appear and participate by phone for the regularly scheduled Tourist Development Council meeting in July 2018. Mr. Wert presented the above referenced Executive Summary dated June 25, 2018 for consideration. Mr. Rios moved to approve and authorize Commissioner Fiala, Tourist Development Council Chairman, to appear and participate by phone for the regularly scheduled Tourist Development Council meeting in July 2018. Second by Ms. McLeod. Carried unanimously 8 – 0. 8. Old Business These items have been continued from a previous TDC meeting, or are reoccurring reports for review by the TDC. A. Tourist Development Tax Funds FY 18 Second Quarter Financial Review Mr. Wert presented the above referenced Executive Summary dated June 25, 2018 for information purposes noting that there are currently $114,000 funds remaining for sports marketing grants and the balance for Fund 758 includes a carry forward from FY17. B. Beach Access Report Mr. Wert presented the Executive Summary “Recommendation to approve Adopt an Ordinance intended to protect the public’s right to access and recreate along Vanderbilt Beach while at the same time protecting the local tourism industry and private property rights of those owners with lands adjacent to the Gulf” dated June 25, 2018 for information purposes noting: The proposed Ordinance was prepared by Staff based on a Board of County Commissioners directive from their June 12, 2018 meeting in response to recent legislative action in Florida which prohibits local governments from adopting or keeping an ordinance or rule establishing customary use of privately owned beach areas. The public has always been allowed access under State law for any lands seaward of the mean high water line and the public also has a right under a Florida Supreme Court decision to access any lands adjacent to the mean high water line which the public has historically had reasonable access to without interruption and free from dispute. The proposed Ordinance would prevent a landowner posting signs and restricting access to the public in those areas and provide the County with a “permittable defense” in a lawsuit regarding beach access should one be filed by a private landowner(s). The Ordinance needs to be adopted prior to July 1, 2018 to comply with the legislative requirements and will not affect the County’s historic beach maintenance activities. 9. Council Member Discussion Ms. Kerns reported she has begun encountering groups of Russian tourists during her work on 5th Avenue. Mr. Sullivan reported the planning for the sports complex is ongoing including the naming rights in contract negotiations. Ms. McLeod recommended options for funding construction of a pedestrian link between the Gordon River Greenway and Freedom park be investigated given the network could provide an overall connection throughout the area to Baker Park in the City of Naples. Mr. Wert reported the RFP process for developing a Strategic Plan for promoting Arts and Cultural in the area is underway. 10. Marketing Partner Reports 4.B.1.a Packet Pg. 10 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) June 25, 2018 7 These reports (Marketing Partner Reports - Research Data Services, Paradise Advertising & Marketing, Inc., LHG (Lou Hammond Group), Collier County Tourist Tax Collections, Miles Partners - Website Activity, Digital & Social Media- Paradise Advertising, Book Direct, County Museums) are provided to TDC members on the digital link above to the County website. The Research Data Services report will be presented on a monthly basis, and the other reports will be presented at TDC meetings on an as needed basis. TDC members may request a presentation by the Marketing Partner representative or by Tourism staff at each TDC meeting. Dr. Walter Klages of Research Data Services provided a supplemental report to his monthly research report - “TDT Revenue 4% vs. 5%” dated 6/22/18 as requested by the Council which documented an analysis of the revenue based on the change in tax rates that occurred in the County beginning October 1, 2017. Cree Lawson of Arrivalist presented a PowerPoint “Arrivalist – Naples, Fl. Report June 2018” for information purposes. The platform measures the movement of network enabled mobile devices to determine which digital content influences consumers to visit a physical location. 11. Tourism Staff Reports These activity reports (Tourism Staff Reports - Director, Group Sales, Leisure & Travel Trade Sales, Special Markets, Sports Marketing, Public Relations & Communications, Film Office, International Representatives, Visitor Centers) are provided to TDC members on a digital link to the County website and will be presented to the TDC on an as needed basis. TDC members may request a presentation by Tourism staff members at each TDC meeting. 12. Detailed Staff Reports Submitted 13. Next Scheduled Meeting Date/Location – July 23, 2018– 9:00 a.m. Collier County Government Center, Administration Bldg. F, 3rd Floor, 3299 East Tamiami Trail, Naples, Florida 34112 There being no further business for the good of the County, the meeting was adjourned by order of the chair at 12: 06 p.m. COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Commissioner Donna Fiala, Chairman These minutes approved by the Board/Committee on ________________________________________ as presented _______________ or as amended __________________. 4.B.1.a Packet Pg. 11 Attachment: TDC Minutes 06_25_2018 draft (6226 : June 25, 2018 Meeting Minutes) 07/23/2018 EXECUTIVE SUMMARY Recommendation to approve a Work Order with APTIM Environmental & Infrastructure, Inc. to provide professional engineering services to develop a Coastal Program History and Continuity Plan under Contract 15-6382 for a time and material not to exceed amount of $79,556, authorize a Budget Amendment, Authorize the Chairman to execute the Work Order with APTIM Environmental & Infrastructure, Inc. and make a finding that this item promotes tourism. (Project No. 80165) OBJECTIVE: To obtain professional engineering services to develop a Coastal Program History and Continuity Plan. CONSIDERATIONS: The purpose of this work is to provide a history and continuity plan to support the Collier County Coastal Zone Management Program (CZM) as it relates to ongoing coastal management efforts. This plan will provide the essential information for program familiarization and a basis for implementing future program tasks. APTIM Environmental & Infrastructure, Inc. (APTIM) will provide the professional services to develop this plan as follows: 1. APTIM will prepare and assemble a report compiling history between 1995 and 2018 of beach renourishment, inlet dredging, coastal structures, sand sources and other coastal activities within Collier County between the north county line and Caxambas Pass (not including Gordon Pass to Marco River reach). This report will use the best available information to develop a comprehensive history of the County’s public projects. 2. The report will be a well-organized, readable document with technical details (spreadsheets, etc.) and aerial maps as appendices. The purpose is to develop a coastal program history, transition and future management plan in a comprehensive deliverable for future reference. The plan will include photographs, maps, and charts where appropriate to illustrate pertinent facts. 3. This proposal contains the engineering, scientific and support tasks needed to develop the plan. As described herein, APTIM will develop a document to achieve the County’s goal of creating a comprehensive continuity document needed to support the successful continuation of the coastal program. 4. The report will be based largely on information from previous reports and with the inclusion of new calculations, as described below, to support future coastal engineering efforts. This proposal assumes that the information needed is readily available from previous reports in APTIM’s and the County’s files. This report will include the following: •Project History o Beach nourishment characteristics by event: project area, sand source, grain size, construction methods and equipment, volume placed, etc. o Inlets by construction and maintenance event: size (width, depth, and location), geology and grain size, disposal areas, navigation markers, and dredging strategies o Major coastal structures: structure type, size, rock size, location and maintenance/repair history o Sand sources: historic, current and potential offshore, upland and inlet locations and quality 7.A Packet Pg. 12 07/23/2018 o Project features: dunes, dune vegetation, drainage, and construction access points o Project figures •Permit History - This section will include a comprehensive history of the FDEP and USACE permits, including associated major modifications and USFWS and NMFS consultations, for each of the County’s public coastal projects. Active permits with present expiration dates will be noted. •Environmental Resources - This section will describe the species and habitats of concern associated with the County’s public coastal projects and will summarize the protection measures, monitoring, and reporting required for each project. This section will include: o Nearshore hardbottom and mitigation o Seagrass o Sea turtles o Nesting shorebirds o Piping plovers and red knots o Gopher tortoises o Eastern indigo snake o Florida panther •Sand Retention Analysis - APTIM will conduct analyses to estimate the residence rates of sand placed within Collier County and Marco Island nourishment projects, both within project beaches and Countywide. These will include: o Figures showing sand placed and quantity remaining since 1995 o Shoreline positions for selected years since 1995 in relation to the current design baseline o Volume remaining in the project area and in the County by reach o Volumetric change rates for pertinent time periods such as: 1996 to 2006, 2006 to present, o and 1996 to present o Tables and figures showing volume change and fill amount o Cumulative volumetric change (accretion and dredging) for inlets o Regional accretion and erosion figure and/or chart •Milestones - This section will describe major planning, regulatory and construction milestones for each ongoing and periodic project. A summary table will be provided outlining annual month- by-month needs, including submittal of funding requests and approval milestones provided by the County. •Project Continuity - This section will provide management, engineering and design approaches and strategies for continuing projects. Pertinent design and construction guidelines for the County’s periodic maintenance and construction projects will be documented, as well as regional strategies for combined projects. This section will also contain a list of pertinent references. •Appendices - The plan will include detailed appendices as appropriate to support the items discussed within the main report. These are likely to include: o Sand placement history by R-monument, sand source, grain size, and construction methods when available. o Supporting information as needed to document the matrix design method used for Collier County’s beaches. o Project aerial maps with pertinent features including: locations of environmental 7.A Packet Pg. 13 07/23/2018 resources, regulatory lines (ECL, CCCL, plan view limits of permitted projects), R - monuments, street and place names, limits of past project and others pertinent features. The maps will include bathymetry and topography from a recent Lidar survey (i.e. 2015) supplemented with earlier survey data where needed. The maps will use available aerial imagery to show the location of coastal development and structures. The location of major drainage outfalls, groins, mitigation reefs, and hardbottom will be included as available, based on historic surveys, maps and aerials. o Example Standard Daily Inspector Checklists for the construction phase of inlet and/or beach projects. •Coordination & Presentation - During preparation of the above detailed report, APTIM engineers will travel to Collier County to meet with CZM staff and review information within the County’s files if needed. Once the draft plan is completed, APTIM engineers will prepare a PowerPoint presentation and meet with County representatives to discuss the Coastal Program History and Continuity Plan. Based upon County feedback after presenting the draft report, APTIM will make edits and finalize the plan. As part of the final deliverable, APTIM will be available to attend a meeting with the County to present and discuss the final Coastal Program History and Continuity Plan. FISCAL IMPACT: Funding for the proposed work order is not presently included in the budget. However, sufficient funding is available in Tourist Development Council Beach Renourishment Fund (195) reserves. A budget amendment will be necessary to move funds, in the amount of $79,556.00, from reserves into Project 80165, Collier Beach Analysis. GROWTH MANAGEMENT IMPACT: There are no growth management impacts as a result of this project. ADVISORY COMMITTEE RECOMMENDATIONS: This item is time sensitive and will be presented after the fact to the Coastal Advisory Committee at their July 23, 2018 regular meeting. At the Tourist Development Council's July 23, 2018 meeting this item will be presented for recommendation of approval. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG RECOMMENDATION: To approve a Work Order with APTIM Environmental & Infrastructure, Inc. to provide professional engineering services to develop a Coastal Program History and Continuity Plan under Contract 15-6382 for a time and material not to exceed amount of $79,556, authorize a Budget Amendment. Authorize the Chairman to execute the Work Order with APTIM Environmental & Infrastructure, Inc. and make a finding that this item promotes tourism. Prepared By: J. Gary McAlpin, P.E., Coastal Zone Management, Capital Project Planning, Impact Fees and Program Management Division ATTACHMENT(S) 1. VIII-4 APTIM Proposal (PDF) 7.A Packet Pg. 14 07/23/2018 7.A Packet Pg. 15 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.A Doc ID: 6183 Item Summary: Recommendation to approve a Work Order with APTIM Environmental & Infrastructure, Inc. to provide professional engineering services to develop a Coastal Program History and Continuity Plan under Contract 15-6382 for a time and material not to exceed amount of $79,556, authorize a Budget Amendment, Authorize the Chairman to execute the Work Order with APTIM Environmental & Infrastructure, Inc. and make a finding that this item promotes tourism. (Project No. 80165) Meeting Date: 07/23/2018 Prepared by: Title: Accountant – Capital Project Planning, Impact Fees, and Program Management Name: Gail Hambright 07/12/2018 4:33 PM Submitted by: Title: Division Director - IF, CPP & PM – Capital Project Planning, Impact Fees, and Program Management Name: Amy Patterson 07/12/2018 4:33 PM Approved By: Review: Growth Management Department Judy Puig Additional Reviewer Completed 07/13/2018 9:24 AM Tourism Kelly Green Tourism Division Completed 07/18/2018 9:15 AM County Attorney's Office Colleen Greene Atorney Review Completed 07/18/2018 9:21 AM Tourism Jack Wert Director Completed 07/18/2018 9:22 AM County Manager's Office Michael Cox Executive Director Skipped 07/17/2018 4:06 PM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 1:48 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.A Packet Pg. 16 7.A.1 Packet Pg. 17 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) Exhibit A Scope of Work 7.A.1 Packet Pg. 18 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) Coastal Program History and Continuity Plan Collier County, Florida Scope of Work Contract Number 15-6382 INTRODUCTION The purpose of this work is to provide a history and continuity plan to support the Collier County Coastal Zone Management Program (CZM) as it relates to ongoing coastal management efforts. This plan will provide the essential information for program familiarization and a basis for implementing future program tasks. Aptim Environmental & Infrastructure, Inc. (APTIM) will provide the professional services described below needed to develop this plan. APTIM will prepare and assemble a report compiling history between 1995 and 2018 of beach renourishment, inlet dredging, coastal structures, sand sources and other coastal activities within Collier County between the north county line and Caxambas Pass (not including Gordon Pass to Marco River reach). This report will use the best available information to develop a comprehensive history of the County’s public projects. It will be a well-organized readable document with technical details (spreadsheets, etc.) and aerial maps as appendices. The purpose is to develop a coastal program history, transition and future management plan in a comprehensive deliverable for future reference. The plan will include photographs, maps and charts where appropriate to illustrate pertinent facts. This proposal contains the engineering, scientific and support tasks needed to develop the plan described below. As described herein, APTIM will develop a document to achieve the County’s goal of creating a comprehensive continuity document needed to support the successful continuation of the coastal program. The report will be based largely on information from previous reports and with the inclusion of new calculations, as described below, to support future coastal engineering efforts. This proposal assumes that the information needed is readily available from previous reports in APTIM’s and the County’s files. SCOPE OF SERVICES Task 1. Preparation of Coastal Program History and Continuity Plan The following potential report outline describes the items that will be included within the Coastal Program History and Continuity Plan document. 1. Introduction - The introduction will set up the context and describe the structure of the report. It will also include a short description of the project area followed by a list of major coastal projects both public and private; only the public coastal projects will be described in further detail. The project area description will summarize the physical, geological, and biological characteristics of the area. A map showing public coastal project locations and extents will be included. 2. Project History - The project history section will list and describe each of Collier County’s public coastal projects including beaches, inlets, & coastal structures. Dependent upon availability of information, the descriptions will include: 7.A.1 Packet Pg. 19 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) Beach nourishment characteristics by event: project area, sand source, grain size, construction methods and equipment, volume placed, etc. Inlets by construction and maintenance event: size (width, depth and location), geology and grain size, disposal areas, navigation markers, and dredging strategies Major coastal structures: structure type, size, rock size, location and maintenance/repair history Sand sources: historic, current and potential offshore, upland and inlet locations and quality Project features: dunes, dune vegetation, drainage, and construction access points Project figures 3. Permit History – This section will include a comprehensive history of the FDEP and USACE permits, including associated major modifications and USFWS and NMFS consultations, for each of the County’s public coastal projects. Active permits with present expiration dates will be noted. 4. Environmental Resources – This section will describe the species and habitats of concern associated with the County’s public coastal projects and will summarize the protection measures, monitoring, and reporting required for each project. This section will include: Nearshore hardbottom and mitigation Seagrass Sea turtles Nesting shorebirds Piping plovers and red knots Gopher tortoises Eastern indigo snake Florida panther 5. Sand Retention Analysis – APTIM will conduct analyses to estimate the residence rates of sand placed within Collier County and Marco Island nourishment projects, both within project reaches and Countywide. These will include: Figures showing sand placed and quantity remaining since 1995 Shoreline positions for selected years since 1995 in relation to the current design baseline Volume remaining in the project area and in the County by reach Volumetric change rates for pertinent time periods such as: 1996 to 2006, 2006 to present, and 1996 to present Tables and figures showing volume change and fill amount Cumulative volumetric change (accretion and dredging) for inlets Regional accretion and erosion figure and/or chart 6. Milestones – This section will describe major planning, regulatory and construction milestones for each ongoing and periodic project. A summary table will be provided outlining 7.A.1 Packet Pg. 20 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) annual month-by-month needs, including submittal of funding requests and approval milestones provided by the County. 7. Project Continuity – This section will provide management, engineering and design approaches and strategies for continuing projects. Pertinent design and construction guidelines for the County’s periodic maintenance and construction projects will be documented, as well as regional strategies for combined projects. This section will also contain a list of pertinent references. 8. Appendices – The plan will include detailed appendices as appropriate to support the items discussed within the main report. These are likely to include: Sand placement history by R-monument, sand source, grain size, and construction methods when available. Supporting information as needed to document the matrix design method used for Collier County’s beaches. Project aerial maps with pertinent features including: locations of environmental resources, regulatory lines (ECL, CCCL, plan view limits of permitted projects), R- monuments, street and place names, limits of past project and others pertinent features. The maps will include bathymetry and topography from a recent Lidar survey (i.e. 2015) supplemented with earlier survey data where needed. The maps will use available aerial imagery to show the location of coastal development and structures. The location of major drainage outfalls, groins, mitigation reefs, and hardbottom will be included as available, based on historic surveys, maps and aerials. Example Standard Daily Inspector Checklists for the construction phase of inlet and/or beach projects. Task 2. Coordination & Presentation During preparation of the above detailed report, APTIM engineers will travel to Collier County to meet with CZM staff and review information within the County’s files if needed. Once the draft plan is completed, APTIM engineers will prepare a PowerPoint presentation and meet with County representatives to discuss the Coastal Program History and Continuity Plan. Based upon County feedback after presenting the draft report, APTIM will make edits and finalize the plan. As part of the final deliverable, APTIM will be available to attend a meeting with the County to present and discuss the final Coastal Program History and Continuity Plan. . 7.A.1 Packet Pg. 21 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) Exhibit B Fee Proposal 7.A.1 Packet Pg. 22 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours) (Hours)1Preparation of Coastal Program History and Continuity Plan$69,190.0010 74 110 64 16 8 130 8 20 10 4 56 82 Coordination & Presentation $10,366.0010 24 2820 98 138 64 16 8 130 8 20 10 4 56 8$207 $173 $148 $139 $111 $140 $111 $121 $119 $94 $146 $115 $63$4,140 $16,954 $20,424 $8,896 $1,776 $1,120 $14,430 $968 $2,380 $940 $584 $6,440 $504TIME & MATERIALS TOTAL $79,556.00Senior Marine Biologist/ HydrogeologistMarine Biologist/ HydrogeologistSenior Planner/ Coastal ModelerTask Cost LABOR COSTSTask ItemCOASTAL PROGRAM HISTORY AND CONTINUITY PLANFEE PROPOSAL FOREXHIBIT ASenior GIS SpecialistSenior DesignerClericalPlanner/ Coastal EngineerSurveyor and MapperSenior Scientist/ GeologistScientistPrincipalSenior Project ManagerProject ManagerF:\Marketing\_Proposals\Florida Counties\Collier\2018\Program History Document\Exhibit B Fee Proposal.xlsx7.A.1Packet Pg. 23Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) Exhibit C Rate Schedule 7.A.1 Packet Pg. 24 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) 7.A.1 Packet Pg. 25 Attachment: VIII-4 APTIM Proposal (6183 : Coastal Program History & Continuity Plan APTIM) 07/23/2018 EXECUTIVE SUMMARY Recommendation to approve and authorize the Chairman to execute Agreement No. 19CO1 with the Florida Department of Environmental Protection Bureau of Beaches and Coastal Systems Beach Management Funding Assistance Program for Dredging of Wiggins Pass, and make a finding that this item promotes tourism. OBJECTIVE: To execute Agreement No. 19CO1 with the Florida Department of Environmental Protection (FDEP) Bureau of Beaches and Coastal Systems Beach Management Funding Assistance Program for Collier County Wiggins Pass inlet management. CONSIDERATIONS: FDEP Agreement No. 19CO1 implements the Inlet Management Plan for Wiggins Pass approved by FDEP. This Agreement shall begin on the last date executed and end on December 31, 2020. The FDEP Beach Funding Assistance Agreement primarily provides funding assistance for dredging work already in process and, to a lesser extent, monitoring work that is underway or is to be undertaken in the near future. FDEP has determined that 75% (percent) of the non-federal project costs are eligible for state cost- sharing. FDEP’s financial obligation shall not exceed the sum of $557,189 for this project. ADVISORY COMMITTEE RECOMMENDATIONS: This was recommended for approval by the Coastal Advisory Committee at their July 12, 2018 meeting and will be reviewed by the Tourist Development Council at their July 23, 2018. FISCAL IMPACT: Funds in the amount of $557,189 may be reimbursed by FDEP for Wiggins Pass Dredge Project No. 80288. Certain expenditures have been identified as eligible for reimbursement by FDEP and are detailed within “Table 1: Estimated Eligible Project Cost” of the Agreement. The subject work plan is supported by TDC Beach Renourishment Fund (195). Accordingly, any FDEP reimbursement received (up to the amount of $557,189) pursuant to the agreement will be deposited in the TDC Beach Renourishment Fund (195). GROWTH MANAGEMENT IMPACT: There is no impact to the growth management plan related to this action. ADVISORY COMMITTEE RECOMMENDATIONS: At the July 12, 2018, Coastal Advisory Committee meeting this item was unanimously recommended for approval by a 6 to 0 vote. At the July 23, 2018, Tourist Development Council meeting this item will be presented for recommendation of approval. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval - CMG RECOMMENDATION: To approve and authorize the Chairman to execute Agreement No: 19CO1 with the Florida Department of Environmental Protection Bureau of Beaches and Coastal Systems Beach Management Funding Assistance Program for Collier County Beach Nourishment, and make a finding that this item promotes tourism. 7.B Packet Pg. 26 07/23/2018 Prepared by: J. Gary McAlpin, P.E., Coastal Zone Management, Capital Project Planning, Impact Fees and Program Management Division ATTACHMENT(S) 1. 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (PDF) 7.B Packet Pg. 27 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.B Doc ID: 6184 Item Summary: Recommendation to approve and authorize the Chairman to execute Agreement No. 19CO1 with the Florida Department of Environmental Protection Bureau of Beaches and Coastal Systems Beach Management Funding Assistance Program for Dredging of Wiggins Pass, and make a finding that this item promotes tourism. Meeting Date: 07/23/2018 Prepared by: Title: Accountant – Capital Project Planning, Impact Fees, and Program Management Name: Gail Hambright 07/12/2018 4:32 PM Submitted by: Title: Division Director - IF, CPP & PM – Capital Project Planning, Impact Fees, and Program Management Name: Amy Patterson 07/12/2018 4:32 PM Approved By: Review: Growth Management Department Judy Puig Additional Reviewer Completed 07/13/2018 9:26 AM Tourism Kelly Green Tourism Division Completed 07/18/2018 9:12 AM County Attorney's Office Colleen Greene Atorney Review Completed 07/18/2018 9:26 AM Tourism Jack Wert Director Completed 07/18/2018 9:26 AM County Manager's Office Michael Cox Executive Director Skipped 07/17/2018 4:07 PM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 2:21 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.B Packet Pg. 28 7.B.1 Packet Pg. 29 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 30 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 31 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 32 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 33 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 34 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 35 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 36 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 37 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 38 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 39 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 40 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 41 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 42 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 43 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 44 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 45 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 46 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 47 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 48 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 49 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 50 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 51 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 52 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1Packet Pg. 53Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : 7.B.1 Packet Pg. 54 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1Packet Pg. 55Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : 7.B.1 Packet Pg. 56 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 57 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 7.B.1 Packet Pg. 58 Attachment: 19CO1 - Wiggins Pass Inlet Management Plan Agreement signed by Legal FINAL (6184 : FDEP Agreement No. 19CO1) 07/23/2018 EXECUTIVE SUMMARY Recommendation to approve Emergency Purchase Order with Eastman Aggregate Enterprises, LLC for an hourly rate of $57 for time and material not to exceed $9,120 and make a finding that this item promotes tourism. OBJECTIVE: To maintain and clean beaches. CONSIDERATIONS: Coastal Zone Management is currently in the process of replacing two (2) equipment operators that maintain the beaches. Until these employees are replaced staff needs to continue to maintain the beaches. In order to continue to maintain the beaches until replacements are hired, the following quotes were received: Vendor Quote Eastman Aggregate Enterprises, LLC $ 57.00 per hour Earth Tech $ 59.00 per hour Quality Enterprises $115.00 per hour Eastman Aggregate was the lowest qualified bidder. A Purchase Order was processed for 160 hours at $57 per hour for a total of $9,120. FISCAL IMPACT: Funding is available in the Tourist Development Council (TDC) Beach Renourishment Fund (195). GROWTH MANAGEMENT IMPACT: This project has no direct impact on Collier County’s Growth Management Plan. ADVISORY COMMITTEE RECOMMENDATIONS: At the July 12, 2018 Coastal Advisory Committee meeting, this item was unanimously recommended for approval by a 6 to 0 vote. This item will be reviewed for recommendation at the TDC meeting on July 23, 2018. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG RECOMMENDATION: To approve Emergency Purchase Order with Eastman Aggregate Enterprises, LLC for time and material not to exceed $9,120 and make a finding that this item promotes tourism. Prepared By: J. Gary McAlpin, P.E., Coastal Zone Management, Capital Project Planning, Impact Fees and Program Management Division ATTACHMENT(S) 1. Eastman quotes (PDF) 7.C Packet Pg. 59 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.C Doc ID: 6185 Item Summary: Recommendation to approve Emergency Purchase Order with Eastman Aggregate Enterprises, LLC for an hourly rate of $57 for ti me and material not to exceed $9,120 and make a finding that this item promotes tourism. Meeting Date: 07/23/2018 Prepared by: Title: Accountant – Capital Project Planning, Impact Fees, and Program Management Name: Gail Hambright 07/12/2018 4:34 PM Submitted by: Title: Division Director - IF, CPP & PM – Capital Project Planning, Impact Fees, and Program Management Name: Amy Patterson 07/12/2018 4:34 PM Approved By: Review: Growth Management Department Judy Puig Additional Reviewer Completed 07/13/2018 9:28 AM Tourism Kelly Green Tourism Division Completed 07/18/2018 9:14 AM County Attorney's Office Colleen Greene Atorney Review Completed 07/18/2018 9:22 AM Tourism Jack Wert Director Completed 07/18/2018 9:24 AM County Manager's Office Michael Cox Executive Director Skipped 07/17/2018 4:06 PM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 1:55 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.C Packet Pg. 60 Covwtty *kw Quote Request All quoies must be mode on lhe Quote lorm lumished by lhe Counly. No Quole wlll be consldered unless ihe Quole form ls properly slgned. DAIE SENT TO VENDOR: JUIY 3, 2OIB DESCRIPIION: provide on operolor, lo operole Colller Counlies Beqch Troctor/Roke. Work will be on vorious Collier Couniy beoches os dliecled by Collier County. Work will be oprox B hours per doy, Mondoy lhough Frldoy, lor qboul 4 weeks. Tenqtive slort dole of Mondoy 7 19118, bvl moy slort os soon os Frkloy 7/6/18. AWARD CRIICRIA: Low prlce for up to 160 hours of work. COUNTY CONIACT INTORMAIION: Gory McAlpin Gory McAlpin l!91"/t9II*P:l 239-2s2-5U2 Dercrlpllon Equlpmenl Operolor to operote o counly owned lrocior roke ollochmenl. **tHourly rote musl be oll inclusive, (including lronsporlo insuronce. no surchorges will be ollowed, 'r' rrrlnsuronca requiremenls qttochedrrt Vendor Slgnoturel 71612018 ot 3:00PM Unll Pdce Llne lolol wtih beoch $57.00 $9,120.00 lion ond Totol 1.. __1ri3g oo,,,-zfsl 16' 7.C.1 Packet Pg. 61 Attachment: Eastman quotes (6185 : Emergency Beach Cleaning - Eastman Aggregate) ffi*,%H En lhTA Quole Sequest All quotec murl be mode on the Quote form furnhhrd by ttte Couttiy. No Quole wlll be consldared unlerr lhe Quoie form is propeily slgned. DAlt ltllttO VENDOI: t.ly 3 ?0lE DlSCtltBOil: txovice or', opereror !o op,erole Cofier Counlie1 Beocn Troctot,fRck€ Work 1n'i6 De on vcrriour Collis Counry tlfochetcldrecleobycutliercu,)ntvrryorkwltbfjoo(ox8ho'-r'spefdcly,MorxjoyihoJqhFrc.olkst1)boul4weeks-7enr:live 9!(rrr dote ct Mondfry 7 lqll&. urtl rncry ll$rt rit rOOn ot fridcy 7/6t'18. AWAID C$fEtlA. t ow ryice tcv up lo I 60 |-tsu,rl <rl w<xk COUiIW COI{IACI NTOImAIIOI{: cisy McAbin fnronoOA$r- . ' Ouolotion Ou. Dt ---- Gory.ucAlpin@colliercountytl.gov 7 l6l21l8ol 3:00PM t{omc Gory McAlpin Phone/lox numbCr , 239-252-5342 ofv i 60 hours Dcrcriptloa tquipr!'1enl opefolor lo sperole o ggLidlty owned lrocto. ",rirt, oe(,cn fqxe oflccn.l'ren!. "'Hourly role nruif be Oll incluriv(t, {lncluoing ltoniportotiisn ond . tr',Jrjronr:e- no rurch(rger wiB b€ o[o$red. "' "'intu0!lce requirernenlg olrocheot " Unil hict rh"T.td s9.440.00$s.00 rorot $s,440.00 vendir signoiL(e: *.- ctriJ@ Earth Tech Enterprses. lnc. 6180 Fedsel Court Fort Myers. flor[e 33905 l23p177+1273 C G@eartrtechenErpises.com Dtlle Juty 5. 2018 7.C.1 Packet Pg. 62 Attachment: Eastman quotes (6185 : Emergency Beach Cleaning - Eastman Aggregate) 3494 SHEARWATER STREET NAPLES, FL34117 (239) 435-7200 FAX (239) 435-7202 Collier County Coastal Zone Manaqement PROPOSAL SUBMITTED TO: 2685 S Horseshoe Drive DATE Lou Gaudio PROPOSAL # STREET Naples, Florida SALES REPRESENTATIVE Beach Equipment OPerator CITY, STATE, ZIP Clint Perryman JOB NAME ATTN.: 239-252-4245 JOB LOCATION PHONE NO.FAX NO. WE PROPOSE hereby to furnish all labor, moterials, equipment snd semices necessory to complete the following: Provide equipment operator for JD 625 - $115.00/hr for Standard 8 hr dav. Overtime rates to be billed at $ '149.50/hr CUSTOMER - SIGNATURE & DATE Page 1 /-ur-;, Q q"rr4- 78t18 QUALITY ENURPR{SES USA , INC. - SIGNATURE & DATE 7.C.1 Packet Pg. 63 Attachment: Eastman quotes (6185 : Emergency Beach Cleaning - Eastman Aggregate) 07/23/2018 EXECUTIVE SUMMARY Recommendation to approve an expenditure of Tourist Development Tax Beach Park Facilities Funds to Bridging Solutions, LLC under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a redesign of the ADA ramp and miscellaneous boardwalk improvements at Clam Pass Beach Park for $36,796, and make a finding that this expenditure promotes tourism. OBJECTIVE: To obtain design services to relocate the ADA ramp leading to the beach and miscellaneous boardwalk improvements at Clam Pass Beach Park. CONSIDERATION: The existing ADA ramp leading to the Clam Pass Beach has been damaged and washed out by high tides and storms over the years and repeatedly rebuilt. The ADA ramp needs to be replaced and relocated to reduce impact by high tides and safeguard its structural integrity throughout heavy wind storms. The new ADA ramp will be shifted east and will include relocating the shower area. In addition, the following items will be included with the scope of work for the ramp replacement: cleaning the fabric roof at the concession area, and replacement of deteriorated hardware, roof tie-downs, and components at the concession and restroom terminal area. These repairs will be included with the existing Clam Pass handrail replacement construction bid package to reduce impacts to the public, shorten the construction duration of the project, and reduce construction costs. The assessment dollars for this project are appropriated within the Fiscal Year (FY) 2019 Tourist Development Council (TDC) grant request. However, staff is requesting to start design early by using available funds in Project Number 80333, Clam Pass Boardwalk Repairs, from the April 27, 2015 grant request. Utilizing existing funds for a six-month construction timeline will avoid the busy tourist season in 2019. If the design is postponed until FY 2019 assessment dollars are available, the improvements will either shift the construction timeline into the busy tourist the season of 2019, or will need be constructed as a separate project. ADVISORY BOARD RECOMMENDATION: On April 27, 2015, the TDC approved a grant application for $100,000 for the replacement of caps and top rails on the boardwalk at Clam Pass Beach Park, with a 9-0 vote. On February 27, 2017, the TDC approved an expenditure of $10,468 to Bridging Solutions, LLC for an inspection of the decking and handrail system at Clam Pass Park, with a vote of 9-0. On May 29, 2018, the TDC approved a grant application for $2,545,000, with $550,000 approved for assessment and repair of the concession area and ADA access ramp, with a vote 5-1. FISCAL IMPACT: Funding in the amount of $48,741.72 is available in Project No. 80333 (Clam Pass Boardwalk Repair) within the Parks and Recreation Beach Park Facil ities Capital Fund 183 (TDC Beach Parking Facilities). GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan from this action. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG 7.D Packet Pg. 64 07/23/2018 RECOMMENDATION: To approve an expenditure of Tourist Development Tax Beach Park Facilities Funds to Bridging Solutions, LLC under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a redesign of the ADA ramp and miscellaneous boardwalk improvements at Clam Pass Beach Park in the amount of $36,796, and make a finding that this project expenditure promotes tourism. Prepared by: Felicia Kirby, Associate Project Manager, Facilities Management Division ATTACHMENT(S) 1. Proposal Concession Area Supplemental V3 (PDF) 2. TDC Grant Application - April 27 2015 (PDF) 3. TDC Executive Summary - Feb 27 2017 (PDF) 4. TDC Grant Application - May 29, 2018 (PDF) 7.D Packet Pg. 65 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.D Doc ID: 6228 Item Summary: Recommendation to approve an expenditure of Tourist Development Tax Beach Park Facilities Funds to Bridging Solutions, LLC under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a redesign of the ADA ramp and miscellaneous boardwalk improvements at Clam Pass Beach Park for $36,796, and make a finding that this expenditure promotes tourism. Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/17/2018 3:43 PM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/17/2018 3:43 PM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/17/2018 3:43 PM Tourism Jack Wert Director Completed 07/17/2018 4:00 PM County Attorney's Office Colleen Greene Atorney Review Completed 07/18/2018 9:20 AM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 1:44 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.D Packet Pg. 66 We design bridges to fit your site and budget. Bridging Solutions, LLC 15863 Secoya Reserve Circle Naples, FL 34110 Tel. (239) 216-1370 ralph@bridging-solutions.com www.bridging-solutions.com June 21, 2018 Felicia Kirby Associate Project Manager Facilities Management Division Collier County Government 3299 Tamiami Trail East Naples, FL 34112 RE: Proposal to Provide Professional Engineering Services for: Clam Pass Park, Collier County, FL Concession Area Railing Replacement & Miscellaneous Repairs Supplemental Services for PO No. 4500179160 Dear Ms. Kirby: Bridging Solutions, LLC appreciates the opportunity to submit this proposal to provide engineering services based on your e-mail request and a brief site visit. 1. BACKGROUND The Collier County Facilities Management Department selected Bridging Solutions, LLC (BSLLC) to perform engineering services for the replacement of the railings and deck repairs for the boardwalk at Clam Pass Park under Collier County Contract Number 13-6164-ST. This proposal provides a scope of services and fee for design, bidding and post design services for the additional repairs including the replacement of the railings and other miscellaneous repairs to the west terminal deck concession area used as a beach connection ramp, bathroom and restaurant. The miscellaneous repairs will include: • Replacement of the storm damaged ADA beach access ramp by constructing a new separate at grade boardwalk around the north side of the existing building. • Replacement of the existing ramp from the main boardwalk to the new ground level ADA beach access boardwalk. • Relocation of the showers in the concession area. • Replacement of some isolated deteriorated stringers in the terminal deck concession area. • Replacement of some isolated deteriorated connection hardware on the pile support bents and roof tie downs. • Cleaning of the existing fabric roof materials and decking within the concession deck area. 2. SCOPE OF SERVICES 2.1. Railing Replacement and Miscellaneous Repair Design Services 7.D.1 Packet Pg. 67 Attachment: Proposal Concession Area Supplemental V3 (6228 : Clam Pass Beach Park Improvements) 2 We design bridges to fit your site and budget. 2.1.1. Administer a subconsultant agreement with Dagostino & Wood, Inc. for the performance of a field survey of the concession area and the preparation of mapping meeting the DEP permitting requirements. 2.1.2. Perform an inspection and document measurements of the existing conditions for the terminal deck concession area. Prepare mapping based on the original plans and the field measurements. Perform an inspection of the main boardwalk deck boards to update the findings of the prior inspections. Install small nails in the boards to be replaced to facilitate locating them during construction. 2.1.3. Prepare 60% complete drawings and specifications for the proposed railing replacement and miscellaneous repairs. Incorporate the use of pressure treated timber in the design of the new railings similar to the existing painted railings. Layout the new ADA beach access ramp by constructing a new separate at grade boardwalk around the north side of the existing building. 2.1.4. Prepare a cost estimate for the proposed repairs. Conduct a plan review meeting with the County. 2.1.5. Conduct a pre-application meeting with the Florida Department of Environmental Protection and prepare a CCCL permit application. 2.1.6. Perform CCCL permit processing that includes attending meetings, preparing backup drawings/documentation and responding to requests for information. 2.1.7. Prepare 90% complete drawings and specifications for the railing replacement and miscellaneous repairs. Prepare a final cost estimate and conduct a plan review meeting. 2.1.8. Combine the drawings from this assignment with the drawings prepared for the replacement of the railings on the main boardwalk. Prepare an updated final cost estimate for the entire project. 2.1.9. Submit a revised set of drawings to the Collier County Building Department for review and approval. 2.2. Concession Area Railing Replacement and Miscellaneous Repair Post Design Services 2.2.1. Provide supplemental inspection, coordination and documentation services similar to the services described in our proposal for PO 4500179160. 3. PROPOSAL ASSUMPTIONS/EXCLUSIONS 3.1. All permit fees will be paid by the County. 3.2. An as-built survey of the final boardwalk conditions will be delegated to the Contractor within the plans and specifications. 4. TIME SCHEDULE We anticipate completion of the above described services in 365 days from receipt of a Notice to Proceed. 7.D.1 Packet Pg. 68 Attachment: Proposal Concession Area Supplemental V3 (6228 : Clam Pass Beach Park Improvements) 3 We design bridges to fit your site and budget. 5. COMPENSATION Bridging Solutions proposes to provide the above described services for lump sum fees according to the following breakdown. The attached proposal back-up forms provide the estimated hours, staffing titles and rates that form a basis for the lump sum fees. Task 2.1 – Concession Area Railing Replacement and Misc. Repair Design Services $31,412 Task 2.2 – Supplemental Post Design Services 5,384 Total Fee $36,796 Thank you for your consideration of this proposal. Please contact me at 239-216-1370 if you have any questions or comments. Respectfully, BRIDGING SOLUTIONS, LLC Ralph Verrastro, PE Principal 7.D.1 Packet Pg. 69 Attachment: Proposal Concession Area Supplemental V3 (6228 : Clam Pass Beach Park Improvements) Bridging Solutions, LLC Prepared by:RV Proposal Back-up Form Date:6/21/2018 Concession Railing Replacement Checked by:RC Proposal Name Date:6/21/2018 Final Design and Permitting Project Phase Proposal Sheet No.1 of 1 Department Sheet No.of Principal Sr. Proj. Mgr.Sr. Engineer Engineer Sr. Designer Designer Sr. Inspector Inspector CADD Tech.Labor Direct Reimbursable Total Task Description or Drawing Title $206.00 $172.00 $157.00 $123.00 $114.00 $94.00 $96.00 $76.00 $81.00 Subtotal Expenses Expenses Task Fee Survey and mapping 2 2 590$ 2,550$ 3,140$ Inspection and mapping 4 8 8 2,424$ 2,424$ Drawings/specs (60-90-100%)16 24 80 13,224$ 13,224$ Pre-app Meeting DEP 2 344$ 500$ 844$ CCCL Application 2 2 590$ 3,200$ 3,790$ CCCL Permit Processing 2 2 590$ 2,500$ 3,090$ Cost Estimates 2 16 2,312$ 2,312$ Meetings/coordination 8 4 1,868$ 1,868$ Builiding Permit 2 4 720$ 720$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ TOTALS 0.0 40.0 0.0 58.0 0.0 92.0 0.0 0.0 0.0 22,662$ 8,750$ -$ 31,412$ 7.D.1 Packet Pg. 70 Attachment: Proposal Concession Area Supplemental V3 (6228 : Clam Pass Beach Park Improvements) Bridging Solutions, LLC Prepared by:RV Proposal Back-up Form Date:6/7/2017 Concession Raling Replacement Checked by:RC Proposal Name Date:6/7/2017 Post Design Services Project Phase Proposal Sheet No.1 of 1 Department Sheet No.of Principal Sr. Proj. Mgr.Sr. Engineer Engineer Sr. Designer Designer Sr. Inspector Inspector CADD Tech.Labor Direct T & M Total Task Description or Drawing Title $206.00 $172.00 $157.00 $123.00 $114.00 $94.00 $96.00 $76.00 $81.00 Subtotal Expenses Expenses Task Fee -$ -$ Responses to questions 1 2 418$ 418$ Review bids tabs 1 1 280$ 280$ Precon meeting -$ -$ Review submittals and shops 2 2 560$ 560$ RFIs 1 2 418$ 418$ Field change sheets 2 246$ 246$ Inspections and reports 2 8 1,328$ 1,328$ Progress meetings 2 344$ 344$ Pay requests 2 246$ 246$ Punch list inspection 2 246$ 246$ Final Inspection 2 246$ 246$ As built plans 4 492$ 492$ Close out 2 2 560$ 560$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ -$ TOTALS 0.0 6.0 5.0 29.0 0.0 0.0 0.0 0.0 0.0 5,384$ -$ -$ 5,384$ 7.D.1 Packet Pg. 71 Attachment: Proposal Concession Area Supplemental V3 (6228 : Clam Pass Beach Park Improvements) EXECUTIVE SUMMARY Approve Twelve (12) Collier County Tourist Development Council Category “A” Grant Applications for Beach Park Facilities for Fiscal Year 2015/2016 in the Total Amount of $1,189,230.00 and make a finding that the expenditure promotes tourism. OBJECTIVE: To obtain Collier County Tourist Development Council grant funding. CONSIDERATIONS: The following Collier County Tourist Development Council Category “A” grant applications were reviewed by the Parks and Recreation Advisory Board (PARAB) on April 15, 2015. Their recommendations for improved beach park facilities are as follows: PROJECT AMOUNT REQUESTED PREVIOUSLY REQUESTED Barefoot Beach Access Enhancements: Boardwalk Replacement and Picnic Tables for 5 Pavilions $200,000.00 0 Beach Wheel Chairs: 1 each @ Clam Pass, Tigertail, Barefoot, and Vanderbilt Beach $12,000.00 $6,000.00 FY14 Bluebill Beach Access Restroom and Parking Area Security Cameras $22,862.00 0 Clam Pass Beach Park: Restroom Expansion $300,000.00 0 Clam Pass Beach Park: Replace Caps and Top Rails on Boardwalk $100,000.00 0 Clam Pass Beach Park: Mangrove Trimming along boardwalk $50,000.00 0 Clam Pass Beach Park Entrance Booth and Parking Lot Security Cameras $69,368.00 0 Sea Gate Beach Access Enhancements $40,000.00 0 South Marco Beach Access Parking Lot Enhancements: Design, Permitting, Installation $90,000.00 0 South Marco Beach Access Enhancements: Replace boardwalk and landscaping $110,000.00 0 Tigertail Beach Park: Entrance Enhancements and Interpretive Signage Installation $50,000.00 0 Vanderbilt Beach Park: Exotic Vegetation Removal $5,000.00 0 Vanderbilt Beach Parking Garage Enhancements: Restripe/Thermoplasty Parking Garage $80,000.00 0 Wildlife Proof Trash Receptacles for Beach Parks $60,000.00 $30,000.00 FY14 TOTAL $1,189,230.00 $36,000.00 April 27, 2015 New Business 7-i 1 of 34 7.D.2 Packet Pg. 72 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) PROJECT DETAILS: Barefoot Beach Access Enhancements: $200,000.00 Boardwalk Replacement and Picnic Tables for 5 Pavilions • Ipe Boardwalk-Design $ 5,000 • Ipe Boardwalk Construction $ 155,000.00 • 4 picnic tables each at 5 pavilions $ 40,000.00 Beach Wheel Chairs: $12,000.00 1 each @ Clam Pass, Tigertail, Barefoot, and Vanderbilt Beach • 4 Beach Wheel Chairs @ $3,000.00 each $12,000.00 Bluebill Beach Access Installation of Building and Parking Lot Security Cameras: $22,862.00 • Add CenturyLink • Add network equipment • Install restroom and parking lot cameras Clam Pass Beach Park: $300,000.00 Restroom Expansion: Design/Permitting/Construction • Design $25,000.00 • Permitting $20,000.00 • Utilities $20,000.00 • Construction $235,000.00 Clam Pass Beach Park Boardwalk: $100,000.00 Redo Caps and Top Rails • Materials/Construction $100,000.00 Clam Pass Beach Park Boardwalk $50,000.00 Mangrove Permitting and Trimming • Field Inspection $2,000.00 • Permitting $3,000.00 • Mangrove Trimming $45,000.00 Clam Pass Beach Park Entrance Booth and Parking Lot Security Cameras $69,368.00 • Extend fiber from US 41 and Pine Ridge Road to Clam Pass • Add network equipment • Install toll booth and parking lot cameras Sea Gate (North Gulf Shore) Beach Access $40,000.00 Access Enhancements • Landscape Design $ 5,000.00 • Seating and bike rakes $ 10,000.00 April 27, 2015 New Business 7-i 2 of 34 7.D.2 Packet Pg. 73 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) • Plantings $ 25,000.00 South Marco Beach Access Parking Lot Enhancements: $90,000.00 Design, Permitting and Installation • Design (landscaping) $ 5,000 • Installation Landscaping $25,000 • Thermoplasty Installation $60,000 South Marco Beach Access: $110,000.00 Boardwalk and Landscaping Enhancements • Design $5,000 • Permitting $7,000 • Construction including landscape $98,000 Tigertail Beach Park: $50,000.00 Entrance Enhancements and Interpretive Signage Fabrication • Fabrication of new entrance sign $30,000.00 • 10 2’ x 3’ Interpretive signs $20,000.00 Exotic Vegetation Removal: $5,000.00 Vanderbilt Beach Park • Exotic Vegetation Removal $5,000.00 Vanderbilt Beach Parking Garage: $80,000.00 Restripe/Thermoplasty Parking Garage Spaces • Thermoplasty Product and Labor $80,000.00 Wildlife Proof Trash Receptacles: $60,000.00 Tigertail Beach, Barefoot Beach, Barefoot Beach Access, South Marco Beach Access, Vanderbilt Beach, and Clam Pass Beach Park • 30 Wildlife Proof Trash Receptacles @ $2,000.00 each $60,000.00 The cost of these projects will come from the TDC Category “A” Funding. FISCAL IMPACT: Funds in the amount of $1,189,230.00 are available for appropriation from Category “A” Tourist Taxes Fund 183. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. LEGAL CONSIDERATIONS: ADVISORY BOARD RECOMMENDATION: At the April 15, 2015, Parks and Recreation Advisory Board (PARAB) meeting, these grants applications were recommended for approval (approved 5 to 0). April 27, 2015 New Business 7-i 3 of 34 7.D.2 Packet Pg. 74 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) RECOMMENDATION: That the Collier County Tourist Development Council approve the above- referenced Category “A” grant applications in the amount of $1,189,230.00 and make a finding that the expenditure promotes tourism. Prepared by: Nancy Olson, Manager Parks and Recreation April 27, 2015 New Business 7-i 4 of 34 7.D.2 Packet Pg. 75 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY ..A" GRANT APPLICATION Clam Pass Beach Park Boardwalk Installation of Toll Booth and Parking Lot Security Cameras 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Clam Pass Beach Park facility has been in existence since 1985. Collier County Parks and Recreation would like to add security cameras at the park entrance and in the parking lot that will be monitored 2417 by Collier County Facilities Management Department. Installation of security cameras will enhance visitor safety and security. 5. Estimated project start date: December 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $69,368.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 5 of 34 7.D.2 Packet Pg. 76 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 PROJECT ELEMENT Clam Pass Beach Park Boardwalk Install Toll Booth and Parking Lot Security Cameras PROJECT BUDGET AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Extend fiber from US 41 and Add network equipment Install toll booth and parking TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP Pine Ridge Road to Clam Pass lot cameras $69,368.00 $ N/A $ N/A $ N/A $69,368.00 $69,368.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidglines and criteria. Signature f Sponsor Organization's Chief Official //S April 27, 2015 New Business 7-i 6 of 34 7.D.2 Packet Pg. 77 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A'' GRANT APPLICATION Bluebill Beach Access Installation of Building and Parking Lot Security Cameras l. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2, Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Collier County Parks and Recreation would like to add security cameras on the exterior of the Bluebill Beach Access restroom facility and in the parking area that will be monitored 2417 by Collier County Facilities Management Department. Installation of security cameras will enhance visitor safety and security. 5. Estimated project start date: December 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requestedz $22,,862.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 7 of 34 7.D.2 Packet Pg. 78 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Bluebill Beach Access Installation of Building and Parking Lot Security Cameras PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Add CenturyLink Add network equipment Install restroom and parking lot cameras TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP $22,862.00 S NiA S N/A S N/A s22,862.00 s22,862.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guid ?o Signature Sponsor Organization's Chief Official o// April 27, 2015 New Business 7-i 8 of 34 7.D.2 Packet Pg. 79 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A'' GRANT APPLICATION Clam Pass Beach Park Boardwalk Mangrove Permitting and Trimming 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organtzation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Clam Pass Boardwalk Beach Park facility has been in existence since 1985. The beach consists of 35 acres of coastal habitat, white sandy beach, a tidal bay that serves as a breeding ground and nursery for marine life and shorebirds. A'/o mlle boardwalk to the beach takes visitors through a mangrove forest of red, white, and black mangroves. Annually, over 200,000 visitors walk or take advantage of a tram service to get to the beach. The mangrove trees that line the boardwalk are beginning to not only affect the integrity of the boardwalk but the visitor experience. Low hanging branches from the mangroves are beginning to prevent the trams, walkers, and cyclists from taking full advantage of the boardwalk. The project includes permitting and subsequent trimming of the mangroves that abut the boardwalk. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $50,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 9 of 34 7.D.2 Packet Pg. 80 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Boardwalk Mansrove Permitting and Trimming PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Field Inspection Permitting Mangrove Trimming TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP Permitting Trimming s50,000.00 S N/A S N/A $ N/A s50,000.00 s2,ooo.0o $3,000.00 s45,000.00 $50,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued 2 months after NTP issued 2 weeks after permitting I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all nes and ,s Signature Sponsor Organtzation's Chief Official 20, April 27, 2015 New Business 7-i 10 of 34 7.D.2 Packet Pg. 81 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A." GRANT APPLICATION Sea Gate (North Gulf Shore) Beach Access Access Enhancements 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: Seagate Beach Access (aka North Gulfshore Beach Access) located in north Naples has a 38 space parking lot and a boardwalk that leads visitors to the Gulf of Mexico. This access also serves pedestrian traffic from the ends of Seagate Blvd. and North Gulfshore Blvd and is a favorite of cyclists. Collier County Parks and Recreation would like to enhance the entrance with xeric-native Florida landscaping material, bicycle racks, and seating areas. 5. Estimated project start date: Octoberr 2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $40,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) April 27, 2015 New Business 7-i 11 of 34 7.D.2 Packet Pg. 82 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Sea Gate (North Gulf Shore) Beach Access Access Enhancements PROJECT BUDGET PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Landscape Design Seating and bike rakes Plantings TOTAL Milestones Solicit quotes for landscape design/ seating and bike rates Quotes due Issue Purchase Order/design and furnishings Install furnishings Project complete AMOUNT $ 40,000.00 $ N/A $ N/A $ N/A $ 40.000.00 s 5,000.00 $ 10,000.00 s 25,000.00 $40,000.00 October 1,2015 October 20,2015 October 21,2015 November 28,2015 December 30, 2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. bf Sponsor Organization's Chief Official ";4"\fl April 27, 2015 New Business 7-i 12 of 34 7.D.2 Packet Pg. 83 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 664" GRANT APPLICATION South Marco Beach Access Parking Lot Enhancements Design, Permitting and Installation 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: South Marco Beach Access is one of two public beaches located on Marco Island, Trip Advisor's 2014 #1 island in America. Annual visitation, based on data collected from the parking meter and parking lot car counts, is in excess of 100,000 tourists and visitors. Collier County Parks and Recreation would like to enhance the parking area by restriping the lot (70 spaces) and curbs using thermoplasty technology for longer life, and replace non-native vegetation with Florida native / xeri-scape landscaping and replace mulch with crushed shell or gravel in the islands of the parking area. 5. Estimated project start date: October,2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $90,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) April 27, 2015 New Business 7-i 13 of 34 7.D.2 Packet Pg. 84 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page2 PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Design (landscaping) Purchasefl nstallation Landscaping Thermoplasty Installation TOTAL Milestones Solicit quotes for landscape design Solicit quotes for thermoplasty Quotes due for all South Marco Beach Access Parking Lot Enhancements Design, Permitting and Installation PROJECT BUDGET AMOUNT $ 90,000.00 $ N/A $ N/A $ N/A $90,000.00 $ 5,000 $25,000 $60,000 $90,000.00 October 1,2015 October 1,2015 October 30,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. /thlL Signatu of Sponsor Organization's Chief Official April 27, 2015 New Business 7-i 14 of 34 7.D.2 Packet Pg. 85 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A'' GRANT APPLICATION South Marco Beach Access Boardwalk and Landscaping Enhancements 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: BL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: South Marco Beach Access is one of two public beaches located on Marco Island, Trip Advisor's 2014 #l island in America. Annual visitation, based on data collected from the parking meter and parking lot car counts, is in excess of 100,000 tourists and visitors. The project includes the permitting, design, and replacement of current boardwalk with ipe, a sustainable hardwood. It also includes xeri-scape landscape enhancements at the entrance to the access. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $110,000 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) April 27, 2015 New Business 7-i 15 of 34 7.D.2 Packet Pg. 86 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 South Marco Beach Access Boardwalk and Landscaping Enhancements PROJECT BUDGET PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL Milestones Solicit proposals for design Proposals due Approve Work Order Issue NTP Design and Permitting Construction Cost Estimate Solicit Quotes for Construction Quotes due Approve Work Order Issue NTP Construction Completion TOTAL PROJECT EXPENSES: Design Permitting Construction including landscape AMOUNT $ 1 10,000 $ N/A $ N/A $ N/A $ I 10,000 $5,000 $7,000 $98,000 s110,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued 6 months after NTP issued 30 days after construction permitting is complete 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued drawings and April 27, 2015 New Business 7-i 16 of 34 7.D.2 Packet Pg. 87 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. of Sponsor Organization's Chief Official April 27, 2015 New Business 7-i 17 of 34 7.D.2 Packet Pg. 88 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A' GRANT APPLICATION Tigertail Beach Park Entrance Enhancements and Interpretive Signage Fabrication 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: Marco Island received the 2014 Trip Advisor Travelers' Choice Award for the #l island in America in large part to the island's resorts and beaches. Tigertail Beach Park is one of only two public beaches located on this nationally recognized vacation destination. The entrance to Tigertail Beach Park needs to be improved with updated signage reflecting the recent changes to the park and its many amenities including the soon to be constructed wildlife tower. In addition to the entrance signage, Collier County would like to provide tourists and visitors with interpretive signage showcasing the natural history and dynamics of this barrier island ecosystem. Interpretive signage to consist of ten (10) 2' x 2' panels installed in the education kiosk. 5. Estimated project start date: October, 2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $50,000 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) April 27, 2015 New Business 7-i 18 of 34 7.D.2 Packet Pg. 89 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page2 PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Fabrication of new entrance sign l0 2' x 3' Interpretive signs TOTAL Milestones Solicit quotes for entrance sign and interpretive signs Quotes due Issue Purchase Order Place order for signs Installation of signs (park staff) Tigertail Beach Park Entrance Enhancements and Interpretive Signage Fabrication PROJECT BUDGET AMOUNT $ 50,000 $ N/A $ N/A $ N/A $50,000 $30,000.00 $20,000.00 $50,ooo October 1,2015 October 20,2015 October 21,2015 October 22,2015 November 1,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organuation will f Sponsor Organization's Chief Official ll guiflelines ar d,l- April 27, 2015 New Business 7-i 19 of 34 7.D.2 Packet Pg. 90 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Exotic Vegetation Removal Vanderbilt Beach Park 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34f 09 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Vanderbilt Beach Park expanded restroom facilities required a permit from South Florida Water Management District Permit No. I l-02410-P due to 0.07 acre impact on wetlands in the construction zone. Collier County Parks and Recreation is required to ensure that the impacted preserve area consists of, at a minimum,g5yo of native vegetation and all exotic species shall be removed from the preserve area as well as 75 feet of the outer edge of the area. Collier County Parks and Recreation is requesting funding to ensure that the exotics are removed and the area showcases native Florida vegetation. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $5,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 20 of 34 7.D.2 Packet Pg. 91 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Exotic Vegetation Removal Vanderbilt Beach Park PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Exotic Vegetation Removal TOTAL Milestones: Solicit quotes for Exotic Removal Quotes due Issue Purchase Order Removal Completed $5,000.00 S N/A S N/A S N/A $5,ooo.oo $5,ooo.o0 October 1,2015 October 15,2015 October 18,2015 November 30, 2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidfines and cri Signature Sponsor Organization's Chief Official 2y', April 27, 2015 New Business 7-i 21 of 34 7.D.2 Packet Pg. 92 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A'' GRANT APPLICATION Vanderbilt Beach Parking Garage Restripe/Thermoplasty Parking Garage Spaces 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road Cify: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Vanderbilt Beach Parking Garage provides 342 parking spaces for tourists and visitors who visit Vanderbilt Beach. Annual visitation exceeds 300,000. The parking garage is heavily travelled so that the parking space markings, including the handicap spaces, have faded. Collier County Parks and Recreation would like to enhance the parking experience for tourists and visitors at this location by restriping the lot with a longer-life solution - Thermoplasty. Thermoplasty is applied using a heat-bonded application process. It is used on interstate highways and at intersections on public thoroughfares for items such as arrows, HOV markings, stall stripes, and crosswalk bars. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $80,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 22 of 34 7.D.2 Packet Pg. 93 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 PROJECT ELEMENT Vanderbilt Beach Parking Garage Restripe/Thermoplasty Parking Garage Spaces PROJECT BUDGET AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Thermoplasty Product and Labor TOTAL Milestones: Solicit proposals for scope Proposals due Issue Purchase Order Work Completed s80,000.00 S N/A S N/A $ N/A $80,000.00 $8o,ooo.oo October l,2015 October 15,2015 October 16,2015 December 1,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all euidtlines and criti'triftr,*iIL Signatu of Sponsor Organization's Chief Official April 27, 2015 New Business 7-i 23 of 34 7.D.2 Packet Pg. 94 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Wildlife Proof Trash Receptacles Tigertail Beach, Barefoot Beach, Barefoot Beach Access, South Marco Beach Access, Vanderbilt Beach, and Clam Pass Beach Park 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34f 09 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organuation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Collier County Parks and Recreation beach parks and beach accesses draw over 1.5 million visitors a year and these visitors generate an enornous amount of litter. Conventional trash receptacles make it possible for wildlife (especially raccoons, bears, and coyotes) to climb into the receptacles or tip them over to get to their next meal. This is not healthy for wildlife or for beach visitors. Animals will continue to frequent areas where food is easily obtained and on the beach this puts these animals in close contact with beach visitors. Collier County Parks and Recreation would like to purchase 30 Bear Saver - BE Series Double Trash Enclosure that are ADA compliant and wildlife resistant. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $60,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? yes ( ) No (X) April 27, 2015 New Business 7-i 24 of 34 7.D.2 Packet Pg. 95 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Wildlife Proof Trash Receptacles Tigertail Beach, Barefoot Beach, Barefoot Beach Access, South Marco Beach Access, Vanderbilt Beach, and Clam Pass Beach Park PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: 30 Wildlife Proof Trash Receptacles @ $2,000.00 each TOTAL Milestones: Solicit quotes for 30 wildlife proof cans Quotes due Issue Purchase Order Order cans Begin distribution to beaches $60,000.00 S N/A $ N/A S N/A $60,000.00 $60,000.00 s60,000.00 October 1,2015 October 15,2015 October 18,2015 October 18,2015 November 28,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and crite of Sponsor Organization's Chief Official oy','d0,,A April 27, 2015 New Business 7-i 25 of 34 7.D.2 Packet Pg. 96 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A'' GRANT APPLICATION Barefoot Beach Access Enhancements Boardwalk Replacement and Picnic Tables for 5 Pavilions 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239)252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organaation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: Barefoot Beach Access (BBA) is one of two Collier County Parks and Recreation managed beaches located in northem Collier County. Annual visitation exceeds 100,000 visitors. BBA is a very popular beach wedding destination for visitors. Collier County Parks and Recreation would like to upgrade the current dune walk- over boardwalk with ipe, a sustainable hardwood and replace the picnic furnishings at the five pavilions. 5. Estimated project start date: October,2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $200,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) April 27, 2015 New Business 7-i 26 of 34 7.D.2 Packet Pg. 97 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Ipe Boardwalk-Design Ipe Boardwalk Construction 4 picnic tables each at 5 pavilions TOTAL Milestones Solicit quotes for design/ order furnishings for pavilions Quotes due Issue Purchase Order/design and furnishings Install furnishings Construction complete Barefoot Beach Access Enhancements Boardwalk Replacement and Picnic Tables for 5 Pavilions PROJECT BUDGET AMOUNT $ 200,000.00 $ N/A $ N/A $ N/A $ 200.000.00 s 5,000.00 s 155,000.00 s 40,000.00 s200,000.00 October 1,2015 October 20,2015 October 21,2015 November 28,2015 December 30, 2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Sponsor Organization's Chief Official April 27, 2015 New Business 7-i 27 of 34 7.D.2 Packet Pg. 98 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Beach Wheels Chairs Tigertail Beach, Barefoot Beach, Vanderbilt Beach, and Clam Pass Beach Park 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: BL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The popularity of beach wheelchairs for mobility impaired beach park visitors in Collier County has increased. This amenity makes it possible for anyone to get to the beach and to get into the Gulf of Mexico. Currently, Collier County beach parks have one beach wheelchair and we need to expand our offering to two at each location due to increased demand. We would like to purchase 4 beach wheelchairs with elevating leg rests, seatbelts, removable and swing-away arrmests and castering rear wheels. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $12,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 28 of 34 7.D.2 Packet Pg. 99 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Beach Wheels Chairs Tigertail Beach, Barefoot Beach, Vanderbilt Beach, and Clam Pass Beach Park PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: 4 Beach Wheel Chairs @ $3,000.00 each TOTAL Milestones: Solicit quotes for 4 Beach Wheel Chairs Quotes due Issue Purchase Order Order 4 Beach Wheel Chairs Distribute chairs to beach parks $12,000.00 S N/A $ N/A $ N/A s12,000.00 $12,000.00 October 1,2015 October 15,2015 October 18,2015 October 18,2015 November 28,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all gui*:lines and crite 7o Signatu of Sponsor Organization's Chief Official ,s April 27, 2015 New Business 7-i 29 of 34 7.D.2 Packet Pg. 100 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 65A" GRANT APPLICATION Clam Pass Beach Park Restroom Expansion: Design/Permitting/Construction 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organuation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The existing restroom facilities at Clam Pass are inadequate to accommodate park visitation during peak season and holiday weekends. Restroom facilities are located at the concession area at the end of the boardwalk. The Collier County Parks and Recreation Department would like to provide visitors with additional restroom facilities at this location. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $300,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 30 of 34 7.D.2 Packet Pg. 101 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Restroom Expansion : Design/?ermitting/Construction PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Design Permitting Utilities Construction TOTAL Milestones: Solicit proposals for design Proposals are due Approve Work Order Issue NTP Design and Permitting Construction Cost Estimate Solicit quotes for construction Quotes due Approve Work Order Issue NTP Construction Completion $300,000.00 $ N/A $ N/A $ N/A $300,000.00 s25,000.00 $20,000.00 $20,000.00 $235,000.00 s300,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued 6 months after NTP issued 30 days after construction drawings and permitting are complete 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued April 27, 2015 New Business 7-i 31 of 34 7.D.2 Packet Pg. 102 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all Sponsor Organization's Chief Offi cial April 27, 2015 New Business 7-i 32 of 34 7.D.2 Packet Pg. 103 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Clam Pass Beach Park Boardwalk Redo Caps and Top Rails 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Clam Pass Boardwalk Beach Park facility has been in existence since 1985. The beach consists of 35 acres of coastal habitat, white sandy beach, a tidal bay that serves as a breeding ground and nursery for marine life and shorebirds. A% mile boardwalk to the beach takes visitors through a mangrove forest of red, white, and black mangroves. Annually, over 200,000 visitors walk or take advantage of a tram service to get to the beach. Collier County Parks and Recreation would like to redo the caps and top rails of the% mile boardwalk. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $100,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 27, 2015 New Business 7-i 33 of 34 7.D.2 Packet Pg. 104 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Boardwalk Redo Caps and Top Rails PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Construction TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP $100,000.00 $ N/A $ N/A $ N/A $100,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guiflelines and critrria.s and crlteria.4u of Sponsor Organization's Chief Official April 27, 2015 New Business 7-i 34 of 34 7.D.2 Packet Pg. 105 Attachment: TDC Grant Application - April 27 2015 (6228 : Clam Pass Beach Park Improvements) EXECUTIVE SUMMARY Recommendation to approve an expenditure of Tourist Development Tax for Category “A” Beach Park Facilities to Bridging Solutions, LLC, using Contract Number 13-6164, “Professional Services for Engineers and Architects”, for a boardwalk inspection at Clam Pass Park, for $10,468, and make a finding that this expenditure promotes tourism. OBJECTIVE: To obtain an inspection report for the Clam Pass Park boardwalk decking and handrail system. CONSIDERATIONS: The Clam Pass Beach Park boardwalk has been in existence since 1985. On January 26, 2015, the Tourist Development Council (TDC) approved a work order to Coastal Engineering Consultants, Inc. for the inspection of the Clam Pass Boardwalk. The inspection included recommendations for a full restoration of the substructure of the boardwalk. On October 26, 2015, the TDC approved the Invitation to Bid, No. 15-6510, to Custom Built Marine Construction, Inc., for the repairs to the Clam Pass Park boardwalk. The construction repairs included the full substructure restoration and was limited to some handrail replacements at locations of critical concern. Although missing or critically damaged handrail and handrail posts were replaced (Oct. 2015), the handrail system and decking continues to deteriorate. To maintain the longevity of the decking and handrail system, its maintenance needs to be addressed. A second inspection is needed for the handrail system and decking to obtain a recommendation report to determine the life expectancy, prepare for future year budgeting and prioritize needed repairs and maintenance. Handrail and cap maintenance was specifically included in the April 27, 2015 grant application. This inspection will also include the decking as the entire boardwalk system needs attention. This is the first expenditure of the $100,000 budget in the grant application for the Clam Pass Boardwalk. ADVISORY BOARD RECOMMENDATION: On April 27, 2015 the Tourist Development Council approved a grant application for $1,189,230 for a Category “A” Grant Application for Beach Park Facilities, with $100,000 approved for the replacement of caps and top rails on the boardwalk at Clam Pass Beach Park, with a vote 9-0. FISCAL IMPACT: Funding in the amount of $10,468 is available and appropriated for this Project No. 80333 (Clam Pass Boardwalk Repair) within the Parks and Recreation Beach Park Facilities Capital Fund 183 (TDC Beach Parking Facilities). GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. – CMG RECOMMENDATION: That the Tourist Development Council approves an expenditure of Tourist Development Tax for Category “A” Beach Park Facilities to Bridging Solutions, LLC, under Contract Number 13-6164, “Professional Services for Engineers and Architects”, for an inspection at Clam Pass Park, Project No. 80333, in the amount of $10,468, and makes a finding that this project expenditure promotes tourism. Prepared by: Felicia Kirby, Associate Project Manager, Facilities Management Division February 27, 2017 Consent Agenda 6-B (iii) 1 of 40 7.D.3 Packet Pg. 106 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Attachments: (1) Work Order (2) Proposal (3) TDC Grant Application - April 27, 2015 February 27, 2017 Consent Agenda 6-B (iii) 2 of 40 7.D.3 Packet Pg. 107 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) WORK ORDER/PURCHASE ORDER Contract | 3'6 | 64 "Professional Services for Engineers and Architects - ST"' Contract Expiration Date: March 8.2019 This work order is fior professional engineering services lor work known as: Project Name: Clam Pass Park Boardwalk lnspection Projcct No: 80333 The work is specified in the proposal dated December 5.2016 which is attached hereto and made a part of this Work Order. ln accordance with Terms and Conditions of the Agreement referenced above. this work order/Purchase order is assigned to: Bridging solutions, LLc. Scope of Work: As detailed in rhe attached proposal and the following: * Task I Inspection and Field Reporrt Task ll Evaluation Study Report Schedule of Work: Complete n'ork rvithin 60 days from the dare of the Norice to proceed which is accompanying this Work Order. The Consultant a-qrees that any Work Order that extends beyond the expiration date of Agreement No. l3-6t6.1 will survive and remain subject to the terms and conditions of that Agreement until the completion or termination of this Work Order. Compensation: In accordance with the Agreement referenced above. the County will compensate rhe Firm in accordance rvith following method(s): filNegotiated Lump Sum (NLS) fLump Sum plus Reimbursable Costs (LS+p61 ['fime & Material (T&M) (established hourly rar; Sch;dule A) f] Cost Plus Fixed Fee (CPFF), as provided in the attached proposal. Task I s 6.580.00 LS Task ll $ 3.888.00 LS TOTAL FEE $t0,468.00 PREPARED BY: REVIEWED BY:/)-7-/L Date 6licia Kirby. Associate Project Manager Facilities Management Division A. Bishop, P.E.. Sr/Project Manager Facilities Management Division Project No. 80333 Contract No. l3-616.{Page l of2 February 27, 2017 Consent Agenda 6-B (iii) 3 of 40 7.D.3 Packet Pg. 108 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) .E., Principal Project Manager REVIEWED BY:W APPROVED BY: Barry W Division Director By the signature below, the Firm (including employees, oflicers and/or agents) certifies. and hereby discloses, that, to the best of their knowledge and beliel all relevant facts conceming past, present. or curently planned interest or activity (financial, contractual. organizational. or otherwise) which relates to the proposed work; and bear on whether the Firm has a potential conflict have bccn fully disclosed. Additionally, the Firm agrees to notify the Procurement Director, in writing r,rithin 48 hours of leaming of any actual or potential conflict of interest that arises during the Work Order and/or project duration. ACCEPTED BY: Bridging Solutions. LLC e*1"**-December 7,2019 Ralph Verrastro, P.E., Principal Date (Remainder of page intentionally left blank) Parks & Recrcation Division Public Services Department Date Project No. 80333 Contract No. l3{164 Page 2 of2 February 27, 2017 Consent Agenda 6-B (iii) 4 of 40 7.D.3 Packet Pg. 109 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) December 5, 2016 Margaret A. Bishop, P.E. Senior Project Manager Facilities Management Department Collier County Government 3299 Tamiami Trail East Naples, FL 34112 RE: Proposal to Provide Professional Engineering Services for: Clam Pass Park, Collier County, FL Boardwalk Inspection & Evaluation Report Dear Ms. Bishop: Bridging Solutions, LLC appreciates the opportunity to submit this proposal to provide engineering services based on your e-mail request. 1. BACKGROUND The Collier County Facilities Management Department selected Bridging Solutions, LLC (BSLLC) to perform engineering services for an inspection and the preparation of an evaluation report for the boardwalk at Clam Pass Park under Collier County Contract Number 13-6164-ST. The inspection will be limited to the boardwalk decking and railing system between the tram station and the concession area. We understand the substructure and stringers were recently repaired by a contractor. The findings of the inspection will be documented in a report that will include recommendations to maintain the longevity of the boardwalk. 2. SCOPE OF SERVICES 2.1. Inspection and Field Report – Perform an inspection of all visible decking and railing system elements on the boardwalk. Document the inspection findings including significant defects including checks, cracks, rotting, spalls, corrosion, impact damage, etc. using field notes and digital photographs. 2.2. Evaluation Study Report – Perform a study that considers the existing conditions and probable future maintenance requirements including the probable life expectancy of the boardwalk decking and railing system. Prepare a report that provides a summary of the inspection findings and include recommendations to maintain the longevity of the boardwalk decking and railing system. Prepare an opinion of probable cost for the eventual replacement of the decking and railing system elements. Conduct a meeting with the County staff to review the report and recommendations. February 27, 2017 Consent Agenda 6-B (iii) 5 of 40 7.D.3 Packet Pg. 110 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) 3. TIME SCHEDULE We anticipate completion of the above described services in 60 days from receipt of a Notice to Proceed. If the services covered by this proposal have not been completed within this time, through no fault of Bridging Solutions, a time extension to complete our services may be renegotiated. 4. COMPENSATION Bridging Solutions proposes to provide the above described services for lump sum fees according to the following breakdown. The attached proposal back-up form provides the estimated hours, staffing titles and rates that form a basis for the lump sum fees. Task 2.1 – Inspection and Field Report $6,580 Task 2.2 – Evaluation Study Report 3,888 Total Fee $10,468 Thank you for your consideration of this proposal. Please contact me at 239-216-1370 if you have any questions or comments. Respectfully, BRIDGING SOLUTIONS, LLC Ralph Verrastro, PE Principal February 27, 2017 Consent Agenda 6-B (iii) 6 of 40 7.D.3 Packet Pg. 111 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) EXECUTIVE SUMMARY Approve Twelve (12) Collier County Tourist Development Council Category “A” Grant Applications for Beach Park Facilities for Fiscal Year 2015/2016 in the Total Amount of $1,189,230.00 and make a finding that the expenditure promotes tourism. OBJECTIVE: To obtain Collier County Tourist Development Council grant funding. CONSIDERATIONS: The following Collier County Tourist Development Council Category “A” grant applications were reviewed by the Parks and Recreation Advisory Board (PARAB) on April 15, 2015. Their recommendations for improved beach park facilities are as follows: PROJECT AMOUNT REQUESTED PREVIOUSLY REQUESTED Barefoot Beach Access Enhancements: Boardwalk Replacement and Picnic Tables for 5 Pavilions $200,000.00 0 Beach Wheel Chairs: 1 each @ Clam Pass, Tigertail, Barefoot, and Vanderbilt Beach $12,000.00 $6,000.00 FY14 Bluebill Beach Access Restroom and Parking Area Security Cameras $22,862.00 0 Clam Pass Beach Park: Restroom Expansion $300,000.00 0 Clam Pass Beach Park: Replace Caps and Top Rails on Boardwalk $100,000.00 0 Clam Pass Beach Park: Mangrove Trimming along boardwalk $50,000.00 0 Clam Pass Beach Park Entrance Booth and Parking Lot Security Cameras $69,368.00 0 Sea Gate Beach Access Enhancements $40,000.00 0 South Marco Beach Access Parking Lot Enhancements: Design, Permitting, Installation $90,000.00 0 South Marco Beach Access Enhancements: Replace boardwalk and landscaping $110,000.00 0 Tigertail Beach Park: Entrance Enhancements and Interpretive Signage Installation $50,000.00 0 Vanderbilt Beach Park: Exotic Vegetation Removal $5,000.00 0 Vanderbilt Beach Parking Garage Enhancements: Restripe/Thermoplasty Parking Garage $80,000.00 0 Wildlife Proof Trash Receptacles for Beach Parks $60,000.00 $30,000.00 FY14 TOTAL $1,189,230.00 $36,000.00 February 27, 2017 Consent Agenda 6-B (iii) 7 of 40 7.D.3 Packet Pg. 112 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) PROJECT DETAILS: Barefoot Beach Access Enhancements: $200,000.00 Boardwalk Replacement and Picnic Tables for 5 Pavilions • Ipe Boardwalk-Design $ 5,000 • Ipe Boardwalk Construction $ 155,000.00 • 4 picnic tables each at 5 pavilions $ 40,000.00 Beach Wheel Chairs: $12,000.00 1 each @ Clam Pass, Tigertail, Barefoot, and Vanderbilt Beach • 4 Beach Wheel Chairs @ $3,000.00 each $12,000.00 Bluebill Beach Access Installation of Building and Parking Lot Security Cameras: $22,862.00 • Add CenturyLink • Add network equipment • Install restroom and parking lot cameras Clam Pass Beach Park: $300,000.00 Restroom Expansion: Design/Permitting/Construction • Design $25,000.00 • Permitting $20,000.00 • Utilities $20,000.00 • Construction $235,000.00 Clam Pass Beach Park Boardwalk: $100,000.00 Redo Caps and Top Rails • Materials/Construction $100,000.00 Clam Pass Beach Park Boardwalk $50,000.00 Mangrove Permitting and Trimming • Field Inspection $2,000.00 • Permitting $3,000.00 • Mangrove Trimming $45,000.00 Clam Pass Beach Park Entrance Booth and Parking Lot Security Cameras $69,368.00 • Extend fiber from US 41 and Pine Ridge Road to Clam Pass • Add network equipment • Install toll booth and parking lot cameras Sea Gate (North Gulf Shore) Beach Access $40,000.00 Access Enhancements • Landscape Design $ 5,000.00 • Seating and bike rakes $ 10,000.00 February 27, 2017 Consent Agenda 6-B (iii) 8 of 40 7.D.3 Packet Pg. 113 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) • Plantings $ 25,000.00 South Marco Beach Access Parking Lot Enhancements: $90,000.00 Design, Permitting and Installation • Design (landscaping) $ 5,000 • Installation Landscaping $25,000 • Thermoplasty Installation $60,000 South Marco Beach Access: $110,000.00 Boardwalk and Landscaping Enhancements • Design $5,000 • Permitting $7,000 • Construction including landscape $98,000 Tigertail Beach Park: $50,000.00 Entrance Enhancements and Interpretive Signage Fabrication • Fabrication of new entrance sign $30,000.00 • 10 2’ x 3’ Interpretive signs $20,000.00 Exotic Vegetation Removal: $5,000.00 Vanderbilt Beach Park • Exotic Vegetation Removal $5,000.00 Vanderbilt Beach Parking Garage: $80,000.00 Restripe/Thermoplasty Parking Garage Spaces • Thermoplasty Product and Labor $80,000.00 Wildlife Proof Trash Receptacles: $60,000.00 Tigertail Beach, Barefoot Beach, Barefoot Beach Access, South Marco Beach Access, Vanderbilt Beach, and Clam Pass Beach Park • 30 Wildlife Proof Trash Receptacles @ $2,000.00 each $60,000.00 The cost of these projects will come from the TDC Category “A” Funding. FISCAL IMPACT: Funds in the amount of $1,189,230.00 are available for appropriation from Category “A” Tourist Taxes Fund 183. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. LEGAL CONSIDERATIONS: ADVISORY BOARD RECOMMENDATION: At the April 15, 2015, Parks and Recreation Advisory Board (PARAB) meeting, these grants applications were recommended for approval (approved 5 to 0). February 27, 2017 Consent Agenda 6-B (iii) 9 of 40 7.D.3 Packet Pg. 114 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) RECOMMENDATION: That the Collier County Tourist Development Council approve the above- referenced Category “A” grant applications in the amount of $1,189,230.00 and make a finding that the expenditure promotes tourism. Prepared by: Nancy Olson, Manager Parks and Recreation February 27, 2017 Consent Agenda 6-B (iii) 10 of 40 7.D.3 Packet Pg. 115 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY ..A" GRANT APPLICATION Clam Pass Beach Park Boardwalk Installation of Toll Booth and Parking Lot Security Cameras 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Clam Pass Beach Park facility has been in existence since 1985. Collier County Parks and Recreation would like to add security cameras at the park entrance and in the parking lot that will be monitored 2417 by Collier County Facilities Management Department. Installation of security cameras will enhance visitor safety and security. 5. Estimated project start date: December 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $69,368.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 11 of 40 7.D.3 Packet Pg. 116 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 PROJECT ELEMENT Clam Pass Beach Park Boardwalk Install Toll Booth and Parking Lot Security Cameras PROJECT BUDGET AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Extend fiber from US 41 and Add network equipment Install toll booth and parking TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP Pine Ridge Road to Clam Pass lot cameras $69,368.00 $ N/A $ N/A $ N/A $69,368.00 $69,368.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidglines and criteria. Signature f Sponsor Organization's Chief Official //S February 27, 2017 Consent Agenda 6-B (iii) 12 of 40 7.D.3 Packet Pg. 117 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A'' GRANT APPLICATION Bluebill Beach Access Installation of Building and Parking Lot Security Cameras l. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2, Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Collier County Parks and Recreation would like to add security cameras on the exterior of the Bluebill Beach Access restroom facility and in the parking area that will be monitored 2417 by Collier County Facilities Management Department. Installation of security cameras will enhance visitor safety and security. 5. Estimated project start date: December 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requestedz $22,,862.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 13 of 40 7.D.3 Packet Pg. 118 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Bluebill Beach Access Installation of Building and Parking Lot Security Cameras PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Add CenturyLink Add network equipment Install restroom and parking lot cameras TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP $22,862.00 S NiA S N/A S N/A s22,862.00 s22,862.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guid ?o Signature Sponsor Organization's Chief Official o// February 27, 2017 Consent Agenda 6-B (iii) 14 of 40 7.D.3 Packet Pg. 119 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A'' GRANT APPLICATION Clam Pass Beach Park Boardwalk Mangrove Permitting and Trimming 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organtzation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Clam Pass Boardwalk Beach Park facility has been in existence since 1985. The beach consists of 35 acres of coastal habitat, white sandy beach, a tidal bay that serves as a breeding ground and nursery for marine life and shorebirds. A'/o mlle boardwalk to the beach takes visitors through a mangrove forest of red, white, and black mangroves. Annually, over 200,000 visitors walk or take advantage of a tram service to get to the beach. The mangrove trees that line the boardwalk are beginning to not only affect the integrity of the boardwalk but the visitor experience. Low hanging branches from the mangroves are beginning to prevent the trams, walkers, and cyclists from taking full advantage of the boardwalk. The project includes permitting and subsequent trimming of the mangroves that abut the boardwalk. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $50,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 15 of 40 7.D.3 Packet Pg. 120 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Boardwalk Mansrove Permitting and Trimming PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Field Inspection Permitting Mangrove Trimming TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP Permitting Trimming s50,000.00 S N/A S N/A $ N/A s50,000.00 s2,ooo.0o $3,000.00 s45,000.00 $50,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued 2 months after NTP issued 2 weeks after permitting I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all nes and ,s Signature Sponsor Organtzation's Chief Official 20, February 27, 2017 Consent Agenda 6-B (iii) 16 of 40 7.D.3 Packet Pg. 121 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A." GRANT APPLICATION Sea Gate (North Gulf Shore) Beach Access Access Enhancements 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: Seagate Beach Access (aka North Gulfshore Beach Access) located in north Naples has a 38 space parking lot and a boardwalk that leads visitors to the Gulf of Mexico. This access also serves pedestrian traffic from the ends of Seagate Blvd. and North Gulfshore Blvd and is a favorite of cyclists. Collier County Parks and Recreation would like to enhance the entrance with xeric-native Florida landscaping material, bicycle racks, and seating areas. 5. Estimated project start date: Octoberr 2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $40,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) February 27, 2017 Consent Agenda 6-B (iii) 17 of 40 7.D.3 Packet Pg. 122 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Sea Gate (North Gulf Shore) Beach Access Access Enhancements PROJECT BUDGET PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Landscape Design Seating and bike rakes Plantings TOTAL Milestones Solicit quotes for landscape design/ seating and bike rates Quotes due Issue Purchase Order/design and furnishings Install furnishings Project complete AMOUNT $ 40,000.00 $ N/A $ N/A $ N/A $ 40.000.00 s 5,000.00 $ 10,000.00 s 25,000.00 $40,000.00 October 1,2015 October 20,2015 October 21,2015 November 28,2015 December 30, 2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. bf Sponsor Organization's Chief Official ";4"\fl February 27, 2017 Consent Agenda 6-B (iii) 18 of 40 7.D.3 Packet Pg. 123 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 664" GRANT APPLICATION South Marco Beach Access Parking Lot Enhancements Design, Permitting and Installation 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: South Marco Beach Access is one of two public beaches located on Marco Island, Trip Advisor's 2014 #1 island in America. Annual visitation, based on data collected from the parking meter and parking lot car counts, is in excess of 100,000 tourists and visitors. Collier County Parks and Recreation would like to enhance the parking area by restriping the lot (70 spaces) and curbs using thermoplasty technology for longer life, and replace non-native vegetation with Florida native / xeri-scape landscaping and replace mulch with crushed shell or gravel in the islands of the parking area. 5. Estimated project start date: October,2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $90,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) February 27, 2017 Consent Agenda 6-B (iii) 19 of 40 7.D.3 Packet Pg. 124 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page2 PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Design (landscaping) Purchasefl nstallation Landscaping Thermoplasty Installation TOTAL Milestones Solicit quotes for landscape design Solicit quotes for thermoplasty Quotes due for all South Marco Beach Access Parking Lot Enhancements Design, Permitting and Installation PROJECT BUDGET AMOUNT $ 90,000.00 $ N/A $ N/A $ N/A $90,000.00 $ 5,000 $25,000 $60,000 $90,000.00 October 1,2015 October 1,2015 October 30,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. /thlL Signatu of Sponsor Organization's Chief Official February 27, 2017 Consent Agenda 6-B (iii) 20 of 40 7.D.3 Packet Pg. 125 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A'' GRANT APPLICATION South Marco Beach Access Boardwalk and Landscaping Enhancements 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: BL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: South Marco Beach Access is one of two public beaches located on Marco Island, Trip Advisor's 2014 #l island in America. Annual visitation, based on data collected from the parking meter and parking lot car counts, is in excess of 100,000 tourists and visitors. The project includes the permitting, design, and replacement of current boardwalk with ipe, a sustainable hardwood. It also includes xeri-scape landscape enhancements at the entrance to the access. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $110,000 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) February 27, 2017 Consent Agenda 6-B (iii) 21 of 40 7.D.3 Packet Pg. 126 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 South Marco Beach Access Boardwalk and Landscaping Enhancements PROJECT BUDGET PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL Milestones Solicit proposals for design Proposals due Approve Work Order Issue NTP Design and Permitting Construction Cost Estimate Solicit Quotes for Construction Quotes due Approve Work Order Issue NTP Construction Completion TOTAL PROJECT EXPENSES: Design Permitting Construction including landscape AMOUNT $ 1 10,000 $ N/A $ N/A $ N/A $ I 10,000 $5,000 $7,000 $98,000 s110,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued 6 months after NTP issued 30 days after construction permitting is complete 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued drawings and February 27, 2017 Consent Agenda 6-B (iii) 22 of 40 7.D.3 Packet Pg. 127 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. of Sponsor Organization's Chief Official February 27, 2017 Consent Agenda 6-B (iii) 23 of 40 7.D.3 Packet Pg. 128 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A' GRANT APPLICATION Tigertail Beach Park Entrance Enhancements and Interpretive Signage Fabrication 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: Marco Island received the 2014 Trip Advisor Travelers' Choice Award for the #l island in America in large part to the island's resorts and beaches. Tigertail Beach Park is one of only two public beaches located on this nationally recognized vacation destination. The entrance to Tigertail Beach Park needs to be improved with updated signage reflecting the recent changes to the park and its many amenities including the soon to be constructed wildlife tower. In addition to the entrance signage, Collier County would like to provide tourists and visitors with interpretive signage showcasing the natural history and dynamics of this barrier island ecosystem. Interpretive signage to consist of ten (10) 2' x 2' panels installed in the education kiosk. 5. Estimated project start date: October, 2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $50,000 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) February 27, 2017 Consent Agenda 6-B (iii) 24 of 40 7.D.3 Packet Pg. 129 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page2 PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Fabrication of new entrance sign l0 2' x 3' Interpretive signs TOTAL Milestones Solicit quotes for entrance sign and interpretive signs Quotes due Issue Purchase Order Place order for signs Installation of signs (park staff) Tigertail Beach Park Entrance Enhancements and Interpretive Signage Fabrication PROJECT BUDGET AMOUNT $ 50,000 $ N/A $ N/A $ N/A $50,000 $30,000.00 $20,000.00 $50,ooo October 1,2015 October 20,2015 October 21,2015 October 22,2015 November 1,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organuation will f Sponsor Organization's Chief Official ll guiflelines ar d,l- February 27, 2017 Consent Agenda 6-B (iii) 25 of 40 7.D.3 Packet Pg. 130 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Exotic Vegetation Removal Vanderbilt Beach Park 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34f 09 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Vanderbilt Beach Park expanded restroom facilities required a permit from South Florida Water Management District Permit No. I l-02410-P due to 0.07 acre impact on wetlands in the construction zone. Collier County Parks and Recreation is required to ensure that the impacted preserve area consists of, at a minimum,g5yo of native vegetation and all exotic species shall be removed from the preserve area as well as 75 feet of the outer edge of the area. Collier County Parks and Recreation is requesting funding to ensure that the exotics are removed and the area showcases native Florida vegetation. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $5,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 26 of 40 7.D.3 Packet Pg. 131 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Exotic Vegetation Removal Vanderbilt Beach Park PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Exotic Vegetation Removal TOTAL Milestones: Solicit quotes for Exotic Removal Quotes due Issue Purchase Order Removal Completed $5,000.00 S N/A S N/A S N/A $5,ooo.oo $5,ooo.o0 October 1,2015 October 15,2015 October 18,2015 November 30, 2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidfines and cri Signature Sponsor Organization's Chief Official 2y', February 27, 2017 Consent Agenda 6-B (iii) 27 of 40 7.D.3 Packet Pg. 132 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A'' GRANT APPLICATION Vanderbilt Beach Parking Garage Restripe/Thermoplasty Parking Garage Spaces 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road Cify: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Vanderbilt Beach Parking Garage provides 342 parking spaces for tourists and visitors who visit Vanderbilt Beach. Annual visitation exceeds 300,000. The parking garage is heavily travelled so that the parking space markings, including the handicap spaces, have faded. Collier County Parks and Recreation would like to enhance the parking experience for tourists and visitors at this location by restriping the lot with a longer-life solution - Thermoplasty. Thermoplasty is applied using a heat-bonded application process. It is used on interstate highways and at intersections on public thoroughfares for items such as arrows, HOV markings, stall stripes, and crosswalk bars. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $80,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 28 of 40 7.D.3 Packet Pg. 133 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 PROJECT ELEMENT Vanderbilt Beach Parking Garage Restripe/Thermoplasty Parking Garage Spaces PROJECT BUDGET AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Thermoplasty Product and Labor TOTAL Milestones: Solicit proposals for scope Proposals due Issue Purchase Order Work Completed s80,000.00 S N/A S N/A $ N/A $80,000.00 $8o,ooo.oo October l,2015 October 15,2015 October 16,2015 December 1,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all euidtlines and criti'triftr,*iIL Signatu of Sponsor Organization's Chief Official February 27, 2017 Consent Agenda 6-B (iii) 29 of 40 7.D.3 Packet Pg. 134 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Wildlife Proof Trash Receptacles Tigertail Beach, Barefoot Beach, Barefoot Beach Access, South Marco Beach Access, Vanderbilt Beach, and Clam Pass Beach Park 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34f 09 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organuation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Collier County Parks and Recreation beach parks and beach accesses draw over 1.5 million visitors a year and these visitors generate an enornous amount of litter. Conventional trash receptacles make it possible for wildlife (especially raccoons, bears, and coyotes) to climb into the receptacles or tip them over to get to their next meal. This is not healthy for wildlife or for beach visitors. Animals will continue to frequent areas where food is easily obtained and on the beach this puts these animals in close contact with beach visitors. Collier County Parks and Recreation would like to purchase 30 Bear Saver - BE Series Double Trash Enclosure that are ADA compliant and wildlife resistant. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $60,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 30 of 40 7.D.3 Packet Pg. 135 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Wildlife Proof Trash Receptacles Tigertail Beach, Barefoot Beach, Barefoot Beach Access, South Marco Beach Access, Vanderbilt Beach, and Clam Pass Beach Park PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: 30 Wildlife Proof Trash Receptacles @ $2,000.00 each TOTAL Milestones: Solicit quotes for 30 wildlife proof cans Quotes due Issue Purchase Order Order cans Begin distribution to beaches $60,000.00 S N/A $ N/A S N/A $60,000.00 $60,000.00 s60,000.00 October 1,2015 October 15,2015 October 18,2015 October 18,2015 November 28,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and crite of Sponsor Organization's Chief Official oy','d0,,A February 27, 2017 Consent Agenda 6-B (iii) 31 of 40 7.D.3 Packet Pg. 136 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 66A'' GRANT APPLICATION Barefoot Beach Access Enhancements Boardwalk Replacement and Picnic Tables for 5 Pavilions 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239)252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organaation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project- Description and Location: Barefoot Beach Access (BBA) is one of two Collier County Parks and Recreation managed beaches located in northem Collier County. Annual visitation exceeds 100,000 visitors. BBA is a very popular beach wedding destination for visitors. Collier County Parks and Recreation would like to upgrade the current dune walk- over boardwalk with ipe, a sustainable hardwood and replace the picnic furnishings at the five pavilions. 5. Estimated project start date: October,2015 6. Estimated project duration: (see below for milestones) 7. Total TDC Tax Funds Requested: $200,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (x) February 27, 2017 Consent Agenda 6-B (iii) 32 of 40 7.D.3 Packet Pg. 137 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 PROGRAM ELEMENT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Ipe Boardwalk-Design Ipe Boardwalk Construction 4 picnic tables each at 5 pavilions TOTAL Milestones Solicit quotes for design/ order furnishings for pavilions Quotes due Issue Purchase Order/design and furnishings Install furnishings Construction complete Barefoot Beach Access Enhancements Boardwalk Replacement and Picnic Tables for 5 Pavilions PROJECT BUDGET AMOUNT $ 200,000.00 $ N/A $ N/A $ N/A $ 200.000.00 s 5,000.00 s 155,000.00 s 40,000.00 s200,000.00 October 1,2015 October 20,2015 October 21,2015 November 28,2015 December 30, 2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Sponsor Organization's Chief Official February 27, 2017 Consent Agenda 6-B (iii) 33 of 40 7.D.3 Packet Pg. 138 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Beach Wheels Chairs Tigertail Beach, Barefoot Beach, Vanderbilt Beach, and Clam Pass Beach Park 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: BL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The popularity of beach wheelchairs for mobility impaired beach park visitors in Collier County has increased. This amenity makes it possible for anyone to get to the beach and to get into the Gulf of Mexico. Currently, Collier County beach parks have one beach wheelchair and we need to expand our offering to two at each location due to increased demand. We would like to purchase 4 beach wheelchairs with elevating leg rests, seatbelts, removable and swing-away arrmests and castering rear wheels. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $12,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 34 of 40 7.D.3 Packet Pg. 139 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Beach Wheels Chairs Tigertail Beach, Barefoot Beach, Vanderbilt Beach, and Clam Pass Beach Park PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: 4 Beach Wheel Chairs @ $3,000.00 each TOTAL Milestones: Solicit quotes for 4 Beach Wheel Chairs Quotes due Issue Purchase Order Order 4 Beach Wheel Chairs Distribute chairs to beach parks $12,000.00 S N/A $ N/A $ N/A s12,000.00 $12,000.00 October 1,2015 October 15,2015 October 18,2015 October 18,2015 November 28,2015 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all gui*:lines and crite 7o Signatu of Sponsor Organization's Chief Official ,s February 27, 2017 Consent Agenda 6-B (iii) 35 of 40 7.D.3 Packet Pg. 140 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY 65A" GRANT APPLICATION Clam Pass Beach Park Restroom Expansion: Design/Permitting/Construction 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organuation's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The existing restroom facilities at Clam Pass are inadequate to accommodate park visitation during peak season and holiday weekends. Restroom facilities are located at the concession area at the end of the boardwalk. The Collier County Parks and Recreation Department would like to provide visitors with additional restroom facilities at this location. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $300,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 36 of 40 7.D.3 Packet Pg. 141 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Restroom Expansion : Design/?ermitting/Construction PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Design Permitting Utilities Construction TOTAL Milestones: Solicit proposals for design Proposals are due Approve Work Order Issue NTP Design and Permitting Construction Cost Estimate Solicit quotes for construction Quotes due Approve Work Order Issue NTP Construction Completion $300,000.00 $ N/A $ N/A $ N/A $300,000.00 s25,000.00 $20,000.00 $20,000.00 $235,000.00 s300,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued 6 months after NTP issued 30 days after construction drawings and permitting are complete 30 days after solicitation 30 days after quotes received 2 weeks after PO is issued 6 months after NTP issued February 27, 2017 Consent Agenda 6-B (iii) 37 of 40 7.D.3 Packet Pg. 142 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all Sponsor Organization's Chief Offi cial February 27, 2017 Consent Agenda 6-B (iii) 38 of 40 7.D.3 Packet Pg. 143 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Clam Pass Beach Park Boardwalk Redo Caps and Top Rails 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, Florida 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Clam Pass Boardwalk Beach Park facility has been in existence since 1985. The beach consists of 35 acres of coastal habitat, white sandy beach, a tidal bay that serves as a breeding ground and nursery for marine life and shorebirds. A% mile boardwalk to the beach takes visitors through a mangrove forest of red, white, and black mangroves. Annually, over 200,000 visitors walk or take advantage of a tram service to get to the beach. Collier County Parks and Recreation would like to redo the caps and top rails of the% mile boardwalk. 5. Estimated project start date: October 2015 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $100,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) February 27, 2017 Consent Agenda 6-B (iii) 39 of 40 7.D.3 Packet Pg. 144 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Boardwalk Redo Caps and Top Rails PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested City/Taxing District Share State of Florida Share Federal Share TOTAL PROJECT EXPENSES: Construction TOTAL Milestones: Solicit proposals for scope Proposals due Approve Work Order Issue NTP $100,000.00 $ N/A $ N/A $ N/A $100,000.00 30 days after scope is defined 30 days after solicitation 30 days after quotes received 2 weeks after PO issued I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guiflelines and critrria.s and crlteria.4u of Sponsor Organization's Chief Official February 27, 2017 Consent Agenda 6-B (iii) 40 of 40 7.D.3 Packet Pg. 145 Attachment: TDC Executive Summary - Feb 27 2017 (6228 : Clam Pass Beach Park Improvements) 05/29/2018 EXECUTIVE SUMMARY Recommendation to approve six (6) Collier County Tourist Development Council Grant Applications for Beach Park Facilities for Fiscal Year 2019 in the total amount of $2,545,000 dollars and to make the finding that the project expenditures promote tourism. OBJECTIVE: To obtain Collier County Tourist Development Council grant funding for beach park facilities. CONSIDERATIONS: The following Collier County Tourist Development Council grant applications for Beach Park Facilities were reviewed by the Parks and Recreation Advisory Board (PARAB) on May 9, 2018. Their recommendations for improved beach park facilities are as follows: PROJECT AMOUNT REQUESTED PREVIOUSLY REQUESTED Barefoot Beach Preserve Park Boardwalk Enhancements Replacement of the dune walk termination ramps, replace all railings, installation of slip resistant strips on ramps, and replacement of the shower area. $335,000.00 $40,000.00 FY16 Boardwalk assessment Barefoot Beach Preserve Park Roadway and Parking Lot Improvements Roadway and paved parking lot repair, seal, and restripe. Install speed bumps on the roadway. $350,000.00 Clam Pass Beach Park Improvements Complete the handrail system, raise the kickboard and add additional posts to provide service life to the top structure. Complete assessment and repair of underneath of the concession area, replace ADA access of boardwalk to the beach, and upgrade HVAC at concession. $1.1 million $100,000.00 FY16 Caps and handrail replacement. Clam Pass Beach Park Parking Garage preliminary permitting, SDP, PDI, environmental considerations, traffic impact assessment $200,000.00 Tigertail Beach Park Playground Replacement $200,000.00 7.I Packet Pg. 218 7.D.4 Packet Pg. 146 Attachment: TDC Grant Application - May 29, 2018 (6228 : Clam Pass Beach Park Improvements) 05/29/2018 Vanderbilt Beach Park Boardwalk Improvements to include ADA Accessible Viewing Platform $360,000 TOTAL $2,545,000.00 PROJECT DETAILS: Barefoot Beach Preserve Park Boardwalk Enhancements: $335,000.00 xDesign, permitting, and post design services: $35,000.00 xReplace dune walk termination ramps: $40,000.00 xReplace all boardwalk railings: $225,000.00 xInstallation of slip resistant strips on ramps: $25,000.00 xShower area replacement: $10,000.00 xAn assessment of the 20+ year old boardwalk was completed on July 21, 2017 by Bridging Solutions. Recommended improvements include replacement of the dune walk termination ramps, replace all railings, install slip resistant strips on ramps, and replace the shower area. Once the project is funded a project manager will be assigned to develop the scope of work, including any required permitting, for this project. Estimated time frame for the entire project is 6 months. Work to be done out of season so as not to disrupt beach goers (January - April). Construction begins in May 2019 and is completed in September 2019. Barefoot Beach Preserve Enhancements: $350,000.00 Resurface parking lot and replace parking stops xRepair, reseal and restripe parking spaces in 2 lots xInstall speed bumps on roadway xRepair, reseal and restripe roadway xA visual assessment of the parking lots 1 & 2 and the roadway through the park was performed by Park staff. Enhancements will occur in the current footprint of the roadway and parking lots. Once the project is funded a project manager will be assigned to develop the scope of work for this project. Estimated time frame for the entire project is 30 days. Work to be done out of season so as not to disrupt beach goers (January - April). Work to begin September 2019 and completed October 2019. Clam Pass Beach Park Improvements: $1.1 million Complete handrails, remove kick rail, assessment and repair of concession area, replace ADA compliant ramp, upgrade HVAC at concession xComplete handrails and remove kickboard: $450,000.00 xAssessment and repair of concession area and installation of new ADA ramp to the beach: $550,000.00 xUpgrade HVAC at concession: $100,000.00 7.I Packet Pg. 219 7.D.4 Packet Pg. 147 Attachment: TDC Grant Application - May 29, 2018 (6228 : Clam Pass Beach Park Improvements) 05/29/2018 xIn 2016, the substructure of the boardwalk was repaired. Recommendations to add service life to the boardwalk includes replace and upgrade handrail system, raise the kick board to prevent the golf carts taking visitors to the beach from hitting it, and add additional posts. An assessment of the substructure under the concession area has not been performed. The current HVAC system at the concession is not sufficient to do the work. A recent electrical upgrade has been completed so the HVAC system can be upgraded. The ADA ramp has been damaged by high tides every year and has needed repair. It needs a new design to avoid being damaged by in coming tides. Once the project is funded a project manager will be assigned to develop the scope of work for this project. Estimated time frame for the entire project is 6 months. Work to begin in May 2019 and completed in October 2019. Clam Pass Beach Park: $200,000.00 3-story parking garage design and permitting xDesign and permitting xPublic meetings, approval from Pelican Bay Foundation, preliminary permitting, SDP, PDI, environmental considerations, and traffic impact study for a parking garage has never been done. To meet increasing demands for beach access parking options need to be considered and a parking garage is one of the options. The Park Master Plan will be presented to the BOCC in May 2018 with a component addressing beach access vetted through several focus groups. Once the project is funded a project manager will be assigned to develop the scope of work for this project. Estimated time frame for this project is 5 months. Project to begin in November 2018 and completed in May 2019. Tigertail Beach Park: $200,000.00 Playground Replacement xRemoval and disposal of existing playground: $5,325.00 x3 signed/sealed building code drawings: $2,985.00 xPermits: $2,000.00 xPlayground elements/shading/curbing: $180,440.00 xInstallation of new playground: $9,250.00 xDesign and permitting will be included in the scope of work developed by a project manager once the project has been funded. Estimated time frame for this project is 5 months. Project to begin in October 2018 and completed June 2018. Vanderbilt Beach Park: $360,000.00 Boardwalk Improvements to include ADA Accessible Viewing Platform xDesign: $20,000.00 xPermitting: $20,000.00 xConstruction: $320,000.00 xAn assessment of the boardwalk has been completed, including an on-site meeting with special needs visitors. A concept drawing has been completed. Design and permitting will be included in the scope of work developed by a project manager once the project has been funded. Estimated time frame for this project is 3 months. Project to begin in December 2018 and completed by March 2019. 7.I Packet Pg. 220 7.D.4 Packet Pg. 148 Attachment: TDC Grant Application - May 29, 2018 (6228 : Clam Pass Beach Park Improvements) 05/29/2018 FISCAL IMPACT: Funds in the amount of $2,545,000.00 are available for appropriation from Tourist Development Tax Fund 183. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. ADVISORY BOARD RECOMMENDATION(S): The Collier County Parks and Recreation Advisory Board (PARAB) approved these projects at their May 9, 2018 meeting with a caveat on the Clam Pass Parking garage to include public meetings. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG RECOMMENDATION: That the Collier County Tourist Development Council approves the above referenced Beach Park Facility Grant Applications in the amount of $2,545,000.00 and makes the finding that the project expenditures promote tourism. Prepared by: Nancy E. Olson, Regional Manager, Parks and Recreation Division ATTACHMENT(S) 1. Barefoot Beach Boardwalk Improvements (DOCX) 2. Barefoot Beach Parking Lot and Roadway Work (DOCX) 3. Clam Pass Beach Park Improvements (DOCX) 4. Clam Pass Parking Garage Design and Permitting (DOCX) 5. Tigertail Playground Replacement (DOCX) 6. Vanderbilt Beach ADA Ramp Grant (DOCX) 7. Vanderbilt Improvements Conceputal Drawing (JPG) 7.I Packet Pg. 221 7.D.4 Packet Pg. 149 Attachment: TDC Grant Application - May 29, 2018 (6228 : Clam Pass Beach Park Improvements) 07/23/2018 EXECUTIVE SUMMARY Recommendation to award RFP #18-7294 “Collier County Naming Rights and Sponsorship” to The Superlative Group, authorize the Chairman to execute the associated agreement, and approve all required fund transfers. ______________________________________________________________________________ OBJECTIVE: Approve the selection of The Superlative Group for Naming Rights for County assets with an initial primary emphasis on the new Amateur Sports Complex. CONSIDERATIONS: Collier County Procurement managed a Request for Proposal (RFP) process to select a firm to assist the Tourism Division in securing Naming rights for various assets. The RFP was posted on 3/14/2018 with notices sent to 6577 firms, with full solicitation packages downloaded by Sixty- four (64) interested parties. Three (3) proposals were received by the close date of April 16, 2018. One firm was found non-responsive due to not submitting a proper bid package. A selection committee reviewed the responsive bids and unanimously selected The Superlative Group as the number one bidder. Procurement staff negotiated the attached contract to work with the County staff to identify, negotiate and bring naming rights proposals to the County Commission for consideration. The process of naming rights has been an accepted way to generate funding for various types of facilities for many years. Sports complexes and municipal holdings are well-documented examples of the power of naming rights to generate large sums of funding for 10 or more years at a time. Research conducted by County staff has concluded that there are County owned assets, such as the Amateur Sports Complex, that will provide revenue for the County by having these assets Named or Sponsored. Details for the multiple year agreement with The Superlative Group are as follows: 1. Negotiations with The Superlative Group have been completed with the assistance of the County Procurement Division. Staff is proposing that The Superlative Group will be compensated in the following manner: a. An initial amount of $82,500 over 4 months will be payable to The Superlative Group in monthly installments to complete Phase # 1 for Naming Rights research as outlined in their bid document. b. A monthly fee of $7,500 payable for an additional 20 months will compensate The Superlative Group for Phase 2 for developing a strategic sales campaign for naming rights with companies or individuals for a total of $150,000 over those 20 months. c. A 17.5% commission per asset from the sale of Naming Rights or Sponsorships will compensate the Superlative Group for the same 20-month period based on the gross revenue to the County from each naming rights contract with each company or individual. d. A 17.5% commission for Phase 3 for ongoing implementation of a strategic plan for the sale of naming rights or sponsorship will compensate Superlative Group monthly on all gross revenue to the County from those naming rights contracts for an additional 36- month period. e. A 7.5% commission on any naming rights contact that is first contacted by County Staff and results in a Naming Rights agreement or sponsorship. 2. The attached contract with The Superlative Group has an initial term of five (5) years with one five-year renewal option. The deliverables for the term of this contract will be: a. The Superlative Group will identify and market (sell) all Naming Rights and Sponsorship Opportunities for the Collier County Amateur Sports Complex (ASC) and other County 7.E Packet Pg. 150 07/23/2018 assets. b. The Superlative Group will develop a County-wide Marketing Asset Inventory and Valuation report, consisting of existing and prospective tangible and non-tangible marketing of County-owned assets, including an estimate of the financial value of each asset identified. c. The Superlative Group will further develop, with the assistance of County staff, a Comprehensive Sponsorship Policy to guide County staff in developing future corporate sponsorships for events and naming rights for other identified County-owned assets in the future. d. The Superlative Group will further develop a Strategic Plan for Marketing County Assets and provide the County with a procedure to maximize the revenue for naming rights in the future for County assets. The Superlative Group will assist the County in marketing and selling naming rights of BCC approved County assets. FISCAL IMPACT: Funding for the initial retainer of $82,500 to complete Phase # 1 Naming Rights tasks is available in General Fund cost center # 001-103010, with subsequent reimbursement from Tourist Development Tax funds for the Naming Rights work specific to the new Amateur Sports Complex. GROWTH MANAGEMENT IMPACT: There is no impact to the Grown Management Plan with this action. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG RECOMMENDATION: That the Board of County Commissioners awards RFP #18-7294 - “Collier County Naming Rights and Sponsorship” to The Superlative Group, authorizes the Chairman to execute the associated agreement, and approves all required fund transfers. Prepared by: Jack Wert, Tourism Director ATTACHMENT(S) 1. 18-7294 Solicitation (PDF) 2. Superlative Group Proposal (PDF) 3. 18-7294 Final Ranking (PDF) 4. 18-7294 Approved NORA (PDF) 5. 18-7294 Naming Rights and Sponsorship Agreement VEN signed (PDF) 7.E Packet Pg. 151 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.E Doc ID: 6227 Item Summary: Recommendation to award RFP #18-7294 “Collier County Naming Rights and Sponsorship” to The Superlative Group, authorize the Chairman to execute the associated agreement, and approve all required fund transfers. Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/17/2018 3:35 PM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/17/2018 3:35 PM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/17/2018 3:35 PM Tourism Jack Wert Director Completed 07/17/2018 4:04 PM County Attorney's Office Colleen Greene Atorney Review Completed 07/18/2018 9:27 AM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 2:29 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.E Packet Pg. 152 1 COLLIER COUNTY BOARD OF COUNTY COMMISSIONERS REQUEST FOR PROPOSAL (RFP) FOR COLLIER COUNTY NAMING RIGHTS & SPONSORSHIP SOLICITATION NO.: 18-7294 ADAM NORTHRUP, PROCUREMENT STRATEGIST PROCUREMENT SERVICES DIVISION 3295 TAMIAMI TRAIL EAST, BLDG C-2 NAPLES, FLORIDA 34112 TELEPHONE: (239) 252-6098 adam.northrup@colliercountyfl.gov (Email) This solicitation document is prepared in a Microsoft Word format (Rev 8/7/2017). Any alterations to this document made by the Vendor may be grounds for rejection of proposal, cancellation of any subsequent award, or any other legal remedies available to the Collier County Government. 7.E.1 Packet Pg. 153 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) SOLICITATION PUBLIC NOTICE REQUEST FOR PROPOSAL (RFP) NUMBER: 18-7294 PROJECT TITLE: COLLIER COUNTY NAMING RIGHTS & SPONSORSHIP LOCATION: PROCUREMENT SERVICES DIVISION, CONFERENCE ROOM A, 3295 TAMIAMI TRAIL EAST, BLDG C-2, NAPLES, FLORIDA 34112 PLACE OF RFP OPENING: PROCUREMENT SERVICES DIVISION 3295 TAMIAMI TRAIL EAST, BLDG C-2 NAPLES, FL 34112 All proposals shall be submitted online via the Collier County Procurement Services Division Online Bidding System: https://www.bidsync.com/bidsync-cas/ INTRODUCTION As requested by the Tourism Division (hereinafter, the “Division”), the Collier County Board of County Commissioners Procurement Services Division (hereinafter, “County”) has issued this Request for P roposal (hereinafter, “RFP”) with the intent of obtaining proposals from interested and qualified vendors in accordance with the terms, conditions and specifications stated or attached. The vendor, at a minimum, must achieve the requirements of the Specifications or Scope of Work stated. The results of this solicitation may be used by other County departments once awarded according to the Board of County Commissioners Procurement Ordinance. The goal of the County is to catalog County assets which may yield corporate sponsorship benefits to the County and assess the possible marketing value of these assets. Furthermore, the Contractor shall provide the County with marketing opportunities f or the County’s assets. BACKGROUND The Naples, Marco Island, Everglades Convention & Visitors Bureau is seeking proposals from companies to provide Naming Right s expertise to Collier County with the goal of researching, valuating and securing contracts on Collier County (County) assets such as Buildings and Properties. TERM OF CONTRACT The contract term, if an award(s) is/are made is intended to be for two (2) years with two (2) two (2) years renewal options. Prices shall remain firm for the initial term of this contract. Surcharges will not be accepted in conjunction with this contract, and such charges should be incorporated into the pricing structure. DETAILED SCOPE OF WORK Scope of Work (General) The Contractor shall provide the County with three (3) general deliverables for this project: 1. A Marketing Asset Inventory and Valuation report, which will consist of existing and prospective tangible and non -tangible marketing assets, including an estimate of their potential sponsorship financial value; 2. Comprehensive Sponsorship Policy: develop a written policy for the County taking into consideration existing sponsorship acceptance procedures. The Contractor shall provide the County with a draft policy for review. 3. Strategic Plan for Marketing Assets: provide the County with a detailed plan to maximize the corporate sponsorship potenti al for the County. The Contractor shall also educate the County through a detailed presentation of the final r eport. This may include a presentation to County Commissioners as deemed necessary by the County’s Operations Analyst/Project Manager. Contractor shall provide all reports electronically in a format that is acceptable to the County. Upon completion and ac ceptance of each task by the County, the Contractor may invoice the County as per the Rate Schedule. Prior to any travel, Contractor shal l provide to the County’s Operations Analyst/Project Manager a detailed estimated cost breakdown for review and approva l. 7.E.1 Packet Pg. 154 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) Work Breakdown Structure Task I: Marketing Asset Inventory and Valuation Identify and assess the value of the building and land assets that the Collier County has available which would be suitable for securing naming rights. The key tasks of the Valuation Report are outlined below: Naming Value – The first step in Naming Value involves calculating many "impressions", derived from the number of marketing/advertising or sponsorship platforms that are available to reach the target audience. When assessing the Naming Value, the number of available impressions from public interaction (including visits to facilities) in television, print and online/digital exposure will be identified. Impressions are then scaled from "valued impressions" to "waste i mpressions", and then to adjust the Naming Value accordingly. The Media Value includes an assessment of the value of engaging the target audience and the quality of exposure received. Th e value of each impression with respect to a specific demographic or target audience is an important part of Media Value. A target audience may include millennial and baby boomer demographics, those interested/involved with amateur and professional sports, families with children (at home), seniors (55 and over), retirees, Hispanics and those considering relocation to Collier County. All may be considered as "premium audiences" by a wide range of potential marketing partners, which increases the Media Value. The term “quality of exposure” is determined based on: • How prevalent the Sponsor’s “ID” (Name) is through the exposure period (all media’s) • The “impact” its placement has integrated with an action of the audience that enhances or complements its experience. The final aspect of understanding Media Value is assessing the cost of engaging the target audience and achieving high-quality exposure. This will be an assessment of the cost of delivery (to the Naming Rights Partner or Sponsor) and may include direct costs (such as installing signage), overhead costs (maintai ning a “sponsored” walkway or media platform) and or development costs including digital exposure. The contractor shall perform the following: 1. On-site interviews of County department heads and other personnel as necessary to understand the County’s cu rrent assets, marketing and sponsorship activity level. The County’s Operations Analyst/Project Manager will coordinate each visitation and interview with the Contractor. Visitations may include several or all County departments at the County’s Operations Analyst/Project Manager’s sole discretion. 2. Examination of current County asset management agreements, including, but not limited to: Beach Concessions; Vending Machines; Tennis Centers; Parking garages and other assets identified by the County’s Operations Analyst/Project Manager. Contractor shall also review any special events contracts the County currently has. 3. Comprehensive examination of the County’s current and recent marketing materials to evaluate effectiveness and proposal of areas for improvement to the County. 4. Provide a deliverable list of product licensing opportunities for the County. 5. Add and suggest to the County additional sponsorship opportunities. 6. Organize all data collected into a database (e.g., spreadsheet format or other County approved format). Contractor shall provide the County with the draft format for approval prior to comp letion of the report. The report may include at the County’s Operations Analyst/Project Manager request the following items, and the Contractor may add items the Contractor deems as important to the County: a. Inventory Item Category (Advertising, Event, Preferred Vendor, Capital Project, Naming Rights, etc.); b. Address/physical location, description, date added to the database, utilization statistics; c. Pedestrian, vehicular, viewership or other relevant exposure data; d. Marketing opportunity available (advertising, branding, promotion, etc.); e. Rights available, date available, etc.; f. Any sales history (to whom, what price, when, etc.); 7.E.1 Packet Pg. 155 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) g. Any known conflicts/limitations on selling; h. Contact address, phone, fax and e-mail; i. Terms (length, price, options to renew); j. Rights granted; k. Any encumbered reversionary rights; l. Legal/policy limitations on rights; m. Suggested pricing; n. Assessment of the value range for assets; o. Suggested/possible bundling opportunities with other assets; p. Assessment of the degree of difficulty to obtain a sponsorship agreement; q. Indication of priority Measuring Return on Investment – Measuring, “Return on Investment” reflects the ability to adequately measure what the sponsorship partners can expect to receive. Measuring, “Return on Investment” includes the direct or tangible benefits available to the sponsorship partner. These typic ally form a significant portion of the overall sponsorship value because each item is identified to the sponsor. Return on Investment is separated into several categories including and not limited to: • On-Site Signage • Sporting or Event Tickets • Marketing Collateral • Display Opportunities including Social and Digital media Prospective candidates will use industry standards and its experience in this market. The use of pre -impression or rate card values to assign a price or value to each benefit is to be identified. Intangible Benefits – Intangible benefits, add value to sponsorships, but fall outside traditional media platforms (below). The Qualitative Benefits represent the premium value a sponsorship demands over alternative marketing investments. Intangible Benefits are classified into five categories: • Prestige of Property • Value of Audience • Sponsorship Activation • Sponsor Protection • Geographic Reach • Sponsor’s Digital Reach Contract Analysis – • Review of pre-existing Collier County contracts and agreements • Apply standards and regulations – work with the Collier County’s legal and executive teams to ensure that the asset database is being developed in a manner that is consistent with the existing policies and ordinances. • Analyze marketing and sponsorship initiatives – research Naming Rights and Sponsorship contracts from other public and private parks, arenas, stadiums, theatres, convention centers, universities and municipalities and other stakeholders to gaug e the level of interest and enthusiasm for marketing partnerships. 7.E.1 Packet Pg. 156 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) Market Analysis – • The inventory available • The needs of potential sponsors After this assignment (task), a presentation will be delivered to the Collier County Board of County Commissioners outlining the, “Return on Investment” and “Monetary Gains” of pursuing the practice of Naming Ri ghts as a funding source for the County. Task 2. Creation of a Comprehensive Sponsorship Policy for the Collier County The Contractor shall provide the County with a comprehensive Corporate Sponsorship Policy tailored to the County based on Tas k 1 results and industry best practices. When creating the policy, the Contractor shall develop the policy based on input from the County’s Commissioners, Leadership and Staff. If requested, the Contractor shall provide recent and relevant examples of othe r municipalities that have developed similar programs and the results. When citing samples, Contractor shall attempt to provide municipalities that are comparable to the Collier County in size, revenue, asset base, etc... The Corporate Sponsorship Policy shall include, but not be limited to the following: 1. Purpose of the policy 2. Scope of policy 3. Definitions, as applicable 4. Criteria for attracting sponsors 5. Suitable activities for sponsorships 6. Benefits for sponsors 7. Sponsorships not permitted under the policy/Restrictions 8. General Ethics framework considerations 9. Statement as to County’s discretion to rejec t sponsorships 10. Conflict of interest considerations 11. Process for attracting sponsors 12. Sponsorship Agreements content etc. 13. Approval Authority 14. Responsibilities 15. Risk Management Task 3. Develop Strategic Plan for Marketing Assets – Sales Campaign Contact and Evaluate Potential Sponsorship Partners – • Provide proof of an established contact database of past successful deals • Identify and research prospective companies and corporations through various subscribed databases to match the marketing needs of such with the logical and most valuable marketing assets of Collier County • Collaborate closely with County executives on recommendations they may have • Promote sales campaign with a description of County initiatives through a myriad of resources • Create presentation material: Such material will provide specific information for potential investments and/or partnerships with the County as a part of the sponsorship program, including: o Market/Demographic data o Measured media value o Value justification for unmeasured media o Sponsorship benefits and options o Options for renewal 7.E.1 Packet Pg. 157 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) o Financial investment • Contractor shall provide the County with a comprehensive strategic plan for marketing of the County’s assets identified and evaluated through Tasks 1 and 2. This report shall include, but not be limited to the following: 1. A written strategy document, that lists all assets in the database and which details the Contractor’s planned approach to marketing the County’s assets identified with proposed action steps. 2. An assessment of the County's potential and recommend processes and policies to earn income from Product Licensing Agreements. 3. An assessment of "Partner Designation and Use of Logo" opportunities. 4. An assessment of "Product Category Exclusivity" opportunities. 5. Identification of "Cost Reduction Opportunities" for items currently purchased by the County 6. An assessment of the County's "Licensing" potential by conducting a brand review and assessment, including an analysis of target categories and subcategories provision of a licensing marketing plan, if such potential is found to exist. At the County’s Operations Analyst/Project Manager discretion, the Contractor shall provide a detailed pr esentation of the final report to the County’s Corporate Management team; County Manager and County Commissioners. The Contractor shall explain the assessment of the County’s assets and its vision for obtaining the maximum value for each asset. Furthermore, the Contractor shall be ready to discuss potential questions from the County leadership team regarding potential questions from the community and concerns with any proposed plan. Negotiate and Complete Agreements – • Perform and to be the primary negotiator for the County in securing the naming rights for each facility designated by the Board of County Commissioners. • Needs individual action requires a complete agreement including signed contracts. • Contracts must be presented to the Collier County Executi ves prior to Board of County Commissioners approval. • Proposer must draft announcements to media outlets and follow through on their deployment upon their approval by County Executives. Contract Management Fulfillment – Work closely with County staff to develop a system that accurately tracks the status of newly developed corporate partnerships. The company’s experience shows that contract fulfillment requires participation from sales, legal and accounting functions to ens ure high quality partner relationships. Manage and Audit Ongoing Rights – Establishes procedures with the County for post-contract review mechanisms to ensure that all benefits owed to the County are captured and that the County is meeting its obligations under these contracts. Activation and Audit (Term of Agreement) – After delivery of a campaign agreement, the project team will assist the County in the activation and compliance of each aspe ct of that agreement. Specifically: • Finalize agreement terms and conditions • Assist Collier County with the first year of activation of Naming Rights and sponsorships • Assist in the development of payment schedules and compliance issues • Assist the County’s Communications Department, or its vendor, with signage placement and design • Provide other services as requested by the County Progress Reports – The project team must submit quarterly written reports to the County Manager. Reports must include: 7.E.1 Packet Pg. 158 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) • Following up meetings with target companies regarding any Naming Rights, corporate sponsorshi p and revenue potential. • Monthly provide the County team with an update on activity during the preceding month (This can be accomplished via conference call). • Progress reports should include the following information: o Project time/scales and sales priorities o Status and progress of deliverables in Scope of Services ▪ Status of all activities, events and effort ▪ Revenue generated to data E. Summary Schedule of Tasks and Deliverables Tasks Description Estimated Completion Date The following table summarizes the tasks and deliverables Contractor shall provide to the County, including estimated delivery dates. Delivery dates and schedules shall be coordinated between the County’s Operations Analyst/Project Manager and the Contractor and may change during the life of the Contract per agreement between the County and the Contractor. Task 1. Marketing Asset Inventory and Valuation Report Initial assessment of County's assets 120 days from contract execution Task 2. Creation of a Comprehensive Sponsorship Policy for the County Provide the County with a Corporate Sponsorship Policy based on comparable examples and industry best practices 120 days from contract execution Task 3. Development of Strategic Plan for Marketing Assets Final report summarizing all phases of the project 180 days from contract execution Previously Approved Collier County Naming Rights and Sponsorship Agreements In the event, Collier County provides notice to the contracted Naming Rights/Sponsorship firm/agency representing the County that there is/was a previously discussed, negotiated, agreed to, communicated with, emailed, have written or non-written agreement/arrangement or understanding with a potential Naming Rights/Sponsorship advertiser/client about a Collier County asset/property or service; the Naming Rights/Sponsorship firm/agency that Collier County has a signed contract will not seek reimbursement, payment, commission/fees of any type/kind from the County. Anything described above will not be subject to remuneration. REQUEST FOR PROPOSAL (RFP) PROCESS 1.1 The Proposers will submit a qualifications proposal which will be scored based on the criteria in Section 5.0 Grading Criteria for Development of Shortlist, which will be the basis for short-listing firms. The Proposers will need to meet the minimum requirements outlined herein in order for their proposal to be evaluated and scored by the COUNTY. The COUNTY will then grade and rank the firms and enter into negotiations with the top ranked firm to establish cost for the services needed. With successful negotiations, a contract will be developed with the selected firm, based on the negotiated price and scope of services and submitted for approval by the Board of County Commissioners. 1.2 The COUNTY will use a Selection Committee in the Request for Proposal selection process. 1.3 The intent of the scoring of the qualifications proposal is for respondents to indicate their interest, relevant experience, financial capability, staffing and organizational structure. 1.4 Based upon a review of these qualification proposals, the COUNTY will rank the Proposers based on the discussion and clarifying questions on their approach and related criteria, and then negotiate in good faith an Agreement with the top ranked Proposer. 7.E.1 Packet Pg. 159 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) 1.5 If, in the sole judgment of the COUNTY, a contract cannot be successfully negotiated with the top -ranked firm, negotiations with that firm will be formally terminated and negotiations shall begin with the firm ranked second. If a contract cannot be successfully negotiated with the firm ranked second, negotiations with that firm will be formally terminated and negotiations shall begin with the third ranked firm, and so on. The COUNTY reserves the right to negotiate any element of the proposals in the best interest of the COUNTY. GRADING CRITERIA FOR DEVELOPMENT OF SHORTLIST: 1.6 For the development of a shortlist, this evaluation criterion will be utilized by the COUNTY’S Selection Committee to score each proposal. Proposers are encouraged to keep their submittals concise and to include a minimum of marketing materials. Proposals must address the following criteria: Evaluation Criteria Maximum Points 1. Cover Letter / Management Summary 5 Points 2. Certified Minority Business Enterprise 5 Points 3. Business Plan 20 Points 4. Cost of Services to the County 20 Points 5. Experience and Capacity of the Firm 20 Points 6. Specialized Expertise of Team Members 20 Points 7. Local Vendor Preference 10 Points TOTAL POSSIBLE POINTS 100 Points Tie Breaker: In the event of a tie at final ranking, award shall be made to the proposer with the lower volume of work previously awarded. Volume of work shall be calculated based upon total dollars paid to the proposer in the twenty -four (24) months prior to the RFP submittal deadline. Payment information will be retrieved from the County’s financial system of record. The tie breaking procedure is only applied in the final ranking step of the selection process and is invoked by the Procurement Services Division Director or designee. In the event a tie still exists, selection will be determined based on random selection by the Procurement Services Director before at least three (3) witnesses. ---------------------------------------------------------------------------------------------------------------------------------------------------------- Each criterion and methodology for scoring is further described below. EVALUATION CRITERIA NO. 1: COVER LETTER/MANAGEMENT SUMMARY (5 Total Points Available) Provide a cover letter, signed by an authorized officer of the firm, indicating the underlying philosophy of the firm in providing the services stated herein. Include the name(s), telephone number(s) and email(s) of the authorized contact person(s) concerning proposal. Submission of a signed Proposal is Vendor's certification that the Vendor will accept any awards because of this RFP. EVALUATION CRITERIA NO. 2: CERTIFIED MINORITY BUSINESS ENTERPRISE (5 Total Points Available) Submit certification with the Florida Department of Management Service, Office of Supplier Diversity as a Certified Minority Business Enterprise. EVALUATION CRITERIA NO. 3: BUSINESS PLAN (20 Total Points Available) In this tab, include but not limited to: • Detailed plan of approach (including major tasks and sub -tasks). • Detailed time line for completion of the project. • Include with the Business Plan or as an attachment, a copy of a report as an example of work product. This should be for one of the projects listed as a reference. EVALUATION CRITERIA NO. 4: COST OF SERVICES TO THE COUNTY (20 Total Points Available) In this tab, include but not limited to: • Provide the projected total cost and estimated calendar day duration (including projected hours) for which your firm will provide the work as described in this RFP. • Provide a schedule of values and deliverables. • Provide proposed fee schedule of principals and staff (including sub-vendors). EVALUATION CRITERIA NO. 5: EXPERIENCE AND CAPACITY OF THE FIRM (20 Total Points Available) 7.E.1 Packet Pg. 160 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) In this tab, include but not limited to: • Provide information that documents your firm’s and subcontractors’ qualifications to produce the required deliverables, including abilities, capacity, skill, and financial strength, and number of years of experience in providing the required services. • Describe the various team members’ successful experience in working with one another on previous projects. The County requests that the vendor submits five (5) completed reference forms from clients whose projects are of a similar nature to this solicitation as a part of their proposal. Provide information on the projects completed by the vendor that best represent projects of similar size, scope and complexity of this project using form provided. Vendors may include two (2) additional pages for each pro ject to illustrate aspects of the completed project that provides the information to assess the experience of the Proposer on relevant project work. Minimum Experience/Qualifications’ Requirements: Prospective firms must have a minimum of Three (3) years demonstrated experience and successful performance in developing and implementing a corporate marketing and/or sponsorship programs to receive consideration for this solicitation. EVALUATION CRITERIA NO. 6: SPECIALIZED EXPERTISE OF TEAM MEMBERS (20 Total Points Available) In this tab, include but not limited to: • Description of the proposed contract team and the role to be played by each member of the team. • Attach brief resumes of all proposed project team members who will be involved in the management of the total package of services, as well as the delivery of specific services. • Attach resumes of any sub-vendors and attach letters of intent from stated sub-vendors must be included with proposal submission. EVALUATION CRITERIA NO. 7: LOCAL VENDOR PREFERENCE (10 Total Points Available) Local business is defined as the vendor having a current Business Tax Receipt issued by the Collier or Lee County Tax Collector for at least one year prior to proposal submission to do business within Collier County, and that identifies the business with a permanent physical business address located within the limits of Collier or Lee County from which the vendor’s staff operates and performs business in an area zoned for the conduct of such business. 7.E.1 Packet Pg. 161 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) INSURANCE AND BONDING REQUIREMENTS Insurance / Bond Type Required Limits 1. Worker’s Compensation Statutory Limits of Florida Statutes, Chapter 440 and all Federal Government Statutory Limits and Requirements Evidence of Workers’ Compensation coverage or a Certificate of Exemption issued by the State of Florida is required. Entities that are formed as Sole Proprietorships shall not be required to provide a proof of exemption. An application for exemption can be obtained online at https://apps.fldfs.com/bocexempt/ 2. Employer’s Liability $ 1,000,000 single limit per occurrence 3. Commercial General Liability (Occurrence Form) patterned after the current ISO form Bodily Injury and Property Damage $ 1,000,000 single limit per occurrence, $2,000,000 aggregate for Bodily Injury Liability and Property Damage Liability. This shall include Premises and Operations; Independent Contractors; Products and Completed Operations and Contractual Liability. 4. Indemnification To the maximum extent permitted by Florida law, the Contractor/Vendor shall defend, indemnify and hold harmless Collier County, its officers and employees from any and all liabilities, damages, losses and costs, including, but not limited to, reasonable attorneys’ fees and paralegals’ fees, to the extent caused by the negligence, recklessness, or intentionally wrongful conduct of the Contractor/ Vendor or anyone employed or utilized by the Contractor/Vendor in the performance of this Agreement. 5. Automobile Liability $ 1,000,000 Each Occurrence; Bodily Injury & Property Damage, Owned/Non-owned/Hired; Automobile Included 6. Other insurance as noted: Watercraft $ __________ Per Occurrence United States Longshoreman's and Harborworker's Act coverage shall be maintained where applicable to the completion of the work. $ __________ Per Occurrence Maritime Coverage (Jones Act) shall be maintained where applicable to the completion of the work. $ __________ Per Occurrence Aircraft Liability coverage shall be carried in limits of not less than $5,000,000 each occurrence if applicable to the completion of the Services under this Agreement. $ __________ Per Occurrence Pollution $ __________ Per Occurrence Professional Liability $ ___________ Per claim & in the aggregate Project Professional Liability $__________ Per Occurrence Valuable Papers Insurance $__________ Per Occurrence Cyber Liability $__________ Per Occurrence Technology Errors & Omissions $__________ Per Occurrence 7. Bid bond Shall be submitted with proposal response in the form of certified funds, cashiers’ check or an irrevocable letter of credit, a cash bond posted with the County Clerk, or proposal bond in a sum equal to 5% of the cost proposal. All checks shall be made payable to the Collier County Board of County Commissioners on a bank or trust company located in the State of Florida and insured by the Federal Deposit Insurance Corporation. 7.E.1 Packet Pg. 162 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) 8. Performance and Payment Bonds For projects in excess of $200,000, bonds shall be submitted with the executed contract by Proposers receiving award, and written for 100% of the Contract award amo unt, the cost borne by the Proposer receiving an award. The Performance and Payment Bonds shall be underwritten by a surety authorized to do business in the State of Florida and otherwise acceptable to Owner; provided, however, the surety shall be rated as “A-“ or better as to general policy holders rating and Class V or higher rating as to financial size category and the amount required shall not exceed 5% of the reported policy holders’ surplus, all as reported in the most current Best Key Rating Guide, published by A.M. Best Company, Inc. of 75 Fulton Street, New York, New York 10038. 9. Vendor shall ensure that all subcontractors comply with the same insurance requirements that he is required to meet. The same Vendor shall provide County with certificates of insurance meeting the required insurance provisions. 10. Collier County must be named as "ADDITIONAL INSURED" on the Insurance Certificate for Commercial General Liability where required. This insurance shall be primary and non-contributory with respect to any other insurance maintained by, or available for the benefit of, the Additional Insured and the Vendor’s policy shall be endorsed accordingly. 11. The Certificate Holder shall be named as Collier County Board of County Commissioners, OR, Board of County Commissioners in Collier County, OR Collier County Government, OR Collier County. The Certificates of Insurance must s tate the Contract Number, or Project Number, or specific Project description, or must read: For any and all work performed on beh alf of Collier County. 12. Thirty (30) Days Cancellation Notice required. 3/2/18 - GG ________________________________________________________________________________________ Vendor’s Insurance Statement We understand the insurance requirements of these specifications and that the evidence of insurability may be required within five (5) days of the award of this solicitation. Name of Firm _______________________________________ Date ____________________________ Vendor Signature _________________________________________________________________________ Print Name _________________________________________________________________________ Insurance Agency _________________________________________________________________________ Agent Name ___________________________________ Telephone Number ________________ 7.E.1 Packet Pg. 163 Attachment: 18-7294 Solicitation (6227 : RFP 18-7294) !!THE SUPERLATIVE GROUP The Superlative Group, Inc. 921 Huron Rd. E Cleveland, Ohio 44115 Phone: 216.592.9400 info@Superlativegroup.com www.superlativegroup.com COLLIER COUNTY SOLICITATION NO.: 18-7294 COLLIER COUNTY NAING RIGHTS & SPONSORSHIP ! 7.E.2 Packet Pg. 164 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !The Superlative Group - 921 Huron Road East - Cleveland, Ohio 44115 - (216) 592-9400 ! April 16, 2018 Adam Northrup Procurement Strategist Procurement Services Division 3295 Tamiami Trail East, BLDG C-2 Naples, FL 34112 Dear Mr. Northrup: As many of you know, our firm has had great interest in partnering with Collier County to maximize its revenue opportunities in Naming Rights and Corporate Sponsorships for a few years. While not based in Naples, both our CEO, Myles Gallagher, and I have residences in Collier County and have been fortunate enough to call it our second home for more than two decades. As displayed in the following proposal, our project team has a tremendous amount of experience successfully guiding clients similar to Collier County through projects that are almost identical in scope. We look forward to the opportunity to work on such an exciting hometown project. Regards, Kyle Canter Chief Operating Officer ! ! ! 7.E.2 Packet Pg. 165 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP MANAGEMENT SUMMARY Background! Headquartered in Cleveland, OH, with satellite offices in Chicago, Las Vegas, Los Angeles and Dublin, Ireland, The Superlative Group is a foremost expert in the valuation and sale of Naming Rights and corporate sponsorships for public and private sector clients. Founded in 1994 by current President & CEO Myles Gallagher, Superlative is an industry-leading team of sales executives, valuation analysts, attorneys and accountants that manage the entire sponsorship marketing process from research and valuation to closing sales and auditing partnerships. Over the past 23 years, Superlative has delivered more than $2 billion in Naming Rights, sponsorship and premium seating revenue for our clients. Mission & Values At Superlative, superior customer service has been woven into the fabric of our firm since its inception. As a result, Superlative’s culture and core beliefs are rooted in exceeding our clients’ expectations. Our client focus is evident by the manner in which we organize and manage our projects: • Understanding each client's needs, objectives and desires • Building a Naming Rights and sponsorship marketing and sales plan that meets those goals • Drawing upon our extensive experience to optimize Naming Rights and sponsorship inventory • Maximizing Naming Rights and sponsorship revenues though captivating sales propositions and long-term agreements • Supplying senior management and on-site staff to direct and execute each plan • Providing immediate feedback and ongoing reporting to each client as the project progresses Approach The Naming Rights and sponsorship industry is continually changing, because we are changing it. Our approach challenges the outmoded belief that sponsorships are sold primarily by intangibles. We use an impressions-based valuation methodology that employs real-world values that can be later justified in a sales pitch. We speak the language sponsors speak, plain and simple. Every day, our executives are challenged to create innovative partnerships that will deliver optimum value to each client—whether it’s a property or a sponsor. This intense focus on innovation has allowed us to lead and shape the Naming Rights and sponsorship industry for the past three decades. 7.E.2 Packet Pg. 166 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP THE SUPERLATIVE GROUP’S BUSINESS PLAN: NAMING RIGHTS & SPONSORSHIP SALES & MARKETING PROCESS Superlative’s sales executives, accountants, analysts and attorneys engineered our approach to sponsorship marketing to focus on maximizing revenue generation for our clients while over- delivering value against each corporate partner’s marketing objectives. From start to finish, each facet of our process is guided by well-rounded sponsorship professionals who have over 100 combined years of practical experience valuing, selling and executing partnerships. Our executives have successful track records working for both properties and sponsors, spanning every sector from professional sports to charitable nonprofits to the U.S. military. This wealth of real-world experience informs our work on a daily basis and ensures that our sponsorship strategy accounts for every marketable asset and capitalizes on every possible dollar. Our process is divided into two components: Phase I Valuation and Phase II Strategic Sales. The following sections summarize our valuation methodology, itemize key deliverables and provide standard timelines for completion of each phase of the project. PHASE I: ASSET DATABASE DEVELOPMENT AND VALUATION During Phase I, our team of Valuation specialists identify and value all of the assets that Collier County has available to generate revenue. Our Valuation process includes five key components: 1) Quantitative Analysis 2) Qualitative Analysis 3) Contract & Policy Analysis 4) Industry Benchmarking 5) Prospect Identification Each component is briefly summarized in the following pages. QUANTITATIVE ANALYSIS Quantitative Benefits reflect the ability to effectively measure the return on investment that corporate sponsors can expect to receive. These include the direct, or tangible, benefits available to the Naming Rights partner. Quantitative Benefits typically form a significant portion of fair market value because each item is quantifiable and guaranteed to the sponsor. Quantitative Benefits are separated into several categories including: • Property Media Buys • Signage Benefits • Print Marketing Collateral • Social and Digital Media Exposure • Display Opportunities The first step in identifying quantitative value is by studying real-world media value in the marketplace. This involves understanding the total number of possible impressions available through each asset that reaches the target audience. We identify television, signage, print, digital and social media exposure and then scale impressions for each asset from "valued impressions" to "waste impressions," adjusting the media value accordingly. Standard discount rates range between 10 and 75% depending on the type and quality of exposure. 7.E.2 Packet Pg. 167 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP Quality of exposure is determined by: • How prevalent the Sponsor’s ID (Name) is through the exposure period • The impact of its placement with its intended audience Our specialists then use pre-impression, or rate-card, values to assign a price or value to each benefit identified. CPMs used for this purpose are culled from local, regional and national advertising rates depending on the scope of the opportunity. Typical CPMs can range from $2.50 for online exposure to $15 for large format out-of-home digital signage. They also represent the most accurate metric by which to determine exposure value for any particular Naming Rights asset. Our quantitative analysis also includes an assessment of the value of engaging the target audience and the quality of exposure received. Understanding the value of each impression with respect to a specific demographic or target audience is an important component. For example, a target audience of 18- to 34-year-old males may be considered a "premium audience" by one partner, while another may be trying to reach 35- to 54-year-old females. Our valuation is adjusted accordingly for each opportunity and asset. The final aspect of our quantitative assessment is identifying the costs of engaging the target audience and achieving high-quality exposure. This includes an assessment of the cost of delivery (to the Naming Rights Partner or Sponsor) and may include direct costs (installing a hard sign), overhead costs (maintaining a sponsored walkway or media platform) or development costs. QUALITATIVE ANALYSIS Qualitative Benefits, or intangible benefits, enhance the value of a Naming Right or sponsorship and typically fall outside traditional media platforms making them difficult to quantify. Superlative classifies Qualitative Benefits into five distinct categories based on its extensive experience selling, negotiating and auditing Naming Rights partnerships: • Prestige of Property • Value of Audience • Naming Rights Activation • Sponsor Protection • Geographic Reach Functionally, Qualitative Benefits represent the premium value a Naming Right demands over alternative marketing investments. By simplifying intangible benefits into the above five categories, Superlative is able to effectively justify premium Naming Rights value by focusing on the qualitative aspects of an opportunity that align with the objectives of a corporate marketer. Each category is scored on a scale of 1 to 10. The higher the Qualitative Benefits score (when compared to similar opportunities in the marketplace), the greater the impact on the Quantitative value. CONTRACT & POLICY ANALYSIS As part of its analysis, Superlative conducts a thorough contract review prior to completing every Phase I report. The goal of this process is to establish a list of any limitations, processes or existing policies that affect a contract. Then Superlative develops a strategy to minimize the 7.E.2 Packet Pg. 168 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP effects of those limitations and maximize all of the identified opportunities through a logical priority assessment. Not only are prices, fulfillment obligations and relative value for each party reviewed, but also values against similar contracts with other entities. The value of the Naming Rights to Collier County assets will be inhibited by any pre-existing contracts relating to Naming Rights. A thorough understanding of Collier County’s existing advertising contracts will assess the impact that existing agreements place on the Naming Rights agreements. The project team spends time early in the project reviewing all relevant statutes, signage regulations and rules to ensure that Collier County’s marketing opportunities, within context of established guidelines, are understood. Superlative remains in close contact with Collier County’s legal and executive teams to ensure that the asset database is being developed in a manner that is consistent with Collier County’s existing policy regarding assets for marketing purposes. INDUSTRY BENCHMARKING Superlative maintains an extensive database of sponsorship agreements that is continuously updated and includes, but is not limited to, Naming Rights and sponsorship contracts from arenas, stadiums, theatres, convention centers, community centers, park facilities, universities, transit agencies and nonprofit organizations. Once our Valuation specialists have developed the asset database and determined the Naming Rights and sponsorship value for each opportunity and asset, a list of similar Naming Rights and sponsorship contracts, including their terms, associated fees and other pertinent details, is compiled for each asset. The goal of this process is to identify not only the fair market value of each Naming Rights and sponsorship opportunity, but also the minimum (floor) and maximum (ceiling) revenue garnered in the marketplace by similar organizations. Each Naming Rights and sponsorship asset is presented in this manner in our final Phase I report. PROSPECT IDENTIFICATION As a final step, Superlative draws upon its extensive background in partnership sales and its proprietary database to outline prospective partners for each sponsorable opportunity. This database includes both category identification and major Naming Rights partners within each category. In our experience, optimum revenue generation is attained when there is a comprehensive understanding of: • The inventory available • How that inventory aligns with the needs of potential sponsors Superlative’s experience in identifying and documenting marketing rights, combined with our knowledge of (and relationships with) large corporations, will give Collier County the tools to ensure the maximum revenues are leveraged out of every corporate partnership. 7.E.2 Packet Pg. 169 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP PHASE II: STRATEGIC SALES CAMPAIGN DEVELOPMENT Superlative’s main priority is to generate maximum revenue for our clients. Upon completion of Phase I, Superlative recommends immediately moving forward with a strategic sales campaign, beginning with the client’s most valuable opportunities (e.g., Naming Rights). Prioritizing assets in this manner ensures optimum revenue generation by taking the largest asks to market first. To ensure that coverage is comprehensive, Superlative uses a systematic approach to contact marketing partners. PROSPECTING • Exhaust Superlative’s contact database of thousands of corporate contacts, which is continually updated • Identify and research prospective corporations through various subscribed databases to match the marketing needs of corporations with the logical and most valuable marketing assets of Collier County • Collaborate closely with Collier County executives on recommendations they may have • Promote sales campaign with a description of Collier County’s initiatives through a myriad of resources • Create presentation material that will provide specific information for potential investments and/or partnerships with Collier County as a part of the naming Rights program, including: o Market/Demographic data o Measured media value o Value justification for unmeasured media o Naming Rights benefits and options o Options for renewal o Financial investment NEGOTIATING AND COMPLETING AGREEMENTS Superlative will assist in any way that is comfortable for Collier County. Superlative’s executives can be the upfront negotiator or advise County executives, depending on your desire and needs. PRESENT AGREEMENTS TO COLLIER COUNTY EXECUTIVES AND THE MEDIA Superlative is well versed in the appropriate procedures for announcements to local and national media outlets. Superlative will work with Collier County to accurately present a negotiated corporate partnership to the appropriate executives and media. It is important that partnerships be communicated accurately, both financially and politically, while being cognizant of objections and concerns. CONTRACT FULFILLMENT Superlative will work with Collier County to develop a system that accurately tracks the status of newly developed corporate partnerships. Our experience shows that contract fulfillment requires participation from sales, legal and accounting functions to ensure high-quality partner relationships. MANAGE AND AUDIT ONGOING RIGHTS Superlative establishes post-contract review mechanisms to ensure that all benefits owed to Collier County are captured and that the organization is meeting its obligations under these contracts. Superlative is a strong advocate of audits, especially when payments are performance based. 7.E.2 Packet Pg. 170 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP ACTIVATION AND AUDIT (TERM OF AGREEMENT) After delivery of a campaign agreement, the project team will assist Collier County in the activation and compliance of each aspect of that agreement. Specifically, Superlative will: • Finalize agreement terms and conditions • Assist Collier County with the first year of activation of each Naming Right • Assist in the development of payment schedules and compliance issues • Provide other services as requested by Collier County PROGRESS REPORTS Superlative understands that effective communication with the client is a critical part of successful project delivery. As part of our standard reporting procedure, we use template reports to provide sales updates: • Following all meeting with target companies regarding any Naming Rights, corporate sponsorship or revenue-potential opportunity • On a monthly basis to provide Collier County as update on activity during the period. We discuss these periodic sales update reports on a scheduled conference call Reports are prepared in a template and serve as a record of discussion during sales meetings and log the following project details. Generally, our progress reports include the following information: • Project timescales and sale priorities • Status of progress of deliverables in Scope of Services • Status of all activities, events and efforts • Summary of meetings and presentations • Summary of activity regarding market interest and feedback • Summary of communications with potential sponsors • Any deviations from project deliverables or schedule • Plan of activities for next 30 days The Superlative Group will agree to the format with Collier County’s project team as part of our project initiation process. 7.E.2 Packet Pg. 171 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP PROJECT TIMELINES Superlative understands that every client situation in unique, and our sales and marketing process allows for flexibility and customization depending on Collier County’s specific needs. However, we have provided the below, general timeline to identify the critical steps taken by the project team throughout Phase I and Phase II. For our engagement, Superlative will complete the following steps: PHASE I VALUATION (120 days, immediately following contract execution) • Kickoff Meeting and Site Visits. Site visits are undertaken as soon as possible to view the assets being valued and kick-start the asset research process. Our valuation team will compile a digital inventory of images and renderings that will be referenced during the valuation process and used in development of promotional materials for the sales implementation process. Concurrent with our site visit, Superlative requests a kickoff meeting at Collier County’s offices to introduce our team in person, identify project leads and go over timelines and responsibilities. As testament to our commitment to customer service, we’ll come to you. • Gathering of preliminary information. Upon appointment as sales agents on any new engagement, The Superlative Group carries out initial research to review relevant documentation such as strategic plans, design briefs and project renderings to gain an in-depth knowledge of the project and make an accelerated start on our asset identification process. Upon completion of our site visit, Superlative will send Collier County staff a detailed Information Request that identifies the key pieces of information that we would like to review as part of our valuation process and present our initial thoughts on the structure of the final report. We will schedule a follow-up call to answer any questions pertaining to our request to facilitate and expedite the information gathering process. • Receipt and review of initial information. Superlative allows 2-3 weeks for receipt of the bulk of information requested of Collier County, although this process will likely continue until the report is finalized, and potentially, throughout the strategic sales process as Superlative obtains interest from potential sponsors. In most cases, Superlative secures most of what it needs to begin building Collier County’s asset database by Week 6. • Development of Asset Database. Concurrently, Superlative’s valuation specialists begin compiling Collier County’s assets and determining their quantitative value based on local, regional and national media rates. • Qualitative assessment of Naming Rights asset value. Our valuation team conducts original research to ascertain the intangible value of Collier County’s Naming Rights opportunities when compared to other, similar properties, using annual reports, press releases and other relevant information provided by Collier County as well as Superlative’s proprietary database of Naming Rights and sponsorship contracts. 7.E.2 Packet Pg. 172 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) !THE SUPERLATIVE GROUP • Contract review. Once Superlative has determined the Naming Rights value for Collier County assets, packages are compared to existing Collier County Naming Rights and sponsorship agreements. A database of potential challenges and limitations that could potentially impact revenue generation is created, from both external (e.g., signage restrictions) and internal (e.g., category restrictions like tobacco or alcohol) processes. • Industry benchmarking and prospect identification. Drawing upon its proprietary database, Superlative builds a list of comparable Naming Rights and sponsorship contracts relevant to each Collier County opportunity. This list is also used to identify target sponsor entities along with input from the Superlative sales team. • Executive review. Superlative conducts an extensive internal review process where senior leadership has an opportunity to weigh in on potential contract value and overall program revenue potential, lending insight critical insight to the project and ensuring that all potential revenue is accounted for. • Delivery of draft Phase I report. Superlative allows 1-2 weeks for review by Collier County staff, followed by a conference call with Superlative’s valuation experts to walk through our findings together. Subsequently, any feedback is incorporated and the document is finalized. 7.E.2 Packet Pg. 173 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! PHASE II SALES (minimum recommendation of 12 months) • Development of sales materials. Superlative’s design team will begin developing presentations, one-sheets and other sales materials using information obtained through the Phase I Valuation process, including audience demographics, proposed Naming Rights value and images obtained through site visits and Collier County. • Pipeline development. Superlative’s sales executives will work with Collier County personnel to develop a database of sponsor contacts, to be reviewed and agreed upon by Collier County staff prior to Superlative making its first call. • Monthly reporting. Superlative’s sales executives will coordinate a regular conference call with Collier County leadership to provide regular updates on progress made to date. Additional calls may be requested on an ad hoc basis as sponsor interest and pitch meetings are secured. Superlative will provide an updated sales report for Collier County’s review prior to the call. • Negotiate and complete sponsor agreements. As noted above, Superlative’s valuation process determines not only the fair market value of each opportunity, but also the range of contract value obtained by similar organizations from corporate sponsors. With Collier County’s approval, Superlative will open negotiations at the ceiling of this range, or higher, and secure partnerships within the parameters of contract value provided, beginning with Collier County’s most valuable assets first. Additionally, we have included multiple valuation reports as examples of the quality of our work and approach. Those are included as additional attachments to our bid submission. ! ! ! ! ! ! ! ! ! 7.E.2 Packet Pg. 174 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! COST OF SERVICES TO THE COUNTY PHASE I ASSET DATABASE DEVELOPMENT AND VALUATION $85,000 professional services fee Pre-Approved Travel reimbursed at cost These costs are further broken down in the spreadsheet below. PHASE II OPTION I $10,000 monthly retainer for the term of the agreement; 15% commission on all naming rights and sponsorship revenue; and pre-approved travel reimbursed at cost PHASE II OPTION II $7,500 monthly retainer for the term of the agreement; 20% commission on all sponsorship revenue; and pre-approved travel reimbursed at cost ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! ! 7.E.2 Packet Pg. 175 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Gallagher Canter Schaefer Kennerly Shessler Law Nieser Thomas Weekly:Total Week:1 8 10 2 10 7 4 33 Week:2 8 10 2 10 7 4 33 Week:3 4 5 2 12 9 5 33 Week:4 4 5 2 12 9 5 33 Week:5 4 5 2 12 9 5 33 Week:6 4 5 2 12 9 5 33 Week:7 4 5 2 12 9 5 33 Week:8 4 5 2 12 9 5 33 Week:9 4 5 2 12 9 5 33 Week:10 4 5 2 12 9 5 33 Week:11 4 5 2 12 9 5 33 Week:12 4 5 2 12 9 5 33 Week:13 4 5 2 12 9 5 33 Week:14 4 9 2 10 7 5 33 Week:15 4 9 2 10 7 5 33 Week:16 7 9 2 12 6 4 33 Week:17 7 9 2 12 6 4 33 TOTAL 561 PHASE:I:ASSET:INVENTORY:&:VALUATION:HOURLY:ESTIMATE **All.of.the.figures.above.are.based.on.a.Phase.I. duration.of.120.days,.and.costs.of.$85,000.as.stated. in.the.cost.proposal..Further,.it.is.based.on.a. blended.hourly.rate.of.$150..Nieser.and.Thomas.will. strictly.be.assigned.to.the.Phase.II.sales.phase,.thus. there.hours.are.negligible.in.the.Phase.I.process.. The.entire.Phase.II.sales.team.will.consist.of.Myles. Gallagher,.Kyle.Canter,.Sean.Thomas,.and.Pat.Nieser. leading.the.sales.efforts.with.engagement.support. from.Matt.Schaefer.and.Claire.Reddy..As.Phase.II.is. based.on.a.monthly.retainer.payment.and.. commissions.attached.to.revenue,.we.have.not. comppleted.hourly.projections. 7.E.2 Packet Pg. 176 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! ! ! EXPERIENCE AND CAPACITY OF THE FIRM Below you will find a variety of client profiles for which Superlative has successfully produced similar services as those requested in this solicitation. The team members proposed here have successfully worked together in some capacity in the client profiles outlined below. As previously stated, Superlative has successfully delivered the services requested in this solicitation since 1994. Further, our financial strength is outlined in the letters from both our bank and our accounting firm that has been provided here. Finally, any profile below with an asterisk next to its name, is a profile that shall serve as a supplement to reference questionnaires provided. ! ! 7.E.2 Packet Pg. 177 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Sponsorship Sales, Pouring Rights, Management Services Miami-Dade County, FL* Summary of Services Beginning in October 2016, The Superlative Group has a five-year contract with Miami-Dade County to perform a County-wide asset inventory, evaluate the marketability and sponsorship potential for for County-owned assets and develop a strategic sales campaign in order to secure marketing partnerships. Opportunities include Naming sponsors, category partners and other corporate sponsors for County agencies, including Miami International Airport, Jackson Health System, Miami-Dade Transit, Zoo Miami and Port Miami. Currently, the project team is in the process of securing a County-wide single-source beverage rights agreement and condusting the Phase I valuation of Miami-Dade Transit assets for the Department of Transportation and Public Works. ! ! ! ! 7.E.2 Packet Pg. 178 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Sponsorship Valuation City of Pompano Beach, FL* Summary of Services The project team was hired by the City of Pompano Beach to develop mutually beneficial sponsorship contracts for the City’s Parks, Recreation and Cultural Arts Department. The valuation team is currently working on Phase I to conduct an inventory of existing and prospective marketing assets, develop a comprehensive sponsorship policy and develop a strategic plan for marketing assets. This phase also includes the examination of any current City asset management agreements and marketing materials. Some of the assets identified and valued include the City’s Amphitheater, Cultural Center, Parks and swimming pools. Once the Phase I valuation report is delivered and approved, the team will move into the Phase II Sales Campaign. This will include the development of sample rights package for the marketplace, assistance in the evaluation and development of sponsorship RFPs and more. The first task in this phase will be securing partnerships for the City’s most valuable assets; in this case, the City’s athletic fields and events. !! 7.E.2 Packet Pg. 179 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights City of Fort Lauderdale, FL Summary of Services The Superlative Group was hired by the City of Fort Lauderdale to act at the exclusive Naming Rights Consultant to the famous Fort Lauderdale Aquatics Complex. This includes developing and implementing a strategic marketing plan, identifying and soliciting potential Naming Rights partners and negotiating a Naming Rights agreement. The aquatic complex is currently undergoing a $17 million renovation over the next 4 years, including a new FINA compliant competition pool, refurbishment of an existing training pool, a new dive well, spectator bleachers, spa and grandstand. The project team is currently finalizing the valuation determining the feasibility and value of all aquatic complex assets. Once it is accepted by the City, the team will begin the sales phase. !! 7.E.2 Packet Pg. 180 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Pouring Rights, Sponsorship Sales City of Miami Beach, FL Summary of Services The project team was tasked by the Parks & Recreation Department of the City of Miami Beach to complete a revenue potential study on various assets in their portfolio including the feasibility of a single-source soft drink agreement, official partnerships and Naming Rights. Superlative executed a single-source soft drink agreement with Coca-Cola on behalf of the City. The 10-year agreement makes Coca-Cola the exclusive and official non-alcoholic beverage and recycling partner of Miami Beach. Coca-Cola agreed to provide “revenue enhancement opportunities” and advertising sales support to the City of Miami Beach. At 10 years and $7 million, this was the largest soft drink agreement for a municipality in the world at the time. 7.E.2 Packet Pg. 181 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Sponsorship Sales Cuyahoga County, OH* Summary of Services The Superlative Group was hired as the exclusive Naming Rights consultant for the Cleveland Convention Center and Global Center for Health Innovation. The project team delivered a complete asset inventory and valuation. This included recommendation for the best approach to maximizing revenues, project asset prioritization, innovative ways to package assets for potential partners and determining a fair market value for Naming Rights to the Cleveland Convention Center and Global Center for Health Innovation. Superlative recently announced an agreement between the Cleveland Convention Center and FirstMerit Bank (now Huntington Bank) for Naming Rights, making the convention center the “FirstMerit Convention Center of Cleveland” (now “Huntington Convention Center of Cleveland”). The agreement is worth $10 million over 20 years. 7.E.2 Packet Pg. 182 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Sponsorship Sales, Premium Seating Sales, Pouring Rights Sedgwick County, KS Summary of Services Superlative was hired by Sedgwick County to evaluate the Naming Rights, sponsorship and premium seating revenue potential of their new downtown arena, home of the Wichita State Shockers’ basketball team. Through focus groups, industry-standard benchmarking and individual one-on-one interviews with potential corporate or individual customers, the project team provided the County with a revenue projection report within 3% variance of the actual revenue generated. The project team was subsequently retained as the exclusive sales agent on behalf of Sedgwick County. In addition to the 25-year, $8.75 million Naming Rights agreement with INTRUST Bank for the naming of the arena, naming partners were secured for the Entrance Plaza (Cessna Aircraft Company) and Main Concourse (Spirit AeroSystems) were delivered for $3 million each. 7.E.2 Packet Pg. 183 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Sponsorship Sales Cook County, IL Summary of Services The Superlative Group has been hired by Cook County to complete a comprehensive and ongoing valuation assessment of all County assets and Departments and to develop and manage an asset marketing program. As Cook County’s consultant, Superlative has successfully developed, marketed and impletemented revenue-generating strategies associated with specific assets for numerous County departments including Cook County Clerk, Forest Preserve District of Cook County, Cook County Health & Hospital System, Cook County Recorder of Deeds and Cook County Bureau of Technology. Revenue-generating programs and sales efforts currently underway include: • 10-year, $4.1 million exclusive pouring rights agreement with Pepsi • Naming Rights to an under-construction Health and Hospital System facility • Sponsorships of Forest Preserve Hike & Bike Trails and Bike Share program 7.E.2 Packet Pg. 184 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Sponsorship Sales, Management Services City and County of Denver, CO Summary of Services Superlative was hired as the exclusive agent to serve the City and County of Denver for its sponsorship sales and management services. Prior to the sales phase, Superlative created in-depth sponsorship valuation for the Denver International Airport, Denver Performing Arts Complex, Red Rocks Amphitheatre, Denver Public Library, the Denver Coliseum and more. The project team handled all sponsorship activation and sales for Denver Arts & Venues. As the sole agency handling sponsorship for the venue, we handled the scheduling of all on-site activation, fulfillment of all assets as well as all year-end recaps. We also handled the sponsorship of DAV events, such as Yoga on the Rocks, the Five Points Jazz Festival, Film on the Rocks and Fitness on the Rocks. Some of the sponsorship agreements Superlative secured include: • 3-year agreement with Brown-Forman for nearly $300,000 • 1-year agreement with Southwest Airlines for $120,000 • 3-year agreement with Miller-Coors for $1.1 million • 5-year agreement with Pepsi for $1.3 million • 2-year agreement with Jeep for $330,000 • 3-year agreement with Treasury Wine Estates for $204,000 • 3-year agreement with Red Bull for $180,000 • 1-year agreement with Conoco for $150,000 7.E.2 Packet Pg. 185 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Sponsorship Sales s Rockford Park District Summary of Services The Superlative Group was selected in June 2015 to serve as the sole Naming Rights and sponsorship consultant for the Rockford Park District’s Sportscore Downtown and Sportscore II. The Rockford Park District is the third largest park and recreation system in Illinois and its network includes four sports complexes, five golf courses, four museums, two ice arenas, an equestrian center and numerous recreational paths and public gardens. The project team secured University of Wisconsin Health as the Naming Rights partner to the Sportscore Downtown at 10 years and $2.1 million as well as MercyRockford Health System on a 10-year, $1.9 Naming Rights agreement to Sportscore I, Sportscore II and the Indoor Sports Center. ! ! ! ! ! ! 7.E.2 Packet Pg. 186 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Sponsorship Sales s City of Woodbury, MN in partnership with Minnesota United Football Club* Summary of Services The Superlative Group was selected in April 2015 to secure Naming Rights and sponsorship partners for Minnesota United Football Club’s soccer stadium (National Sports Center), indoor multisport complex (Bielenberg Sports Complex) and the team kits. The project team completed a full asset inventory and valuation on the Bielenberg Sports Complex prior to the sale of Naming Rights and sponsorships. Superlative recently secured a 10-year, $3 million Naming Rights agreement to the Beilenberg Sports Complex with HealthEast Care System. 7.E.2 Packet Pg. 187 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Sponsorship Sales s City of St. Catharines, ON, Canada Summary of Services Superlative was hired to provide fundraising consulting services for the City’s Spectator Facility, the new home of the Ontario Hockey League’s Niagara IceDogs. The project team secured a 25-year, $5.26 million Naming Rights agreement with Meridian Credit Union, making it the most lucrative Naming Rights agreement in the Ontario Hockey League. Superlative also sold the 25 luxury suites in only two weeks, generating an additional $2.6 million in contractually obligated revenue. Superlative then secured over $2 million in club seats sales and an additional $2.5 million in sponsorship sales. Sponsorship sales included: • 10-year agreement with Canadian Automobile Association for $400,000 • 10-year agreement with Coca-Cola for $750,000 (this is a citywide pouring rights agreement) • 10-year agreement with Molson for $500,000 • 10-year agreement with Casino Niagara for $300,000 !! 7.E.2 Packet Pg. 188 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights s St. Paul Saints Summary of Services The Superlative Group served as the exclusive Naming Rights Sales Consultant in 2012 to the St. Paul Saints. The project included identification and valuation of Naming Rights and Cornerstone Partnership opportunities for the St. Paul Saints’ new ballpark in downtown St. Paul, MN. Team members completed a full Phase I Project Inventory and Valuation and delivered an asset inventory report in less than 90 days. Following delivery of the report, Superlative entered the Phase II Sales process and sold the Naming Rights in less than 3 months. An agreement was reached with CHS, Inc. for $15 million over 13 years. This Naming Rights agreement is the most lucrative Naming Rights agreement in the American Association of Independent Professional Baseball. !! 7.E.2 Packet Pg. 189 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Naming Rights, Premium Seating Sales s Cincinnati Reds Summary of Services The project team conducted an in-depth financial analysis of the potential revenue opportunities at the Cincinnati Reds’ baseball park. This included extensive market research, focus groups and interviews. Results showed extremely high market demand, indicating the ability to support more suites than planned. It was the project team’s recommendation that the suite inventory remain the same and that the pricing be increased to capitalize on market demand. As a result, all suites sold out at the escalated price per suite in a Major League-record 37 days. During the suite sales campaign, the project team developed an innovative new Premium Seating product called Scout Seats, located in the lower sections behind Home Plate and between the batting circles. Scout Seats sold at a price point more than double traditional club seats and included a benefits package of admission to special events, access to the Cincinnati Bell Longue and more. The project team subsequently sold the Naming Rights to Great American Insurance for $75 million over 30 years. In total, Superlative generated over $120 million for the Cincinnati Reds. !! 7.E.2 Packet Pg. 190 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Sponsorship Sales, Premium Seating Sales s Cleveland Indians Summary of Services The team members served as the exclusive Premium Seating and Sponsorship sales consultant for the Cleveland Indians during their transition from Cleveland Municipal Stadium to Jacob’s “Progressive” Field. During the team’s in-depth market analysis, it was discovered that the corporate and individual customer base had a far greater appetite for support than originally projected. The Cleveland Indians ownership group changed the cantilever of the upper deck and increased the number of suites from 76 to 126. All 126 suites sold out, as did loge boxes, club seats and other premium seating options. During the sales campaign, project members were able to generate additional revenue by offering exclusive membership and access to The Terrace Club, a full-service restaurant, bar and lounge overlooking the Home Run Deck. ! 7.E.2 Packet Pg. 191 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! SPECIALIZED EXPERTISE OF THE TEAM MEMBERS Myles Gallagher President & CEO (Valuation & Sales Support) Kyle Canter Chief Operating Officer (Valuation Support & Sales Support) % Andy Shessler Director of Analytics, Statistics & Research (Valuation Support) Pat Nieser Director, Corporate Partnerships (Sales Lead) Matt Schaefer Vice President, Client Services (Account Support) Ross Kennerly Director of Strategy & Valuation (Valuation Lead) Sean Thomas Director, Sponsorship Sales (Sales Lead) 7.E.2 Packet Pg. 192 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Myles Gallagher President and CEO Professional Qualifications: 28 years of Naming Rights and Sponsorship experience, 23 years as President and CEO of The Superlative Group Educational Attainment: B.A., John Carroll University A sales and marketing leader with 28 years of experience in Sports Marketing, Corporate Consulting, Entertainment Property representation and Municipal Marketing, Gallagher opened his full-service agency, The Superlative Group, Inc., in January 1994. Before founding The Superlative Group, Gallagher played a key role in premium seating and sponsorship sales with the Cleveland Indians during their transition from Cleveland Municipal Stadium to Jacobs Field (now Progressive Field) in the early 90s. Gallagher also served in IMG’s Motorsports Division, responsible for driver endorsements and team representation, as well as the sales and marketing of Motorsports events, where he represented such brands as Eddie Cheever, Jackie Stewart, and Emerson Fittipaldi and directed sales of the Marlboro Grand Prix and other prestigious properties. Prior to IMG, Gallagher served as the youngest brand manager in the tire industry at Dunlop Tire Corporation. Gallagher pioneered the field of Municipal Marketing and has led the transition of Naming Rights from a sports stadium niche to an integral part of public infrastructure financing. Myles Gallagher serves on the Cleveland State University Foundation Board of Directors and supports Cristo Rey Jesuit High School in Chicago, John Carroll University in Cleveland, St. Edward High School in Lakewood, Ohio and the Bernie Kosar Charities. 7.E.2 Packet Pg. 193 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Kyle Canter Chief Operating Officer Professional Qualifications: 12 years of experience in sponsorship sales and consulting Educational Attainment: B.A., Tiffin University As Chief Operating Officer of The Superlative Group, Canter is responsible for all aspects of business development, client management, strategic planning, staffing, financial forecasting and sales. Canter has 9 years of experience in the Naming Rights and sponsorship analysis and sales arena. He’s worked in the areas of municipal marketing, consulting, auto racing, music, beach volleyball and figure skating. His experience with C-Level executives at some of the world’s most successful and recognizable brands including UPS, M&M’s, Wrigley’s, Anheuser-Busch, Corona and Corona Light, Oakley, Nestle, The Home Depot, Cleveland Clinic, Pioneer Electronics, Pedigree, FIJI and Snickers, provide him a more intuitive understanding of how executive teams value and analyze potential sponsorship and marketing partnerships. Previously, Canter worked on several projects in IMG’s Motorsports and Golf Divisions. Canter had the distinct privilege of working with IMG’s Senior Management team for 5 years. 7.E.2 Packet Pg. 194 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Andy Shessler Director of Valuation & Analytics Professional Qualifications: 15 years of experience previously working for IEG and Paragon Marketing Group Educational Attainment: B.S., Northwestern University; M.B.A., University of North Carolina- Chapel Hill Andy Shessler brings 15 years of experience in managing and valuating brand marketing and sponsorship portfolios for Fortune 500 clients, major events and professional sports organizations. The experience includes valuations for the San Francisco 49ers, Ford Motor Company and United Airlines. Before joining The Superlative Group, Andy worked at Paragon Marketing Group. While at Paragon, Andy was the main contact for major client partnerships including the PGA Tour, Cleveland Indians, Cleveland Browns, Houston Texans, New York Red Bulls and Houston Dynamo. Andy managed these relationships and campaigns from beginning to end including program development, content creation, contract negotiation, on-site event management and result analytics. Andy has led successful valuation campaigns, finding the true value of partnerships for clients such as Honda Motors, Direct Energy, the Toronto International Film Festival and many more. Previously, Shessler was a Senior Director for IEG Sponsorship & Valuation Consulting. 7.E.2 Packet Pg. 195 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Ross Kennerly Director of Strategy and Valuation Professional Qualifications: 11 years of experience previously working for IEG, BeatNIK Marketing Group and Social Capital Partnerships Educational Attainment: B.A., Alma College; Diplome de Langue Française, Alliance Française Paris Ile-de-France Ross Kennerly brings 11 years of experience in corporate sponsorship valuation, consulting, activation and sales, including over two years in nonprofit management, consulting-to-fundraise and cause marketing program development. Kennerly has also worked as a creative and sponsorship consultant for some of the world's most recognizable brands, including RJ Reynolds, Anheuser-Busch InBev, Kraft Foods Group, Jockey and Newell-Rubbermaid. He is responsible for business development, client management and all facets of the TSG valuation process. Before joining Superlative, Kennerly worked for Social Capital Partnerships, providing nonprofit fundraising strategy and raising millions of dollars through sponsorship sales as part of the development teams for over 10 international nonprofits, including the American Society for the Prevention of Cruelty to Animals, Disabled American Veterans, American Red Cross, Opportunity International, National 4-H Council, Rotary International, the United Nations Foundation, Best Friends Animal Society, Children's Miracle Network, Leukemia & Lymphoma Society, Feeding America and National Park Foundation. Previously, Kennerly worked as the Director of Sponsorship Development at BeatNik Marketing Group, where he helped secure corporate partnerships for Michael Jordan Motorsports and the China Investment Federation. Prior to that, Kennerly valued hundreds of sponsorship packages as a Senior Sponsorship Analyst at IEG. His client list included the Rock and Roll Hall of Fame and Museum, Minnesota Twins, Walt Disney Corporation, NBC Universal and High Museum of Atlanta. 7.E.2 Packet Pg. 196 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Matt Schaefer, Vice President, Client Services Professional Qualifications: 6 years of experience in contract and sales management Educational Attainment: M.B.A., Cleveland State University’s Monte Ahuja College of Business; Juris Doctor, Cleveland State University’s Marshall College of Law Schaefer brings extensive experience in sales, negotiations, and contract services. He has advised clients through a variety of sales campaigns. Schaefer’s legal and business experience makes him an integral part of the client relationship, from proposal, to contract execution, and all the way through activation. As Superlative’s Vice President of Client Services, Schaefer is in charge of developing key relationships, presenting unique marketing campaigns and working closely with corporations on their objectives. 7.E.2 Packet Pg. 197 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Pat Nieser Director of Corporate Partnerships Professional Qualifications: 10 years of experience in professional sports sponsorship sales Educational Attainment: B.S., Ohio University; M.B.A., Ohio University; M.S.A., Ohio University Pat Nieser brings over 10 years of experience in the sponsorship sales world with time spent in the NCAA, MLB, NBA, NFL and digital sports field. He has also consulted, activated and valued marketing opportunities with the majority of his time spent selling corporate partnerships with the Cincinnati Bengals. During his time in Cincinnati, Pat was involved in major projects such as a stadium-wide Wi-Fi network installation. Nieser has enjoyed working with clients in the CPG, retail, automotive, healthcare, malt beverage and technology industries. He received his Master of Sports Administration from Ohio University and has enjoyed supporting the American Cancer Society, University School and Ohio University through various volunteer and fundraising initiatives. 7.E.2 Packet Pg. 198 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! Sean Thomas Director of Sponsorship Sales Professional Qualifications: 13 years of experience in multimedia advertising sales, event production, key partnership development and sponsorship sales Educational Attainment: B.S., Colorado State University Background: As the Director of Sponsorship Sales for The Superlative Group, Sean is responsible for all aspects of business development, client management, strategic planning, staffing, financial forecasting and sponsorship sales. Sean has extensive experience leading sponsorship programs, creating customizable partnerships and revenue potential analysis. Sean’s profession has lead him to working with C-Level executives at some of the world’s most successful and recognizable brands, including: JEEP, Pepsi, Coors, Red Bull, Lexus, Mazda, Land Rover, 1STBANK, Sprint, Verizon Wireless, The North Face, New Balance, Brown- Forman, Anheuser-Busch, Chipotle, Corona, MARS Food Services, PetSmart, The Denver Broncos, Under Armor and GoPro. Sean’s broad scope of work has provided him a more cerebral understanding of how executive teams market, value and ultimately analyze potential sponsorship and media partnerships. Previously, Sean worked with Mountain Sports Media and Warren Miller Entertainment in Colorado, helping to continue to grow the iconic outdoor sports brand. 7.E.2 Packet Pg. 199 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! REQUIRED FORMS 7.E.2 Packet Pg. 200 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 201 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 202 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 203 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 204 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 205 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 206 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! REFERENCE QUESTIONNAIRES 7.E.2 Packet Pg. 207 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Reference Questionnaire Solicitation: 18-7294 Reference Questionnaire for: The Superlative Group, Inc. (Name of Company Requesting Reference Information) Matt Schaefer (Name of Individuals Requesting Reference Information) Name:Suzette Sibble (Evaluator completing reference questionnaire) Company:City of Pompano Beach (Evaluator’s Company completing reference) Email: suzette.sibble@copbfl.com FAX: 954-786-4504 Telephone: 954-786-4606 Collier County has implemented a process that collects reference information on firms and their key personnel to be used in the selection of firms to perform this project. The Name of the Company listed in the Subject above has listed you as a client for which they have previously performed work. Please complete the survey. Please rate each criteria to the best of your knowledge on a scale of 1 to 10, with 10 representing that you were very satisifed (and would hire the firm/individual again) and 1 representing that you were very unsatisfied (and would never hire the firm/indivdiual again). If you do not have sufficient knowledge of past performance in a particular area, leave it blank and the item or form will be scored “0.” (Please note, references from Collier County staff will not be accepted.) Project Description: Naming Rights & Sponsorship Policy Development and Valuation Completion Date: Active Project Budget: $68,000 Project Number of Days: 1 Year Item Citeria Score 1 Ability to manage the project costs (minimize change orders to scope). 10 2 Ability to maintain project schedule (complete on-time or early). 10 3 Quality of work. 10 4 Quality of consultative advice provided on the project. 10 5 Professionalism and ability to manage personnel. 10 6 Project administration (completed documents, final invoice, final product turnover; invoices; manuals or going forward documentation, etc.) 10 7 Ability to verbally communicate and document information clearly and succinctly. 10 8 Abiltity to manage risks and unexpected project circumstances. 10 9 Ability to follow contract documents, policies, procedures, rules, regulations, etc. 10 10 Overall comfort level with hiring the company in the future (customer satisfaction). 10 TOTAL SCORE OF ALL ITEMS 100 7.E.2 Packet Pg. 208 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Reference Questionnaire Solicitation: 18-7294 Reference Questionnaire for: The Superlative Group, Inc. (Name of Company Requesting Reference Information) Matt Schaefer (Name of Individuals Requesting Reference Information) Name:Dan Wall (Evaluator completing reference questionnaire) Company:Miami-Dade County (Evaluator’s Company completing reference) Email: dtw@miamidade.gov FAX: Telephone: (305) 375-4742 Collier County has implemented a process that collects reference information on firms and their key personnel to be used in the selection of firms to perform this project. The Name of the Company listed in the Subject above has listed you as a client for which they have previously performed work. Please complete the survey. Please rate each criteria to the best of your knowledge on a scale of 1 to 10, with 10 representing that you were very satisifed (and would hire the firm/individual again) and 1 representing that you were very unsatisfied (and would never hire the firm/indivdiual again). If you do not have sufficient knowledge of past performance in a particular area, leave it blank and the item or form will be scored “0.” (Please note, references from Collier County staff will not be accepted.) Project Description: Marketing Partnerships Program Completion Date: Active Project Budget: N/A Project Number of Days: Aug 2016 - Present Item Citeria Score 1 Ability to manage the project costs (minimize change orders to scope). 10 2 Ability to maintain project schedule (complete on-time or early). 9 3 Quality of work. 10 4 Quality of consultative advice provided on the project. 10 5 Professionalism and ability to manage personnel. 10 6 Project administration (completed documents, final invoice, final product turnover; invoices; manuals or going forward documentation, etc.) 9 7 Ability to verbally communicate and document information clearly and succinctly. 10 8 Abiltity to manage risks and unexpected project circumstances. 10 9 Ability to follow contract documents, policies, procedures, rules, regulations, etc. 9 10 Overall comfort level with hiring the company in the future (customer satisfaction). 10 TOTAL SCORE OF ALL ITEMS 97 7.E.2 Packet Pg. 209 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Reference Questionnaire Solicitation: 18-7294 Reference Questionnaire for: The Superlative Group, Inc. (Name of Company Requesting Reference Information) Matt Schaefer (Name of Individuals Requesting Reference Information) Name:Eric Searles (Evaluator completing reference questionnaire) Company:City of Woodbury (Evaluator’s Company completing reference) Email: esearles@ci.woodbury.mn.us FAX: Telephone: (651) 714-3532 Collier County has implemented a process that collects reference information on firms and their key personnel to be used in the selection of firms to perform this project. The Name of the Company listed in the Subject above has listed you as a client for which they have previously performed work. Please complete the survey. Please rate each criteria to the best of your knowledge on a scale of 1 to 10, with 10 representing that you were very satisifed (and would hire the firm/individual again) and 1 representing that you were very unsatisfied (and would never hire the firm/indivdiual again). If you do not have sufficient knowledge of past performance in a particular area, leave it blank and the item or form will be scored “0.” (Please note, references from Collier County staff will not be accepted.) Project Description: Naming Rights & Sponsorship Valuation and Sales Completion Date: Summer 2017 Project Budget: N/A Project Number of Days: 2 Years Item Citeria Score 1 Ability to manage the project costs (minimize change orders to scope). 10 2 Ability to maintain project schedule (complete on-time or early). 10 3 Quality of work. 10 4 Quality of consultative advice provided on the project. 10 5 Professionalism and ability to manage personnel. 10 6 Project administration (completed documents, final invoice, final product turnover; invoices; manuals or going forward documentation, etc.) 10 7 Ability to verbally communicate and document information clearly and succinctly. 10 8 Abiltity to manage risks and unexpected project circumstances. 10 9 Ability to follow contract documents, policies, procedures, rules, regulations, etc. 10 10 Overall comfort level with hiring the company in the future (customer satisfaction). 10 TOTAL SCORE OF ALL ITEMS 100 7.E.2 Packet Pg. 210 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Reference Questionnaire Solicitation: 18-7294 Reference Questionnaire for: The Superlative Group, Inc. (Name of Company Requesting Reference Information) Matt Schaefer (Name of Individuals Requesting Reference Information) Name:Mike Foley (Evaluator completing reference questionnaire) Company:Cuyahoga County (Evaluator’s Company completing reference) Email: mfoley@cuyahogacounty.us FAX: Telephone: (216) 443-3055 Collier County has implemented a process that collects reference information on firms and their key personnel to be used in the selection of firms to perform this project. The Name of the Company listed in the Subject above has listed you as a client for which they have previously performed work. Please complete the survey. Please rate each criteria to the best of your knowledge on a scale of 1 to 10, with 10 representing that you were very satisifed (and would hire the firm/individual again) and 1 representing that you were very unsatisfied (and would never hire the firm/indivdiual again). If you do not have sufficient knowledge of past performance in a particular area, leave it blank and the item or form will be scored “0.” (Please note, references from Collier County staff will not be accepted.) Project Description: Naming Rights & Sponsorship Valuation and Sales Completion Date: Two engagements (10/16 & 6/17) Project Budget: N/A Project Number of Days: 3 years and 1 year Item Citeria Score 1 Ability to manage the project costs (minimize change orders to scope). 10 2 Ability to maintain project schedule (complete on-time or early). 10 3 Quality of work. 10 4 Quality of consultative advice provided on the project. 10 5 Professionalism and ability to manage personnel. 10 6 Project administration (completed documents, final invoice, final product turnover; invoices; manuals or going forward documentation, etc.) 10 7 Ability to verbally communicate and document information clearly and succinctly. 10 8 Abiltity to manage risks and unexpected project circumstances. 10 9 Ability to follow contract documents, policies, procedures, rules, regulations, etc. 10 10 Overall comfort level with hiring the company in the future (customer satisfaction). 10 TOTAL SCORE OF ALL ITEMS 100 7.E.2 Packet Pg. 211 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Reference Questionnaire Solicitation: 18-7294 Reference Questionnaire for: The Superlative Group, Inc. (Name of Company Requesting Reference Information) Matt Schaefer (Name of Individuals Requesting Reference Information) Name:Steve Bitto (Evaluator completing reference questionnaire) Company: GCRTA (Evaluator’s Company completing reference) Cell: 216-390-9628 Email: sbitto@gcrta.org FAX: Telephone: 216-356-3111 Collier County has implemented a process that collects reference information on firms and their key personnel to be used in the selection of firms to perform this project. The Name of the Company listed in the Subject above has listed you as a client for which they have previously performed work. Please complete the survey. Please rate each criteria to the best of your knowledge on a scale of 1 to 10, with 10 representing that you were very satisifed (and would hire the firm/individual again) and 1 representing that you were very unsatisfied (and would never hire the firm/indivdiual again). If you do not have sufficient knowledge of past performance in a particular area, leave it blank and the item or form will be scored “0.” (Please note, references from Collier County staff will not be accepted.) Project Description: Naming Rights & Sponsorship Sales Completion Date: Active Project Budget: N/A Project Number of Days: Ten years and still active Item Citeria Score 1 Ability to manage the project costs (minimize change orders to scope). 10 2 Ability to maintain project schedule (complete on-time or early). 9 3 Quality of work. 10 4 Quality of consultative advice provided on the project. 10 5 Professionalism and ability to manage personnel. 10 6 Project administration (completed documents, final invoice, final product turnover; invoices; manuals or going forward documentation, etc.) 9 7 Ability to verbally communicate and document information clearly and succinctly. 9 8 Abiltity to manage risks and unexpected project circumstances. 10 9 Ability to follow contract documents, policies, procedures, rules, regulations, etc. 10 10 Overall comfort level with hiring the company in the future (customer satisfaction). 10 TOTAL SCORE OF ALL ITEMS 97 7.E.2 Packet Pg. 212 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) THE SUPERLATIVE GROUP ! DEMONSTRATION OF FINANCIAL STRENGTH *As referenced under “Experience and Capacity of the Firm” 7.E.2 Packet Pg. 213 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 214 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 215 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 1 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: THE E-VERIFY MEMORANDUM OF UNDERSTANDING FOR EMPLOYERS ARTICLE I PURPOSE AND AUTHORITY E-Verify is a program that electronically confirms an employee’s eligibility to work in the United States after completion of Form I-9, Employment Eligibility Verification (Form I-9). This Memorandum of Understanding (MOU) explains certain features of the E-Verify program and describes specific responsibilities of the Employer, the Social Security Administration (SSA), and DHS. Authority for the E-Verify program is found in Title IV, Subtitle A, of the Illegal Immigration Reform and Immigrant Responsibility Act of 1996 (IIRIRA), Pub. L. 104-208, 110 Stat. 3009, as amended (8 U.S.C. § 1324a note). The Federal Acquisition Regulation (FAR) Subpart 22.18, “Employment Eligibility Verification” and Executive Order 12989, as amended, provide authority for Federal contractors and subcontractors (Federal contractor) to use E-Verify to verify the employment eligibility of certain employees working on Federal contracts. ARTICLE II RESPONSIBILITIES A. RESPONSIBILITIES OF THE EMPLOYER 1.The Employer agrees to display the following notices supplied by DHS in a prominent place that is clearly visible to prospective employees and all employees who are to be verified through the system: a.Notice of E-Verify Participation b.Notice of Right to Work 2.The Employer agrees to provide to the SSA and DHS the names, titles, addresses, and telephone numbers of the Employer representatives to be contacted about E-Verify. The Employer also agrees to keep such information current by providing updated information to SSA and DHS whenever the representatives’ contact information changes. 3.The Employer agrees to grant E-Verify access only to current employees who need E-Verify access. Employers must promptly terminate an employee’s E-Verify access if the employer is separated from the company or no longer needs access to E-Verify. 703918 The parties to this agreement are the Department of Homeland Security (DHS) and the The Superlative Group (Employer). The purpose of this agreement is to set forth terms and conditions which the Employer will follow while participating in E-Verify. 7.E.2 Packet Pg. 216 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 17 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: 703918 Page intentionally left blank 7.E.2 Packet Pg. 217 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 2 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: 4. The Employer agrees to become familiar with and comply with the most recent version of the E-Verify User Manual. 5. The Employer agrees that any Employer Representative who will create E-Verify cases will complete the E-Verify Tutorial before that individual creates any cases. a. The Employer agrees that all Employer representatives will take the refresher tutorials when prompted by E-Verify in order to continue using E-Verify. Failure to complete a refresher tutorial will prevent the Employer Representative from continued use of E-Verify. 6. The Employer agrees to comply with current Form I-9 procedures, with two exceptions: a. If an employee presents a "List B" identity document, the Employer agrees to only accept "List B" documents that contain a photo. (List B documents identified in 8 C.F.R. § 274a.2(b)(1)(B)) can be presented during the Form I-9 process to establish identity.) If an employee objects to the photo requirement for religious reasons, the Employer should contact E-Verify at 888-464-4218. b. If an employee presents a DHS Form I-551 (Permanent Resident Card), Form I-766 (Employment Authorization Document), or U.S. Passport or Passport Card to complete Form I-9, the Employer agrees to make a photocopy of the document and to retain the photocopy with the employee’s Form I-9. The Employer will use the photocopy to verify the photo and to assist DHS with its review of photo mismatches that employees contest. DHS may in the future designate other documents that activate the photo screening tool. Note: Subject only to the exceptions noted previously in this paragraph, employees still retain the right to present any List A, or List B and List C, document(s) to complete the Form I-9. 7. The Employer agrees to record the case verification number on the employee's Form I-9 or to print the screen containing the case verification number and attach it to the employee's Form I-9. 8. The Employer agrees that, although it participates in E-Verify, the Employer has a responsibility to complete, retain, and make available for inspection Forms I-9 that relate to its employees, or from other requirements of applicable regulations or laws, including the obligation to comply with the antidiscrimination requirements of section 274B of the INA with respect to Form I-9 procedures. a. The following modified requirements are the only exceptions to an Employer’s obligation to not employ unauthorized workers and comply with the anti-discrimination provision of the INA: (1) List B identity documents must have photos, as described in paragraph 6 above; (2) When an Employer confirms the identity and employment eligibility of newly hired employee using E-Verify procedures, the Employer establishes a rebuttable presumption that it has not violated section 274A(a)(1)(A) of the Immigration and Nationality Act (INA) with respect to the hiring of that employee; (3) If the Employer receives a final nonconfirmation for an employee, but continues to employ that person, the Employer must notify DHS and the Employer is subject to a civil money penalty between $550 and $1,100 for each failure to notify DHS of continued employment following a final nonconfirmation; (4) If the Employer continues to employ an employee after receiving a final nonconfirmation, then the Employer is subject to a rebuttable presumption that it has knowingly 703918 7.E.2 Packet Pg. 218 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 3 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: employed an unauthorized alien in violation of section 274A(a)(1)(A); and (5) no E-Verify participant is civilly or criminally liable under any law for any action taken in good faith based on information provided through the E-Verify. b. DHS reserves the right to conduct Form I-9 compliance inspections, as well as any other enforcement or compliance activity authorized by law, including site visits, to ensure proper use of E-Verify. 9. The Employer is strictly prohibited from creating an E-Verify case before the employee has been hired, meaning that a firm offer of employment was extended and accepted and Form I-9 was completed. The Employer agrees to create an E-Verify case for new employees within three Employer business days after each employee has been hired (after both Sections 1 and 2 of Form I-9 have been completed), and to complete as many steps of the E-Verify process as are necessary according to the E-Verify User Manual. If E-Verify is temporarily unavailable, the three-day time period will be extended until it is again operational in order to accommodate the Employer's attempting, in good faith, to make inquiries during the period of unavailability. 10. The Employer agrees not to use E-Verify for pre-employment screening of job applicants, in support of any unlawful employment practice, or for any other use that this MOU or the E-Verify User Manual does not authorize. 11. The Employer must use E-Verify for all new employees. The Employer will not verify selectively and will not verify employees hired before the effective date of this MOU. Employers who are Federal contractors may qualify for exceptions to this requirement as described in Article II.B of this MOU. 12. The Employer agrees to follow appropriate procedures (see Article III below) regarding tentative nonconfirmations. The Employer must promptly notify employees in private of the finding and provide them with the notice and letter containing information specific to the employee’s E-Verify case. The Employer agrees to provide both the English and the translated notice and letter for employees with limited English proficiency to employees. The Employer agrees to provide written referral instructions to employees and instruct affected employees to bring the English copy of the letter to the SSA. The Employer must allow employees to contest the finding, and not take adverse action against employees if they choose to contest the finding, while their case is still pending. Further, when employees contest a tentative nonconfirmation based upon a photo mismatch, the Employer must take additional steps (see Article III.B. below) to contact DHS with information necessary to resolve the challenge. 13. The Employer agrees not to take any adverse action against an employee based upon the employee's perceived employment eligibility status while SSA or DHS is processing the verification request unless the Employer obtains knowledge (as defined in 8 C.F.R. § 274a.1(l)) that the employee is not work authorized. The Employer understands that an initial inability of the SSA or DHS automated verification system to verify work authorization, a tentative nonconfirmation, a case in continuance (indicating the need for additional time for the government to resolve a case), or the finding of a photo mismatch, does not establish, and should not be interpreted as, evidence that the employee is not work authorized. In any of such cases, the employee must be provided a full and fair opportunity to contest the finding, and if he or she does so, the employee may not be terminated or suffer any adverse employment consequences based upon the employee’s perceived employment eligibility status 703918 7.E.2 Packet Pg. 219 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 4 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: (including denying, reducing, or extending work hours, delaying or preventing training, requiring an employee to work in poorer conditions, withholding pay, refusing to assign the employee to a Federal contract or other assignment, or otherwise assuming that he or she is unauthorized to work) until and unless secondary verification by SSA or DHS has been completed and a final nonconfirmation has been issued. If the employee does not choose to contest a tentative nonconfirmation or a photo mismatch or if a secondary verification is completed and a final nonconfirmation is issued, then the Employer can find the employee is not work authorized and terminate the employee’s employment. Employers or employees with questions about a final nonconfirmation may call E-Verify at 1-888-464- 4218 (customer service) or 1-888-897-7781 (worker hotline). 14. The Employer agrees to comply with Title VII of the Civil Rights Act of 1964 and section 274B of the INA as applicable by not discriminating unlawfully against any individual in hiring, firing, employment eligibility verification, or recruitment or referral practices because of his or her national origin or citizenship status, or by committing discriminatory documentary practices. The Employer understands that such illegal practices can include selective verification or use of E-Verify except as provided in part D below, or discharging or refusing to hire employees because they appear or sound “foreign” or have received tentative nonconfirmations. The Employer further understands that any violation of the immigration-related unfair employment practices provisions in section 274B of the INA could subject the Employer to civil penalties, back pay awards, and other sanctions, and violations of Title VII could subject the Employer to back pay awards, compensatory and punitive damages. Violations of either section 274B of the INA or Title VII may also lead to the termination of its participation in E-Verify. If the Employer has any questions relating to the anti-discrimination provision, it should contact OSC at 1-800-255-8155 or 1-800-237-2515 (TDD). 15. The Employer agrees that it will use the information it receives from E-Verify only to confirm the employment eligibility of employees as authorized by this MOU. The Employer agrees that it will safeguard this information, and means of access to it (such as PINS and passwords), to ensure that it is not used for any other purpose and as necessary to protect its confidentiality, including ensuring that it is not disseminated to any person other than employees of the Employer who are authorized to perform the Employer's responsibilities under this MOU, except for such dissemination as may be authorized in advance by SSA or DHS for legitimate purposes. 16. The Employer agrees to notify DHS immediately in the event of a breach of personal information. Breaches are defined as loss of control or unauthorized access to E-Verify personal data. All suspected or confirmed breaches should be reported by calling 1-888-464-4218 or via email at E-Verify@dhs.gov. Please use “Privacy Incident – Password” in the subject line of your email when sending a breach report to E-Verify. 17. The Employer acknowledges that the information it receives from SSA is governed by the Privacy Act (5 U.S.C. § 552a(i)(1) and (3)) and the Social Security Act (42 U.S.C. 1306(a)). Any person who obtains this information under false pretenses or uses it for any purpose other than as provided for in this MOU may be subject to criminal penalties. 18. The Employer agrees to cooperate with DHS and SSA in their compliance monitoring and evaluation of E-Verify, which includes permitting DHS, SSA, their contractors and other agents, upon 703918 7.E.2 Packet Pg. 220 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 5 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: reasonable notice, to review Forms I-9 and other employment records and to interview it and its employees regarding the Employer’s use of E-Verify, and to respond in a prompt and accurate manner to DHS requests for information relating to their participation in E-Verify. 19. The Employer shall not make any false or unauthorized claims or references about its participation in E-Verify on its website, in advertising materials, or other media. The Employer shall not describe its services as federally-approved, federally-certified, or federally-recognized, or use language with a similar intent on its website or other materials provided to the public. Entering into this MOU does not mean that E-Verify endorses or authorizes your E-Verify services and any claim to that effect is false. 20. The Employer shall not state in its website or other public documents that any language used therein has been provided or approved by DHS, USCIS or the Verification Division, without first obtaining the prior written consent of DHS. 21. The Employer agrees that E-Verify trademarks and logos may be used only under license by DHS/USCIS (see M-795 (Web)) and, other than pursuant to the specific terms of such license, may not be used in any manner that might imply that the Employer’s services, products, websites, or publications are sponsored by, endorsed by, licensed by, or affiliated with DHS, USCIS, or E-Verify. 22. The Employer understands that if it uses E-Verify procedures for any purpose other than as authorized by this MOU, the Employer may be subject to appropriate legal action and termination of its participation in E-Verify according to this MOU. B. RESPONSIBILITIES OF FEDERAL CONTRACTORS 1. If the Employer is a Federal contractor with the FAR E-Verify clause subject to the employment verification terms in Subpart 22.18 of the FAR, it will become familiar with and comply with the most current version of the E-Verify User Manual for Federal Contractors as well as the E-Verify Supplemental Guide for Federal Contractors. 2. In addition to the responsibilities of every employer outlined in this MOU, the Employer understands that if it is a Federal contractor subject to the employment verification terms in Subpart 22.18 of the FAR it must verify the employment eligibility of any “employee assigned to the contract” (as defined in FAR 22.1801). Once an employee has been verified through E-Verify by the Employer, the Employer may not create a second case for the employee through E-Verify. a. An Employer that is not enrolled in E-Verify as a Federal contractor at the time of a contract award must enroll as a Federal contractor in the E-Verify program within 30 calendar days of contract award and, within 90 days of enrollment, begin to verify employment eligibility of new hires using E-Verify. The Employer must verify those employees who are working in the United States, whether or not they are assigned to the contract. Once the Employer begins verifying new hires, such verification of new hires must be initiated within three business days after the hire date. Once enrolled in E-Verify as a Federal contractor, the Employer must begin verification of employees assigned to the contract within 90 calendar days after the date of enrollment or within 30 days of an employee’s assignment to the contract, whichever date is later. 703918 7.E.2 Packet Pg. 221 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 6 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: b. Employers enrolled in E-Verify as a Federal contractor for 90 days or more at the time of a contract award must use E-Verify to begin verification of employment eligibility for new hires of the Employer who are working in the United States, whether or not assigned to the contract, within three business days after the date of hire. If the Employer is enrolled in E-Verify as a Federal contractor for 90 calendar days or less at the time of contract award, the Employer must, within 90 days of enrollment, begin to use E-Verify to initiate verification of new hires of the contractor who are working in the United States, whether or not assigned to the contract. Such verification of new hires must be initiated within three business days after the date of hire. An Employer enrolled as a Federal contractor in E-Verify must begin verification of each employee assigned to the contract within 90 calendar days after date of contract award or within 30 days after assignment to the contract, whichever is later. c. Federal contractors that are institutions of higher education (as defined at 20 U.S.C. 1001(a)), state or local governments, governments of Federally recognized Indian tribes, or sureties performing under a takeover agreement entered into with a Federal agency under a performance bond may choose to only verify new and existing employees assigned to the Federal contract. Such Federal contractors may, however, elect to verify all new hires, and/or all existing employees hired after November 6, 1986. Employers in this category must begin verification of employees assigned to the contract within 90 calendar days after the date of enrollment or within 30 days of an employee’s assignment to the contract, whichever date is later. d. Upon enrollment, Employers who are Federal contractors may elect to verify employment eligibility of all existing employees working in the United States who were hired after November 6, 1986, instead of verifying only those employees assigned to a covered Federal contract. After enrollment, Employers must elect to verify existing staff following DHS procedures and begin E-Verify verification of all existing employees within 180 days after the election. e. The Employer may use a previously completed Form I-9 as the basis for creating an E-Verify case for an employee assigned to a contract as long as: i. That Form I-9 is complete (including the SSN) and complies with Article II.A.6, ii. The employee’s work authorization has not expired, and iii. The Employer has reviewed the Form I-9 information either in person or in communications with the employee to ensure that the employee’s Section 1, Form I-9 attestation has not changed (including, but not limited to, a lawful permanent resident alien having become a naturalized U.S. citizen). f. The Employer shall complete a new Form I-9 consistent with Article II.A.6 or update the previous Form I-9 to provide the necessary information if: i. The Employer cannot determine that Form I-9 complies with Article II.A.6, ii. The employee’s basis for work authorization as attested in Section 1 has expired or changed, or iii. The Form I-9 contains no SSN or is otherwise incomplete. Note: If Section 1 of Form I-9 is otherwise valid and up-to-date and the form otherwise complies with 703918 7.E.2 Packet Pg. 222 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 7 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: Article II.C.5, but reflects documentation (such as a U.S. passport or Form I-551) that expired after completing Form I-9, the Employer shall not require the production of additional documentation, or use the photo screening tool described in Article II.A.5, subject to any additional or superseding instructions that may be provided on this subject in the E-Verify User Manual. g. The Employer agrees not to require a second verification using E-Verify of any assigned employee who has previously been verified as a newly hired employee under this MOU or to authorize verification of any existing employee by any Employer that is not a Federal contractor based on this Article. 3. The Employer understands that if it is a Federal contractor, its compliance with this MOU is a performance requirement under the terms of the Federal contract or subcontract, and the Employer consents to the release of information relating to compliance with its verification responsibilities under this MOU to contracting officers or other officials authorized to review the Employer’s compliance with Federal contracting requirements. C. RESPONSIBILITIES OF SSA 1. SSA agrees to allow DHS to compare data provided by the Employer against SSA’s database. SSA sends DHS confirmation that the data sent either matches or does not match the information in SSA’s database. 2. SSA agrees to safeguard the information the Employer provides through E-Verify procedures. SSA also agrees to limit access to such information, as is appropriate by law, to individuals responsible for the verification of Social Security numbers or responsible for evaluation of E-Verify or such other persons or entities who may be authorized by SSA as governed by the Privacy Act (5 U.S.C. § 552a), the Social Security Act (42 U.S.C. 1306(a)), and SSA regulations (20 CFR Part 401). 3. SSA agrees to provide case results from its database within three Federal Government work days of the initial inquiry. E-Verify provides the information to the Employer. 4. SSA agrees to update SSA records as necessary if the employee who contests the SSA tentative nonconfirmation visits an SSA field office and provides the required evidence. If the employee visits an SSA field office within the eight Federal Government work days from the date of referral to SSA, SSA agrees to update SSA records, if appropriate, within the eight-day period unless SSA determines that more than eight days may be necessary. In such cases, SSA will provide additional instructions to the employee. If the employee does not visit SSA in the time allowed, E-Verify may provide a final nonconfirmation to the employer. Note: If an Employer experiences technical problems, or has a policy question, the employer should contact E-Verify at 1-888-464-4218. D. RESPONSIBILITIES OF DHS 1. DHS agrees to provide the Employer with selected data from DHS databases to enable the Employer to conduct, to the extent authorized by this MOU: a. Automated verification checks on alien employees by electronic means, and 703918 7.E.2 Packet Pg. 223 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 8 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: b. Photo verification checks (when available) on employees. 2. DHS agrees to assist the Employer with operational problems associated with the Employer's participation in E-Verify. DHS agrees to provide the Employer names, titles, addresses, and telephone numbers of DHS representatives to be contacted during the E-Verify process. 3. DHS agrees to provide to the Employer with access to E-Verify training materials as well as an E-Verify User Manual that contain instructions on E-Verify policies, procedures, and requirements for both SSA and DHS, including restrictions on the use of E-Verify. 4. DHS agrees to train Employers on all important changes made to E-Verify through the use of mandatory refresher tutorials and updates to the E-Verify User Manual. Even without changes to E-Verify, DHS reserves the right to require employers to take mandatory refresher tutorials. 5. DHS agrees to provide to the Employer a notice, which indicates the Employer's participation in E-Verify. DHS also agrees to provide to the Employer anti-discrimination notices issued by the Office of Special Counsel for Immigration-Related Unfair Employment Practices (OSC), Civil Rights Division, U.S. Department of Justice. 6. DHS agrees to issue each of the Employer’s E-Verify users a unique user identification number and password that permits them to log in to E-Verify. 7. DHS agrees to safeguard the information the Employer provides, and to limit access to such information to individuals responsible for the verification process, for evaluation of E-Verify, or to such other persons or entities as may be authorized by applicable law. Information will be used only to verify the accuracy of Social Security numbers and employment eligibility, to enforce the INA and Federal criminal laws, and to administer Federal contracting requirements. 8. DHS agrees to provide a means of automated verification that provides (in conjunction with SSA verification procedures) confirmation or tentative nonconfirmation of employees' employment eligibility within three Federal Government work days of the initial inquiry. 9. DHS agrees to provide a means of secondary verification (including updating DHS records) for employees who contest DHS tentative nonconfirmations and photo mismatch tentative nonconfirmations. This provides final confirmation or nonconfirmation of the employees' employment eligibility within 10 Federal Government work days of the date of referral to DHS, unless DHS determines that more than 10 days may be necessary. In such cases, DHS will provide additional verification instructions. ARTICLE III REFERRAL OF INDIVIDUALS TO SSA AND DHS A. REFERRAL TO SSA 1. If the Employer receives a tentative nonconfirmation issued by SSA, the Employer must print the notice as directed by E-Verify. The Employer must promptly notify employees in private of the finding and provide them with the notice and letter containing information specific to the employee’s E-Verify 703918 7.E.2 Packet Pg. 224 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 9 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: case. The Employer also agrees to provide both the English and the translated notice and letter for employees with limited English proficiency to employees. The Employer agrees to provide written referral instructions to employees and instruct affected employees to bring the English copy of the letter to the SSA. The Employer must allow employees to contest the finding, and not take adverse action against employees if they choose to contest the finding, while their case is still pending. 2. The Employer agrees to obtain the employee’s response about whether he or she will contest the tentative nonconfirmation as soon as possible after the Employer receives the tentative nonconfirmation. Only the employee may determine whether he or she will contest the tentative nonconfirmation. 3. After a tentative nonconfirmation, the Employer will refer employees to SSA field offices only as directed by E-Verify. The Employer must record the case verification number, review the employee information submitted to E-Verify to identify any errors, and find out whether the employee contests the tentative nonconfirmation. The Employer will transmit the Social Security number, or any other corrected employee information that SSA requests, to SSA for verification again if this review indicates a need to do so. 4. The Employer will instruct the employee to visit an SSA office within eight Federal Government work days. SSA will electronically transmit the result of the referral to the Employer within 10 Federal Government work days of the referral unless it determines that more than 10 days is necessary. 5. While waiting for case results, the Employer agrees to check the E-Verify system regularly for case updates. 6. The Employer agrees not to ask the employee to obtain a printout from the Social Security Administration number database (the Numident) or other written verification of the SSN from the SSA. B. REFERRAL TO DHS 1. If the Employer receives a tentative nonconfirmation issued by DHS, the Employer must promptly notify employees in private of the finding and provide them with the notice and letter containing information specific to the employee’s E-Verify case. The Employer also agrees to provide both the English and the translated notice and letter for employees with limited English proficiency to employees. The Employer must allow employees to contest the finding, and not take adverse action against employees if they choose to contest the finding, while their case is still pending. 2. The Employer agrees to obtain the employee’s response about whether he or she will contest the tentative nonconfirmation as soon as possible after the Employer receives the tentative nonconfirmation. Only the employee may determine whether he or she will contest the tentative nonconfirmation. 3. The Employer agrees to refer individuals to DHS only when the employee chooses to contest a tentative nonconfirmation. 4. If the employee contests a tentative nonconfirmation issued by DHS, the Employer will instruct the 703918 7.E.2 Packet Pg. 225 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 10 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: employee to contact DHS through its toll-free hotline (as found on the referral letter) within eight Federal Government work days. 5. If the Employer finds a photo mismatch, the Employer must provide the photo mismatch tentative nonconfirmation notice and follow the instructions outlined in paragraph 1 of this section for tentative nonconfirmations, generally. 6. The Employer agrees that if an employee contests a tentative nonconfirmation based upon a photo mismatch, the Employer will send a copy of the employee’s Form I-551, Form I-766, U.S. Passport, or passport card to DHS for review by: a. Scanning and uploading the document, or b. Sending a photocopy of the document by express mail (furnished and paid for by the employer). 7. The Employer understands that if it cannot determine whether there is a photo match/mismatch, the Employer must forward the employee’s documentation to DHS as described in the preceding paragraph. The Employer agrees to resolve the case as specified by the DHS representative who will determine the photo match or mismatch. 8. DHS will electronically transmit the result of the referral to the Employer within 10 Federal Government work days of the referral unless it determines that more than 10 days is necessary. 9. While waiting for case results, the Employer agrees to check the E-Verify system regularly for case updates. ARTICLE IV SERVICE PROVISIONS A. NO SERVICE FEES 1. SSA and DHS will not charge the Employer for verification services performed under this MOU. The Employer is responsible for providing equipment needed to make inquiries. To access E-Verify, an Employer will need a personal computer with Internet access. ARTICLE V MODIFICATION AND TERMINATION A. MODIFICATION 1. This MOU is effective upon the signature of all parties and shall continue in effect for as long as the SSA and DHS operates the E-Verify program unless modified in writing by the mutual consent of all parties. 2. Any and all E-Verify system enhancements by DHS or SSA, including but not limited to E-Verify checking against additional data sources and instituting new verification policies or procedures, will be covered under this MOU and will not cause the need for a supplemental MOU that outlines these changes. 703918 7.E.2 Packet Pg. 226 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 11 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: B. TERMINATION 1. The Employer may terminate this MOU and its participation in E-Verify at any time upon 30 days prior written notice to the other parties. 2. Notwithstanding Article V, part A of this MOU, DHS may terminate this MOU, and thereby the Employer’s participation in E-Verify, with or without notice at any time if deemed necessary because of the requirements of law or policy, or upon a determination by SSA or DHS that there has been a breach of system integrity or security by the Employer, or a failure on the part of the Employer to comply with established E-Verify procedures and/or legal requirements. The Employer understands that if it is a Federal contractor, termination of this MOU by any party for any reason may negatively affect the performance of its contractual responsibilities. Similarly, the Employer understands that if it is in a state where E-Verify is mandatory, termination of this by any party MOU may negatively affect the Employer’s business. 3. An Employer that is a Federal contractor may terminate this MOU when the Federal contract that requires its participation in E-Verify is terminated or completed. In such cases, the Federal contractor must provide written notice to DHS. If an Employer that is a Federal contractor fails to provide such notice, then that Employer will remain an E-Verify participant, will remain bound by the terms of this MOU that apply to non-Federal contractor participants, and will be required to use the E-Verify procedures to verify the employment eligibility of all newly hired employees. 4. The Employer agrees that E-Verify is not liable for any losses, financial or otherwise, if the Employer is terminated from E-Verify. ARTICLE VI PARTIES A. Some or all SSA and DHS responsibilities under this MOU may be performed by contractor(s), and SSA and DHS may adjust verification responsibilities between each other as necessary. By separate agreement with DHS, SSA has agreed to perform its responsibilities as described in this MOU. B. Nothing in this MOU is intended, or should be construed, to create any right or benefit, substantive or procedural, enforceable at law by any third party against the United States, its agencies, officers, or employees, or against the Employer, its agents, officers, or employees. C. The Employer may not assign, directly or indirectly, whether by operation of law, change of control or merger, all or any part of its rights or obligations under this MOU without the prior written consent of DHS, which consent shall not be unreasonably withheld or delayed. Any attempt to sublicense, assign, or transfer any of the rights, duties, or obligations herein is void. D. Each party shall be solely responsible for defending any claim or action against it arising out of or related to E-Verify or this MOU, whether civil or criminal, and for any liability wherefrom, including (but not limited to) any dispute between the Employer and any other person or entity regarding the applicability of Section 403(d) of IIRIRA to any action taken or allegedly taken by the Employer. E. The Employer understands that its participation in E-Verify is not confidential information and may be disclosed as authorized or required by law and DHS or SSA policy, including but not limited to, 703918 7.E.2 Packet Pg. 227 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 12 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: Congressional oversight, E-Verify publicity and media inquiries, determinations of compliance with Federal contractual requirements, and responses to inquiries under the Freedom of Information Act (FOIA). F. The individuals whose signatures appear below represent that they are authorized to enter into this MOU on behalf of the Employer and DHS respectively. The Employer understands that any inaccurate statement, representation, data or other information provided to DHS may subject the Employer, its subcontractors, its employees, or its representatives to: (1) prosecution for false statements pursuant to 18 U.S.C. 1001 and/or; (2) immediate termination of its MOU and/or; (3) possible debarment or suspension. G. The foregoing constitutes the full agreement on this subject between DHS and the Employer. To be accepted as an E-Verify participant, you should only sign the Employer’s Section of the signature page. If you have any questions, contact E-Verify at 1-888-464-4218. 703918 7.E.2 Packet Pg. 228 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 13 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: Approved by: Employer Name (Please Type or Print) Title Signature Date Department of Homeland Security – Verification Division Name (Please Type or Print) Title Signature Date 703918 The Superlative Group Myles Gallagher Electronically Signed 08/20/2013 USCIS Verification Division Electronically Signed 08/20/2013 7.E.2 Packet Pg. 229 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 14 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: Information Required for the E-Verify Program Information relating to your Company: Company Name Company Facility Address Company Alternate Address County or Parish Employer Identification Number North American Industry Classification Systems Code Parent Company Number of Employees Number of Sites Verified for 703918 The Superlative Group 921 Huron Road Cleveland, OH 44115 CUYAHOGA 341762954 711 10 to 19 1 7.E.2 Packet Pg. 230 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 15 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: Are you verifying for more than 1 site? If yes, please provide the number of sites verified for in each State: 703918 OHIO 1 site(s) 7.E.2 Packet Pg. 231 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Page 16 of 17 E-Verify MOU for Employers | Revision Date 06/01/13 Company ID Number: Information relating to the Program Administrator(s) for your Company on policy questions or operational problems: 703918 Name Myles Gallagher Phone Number (216) 592 - 9400 Fax Number Email Address knop@superlativegroup.com 7.E.2 Packet Pg. 232 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 233 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) 7.E.2 Packet Pg. 234 Attachment: Superlative Group Proposal (6227 : RFP 18-7294) Selection Committee Scoring Sheet RPS #: 18-7294 Title: Collier County Naming Rights and Sponsorship Name of Firm Ed Caum Geoff Willig Jack Wert Jason Rummer Rick Garby Total Scores Selection Committee Final Rank Team Services LLC 74 67 59 48 54 302.00 2.0 The Superlative Group 83 79 74 75 80 391.00 1.0 Procurement Professional Adam Northrup, 5/15/2018 Step 1: Upon direction by the Procurement professional, the individual selection committee member should provide their scoring of the proposals. Step 2: The procurement professional will review the mathematically calculated totals and assign a final rank. #1 ranking will be assigned to the firm with the highest total score, #2 to the next highest and so on. Page 1 of 1 7.E.3 Packet Pg. 235 Attachment: 18-7294 Final Ranking (6227 : RFP 18-7294) 7.E.4 Packet Pg. 236 Attachment: 18-7294 Approved NORA (6227 : RFP 18-7294) PROFESSIONAL SERVICE AGREEMENT #18-7294 for "Collier Countv Naminq Riqhts and Sponsorshio,, THls AGREEMENT, made and entered into on this day of20--, by and between The Superlative Group, Inc., authorized todo business in the State of Florida, whose business address is 921 Huron Road, Cleveland, OH 44115, (the "Contractor") and Collier County, a political subdivision of the State of Florida, (the "County"): WITNESSETH: L The Agreement shall be for a five (5) year period, commencing upon August 1, 2018 and terminating five (5) years from that date or until all outstanding Purchase Order(s) issued prior to the expiration of the Agreement period have been completed or terminated. The County may, at its discretion and with the consent of the Contractor, renew the Agreement under all of the terms and conditions contained in this Agreement for one (1) additional five (5) year period. The County shall give the Contractor written notice of the County's intention to renew the Agreement term prior to the end of the Agreement term then in effect. The County Manager, or his designee, ffiay, at his discretion, extend the Agreement under all of the terms and conditions contained in this Agreement for up to one hundred and eighty (180) days. The County Manager, or his designee, shall give the Contractor written notice of the County's intention to extend the Agreement term prior to the end of the Agreement term then in effect. 2. COMMENCEMENT OF SERVICES. The Contractor shall commence the services upon issuance of a Purchase Order. 3. STATEMENT OF WORK. The Contractor shall provide services in accordance with the terms and conditions of Request for Proposal (RFP) # 18-7294, including all Attachment(s), Exhibit(s) and Addenda and the Contractor's proposal referred to herein and made an integral part of this Agreement. The Contractor shall also provide services in accordance with Exhibit A - Scope of Services attached hereto, Page I of21 Professional Service Agreement #18-'7294 7.E.5 Packet Pg. 237 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 4. 3.1 This Agreement contains the entire understanding between the parties and any modifications to this Agreement shall be mutually agreed upon in writing by the Parties, in compliance with the County's Procurement Ordinance, as amended, and Procurement Procedures in effect at the time such services are authorized. 3.2 The execution of this Agreement shall not be a commitment to the Contractor to order any minimum or maximum amount. The County shall order items/services as required but makes no guarantee as to the quantity, number, type or distribution of items/services that will be ordered or required by this Agreement. 3.3 This is a non-exclusive Agreement. The County may continue to work with previously established professional relationships on its own initiative. THE AGREEMENT suM. The county shall pay the contractor for the performance of this Agreement based on Exhibit B- Fee Schedule, attached hereto and the price methodology as defined in Section 4.2. Payment will be made upon receipt of a proper invoice and upon approval by the County's Contract Administrative AgenUProject Manager, and in compliance with Chapter 218, Fla. Stats., othenruise known as the "Local Government Prompt Payment Act". 4.1. Commission Based Services. The County shall pay the Contractor a 17.5o/o on all gross revenue received by the County from all approved sponsorship and naming rights contracts, as outlined in Exhibit A - Scope of Services and Exhibit B- Fee Schedule. After the initial five-year Agreement term, the commission will be reviewed by the Parties and renegotiated. Any changes to the commission fee will be memorialized in an Amendment to the Agreement. 4.2Pnce Methodology (as selected below): Lump Sum (Fixed Price): A firm fixed total price offering for a project; the risks are transferred from the County to the contractor; and, as a business practice there are no hourly or material invoices presented, rather, the contractor must perform to the satisfaction of the County's project manager before payment for the fixed price contract is authorized. 4.3 Any County agency may obtain services under this Agreement, provided sufficient funds are included in their budget(s). 4.4 Payments will be made for services furnished, delivered, and accepted, upon receipt and approval of invoices submitted on the date of services or within six (6) months after completion of the Agreement. Any untimely submission of invoices beyond the specified deadline period is subject to non-payment under the legal doctrine of "laches" as untimely submitted. Time shall be deemed of the essence with respect to the timely submission of invoices under this Agreement. Page2 of2l professional Service Agreeme nt#rg-j294 @ 7.E.5 Packet Pg. 238 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 5. 4.5 T!'avel and Reimbursable Exoenses. Travel and Reimbursable Expenses must be approved in advance in writing by the County. Travel expenses shall be reimbursed in accordance with Collier County Resolution 2006-40, 5125.0104, Fla. Stat and 5112.061, Fla. Stat. Any trips within Collier County and [ee County are expressly excluded. Reimbursable items other than travel expenses shall be limited only to the following: actual postage or metering, shipping and freight charges, if approved by thL County's Contract Administrative Agent or designee. Reimbursable expenses will be paid only after Contractor has provided all receipts. Contractor shall be responsible for all other costs and expenses associated with activities and solicitations undertaken pursuant to this Agreement. FINANCIAL REVIEW. RECORDS. AUDIT. The Contractor shall establish and maintain such records as now exist and may hereafter be prescribed by the County in the future to provide evidence that all terms of this Agreement have been and are being observed. The Contractor grants to the County the right and authority to audit all records, documents, and books pertaining to the concession operations. Such audit will be conducted at locations and at a frequency determined by the County and communicated to the Contractor. The Contractor agrees to provide materials for the audit at the place designated by the County within three (3) business days after the County's notice to do so is received by Contractor, all at no cost to the County. SALES TAX. Contractor shall pay all sales, consumer, use and other similar taxes associated with the Work or portions thereof, which are applicable during the performance of the Work. Collier County, Florida as a political subdivision of the State of Florida, is exempt from the payment of Florida sales tax to its vendors under Chapter 212, Florida Statutes, Certificate of Exemption # 85-8015966531C. NOTIqES. All notices from the County to the Contractor shall be deemed duly served if mailed or emailed to the Contractor at the following: Company Name: Address: Authorized Agent: The Superlative Group, !nc. 921 Huron Road Cleveland, OH 44115 Kyle D. Canter Attention Name & Title: Chief Operating Officer 6, 7. Telephone: E-Mail(s): 216-592-9400 ca nter@s uperlativegrou p.com All Notices from the Contractor to the County shall be deemed duly served if mailed or emailed to the County to: ftd Page 3 of21 Professional Service Agreement #18-729 4 7.E.5 Packet Pg. 239 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 8. 9. Board of County Commissioners for Collier County, Florida Division Director: Jack Wert, Tourism Director Address:2560 Horseshoe Dr. N. #105 Naples, FL 34104 Jac k.Wert@co I I i e rcou ntyf l. g ov Ed Caum, Division Deputy Director 239-252-5703 Ed. Ca u m@co ll iercou ntvfl. gov Adm inistrative AgenUPM : Telephone: E-Mail(s): The Contractor and the County may change the above mailing address at any time upon giving the other party written notification. All notices under this Agreement must be in writing. NO PARTNERSHIP. Nothing herein contained shall create or be construed as creating a partnership between the County and the Contractor or to constitute the Contractor as an agent of the County. PERMITS: LICENSES: TAXES. ln compliance with section 218.80, F.s., all permits necessary for the prosecution of the Work shall be obtained by the Contractor. The County will not be obligated to pay for any permits obtained by Subcontractors. Payment for all such permits issued by the County shall be processed internally by the County. All non-County permits necessary for the prosecution of the Work shall be procured and paid for by the Contractor. The Contractor shall also be solely responsible for payment of any and all taxes levied on the Contractor. ln addition, the Contractor shall comply with all rules, regulations and laws of Collier County, the State of Florida, or the U. S. Government now in force or hereafter adopted. The Contractor agrees to comply with all laws governing the responsibility of an employer with respect to persons employed by the Contractor. NO IMPROPER USE. The Contractor will not use, nor suffer or permit any person to use in any manner whatsoever, County facilities for any improper, immoral or offensive purpose, or for any purpose in violation of any federal, state, county or municipal ordinance, rule, order or regulation, or of any governmental rule or regulation now in effect or hereafter enacted or adopted. ln the event of such violation by the Contractor or if the County or its authorized representative shall deem any conduct on the part of the Contractor to be objectionable or improper, the County shall have the right to suspend the Agreement of the Contractor. Should the Contractor fail to correct any such violation, conduct, or practice to the satisfaction of the County within twenty-four (24) hours after receiving notice of such violation, conduct, or practice, such suspension to continue until the violation is cured. The Contractor further agrees not to commence operation during the suspension period until the violation has been corrected to the satisfaction of the County. 10. G Page 4 of 2l Professional Service Agreement #18-7294 7.E.5 Packet Pg. 240 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 11.TERMINATION. Should the Contractor be found to have failed to perform his services in a manner satisfactory to the County as per this Agreement, the County may terminate said Agreement for cause; further the County may terminate this Agreement for convenience with a thirty (30) day written notice. The County shall be the sole judge of non-performance. ln the event that the County terminates this Agreement, Contractor's recovery against the County shall be limited to that portion of the Agreement Amount earned through the date of termination. The Contractor shall not be entitled to any other or further recovery against the County, including, but not limited to, any damages or any anticipated profit on portions of the services not performed. However, Contractor shall receive commission on any sponsorship or naming rights agreement which is executed within twelve (12) months following the expiration or termination of the Term hereof which is executed with any party that was previously solicited by the Contractor to become a sponsor or naming rights partner and with which Contractor had conducted good-faith discussions concerning the possibility of such party becoming a sponsor or naming rights partner NO DISCRIMINATION. The Contractor agrees that there shall be no discrimination as to race, sex, color, creed or national origin. INSURANCE. The Contractor shall provide insurance as follows: A. Commercial General Liabilitv: Coverage shall have minimum limits of $1,000,000 Per occurrence, $2,000,000 aggregate for Bodily lnjury Liability and Property Damage Liability. This shall include Premises and Operations; lndependent Contractors; Products and Completed Operations and Contractual Liability. B. Business Auto Liabilitv: coverage shall have minimum limits of $1,ooo,ooo Per Occurrence, Combined Single Limit for Bodily lnjury Liability and Property Damage Liability. This shall include: Owned Vehicles, Hired and Non-Owned Vehicles and Employee Non-Ownership. C. Workers' Compensation: lnsurance covering all employees meeting Statutory Limits in compliance with the applicable state and federal laws. The coverage must include Employers' Liability with a minimum limit of $1,ooo,ooo for each accident. Special Requirements: Collier County Board of County Commissioners, OR, Board of County Commissioners in Collier County, OR, Collier County Government shall be listed as the Certificate Holder and included as an "Additional lnsured" on the lnsurance Certificate for Commercial General Liability where required. This insurance shall be primary and non-contributory with respect to any other insurance 12, 13. G Page 5 of21 Professional Service Agreement #18-1294 7.E.5 Packet Pg. 241 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 14. maintained by, or available for the benefit of, the Additional lnsured and the Contractor's policy shall be endorsed accordingly. Current, valid insurance policies meeting the requirement herein identified shall be maintained by Contractor during the duration of this Agreement. The Contractor shall provide County with certificates of insurance meeting the required insurance provisions. Renewal certificates shall be sent to the County thirty (30) days prior to any expiration date. Coverage afforded under the policies will not be canceled or allowed to expire until the greater of: thirty (30) days prior written notice, or in accordance with policy provisions. Contractor shall also notify County, in a like manner, within twenty-four Q$ hours after receipt, of any notices of expiration, cancellation, non-renewal or material change in coverage or limits received by Contractor from its insurer, and nothing contained herein shall relieve Contractor of this requirement to provide notice. Contractor shall ensure that all subcontractors comply with the same insurance requirements that the Contractor is required to meet. INDEMNIFICATION. To the maximum extent permitted by Florida law, the Contractor shall defend, indemnify and hold harmless Collier County, its officers and employees from any and all liabilities, damages, losses and costs, including, but not limited to, reasonable attorneys'fees and paralegals'fees, whether resulting from any claimed breach of this Agreement by Contractor, any statutory or regulatory violations, or from personal injury, property damage, direct or consequential damages, or economic loss, to the extent caused by the negligence, recklessness, or intentionally wrongful conduct of the Contractor or anyone employed or utilized by the Contractor in the performance of this Agreement. This indemnification obligation shall not be construed to negate, abridge or reduce any other rights or remedies which otherwise may be available to an indemnified party or person described in this paragraph. This section does not pertain to any incident arising from the sole negligence of Collier County. 14.1 The duty to defend under this Article 14 is independent and separate from the duty to indemnify, and the duty to defend exists regardless of any ultimate liability of the Contractor, County and any indemnified party. The duty to defend arises immediately upon presentation of a claim by any party and written notice of such claim being provided to Contractor. Contractor's obligation to indemnify and defend under this Article 14 will survive the expiration or earlier termination of this Agreement until it is determined by final judgment that an action against the County or an indemnified party for the matter indemnified hereunder is fully and finally barred by the applicable statute of limitations. AGREEMENT ADMINISTRATION. This Agreement shall be administered on behalf of the County by the Tourism Division. 15. Page 6 of2l Professional Service Agreement # I 8-729 4 {cr*} 7.E.5 Packet Pg. 242 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 16.CONFLICT OF INTEREST. Contractor represents that it presently has no interest and shall acquire no interest, either direct or indirect, which would conflict in any manner with the performance of services required hereunder. Contractor further represents that no persons having any such interest shall be employed to perform those services. COMPONENT PARTS OF THIS AGREEMENT. This Agreement consists of the following component parts, all of which are as fully a part of the Agreement as if herein set out verbatim: Contractor's Proposal, lnsurance Certificate(s), Exhibit A Scope of Services, Exhibit B Fee Schedule, RFP #18-7294, including Exhibits, Attachments and Addenda/Addendum. SUBJECT TO APPROPRIATION. lt is further understood and agreed by and between the parties herein that this Agreement is subject to appropriation by the Board of County Commissioners. PROHIBITION oF GIFTS To coUNTY EMPLOYEES. No organization or individual shall offer or give, either directly or indirectly, any favor, gift, loan, fee, service or other item of value to any County employee, as set forth in Chapter 1 12, Part lll, Florida statutes, collier county Ethics ordinance No. 2004-05, as amended, and County Administrative Procedure 5311. Violation of this provision may result in one or more of the following consequences: a. Prohibition by the individual, firm, and/or any employee of the firm from contact with County staff for a specified period of time; b. Prohibition by the individual and/or firm from doing business with the County for a specified period of time, including but not limited to: submitting bids, RFP, and/or quotes; and, c. immediate termination of any Agreement held by the individual and/or firm for cause. COMPLIANCE WITH LAWS. By executing and entering into this Agreement, the Contractor is formally acknowledging without exception or stipulation that it agrees to comply, at its own expense, with allfederal, state and local laws, codes, statutes, ordinances, rules, regulations and requirements applicable to this Agreement, including but not limited to those dealing with the lmmigration Reform and Control Act of 1986 as located at 8 U.S.C.1324, et seq. and regulations relating thereto, as either may be amended; taxation, workers' compensation, equal employment and safety including, but not limited to, the Trench Safety Act, Chapter 553, Florida Statutes, and the Florida Public Records Law Chapter 119, including specifically those contractual requirements at F.S. S 1 19.0701(2)(a)-(b) as stated as follows: IF THE CONTRACTOR HAS QUESTIONS REGARDING THE APPLICATION OF CHAPTER 119, FLORIDA STATUTES, TO THE CONTRACTOR'S DUTY TO PROVIDE PUBLIC RECORDS RELATING TO THIS CONTRACT, CONTAGT THE CUSTODTAN OF PUBLIG RECORDS AT: 17. 18. 19. 20. PageT of2l Professional Service Agreement # I 8-729 4 7.E.5 Packet Pg. 243 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) Communication and Customer Relations Division 3299 Tamiami Trail East, Suite i02 Naples, FL 34112-5746 Telephone: (239) 252-8383 The Contractor must specifically comply with the Florida Public Records Law to: Keep and maintain public records required by the public agency to perform the service. Upon request from the public agency's custodian of public records, provide the public agency with a copy of the requested records or allow the records to be inspected or copied within a reasonable time at a cost that does not exceed the cost provided in this chapter or as othennrise provided by law. Ensure that public records that are exempt or confidential and exempt from public records disclosure requirements are not disclosed except as authorized by law for the duration of the contract term and following completion of the contract if the Contractor does not transfer the records to the public agency. Upon completion of the contract, transfer, at no cost, to the public agency all public records in possession of the contractor or keep and maintain public records required by the public agency to perform the service. lf the Contractor transfers all public records to the public agency upon completion of the contract, the Contractor shall destroy any duplicate public records that are exempt or confidential and exempt from public records disclosure requirements. lf the Contractor keeps and maintains public records upon completion of the contract, the contractor shall meet all applicable requirements for retaining public records. All records stored electronically must be provided to the public agency, upon request from the public agency's custodian of public records, in a format that is compatible with the information technology systems of the public agency. lf Contractor observes that the Contract Documents are at variance therewith, it shall promptly notify the County in writing. Failure by the Contractor to comply with the laws referenced herein shall constitute a breach of this Agreement and the County shall have the discretion to unilaterally terminate this Agreement immediately, OFFER EXTENDED TO OTHER GOVERNMENTAL ENTITIES. Collier County encourages and agrees to the successful Contractor extending the pricing, terms and conditions of this solicitation or resultant Agreement to other governmental entities at the discretion of the successful Contractor. AGREEMENT TERMS. lf any portion of this Agreement is held to be void, invalid, or othenarise unenforceable, in whole or in part, the remaining portion of this Agreement shall remain in effect. 1. 2. 3. 4. 21. 22. Page 8 of2l Professional Service Agreement #18-7294 7.E.5 Packet Pg. 244 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 23.ADDITIONAL ITEMS/SERVICES. Additional items and/or services may be added to this Agreement in compliance with the Procurement Ordinance, as amended, and Procurement Procedures. DISPUTE RESOLUTION. Prior to the initiation of any action or proceeding permitted by this Agreement to resolve disputes between the parties, the partiei shall make a good faith effort to resolve any such disputes by negotiation. The negotiation shall be attended by representatives of Contractor with full decision- making authority and by County's staff person who would make the presentation of any settlement reached during negotiations to County for approval. Failing resolution, and prior to the commencement of depositions in any litigation between the parties arising out of this Agreement, the parties shall attempt to resolve the dispute through Mediation before an agreed-upon Circuit Court Mediator certified by the State of Florida. The mediation shall be attended by representatives of Contractor with full decision-making authority and by County's staff person who would make the presentation of any settlement reached at mediation to County's board for approval, Should either party fail to submit to mediation as required hereunder, the other party may obtain a court order requiring mediation under section 44.102, Fla. Stat. VENUE. Any suit or action brought by either party to this Agreement against the other party relating to or arising out of this Agreement must be brought in the appropriate federal or state courts in Collier County, Florida, which courts have sole and exclusive jurisdiction on all such matters. AGREEMENT STAFFING. The Contractor's personnel and management to be utilized for this Agreement shall be knowledgeable in their areas of expertise. The County reserves the right to perform investigations as may be deemed necessary to ensure that competent persons will be utilized in the performance of the Agreement. The Contractor shall assign as many people as necessary to complete required services on a timely basis, and each person assigned shall be available for an amount of time adequate to meet required services. ORDER OF PRECEDENCE. ln the event of any conflict between or among the terms of the Agreement, the Contract Documents, the terms of solicitation the Contractor's Proposal, and/or the County's Board approved Executive Summary, this Agreement shall take precedence. ASSIGNMENT. Contractor shall not assign this Agreement or any part thereof, without the prior consent in writing of the County. Any attempt to assign or othenrvise transfer this Agreement, or any part herein, without the County's consent, shall be void. lf Contractor does, with approval, assign this Agreement or any part thereof, it shall require that its assignee be bound to it and to assume toward Contractor all of the obligations and responsibilities that Contractor has assumed toward the County. 24. 25. 26. 27. 28. Page 9 of 2l Professional Service Agreement #18-'1294 t'a'n] 7.E.5 Packet Pg. 245 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 29. SECURITY. The Contractor is required to comply with County Ordinance 2OO4-52, as amended. Background checks are valid for five (5) years and the Contractor shall be responsible for all associated costs. lf required, Contractor shall be responsible for the costs of providing background checks by the Collier County Facilities Management Division for all employees that shall provide services to the County under this Agreement. This may include, but not be limited to, checking federal, state and local law enforcement records, including a state and FBI fingerprint check, credit reports, education, residence and employment verifications and other related records. Contractor shall be required to maintain records on each employee and make them available to the County for at least four (4) years. All of Contractor's employees and subcontractors must wear Collier County Government ldentification badges at all times while performing services on County facilities and properties. Contractor lD badges are valid for one (1) year from the date of issuance and can be renewed each year at no cost to the Contractor during the time period in which their background check is valid, as discussed below. All technicians shall have on their shirts the name of the contractor's business. The Contractor shall immediately notify the Collier County Facilities Management Division via e-mail (DL-FMOPS@colliergov.net) whenever an employee assigned to Collier County separates from their employment. This notification is critical to ensure the continued security of Collier County facilities and systems. Failure to notify within four (4) hours of separation may result in a deduction of $500 per incident, (lntentionally left blank -signature page to follow) ffi Page l0 of2l Professional Service Agreement #l 8-7294 7.E.5 Packet Pg. 246 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 7.E.5 Packet Pg. 247 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) Exhibit A Scope of Services PHASE I: THE PRIMARY FOCUS AND DELIVERABLE WILL BE TO PURSUE ALL NAMING RIGHTS AND SPONSORSHIP OPPORTUNITIES WITH RELATTON TO THE MARKETING OF THE AMATEUR SPORTS COMPLEX (ASC) SCHEDULED TO OPEN tN LATE 2019 AND ASSET DATABASE DEVELOPMENT, VALUATION AND COMPREHENSIVE SPONSORSHIP POLICY. PHASE I: ASSET DATABASE DEVELOPMENT. VALUATION AND COMPREHENSIVE SPONSORSHIP POLICY SCOPE: 1.The primary focus with be to pursue all Naming Rights and Sponsorship Opportunities with relation to the Amateur Sports Complex (ASC) that is scheduled to open in the summer of 2019. Should another departmenUdivision be in need of the Contractor's services, the Requestorwill obtain a proposal and a County Work Orderwill be processed in advance of the Contractor providing any additional services. A Marketing Asset lnventory and Valuation report, which will consist of existing and prospective tangible and non-tangible marketing assets, including an estimate of their potential sponsorship fi nancial value. Comprehensive Sponsorship Policy: develop a written policy for the County taking into consideration existing sponsorship acceptance procedures. The Contractor shall provide the County with a draft policy for review. Strategic Plan for Marketing Assets: provide the County with a detailed plan to maximize the corporate sponsorship potential for the County's ASC. The Contractor shall also educate the County through a detailed presentation of the final report. This may include a presentation to County Commissioners as deemed necessary by the County's Contract Ad ministrative AgenVProject Manager. ln addition, the Contractor will identify and value all building, land and other assets that the County has available to generate revenue, at the request of the Contract Admin istrative AgenUProject Manager. The Contractor shall perform the following: a. On-site interviews of County department heads and other personnel as necessary to understand the County's current assets, marketing and sponsorship activity level. The County's Contract Administrative AgenUProject Manager will 2. 3. 4. 5. Page 12 of 2l Professional Service Agreement # 18-'729 4 7.E.5 Packet Pg. 248 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) b. c. coordinate each visitation and interview with the Contractor. Visitations may include several or all County departments at the County's Contract Administrative AgenUProject Manager sole discretion. Examination of current County asset management agreements, including but not limited to buildings, beaches, roads, land, concessions, vending machines, athletic centers, parking garages/lots and other assets identified by the coung's Contract Administrative AgenUProject Manager. Additionally, the Contractor shall review all special events and marketing materials the County currently has for effectiveness and potential sponsorship opportunities. comprehensive examination of the county's current and recent marketing materials to evaluate effectiveness and proposal of areas for improvement to the County. Develop and present a database to the County that contains valuation information on all sponsor-able assets. The valuation process will include: i. Quantitative Analysis 1. Quantitative benefits reflect the ability to effectively measure the return on investment that corporate sponsors can expect to receive. These include the direct, or tangible, benefits available to the Naming Rights partner. Quantitative benefits typically form a significant portion of fair market value because each item is quantifiable and guaranteed to the sponsor. Quantitative benefits are separated into several categories including: a. Property Media Buys b. Signage Benefits c. Print Marketing Collateral d. Social and Digital Media Exposure e. Display Opportunities ii. The first step in identifying quantitative value is by studying real-world media value in the marketplace. This involves understanding the total number of possible impressions available through each asset that reaches the target audience. The Contractor will identify television, signage, print, digital and social media exposure and then scale impressions for each asset from "valued impressions" to "waste impressions," adjusting the media value accordingly. Standard discount rates range between 10 and 75% depending on the type and quality of exposure. Quality of exposure is determined by: 1. How prevalent the Sponsor's lD (Name) is through the exposure period 2. The impact of its placement with its intended audience iii. The Contractor will then use pre-impression, or rate-card, values to assign a price or value to each benefit identified. CPMs used for this purpose are Page 13 of2l professional Service Agreeme nt#rg-7294 G, 7.E.5 Packet Pg. 249 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) culled from local, regional and nationaladvertising rates depending on the scope of the opportunity. Typical CPMs can range from 92.50 for online exposure to $15 for large format out-of-home digital signage. They also represent the most accurate metric by which to determine exposure value for any Naming Rights asset. The contractor's Quantitative analysis also includes an assessment of the value of engaging the target audience and the quality of exposure received. Understanding the value of each impression with respect to a specific demographic or target audience is an important component. Valuation is adjusted accordingly for each opportunity and asset, The final aspect the quantitative assessment is identifying the costs of engaging the target audience and achieving high-quality exposure. This includes an assessment of the cost of delivery (to the Naming Rights Partner or Sponsor) and may include direct costs (installing a hard sign), overhead costs (maintaining a sponsored walkway or media platform) or development costs. 1. Prestige of Property 2. Value of Audience 3. Naming Rights Activation 4. Sponsor Protection 5. Geographic Reach Functionally, Qualitative Benefits represent the premium value a Naming Right demands over alternative marketing investments. By simplifying intangible benefits into the above five categories, The Contractor can effectively justify premium Naming Rights value by focusing on the qualitative aspects of an opportunity that align with the objectives of a corporate marketer. Each category is scored on a scale of 1 to 10. The higher the Qualitative Benefits score (when compared to similar opportunities in the marketplace), the greater the impact on the Quantitative value. e. Contract & Policy Analysis i. As part of its analysis, the Contractor conducts a thorough review of any applicable County pre-existing contracts prior to completing every Phase I report. The goal of this process is to establish a list of any limitations, processes or existing policies that may affect the proposed Sponsorship agreements context. Then the Contractor develops a strategy to minimize the effects of those limitations and maximize all the identified opportunities through a logical priority assessment. ii. Not only are prices, fulfillment obligations and relative value for each party reviewed, but also values against similar contracts with other entities. A iv. V. vi. Page 14 of2l Professional Service Agreement #18-7294 ffi 7.E.5 Packet Pg. 250 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) thorough understanding of Collier County's existing advertising contracts will assess the impact that existing agreements place on the Naming Rights agreements. The value of the Naming Rights to Collier County assets will be limited by any pre-existing contacts relating to Naming Rights. ln the event Collier County provides notice to Contractor representing the County that there is/was a previously discussed, negotiated, agreed to, communicated with, emailed, written or non-written agreemenUarrangement or understanding with a potential Naming Rights/Sponsorshi p advertiser/client about a Collier Cou nty asseUproperty or service; and the Contractor has not previously contacted that potential Naming Rights/Sponsorship advertiser/client about a Collier County asset, property, or service, and the Contractor has not discussed, negotiated, agreed to, communicated with, emailed, written or non-written agreemenUarrangement or understanding with a potential Naming Rights/Sponsorship advertiser/client, the Contractor shall be compensated in accordance with the Administrative Management Fee as outlined in Exhibit B Fee Schedule. For the purposes of clarity, if the Contractor is or has previously discussed, negotiated, agreed to, communicated with, emailed, written or non-written agreemenUarrangement or understanding with a potential Naming Rights/Sponsorship advertiser/client about a Collier County asset, property or service, then the Contractor shall be compensated per the Standard Commission as outlined in the Exhibit B Fee Schedule. All inbound Naming Rights or sponsorship inquiries to Collier County from third party potential Naming Rights/Sponsorship advertiser/client shall be passed to the Contractor to manage and the Contractor shall be compensated per the Standard Commission in Exhibit B Fee Schedule. should that potential Naming Rights/Sponsorship advertiser/client enter into a Naming Rights or sponsorship agreement with Collier County related to a Collier County asset, property or service. The project team spends time early in the project reviewing all relevant statutes, signage regulations and rules to ensure that Collier County's marketing opportunities, within context of established guidelines, are understood. The Contractor will remain in close contact with Collier County's legal and executive teams to ensure that the asset database is being developed in a manner that is consistent with Collier County's existing policy regarding assets for marketing purposes. f. IndustryBenchmarking i. The Contractor maintains an extensive database of sponsorship agreements that is continuously updated and includes, but is not limited to, Naming Rights and sponsorship contracts from arenas, stadiums, theatres, convention centers, community centers, park facilities, universities, transit agencies and nonprofit organizations. Once the Page 15 of2l professional Service Agreeme nt#r8-i294 iii iv. 7.E.5 Packet Pg. 251 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) g. Contractor has developed the asset database and determined the Naming Rights and sponsorship value for each opportunity and asset, a list of similar Naming Rights and sponsorship contracts, including their terms, associated fees and other pertinent details, is compiled for each asset. The goal of this process is to identify not only the fair market value of each Naming Rights and sponsorship opportunity, but also the minimum (floor) and maximum (ceiling) revenue garnered in the marketplace by similar organizations. Each Naming Rights and sponsorship asset is presented in this manner in the final Phase I report. Prospect I dentifi cation i. As a final step, the Contractor draws upon its extensive background in partnership sales and its proprietary database to outline prospective partners for each sponsor-able opportunity. This database includes both category identification and major Naming Rights partners within each category. ln our experience, optimum revenue generation is attained when there is a comprehensive understanding of: 1. The inventory available a. How that inventory aligns with the needs of potential sponsors b. Add and suggest to the County additional sponsorship opportunities. 2. Organize all data collected into a database (e.9., spreadsheet format or other County approved format). Contractor shall provide the County with the draft format for approval prior to completion of the report. The report may include at the County's Contract Administrative AgenUProject Manager request the following items, and the Contractor may add items the Contractor deems as important to the County: a. lnventory ltem Category (Advertising, Event, Preferred Vendor, Capital Project, Naming Rights, etc.); b. Address/physical location, description, date added to the database, utilization statistics; c. Pedestrian, vehicular, viewership or other relevant exposure data; d. Marketing opportunity available (advertising, branding, promotion, etc.); e. Rights available, date available, etc.; f. Any sales history (to whom, what price, when, etc.); g. Any known conflicts/limitations on selling; h. Contact address, phone, fax and e-mail; i. Terms (length, price, options to renew);j. Rights granted; i. Any encumbered reversionary rights; Page 16 of2l professionar Service Agreeme nt#r;-7294 1Alrll 7.E.5 Packet Pg. 252 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) ii. Legal/policy limitations on rights; k. Suggested pricing; l. Assessment of the value range for assets; m. Suggested/possible bundling opportunities with other assets; n. Assessment of the degree of difficulty to obtain a sponsorship agreement; o. lndication of priority h. The Contractor will develop and present to staff and the Board of County Commissioners a Comprehensive Sponsorship Policy for consideration and approval tailored to the County based on results of the inventory and valuation, and industry best practices. When creating the policy, the Contractor shall develop the policy based on input from the County's Commissioners, Leadership and Staff. lf requested, the Contractor shall provide recent and relevant examples of other municipalities that have developed similar programs and the results. When citing samples, the Contractor shall attempt to provide municipalities that are comparable to the Collier County in size, revenue, asset base, etc. The Corporate Sponsorship Policy shall include, but not be limited to the following: i. Purpose of the policy ii. Scope of policy iii. Definitions, as applicable iv. Criteria for attracting sponsors v. Suitable activities for sponsorships vi. Benefits for sponsors vii. Sponsorships not permitted under the policy/Restrictions viii. General Ethics framework considerations ix. Statement as to County's discretion to reject sponsorships x. Conflict of interest considerations xi. Process for attracting sponsors xii. Sponsorship Agreements content etc. xiii. Approval Authority xiv. Responsibilities xv. Risk Management The contractor shall provide the County with a comprehensive strategic plan for marketing of the County's assets identified and evaluated in Phase l. This report shall include, but not be limited to the following: o A written strategy document, that lists all assets in the database and which details the Contractor's planned approach to marketing the County's assets identified with proposed action steps. Page 17 of2l Professional Service Agreement # 1 8-7294 7.E.5 Packet Pg. 253 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) . An assessment of the County's potential and recommend processes and policies to earn income from Product Licensing Agreements. . An assessment of "Partner Designation and Use of Logo" opportunities. . An assessment of "Product Category Exclusivity" opportunities. . ldentification of "Cost Reduction Opportunities" for items currently purchased by the County . An assessment of the County's "Licensing" potential by conducting a brand review and assessment, including an analysis of target categories and subcategories provision of a licensing marketing plan, if such potential is found to exist. 7 . At the County's Contract Administrative AgenUProject Manager discretion, the Contractor shall provide a detailed presentation of the final report to the County's Corporate Management team; County Manager and Board of County Commissioners. The Contractor shall explain the assessment of the County's assets and its vision for obtaining the maximum value for each asset, Furthermore, the Contractor shall be ready to discuss potential questions from the County leadership team regarding potential questions from the community and concerns with any proposed plan. Schedule: Allservices in this schedule shall be completed within 120 davs. PHASE II: STRATEGIC SALES CAMPAIGN DEVELOPMENT SCOPE: CONTRACT AND EVALUATION POTENTIAL SPONSORSHIP PARTNERS 1. To ensure that coverage is comprehensive, the Contractor uses a systematic approach to contact marketing partners. The Contractor will: a. Exhaust the Contractor's contact database of thousands of corporate contacts, which is continually updated. b. ldentify and research prospective corporations through various subscribed databases to match the marketing needs of corporations with the logical and most valuable marketing assets of the County. c. Collaborate closely with the County staff and executives on recommendations they may have. d. Promote sales campaign with a description of the County's initiatives through a myriad of resources e. Create presentation material that will provide specific information for potential investments and/or partnerships with Collier County as a part of the naming ri:gr Page 18 of2l Professional Service Agreement #l 8-7 294 7.E.5 Packet Pg. 254 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) Rights program, including: i. MarkeUDemographic data ii. Measured media value iii. Value justification for unmeasured media iv. Naming Rights benefits and options v. Options for renewal vi. Financialinvestment NEGOTIATE AND COMPLETE AGREEMENTS 1. The Contractor's executives will be the upfront negotiator and/or advise County staff and executives, regarding contract negotiation and contract development. 2. The Contractor will present agreements to County staff, executives, County Commissioners and Media (if authorized). The Contractor is well versed in the appropriate procedures for announcements to local and national media outlets. The Contractor will work with Collier County to accurately present a negotiated corporate partnership to the appropriate executives, Board of County Commissioners and media. It is important that partnerships be communicated accurately, both financially and politically, while being cognizant of objections and concerns. CONTRACT FULFILLMENT 1. The Contractor will work with Collier County to develop a system that accurately tracks the status of newly developed corporate partnerships. Our experience shows that contract fulfillment requires participation from sales, legal and accounting functions to ensure high-quality partner relationships. MANAGE AND AUDIT ONGOING RIGHTS 1. The Contractor establishes post-contract review mechanisms to ensure that all benefits owed to the County are captured and that the organization is meeting its obligations under these contracts. The Contractor is a strong advocate of audits, especially when payments are performance based. ACTIVATION AND AUDIT (TERM OF AGREEMENT) 1. After delivery of a campaign agreement, the project team will assist the County in the activation and compliance of each aspect of that agreement. Specifically, the Contractor will: a. Finalize agreement terms and conditions b. Assist Collier County with the first year of activation of each Naming Right c. Assist in the development of payment schedules and compliance issues d. Provide other services as requested by Collier County PROGRESS REPORTS 1. The Contractor will use template reports to provide sales updates in the following circumstances: a. Following all meeting with target companies regarding any Naming Rights, corporate sponsorship or revenue-potential opportunity. Page 19 of2l Professional Service Agreement #18-7294 (c:{G) 7.E.5 Packet Pg. 255 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) Monthly to provide Collier County as update on activity during the period. We discuss these periodic sales update reports on a scheduled conference call. Reports are prepared in a template and serve as a record of discussion during sales meetings and log the following project details. Generally, our progress reports include the following information: i. Project timescales and sale priorities ii. Status of progress of deliverables in Scope of Services iii. Status of all activities, events and efforts iv. Summary of meetings and presentations v. Summary of activity regarding market interest and feedback vi. Summary of communications with potential sponsors vii. Any deviations from project deliverables or schedule viii. Plan of activities for next 30 days The Contractor will agree to the format of each report with the County's project team as part of our project initiation process. PHASE Ill: ONGOING IMPLEMENTATION OF STRATEGIC PLAN SCOPE: 1. The Contractor will continue the implementation of the Asset Marketing Plan to maximize the corporate sponsorship of assets throughout the County. 2. The Contractor and County agree that Phase lll of this Agreement may be renewed for one (1) additional five (5) year renewal. Commission rates will be renegotiated to reflect the potential future revenue to the County. c. Page 20 of 2l Professional Service Agreement #1 8-729 4 ,f*',.tt 4r;i 7.E.5 Packet Pg. 256 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) Exhibit B Fee Schedule Phase !: PHASE II: STRATEGIC SALES CAMPAIGN DEVELOPMENT: PHASE lll: ONGOING IMPLEMENTATION OF STRATEGIC PLAN: Should another departmenUdivision be in need of the Contractor's services, the Requestor will obtain a proposal and a County Work Order will be processed in advance of the Contractor providing any additional services and the commission fee shall be as listed above. Duration Fee Fee Structure 4 months (commencement upon issuance of the County's Purchase Order and referred to as Months 1 throuoh 4) $82,500 Lump Sum payable in monthly installments Duration Fee Fee Structure 20 months (referred to as Months 5 throuoh 24) $7,500 Monthly Fee Duration Fee Fee Structure 20 months (referred to as Months 5 through 24) 17.5o/o Standard Commission 7 .5% - Administrative Management Fee Commission is paid monthly on all Gross revenue received by the County from approved sponsorship and naming rights contracts. Duration Fee Fee Structure 35 months (referred to as Months 25 through 60) 17.5% Standard Commission 7 .5o/o - Administrative Management Fee . Commission is paid monthly on all Gross revenue received by the County from approved sponsorship and naming rights contracts. Page 2l of 2l Professional Service Agreement # | 8 -729 4 7.E.5 Packet Pg. 257 Attachment: 18-7294 Naming Rights and Sponsorship Agreement VEN signed (6227 : RFP 18-7294) 07/23/2018 EXECUTIVE SUMMARY Recommendation for approval of Tourism Development Tax Promotion Funds to support the October 2018 Sports Tourism Event, up to a total of $7,350, and make a finding that this expenditure promotes tourism. ______________________________________________________________________________ OBJECTIVE: To attract visitors to Collier County through Sports Tourism. CONSIDERATIONS: Collier County is scheduled to host a Sports Tourism Event in October 2018, attracted by the Tourism Division Sports Marketing Team to our community. Projected County-incurred hosting costs are based on experience with similar events, the event funding application request, and the projected room nights from the event organizer. Actual event expenditures are the responsibility of the event organizer to pay. The Tourism Division proposes to reimburse the event organizer for field rental costs, officials fees and operation support expenses based on room night visitation delivered to Collier County from the event participants and fans. These expenditures are authorized to be reimbursed through the BCC approved Sports Assistance Program. Staff utilizes the BCC-approved Event Application form (attached) to determine the appropriate amount of recommended funding based on an acquisition cost of fifteen dollars per room night, which is a sports tourism industry standard. Funding for these Sports Tourism events are subject to TDC recommendation and Board approval. The Florida Fire Columbus Day Tournament will take place October 6-8, 2018. This soccer event is taking place for the first time at North Collier Regional Park. The event is projected to attract 1,200 athletes, generate 350 room nights in the County, and account for direct spending of $254,900 and TDT revenue of $2,593. The expenses to be paid for the 2018 event will be assistance with facility rental and operating expenses up to $5,250, and parks staff overtime up to $2,100 for a total of $7,350. Year Projected 2018 2017 Direct Spending $254,900 Cancelled due to Irma TDT Revenue $2,593 Rooms 350 Acquisition Cost $15 (for $5,250) N/A FISCAL IMPACT: Funding of up to $7,350, $5,250 for field fees and $2,100 for staff overtime, for the event is available in the proposed FY 19 Tourism Division budget for Sports Marketing Event support in the Tourism Development Council Promotion Fund (184). GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG RECOMMENDATION: For the Tourist Development Council to recommend approval of Tourism Development Tax Promotion Funds to support the October 2018 Sports Tourism Event, up to a total of $7,350, and make a finding that this expenditure promotes tourism. Prepared by: Ed Caum, Deputy Director Tourism and Sports Marketing 7.F Packet Pg. 258 07/23/2018 ATTACHMENT(S) 1. Columbus Day Application (1) (PDF) 7.F Packet Pg. 259 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.F Doc ID: 6232 Item Summary: Recommendation to use Tourist Development Tax Promotion Funds to support the upcoming October 2018 Sports Tourism Event up to $7,350 and make a finding that this expenditure promotes tourism. Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/18/2018 9:52 AM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/18/2018 9:52 AM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/18/2018 9:52 AM Tourism Jack Wert Director Completed 07/18/2018 9:55 AM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 2:56 PM County Attorney's Office Colleen Greene Attorney Review Completed 07/18/2018 3:13 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.F Packet Pg. 260 7.F.1 Packet Pg. 261 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 262 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 263 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 264 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 265 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 266 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 267 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 268 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 269 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 270 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 271 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 272 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 273 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 274 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 275 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 7.F.1 Packet Pg. 276 Attachment: Columbus Day Application (1) (6232 : Sports Event Funding Request) 07/23/2018 EXECUTIVE SUMMARY Recommendation to use Tourist Development Tax Promotion Funds to support an additional October 2018 Sports Tourism Event, up to $4,500, and make a finding that this expenditure promotes tourism. ______________________________________________________________________________ OBJECTIVE: To attract visitors to Collier County through Sports Tourism. CONSIDERATIONS: Collier County is scheduled to host the following Sports Tourism Event in October 2018, attracted by the Tourism Division Sports Marketing Team to our community. Projected County-incurred hosting costs are based on experience with similar events, the event funding application request, and the projected room nights from the event organizer. Actual event expenditures are the responsibility of the event organizer to pay. The Tourism Division proposes to reimburse the event organizer for field rental costs based on room night visitation delivered to Collier County from the event participants and fans. These expenditures are authorized to be reimbursed through the BCC-approved Sports Assistance Program. Staff utilizes the BCC-approved Event Application form (attached) to determine the appropriate amount of recommended funding based on an acquisition cost of fifteen dollars per room night, which is a sports tourism industry standard. Funding for these sports tourism events are subject to Tourism Development Council recommendation and Board approval. The Alligator Alley Fall Classic will take place October 19-21, 2018. This annual baseball event is taking place at North Collier Regional Park, Veterans Park and Golden Gate Park fields. The event is projected to attract up to 40 teams and 300 athletes, generate up to 300 room nights in the County, and account for direct spending of $188,910 and TDT revenue of $2,250. The allowable expenses to be paid for this event will be assistance with field rental fees up to $4,500 based on 300 room nights (300 x $15). The event promoter will pay for Parks & Recreation staff overtime to support the event. Year Projected 2018 2017 Direct Spending $188,910 Cancelled by promoter TDT Revenue $2,250 Room Nights 300 Acquisition Cost $15 N/A FISCAL IMPACT: Funding of up to $4,500 for field fees for the event is available in the proposed FY 19 Tourism Division budget for Sports Marketing Event support in the Tourism Development Council Promotion Fund (184). GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. - CMG 7.G Packet Pg. 277 07/23/2018 RECOMMENDATION: For the Tourist Development Council to recommend approval of Tourism Development Tax Promotion Funds to support the Alligator Alley Fall Classic baseball event October 19- 21, 2018, up to a total of $4,500, and make a finding that this expenditure promotes tourism. Prepared by: Jack Wert, Tourism Director ATTACHMENT(S) 1. Alligator Alley Fall Classic Application revised (PDF) 7.G Packet Pg. 278 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 7.G Doc ID: 6237 Item Summary: Recommendation to use Tourist Development Tax Promotion Funds to support an additional October 2018 Sports Tourism Event up to $4,500 and make a finding that this expenditure promotes tourism. Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/18/2018 3:09 PM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/18/2018 3:09 PM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/18/2018 3:26 PM Tourism Jack Wert Director Completed 07/18/2018 3:27 PM County Attorney's Office Colleen Greene Attorney Review Completed 07/18/2018 4:51 PM Operations & Veteran Services Sean Callahan Additional Reviewer Completed 07/18/2018 5:19 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 7.G Packet Pg. 279 7.G.1 Packet Pg. 280 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 281 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 282 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 283 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 284 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 285 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 286 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 287 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 288 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 289 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 290 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 291 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 292 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 7.G.1 Packet Pg. 293 Attachment: Alligator Alley Fall Classic Application revised (6237 : Sports Event Funding Request # 2) 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 10.A Item Summary: Marketing Partner Report Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/18/2018 2:59 PM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/18/2018 2:59 PM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/18/2018 2:59 PM Tourism Jack Wert Director Completed 07/18/2018 3:01 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 10.A Packet Pg. 294 Marketing Partner Reports July 23, 2018 10.A.1 Packet Pg. 295 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) RESEARCH REPORT Klages Research & Research Data Services, Inc. 10.A.1 Packet Pg. 296 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 3 Economic Indicators 10.A.1 Packet Pg. 297 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 4 Labor Productivity 10.A.1 Packet Pg. 298 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 5 Potentially Slowing GDP Growth 10.A.1 Packet Pg. 299 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 6 Dollars Per Euro Brexit Vote 6/16/16 10.A.1 Packet Pg. 300 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 7 Collier Direct Leisure and Hospitality Employment (Calendar Year)* Jan.Feb.Mar.Apr.May Jun.Jul.Aug.Sep.Oct.Nov.Dec. 2015 27,700 28,400 28,600 27,900 26,300 24,800 23,800 23,800 24,000 25,600 27,900 28,700 2016 29,000 29,700 29,700 29,000 27,500 25,900 25,000 24,800 24,800 26,300 28,500 29,300 2017 30,300 30,700 31,100 30,400 28,800 27,000 25,800 25,700 23,300 25,200 27,400 28,200 2018 28,900 29,400 29,800 29,300 28,200 23,000 24,000 25,000 26,000 27,000 28,000 29,000 30,000 31,000 32,000 MonthlyDirect Leisure and Hospitality Employment* SOURCE: Florida Department of Economic Opportunity, Labor Market Information, Current Employment Statistic Program (CES), Collier County Leisure and Hospitality Sector. 2015 2016 20172018 10.A.1 Packet Pg. 301 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 8 Visitation Metrics -40.0% -30.0% -20.0% -10.0% 0.0% 10.0% 20.0% 30.0% Jan-16 Mar-16 May-16 Jul-16 Sep-16 Nov-16 Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17 Jan-18 Mar-18 May-18 Jul-18 Key Collier Visitation Metrics (%∆) % Change Visitors % Change RevPar RevPAR Visitors Timing of Easter --2016: March 27; 2017: April 16; 2018: April 1 10.A.1 Packet Pg. 302 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 9 Visitation Metrics -20.0% -15.0% -10.0% -5.0% 0.0% 5.0% 10.0% 15.0% Jan-16 Mar-16 May-16 Jul-16 Sep-16 Nov-16 Jan-17 Mar-17 May-17 Jul-17 Sep-17 Nov-17 Jan-18 Mar-18 May-18 Jul-18 Key Collier Visitation Metrics (%∆) % Change Occupancy % Change ADR ADR OCC Timing of Easter --2016: March 27; 2017: April 16; 2018: April 1 10.A.1 Packet Pg. 303 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 10 Impacts on Lodging Inventory/Demand -3,000 -2,500 -2,000 -1,500 -1,000 -500 0 -20.0% -15.0% -10.0% -5.0% 0.0% 5.0% 10.0% Sep-17 Oct-17 Nov-17 Dec-17 Jan-18 Feb-18 Mar-18 Apr-18 May-18 Jun-18 Jul-18 Reduction in Units Available to be Rented *Change in OccupancyCollier Inventory and Occupancy Impacts from Hurricane Irma % Change Occupancy Reduction in Lodging Units Available to be Rented * Reduction in Lodging Units Available * OCC * Estimated 10.A.1 Packet Pg. 304 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 11 Year to Date 2018 January –June Collier Visitor Profile 10.A.1 Packet Pg. 305 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 12 Collier Tourism Metrics YTD 2018 (January –June) Number of Visitors Room Nights Economic Impact •1,045,500 •+1.3%∆ •1,328,800 •-0.9%∆ •$1,347,401,100 •+4.2%∆ 10.A.1 Packet Pg. 306 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 13 Visitor Origins YTD 2018 (January –June) # of Visitors 2018 ∆ % Florida 320,114 -0.6 Southeast 72,067 +5.6 Northeast 244,035 +1.6 Midwest 183,799 +1.3 Canada 23,213 -16.6 Europe 151,109 +3.8 Other 51,163 +8.8 Total 1,045,500 +1.3 10.A.1 Packet Pg. 307 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 14 RDS Occupancy/ADR YTD 2018 (January –June) Occupancy ADR 2017 2018 % ∆2017 2018 % ∆ Q1 85.2%89.4%+4.9%$305.9 $329.3 +7.6% April 84.3%82.5%-2.1%$283.8 $306.4 +8.0% May 69.1%71.0%+2.7%$215.1 $232.0 +7.9% June 65.5%68.4%+4.4%$187.3 $194.7 +4.0% Q2 73.0%74.0%+1.4%$228.7 $244.4 +6.9% 10.A.1 Packet Pg. 308 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 15 Collier Comp Set Occupancy ADR RevPAR 2018 % ∆2018 % ∆2018 % ∆ Naples MSA 73.9%+2.1 $278.27 +9.8 $205.74 +12.1 Naples Upscale 79.9%+2.8 $358.97 +9.9 $286.69 +13.0 Miami-Hialeah 81.2%+3.1 $220.58 +9.2 $179.14 +12.6 Florida Keys 82.9%-0.3 $292.80 +0.5 $242.82 +0.1 Ft. Myers 77.8%+2.8 $182.41 +5.6 $141.85 +8.5 Sarasota-Bradenton 72.7%-3.3 $163.70 +2.9 $118.99 -0.5 Clearwater 78.8%+1.9 $164.37 +5.1 $129.47 +7.0 St. Petersburg 75.0%-2.5 $166.16 +1.8 $124.63 -0.7 Palm Beach County 78.2%+0.7 $211.25 +8.2 $165.21 +9.0 Ft. Lauderdale 80.6%+0.2 $168.04 +8.2 $135.45 +8.3 Florida 77.0%+1.0 $156.59 +5.8 $120.58 +6.8 SOURCE: SMITH TRAVEL RESEARCH, INC. YTD 2018 (January –June) 10.A.1 Packet Pg. 309 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 16 Collier Comp Set –Occupancy (%) SOURCE: SMITH TRAVEL RESEARCH, INC. YTD 2018 (January –June) Trans % ∆17-18 Grp % ∆17-18 Total Naples MSA 45.8%-5.1 28.0%+17.4 73.9% Miami-Hialeah 58.3%-1.0 18.2%+13.7 81.2% Florida Keys 70.8%-4.2 11.5%+33.3 82.9% Ft. Myers 58.7%+3.6 17.7%+0.6 77.8% Sarasota-Bradenton 54.7%+2.8 16.8%-16.2 72.7% Clearwater 58.6%+2.5 20.2%+0.1 78.8% St. Petersburg 53.7%-0.8 19.7%-5.9 75.0% Palm Beach County 51.9%-0.4 24.7%+4.5 78.2% Ft. Lauderdale 56.7%+0.4 18.8%-1.7 80.6% 10.A.1 Packet Pg. 310 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 17 Collier Comp Set –ADR ($) Trans % ∆17-18 Grp % ∆17-18 Total Naples MSA $303.86 +15.1 $237.56 +1.3 $278.27 Miami-Hialeah $229.18 +12.5 $221.81 +1.9 $220.58 Florida Keys $296.45 +0.9 $276.43 -0.8 $292.80 Ft. Myers $192.97 +5.8 $154.69 +3.8 $182.41 Sarasota-Bradenton $173.64 -0.2 $137.20 +6.7 $163.70 Clearwater $170.56 +4.5 $146.42 +6.7 $164.37 St. Petersburg $172.75 +2.3 $153.13 -0.3 $166.16 Palm Beach County $221.59 +9.8 $197.47 +4.0 $211.25 Ft. Lauderdale $168.38 +9.3 $181.60 +5.2 $168.04 SOURCE: SMITH TRAVEL RESEARCH, INC. YTD 2018 (January –June) 10.A.1 Packet Pg. 311 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 18 June 2018 Collier Visitor Profile 10.A.1 Packet Pg. 312 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 19 Visitor Metrics This June, some 149,700 visitors stayed in Collier’s commercial lodgings (+3.4%).* Their visits contributed an estimated $154,858,100 of economic impact to the County (+5.5%). Key performance metrics are as follows: Collier June 2018 June 2017 2018**%∆ Occupancy 65.5%68.4%+4.4 ADR $187.3 $194.7 +4.0 RevPAR $122.7 $133.2 +8.6 * As of June 2018, approximately 634 units remain closed due to the impact of Hurricane Irma and restorations. ** Based on units available to be rented. 10.A.1 Packet Pg. 313 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 20 Visitor Metrics Collier’s June visitation originates from the following primary market segments: Collier June 2018 June Visitation 2018 Visitor #∆% Florida 74,700 +4.0 Southeast 10,928 -0.7 Northeast 17,216 +8.1 Midwest 16,467 -3.6 Canada 1,946 -25.3 Europe 19,012 +9.4 Other 9,431 +5.0 Total 149,700 +3.4 10.A.1 Packet Pg. 314 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 21 Visitor Metrics Compared to last June, nearly half (42.0%) of Collier lodging managers report their three month forward reservations levels as “up.” Collier June 2018 % of Properties (June) Reporting Reservations 2017 2018 Up 36.2%42.0% The Same 31.8 40.9 Down 32.1 17.1 10.A.1 Packet Pg. 315 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 22 Visitor Origins Collier June 2018 # of Visitors 2018 ∆ % Florida 74,700 +4.0 Southeast 10,928 -0.7 Northeast 17,216 +8.1 Midwest 16,467 -3.6 Canada 1,946 -25.3 Europe 19,012 +9.4 Other 9,431 +5.0 Total 149,700 +3.4 10.A.1 Packet Pg. 316 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 23 Collier Comp Set June 2018 Occupancy ADR RevPAR 2018 % ∆2018 % ∆2018 % ∆ Naples MSA 59.7%+5.7 $171.20 +6.6 $102.20 +12.6 Naples Upscale 67.1%+7.3 $215.60 +4.8 $144.62 +12.5 Miami-Hialeah 72.4%-0.3 $155.86 +6.3 $122.92 +6.0 Florida Keys 81.0%+1.6 $237.00 +2.1 $191.95 +3.7 Ft. Myers 68.8%+3.8 $133.47 +4.6 $91.77 +8.5 Sarasota-Bradenton 67.8%-0.4 $125.00 -1.5 $84.79 -1.9 Clearwater 79.1%+6.6 $148.02 +8.2 $117.13 +15.4 St. Petersburg 74.1%+3.1 $147.17 +3.6 $109.03 +6.8 Palm Beach County 70.4%+2.5 $133.07 +6.9 $93.66 +9.5 Ft. Lauderdale 75.8%+2.9 $120.87 +7.0 $91.56 +10.1 Florida 75.7%+3.7 $133.34 +6.1 $101.00 +10.1 SOURCE: SMITH TRAVEL RESEARCH, INC. 10.A.1 Packet Pg. 317 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 24 Collier Comp Set –Occupancy (%) June 2018 SOURCE: SMITH TRAVEL RESEARCH, INC. Trans % ∆17-18 Grp % ∆17-18 Total Naples MSA 38.8%-5.3 20.6%+36.8 59.7% Miami-Hialeah 55.6%-1.2 12.4%-1.9 72.4% Florida Keys 69.3%-3.2 11.1%+47.7 81.0% Ft. Myers 49.7%-0.1 18.0%+17.0 68.8% Sarasota-Bradenton 51.0%+10.2 15.5%-22.4 67.8% Clearwater 62.5%+2.7 16.6%+24.4 79.1% St. Petersburg 55.5%0.0 17.3%+16.5 74.1% Palm Beach County 47.4%+1.3 21.5%+8.1 70.4% Ft. Lauderdale 54.6%+2.8 16.8%+7.3 75.8% 10.A.1 Packet Pg. 318 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 25 Collier Comp Set –ADR ($) June 2018 Trans % ∆17-18 Grp % ∆17-18 Total Naples MSA $180.66 +9.7 $155.20 +1.1 $171.20 Miami-Hialeah $158.93 +7.7 $163.96 +4.5 $155.86 Florida Keys $240.06 +3.3 $221.57 -6.1 $237.00 Ft. Myers $143.89 +6.1 $108.79 +2.2 $133.47 Sarasota-Bradenton $128.28 -7.7 $119.39 +13.0 $125.00 Clearwater $152.42 +7.6 $131.44 +14.8 $148.02 St. Petersburg $152.97 +4.1 $131.59 +2.1 $147.17 Palm Beach County $132.40 +7.0 $139.06 +4.9 $133.07 Ft. Lauderdale $123.30 +8.8 $122.52 +0.6 $120.87 SOURCE: SMITH TRAVEL RESEARCH, INC. 10.A.1 Packet Pg. 319 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 26 Transportation This June, over half of the destination’s visitor parties flew (2017: 49.6%; 2018: 52.9%).A majority of these (60.4%) deplaned at RSW, with Miami capturing some 19.1%of deplanements. Collier June 2018 10.A.1 Packet Pg. 320 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 27 Party Size/LOS This June, visitor party size averaged 2.8 travelers who stayed for 3.0 nights in the Naples, Marco Island, Everglades area (June 2017: 2.9 people; 3.1 nights). Collier June 2018 10.A.1 Packet Pg. 321 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 28 Information Fully 96.9% consult the web for trip information, with some 83.7% making bookings for their trip online. Collier June 2018 10.A.1 Packet Pg. 322 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 29 Satisfaction/Demographics The vast majority (94.5%) are satisfied with their Collier stay, with 90.0% planning a future trip to the area. The typical June visitor is 47.5 years of age (2017: 46.2 years). Collier June 2018 10.A.1 Packet Pg. 323 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 30 Visitation/Economic Impacts of Tourism Collier June 2018 Visitors 2018 149,700 2017 144,800 Room Nights 2018 185,500 2017 179,800 Economic Impact 2018 $154,858,100 2017 $146,727,800 June * As of June 2018, approximately 634 units remain closed due to the impact of Hurricane Irma and restorations. %∆ +3.4 %∆ +5.5 %∆ +3.2 10.A.1 Packet Pg. 324 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 31 Occupancy/Room Rates Collier June 2018 Occupancy 65.5%68.4%+4.4% ADR $187.3 $194.7 +4.0% RevPAR $122.7 $133.2 +8.6% 2017 2018*% ∆ * As of June 2018, approximately 634 units remain closed due to the impact of Hurricane Irma and restorations. 10.A.1 Packet Pg. 325 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 32 First Time Visitors (% Yes) Collier June 2018 4.0 2.3 32.8 33.3 36.8%35.6% 0 10 20 30 40 2017 2018 % New Market Share Gain from FL 10.A.1 Packet Pg. 326 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 33 Airports of Deplanement (Top Four) Collier June 2018 59.1 20.4 9.6 3.7 60.4 19.1 10.6 5.2 0 10 20 30 40 50 60 70 RSW Miami Ft. Lauderdale Tampa % 2017 2018 % of Visitors Who Fly 2017 49.6% 2018 52.9% 10.A.1 Packet Pg. 327 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 34 Visitor Perceptions Collier June 2018 •96.1%Satisfaction 94.5% •93.2%Would Recommend 92.2% •19.3%More Expensive 17.1% •90.5%Plan to Return 90.0% 2017 2018 10.A.1 Packet Pg. 328 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 35 Average Age/Median Income Collier June 2018 •46.2 Average Age (years)47.5 •$142,754 Median HH Income $143,049 2017 2018 10.A.1 Packet Pg. 329 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07.18.18 36 Thank you! 10.A.1 Packet Pg. 330 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) ADVERTISING REPORT Paradise Advertising & Marketing, Inc. 10.A.1 Packet Pg. 331 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Preliminary FY 19 Marketing Planning Status Update 10.A.1 Packet Pg. 332 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Agenda •Planning Status •SWOT Analysis •Key Learnings •Strategic Priorities 10.A.1 Packet Pg. 333 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Planning Status 10.A.1 Packet Pg. 334 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Planning To Date •Three Year & Immediate Look Back: results, trends, data, data, data •TDC Engagement Break Outs PLANS Pivot. Purge. Proceed. BRAND ASSETS Refine. Recycle. Reuse. •Stakeholder Engagement Break Outs •Plan Development Continuation 10.A.1 Packet Pg. 335 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) SWOT Analysis 10.A.1 Packet Pg. 336 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 337 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Key Learnings 10.A.1 Packet Pg. 338 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) We Know Our Target Customer. (and we know them really, really well) 10.A.1 Packet Pg. 339 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 48.3 Skews Female Average age HHI of $150K+ Core Demographic Profile 10.A.1 Packet Pg. 340 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Neuromarketing + Psychographics 10.A.1 Packet Pg. 341 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 48.3 Skews Female Average age HHI of $150K+ Foodie Fashion Travel, Travel, Travel News Culture EQ+IQ Philanthropic Eco-Conscious Cares for Others Self Loving Entertainment Reads Books Education Status Conscious 10.A.1 Packet Pg. 342 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Data That Drives Business Decisions •Strong established market = Northeast •Growing emerging market = Midwest •Farther distances traveled = Longer Stays •Summer occupancy from concentrated Florida visitation •Strong visitation from Florida year round 10.A.1 Packet Pg. 343 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Arrival Markets of Opportunity Denver, CO Baltimore, MD St. Louis, MO Charlotte, NC Nashville, TN Cincinnati, OH Dallas, TX Houston, TX San Francisco, CA 10.A.1 Packet Pg. 344 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Customer Segments + Arrival Markets + Airport Lift 10.A.1 Packet Pg. 345 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Strategic Priorities 10.A.1 Packet Pg. 346 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Where are target customers coming from? 10.A.1 Packet Pg. 347 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Established Markets Fort Lauderdale Miami Sarasota Tampa St. Petersburg Orlando New York New Jersey Boston Philadelphia Chicago Growth Markets Minneapolis/St. Paul Indianapolis Milwaukee Cincinnati Cleveland Columbus Detroit St. Louis Atlanta Emerging Markets Asheville Charlotte Nashville Baltimore Washington D.C Houston Dallas Denver San Francisco 10.A.1 Packet Pg. 348 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) What are our goals for the target customers? 10.A.1 Packet Pg. 349 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) •Increase overall visitation from growth markets o Midwest o Southeast •Increase length of stay for established market customers o Northeast, Florida, etc. o Increase visitation in the summer months when occupancy is lower •Test new emerging markets o Increase database = build our customer and sales pipelines o Educate new customers on our destination Goals 10.A.1 Packet Pg. 350 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) The Growth Markets 60% focus Strategy •Promote year round travel •Aggressive lead generation and engagement •Target couples/families in Winter •Target families leading into Spring/Summer Tactics •Newsletter campaigns •Out of home promotion •Influencer campaigns •Digital •Radio 10.A.1 Packet Pg. 351 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) The Established Markets 30% Strategy •Promote repeat visitation •Promote stay an extra day •Allow content to nurture/engage audiences •Promote “new” activities and events (Everglades National Park) Tactics •Geotargeting, retargeting and paid social •Newsletters to existing lists with appropriate lead time per market •Online content with week long itineraries •Sharing content through social 10.A.1 Packet Pg. 352 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) The Emerging Markets 10% Strategy •Communicate core brand messages •Allow content offerings to drive new qualified leads (consumer, business) •Promote unique “niche” destination offerings Tactics •Newsletter campaigns •Digital testing 10.A.1 Packet Pg. 353 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) The Media & Partnerships Strategic Approach •Fewer, more impactful and fully leveraged media partners •Leveraged, enhanced sports sponsorships •Annual plans = increased purchasing power + added value •National + Regional + Local =Awareness + Lead Gen + Engage •Seek customized, ownable multi-platform deliverables •Increase accountability for peak ROI and ROO performances 10.A.1 Packet Pg. 354 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) •Radio Advertising •Digital Content •Market Social Influencers •Mid-Aug. thru end of Sept. 2018 •Growth Market Focus •Market Sweepstakes (data capture) •Two Stations per Market o Atlanta o Chicago o Cleveland o Detroit o Indianapolis o Minneapolis A Head Start on an Integrated Partnership Approach •National Influencer Inclusion •Video Content Development •Social Content Curation •Advertising Voice-Overs •Distribution •On Air •Online •Social •Experiential Marketing •Brand Ambassadors •On Site Branding •Branded Giveaways •Social Media Overlay •Sweepstakes (data capture) •Two Events o Chicago –July 28 o Atlanta –Sept. Advertising Media + Influencers + Experiential 10.A.1 Packet Pg. 355 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Thank you! 10.A.1 Packet Pg. 356 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) National Public Relations Update TDC Meeting Services conducted from June 7 –July 10, 2018 July 23, 2018 10.A.1 Packet Pg. 357 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Highlights LHG PR EFFORTS –June 7 – July 10 Media Impressions: 14,267,381 Media Value: $104,376 10.A.1 Packet Pg. 358 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Highlights Orlando Magazine UMV: 43,899 Ad Value: $293 Media Visit 10.A.1 Packet Pg. 359 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Highlights Orlando Magazine Circ: 31,626 Ad Value: $9,470 Media Visit 10.A.1 Packet Pg. 360 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Highlights Best Products UMV: 647,311 Ad Value: $4,316 Media Visit 10.A.1 Packet Pg. 361 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Highlights MSN UMV: 10,033,031 Ad Value: $66,887 Media Outreach 10.A.1 Packet Pg. 362 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Highlights Reader’s Digest UMV: 3,511,514 Media Value: $23,410 Media Outreach 10.A.1 Packet Pg. 363 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Projects Newsletter •Inaugural issue was distributed 6/11 •Next issue distributed week of July 9 •LHG drafted content for client final review Marketing Summit •C. Topkin, T. Gallagher attended annual Marketing Summit on June 27 Hurricane Season •LHG participated on the 2018 Hurricane Preparedness Webinar hosted by Visit Florida Group Press Trip •LHG advised at least 60 days are preferred when inviting media. •Team determining dates for trip midweek during stone crab season, potentially October 22-25 10.A.1 Packet Pg. 364 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Media Outreach Press Release: USA Today Small Towns •LHG drafted and distributed release. Explore Florida: Wineries & Breweries in Naples •LHG drafted and distributed pitch including offerings in the destination. Press Release: Renovated Resorts •LHG distributed release. Where to go in 2019 –AFAR •LHG drafted and distributed pitch. 10.A.1 Packet Pg. 365 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CVB PR Submitted detailed pitch to the Meetings Today annual CVB/DMO Guide for a CVB-involved Showcase Meeting. Topic was the recent Florida Attractions Association 2018 Meeting held at Naples Grande Beach Resort, with off-sites to Naples Zoo and Downtown Naples 10.A.1 Packet Pg. 366 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CVB PR We hosted two press trips before and after the Society of American Travel Writers Eastern Chapter Conference in Fort Myers. Publicity already in: USA Today 10 Best Florida Weekly We hosted a Brazil press trip and hosted others for a total of 17 journalists in June 10.A.1 Packet Pg. 367 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM JUNE 2018 DIGITAL SNAPSHOT Naples, Marco Island, the Everglades CVB 74 10.A.1 Packet Pg. 368 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM CONSUMER NEWS EMAILS 75 GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Topic New Year Romance Wellness Pets Dining Beach Quantity Distributed 22,944 22,882 23,195 26,000 25,733 25,093 145,847 Open Rate %20.06 20.14 18.35 20.2 21.8 17.25 Click-Thru-Rate %12.92 10.55 10.74 6.82 8.18 9.1 EARNED RESULTS GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 200,000 200,000 200,000 200,000 200,000 200,00 0 1,200,000 Open Rate %14.3 15.6 15.4 15.1 15.4%14.2% Click-Thru-Rate %2.2 3.2 2.0 1.8 1.8%1.6% PAID RESULTS 17.25% OPEN RATE 9.1% CTR Monthly Performance: Highest open rate of the year so far. Winning Subject Line: Isn’t it time for a beach day? Link With Most Clicks: “5 reasons Floridians love our beaches” with 14.78% of all clicks, Followed closely by “In Search of the Green Flash” with 14.31% of all clicks. 10.A.1 Packet Pg. 369 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM CONSUMER NICHE EMAILS 76 GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Topic Eco Art Eco/Wate r Sports Family Dining Quantity Distributed 2,238 2,820 3,063 2,726 2,440 3,506 13,287 Open Rate %30.35 29.47 30.35 28.83 32.47 28.53 Click-Thru-Rate %20.72 15.17 18.07 11.3 13.07 12.73 EARNED RESULTS GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 200,000 200,000 200,000 200,000 200,000 200,000 1,200,000 Open Rate %15.2 14.4 11.3 14.2 14.8 15.7 Click-Thru-Rate %2.5 1.9 2.1 1.6 1.7 1.8 PAID RESULTS 28.53% OPEN RATE 12.73% CTR Monthly Performance: Winning Subject Line: Paradise is for Food-Lovers. Link With Most Clicks: “A Taste of Paradise” with 25.73% of all clicks, Closely followed by “Annual Food events” with 24.27% of all clicks. 10.A.1 Packet Pg. 370 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM MEETINGS EMAILS 77 GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 6,419 6,329 6,201 6,147 6,273 6,201 37,570 Open Rate %16.48 13.83 13.93 13.97 12.78 13.88 Click-Thru-Rate %4.6 4.96 4.72 3.1 5.44 3.54 EARNED RESULTS GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 94,530 149,99 3 180,31 7 142,68 1 654,82 8 180,31 7 1,402,666 Open Rate 15.8%15.4%15.2%15.7%16.5%14.9 Click-Thru-Rate 2.2%1.8%1.7%1.8%2.3%1.7 PAID RESULTS 13.88% OPEN RATE 3.54% CTR Monthly Performance: Winning Subject Line: Reward with relaxation in Paradise Link With Most Clicks: The header image at 13.73% of all clicks Closely followed by “Key West Express” with 13.72% of all clicks 10.A.1 Packet Pg. 371 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM 108.8K SOCIAL MEDIA TOTAL ENGAGEMENTSTOTAL IMPRESSIONS TOTAL FOLLOWERS RESULTS DELIVERED 8.3M 55.7K *January –June: KPIs are cumulative for all Paradise Coast Twitter handles only **July –December: KPIs are cumulative for all Paradise Coast social media accounts: (3) Twitter handles, Facebook and Instagram KPI JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Impressions (Facebook + Twitter) 1,528,676 1,430,71 0 1,608,548 1,320,609 1,443,697 1,023,964 8,256,204 New Followers 702 781 1,450 695 531 1,278 5,437 Engagements 15,481 14,136 47,690 13,343 9,103 9,056 108,809 Link Clicks 10,925 12,029 13,518 12,120 14,308 10,603 73,503 Retweets 132 90 139 101 121 145 728 Mentions 238 227 366 181 324 370 2,171 Avg. Interaction per Post (Instagram) 133.03 132.23 108.45 114.2 130.9 105.13 120.66 This was a strong month for the Paradise Coast social channels, particularly in terms of gaining new followers. In addition to our regular monthly participation in the Visit Florida Twitter chat, in June, we also co-hosted a the Lux Travel Chat on Twitter with Visit Sarasota and two travel influencers, one of whom visited the Paradise Coast the previous month (@mrsoaroundtheworld). Three boosted posts on Facebook this month also added to that increase in new followers. 78 10.A.1 Packet Pg. 372 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM SOCIAL MEDIA: TWITTER << TWITTER Impressions: 2,350 Total Engagements: 64 ^^ TWITTER Impressions: 1,602 Total Engagements: 58 << TWITTER Impressions: 3,915 Total Engagements: 150 These were the top performing tweets on Twitter during the month of June. Two of the three top tweets came from a recent Visit Florida Twitter Chat, and one was from a Lux Travel Chat. The top performing tweet of the month is bottom left. It was part of a Lux Travel Chat themed “summer” that Paradise Coast co-hosted with Visit Sarasota. The post organically reached 3,914 people and garnered 150 engagements, including 19 retweets. The tweet –middle –was a post from a Florida Travel Twitter Chat themed “road trips.” The tweet was in response to a question about what makes a Florida road trip special. The tweet –top right –was from the same Florida Travel Chat in response to a question about great roadside attractions in Florida. 79 10.A.1 Packet Pg. 373 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM SOCIAL MEDIA: FACEBOOK + INSTAGRAM These were the top performing organic posts on Facebook and Instagram during June. >> INSTAGRAM Likes: 178 Comments: 1 ^^ FACEBOOK Reach: 2,369 Total Engagements: 508 << INSTAGRAM Likes: 236 Comments: 3 80 10.A.1 Packet Pg. 374 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM PAID SOCIAL MEDIA FACEBOOK Total Spend: $200 People Reached: 9,354 Total Engagements: 426 FACEBOOK Total Spend: $ 299.99 People Reached: 15,440 Total Engagements: 4,537 FACEBOOK Total Spend: $200 People Reached: 30,896 Total Engagements: 20,978 10.A.1 Packet Pg. 375 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM SOCIAL MEDIA: PINTEREST 6,024 748,079 2,330 714 AVG. DAILY IMPRESSIONS TOTAL VIEWERS TOTAL FOLLOWERSTOTAL PINS RESULTS DELIVERED KPI JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Impressions (daily avg) 5,008 5,020 4,809 4,669 5,566 6,024 31,096 Viewers (monthly avg) 95,779 112,547 110,396 106,229 144,042 179,086 748,079 Engaged (monthly) 4,401 6,188 6,285 6,501 9,087 12,229 44,691 Total Pins 2,330 2,330 2,330 2,330 2,330 2,330 2,330 Followers 693 694 697 697 706 714 714 82 10.A.1 Packet Pg. 376 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM CAMPAIGN TRAFFIC 83 ANALYSIS -Year over Year 17/18 Year over year to date we see an increase in users/new users and sessions by around 36-38%. With this increase in traffic, the number of sessions per users increased by 1.65% along with pageviews with 12%. ANALYSIS –Month over Month 17/18 Number one source of campaign traffic for the month of June was organic search. Traffic including users/new users/sessions increased by around 36-38% month over month for same time last year. Pageviews also increased by 12% compared to last year month over month. 10.A.1 Packet Pg. 377 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM MONTHLY CAMPAIGN SUMMARY ANALYSIS Across all campaigns, Naples advertising generated over 13.5 million impressions and 35,000+ clicks. All digital campaigns performed above the industry benchmark of .05% -.10% click-through rate*. * CTR benchmark according to Google’s measurement of US Tourist Destination campaigns. 84 Campaign Avg Frequency Reach CCT Dining FY18 1.32 1,734,923 CCT Meetings FY18 0.96 29,906 CCT Spring/Summer 1.36 8,551,959 Grand Total 1.34 10,316,788 Campaign Impressions Clicks CTR % CCT Dining FY18 2,283,425 4,092 0.18% Display 1,813,476 2,889 0.13% Video 469,949 1,708 0.36% CCT Meetings FY18 28,582 2 0.01% Display 28,582 2 0.01% CCT Spring/Summer FY18 11,644,366 30,425 0.26% Display 8,256,396 17,356 0.21% Video 3,387,970 13,069 0.39% Grand Total 13,956,373 35,204 0.25% 10.A.1 Packet Pg. 378 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM CAMPAIGN DELIVERY –DISPLAY ANALYSIS Display campaigns generated over 10 million impressions and over 20,000+ clicks. Overall click-through rate was 0.20% which is above the industry benchmark of .05% -.10%.. * CTR benchmark according to Google’s measurement of US Tourist Destination campaigns. 85 Campaign/Vendor Impressions Clicks CTR % CCT Meetings FY18 28,582 2 0.01% SmartMeetings.com 28,582 2 0.01% CCT Dining FY18 1,813,476 2,384 0.13% Mediamath 1,421,340 2,319 0.16% Serious Eats 392,136 570 0.15% CCT Spring/Summer FY18 8,256,378 17,355 0.21% Mediamath 1,668,416 852 0.05% AdaraMedia.com 1,333,224 6,513 0.49% Sojern 637,827 1,366 0.21% NY Times US 26,108 34 0.13% TampaBay.com 510,034 789 0.15% SouthFlorida.Sun-Sentinel.com 246,317 55 0.02% AJC.com (Atlanta Journal Constitution)428,831 156 0.04% Orlandosentinel.com 1,153,450 471 0.04% TravelSpike.com 841,524 3,433 0.41% PalmBeachPost.com 313,951 196 0.06% Miami Herald 325,237 716 0.22% Valassis 771,459 2,774 0.36% Grand Total 10,098,436 20,246 0.20% 10.A.1 Packet Pg. 379 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM CAMPAIGN DELIVERY –VIDEO ANALYSIS Video campaigns delivered over 3.8 million impressions with over 1.9 million completions, resulting in an overall completion rate of 65% video completion rate. 86 * Pre-Roll Completion Rate benchmark IAB.com –INNOVID 2016 Global Video Benchmarks –Industry Benchmark 70-75% Campaign/Vendor Impressions Clicks CTR %Completions Video Starts VCR % CCT Dining FY18 469,949 1,708 0.36%318,901 462,080 69.01% Mediamath 469,949 1,708 0.36%318,901 462,080 69.01% CCT Spring/Summer FY18 3,387,970 13,069 0.39%1,621,776 2,501,876 64.82% Mediamath 1,179,864 5,765 0.49%717,311 1,150,575 62.34% AdaraMedia.com 346,621 380 0.11%138,202 344,977 40.06% Sojern 145,221 239 0.16%120,260 140,915 85.34% NY Times US 844,204 3,121 0.37%N/A N/A N/A TampaBay.com 145,687 2,157 1.48%122,619 144,711 84.73% SouthFlorida.Sun-Sentinel.com 79,246 16 0.02%76,465 79,197 96.55% Orlandosentinel.com 69,196 153 0.22%63,142 67,909 92.98% PalmBeachPost.com 60,689 64 0.11%14,569 59,283 24.58% Miami Herald 83,057 624 0.75%35,158 81,075 43.36% Valassis 434,185 550 0.13%334,050 433,234 77.11% Grand Total 3,983,508 15,863 0.40%1,704,404 2,626,788 64.89% 10.A.1 Packet Pg. 380 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM FACEBOOK / INSTAGRAM ANALYSIS Paid social campaigns generated over 600K impressions and over 10K+ clicks. Overall unique link CTR was 1.44%. CAMPAIGN DELIVERY ENGAGEMENT JUNE YTD JUNE YTD 87 Campaign Name Reach Impressions Link Clicks Unique CTR -Link CPC Frequency Dining FY18 79,104 151,727 2,046 1.35%$1.18 1.9 Spring/Summer FY18 259,200 541,877 7,962 1.47%$1.01 2.1 Totals 338,304 693,604 10,008 1.44%$1.04 1.84 Campaign Name Reach Impressions Link Clicks Unique CTR - Link CPC Frequency Dining FY18 185,124 440,388 6,254 1.42%$1.15 2.4 Spring/Summer FY18 558,827 1,474,380 22,693 1.54%$0.96 2.6 Totals 743,951 1,914,768 28,947 1.51%$0.99 2.75 Campaign Name People Taking Action Post Reactions Post Comments Post Shares Link Clicks Page Likes Dining FY18 2,057 262 11 24 2,046 49 Spring/Summer FY18 7,260 786 28 81 7,962 132 Total 9,317 1,048 39 105 10,008 181 Campaign Name People Taking Action Post Reactions Post Comments Post Shares Link Clicks Page Likes Dining FY18 6,034 1,066 40 76 6,254 121 Spring/Summer FY18 19,704 2,274 95 259 22,693 398 Total 25,738 3,340 135 335 28,947 519 10.A.1 Packet Pg. 381 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM GLOSSARY OF TERMS Avg Frequency The number of times, on average, a person was exposed to digital advertising during the reporting period. Bounce Rate The percentage of people who leave a website after viewing just one page. CTR Click-through rate –the percentage of total impressions resulting in a click on the ad. Impressions The number of times a digital communication element (email, banner ad, video, etc.) was viewed by a person. This number includes multiple exposures to an individual. Interactions The number of clicks on measured elements within a website or digital ad. In Social Media, this refers to comments and shares. Open Rate Click-through rate –the percentage of total emails sent that were opened and viewed. Unique Users The number of unduplicated people exposed to digital communications. VTR View-through rate –the percentage of total impressions resulting in a person visiting the website after being exposed to digital advertising but not clicking on the ad. 88 10.A.1 Packet Pg. 382 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISE PARADISEADV.COM GLOSSARY OF SOCIAL MEDIA TERMS Impressions The number of times a piece of content was viewed by a person. This number includes multiple exposures to an individual. Instameet Opportunity where Instagrammers gather together to take photos / videos of an area or event. Interactions The number of Twitter mentions and retweets. Retweet A Twitter term referring to a repost or forwarded message. Mention A Twitter term referring to the number of times someone has initiated or participated in conversation directly with the brand account. Interaction Total number of times a user has interacted with a Tweet. This includes any clicks on the tweet (hashtags, links, avatar, username, tweet expansion), retweets, replies, follows, media views, follows, card clicks, and likes. Pin Clickable piece of content within Pinterest that brings viewers to its source location on the internet. Pins are located within boards which are organized by topics and themes. Unique Users The number of unduplicated people who interacted with social platforms. 89 10.A.1 Packet Pg. 383 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) TOURIST TAX COLLECTIONS Collier County Tax Collector 10.A.1 Packet Pg. 384 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 385 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 386 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 387 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 388 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) WEB SITE ANALYTICS Miles Partners, Inc. 10.A.1 Packet Pg. 389 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PARADISECOAST.COM MONTHLY REPORTING JUNE 2018 10.A.1 Packet Pg. 390 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) EXECUTIVE SUMMARY June visits decreased 11% month over month but rose substantially year over year (+41%). Campaign traffic rose 23% YOY, a major factor in the rising traffic. With 103,000+ visits, it was by far the most activity seen in June (previously, June visits hadn’t exceeded 74,000). YTD, visits are up 16% over 2017. Engagement lost some traction YOY with time on site down 15% and the overall bounce rate up 7%. The bounce rate for organic traffic, however, has improved (-11% YOY). Goal completions were down overall except for guide orders, which saw strong positive growth (+45%). 10.A.1 Packet Pg. 391 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) ON LINE HOTEL BOOKING SERVICES Book Direct-JackRabbit Systems 10.A.1 Packet Pg. 392 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 393 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) GOOGLE ANALYTICS 10.A.1 Packet Pg. 394 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) TOTAL SITE TRAFFIC, PAGE VIEWS & ENGAGEMENT Performance (YOY) o Total Visits: 103,977 41% o Total Unique Visitors: 87,550 39% o Total Page Views: 161,471 15% o Overall Bounce Rate: 70% 7% o Average Time on Site: 1:08 15% 10.A.1 Packet Pg. 395 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) SIGNALS OF INTENT TO TRAVEL (SITS) o Guide Orders: 526 45% o E-Guide Views: 142 29% o E-Newsletter Sign Up: 211 5% o Hotel Listing Views: 3,398 10% o Deals Page Views: 2,209 27% o BookDirect Searches: 704 72% o BookDirect Click-Thrus: 408 70% Goal Completions (YOY) 10.A.1 Packet Pg. 396 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) MOBILE, TOP PAGES & GEO MARKETS o Mobile Traffic: 79% of total traffic (including tablets) o Most Viewed Pages: (1) Discover Your Paradise campaign page, (2) Homepage, (3) Events grid, (4) Things to Do landing page, (5) Hotels & Rentals landing page o Top State Markets: Florida, New York, Illinois, Georgia, New Jersey o Top City Markets:Ft. Myers-Naples, NYC, Miami, Tampa-St. Pete, Chicago o International Microsites (YOY Comparison): •UK: Visits down 83%, time on site down 82%, bounce rate up 22% •GERMANY: Visits up 4%, time on site down 58%, bounce rate up 16% •BRAZIL: Visits down 54%, time on site up 10%, bounce rate down 1% 10.A.1 Packet Pg. 397 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) ORGANIC TRAFFIC 10.A.1 Packet Pg. 398 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) ORGANIC TRAFFIC o Organic traffic drove 32,768 visits in June, making up 31.5% of all traffic o Compared to 30,159 visits in June 2017, organic was up 8.6% YOY o The organic traffic bounce rate fell/improved 11% YOY, decreasing from 60.2% in June 2017 to 53.3% in June 2018 10.A.1 Packet Pg. 399 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PERSONALIZED WEBSITE CONTENT 10.A.1 Packet Pg. 400 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) o Total Impressions:13,271 o Total Clicks: 146 o CTR: 1.10% PERSONALIZED CONTENT Activity NOTE: Because personalized content is served through header panels on the main homepage, paid traffic directed to an alternate campaign page is not landing on personalized content. 10.A.1 Packet Pg. 401 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) o Local Market (Naples) o Impressions: 684 o CTR: 3.22% o Drive Market (FL, GA, SC) o Impressions: 1,356 o CTR: 3.47% o Fly Market (NE General) o Impressions: 425 o CTR: 5.18% PERSONALIZED CONTENT 10.A.1 Packet Pg. 402 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) o Fly Market (NYC) o Impressions: 343 o CTR: 4.66% o Fly Market (Midwest General) o Impressions: 267 o CTR: 3% o Fly Market (Chicago) o Impressions: 140 o CTR: 1.43% PERSONALIZED CONTENT 10.A.1 Packet Pg. 403 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) o International –Germany o Impressions: 111 o CTR: 18.02% o International –Brazil o Impressions: 42 o CTR: 21.43% PERSONALIZED CONTENT 10.A.1 Packet Pg. 404 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) PERSONALIZED CONTENT Pages Per Visit o Didn’t see PC: 1.5 o Saw PC: 2.2 42% o Clicked PC: 6.7 333% PC = Personalized Content Average Time Spent o Didn’t see PC: 0:59 o Saw PC: 1:49 68% o Clicked PC: 7:36 605% Bounce Rate o Didn’t see PC: 71.2% o Saw PC: 64% 9% o Clicked PC: N/A Engagement 10.A.1 Packet Pg. 405 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) TOP-LEVEL RECOMMENDATIONS o Check all campaign tracking codes and vanity URLs •Direct/none traffic continues to be much higher than normal.While it did go down 23% MOM, it’s still up 356% compared to June 2017. If the codes are incomplete or incorrect, they won't appear in the campaigns section in Google Analytics. o Continue to invest in content to drive traffic and engagement •When creating new content, aim to align topics with high-opportunity search terms: o delnor wiggins pass state park o naples zoo o naples botanical garden o things to do in naples o things to do in marco island •Update and optimize relevant, high-interest events content, focusing on Aug-Oct timeframe •Update and optimize content related to family travel, dining and attractions 10.A.1 Packet Pg. 406 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) BRAZIL SOCIAL MEDIA MARKETING Zebra Social Media 10.A.1 Packet Pg. 407 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Hello 10.A.1 Packet Pg. 408 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) DIGITAL REPORT June 2018 10.A.1 Packet Pg. 409 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) SOCIAL MEDIA 10.A.1 Packet Pg. 410 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CONCLUSION / NEXT STEPS During the month of May we returned to the routine of publications following the proposal, with the campaigns from Instagram. The campaigns that took place in the period were: July Vacation, Father’s Day and Naples Pride. Next steps: -Posting with animated Gifs; -Return of the publications with Instagram; -Publish content from partners; -Activation in Facebook groups and Instagram; -Implemented new dinamic of the publications. 10.A.1 Packet Pg. 411 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) DASHBOARD Zebra Management Overall GENERATED CONTENT (& ITEMS PUBLISHED) TOTAL ACTIVATIONS 11 0 POSITIVE NEUTRAL 1 62 NEGATIVE 0 MENTIONED ITENS 63 18.0 91-32New Fans Total 10.A.1 Packet Pg. 412 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) GENERAL I NFORMATION 10.A.1 Packet Pg. 413 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) MONITORING Daily Evolution COMMENTS The days with the highest number of mentions were day 12 due to the interactions in the publications. 10.A.1 Packet Pg. 414 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Branding Publications Volume by Day COMMENTS During the period, we have 98% the neutral menthions. COMMENTS Wednesday and Thursday was the days with the greatest number of mentions. MONITORING 10.A.1 Packet Pg. 415 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) *Firehouse are searches on Twitter that were not directed to the main profile. *On Facebook, due to the number of pages that are closed, we can not give exact numbers but those posted on facingpages. COMMENTS Facebook is the platform with more mentions, 37 in total. Only this channel absorbs 100% of all mentions about Paradise Coast in the virtual environment. MONITORING Quotes by Channel 10.A.1 Packet Pg. 416 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) COMMENTS 25% of all content monitored during the month are comments on Facebook. MONITORING Classification/Tag 10.A.1 Packet Pg. 417 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CHANNELS 10.A.1 Packet Pg. 418 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) FACEBOOK General Information Post Likes Comments Shares 3.7 50 24 77 Engagement % 21 % COMMENTS In June there was an increase in the number of engagements due to the strategy adopted to boost the videos. 10.A.1 Packet Pg. 419 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) FACEBOOK Net Likes COMMENTS In June we had 6 new organic followers and on the 01th we had the boost of the newpost. Day 28/06 was the day with the greatest reach, with 7,195 Post Reach Paid Likes Organic Likes Unlikes Organic Paid NUMBER OF PEOLE REACHEDLIKESDAYS DAYS 10.A.1 Packet Pg. 420 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) TIMES Best Time to Post COMMENTS The chart points out that Paradise Coast posts are most viewed between 6 pm and 9 pm. 10.A.1 Packet Pg. 421 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) POST TYPES Best Post Type COMMENTS As we can notice, the publishing format that brings more reach and engagement are the videos, the Facebook public usually shares more videos than photos or links. 10.A.1 Packet Pg. 422 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) DEMOGRAPHIC Followers Profile COMMENTS The majority audience of the fanpage is 60% of women, from 25 to 64 years old. With this information, we can define the best strategy at the time of publication and which audience to reach. 10.A.1 Packet Pg. 423 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) LOCALIZATION General Information COMMENTS Rio de Janeiro continues with the highest number of followers, followed by São Paulo and Manaus. Below Brazil, United States and India are the countries with more followers. 10.A.1 Packet Pg. 424 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) POST HIGHLIGHT Paid & Organic Reach COMMENTS The publication with the greatest reach was the video with 8,765 people reached It also had a total of 525 interactions. 10.A.1 Packet Pg. 425 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 3 96 INSTAGRAM Posts Likes Comments 6PostGeneral Information Engagement % 6,8% COMMENTS In June there was an increase in the number of engagements due to the strategy adopted to boost the videos. 10.A.1 Packet Pg. 426 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) POST HIGHLIGHT Paid & Organic Reach COMMENTS The publication with the greatest reach was the regram campaign with 29 likes, 1 save. 10.A.1 Packet Pg. 427 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CLOUD WORDS 10.A.1 Packet Pg. 428 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) ONLI NEADVERTISING 10.A.1 Packet Pg. 429 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) INVESTMENT PeriodAnalyzed 01.June.18 -30.June.18 Amount Facebook Ads: R$1,214.89 Total: R$1,214.89 10.A.1 Packet Pg. 430 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) FACEBOOK ADS 10.A.1 Packet Pg. 431 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) OVERVIEW Boosted publications It was 8 boosts, in the amount of R$ 115,00 each, and R$ 250,00 to each video in June. We reached 11,388 people with advertising. Exactly 8.120 people had engagement with the advertising. 10.A.1 Packet Pg. 432 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) RESULTS -BETTER ENGAGEMENTS 10.A.1 Packet Pg. 433 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) RESULTS -BETTER ENGAGEMENTS 10.A.1 Packet Pg. 434 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) RESULTS -BETTER ENGAGEMENTS 10.A.1 Packet Pg. 435 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CONCLUSION / NEXT STEPS The engagement at the posts sponsored was even better than last month. We had an excellent performance with a lot of likes, comments and shares of our posts. 10.A.1 Packet Pg. 436 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) GLOSSARY Comments: A comment is an answer that is often provided as an answer or reaction to a blog post or message on a social network. Comments are a primary form of two-way social web communication. CTR: The number of clicks received divided by the number of impressions CPC: The average click cost, calculated from the total spend divided by the number of clicks received. Hashtag: A hashtag is a brand used on Twitter social networking as a way to jot down a message. The hashtag is a word or phrase preceded by an example of "#": # Yourhashtag. Hashtags are commonly used to show that a tweet, a Twitter message, is related to a common topic. Impressions: The number of times the advertising was viewed. Retweet: A retweet is when someone on Twitter sees your message and decides to re-share with his / her followers. A Retweet button allows them to quickly resend the message by assigning the original participant's name. Search Engine Optimization (SEO): Search engine optimization is the process of improving the volume or quality of traffic to a search site through organic search traffic. Web Analytics: Web Analytics is the measurement, collection, analysis and communication of Internet data to understand and optimize web usage. 10.A.1 Packet Pg. 437 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) zebradeluxe.com +55 11 30625960 contato@zebradeluxe.com Rua: Harmonia,432 São Paulo -SP 10.A.1 Packet Pg. 438 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Collier County Museums Visitation Reports 10.A.1 Packet Pg. 439 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Visitation and Customer Satisfaction June 2018 10.A.1 Packet Pg. 440 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 4,280 total visitors in June June 2017 June 2018 Collier Museum at Government Center 897 635 Naples Depot Museum 539 916 Marco Island Historical Museum 1,328 1,301 Museum of the Everglades 861 1,031 Immokalee Pioneer Museum at Roberts Ranch 461 397 Total 4,086 4,280 10.A.1 Packet Pg. 441 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 0 10000 20000 30000 40000 50000 60000 January February March April May June 2016 2017 2018 Year-to-Date Visitation Totals 2016-Present 10.A.1 Packet Pg. 442 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Visitor Residency Where are you from? 8% 35% 23% 1% 34% 10.A.1 Packet Pg. 443 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) How did you hear about us? (check all that apply) 10.A.1 Packet Pg. 444 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) Were you welcomed by a Museum staff member or volunteer? Describe your overall experience at the Museum today. Based on a 1-5 sliding scale of satisfaction level. 10.A.1 Packet Pg. 445 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) There are five museums in the Collier County Museum system. How likely are you to visit one of our four other museums? Based on 0-10 scale of likelihood of visiting other locations. 10.A.1 Packet Pg. 446 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) How likely are you to recommend this museum to others? Based on Net Promoter Score® of likelihood of recommending specific location Promoter: 9-10 Passive: 7-8 Detractor: ≤ 6 10.A.1 Packet Pg. 447 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) CollierMuseums.com Web Visitor Report New Visitor Returning Visitor 13.4% 86.6% Total of 22,043 users so far in 2018 Average = 3,674 users per month In June 2018, CollierMuseums.com had 2,617 NEW site visitors, plus 404 RETURNING site visitors. 0 5000 10000 15000 20000 25000 January February March April May June Year -to-Date Users -CollierMuseums.com 10.A.1 Packet Pg. 448 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) THANK YOU Questions? 10.A.1 Packet Pg. 449 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 10.A.1 Packet Pg. 450 Attachment: MARKETING PARTNER RPT - June Activity (6236 : Marketing Partner Report) 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 11.A Item Summary: Tourism Staff Reports Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/18/2018 9:34 AM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/18/2018 9:34 AM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/18/2018 9:34 AM Tourism Jack Wert Director Completed 07/18/2018 9:43 AM County Attorney's Office Colleen Greene Attorney Review Completed 07/18/2018 9:49 AM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 11.A Packet Pg. 451 DIRECTOR ACTIVITIES- Jack Wert- June-July 2018 PERIOD AT A GLANCE 2018 2017 Number of Advocacy Contacts 5 5 Number of Trade Show/Conferences 3 2 Number of Tourism Industry/Inter Div. 8 5 Number of PR Interviews/Communications 5 4 5 Advocacy • Collier Lodging & Tourism Alliance Board Meeting on tourism issues • Florida Restaurant & Hotel Association Regional Meeting • Collier County Corporate Business Meetings • DMAI Advocacy Committee Meeting in Anaheim • TDC Agenda Review Meeting with Comm. Fiala • Florida Legislature reporting on FY 17 Trade Shows/Tourism Industry Conferences • Regional Meeting with Sarasota, Charlotte, Lee and Collier County on future promotions • SKAL Southwest Florida Board and Dinner meetings • Destinations International Annual Conference- Anaheim Tourism Industry & Intra-Division Meetings • Annual Marketing Summit – Rookery Bay • Marketing plan meetings with Fort Myers VCB and Airport Marketing teams on Eurowings flights • Regional Conference Call with Lee, Charlotte & Sarasota CVB’s on air service support for Allegiant • Meetings on new Amateur Sports Complex and NCRP turf conversion • Meetings with tourism staff and agency on 2019 Marketing Plans • Interviews for open Sports Position • Meetings with Paradise and CVB Staff on 2018 Strategic Planning • Negotiations on Naming Rights Selection and contract Public Relations/Communications • Collier New Hire Orientations on Tourism • Media interviews on tourism issues: o WINK; NBC-2, FOX-4, Naples News Promotional Activities/Special Events • Meeting with Octagon group on LPGA And Chubb Classic event • Meetings on new Powerboat event Promotional Activities 5 11.A.1 Packet Pg. 452 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) GROUP MEETING SALES REPORT Debi DeBenedetto – Group Sales & Marketing Manager May 8, 2018 – June 8, 2018 PERIOD AT A GLANCE 2017 2018 Number of Meeting Planner Contacts 59 89 Contacts Number of Rfp’s leads sent 39 52 sent Number of Groups booked 3 groups booked 5 groups booked Total Room Nights/Econ. Impact for Period booked $42,662.47 est. EOC 316 room nights booked $1,054,302.54 delegate spend 2350 Room nights Number of RFP Enhancement (RFPE) Requests 0 4 new RFPE request Number of RFPE’s to Contract 0 1 booked $260,760.02 direct spend 4 lost RFPE’s Site Visits 0 six assisted Number of Shows Attended 1 Show Florida Attractions Association and 1, 2-day Lunch & Learn Sales Activities this Period • Our wellness Tourism Visionary task force co-chaired by Debi DeBenedetto and Peggy Sealfon is moving along well. Next Meeting date is today July 11 and we will do a workshop. A press release will be approved and go out with a new solicitation letter. • Proofed several Meeting ads • Attended a Visit Florida Lunch & Learn event in Ft. Myers June 25. • Hosted a hugely successful two-day Lunch & Learn events June 19 & 20 with 24 planners and 18 properties with sites all over Naples & Marco Island and dinner on Naples Princess. We are working several pending Rfp’s gained from these events and more are sure to come. • Held a Group Sales brainstorming for June 14, 2018 at Bellasera 1:30 – 3 pm. • Attended the CVB annual Sales Strategic Summit at Rookery Bay all day June 27. • Assisted Tyler Davis to write an article in Meetings Today about an event. We featured the FAA hosting in that article to be published July /August 2018 in that Meetings publication. • Assisted writer Steve Winston with a story and plans to visit JW Marriott Marco Island Beach Resort for Corporate & Incentive magazine. 11.A.1 Packet Pg. 453 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Hosted the largest event ever attended at Naples Grande for the Florida Attractions Association for 3 days of destination coverage and events by attendees. • Assisted Midwest rep with communication, paperwork and events she is attending. • Oversee sales staff activities, Michelle, Claudia and Adrienne. Fam Activities • No Fams but the Lunch & Learn was a mini fam and 6 sites assisted. • I have prepared an extensive two- day itinerary for the planner from Meetings Today who will be here with me July 17 & 18 for a site to go over events for our hosting the October 26-28, 2018 Meetings Today South Live event. • I completed the December post Florida Encounter Fam itinerary and have partners hosting a 3- day Fam after that show this year for up to 12 planners. Will post to website for marketing. • Completed and started marketing the pre-Elite Meetings Fam for November. • Working on registrations, appointments, paperwork and forms for upcoming shows ASAE, Florida Encounter, CMITE, Cvent Connect and FICP. • Working on HPN webinar presentations and gathered slides from resorts for presentation. 11.A.1 Packet Pg. 454 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) TRAVEL INDUSTRY & LEISURE MARKET SALES REPORT Claudia Cianfero - Reporting Period: June 10 – July 10, 2018 PERIOD AT A GLANCE 2017 2018 Number of Travel Agent Contacts 14 10 Number of Tour Operator Contacts 114 33 Number of FAM’s/Site Visits 2 1 Number Trade Shows Attended 1 1 TRADE SHOWS: IAGTO – NAC June 24 – 27, 2018 Location: Bend, OR Trends/Comments: This is an international golf tour operator conference that our UK office typically attends. I had 33 very good appointments with the majority of the operators already booking our area and looking for new options to add to their offerings. The appointments were a good mix of high-end as well as mid-level operators. I also had quite a few appointments with Argentinean and Colombian operators and they too are booking our area. I also have a site with an operator coming up in August with FlyGolfWorld that is going to add our destination to his offerings. FAMS/Site Visits Argentina FAM June 10 – 12, 2018 This FAM was a result of discussions with Mediterrraneo a high-end tour operator that I met at both La FIT and WTM Latin America this past year. Mediteraneo was able to work with LATAM to secure complimentary airline tickets and we were able to bring 10 top producing agents selling through Mediterraneo. A couple of the agents are already selling a few of the hotels in the destination and they themselves have vacationed here. This was the most engaged FAM I’ve escorted so far with everyone asking detailed questions on the destination and each of the properties so they can go back and sell to their clients. EDUCATION 11.A.1 Packet Pg. 455 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Completed another Destinations International PDM course – Membership and Communication. This makes 3 of the 7 required for the certificate. NEXT REPORTING PERIOD Destination International Annual Conference – July 10 – 13, 2018 East Coast Sales Mission – July 24 – 25, 2018 11.A.1 Packet Pg. 456 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Specialty Markets Michelle Pirre Sales Assistant June 10, 2018 – July 9, 2018 PERIOD AT A GLANCE 2018 Number of Event planning/Weddings contacts 12 Number of Travel Agent Tour Operator 10 Number of FAM’s/Site Visits/Events 0 Number Trade Shows Attended 0 Number of Wedding RFP’s pending 1 TRADESHOW RECAP: Specialty markets next event is not until September, the original LGBT Expo in NYC. Marched with Naples Pride in 4th of July Parade: Preparing to attend the LGBT EXPO in September by continuing to reach out to partners to have them attend with the CVB. Creating pieces of collateral that are LGBTQ specific including a personalized invitation to hand out at the event, to promote our 2019 Pride on June 1, 2019. See invite attachment below… Marched with the Naples Pride and PFLAG organizations in the 4th of July Parade. The groups were well received by the community as they approached 8th ST. you can hear the crowd cheer when the group approaches the corner at 3:05 minutes in the video Link. https://www.naplesnews.com/videos/entertainment/events/2018/07/04/fourth-july-parade-kicks-off-downtown- naples/757680002/ Specialty Markets Sales Plan Update The CVB met with the Paradise Advertising Team and went over our target cities and areas of new interest for the destination. What percentage of those travelers are LGBTQ? And where are they coming from, if there is such a tool to use? Researching. Group Sales brainstorming meeting with partners-Sales missions, more PR and FAM tours, seem to be of high interest for group sales efforts as well as specialty markets. Lunch and Learn events in June-Presented our Love, Paradise diversity and inclusive marketing campaign, along with the new and growing LGBT events in the destination and what we have to offer the LGBTQ traveler. Specialty markets also presented information regarding Destination Weddings and honeymoons as well to these planners. Organized and attended a bus trip to St Pete Pride with the committee and crew of Naples Pride. A visit to the St Pete LGBT Welcoming Center was included, which is something Naples Pride is working towards for our destination. Also noted was that several other CVB’s and Prides from FL (key West, Orlando, Charlotte County) had tents at St Pete Pride. With that in mind having the CVB attending other pride events to promote the Naples Pride event as well as the destination, could very well promote LGBTQ travel to the area in or around Pride in June or even through the year. I will be adding these to the specialty market plan in 2019. Meeting with Crystal Cavo and Jason Buro GM at Cavo Lounge. Cavo is embarking on hosting LGBTQ events at their upscale club in the Mercato. The CVB assisted with setting them up on the Paradisecoast website, delivered Visitor Guides and Maps for future advertising. And discussed the future for Cavo and the LGBTQ market. Cavo is not and will not be a “Gay Bar”, however, hosting all- inclusive events is part of the endeavor. Specialty Market and the Marketing Summit- Tradeshows for weddings seems to be not the direction that the partners want to go for weddings, they prefer direct marketing to Wedding planners, and would like to keep it high end luxury. For LGBTQ promoting pride and attending shows where we can compete with other FL LGBTQ friendly destinations was discussed and welcomed. Education – Continuing Collier University Classes, preparing to register for Certified Meeting Planner training and DMAI credentials. FAM Tours Upcoming in July I will assist in hosting the Airtours FAM for Leisure sales market. They will only be here one day so I will be meeting them for dinner July 12th at Ocean Prime. Sales Admin Duties Marketing summit invite and event Organized Airtours FAM Organizing and coordinating Tourism Awards Assist with getting golf guides printed IAGTO Loaded 37 RFP’s Newsletter list for partner newsletter 11.A.1 Packet Pg. 457 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 4th of July Parade St Pete Pride Invitation to Pride Cavo New Pride Brunch /LGBTQ Events 11.A.1 Packet Pg. 458 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 2018 July Monthly Report (June Activity) Sports Team Nicole King, Ed Caum • Results not delivered – Will be reported in August Development Activities this Period - Ed Caum • Sport Complex Management Meeting • Event Safety Protocol. Meeting • New Hire Orientation Presentation (X2) • Entercom Media Buy Meeting • CVB Strategy meeting with Paradise • Interviews for Sports Position • Youth Sports Conf. Call InterSports • Naples Depot Car Welcome Center Meeting • Tourism Awards Update Meeting • Procurement Meeting Housing Bureau • NCRP Turf Project Meeting • Hunden Working Dinner • BCC Sports Complex Presentation • Presentation to Concierge Group • Progress Meeting Sports Complex • Public Relations Firm Conf. Call • Naming Rights Negotiation Call • FAM Policy Meeting • Entercom Finalization Meeting • ITEC Meeting • FBU Meeting with Schools • Monthly Parks and Rec Meeting • Second Interviews Sport Position • TDC Meeting • Entercom Shooting Script Conf. Call • Meeting with W. White • Television Show Planning Meeting with Paradise • Attend Annual Marketing Forum • Procurement Housing Bureau Meeting • Sports Complex Kick-off Meeting • Sports Council General Membership Meeting • Ribbon Cutting Eagle Lake Park Development Activities this Period - Nicole King • Visited USSSA Softball event USSSA Softball A/B/C Direct Spending $ # Participants Room Nights TDT Funding $ Acquisition Cost $ Total ROI % 11.A.1 Packet Pg. 459 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Attended Tourism Annual Marketing Forum • Attended Pro Watercross Conference Call • Site Visit with Pro Watercross new hire • Attended Sports Marketing new hire 2nd interviews • Multiple conference calls with potential new promoter • Attended survey meeting (new complex) with president of sports council • Attended progress meeting with new complex task force • Sports Marketing and advertising meeting-Paradise • Attended Sports Council Meeting • Call with operations manager FBU 11.A.1 Packet Pg. 460 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) FUTURE PROJECT HIGHLIGHTS PRODUCTION/LEAD HIGHLIGHTS JULY 2018 PRODUCTION/LEAD HIGHLIGHTS PARADISE COAST FILM OFFICE Attached please find a copy of the 2018 Hurricane Preparedness Plan created by our film office PERIOD AT A GLANCE This Year Last Year Spending Estimate New or Repeat Productions 3 1 $85 K 3 new Working Leads 2 4 Meetings Attended 1 1 Events/ Tradeshows 1 0 Media Assisted 0 0 Location Scouts 1 1 • MultiVision Video out of Miami filmed a commercial for Brickell Luxury Motors featuring Ferrari in our area this month. • A production company from Miami is developing a documentary on the Marlins baseball team and its history and is hoping to have participation from several individuals who live locally who have associations with the MLB team. The often-controversial ball club has won two World Series championships as a wild card team; they introduced cheerleading to baseball and are one of only two MLB franchises to have never won a division title. • Everyday Rodeo Films are shooting an independent, yet, untitled film in the area. Eric Alloway is the director, with Alexandra Rasmussen, producing. • New York-based independent filmmaker, Blair Waters is filming a small independent film on the Isles of Capri. The screenwriter is also from Florida. The production also hired a local Sound Tech. 11.A.1 Packet Pg. 461 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 462 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 463 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 464 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 465 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 466 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 467 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) PUBLIC RELATIONS & COMMUNICATIONS REPORT June 2018- JoNell Modys, PR/Communications Manager PERIOD AT A GLANCE Number of Media Contacts from CVB PR – 82 June • 65 individual media submissions • 17 media in destination Number of Journalists/Influencers Hosted in Destination in June - 17 June • 4 on SATW Pre FAM – June 2-4 • 1 - Christina Vercelletto – June 2-4 • 5 on SATW Post FAM – June 7-9 • 4 on Brazil FAM – June 7 -9 • 1 (plus crew and family) on Brand USA Video - Marcos Piangers – June 8 • 1 - Smart Meetings, Steve Winston • 1 – Casino Player magazine, SirkTV, Tim Weissberg, June 26-28 Number of News Releases Written and/or Issued by CVB – 2 News Releases June • Hotel Renovations, New Hotels Update • Wellness Task Force – Draft for review • Full press kits distributed to SATW contacts • Full press kits distributed to meeting planners at CVB Lunch & Learn • Full press kits distributed to Brazil press trip contacts Publicity Highlights June • USA Today 10Best – Drinks on the Beach in Naples/Marco Island – From CVB’s SATW FAM. • News-Press – Too many hotels planned for Ft. Myers, Naples? JW quote • Orlando Magazine – Naples FL Getaway: Coastal Joy • Fox 4 – Sports complex not started but new hotels pop up around location • News-Press – Collier Tourism column: Collier County welcomes FL Attractions professionals, travel writers • Florida Sportsman – Spring Gems (10,000 Islands) Top Staff Projects – June • Daily media responses, photo requests • Escort (JoNell) for SATW pre/post FAMs • Planning for Marco Piangers FAM in June • Planning for and escorting (Maria) Avianca FAM in June • Create Water Quality info section on Beach Conditions web page (address questions on red tide, Lake O outflow, algae, provide link to Florida Healthy Beaches map and chart for real time conditions, etc. 11.A.1 Packet Pg. 468 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Copywriting, edits, photos for Paradise Coastlines industry e-news • Rewrite Wellness Tourism Visionary Task Force news release • Extensive website content work by entire team • Strategic Marketing Summit at Rookery Bay • Write, submit Collier tourism column for News-Press • Daily social media content, posting, responses • IPW follow-up • Paradise Advertising meeting for Entercom celebrity influencer project • Attend Skal tourism meeting July • Write partner solicitation letter for submission of listings for wellness businesses and event • Update major annual events list • Edit copy for July Meetings Escapes enews • Submit Minnesota Twins diversity partnership info to Michelle for possible Spring Training LGBT partnership 11.A.1 Packet Pg. 469 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) DIAMONDE- EUROPEAN REPRESENTATIVE- SUMMARY OF ACHIEVEMENTS TOUR OPERATOR ACCOUNTS Germany o CRD International, Pia Hambrock, Junior Product/Marketing Manager NAP Marketing We have accomplished to receive a FOC Instagram post on the CRD fan page, the post will go online in July. o CRD International, Vanessa Lorenz, Product Management NAP Sales We have successfully achieved that Vanessa from the USA product management, did a tour with Everglades Area Tours on June 23, 2018, during her Florida travels. CRD is featuring tours of Everglades Area Tours online and now one of the team could experience it firsthand. Furthermore, she was having a site inspection at the Naples Beach and The Inn on Fifth hosted her one-night stay. o CANUSA TOURISTIK GmbH & Co. KG, Madlen Madaus, Marketing Manager NAP Marketing Our marketing campaign with CANUSA continued with several social media postings to promote the 2 newly designed Florida fly drives. The posts were done on Facebook and Instagram. The campaign is ongoing. o DERTOUR GmbH & Co. KG, Product North America, Ilona Arnold, Product Manager Florida NAP Marketing The campaign with DER Touristik and Visit Florida was finalized in June. The campaign included: NAP to be added to the Florida landing page, the B2B/B2C travel agency package (a print folder, NAP has 1 page) sent out to 2000 TAs in April, a newsletter, Facebook posts (85.000 follower), banner ads (lead to landing page) and ads in print magazines. The final action was the B2C mailing 8 pages to data base of DER Touristik with a circulation of 20.000 clients. o TUI Deutschland GmbH, Julia Rodenberg, Senior Manager Partner Marketing NAP Marketing We continued our online marketing campaign with TUI throughout in June, with 1 more Facebook post featuring several images. Awaiting the complete reporting by the end of July. 11.A.1 Packet Pg. 470 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) o TUI Deutschland GmbH, Product Management North America, Sonja Rabba, Senior Product Manager North America NAP Sales We have successfully achieved for NAP to be part of the Florida airtours FAM trip which will be executed in July 2018, airtours is the luxury brand of TUI. The group of 10 high-end travel agents and 2 escorts from airtours will be visiting NAP for 1-night July 12th, 2018. The group will stay at LaPlaya Beach Hotel & Golf Resort and will be visiting the Inn on Fifth, which will host a dinner at Ocean Prime, in order for the TAs to familiarize with NAP in this short of time they have available, the group will enjoy 5th Avenue and the Sunset at the beach after dinner. o Berge & Meer Touristik GmbH, Torge Petersen, Buyer NAP Sales We have successfully supported Torge from Berge & Meer Reisen with information on excursions and specials for travel agents. He will be travelling to Naples in January 2019. Switzerland o TUI Suisse Ltd., Corina Räber, Head of Product Marketing NAP FAM We have secured feedback from the TUI Swiss FAM, which was excellent. The group visited Naples during their drive from St Pete to Miami on June 10th. They did a site inspection at the Naples Beach Hotel & Golf Club after that they had a little time frame to stroll around Old Naples, before they took off to go on an Airboat ride at Wooten's. The group (10 Pax) enjoyed the atmosphere of Naples and loved the organization of the program. o Hotelplan Suisse (MTCH AG), Skytours, Fabio Di Canio, Contracting Manager North America NAP FAM We could achieve that Hotelplan included NAP on the VIP Florida FAM from May 29, for 1 week. The group of 12 TA stayed at the Naples Beach Hotel. TRAVEL AGENTS o TA Sales Calls: this month, we have proudly presented NAP to a total of 57 travel agents during personal visits in Wiesbaden, Mainz, Munich, Zurich, Cologne and Aachen. EVENTS o Visit Florida Roadshow 11.A.1 Packet Pg. 471 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Date & Place 04.-08.06.2018 Munich, Würzburg, Aachen, Bonn Nr of attendees 138 Profile of event The evenings started with a reception for a first introduction and great networking opportunities, followed by a presentation of TUI and Visit Florida. The core part of the event was the 12 minutes (2 min longer than the years before) workshops held on round tables to small groups of 6-8 agents each, including a workshop session with 360 glasses and videos from each destination, which was completely new. In order for the TAs to take notes, we provided them with a booklet consisting of destination information which was prepared before. The evening included a joint dinner followed by a raffle. This year the focus of cities was around the new Eurowings flight routes to RSW. Profile of attendees As TUI was the partner TO at this roadshow (Dertour was the years before), they also managed the invitation process completely and invited the travel agents. The registrations for all locations was very successful, except Aachen, where only 11 agents registered. Due to this situation TUI offered to publish a follow up with information and images for each Florida partner in their TUI Newsnet accessible for travel agents. General feedback The feedback from the TAs was again excellent this year. They enjoyed the concept of the event as well as the presentations, we could see that they especially appreciated the insider tips we shared with them, most of the agents took notes during the workshops and they asked many questions about NAP and we could present NAP excellently. Cost 4,500 USD o Visit Florida Media Event Date & Place 06.06.2018 Munich, Bavaria Film Studios Nr of attendees 15 Profile of event The event’s setup was in a special location: the Bavaria Film Studios in Munich and casual accompanied by a buffet. After Visit Florida made a small introduction, the journalist could approach each table for an individual conversation. Profile of attendees Journalists from the Munich area General feedback We had spoken to 6 journalists and could also benefit from the networking opportunities. Unfortunately, from 24 registered participants many canceled before and on top off that several no-shows had to be noted as well, which was very frustrating. Manuel Kalleder from the German Rep, is now thinking about switching the month of this event in the future, as winter media events seem to have a better attendance. After the event we had a personal follow up with each of the 6 Cost 1,000 USD MARKETING o Facebook 11.A.1 Packet Pg. 472 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) # posts: 7 #fans: 10,792 Please find down below the most successful post in June: #1 17.06.2018 post of the Naples Beach, reached 1.808 clients, 139 reactions and 113 Likes o NAP newsletter Prepared and sent out the dedicated NAP newsletter featuring the theme NAP as a culinary city and beach recommendations as well as restaurant tips to 3,230 consumers, media contacts and travel agents in DACH on June 29th, 2018. The opening rate was 20 %. 645 opened the newsletter and in total it was opened 1.089 times. All in all, the results of this new newsletter were excellent and above the industry average as well as above the performance of our last newsletter. Please find screenshot of newsletter attached. o Facebook ad The in May implemented NAP Facebook ad was finalized on June 4th, 2018. We could secure a fantastic outcome with a reach of 17,616 and 2,092 interactions for this NAP ad. o Bellmarketing newsletter We have sent out a B2B mailing via Bell Marketing in order to promote NAP as a destination and our B2B NAP Facebook group. The newsletter was sent out on June 14, 2018 to 25.000 travel agents in DACH. The newsletter was opened a total number of 3.523 times. 3.007 opened it once. The number of the total click rate was 287. Through this mailing we received 10 more followers to our NAP dedicated Facebook group. Please find screenshot attached. o DiaMonde social media We have successfully achieved to include NAP in several Facebook & Instagram activities sharing updates and stories (currently 730 fans on Facebook and around 270 on Instagram sourced from mainly TAs in German- speaking markets). o NAP Facebook group We have used several opportunities this month to promote our NAP Facebook group. For example, the follow/up mail after the Visit Florida roadshow, as well as the Visit USA webinar and the Bellinghausen B2B mailing and over all we have achieved 30 new members in the group, which has now 316 members. MEDIA / PR o NAP Media We have successfully achieved that our press release of NAP as a luxury destination was again published in the “tip travel industry professional magazine” in Austria all completely free of cost. o NAP Media 11.A.1 Packet Pg. 473 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) We have secured 2 spaces for NAP in this month’s German Visit Florida press release with info about the Fakahatchee Strand Preserve State Park and Marco Island. Please find copy attached. o Inclusion in online magazine After the print article was published in the "Orchester" in May. The cultural journalist Antje Rössler published another article in the online magazine "Magazin des Reisens" on June 1st, 2018. The article was a result from her visit to NAP in February 2018. She loved the destination and the activities as well as the Wagner concert she visited during her stay. https://madere.de/2018/06/01/heimat-der-gluecklichen- floridas-golfkueste-bietet-strahlend-weisse-straende-und-ein-interessantes-kulturleben/ o Blogger content Saskia from aiseetheworld spend one week in NAP May 23-June 1. We could support her with highlights as well as insider tips. We could secure excellent exposure for Naples: https://aiseetheworld.de/bilder- florida-rundreise/ https://aiseetheworld.de/geheimtipps-florida-insider-tipps/ As well as 3 Instagram posts. Please find screenshots attached. PROJECTS o We have participated at this month’s Visit USA Committee members meeting in Frankfurt. Please find meeting minutes attached. o NAP webinar We have successfully executed our webinar with Visit USA. We held a 30-min presentation to 76 travel agents from all over Germany. The webinar was promoted by Visit USA via several news channels and their own newsletter. The feedback was excellent, many specific questions were asked and the participants were grateful for the tips. The webinar was recorded and will be embedded on Visit USA o NAP PR FAM We have worked on the PR FAM with the German Fort Myers CVB and Eurowings. The FAM was planned to promote the new routes with Eurowings from Germany to RSW, we had 5 high-quality journalists confirmed from June 26 -July 3. Unfortunately, the FAM had to be canceled last minute because of a flight cancelation from Eurowings and 2 cancelations from the journalists. We will postpone this PR FAM. Dates tbd. CONSUMER o Brochure fulfillment: 22 in total HIGHLIGHTS IN JULY 2018 11.A.1 Packet Pg. 474 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) o Airtours FAM, July 12, 2018 o Sales Calls Berlin, July 17-20, 2018 o Dinner Event DiaMonde Munich, July 5, 2018 o DiaMonde training Jetstetten, July 11, 2018 o B2B magazine LuxusInsider Ad, July -Aug, 2018 o Facebook ad July 25-22 Aug, 2018 11.A.1 Packet Pg. 475 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Powered by Monthly Report Prepared for: Brazil June 2018 Activity MARKET INFORMATION • According to recent figures released by Visit Florida, the sunshine state has registered a new record in the visitors’ numbers. Mr. Rick Scott announced earlier this month that about 33.2 million tourists visited Florida in the first three months of 2018. These figures represent a 7.4% increase, if comparing with the same period of 2017. (https://www.panrotas.com.br/mercado/destinos/2018/06/florida-recebe-332-milhoes-de-visitantes-no-primeiro- trimestre_156260.html) • Apart from the increasingly dollar ratios, Brazilian tourists are still planning their trips to international destinations. Several local tour operators and travel agents have been registering small differences in the clients’ behavior. Tourism professionals have demonstrated that the biggest impact they have noticed is related to how much their clients are planning on expanding abroad. Higher dollar ratios have reduced tourists buying power. The booking timing was another detail stressed by the interviewed tourism professionals. Brazilian tourists are starting to make their plans in advance, so they can evaluate the best time to purchase their travel packages and related products. (https://www.panrotas.com.br/mercado/economia-e-politica/2018/06/dolar-mesmo-com-alta-brasileiro-ainda- planeja-viagens-internacionais_156322.html) • Brazil’s central bank released a study demonstrating that Brazilian tourists have spent 1.61 billion dollars abroad in May. These figures have shown that the increasingly dollar ratios have not impacted the sector as much as was expected to. This amount represents a growth of 7.95%, when comparing with the same period of 2018. (https://www.panrotas.com.br/mercado/pesquisas-e-estatisticas/2018/06/mesmo-com-dolar-alto-gasto-de- brasileiros-no-exterior-cresce-7_156597.html) TRADE 11.A.1 Packet Pg. 476 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Leisure Sales Calls / Meetings Name Market Company Objective and Outcome Follow Up Marcus Vinícius Campos mcampos@trendoperadora.com. br BR Trend Operadora – TO Rua Robert Bosch, 544 – São Paulo, SP – 01141-010 Phone: +55 11 4090- 1755 Marcus presented PC with several opportunities for a Coop project. Email and call to follow up on Coop details. Paulo Biondo Paulo.biondo@agaxtur.com.br BR Agaxtur – TO Av. Europa, 884 – São Paulo, SP - 01449-000 Phone: +55 11 3067 0900 Paulo presented PC with the Shopping de Viagens proposal to participate in the second edition of Agaxtur’s trade event, in September. Email follow up. Luiza Leopoldo Luiza.leopoldo@flytourmmt.com. br BR Flytour MMT – TO Av. Francisco Matarazzo, 1350 – 2nd floor – São Paulo, SP – 05001-100 Phone: +55 11 4503- 2443 Luiza presented PC with a proposal for participating in Feirão Flytour 2018. Email follow up. Mayara Santos Mayara.0221@cvc.com.br SP CVC Shopping Center 3 – TA Av. Paulista, 2064 – São Paulo, SP – 01310- 928 Phone: +55 11 3253- 4285 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Michelle Pereira michelle@michelletour.com.br RN Michelle Tour – TO Av. Rui Barbosa, 911 – Natal, RN – 59015-290 Phone: +55 84 4009- 0677 Ms. Pereira was contacted before and during the roadshow organized by Brand USA. She demonstrated great interest in having a special PC training session for the TO’s staff. Email follow up and digital collaterals sent. 11.A.1 Packet Pg. 477 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Gilvan Pereira gilvannat@europlus.com.br BR Europlus – TO Phone: +55 84 99161- 6300 Gilvan was present to Brand USA Roadshow and demonstrated great interest in PC attractions. Email follow up and specific digital collaterals sent. Adriano Almeida adriano@itraveltur.com.br RN Itravel Turismo – TA Rua Coronel Auris Coelho, 45 – Natal, RN – 59075-050 Phone: +55 84 3206- 2538 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Sandra Helena sandrahelena@cvc.com.br CE CVC Ceará – TA Rua Marcos Macedo, 1333 – Fortaleza, CE – 60150-190 Phone: +55 85 3462- 2233 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Thiago Nóbrega thiago@ampliarviagens.com.br RN Ampliar Viagens e Turismo – TA Rua Seridó, 747 – Natal, RN – 59020-010 Phone: +55 84 3206- 0025 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Adriana Marinho Adriana@casadoagente.com.br SP Casa do Agente – TA Praça Dom José Gaspar, 134 – 12th floor – São Paulo, SP – 01047-010 Phone: +55 11 3513- 6100 Adriana requested specific information for a client interested in visiting PC. Also, a meeting was scheduled with her to evaluate a possible training session in July. Email follow up and digital collaterals sent.. Luiza Holanda luizaholanda@editedantasturism o.com.br RN Edite Dantas Turismo – TA Av. Engenheiro Roberto Freire, 2632 – Natal, RN - 59078-600 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. 11.A.1 Packet Pg. 478 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Phone: +55 84 3219- 4996 Soraya Progênio Soraya.progenio@flytourmmt.com .br BR Flytour MMT Viagens – TO Av. Francisco Matarazzo, 1350 – 2nd floor – São Paulo, SP – 05001-100 Phone: +55 85 98736- 4983 Soraya was a valuable contact for inviting travel agents to Brand USA’s roadshow. Email follow up and digital collaterals sent. Gizzelia Ramos Reservas5@sunlinetur.com.br RN Sunline Viagens e Turismo – TA Av. Prudente de Morais, 1195 – Natal, RN – 59020-505 Phone: +55 84 3211- 5919 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Cristina Farias cristina@lafuenteturismo.com.br CE Lafuente Turismo – TA Av. Senador Virgílio Távora, 496 – Fortaleza, CE – 60170- 250 Phone: +55 85 3242- 9292 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Anderson Almeida Andersonalmeida@maisonparisvi agens.com.br RN Maison Viagens & Turismo – TA Rua da Palestina, 99 – Natal, RN – 59092-460 Phone: +55 84 3017- 0443 Anderson requested specific information on shopping attractions in PC. Email follow up and digital collaterals sent. Daniel Santos Loja.5940@cvc.com.br SP CVC Cardoso de Almeida – TA Rua Cardoso de Almeida, 1415 – São Paulo, SP- 05013-001 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. 11.A.1 Packet Pg. 479 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Phone: +55 11 3871- 0882 William Farias wfsf@hotmail.com CE BT Consultoria de Viagens e Turismo – TA Rua Uruburetama, 142 – Fortaleza, CE – 60410-306 Phone: +55 85 98630- 7190 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Raquel Vaz contato@euturistando.com.br CE Turistando – TA Home office professional – Maracanaú, CE Phone: +55 85 99952- 1896 Raquel demonstrated great interest in PC attractions and beaches. She is planning a group’s trip for September and wants to take them to PC. Email follow up and specific digital collaterals sent. Juliana Lage Julianalage@cvc.com.br CE CVC Ceará – TA Rua Marcos Macedo, 1333 – Fortaleza, CE – 60150-190 Phone: +55 85 3462- 2233 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Cybeli Duarte cybeli@globotur.net CE GloboTur Viagens e Turismo –TA Rua Vilebaldo Aguiar, 96 – Fortaleza, CE – 60192-010 Phone: +55 85 3261- 3239 Promote the destinations attractions and highlights. Email follow up and digital collaterals sent. Training Name of Company Market Number of Staff Trained Training Follow Up 11.A.1 Packet Pg. 480 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Brand USA BR 51 This training session was part of the Brand USA Roadshow. The first event took place in Fortaleza had 51 participants. PC had a special table for collaterals demonstration and a training session for destination’s presentation. Email follow up with the participants. Brand USA BR 31 This training session was part of the Brand USA Roadshow. The first event took place in Natal had 31 participants. PC had a special table for collaterals demonstration and a training session for destination’s presentation. Email follow up with the participants. 11.A.1 Packet Pg. 481 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Promotions (Joint Marketing Activities – JMA’s) Tour Operator Name Market Description – Coop Actions Launch/Start Status 11.A.1 Packet Pg. 482 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Ancoradour o BR Last training session in Ribeirão Preto, São Paulo. TBC The training session will take place in the second week of August. CVC BR CVC Corp provided us with a list of Florida Top sellers’ travel agencies. Training session will be scheduled with all of them. Ongoing. The first training session was already conducted. We are scheduling other training sessions with the other CVC travel agencies. Brand USA BR Brand USA organized a special Roadshow for US destination partners. Paradise Coast will have presentations in Florianopolis, Belem, Natal and Fortaleza. Ongoing The remaining Roadshow will take place in in Belém on July 24th. Shows / Sales Missions / Fam Trips (Media and Trade) / Other Name Market Description Date Status MEDIA RESULTS Media Meetings Name Publication/Media Market Objective & Meeting Notes Follow Up Rafael Leick Viaja Bi BR Regular meeting to strengthen relationship with LGBT media in Brazil. Viaja Bi is one of the outlets most focused on LGBT travels Complete Amanda Noventa Amanda Viaja BR Regular meeting to strengthen relationship with media in Brazil. Amanda Viaja has a blog and she is very known for reinforcing slow travel and authentic experiences. Complete Adriana Nogueira Aventura – O Estado de São Paulo BR Regular meeting to strengthen relationship with media in Brazil. O Estado de São Paulo is one of the most traditional newspapers with Complete 11.A.1 Packet Pg. 483 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) national circulation and has a weekly section dedicated to travel & tourism. RESULTS • Viajar pelo Mundo • Qual Viagem 11.A.1 Packet Pg. 484 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Panrotas 11.A.1 Packet Pg. 485 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Qual Viagem • 11.A.1 Packet Pg. 486 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Social Media Coverage (Instagram) 11.A.1 Packet Pg. 487 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) MEDIA LINKS 11.A.1 Packet Pg. 488 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Qual Viagem | http://www.qualviagem.com.br/road-trip-de-miami-orlando-pela-costa-oeste-da-florida/ • https://www.instagram.com/luiz_mazzilli/ • https://www.instagram.com/glamurama/ MEDIA VALUE Media Subject Date Media Value Circulation/ Pageviews Viajar pelo Mundo Florida, Paradise Coast June issue 11,000 55,000 Qual Viagem Wildlife Sanctuary June issue 6,000 30,000 Panrotas IPW special supplement June issue 2,000 5,500 Qual Viagem Road trip on Florida’s West Coast 6/22 2,105 999,990 Total 21,105 1,000,080 SOCIAL MEDIA Zebra keeps producing content and managing Paradise Coast official account profile on Facebook and Instagram. AVIAREPS oversee the projects and posts. Facebook Paradise Coast Facebook address is www.facebook.com/paradisecoastbr = 18,2 likes on the page. Promoting Children’s Day 11.A.1 Packet Pg. 489 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 490 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Promoting LGBT/Naples Pride Instagram Paradise Coast Instagram address is https://www.instagram.com/paradisecoastbr/= 2,149 followers 11.A.1 Packet Pg. 491 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Prospect work for July • Management of Instagram and Facebook profile with Zebra. • Translation and distribution of new press release regarding Summer in Paradise Coast, especially promoting Summer Jazz events. • Follow up and sending information and images to the journalists from the Press Trip from June 7th to 9th: Carbono Uomo, Joyce Pascowitch and Top Destinos. • At least 3 media meetings in Sao Paulo, besides pitches by e-mail and media calls. 11.A.1 Packet Pg. 492 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) VISITOR SERVICES REPORT- Lori Lou Waddell June 2018 Visitor Profiles Month Big Cypress Oasis Everglades Immokalee Marco Island Naples YTD Total Year 2015 52,473 107,564 85,941 1,103 6,810 20,419 274,310 Year 2016 65,051 104,162 67,403 1,252 6,321 6,992 251,180 Year 2017 44,153 92,081 40,329 1,617 4,647 5,193 188,020 Jan 2018 6,145 10,946 3,649 223 349 702 22,014 Feb 2018 6,362 12,619 3,684 313 405 517 23,900 Mar 2018 7,097 15,897 5,280 117 401 474 29,266 Apr 2018 4,041 7,880 1,954 140 202 234 14,451 May 2018 2,444 6,071 1,634 145 140 283 10,717 Jun 2018 2,613 5,883 N/A* 83 85 207 8,871 Jul 2018 Aug 2018 Sept 2018 Oct 2018 Nov 2018 Dec 2018 Total YTD 28,702 59,296 16,201 1,021 1,582 2,417 109,219 *Everglades City Visitor Information Center has not been open since the first week of June. There are no visitor counts to report. 11.A.1 Packet Pg. 493 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) Naples and Marco Island Domestic Visitor Information Center Visitor Origins 11.A.1 Packet Pg. 494 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 11.A.1 Packet Pg. 495 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) JUNE 2018 Activities for the Period • Respond to all emails regarding tourism in Collier County coming to Chamber of Commerce • Create Visitor Information Book for all County Museums-completed Everglades City Museum and Collier County Museum at Government Center. • SCOCC Treasurer report • New Directional Signs on U.S. 41 installed for Naples Chamber Visitor Information Center • VIC Display & Romantic Give-away for Wake Up Naples in June for GNCC Visitor Information Booth • Attend VISITFlorida Regional Conversation Southwest, presented by Ken Lawson, with Buzzy Ford and exchange student • Attend Annual Marketing Forum at Rookery Bay • Sent two attractions leads from group in Venice, FL • Send out Calendar of Events to all Chamber of Commerce Board Members. • Assist with placing exchange student at Inn on Fifth for a day. • Sent Concierge SWFL info on event at DeRomos • Confirm registration for Governor’s Conference on Tourism in September • Request signage at Greater Naples Chamber of Commerce Building for Visitor Information Center • Work three volunteer shifts at the Naples Visitor Information Center • Respond to requests for Visitor and Relocation packets • Update Visitor Counts for Collier County Visitor Information Centers • Update Statistics for Naples Visitor Information Center • Request all materials below par levels for Visitor Information Center from attractions, hotels, restaurants 11.A.1 Packet Pg. 496 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) • Manage VIC Vol Schedule • Manage/update/email Calendar of Events for Tourism partners • Manage daily operation of Visitor Information Center • Manage all requests for Visitor and Relocation materials Distribution • Regulate monthly delivery & amount of Naples on the Gulf and Downtown Guides for summer months Monthly Attendance • Chamber of Commerce monthly events • CVB Staff Meeting • TDC Meeting • Skal Meeting Board Meeting and Dinner at Hyatt House Naples • Sports Council General Meeting and Board Meeting 11.A.1 Packet Pg. 497 Attachment: Tourism Staff Reports (6230 : Tourism Staff Reports) 07/23/2018 COLLIER COUNTY Collier County Tourist Development Council Item Number: 12.A Item Summary: Detailed Staff Report Meeting Date: 07/23/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 07/18/2018 1:16 PM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 07/18/2018 1:16 PM Approved By: Review: Tourism Kelly Green Tourism Division Completed 07/18/2018 1:17 PM Tourism Jack Wert Director Completed 07/18/2018 1:20 PM Tourist Development Council Jack Wert Meeting Pending 07/23/2018 9:00 AM 12.A Packet Pg. 498 6/8/2018 - 7/9/2018 Naples Marco Island Everglades CVB Sales Report Event Type:All Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Advantage Destination & Meeting Services 2/19/2019 2/19/2019 0 600 600$0.00 0Site VisitSite Visit Site Global $0.00newPlanning Advantage Destination & Meeting Services 2/17/2019 2/21/2019 0 220 1,100$933,517.30 0RFP Rcvdprestige destinations Incentive Site Global $0.00newBooked Business American Bar Association 1/16/2019 1/21/2019 0 95 335$236,518.69 0RFP Rcvd2019 ABA Business Law Section Midwinter Leadership Meeting Corporate Repeat Planner $0.00newBooked Business American Bar Association 1/21/2020 1/27/2020 0 148 399$277,667.71 0RFP Rcvd2020 Derivatives and Futures Law Committee Winter Meeting Corporate $0.00repeatBooked Business American Express / M. Acosta 1/23/2019 1/27/2019 0 67 173$93,871.47 0RFP Rcvd LocalDePauw University Board of Trustees Retreat Education Cvent $0.00newBooked Business AmeriQuest Business Services 11/13/2018 11/15/2018 95 95 195$82,053.80 0RFP Rcvd2018 Nationalease Sales Meeting Transportation Networking $0.00newBooked Business Awards and Personalization Association 11/7/2018 11/10/2018 0 16 51$22,498.97 0RFP Rcvd LocalWinter Board Meeting Association-Meetings, Conventions Website $0.00newBooked Business Conference Direct 1/14/2019 1/16/2019 0 23 66$26,188.69 0RFP RcvdElkay 2019 Jan BPD Corporate Cvent-Debi Knows $0.00newBooked Business Conference Direct 1/24/2021 2/3/2021 0 325 2,000$1,399,210.89 0RFP RcvdCues Symposium 2021 Cvent-Debi Knows $0.00repeatBooked Business ConferenceDirect / B. Dees 7/22/2021 7/27/2021 0 365 1,040$690,835.83 0RFP Rcvd LocalFSA 2021 Summer Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business Printed: 7/9/2018 Page: 1 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 499 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE ConferenceDirect / C. Davis 2/18/2019 2/20/2019 0 80 240$172,578.80 0RFP RcvdSabert Corporation Annual Sales Meeting Corporate Cvent $0.00newBooked Business ConferenceDirect / C. Tucker 9/22/2018 9/30/2018 0 190 931$732,515.06 0RFP Rcvd2018 APA Annual Conference Corporate GTM $0.00newBooked Business ConferenceDirect / J. Marquard 5/16/2019 5/18/2019 0 87 191$126,391.35 0RFP Rcvd LocalFMA Board of Governors 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business ConferenceDirect / J. Millenbach 7/25/2018 7/27/2018 0 13 39$15,643.47 0RFP Rcvd LocalMarcus Theatres Executive Retreat Corporate Cvent-Debi Knows $0.00newBooked Business ConferenceDirect / S. Hendrick 12/2/2018 12/4/2018 0 24 49$29,151.40 0RFP Rcvd LocalDecember MDRX Board Meeting Medical/Pharma/Health & Wellness Cvent-Debi Knows $0.00newBooked Business Data Trace Management Services 10/24/2020 11/1/2020 0 290 1,070$518,916.69 0Rfp enhancement LocalEastern Orthopedic Association 2020 $0.00newBooked Express Scripts 10/15/2018 10/18/2018 0 80 320$140,553.72 0RFP Rcvd Local2018 Accredo Leadership Meeting Medical/Pharma/Health & Wellness $0.00newBooked Business Florida Anthropological Society 5/8/2020 5/10/2020 0 50 130$145,630.02 0RFP Rcvd Regional2020 FAS Annual Conference $0.00 Booked Business Florida Association of Speech-Language Pathologists & Audiologists 7/24/2018 7/29/2018 0 200 610$460,378.52 0RFP RcvdFLASHA Annual Convention 2018 Association-Meetings, Conventions Networking $0.00newBooked Business Global Cynergies, LLC 10/1/2018 10/5/2018 0 100 389$298,073.31 0RFP RcvdFraternal Order of Police FL State Lodge Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business Global Cynergies, LLC 2/28/2019 3/2/2019 0 41 83$52,230.12 0RFP Rcvd LocalPaul J. Hartman SALT Forum 2019 Financial Cvent-Debi Knows $0.00newBooked Business Globaux Source 6/18/2019 6/20/2019 0 45 135$57,052.44 0RFP Rcvd LocalKonecranes Strategy Meeting 2018 - **URGENT REQUEST** Corporate Cvent-Debi Knows $0.00newBooked Business Printed: 7/9/2018 Page: 2 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 500 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Hamilton Meetings & Incentives 1/30/2019 2/3/2019 0 14 56$30,812.78 0RFP RcvdGreater Michigan Ford Board Annual Planning Session 2019 Corporate Cvent-Debi Knows $0.00newBooked Business HelmsBriscoe 12/1/2018 12/7/2018 0 85 416$185,158.99 0RFP RcvdNACD ADP & MC 12.2018 Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business HelmsBriscoe 1/26/2019 1/30/2019 0 116 376$227,073.63 0RFP RcvdAssociation of Corporate Patent Counsel 2019 Winter Meeting Corporate Cvent $0.00newBooked Business HelmsBriscoe 8/3/2018 8/7/2018 0 115 245$133,551.59 0RFP Rcvd2018 FLCMAA Summer Conference Series Corporate Cvent $0.00newBooked Business HelmsBriscoe 2/21/2019 2/27/2019 0 96 300$194,537.85 0RFP RcvdMunicipal Bond Buyers 2019 Conference Financial Cvent-Debi Knows $0.00newBooked Business HelmsBriscoe 9/4/2019 9/7/2019 0 80 220$107,662.80 0RFP Rcvd2019 ESICA/CSIA Fall Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business HelmsBriscoe 11/5/2019 11/8/2019 0 60 190$97,501.41 0RFP RcvdAmerican Feed Industry Assn Equipment Manufacturing Conf Association-Meetings, Conventions Cvent-Debi Knows $0.00repeatBooked Business HelmsBriscoe 2/5/2019 2/11/2019 0 264 300$355,572.30 0RFP RcvdIntersport Idea Festival 2019 Corporate Cvent $0.00newBooked Business HelmsBriscoe 5/3/2019 5/8/2019 0 245 852$528,381.43 0RFP RcvdPlastics Pipe Institute 2019 Corporate Cvent-Debi Knows $0.00newBooked Business HelmsBriscoe 12/6/2018 12/8/2018 0 40 120$52,322.48 0RFP Rcvd LocalGCH Construction Holiday Party - 12/6 to 12/9 2018 Corporate Cvent $0.00newBooked Business HelmsBriscoe 6/22/2019 6/28/2019 0 10 70$29,052.30 0RFP Rcvd LocalLynch Family Reuinion Corporate Cvent-Debi Knows $0.00newBooked Business HelmsBriscoe 10/10/2018 10/14/2018 0 142 297$143,561.86 0RFP Rcvd LocalAWI 2018 Annual Conference Corporate Cvent $0.00newBooked Business Printed: 7/9/2018 Page: 3 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 501 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE HelmsBriscoe 11/25/2018 12/1/2018 0 220 730$631,014.39 0RFP RcvdEDPA - 2018 Annual Access Event Exhibit Designers & Producers Association Association-Meetings, Conventions Repeat Planner $0.00newBooked Business HelmsBriscoe 8/7/2019 8/10/2019 0 405 1,215$920,990.17 0RFP RcvdHelmsBriscoe / FTBA Corporate Cvent-Debi Knows $0.00newBooked Business Hilton Marco Island Beach Resort & Spa 1/9/2019 1/12/2019 0 100 300$132,282.34 0Rfp enhancementGraco AFTD National Sales Meeting Corporate $0.00 Booked IMN Solutions 1/8/2019 1/19/2019 0 500 2,395$2,454,993.40 0RFP Rcvd2019 NAPA Annual Meeting Association-Meetings, Conventions Cvent $0.00newBooked Business JW Marriott Marco Island Beach Resort 8/8/2019 8/11/2019 0 304 1,216$537,218.24 0Rfp enhancementFlorida Transportation Builders Assn 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked JW Marriott Marco Island Beach Resort 7/12/2019 7/18/2019 0 875 3,010$1,568,304.27 0Rfp enhancementHobsons Inc 2019 Corporate $0.00newCompany Canceled Meeting Booked JW Marriott Marco Island Beach Resort 2/6/2019 2/8/2019 0 146 146$94,486.59 0Rfp enhancementLIMRA Distribution Leaders Roundtable 2019 Financial $0.00newBooked JW Marriott Marco Island Beach Resort 1/24/2019 1/28/2019 0 391 1,955$980,092.55 0Rfp enhancement2019 Compass National SAM $0.00repeatBooked JW Marriott Marco Island Beach Resort 9/5/2018 9/15/2018 0 178 689$0.00 0Rfp enhancement NationalFazoli's 2018 National Brand Conference Corporate $0.00 Booked JW Marriott Marco Island Beach Resort 1/29/2020 2/3/2020 0 500 3,000$1,516,748.49 0Rfp enhancement NationalNSIPPartner - Hotels $0.00repeatBooked Legacy Event Management Inc 2/6/2019 2/10/2019 0 72 241$158,754.12 0RFP RcvdPresidents Forum SMERF Website $0.00newBooked Business Maritz Travel Company 11/5/2018 11/7/2018 0 22 49$22,769.63 0RFP Rcvd Local2018 MWI / BI Joint Leadership Meeting Medical/Pharma/Health & Wellness Cvent-Debi Knows $0.00newBooked Business Printed: 7/9/2018 Page: 4 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 502 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Meeting Professionals Expectations LLC 9/4/2018 9/6/2018 0 120 360$169,695.10 0RFP Rcvd Local2018 Allscripts Education $0.00 Booked Business Meeting Sites Resource / R. Mietkiewicz 7/20/2021 7/24/2021 0 278 950$359,754.84 0RFP Rcvd2021 Annual Conference Association-Meetings, Conventions Repeat Planner $0.00newBooked Business Meetings Today 10/26/2018 10/30/2018 0 90 170$112,864.86 0RFP RcvdMeetings Today South 2018 Corporate Networking $0.00 Booked Business Naples Grande Beach Resort 5/7/2019 5/11/2019 0 174 870$320,844.50 0Rfp enhancement LocalPDS UGA Conference Association-Meetings, Conventions $0.00newBooked Naples Grande Beach Resort 7/23/2021 7/28/2021 0 365 1,040$407,925.61 0Rfp enhancementFlorida Sheriffs Association Association-Meetings, Conventions $0.00newBooked Naples Grande Beach Resort 10/2/2018 10/6/2018 0 110 440$163,622.64 0Rfp enhancementAWI Corporate Leads $0.00newBooked National SAM Innovation Project 1/29/2020 2/3/2020 0 500 3,000$1,684,111.59 0RFP Rcvd2020 NSIP Association-Meetings, Conventions $0.00repeatBooked Business Parker Hannifin 1/20/2019 1/24/2019 0 42 107$84,029.95 0RFP Rcvd NationalWinter Planning Meeting 2019 Corporate Cvent $0.00newBooked Business Site Search, Incorporated 9/17/2019 9/19/2019 0 125 375$179,076.21 0RFP RcvdJudicial Assistants Association of Florida (JAAF) Government Repeat Planner $0.00newBooked Business Site Search, Incorporated 5/18/2021 5/22/2021 0 350 935$448,499.61 0RFP RcvdFlorida Federation of Fairs & Livestock 2021 Association-Meetings, Conventions Repeat Planner $0.00newBooked Business Site Search, Incorporated 5/17/2022 5/21/2022 0 350 935$454,765.73 0RFP RcvdFlorida Federation of Fairs & Livestock 2022 Association-Meetings, Conventions Repeat Planner $0.00newBooked Business Site Search, Incorporated 8/24/2018 8/25/2018 0 29 29$12,320.27 0RFP RcvdFlorida Dental Assn Medical/Pharma/Health & Wellness Successful Meetings =SMU $0.00repeatBooked Business Printed: 7/9/2018 Page: 5 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 503 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Site Selection Solutions Inc 4/12/2019 4/18/2019 0 145 620$420,557.02 0RFP RcvdNAEC 2019 Corporate $0.00newBooked Business Square One Meeting Planning 2/26/2019 2/28/2019 0 20 60$28,127.21 0RFP Rcvd RegionalWaypoint Strategic Advisors, SC Financial Networking $0.00newBooked Business The Hutton Group, Incorporated 1/13/2019 1/15/2019 0 20 60$28,701.99 0RFP Rcvd2019 The Hutton Group Board Meeting Corporate $0.00repeatBooked Business The Kellen Company 3/1/2019 3/6/2019 0 49 174$115,290.91 0RFP RcvdVinegar Institute 2019 Annual Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business The Kellen Company 3/31/2019 4/5/2019 0 215 814$517,178.04 0RFP RcvdNCA 2019 Annual Meeting Corporate Cvent $0.00newBooked Business The Ritz-Carlton Golf Resort, Naples 10/8/2018 10/13/2018 0 66 396$121,498.00 0Rfp enhancementFraternal order of Police $0.00 Booked This is Fusion 11/2/2018 11/10/2018 0 150 454$210,300.02 0RFP Rcvd LocalPRF # 7545 November Meeting Corporate Cvent $0.00newBooked Business 95 11,332 40,32365$23,453,485.96 0Event Count: $0.00 Status:CURRENT DEFINITE Florida Attractions Association 6/8/2018 6/13/2018 0 30 109$65,995.49 0RFP Rcvd LocalFlorida Attractions Association June 2018 Overflow Association-Meetings, Conventions Cvent-Debi Knows $0.00newBooked Business JW Marriott Marco Island Beach Resort 6/30/2018 7/5/2018 0 355 2,124$1,004,099.67 0Rfp enhancementTom James Sales Int 2018 Corporate $0.00repeatBooked Naples Grande Beach Resort 6/10/2018 6/16/2018 0 120 595$784,213.37 0Rfp enhancement RegionalFlorida Council Against Sexual Violence $0.00newBooked 0 505 2,8283$1,854,308.53 0Event Count: $0.00 Printed: 7/9/2018 Page: 6 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 504 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE ConferenceDirect / T. Schwinden 6/25/2018 6/30/2018 0 40 160$72,338.85 0RFP Rcvd Local29294 - 2018 Automation Summit OVERFLOW Corporate Cvent $0.00newRFP Pending 0 40 1601$72,338.85 0Event Count: $0.00 Status:LEADS SENT Advantage Destination & Meeting Services, Inc. 4/5/2019 4/8/2019 0 300 1,200$760,903.39 0RFP Rcvd LocalWinner Circle Employee Trip Incentive RFP $0.00newRFP Pending Altour 2/15/2019 2/21/2019 0 163 546$250,569.40 0RFP Rcvd LocalSysco 2019 National Sales Symposium Corporate Cvent $0.00newRFP Pending American Bar Association 1/28/2021 2/4/2021 0 575 2,415$1,502,549.46 0RFP Rcvd LocalResidential Real Estate Council – 2021 Sell-A-Bration Corporate Repeat Planner $0.00newRFP Pending American Express / L. Anderson 1/11/2019 1/17/2019 0 400 1,702$964,802.93 0RFP Rcvd LocalSAGE Therapeutics Launch Medical/Pharma/Health & Wellness Cvent-Debi Knows $0.00newRFP Pending Civitan International 7/27/2021 7/31/2021 0 325 1,300$565,609.32 0RFP Rcvd LocalCivitan International Annual Convention Association-Meetings, Conventions Website $0.00newRFP Pending Conference Direct 1/9/2019 1/13/2019 0 20 60$35,755.10 0RFP Rcvd LocalASA Board Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Conference Direct 3/5/2019 3/11/2019 0 52 175$183,477.99 0RFP Rcvd LocalUNICO Board of Directors Meeting 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending ConferenceDirect / C. Rehak 2/23/2019 2/27/2019 0 100 280$181,868.84 0RFP Rcvd LocalF4SS - 2019 Connect Corporate Cvent-Debi Knows $0.00newRFP Pending ConferenceDirect / K. Renzi 6/1/2019 6/4/2019 0 60 135$75,148.78 0RFP Rcvd LocalFABA 2019 Association-Meetings, Conventions Cvent $0.00repeatRFP Pending Printed: 7/9/2018 Page: 7 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 505 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:LEADS SENT ConferenceDirect / R. Orndorff 11/13/2020 11/18/2020 0 250 802$473,330.54 0RFP Rcvd LocalNACHC 2020 PCA & HCCN Conference Association-Meetings, Conventions Cvent $0.00newRFP Pending ConferenceDirect / S. Gates 1/12/2020 1/18/2020 0 120 490$303,441.42 0RFP Rcvd LocalAmphenol - Doherty Corporate Cvent-Debi Knows $0.00repeatRFP Pending ConferenceDirect / S. Hendrick 1/24/2020 1/30/2020 0 573 1,832$0.00 0RFP Rcvd Local Allscripts 2020 GKO Meeting Medical/Pharma/Health & Wellness Cvent-Debi Knows $0.00repeatRFP Pending ConferenceDirect / T. Schwinden 6/13/2020 6/21/2020 0 160 612$328,163.71 0RFP Rcvd LocalBusiness Statements Corporate Cvent $0.00newRFP Pending Converged Network Services Group 3/13/2019 3/16/2019 0 22 70$45,448.69 0RFP Rcvd LocalCNSG President's Club 2018 [2019] Corporate Cvent $0.00newRFP Pending CWT Meetings & Events 1/25/2019 1/31/2019 0 77 337$194,933.43 0RFP Rcvd Local2019 Regional Sales Meeting - OVID Americas & Solutions Corporate Cvent-Debi Knows $0.00newRFP Pending Edit and Get It 5/17/2019 5/20/2019 0 34 82$45,497.48 0RFP Rcvd LocalNonfiction Writer's Retreat Corporate Website $0.00newRFP Pending Event Travel Management 9/20/2019 9/26/2019 0 310 1,064$506,447.49 0RFP Rcvd LocalEvent Travel Management - Confidential Legal Signed in GA - Sep 2019 Corporate Cvent $0.00newRFP Pending Experient / M. Whitney 2/11/2019 2/16/2019 0 33 67$54,087.78 0RFP Rcvd Local2019 Bakers Dozen Annual Meeting Corporate Cvent $0.00newRFP Pending FROSCH Global Conferences & Events 2/18/2019 2/21/2019 0 97 317$214,260.09 0RFP Rcvd LocalION Strategy Meeting 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 12/10/2019 12/14/2019 0 283 752$393,651.90 0RFP Rcvd LocalNational Association of Blind Merchants 2019 Association-Meetings, Conventions $0.00newRFP Pending HelmsBriscoe 1/9/2021 1/17/2021 0 210 1,151$697,478.06 0RFP Rcvd LocalCP #2 Franchisee Annual Conference 2021 Corporate Cvent-Debi Knows $0.00newRFP Pending Printed: 7/9/2018 Page: 8 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 506 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:LEADS SENT HelmsBriscoe 1/23/2019 1/25/2019 0 130 280$202,152.29 0RFP Rcvd LocalWest Digital Communications 2019 SKO Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 6/26/2019 6/30/2019 0 205 445$286,093.56 0RFP Rcvd Local2019 Summer Conference & Tradeshow Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 1/26/2019 1/29/2019 0 95 225$128,762.13 0RFP Rcvd Local2019 ChemStation Sales Meeting Corporate Cvent-Debi Knows $0.00repeatRFP Pending HelmsBriscoe 6/7/2019 6/8/2019 0 80 160$76,155.86 0RFP Rcvd LocalLowndes, Drosdick, Doster, Kantor & Reed, P.A. Spring Retreat 2019 Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 4/30/2019 5/3/2019 0 70 233$0.00 0RFP Rcvd LocalUnitron 2019 Engage Incentive Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/20/2020 2/28/2020 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2020 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/18/2021 2/26/2021 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2021 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/17/2022 2/25/2022 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2022 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/16/2023 2/24/2023 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2023 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 4/10/2019 4/15/2019 0 116 357$203,087.52 0RFP Rcvd LocalBowman and Brooke Revised 6/8--Spring Retreat 2019 Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 6/28/2021 7/4/2021 0 164 717$340,745.38 0RFP Rcvd LocalAMCSI / Arthrogyposis Multiplex Congenital Support Inc Association-Meetings, Conventions Cvent $0.00newRFP Pending HelmsBriscoe 2/2/2019 2/9/2019 0 120 515$326,494.77 0RFP Rcvd Local2019 STEMCO LP National Sales Meeting Corporate Cvent $0.00newRFP Pending Printed: 7/9/2018 Page: 9 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 507 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:LEADS SENT HelmsBriscoe 11/12/2018 11/16/2018 0 46 170$83,188.16 0RFP Rcvd LocalEmerson Latin American Performance Awards 2018 Cvent-Debi Knows $0.00newRFP Pending IMN Solutions 1/15/2020 1/23/2020 0 19 148$81,031.36 0RFP Rcvd Local2020 IFEBP Executive Committee Meeting Corporate Cvent-Debi Knows $0.00repeatRFP Pending IMN Solutions 6/2/2019 6/5/2019 0 105 278$220,571.90 0RFP Rcvd Local2019 NCHER Annual Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Information Technology Management Forum 11/5/2018 11/10/2018 0 175 552$250,783.34 0RFP Rcvd Local2018 ITS Q4-2018 Symposium Tech Website $0.00newRFP Pending KCI Management Inc 4/20/2020 4/23/2020 0 400 1,200$667,231.87 0RFP Rcvd LocalARGUS 2020 Corporate $0.00newRFP Pending Longview 5/28/2019 5/31/2019 0 225 900$427,210.18 0RFP Rcvd LocalDialog 2019 Financial Website $0.00newRFP Pending Meeting Expectaions, Inc 3/12/2020 3/18/2020 0 150 454$313,717.79 0RFP Rcvd LocalAssociation for Financial Technology 2020 Spring Summit Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Naples Grande Beach Resort 12/10/2019 12/14/2019 0 185 752$341,679.63 0Rfp enhancement LocalNational Association of Blind Merchants 2019 Partner - Hotels $0.00newpending NHS Global Events 6/23/2019 6/29/2019 0 150 450$281,839.33 0RFP Rcvd Local 22nd Annual International Conference & Expo - June 2019 Association-Meetings, Conventions Cvent $0.00newRFP Pending NHS Global Events 4/20/2020 4/24/2020 0 210 647$523,114.62 0RFP Rcvd LocalALFA International- Transportation Practice Group Seminar Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Pfizer 2/2/2019 2/7/2019 0 1,000 4,005$20,622,427. 72 0RFP RcvdOncology POA 2019 Medical/Pharma/Health & Wellness Repeat Planner $0.00newRFP Pending Pfizer 1/5/2019 1/11/2019 0 535 1,820$1,162,186.64 0RFP Rcvd Local2019 PIH IM National Managers POA Meeting Medical/Pharma/Health & Wellness Repeat Planner $0.00newRFP Pending Printed: 7/9/2018 Page: 10 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 508 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:LEADS SENT Premier Management Group & Associates LLC 6/2/2019 6/5/2019 0 100 250$89,547.21 0RFP Rcvd Local2019 Annual Conference and Exhibition Corporate Repeat Planner $0.00newRFP Pending The Kellen Company 1/7/2019 1/12/2019 0 28 112$68,581.28 0RFP Rcvd NationalIDA-SPC 2019 Leadership Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending The Kellen Company 2/17/2020 2/22/2020 0 281 916$571,829.60 0RFP Rcvd LocalCLDA 2020 Annual Meeting Cvent-Debi Knows $0.00newRFP Pending The Lane Group, LLC 12/2/2018 12/5/2018 0 67 201$91,526.10 0RFP Rcvd LocalLinde Distributor Management Meeting Association-Meetings, Conventions Cvent $0.00newRFP Pending The Ritz-Carlton, Naples 5/7/2020 5/14/2020 0 120 580$317,320.37 0Rfp enhancement LocalAllinial Global 2020 Partner - Hotels $0.00 pending Wynford 3/28/2020 4/2/2020 0 472 1,510$987,578.45 0RFP Rcvd LocalTDB424 - 2020 League of Excellence (Revised) Corporate Cvent-Debi Knows $0.00newRFP Pending 0 12,212 45,51051$44,248,868.06 0Event Count: $0.00 Status:TURNED CANCELLED HelmsBriscoe 11/9/2018 11/11/2018 0 55 114$117,683.80 0RFP RcvdBBYO Convention Gold Coast Region October/November Conference November 2018 SMERF Cvent $0.00newPlanner Cancelled RFP HelmsBriscoe 1/18/2019 1/19/2019 0 55 66$78,052.03 0RFP RcvdBBYO Convention Gold Coast Region January 2019 SMERF Cvent $0.00newPlanner Cancelled RFP 0 110 1802$195,735.83 0Event Count: $0.00 Status:TURNED DEFINITE Florida Anthropological Society 5/8/2020 5/10/2020 0 50 130$145,630.02 0RFP Rcvd Regional2020 FAS Annual Conference $0.00 Booked Business Printed: 7/9/2018 Page: 11 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 509 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED DEFINITE Meeting Sites Resource / R. Mietkiewicz 7/20/2021 7/24/2021 0 278 950$359,754.84 0RFP Rcvd2021 Annual Conference Association-Meetings, Conventions Repeat Planner $0.00newBooked Business Meetings Today 10/26/2018 10/30/2018 0 90 170$112,864.86 0RFP RcvdMeetings Today South 2018 Corporate Networking $0.00 Booked Business Naples Grande Beach Resort 7/23/2021 7/28/2021 0 365 1,040$407,925.61 0Rfp enhancementFlorida Sheriffs Association Association-Meetings, Conventions $0.00newBooked Square One Meeting Planning 2/26/2019 2/28/2019 0 20 60$28,127.21 0RFP Rcvd RegionalWaypoint Strategic Advisors, SC Financial Networking $0.00newBooked Business 0 803 2,3505$1,054,302.54 0Event Count: $0.00 Status:TURNED LOST ConferenceDirect / T. Schwinden 2/25/2019 3/3/2019 0 500 1,961$1,314,991.07 0RFP Rcvd Local2019 MSC Conference Corporate Cvent-Debi Knows $0.00newnoneLost Business Experient / C. Reising 1/17/2019 1/20/2019 0 230 509$0.00 0RFP RcvdISTE 2019 Digital Leadership Summit Corporate Cvent $0.00newLost Business Experient / P. Nicoletti@ experient-inc.com 11/5/2021 11/12/2021 0 625 1,922$1,315,159.10 0RFP Rcvd LocalNAED 2021 Eastern Region Conference Corporate Cvent $0.00newLost Business HelmsBriscoe 2/20/2021 2/23/2021 0 262 713$333,264.53 0RFP Rcvd NationalEnergy Insurance Mutual Risk Managers Meeting 2021 Insurance Cvent-Debi Knows $0.00 Other - Please Explain Lost Business Meetings Today 3/1/2019 3/5/2019 0 56 170$127,734.35 0RFP RcvdMeetings Today South 2019 Corporate Networking $0.00 Lost Business 0 1,673 5,2755$3,091,149.05 0Event Count: $0.00 Status:TURNED TENTATIVE Printed: 7/9/2018 Page: 12 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 510 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE Advantage Destination & Meeting Services, Inc. 4/5/2019 4/8/2019 0 300 1,200$760,903.39 0RFP Rcvd LocalWinner Circle Employee Trip Incentive RFP $0.00newRFP Pending Altour 2/15/2019 2/21/2019 0 163 546$250,569.40 0RFP Rcvd LocalSysco 2019 National Sales Symposium Corporate Cvent $0.00newRFP Pending American Bar Association 1/28/2021 2/4/2021 0 575 2,415$1,502,549.46 0RFP Rcvd LocalResidential Real Estate Council – 2021 Sell-A-Bration Corporate Repeat Planner $0.00newRFP Pending American Express / L. Anderson 1/11/2019 1/17/2019 0 400 1,702$964,802.93 0RFP Rcvd LocalSAGE Therapeutics Launch Medical/Pharma/Health & Wellness Cvent-Debi Knows $0.00newRFP Pending Civitan International 7/27/2021 7/31/2021 0 325 1,300$565,609.32 0RFP Rcvd LocalCivitan International Annual Convention Association-Meetings, Conventions Website $0.00newRFP Pending Conference Direct 1/9/2019 1/13/2019 0 20 60$35,755.10 0RFP Rcvd LocalASA Board Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Conference Direct 3/5/2019 3/11/2019 0 52 175$183,477.99 0RFP Rcvd LocalUNICO Board of Directors Meeting 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending ConferenceDirect / C. Rehak 2/23/2019 2/27/2019 0 100 280$181,868.84 0RFP Rcvd LocalF4SS - 2019 Connect Corporate Cvent-Debi Knows $0.00newRFP Pending ConferenceDirect / K. Renzi 6/1/2019 6/4/2019 0 60 135$75,148.78 0RFP Rcvd LocalFABA 2019 Association-Meetings, Conventions Cvent $0.00repeatRFP Pending ConferenceDirect / R. Orndorff 11/13/2020 11/18/2020 0 250 802$473,330.54 0RFP Rcvd LocalNACHC 2020 PCA & HCCN Conference Association-Meetings, Conventions Cvent $0.00newRFP Pending ConferenceDirect / S. Gates 1/12/2020 1/18/2020 0 120 490$303,441.42 0RFP Rcvd LocalAmphenol - Doherty Corporate Cvent-Debi Knows $0.00repeatRFP Pending ConferenceDirect / S. Hendrick 1/24/2020 1/30/2020 0 573 1,832$0.00 0RFP Rcvd Local Allscripts 2020 GKO Meeting Medical/Pharma/Health & Wellness Cvent-Debi Knows $0.00repeatRFP Pending Printed: 7/9/2018 Page: 13 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 511 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE ConferenceDirect / T. Schwinden 6/13/2020 6/21/2020 0 160 612$328,163.71 0RFP Rcvd LocalBusiness Statements Corporate Cvent $0.00newRFP Pending Converged Network Services Group 3/13/2019 3/16/2019 0 22 70$45,448.69 0RFP Rcvd LocalCNSG President's Club 2018 [2019] Corporate Cvent $0.00newRFP Pending CWT Meetings & Events 1/25/2019 1/31/2019 0 77 337$194,933.43 0RFP Rcvd Local2019 Regional Sales Meeting - OVID Americas & Solutions Corporate Cvent-Debi Knows $0.00newRFP Pending Edit and Get It 5/17/2019 5/20/2019 0 34 82$45,497.48 0RFP Rcvd LocalNonfiction Writer's Retreat Corporate Website $0.00newRFP Pending Event Travel Management 9/20/2019 9/26/2019 0 310 1,064$506,447.49 0RFP Rcvd LocalEvent Travel Management - Confidential Legal Signed in GA - Sep 2019 Corporate Cvent $0.00newRFP Pending Experient / M. Whitney 2/11/2019 2/16/2019 0 33 67$54,087.78 0RFP Rcvd Local2019 Bakers Dozen Annual Meeting Corporate Cvent $0.00newRFP Pending FROSCH Global Conferences & Events 2/18/2019 2/21/2019 0 97 317$214,260.09 0RFP Rcvd LocalION Strategy Meeting 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 12/10/2019 12/14/2019 0 283 752$393,651.90 0RFP Rcvd LocalNational Association of Blind Merchants 2019 Association-Meetings, Conventions $0.00newRFP Pending HelmsBriscoe 1/23/2019 1/25/2019 0 130 280$202,152.29 0RFP Rcvd LocalWest Digital Communications 2019 SKO Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 1/9/2021 1/17/2021 0 210 1,151$697,478.06 0RFP Rcvd LocalCP #2 Franchisee Annual Conference 2021 Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 1/26/2019 1/29/2019 0 95 225$128,762.13 0RFP Rcvd Local2019 ChemStation Sales Meeting Corporate Cvent-Debi Knows $0.00repeatRFP Pending HelmsBriscoe 6/7/2019 6/8/2019 0 80 160$76,155.86 0RFP Rcvd LocalLowndes, Drosdick, Doster, Kantor & Reed, P.A. Spring Retreat 2019 Corporate Cvent-Debi Knows $0.00newRFP Pending Printed: 7/9/2018 Page: 14 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 512 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE HelmsBriscoe 4/30/2019 5/3/2019 0 70 233$0.00 0RFP Rcvd LocalUnitron 2019 Engage Incentive Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 6/26/2019 6/30/2019 0 205 445$286,093.56 0RFP Rcvd Local2019 Summer Conference & Tradeshow Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/2/2019 2/9/2019 0 120 515$326,494.77 0RFP Rcvd Local2019 STEMCO LP National Sales Meeting Corporate Cvent $0.00newRFP Pending HelmsBriscoe 11/12/2018 11/16/2018 0 46 170$83,188.16 0RFP Rcvd LocalEmerson Latin American Performance Awards 2018 Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/20/2020 2/28/2020 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2020 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/18/2021 2/26/2021 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2021 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/17/2022 2/25/2022 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2022 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 2/16/2023 2/24/2023 0 700 3,061$1,951,646.30 0RFP Rcvd LocalHalyard Health 2023 GSM Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 4/10/2019 4/15/2019 0 116 357$203,087.52 0RFP Rcvd LocalBowman and Brooke Revised 6/8--Spring Retreat 2019 Corporate Cvent-Debi Knows $0.00newRFP Pending HelmsBriscoe 6/28/2021 7/4/2021 0 164 717$340,745.38 0RFP Rcvd LocalAMCSI / Arthrogyposis Multiplex Congenital Support Inc Association-Meetings, Conventions Cvent $0.00newRFP Pending IMN Solutions 1/15/2020 1/23/2020 0 19 148$81,031.36 0RFP Rcvd Local2020 IFEBP Executive Committee Meeting Corporate Cvent-Debi Knows $0.00repeatRFP Pending IMN Solutions 6/2/2019 6/5/2019 0 105 278$220,571.90 0RFP Rcvd Local2019 NCHER Annual Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Printed: 7/9/2018 Page: 15 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 513 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE Information Technology Management Forum 11/5/2018 11/10/2018 0 175 552$250,783.34 0RFP Rcvd Local2018 ITS Q4-2018 Symposium Tech Website $0.00newRFP Pending KCI Management Inc 4/20/2020 4/23/2020 0 400 1,200$667,231.87 0RFP Rcvd LocalARGUS 2020 Corporate $0.00newRFP Pending Longview 5/28/2019 5/31/2019 0 225 900$427,210.18 0RFP Rcvd LocalDialog 2019 Financial Website $0.00newRFP Pending Meeting Expectaions, Inc 3/12/2020 3/18/2020 0 150 454$313,717.79 0RFP Rcvd LocalAssociation for Financial Technology 2020 Spring Summit Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Naples Grande Beach Resort 12/10/2019 12/14/2019 0 185 752$341,679.63 0Rfp enhancement LocalNational Association of Blind Merchants 2019 Partner - Hotels $0.00newpending NHS Global Events 4/20/2020 4/24/2020 0 210 647$523,114.62 0RFP Rcvd LocalALFA International- Transportation Practice Group Seminar Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending NHS Global Events 6/23/2019 6/29/2019 0 150 450$281,839.33 0RFP Rcvd Local 22nd Annual International Conference & Expo - June 2019 Association-Meetings, Conventions Cvent $0.00newRFP Pending Pfizer 2/2/2019 2/7/2019 0 1,000 4,005$20,622,427. 72 0RFP RcvdOncology POA 2019 Medical/Pharma/Health & Wellness Repeat Planner $0.00newRFP Pending Pfizer 1/5/2019 1/11/2019 0 535 1,820$1,162,186.64 0RFP Rcvd Local2019 PIH IM National Managers POA Meeting Medical/Pharma/Health & Wellness Repeat Planner $0.00newRFP Pending Premier Management Group & Associates LLC 6/2/2019 6/5/2019 0 100 250$89,547.21 0RFP Rcvd Local2019 Annual Conference and Exhibition Corporate Repeat Planner $0.00newRFP Pending The Kellen Company 2/17/2020 2/22/2020 0 281 916$571,829.60 0RFP Rcvd LocalCLDA 2020 Annual Meeting Cvent-Debi Knows $0.00newRFP Pending The Kellen Company 1/7/2019 1/12/2019 0 28 112$68,581.28 0RFP Rcvd NationalIDA-SPC 2019 Leadership Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00newRFP Pending Printed: 7/9/2018 Page: 16 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 514 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE The Lane Group, LLC 12/2/2018 12/5/2018 0 67 201$91,526.10 0RFP Rcvd LocalLinde Distributor Management Meeting Association-Meetings, Conventions Cvent $0.00newRFP Pending The Ritz-Carlton, Naples 5/7/2020 5/14/2020 0 120 580$317,320.37 0Rfp enhancement LocalAllinial Global 2020 Partner - Hotels $0.00 pending Wynford 3/28/2020 4/2/2020 0 472 1,510$987,578.45 0RFP Rcvd LocalTDB424 - 2020 League of Excellence (Revised) Corporate Cvent-Debi Knows $0.00newRFP Pending 0 12,212 45,51051$44,248,868.06 0Event Count: $0.00 0$118,219,056.88183 142,13638,88795Event Count: $0.00 Printed: 7/9/2018 Page: 17 of 17Copyright ©2015 iDSS. All Rights Reserved. - 12.A.1 Packet Pg. 515 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) GROUP MEETING SALES REPORT - Synergy-Connect - Midwest Reps June 1 - 30, 2018 PERIOD AT A GLANCE JUNE 2018 Number of Meeting Planner Contacts 327 Number of RFPs leads sent 8 Number of Groups booked Total Room Nights/Econ. Impact for Period booked Number of RFP Enhancement (RFPE) Requests Number of RFPE’s to Contract Site Visits Number of Shows Attended 4 Sales Activities this Period RFPS: RFP Name Company Contact State Arrival Date Total Room Nights Sysco - Sky is the Limit Trip ALTOUR Farmer, Shay MN 7-Feb-2019 78 Sysco 2019 National Sales Symposium ALTOUR Farmer, Shay MN 18-Feb-2019 546 2019 Bakers Dozen Annual Meeting Experient Whitney, Mimi OH 11-Feb-2019 67 Emerson - Latin America Performance Awards HelmsBriscoe Yount, Alice MN 13-Nov-2018 170 2019 Annual PurityPlus Producers Meeting HelmsBriscoe Dyksen, Cara IN 28-Jan-2019 270 NABM BLAST 2019 Downsized HelmsBriscoe Pollick, Drusilla IL 18-Nov-2019 752 ALFA International - International Client Seminar - March 2020 NHS Global Events Shultz, Bailey IL 03-Mar-2020 943 ALFA International - Transportation Practice Group Seminar - Spring 2020 NHS Global Events Shultz, Bailey IL 21-Apr-2020 647 EVENTS ATTENDED: May 30 - June 2, 2018 - IRF 1 12.A.1 Packet Pg. 516 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Synergy-Connect independently attended the IRF (Incentive Research Foundation) Annual Invitational in Mexico. This event hosts top executives from the Incentive industry including buyers from BI, BCD, Tru Incentives, Koncept Events, Cain Meetings, Fire Light Group, Viktor, MotivAction, Altour, Meridian, Buy the Sea, CWT, Incentive Travel Solutions, JNR, United Incentives, to name a few. June 2 - 5, 2018 - MPI WEC Indianapolis Maura attended the Meeting Professionals International World Education Congress in Indianapolis, IN on behalf of the CVB. This event is MPI’s largest annual event and provides many opportunities for networking and making connections. The event started with the Opening Night event on Saturday, June 2nd and closed with a Networking reception on June 5th. There were also multiple educational sessions throughout the day, which offered additional networking with planners. We had a tabletop on the exhibit floor hosted buyer exchange but no appointments. Clients are from all over North America and we met quite a few with interest in the destination. Attached is the list of business cards collected. In addition, we attended market specific receptions for MPI Chicago Chapter (which Maura is a member of) and MPI Indiana to also promote our events on June 6th. Although the event was very well attended, I would not recommend the exhibit floor for future, but rather register as a regular attendee, free to network at all times. Next year this event will be in Toronto. We will consider for future if it comes back to the midwest. June 6, 2018 - CVB Indianapolis Sales Mission We held two sales missions in Indianapolis on June 6th, the day after the MPI WEC. There were two hotel partners from the destination (Caroline Kissel - Hilton Naples, Jim Glionna - Hilton Marco Island), in addition to Ron Kelly with GlobalWorks DMC and Patrick Corley with Global Evento. We had 7 RSVPs for Lunch and 15 for Reception. Lunch: Harry & Izzy’s Northside Attendees: 1.Shelby Adams, Performance Strategies 2.Michelle Hancock, Advanced Turf Solutions 3.Susie Logan, Advanced Turf Solutions 4.Cara Dyksen, HelmsBriscoe Reception: Le Meridien Downtown Attendees: 1.Marie Arias, Anthem / M&I 2.Stephanie Anderson, Ashfield Meetings & Events 3.Susan Gaughan, Availity 4.Kristin Wall, Suburban Health 5.Maggy Kacmar, Anthem / M&I 6.Tina Taylor / Ashfield Meetings & Events 7.Doug Fields, The Fields Group 8.Kelly Hulsey, The Fields Group Notes and Potential RFPs: ●We have already received a lead from Cara Dyksen at HelmsBriscoe (listed under RFPs). ●Bruce Highberg with HB could not make the event but we are working on an RFP for 2019 and Naples/Marco Island has a good chance. 2 12.A.1 Packet Pg. 517 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) ●Michelle Hancock and Susie Logan; Advanced Turf Solutions - January 2020 Annual Conference. Very rate sensitive but there may be date flexibility. ●Dan Fields from The Fields Group has booked several groups in the destination before and now his brother Doug will likely be down in July or Fall to site for Tom James and other opportunities. Both Doug and his daughter Kelly won certificates from the hotels. ●Both planners from Anthem/M&I: One of them won the Hilton Marco Island two night stay and will be coming to site this fall,, and both have beachfront boutique style resort incentive clients. ●And Kristin Wall with Suburban Health has a program in the destination next year as well. June 14, 2018 - CVB 2019 Strategy Call June 18 - 21, 2018 - LAMITE Synergy-Connect had the opportunity to independently attend the LAMITE (Latin America Meetings & Incentive Exchange) event in Santo Domingo. In addition to meeting some key planners from Latin America, we also got to promote Naples, Marco Island, Everglades to 3 Key US planners: Veronica Mann, WREN (Salt Lake City, UT), Thomas Hinton, CRI Global (San Diego, CA), Kate Curatola, TenDot (Lincoln, NE) June 27, 2018 - CVB 2019 Sales & Marketing Strategy Meeting WEBINARS CONDUCTED: Meetings + Incentives Worldwide was postponed until July ●July 11 - Webinar with Meetings & Incentives Worldwide - 15 planners expected to attend PROSPECTING ACTIVITIES: ●Follow up for MPI WEC and Indianapolis Sales Mission completed ●Prospecting call efforts to Midwest accounts on a weekly basis to introduce destination. ●Prospecting in STL to encourage attendance to Luxury Meetings Summit ●A total of 81 prospecting calls were made (in addition to our in-person networking) ●A total of 246 prospecting emails were sent LOOKING AHEAD: ●July 13 - Luxury Meeting Summit STL ●August 7 - Luxury Meetings Summit Minneapolis ●August 8 - Luxury Meetings Summit Milwaukee ●August 9 - Luxury Meetings Summit Chicago ●August 17 - 21 - ASAE Chicago ●August 27 - 29 - Prevue Chicago 3 12.A.1 Packet Pg. 518 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) LATEST COLLIER TOURISM & DESTINATION FEATURE NEWS Collier Tourism-CVB News Media Outlet Story Title & Link to Online Version Date Details Ad Value Circulation or Unique Views News-Press It's time for shorebird nesting season, Naples Pride festival 5/24/18 Collier Tourism Column: JNM wrote, submitted guest column detailing beach and shoreline etiquette workshop at Rookery Bay during shorebird nesting season; and details on the upcoming Pride Festival $4,924.40 54,498 TravelMole UK Florida Friday: Festivals in Florida 5/25/18 CVB Info Submitted: Coverage of food festivals in Florida's Paradise Coast including Paradise Coast Food & Wine Experience, Stone Crab Festival, Everglades Seafood Festival, Marco Island Seafood & Music Festival, Sizzle Southwest Florida Restaurant Weeks. Naples Daily News April visitation in Collier County declines 5/30/18 Early Easter, unusual weather, brush fires, high room rates combine to result in overall decline compared to April 2017. But, summer outlook is very positive from hotel GM's. Naples Daily News Subtropical storm Alberto causes erosion, sea turtle nest losses on Collier beaches 5/30/18 Southerly winds stripped sand from beaches in Naples Naples Daily News No emergency beach renourishment after Alberto 5/31/18 No interim beach renourishment planned Naples Florida Weekly A busy season 6/7/18 Passenger counts up in airports across S. Florida Naples Daily News Brent Batten: Private beach in Naples? People went down that road before 6/10/18 Report on past history of public vs. private use of Naples beaches News-Press Are there too many hotels planned for Ft. Myers, Naples? More than a dozen hotels planned for Lee, Collier 6/11/18 JW quote: Report on planned new hotels $12,000.00 54,498 12.A.1 Packet Pg. 519 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Fox 4 Host spring up in anticipation of future sports complex 6/11/18 News at 6: Construction hasn't started on new sports complex yet, but new hotels are springing up in the area in advance of the facility's opening in late 2019 $466.00 8,090 Fox 4 Hotels spring up in anticipation of future sports complex 6/11/18 News at 11: Construction hasn't started on new sports complex yet, but new hotels are springing up in the area in advance of the facility's opening in late 2019 $309.00 3,585 Naples Daily News Collier sales tax debated at public forum 6/11/18 Tourist tax can't be used for infrastructure, workforce housing, mental health facilities, etc. that a sales tax could fund. Tourists and out-of-county workers would help pay through sales tax revenues. Fox 4 Morning News: Hotels popping up all over Collier County 6/12/18 Construction hasn't started on new sports complex yet, but new hotels are springing up in the area in advance of the facility's opening in late 2019 $220.00 2,200 Naples Daily News Youth football event contract OK's six-figure contract to host FBU, but some have questioned the county's inestment… 6/13/18 BCC approves FBU event agreement ($512,000 in tourist tax money) despite hoteliers, others questioning the value of the event. $8,155.35 72, 854 Naples Daily News Online Hoteliers, others question value of Collier investment in FBU Championships 6/13/18 BCC approves FBU event agreement ($512,000 in tourist tax money) despite hoteliers, others questioning the value of the event. $397.70 864,559 Naples Daily News Brent Batten: Collier sports complex refrain, 'Take us out of the ball game' 6/13/18 Column about Lee County's dominance in youth baseball as reason for new Collier sports complext plan adjustment to move to multipurpose fields that would attract soccer, lacrosse, rugby, etc. Naples Daily News Collier sports complex design OK'd with shift to more multi- purpose fields 6/13/18 BCC approves $4.8 million design contract with 16 multipurpose fields including four to accommodate baseball and softball. First fields to open 2019 with facility complete by 2021. News-Press LGBT Pride Month a time to celebrate, bring awareness 6/15/18 Guest opinion column on advances in SWFL LGBT awareness, tolerance; including recognition of inclusion of LGBT-friendly messages CVB tourism marketing 12.A.1 Packet Pg. 520 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Naples Daily News Tourism-focused economy still grapples with workforce brain drain 6/18/18 Lack of diversity in employment opportunities, recreational options for younger professionals, causes them to leave the area. News-Press Tourism-focused economy still grapples with workforce brain drain 6/18/18 Lack of diversity in employment opportunities, recreational options for younger professionals, causes them to leave the area. News-Press Collier County welcomes Florida professionals and travel writers 6/21/18 Collier Tourism Column: JNM wrote, submitted guest column about destination hosting the Florida Attractions 2018 Annual Conference and two SATW press trips before and after the SATW Eastern Chapter Conference in Ft. Myers/Sanibel $3,777.98 54,498 Naples Daily News Chill in the air: Canadians in Florida cancel visits as tensions with U.S. snowball 6/21/18 Report on some Canadians planning to skip Florida vacations due to potential trade war presidential rhetoric Naples Daily News Collier County tourism numbers flat in May 6/25/18 TDC Meeting, CVB info submitted: Report based on Walter Klages' visitation data report at June TDC meeting, CVB PR also submitted full visitation report and presentation to writer $2,834.96 72,835 Naples Daily News Arthrex moving along on its expansion project in North Naples 6/29/18 Work continuing on new office campus and hotel facilities $36,838.00 Destination Feature News Media Outlet Story Title & Link to Online Version Publicati on Date Details Ad Value Circulation or Unique Views South Florida Luxury Guide Destinations By Land: Florida Summer Issue CVB FAM/LHG: Coverage resulting from Angela Carlton press visit, includes JW Marriott, Dolphin Explorer Florida Sportsman Spring Gems (10,000 Islands)May 10,000 Islands permit - catching over wrecks $21,164.00 76,548 12.A.1 Packet Pg. 521 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Florida Sportsman Steppin' Up: Growing out of your microskiff? Pay attention.May Boat review mentioning benefits of increasing size of boat from microskiff for use in fishing/camping in the Everglades, and safely carrying children, etc. $17,004.00 76,548 NYCPretty.com Fitness: Marco Island Escape 6/1/18 Detailed blog post with photos of a fitness getaway to JW Marriott Marco Island. Explores many fitness options and great dining choices at the resort San Francisco Chronicle - Video Video shows top 5 Happiest City Area's in the U.S. - based on Gallup-Sharecare rankings 5/30/18 Produced by Wibbitz Naples Illustrated 11 Ways to Explore Nature in Naples 5/30/18 Variety of ways to explore the natural side of Naples Orlando Magazine Naples FL Getaway: Coastal Joy June CVB Media Visit: Barry Glenn reports on Naples as a result of his recent visit inluding a collection of memorable moments $9,470.00 31,626 BestThingsFL.com Independence Day Celebration June Everglades City early 4th celebration, parade, fireworks Gulfshore Life Dining Review: Dorona in Naples June Rave review for new restaurant in the Aielli Group History Channel - Swamp Mysteries with Troy Landry Gator vs. Python: Featuring "Wildman" Dusty Crum 6/7/18 SFWMD licensed python hunter Wildman goes on a hunt with host Troy Landry and deals with an alligator vs. python battle. MoneyRates.com Top 10 most fashionable cities in the U.S.6/7/18 MoneyRates.com fashion retails analysis puts the Naples MSA in Top 10 cities for fashion shopping opportunities. News-Press Done with domes 6/11/18 County cedes code oversight of domes off Cape Romano, now under jurisdiction of state via Rookery Bay $8,111.79 54,498 Naples Daily News Fate of partly submerged dome homes near Marco shifts, now up to state 6/8/18 County cedes code oversight of domes off Cape Romano, now under jurisdiction of state via Rookery Bay Smart Meetings 7 Smart Moves 7/9/18 Steve Falciani appointed GM at Hilton Marco Island Beach Resort & Spa Best Products Summer Vacation Ideas You Don't Need a Passport For 6/11/18 CVB Media Visit: Tigertail Beach on Marco Island is included on the list $4,316 647,311 12.A.1 Packet Pg. 522 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Naples Daily News Brooks Burgers inducted into TripAdvisor's Hall of Fame 6/12/18 Brooks Burgers received its fifth consecutive Certificate of Excellence from TripAdvisor, putting it into the TripAdvisor Hall of Fame Obsessed by Portia Where to Stay and Play on Marco Island 6/13/18 CVB Media Visit: Portia Smith (sponsored by Alaska Airlines) visits with family from Seattle, WA to find the best places to stay, play, dine on Marco Island. Naples Daily News New brewery restaurant replacing Public House at Creekside Corners on Immokalee Rd. 6/13/18 Restaurant partnership between Phelan Family Brands and Bone Hook Brewing Coastal Breeze News Enjoy summer pool parties at the Hilton Marco Island 6/14/18 Hilton Marco will include Saturday afternoon Pool Parties (2-6 p.m.) with live bands in its Day Pass program. Day passes are $35 and include pool and beach access, pool chair and towel, two beverages, on- site parking, etc. Naples Herald Baby loggerhead becomes Conservancy's new ambassador 6/16/18 Conservancy announced Nin, a baby male loggerhead sea turtle, as their new sea turtle ambassador at Dalton Discovery Center. Patch.com Happy Father's Day 2018 from South Florida - Marco Island tribute 6/17/18 Readers send in photos and tributes for Father's Day. From Laura T. of Boca Raton, Fla. I love fishing with my father, Alan T. at Marco Island in the summertime. Priceless! Thanks for holding all my fish for the photos throughout the years! Realtor.com Fountains of Youth: The 10 Places Where Americans Live the Longest 6/18/18 The data team at realtor.com® set out to find the American fountains of youth - the 10 counties where people live the longest - including Collier County/Naples, FL. Coastal Breeze News Phelan Family Brands parnters with Bone Hook Brewing 6/19/18 Owners of Pinchers, Deep Lagoon, Texas Tony's Rib & Brewhouse partner with Bone Hook Brewing on a new restaurant in Naples at Creekside Corners USA Today 10Best Drinks on the Beach in Naples, FL: The Quintessential Vacation Experience 6/19/18 CVB Press Trip: Roundup of beach bars includes new information gained from recent press trip 12.A.1 Packet Pg. 523 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) Naples Daily News Pulitzer-winning columnist Charles Krauthammer enjoyed visiting Naples 6/22/18 Krauthammer loved visiting Naples, which he did for numerous speaking engagements WINK TV It's not safe': combination of red tide and algae frustrating SWFL 6/29/18 Report combines mentions of red tide outbreak with problem of algae in the Caloosahatchee river. It does mention that waters are clear from south of Caloosahatchee through Marco Island. The Weather Channel - Weather.com Southwest Florida red tide kills manatees, turtles and fish 6/29/18 Report on large red tide - mostly in Lee and Charlotte County areas - but also mentions waters down to Marco Island. News-Press It's not all bad news from the beaches; Here are six spots near Fort Myers and Naples in fine shape 6/29/18 News-Press reports on where the red tide is NOT impacting beaches (mostly Lee County beaches) including mention of Delnor-Wiggins Pass State Park in Collier County. Also includes resources for people to Naples Daily News It's not all bad news from the beaches; Here are six spots near Fort Myers and Naples in fine shape 6/30/18 Reprint of News-Press report on where the red tide is NOT impacting beaches (mostly Lee County beaches) including mention of Delnor-Wiggins Pass State Park in Collier County. Also includes resources for people to log on and find up-to-date red tide reports. The Real Deal Mansion's $48.8M price is the highest ever for a home in Collier County 6/30/28 Beachfront mansion in Naples sold for $48.8 million, the highest ever paid for a Collier County residence - but a bargain, compared with the asking price of $60.9 million. Fox 4 Meet Marvel super heroes at Naples Zoo until Monday 6/30/18 Zoo's annual special appearance of Marvel Superheroes great choice for kids WINK TV Naples Airbnb guests say neighbor threatened them with gun for being noisy 6/29/19 Noisy Airbnb guests in Naples Park threatened by neighbor with gun. ESPN 99.3 FM Reel Talk Radio Marco Island will enforce personal fireworks ban 6/30/18 Radio show coverage of Marco Island's plan to enforce the no personal fireworks law Architectural Digest 7 of the Most Expensive Hotel Renovations Ever July Seven top hotel renovations in terms of total cost. JW Marriott Marco Island is 2nd most expensive $688.50 1,496,746 12.A.1 Packet Pg. 524 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) NYCPretty.com Fitness: Marco Island Escape 7/1/18 Detailed blog post with photos of a fitness getaway to JW Marriott Marco Island. Explores many fitness options and great dining choices at the resort Naples Daily News 16 Instagram-worthy spots around SWFL 7/2/18 Spots for good Instagram photos including many in Naples, Marco Island, Everglades Naples Daily News What's the secret to living in the moment? Naples wellness experts weigh in 7/10/18 Mindfulness is being embraced in the Naples area through yoga, meditation gatherings and classes and more. Travel + Leisure Top 10 Resort Hotels in Florida (Excluding Miami Beach)7/10/18 The Ritz-Carlton Golf Resort, Naples is #6 on this prestigious list from the annual T + L magazine World's Best Awards reader's survey. Luxury Travel Advisor Naples, FL hotel finish renovations 7/10/18 Hotels complete, or are about to, renovations big and small. International Business Times Photo and caption: Wooten's alligator show 7/10/18 Story on capture of alligator responsible for attack on several dogs in Venice includes a representation photo of an alligator show at Wooten's taken Nov. 18, 2017 (Photo: REUTERS/Loren Elliot $3,627.27 15,770,748 Pensacola News Journal Florida bucket list: 20 things you have to do in the Sunshine State 7/10/18 Includes shelling at "Shell Key (Island) in the Ten Thousand Islands WILX-10 Traverse City, MI Is there a good burger place in mid-Michigan?7/11/18 Store references TripAdivsor's list of top burger restaurants, including Brooks Gourmet Burgers & Dogs in Naples $45.38 197,294 Florida Weekly Snake Hunters 7/11/18 CVB Press Trip: CVB-arranged python information program in Big Cypress Nat'l Preserve with Wildman, others resulted in this cover feature story $3,156.00 63,000 12.A.1 Packet Pg. 525 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) MEDIA SUBMISSIONS, CONTACTS - CVB In-House Jun-18 Date Staff Media Outlet Name Info Photos / Video 5/29/2018 JNM Casino magazine; SIRK TV-The Inside Reel Tim Wassberg Sent Seminole Casino background, put in touch with casino marketing/PR 5/30/2018 JNM FADMO Tourism Marketing Today Susan Trainor Submitted Nat'l Travel & Tourism week events wrapup with photo 6/1/2018 JNM German Radio Eike Knall Invite to join SATW python program 6/4/2018 MP Victoria Valentim Zebra (CVB Brazil)Approved photos for Brazil social media use 6/2/2018 JNM SATW Freelance Evelyn Kanter Pre-conference FAM trip Marco Island and Everglades 6/2/2018 JNM SATW Freelance Chelle Koster Walton Pre-conference FAM trip Marco Island and Everglades 6/2/2018 JNM SATW Freelance Bob Jenkinis Pre-conference FAM trip Marco Island and Everglades 6/2/2018 JNM SATW Freelance Larry Larsen Pre-conference FAM trip Marco Island and Everglades 6/3/2018 JNM Radio Group Germany Eike Knall Joined pre-SATW program in Big Cypress on invasive pythons, tour Kirby Storter boardwalk, lunch at City Seafood, Everglades City 6/4/2018 JNM SATW Eastern Chapter Conference Opening Event Multiple contacts 6/6/2018 Maria Avianca-Brazil Press Trip 4 attendees Brazil press trip 6/6/2018 JNM SATW Eastern Chapter Conf. Media Marketplace Meeting 6/6/2018 SATW Eastern Chapter Conf. Media Marketplace Meeting 6/6/2018 SATW Easter Chapter Conf. Media Marketplace Meeting 6/6/2018 SATW Eastern Chapter Conf. Media Marketplace Meeting 12.A.1 Packet Pg. 526 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) 6/6/2018 SATW Eastern Chapter Conf. Media Marketplace Meeting 6/6/2018 SATW Eastern Chapter Conf. Media Marketplace Meeting 6/6/2018 SATW Easter Chapter Conf. Media Marketplace Meeting 6/6/2018 SATW Eastern Chapter Conf. Media Marketplace Meeting 6/6/2018 JNM Naples Grande Brittney Kleis Marketing Approved photos requested 6/7/2018 JNM SATW Freelance Judy Wells Post-conference FAM trip Naples 6/7/2018 JNM SATW Freelance Evelyn Kanter Post-conference FAM trip Naples 6/7/2018 JNM SATW Freelance Jane Ockershausen Post-conference FAM trip Naples 6/7/2018 JNM SATW Freelance Nina Africano Post-conference FAM trip Naples 6/7/2018 JNM SATW Freelance Andrew Hassard Post-conference FAM trip Naples 6/11/2018 JNM Naples Chamber Lori Lou Waddell Approved photos for possible rack card use. 6/11/2018 JNM Naples Chamber Lori Lou Waddell Sent additional photo for consideration for Chamber rack card 6/11/2018 JW, JNM Fox 4 TV Karl Fortier JW interview on new sports complex. BCC to vote on contractor approval Tuesday 6/12 6/11/2018 JNM TravelMole UK via Will @CVB UK Write July/August kids summer learning submission for Florida Friday on TravelMole 6/14/2018 JNM Vacations to America (UK Tour Operator)Lynn Redshaw Approved beach, island, boating photos for brochure and website 6/14/2018 JNM ESPN Reel Talk 99.3 FM Rob Modys Sent info on annual Father's Day fishing event at Naples Botanical Garden. 12.A.1 Packet Pg. 527 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) 6/14/2018 JNM ESPN Reel Talk 99.3 FM Rob Modys Sent info on annual Spammy Jammy event for beginning of hurricane season at Little Bar, Goodland. 6/14/2018 JNM Paradise Coast Lacrosse Classic Marshall Huggins Approved photo request for promotion of November Lacrosse Classic tournament 6/15/2018 JNM Meetings Today Tyler Davidson Full description of our showcase meeting including experiential elements for consideration by Meetings Today for a special CVB/DMO guide 6/15/2018 JNM Meetings Today Tyler Davidson Submitted photos of our showcase event, the FAA annual confernce 6/18/2018 JNM Luxe Recess Robin Hutson Submitted Edgewater Beach Resort for a family beach resort editorial query 6/19/2018 JNM Casino Player and Sirk TV Tim Wassberg Sent contacts for FWC re: Lake Trafford fishing and restoration, background info 6/19/2018 JNM News-Press Robyn Holmes George Submitted Collier Tourism column covering CVB sponsorship/support of FL Attractions Association annual meeting; two SATW press trips 6/19/2018 JNM News-Press Robyn Holmes George Photos for Collier Tourism column 6/19/2018 JNM NBC-2 Gabrielle Dawkins Greetings, exchange contact info 6/21/2018 JNM Southern Boating Bill AuCoin Submitted information on 2018 Stone Crab Festival 6/21/2018 JNM Southern Boating Bill AuCoin Submitted photo gallery of images for Stone Crab Festival 12.A.1 Packet Pg. 528 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) 6/22/2018 JNM Casino Player and Sirk TV Tim Wassberg Updates for casino, Lake Trafford visit 6/22/2018 JNM Incentive magazine Leo Jakobsen Write post-Irma destination update and draft JW quote for inclusion in story 6/25/2018 JNM Naples Daily News Laura Layden Sent update on reports to be given at TDC 6/24/2018 JNM Naples Daily News Laura Layden Sent May tourism data reports 6/25/2018 JNM Incentive magazine Leo Jakobsen Sent photos for SWFL post- Irma snapshot 6/25/2018 JNM Incentive magazine Leo Jakobsen Wrote and submitted area snapshot - no sign of Irma damage; details renovation updates 6/25/2018 MP Smart Meetings/Corp & Incentive Travel Steve Winston Communicating about upcoming visit to JW Marriott; possible off-property activities 6/25/2018 JNM Meetings Today Tyler Davidson Provided CVB name, contact information according to section format. Provided CVB showcase event meeting planner contact Freelance travel Roger Sands Accept LinkedIn follow request 6/26/2018 JNM Casino Player and Sirk TV Tim Wassberg Updates for casino, Lake Trafford visit Freelance travel Sandra Bornstein Accept LinkedIn follow request; follow- up from IPW 6/26/2018 JNM ESPN 99.3 FM Reel Talk Radio Rob Modys Sent NPS Operation Dry Water news 6/28/2018 JNM Redação FLY David Sendra Responded to message regarding opportunity to be in Brazilian travel mag in VIP airport lounges 6/28/2018 JNM Flamingo Magazine Ellen Patch Communicating about Stone Crab Festival 6/28/2018 JNM German Radio Eike Knall Sent link to Big Cypress Flikr photos 12.A.1 Packet Pg. 529 Attachment: Detailed Staff Report (6234 : Detailed Staff Report) 6/29/2018 JNM ESPN 99.3 FM Reel Talk Radio Rob Modys Sent Marco Eagle coverage of Marco Island PD's announcement - they will enforce fireworks laws JULY 7/2/2018 JNM News-Press Robyn Holmes Geroge Submitted Collier Tourism column photo options 7/2/2018 JNM News-Press Robyn Holmes Geroge Submitted Collier Tourism column 7/5/2018 JNM ESPN 99.3 FM Reel Talk Radio Rob Modys Sent Bourbon Onboard event info, Naples Princess/Shula's 7/9/2018 JNM Travel Mole UK - Florida Friday via CVB UK Write Eco Friendly destination blurb for submission 7/9/2018 JNM Naples Passport Eric Miller Submit updated welcome letter; submit major annual events list for 2018/2019 7/9/2018 JNM Brand USA Susannah Costello Approvals, feedback for Marcos Panger videos, wireframes - Brazil market content 7/10/2018 JNM Flamingo magazine Ellen Patch Stone Crab Festival information 7/10/2018 JNM Flamingo magazine Ellen Patch 7/10/2018 JNM Luxury Travel Advisor via LHG Send copy edits/updates for consideration 7/10/2018 JNM Orlando Magazine; TOTI Media Brooke Morton Sent hotel renovations release; ideas for a Naples or Marco Island staycation story (Hyatt House, Hilton Marco Island, JW) 7/10/2018 JNM ESPN 99.3 FM Reel Talk Radio Rob Modys Sent Blue Zones Project release on Vanderbilt Country Club acceptance for club restaurant 12.A.1 Packet Pg. 530 Attachment: Detailed Staff Report (6234 : Detailed Staff Report)