TDC Minutes 09/27/2004 R
September 27, 2004
TRANSCRIPT OF THE MEETING OF THE COLLIER
COUNTY TOURIST DEVELOPMENT COUNCIL
Naples, Florida, September 27, 2004
LET IT BE REMEMBERED, that the Collier County Tourist Development
Council in and for the County of Collier, having conducted business herein,
met on this date at 9:00 AM in REGULAR SESSION in Building "F of the
Government Complex, East Naples, Florida, with the following members
present:
CHAIRMAN: Commissioner Donna Fiala
(Excused)
Vice Chairman Glenn Tucker
David Loving
Kevin Durkin (Absent)
Robert Dictor
Susan Becker
Murray Hendel
Douglas House
John Sorey III (10:28 AM)
ALSO PRESENT: Jack Wert, Director of Tourism
Maria Bernal, Executive Assistant/Tourism
Heidi Ashton, Assistant County Attorney
Gail Hambright, Administrative Assistant
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MEETING AGENDA & NOTICE
COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL
Monday, September 27,2004,9:00 A.M. - Noon
Collier County Government Center, Administration Bldg. F, 3 rd Floor
3301 East Tamiami Trail, Naples, FL 34112
I. Call to Order
II. Roll Call
III. Changes and Approval of Agenda
IV. Approval of TDC Minutes - Regular Meeting June 28, 2004
V. Staff Reports
1. Director's Report - Jack Wert
2. Sales Manager Report - Debi DeBenedetto
3. P.R. Manager Report - JoN ell Modys
4. Film Coordinator Report - Maggie McCarty
5. Inquiry Reports - Jack Wert
Phase V - Fulfillment & Call Summary
a. Golf Pac Inquiries
b. Search Engine Report
6. Evans-Klages Research Services - Walter Klages
7. Paradise Advertising & Marketing - Cedar Hames
VI. Old Business
1. South Marco Beach Renourishment/Caxambas Pass Dredging; Permit Fees
required by Request for Additional Information #1
2. County/City of Naples Beach Renourishment Update;
Permitting Issues
a. Clam Pass Park Beach Renourishment
3. Hideaway Beach Renourishment Update: Consultant Funding Budget
Amendment for Pre-Construction Survey and Rest-of-Permitting-Issues Work
Orders
VII. New Business
1. Post "Hurricanes" Beach Impact Assessment
2. Barefoot Beach Renourishment & Wiggins Pass Dredging
VIII. Announcements
IX. Audience Input & Discussion
X. Council Discussion
XI. Next Meeting Date/Location - October 25, 2004
XII. Adjournment
All interested parties are invited to attend, and to register to speak and to submit their
objections, if any, in writing, to the board prior to the meeting if applicable.
For more information, please contact Jack Wert at (239) 403-2402.
If you are a person with a disability who needs any accommodation in order to
participate in this proceeding, you are entitled, at no cost to you, to the provision of
certain assistance. Please contact the Collier County Facilities Management Department
located at 3301 East Tamiami Trail, Naples, FL 34112, (239) 774-8380.
Public comments will be limited to 5 minutes unless the Chairman grants permission for
additional time.
Collier County Ordinance No. 99-22 requires that all lobbyists shall, before engaging in
any lobbying activities (including, but not limited to, addressing the Board of County
Commissioners) before the Board of County Commissioners and its advisory boards,
register with the Clerk to the Board at the Board Minutes and Records Department.
September 27, 2004
I. Meeting was called to order by Vice Chairman Glenn Tucker at 9:00 AM.
Pledge of Allegiance was recited.
II. Roll Call: Roll call was taken with Commissioner Fiala and Mr. Sorey being
excused. Mr. Durkin was absent. A quorum was established.
III. Changes and Approval of Agenda:
Ms. Becker moved to approve the Agenda as presented. Second by
Mr. House. Carried unanimously 6-0.
IV. Approval of TDC Minutes-Regular Meeting June 28, 2004
Ms. Becker moved to approve the minutes of June 28, 2004. Second by
Mr. Durkin. Carried unanimously 6-0.
V. Staff Reports:
1. Directors Report - Jack Wert (Gave Debi DeBenedetto's report as
well)
· They have gone from an all paper Agenda to an electronic Agenda
that is on the Website. Will save printing costs.
· Hosted SE Education Conference of Meeting Professionals Int. at
Registry Resort in August. Voted best MPI ever held.
· Debi attended other shows and conferences in many areas of the
States. Many of their booths were shared by Hotel partners.
· JoNell Modys very busy during Hurricane Season working with
emergency centers as well as other entities.
· Tourist Tax May/June/July - record months. September slowest
month.
· Special 800# was available during Hurricane Season all over the
United States for availability of Hotel rooms in the area.
Emergency Operation Center used the number for many of the
calls they received. Averaged 400 calls a day normally and 500
calls a day during Hurricane Jeanne.
· Some meetings have canceled and some rescheduled - but they
haven't rescheduled during hurricane Season.
· May be next summer before we see any impacts from the storms.
National News and Weather Channel hasn't told the whole story.
Collier County has not been in the news - consequently prompted
the calls.
· State Tourism is doing research for future and potential visitors to
see what their plans and vacations may be.
· There are misconceptions - and getting the word out that we
haven't been affected by Hurricane Charlie etc... Emergency funds
have been and will be used. Ran on CNN Headline News and in
the Palm Beach and Miami markets.
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September 27,2004
2. Sales Manager Report - Debi DeBenedetto
Report was given by Mr. Wert above.
3. P.R. Manager Report - JoN ell Modys
· Appointed as At-Large member for State's Tourism PR
Committee. Has put her in the midst of the States efforts to
recover from all the storms.
· Placed key messages stating we are "okay".
· Many Press Releases were distributed. Articles in packet.
· Hotel Hot line had been implemented and generated over 1,200
calls.
· F AM Trip for travel writers did not cancel and were thrilled they
attended. They saw first hand how a Hurricane hit so close and
impacted North Naples and how Collier County was a true
Paradise.
· Non-Hurricane Publicity Highlights were given. (Everglade City-
Fishing in the Everglades) Capt. Gary Thompson
· Post storm can turn into feature articles.
· Covered other activities she has been involved in.
· Responding to requests by media and websites.
4. Film Coordinator Report - Maggie McCarty
· Strong summer in Productions
· Two low budget films shot here - commercial print work and
episode of "I Want That House"
· European television market is discovering Collier County.
· Hope to host UK's location managers Guild
· Talking with German television
· Working on Film Office Website with Paradise Marketing on more
location photos, links and downloadable permits and a CD.
· Attended Independent Film Producers Market in New York - co-
sponsored reception.
· Naples will host an orientation State wide - contest challenging
film makers from students to professionals.
· Articles included in packet.
· Re-elected as State Chair of Film Commissioners Council
5. Inquiry Reports - Jack Wert
Phase V - Fulfillment & Call Summary
- June/July and August reports in the packet.
- Discussed the different call areas along with magazines, guides,
television and the websites.
- Newspaper inserts have resulted in numerous inquiry calls.
a. Golf Pac Inquiries - $250,000 in impact leads for the fiscal
year. Continues to be good.
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September 27,2004
b. Search Engine Report - pay per click sites - Google,
Looksmart and Overture.
6. Evans-Klages Research Services - Walter Klages
o In first 2 quarters of year - reached 932,000+ visitors
o Economic Impact - $633M last year - $702M in expenditures this year.
o Discussed the different market areas with money being spent on retail
and dining out.
o In-Home Visitors - tracked since 1981. Tracked by in-home survey
onsite. Done randomly and then calculated by a percentage.
o Covered the Graphs and Maps in handout. Occupancy - May critical
point because high season ends - summer season is June/July &
August. Another break is in August with second season being
Sept/OctlNov/Dec. Need to concentrate on the second season.
Attractive for Europeans and get-a-way holidays.
o Covered the visitor origins and Occupancy and room rates
o Internet very important - strong for information sources
o Median Age of visitors attracted is 42.6 and Median Household
Income is $147,439 - very unusually high figure, dealing with very
upscale, very demanding and very picky group of people. Need to
deliver the product and we do.
o Hurricane Panel results - Severe Impact 16%, Minor Impact 24% and
no impact 60%. (No real physical damage in our area)
o Estimated time to recover is less than 1 month.
7. Paradise Advertising & Marketing - Cedar Hames
Kerry Durand gave a brief overview with handing out a Sales CD to the
Board which can also be mailed as it is the size of a business card. She
showed it on the computer to show it is similar to a TV spot and linked to the
web page.
· They reacted quickly to the Hurricane emergencies - two spots
were shown that aired on TV due to Hurricane Charley. An E-blast
was run nationally and online. (Coast is Clear & Out of Harms
Way & Thing of the Past)
· They have campaigns for other emergencies that may occur.
· Marketed a Coop Marketing Booklet - vacation guides etc.
· Were able to send attached e-mail blast to entire data base of
names.
Mr. Wert talked about the Marketing and Advertising Plan.
. Page 141 in thcir packet illustrated "Branding the Destination" and gave
the Brand ImpJementation.
. A branding and slogan for this destination as Paradise Coast - Florida's
Last Paradise -- many of the Hotels are now anxious to use the same
message in their advertising and promotions. The Agency is working on
pieces they can use on web sites etc.
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September 27, 2004
· Mission and "Vision of the Destination and Mission Statement" was
referred to on Page 142. Generates positive economic impact for the
Community.
· Competitive Analysis - showed how many advertising dollars they need
to be competitive with other destinations. Are at a competitive
disadvantage having the few dollars they have. Have to leverage the
dollars best way they can - that's why they coop as much as they do. If
not out there advertising their product - it's out-of-sight out-of-mind and
is quickly forgotten. Will then lose market share.
Dave DiMaggio - Paradise Marketing
· Goals - raise awareness and change consumer perceptions of our area to
increase year-around visitation.
· Objectives - define the greater Naples, Marco Island and the Everglades
brand. Competitively position the area. Increase name and brand
awareness, focus on summer visitation and focus on the toll-free numbers
and web site.
· Situation Analysis and Branding the Destination - doing thorough
research. Supporting "Florida's Last Paradise." He suggests "stay the
course. "
· Message Tactics - refining and adjusting. Intensify the color "blue."
· Will do a visitor guide, golf guide, PR CD, tweaking TV and refining
messages. Give good strong image and look - more photos will be taken
and the entire County can use them. Will establish a library.
Cedar Hames - Paradise Marketing
· Media Strategies - Leisure Market - continue to go after May through
October markets. Target family and couples. Age group 25-54 year olds
and secondary of 55+ and weighted towards women. (they are the
decision makers)
· Looking at niche markets including eco-tourism - wildlife watching is one
ofthe fastest growing tourism interests. Will also look at the fishing and
golf.
· Continue broadcasting towards the Southeast markets. Do a blitz in May.
· Inquiry television aimed at feeder markets in the Midwest and Northeast.
· Parks Program - working on involving the Everglades more this coming
year. A program including radio and television and run May/June/July.
Because the parks are not-for-profit working with the Florida Assoc. of
Broadcasters, they are working on a program they would invest $100,000
on and receive $300,000 in exposure. He will get back on this possibility.
· Buy National Publications and looking at newspapers.
· Consumer magazines, Direct Mail, Post Cards and partnership with
American Express.
· E-Blast aimed at high end prospects. Banner advertising, per click and
search engine optimization.
· Everglades Angler Television was done this year. Traveling exhibit.
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September 27,2004
· Golf and Golf Pac.
· Travel Agents -minimum exposure - not as effective as they use to be
domestically, but will look at the International programs this year. Official
Industry Guidc
· Group business - Meeting Planners, Corp. Assoc., Governmental
incentives and summer programs.
· Many others such as online, TV commercials, photography & Film
Commission Brochure.
· Conclusion - There is an upswing and economy is improving. Have had
record- breaking tax collections and business in general has increased.
They are looking to improve and do better in the future.
BREAK-I0:38 AM
RECONVENED -10:51 AM
VI. Old Business:
1. South Marco Beach Renourishment/Caxambas Pass Dredging; Permit
Fees required by Request for Additional Information #1.
Mr. Wert is rccommending $3,000 for the Permit.
Ron Hovell- Public Utilities Engineering Dept. - doesn't need an
approval for funding at the meeting. The RAI asks for more questions; so
rather than have the Committee approve partial permit fees today and
more at a later date, they will do it all at once when receiving the final
answer.
. Update given:
- Working with Engineer to respond to Request for Additional
Inforn1ation.
Conference scheduled on Marco Island later in the week.
OppOliunities will be taken with DEP and Coastal
Engineers on a boat inspection trip for the DEP Permitting
staff and others interested to look at some issues
concerning the questions in the RAI.
Hopefully issues will be worked out and have a permit so
winter of 2005/06 they can do the renourishment of Marco
Island South Beach.
Area is 4,500 feet from southern end of Marco Island north.
Will put approx. 150,000 cubic yards of material out of
Caxambas Pass.
2. County/City of Naples Beach Renourishment Update: Permitting
Issues - Shane Cox - Public Utilities Engineering
a. Clam Pass Park Beach Renourishment
- Consultant submitted response to RAI #3 last Monday and
hopefully the last before getting permit.
- Construction has been moved to November 1st of next year.
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September 27, 2004
- Coastal Planning outlined the complete construction, satisfy
permit requirements, and monitor the post construction phase.
Includes the survey and environmental monitoring.
He showed numbers of cost on the visualizer being above the
current budget.
Mr. Sorey remarked at the CAC meeting it was still being debated and
asked if that is required in order to get the permit. Mr. Cox's answer was
"yes".
Mr. Hendel asked the status of Clam Pass Renourishment. Mr. Hovell
mentioned at the CAC meeting the subject was raised as to how they
would get it renourished. The Permit application stops approx. Y2 mile
south ofthe Pass itself. Agreed and consensus was to wait until they
receive a pemlit from DEP and Army Corp. of Engineers and then go in
with requested permit modification to allow stockpiling of sand at
northern end of project limits in Park Shore and then truck it up onto Clam
Pass Park. Bringing it in by truck they will be able to place it on the high
dry beach part and not in the water area, so it doesn't migrate into the
pass.
Mr. Hendel also asked about the dates for the Naples renourishment
project. He was concemed about the resident's knowledge of timing.
Mr. Hovell mentioned the word is getting out through the public meetings
and been in the newspaper that they are looking at next winter. When they
get closer with details they will have a more concerted effort on getting
the schedule out.
Bids will go to three firms.
Coastal Planning & Engineering needs an additional $30,000 to continue
the project. This was presented to CAC back in July and it went to the
BCC also in July so work could continue on responding to Additional
Information from the State but they cannot spend Tourist Tax dollars
without approval from the TDC.
Mr. Sorey moved to approve the $30,000 increase to Coastal Planning
and Engineering as per above discussion. Second by Mr. Loving.
Carried unanimously 7-0.
3. Hideaway Beach Renourishmeot Update: Consultant Funding
Budget Amendment for Pre-Construction Surrey and Rest-of-
Permitting-Issues Work Orders - Ron Hoven
. Received notice of completeness for Permit application from
Florida DEP.
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September 27, 2004
· Issues include - pre-construction monitoring, respond to RAI and
letter from the State concerning temporary sand bag T -groins.
(Sand bags need to be removed)
· $8,000 has already been approved for Mangrove Study work order
proposal.
· 3 work orders for Humiston & Moore Engineers need approval and
to add $92,000 to the project budget.
Mr. Sorey moved they approve a resolution in conjunction with the
Hideaway Beach Renourishment project, 1) approve budget amendment
in the amount of $92,000 for the work order, and work order
amendments 1 through 3 being $45,784 to finish the permitting process,
$45,475 Pre-Construction Survey work and $8,000 for the Mangrove
Study work order. Second by Mr. Tucker. Carried unanimously 7-0.
VII. New Business:
Post "Hurricanes" Beach Impact Assessment - Ron Hovell
· Busy with 4 Hurricanes kicking up surf that have had beach impacts.
· Photos were shown of the areas - dunes flattened, vegetation stripped,
beach less deep in areas, sand over the top of sea walls and sand in
yards, all causing significant impacts.
· Funding assistance to date has not been included for beach
renourishment for Collier County.
· No recommendation at this point. Continue to monitor.
Mr. Sorey asked that rocks be picked up on the beach from 3rd Avenue
South to South of the Pier area.
Mr. HoveU mentioned they are working with the Sheriffs office and
Community Service workers to help a couple of weekends. They are
keeping equipment off the beach right now due to turtle nesting.
Mr. Wert recognized all Al Madsen's hard work with the beaches.
Mr. Hovell also mentioned Al was selected August "Employee of the
Month. "
Mr. Wert infonned everyone Al will be moving into the Tourism Dept. as
a full- time employee from Public Utilities. Also Mr. Hovell, Coastal
Projects Manager, accepted another position in the County in the Facilities
area and Maria Bernal is now a full-time employee.
2. Barefoot Beach Renourishment & Wiggins Pass Dredging - Ron Hovell
Showed older aerial photo of Wiggins Pass compared to recent one. There
was a pennit in the 1ate '90's allowing them to dredge with a 10- year life to
allow for maintenance dredging. The Permit is structured for first 100 feet
with a maximum depth to be dredged being 8 Y2 feet and tapers to 13 Y2 feet.
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September 27,2004
After CAC heard presentations, the Estuarine Conservancy Assoc. hired
Coastal Engineering consultants to take a channel survey and presented their
findings. Coastal Advisory Committee recommended initiating a project as
soon as possible.
Many ideas of how to address the erosion on Barefoot Beach included:
straightening out the channel on the interior, to place or not to place t-groins
on southern end of preserve etc. The easiest was to push out the depth to 200
feet rather than 100 feet. Pushing out depth restriction on dredging and
perhaps digging a hole, wouldn't cause the same amount or no erosion on
Barefoot Beach.
Showed different slides of the area and graphs of the Inlet Nearshore Slope.
Erosion has caused some scarping.
Was taken to the Parks & Rec after the Coastal Advisory Committee meeting.
Tourism is looking for someone to say a beach needs to be renourished and
this would be appropriate to take out of the pass. They submitted a grant
application based on budget estimate of $750,000 to remove the 65,000 cubic
yards. There are various ideas from others on what to do.
Mr. Wert mentioned that the County Commission approved policy for
various beach projects was included in the Committee's packets.
#7 Inlet Sand Bypassing states it may be funded by Tourist Tax Category
"A" Funding provided the Inlet Management Plan recommends the bypassing
and the sand will be placed on an eligible beach. No TDC Category "A"
funding will be approved for dredging non-beach compatible material. Permit
requirements such as profile monitoring and beach tilling, will be funded the
same way as the bypassing.
Mr. Sorey wanted to clarify that sand being placed on an eligible beach and
the fact they are putting it offshore and letting it migrate meets the definition.
Mr. Wert agreed it does qualify.
The funds were not submitted in this last budget cycle for the 2005 Budget.
But the 10 year plan that was approved did show approx. $450,000 for
Wiggins Pass in this upcoming fiscal year.
Mr. Sorey stated one of the issues was no one picked up the sponsorship of
the project. It needs a sponsor and has one now, but had fallen between the
cracks. CAC has recommended it and staff feels it meets the requirements of
the County Commission approved policy - so can be funded by Tourist
Development Taxes.
SPEAKERS
John Findley - Chairman of the Milestone Committee for the Estuary
Conservation Assoc. - showed photos one week after Hurricane Charley and
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September 27,2004
five days before. The Pass provides gulf access to out-of-state boaters and
local recreational and commercial population which also includes Lee County.
ECA had a monitoring done in February and assisted in making
recommendations to the County and to help the CAC. It was done over 12
days with a total of 72 hours and 4,404 boats documented in Wiggins Pass
with 3,227 going directly in and out of the pass during that time. The
Cocohatchee Park & Marina is one of the busiest launch ramps in Collier
County according to Parks & Rec.
With 23,000 registered boaters in Collier County, 40% are out-of-state boaters
using the ramp. In the 80's it was recommended by the Counties
Comprehensive Management plan to straighten it out and wasn't done due to
birds hatching. In the 90's it was recommended again by the Counties Coastal
Engineering Consultants and is now again recommended by the Counties
Engineer. There is a constant pounding and turbidity. In the May monitoring
report there's offshore disposal sites - one site is part of the beach now and
was originally offshore.
Mr. Sorey wanted to clarify that within the pass itself is a separate project.
Patricia Kearns - Executive Director of Marine Industries Assn. of
Collier County and former Tourist for 10 years - she has heard
commentaries in support of the importance of Tourism. She didn't hear the
word "boat" mentioned in any presentations. Only listed as an incidental or a
niche. She pointed OLlt that it was mentioned "Collier County is open for
business" and if all inclusive, Collier County can be to the tourist and its
residents' as vested and invested in serving the visitors. Access is the key to
these areas to satisfying the tourist's needs and meeting the criteria for the
funding. The MIACC is making a plea to make sure they can support pro-
active decisions to feature and protect access to the gulf waters.
Linda Roosa - Barefoot Beach Blvd. - her husband and herself boat out of
Wiggins Pass. She attended the CAC meeting and knows this issue was a
priority to remedy the situation. They belong to a cruising group with Collier,
Lee and Charlotte Counties. Two years ago she hosted 10 boats and they
enjoyed dinner, shopping and the waterways, but will not come back this year
as they can't get in Wiggins Pass. Need to maintain the Pass for the residents
and for the visitors.
Graham Ginsberg - CAC Member - was pleased to hear the concerns about
access and boaters being concerned with the impact on Tourism. The Coastal
Advisory Committee wasn't presented with the facts of where the material
would be placed. It looks like a renourishment process which would not,
under normal circumstances, qualify for Tourist Development Funds. They
didn't receive information about the quality of the material. Apparently there
are many shells and he felt that material would not be appropriate. Concern is
taking care of the pass, but his concern is where the funds will come from. If
funds are used just for dredging and dumping the sand in a convenient spot it
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September 27,2004
will lead to other dredge processes. It needs to be fixed, but they need to find
alternative funds or investigate the quality of sand in an appropriate beach for
it that isn't under water. Then it will benefit Tourist. Tourist will benefit from
the dredging but is not in the policy, nor in the State policy. They have 3%
bed tax - reflecting approx, $ 8M/yr. That will be inadequate, and if dredging
is included, it will increase the tax. Doesn't fit within the State regulations.
They do allow monitoring of inlets being part of the renourishment process.
He suggests the boating community approach a broader spectrum to try and
get funds to maintain the inlets. He also suggested a Special Taxing District
or a General Fund to take care of emergencies. He uses the Pass also and
boats do run aground - but they need to look at the bigger picture and TDC
Funds as a secondary choice. Need another source which is not there.
Joseph Moreland - President of ECA - Property owner & avid boater &
slip owner - look at overall picture. Collier County recognizes the value of
the Estuary System and has taken law, regulation and policy to maintain the
passes. Somewhere in the County there was no responsibility to seek funding
for the dredging. Wiggins Pass is a hazard to navigation and unexpected.
When failing to maintain a hazard it is a serious issue, other than, is there a
fund for this source. The liability of boat owners with guests on board should
be addressed by the County Attorney. Safe boating is important. He shared
an experience he had with his 34' Sea Ray. Being in the channel with wind
conditions the bow of his boat went aground. Because of wave action and
wind it flipped his boat over to starboard and put the entire starboard side of
his boat aground. The waves were lifting and dropping his boat and he ended
up on the sandbar and had $10,000 of damage. Can happen to experienced
boaters and is a hazard. It is the Counties responsibility to find the funds to
maintain it and should take priority over other expenditures.
Randy Ward - Marine Industries Assoc. of Collier County - Eco Tourism
- he was dock master for 2 years for the City of Naples. Transient boats are
looking for restaurants and shopping. The smaller boats want to know where
the hotels are. US Coast Guard puts out a notice to Mariners. Now it says
Wiggins Pass is closed, or a danger. Now Collier County has lost the boater.
If a boat is sinking, the Collier County Sheriff and North Naples Fire Dept. are
responding - both out of Wiggins Pass. Very important they get to the scene;
the Coast Guard is in Fort Meyers.
There is an issue in the County for boat ramps. He is concerned about the
business, economic influence and industry in Collier County.
Emory Waldrip - Resident of Bonita Springs - owns slip - showed a tide
chart - discussed how they have to come in at high tide into Wiggins Pass.
He had maintenance done on his boat and had to time it to get his boat back.
Had to cancel a weekend trip to Marco because of the limited time to get out.
If you go somewhere, you can't get back. During the winter season the water
is lower and everyone will be locked into the pass and not able to get out.
This is a major priority that needs immediate attention.
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September 27,2004
Don Neal- boater - has a slip in Wiggins Pass and agrees with the other
speakers. He added because of the condition of Wiggins Pass he has taken his
boat out of the Pass and won't bring it back anytime soon. It is not navigable
and too big of a risk.
Scott Hopkins - Board member/Marine Industries of Collier County and
operates Cedar Bay Marina, Marco Island - this is an issue on Marco also
that affects marine business. He asks to consider the Tourist impact. He
talked about the Categories within the TDC Budget and referenced the order
of priority and the included cost for expense allocation for a 24 month period
for each project or use as follows: "A" - finance beach improvement,
maintenances, renourishment, and restoration and erosion control including
pass and inlet maintenance. He said the beach material the gentlemen on the
CAC talked about including shells is placed off shore and then moves up onto
the beach. Testimony earlier stated it improves the beach, widens the beach
and is for beach renourishment. He mentioned tourist and people want to find
shells on the beach.
Mr. Sorey clarified part ofMr. Ginsberg's remarks by stating this was not
discussed at the CAC meeting and the CAC did recommend approval.
Doug Fee - President of North Bay Civic Organization & lives on
Wiggins Pass Road - in April a study was provided by Humiston & Moore
for the County. He read a couple of paragraphs from the study - it noted an
inlet management study had been completed in 1995. It recommended
increasing the gulf channel width by 100 feet and increasing the depth from 8'
to 13 feet plus shi fting the channel to the north. He referred to different tables
and references. The Florida DEP estimated past management practices at
inlets is responsible for 80% of beach erosion problems around the State. The
purpose of management plans is to identify impacts of the inlets and
recommend management policies. The Wiggins Pass study focuses on
navigation issues. Expanded dredging of 2000 contributed to higher erosion
rates of the beach. The North Bay Board feels these statements are important
and the policy to dredging to 12-13 feet outside the mouth of the pass had a
direct effect on the eroding of the shoreline. The erosion occurred after the
major dredge. They support the dredging but at a more reasonable and
moderate depth. They are not in support of T -groins.
He stated the budgeted amount in the spreadsheet of TDC funds for the
project is $452,000. He asked if that was correct.
Mr. Wert responded nothing was budgeted and that was in the 10 year plan.
They will need a Budget Amendment from Reserves to pay for the project
because they did not have a sponsor. The County does not have a permit to
renourish the beach.
Mr. Fee asked again why the County hasn't and isn't able to renourish the
Beach.
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September 27, 2004
Mr. Wert responded they did not have a sponsor.
Mr. Hendel moved to approve the project. Second by Ms. Becker.
Mr. Sorey supports the motion but wants to revisit Mr. Ginsberg's suggestion
on setting up a Spccial Taxing District without having to use TDC funds.
Mr. Loving wondcred where they would be if this was not compatible sand.
Where would they get funding?
Mr. Tucker didn't quite understand the sponsor requirement discussed
earlier. He asked if they have good engineers working for them and people
observing a condition that is deteriorating, why didn't someone take some
action? Now they are put under pressure to do something.
Mr. Loving is having a problem with all this too and reminded everyone they
have $450,000 in the 10- year plan that is not in the budget and the project is
going to cost $750,000.
Mr. Sorey stated it should have been in the budget for TDC funds. It is his
understanding that no one wanted to sponsor the project, and only after some
effort they came up with one. They will learn from this and will look at more
closely in the future.
Motion carried 5- yes 2- no. Mr. House and Mr. Loving voted "no".
Mr. Sorey recommended moving forward in asking the County
Commissioners set up a Special Taxing District. It will be put on the next
months TDC and CAC's agenda.
VIII. Announcements: None
IX. Audience Input & Discussion: None
X. Council Discussion:
- Mr. Hendel asked the Council to appoint a Committee to look into what
they mayor can do to help/assist the Committee that is looking into what to
do with the zoo. !-Ie didn't know what they can do - but suggested strongly
looking into a temporary increase in Hotel Tax or allocation of Funds.
Mr. Wert will have this subject on next month's Agenda.
- Mr. Sorey mentioned because of the timing of the referendum he would
like to see a recommendation to the citizens to support the initiative that is
going to be voted on in November at their next meeting.
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September 27, 2004
XI. Next Meeting Date/Location - October 25, 2004
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There being no further business for the good of the County, the meeting was
adjourned by order of the Chair at 12:19 PM.
COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL
Vice Chairman Glenn Tucker
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