Loading...
Agenda 04/10/2018 Item #16F 104/10/2018 EXECUTIVE SUMMARY Recommendation to approve Tourist Development Tax Promotion funding to support the upcoming May 2018 sports events up to $13,175 and make a finding that these expenditures promote tourism. _____________________________________________________________________________________ OBJECTIVE: To generate economic activity in Collier County by attracting and promoting sports tourism. CONSIDERATIONS: Collier County is scheduled to host the following events in May 2018. The Tourism Division Sports Marketing Team has attracted these events to our community. The projected hosting costs are based on past experience with similar events, the event funding application request, and the projected room nights from the event organizer. Event expenditures are paid by the event organizer up front. The Tourism Division proposes to reimburse the event organizer for field or court rental costs, officials fees, and operation support expenses based on room night visitation delivered to Collier County. These expenditures are authorized to be reimbursed through the BCC -approved Sports Assistance Program. Staff utilizes the BCC-approved Event Application Form (attached) to determine the appropriate amount of recommended funding based on an acquisition cost of fifteen dollars per room night, which is a sports tourism industry standard. Funding for this sports tourism event is subject to TDC recommendation and Board approval. Sweetbay Memorial Classic will take place May 26-28, 2018. This is the eighth time that this event is being held at North Collier Regional Park hosted by Mega Sports Events. The event is projected to attract 1,500 athletes and generate 500 room nights for Collier County, contributing an estimated $343,280 in direct visitor spending to the local economy and $3,562 in TDT revenue. The applicant has asked for $7,375. Staff recommends reimbursing up to the requested amount of $7,375 . The expenses to be reimbursed up to $7,375 to Mega Sports Events are to offset expenses for officials, tournament sanctioning fees and field rental. In addition, Tourism will reimburse Parks & Recreation for staff overtime of up to $1,800. ITF USTA Women’s Pro Circuit will take place May 26 to June 2, 2018. This is the third time that this event is being held at Naples Bath & Tennis Club hosted by Global Sports Resorts, LLC. The event is projected to attract 100 athletes and generate 300 room nights for Collier County, contributing an estimated $195,660 in direct visitor spending to the local economy and $2,237 in TDT revenue. The applicant has asked for $4,000. Staff recommends reimbursing up to the requested amount of $4,000. The expenses to be reimbursed for up to $4,000 to Global Sports Resorts, LLC will be to offset expenses for officials. FISCAL IMPACT: Funding of up to $13,175 for this sports tourism event is included in the BCC approved FY 18 Tourism Division budget in Fund 184 for Sports Marketing Event support. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary. ADVISORY BOARD RECOMMENDATION: The Tourist Development Council recommended approval of this item 9-0 at the March 26, 2018 meeting. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote 16.F.1 Packet Pg. 887 04/10/2018 for approval. - CMG RECOMMENDATION: To approve Tourist Development Tax Promotion funding to support the upcoming May 2018 sports events up to $13,175 and make a finding that these expenditures promote tourism. Prepared by: Ed Caum, Deputy Director Tourism/Sports Marketing ATTACHMENT(S) 1. May Applications (PDF) 16.F.1 Packet Pg. 888 04/10/2018 COLLIER COUNTY Board of County Commissioners Item Number: 16.F.1 Doc ID: 5243 Item Summary: Recommendation to approve Tourist Development Tax Promotion funding to support the upcoming May 2018 sports events up to $13,175 and make a finding that these expenditures promote tourism. Meeting Date: 04/10/2018 Prepared by: Title: Tourist Development Tax Coordinator – Tourism Name: Kelly Green 03/27/2018 1:41 PM Submitted by: Title: Division Director - Tourism – Tourism Name: Jack Wert 03/27/2018 1:41 PM Approved By: Review: Tourism Ed Caum Deputy Director Review Completed 03/27/2018 2:32 PM Parks & Recreation Barry Williams Additional Reviewer Completed 03/28/2018 5:35 PM Tourism Jack Wert Director Review Completed 03/28/2018 6:04 PM County Attorney's Office Colleen Greene Level 2 Attorney Review Completed 03/29/2018 9:24 AM Office of Management and Budget Valerie Fleming Level 3 OMB Gatekeeper Review Completed 03/29/2018 10:01 AM County Attorney's Office Jeffrey A. Klatzkow Level 3 County Attorney's Office Review Completed 03/29/2018 10:24 AM County Manager's Office Tim Durham Executive Director- Corp Business Ops Completed 03/29/2018 11:39 AM Budget and Management Office Ed Finn Additional Reviewer Completed 03/29/2018 12:00 PM County Manager's Office Leo E. Ochs Level 4 County Manager Review Completed 03/29/2018 3:43 PM Board of County Commissioners MaryJo Brock Meeting Pending 04/10/2018 9:00 AM 16.F.1 Packet Pg. 889 16.F.1.a Packet Pg. 890 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 891 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 892 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 893 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 894 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 895 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 896 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 897 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 898 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 899 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 900 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 901 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 902 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 903 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 904 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 905 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 906 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 907 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 908 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 909 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 910 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 911 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 912 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 913 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 914 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 915 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 916 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 917 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests) 16.F.1.a Packet Pg. 918 Attachment: May Applications (5243 : May 2018 Sports Event Funding Requests)