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TDC Agenda 01/23/2017
TDC MEETING AGENDA JANUARY 23, 2017 JANUARY 23, 2017 MEETING AGENDA & NOTICE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Collier County Government Center,Administration Bldg. F,3rd Floor 3299 Tamiami Trail East,Naples,FL 34112 January 23,2017 8:30 am * Requires TDC Action 1. Call to Order 2. Pledge of Allegiance 3.Roll Call 4. *AGENDA AND MINUTES A. Changes and Approval of Today's Agenda B.Approval of prior TDC Meeting Minutes i. Regular Meeting 11/28/16 5.Presentations/Public Comment-(3 minutes each) i. FBU Event Report 6. * CONSENT AGENDA All matters listed under this agenda item are considered to be routine and action will be taken by one motion without separate discussion of each item. If discussion is desired by a member of the Council,that item(s)will be moved from the Consent Agenda and considered separately under New Business or Old Business. A. COASTAL ZONE MANAGEMENT These items have been before the Coastal Advisory Committee(CAC)and have received a recommendation by majority vote of the CAC to proceed with the requested work after further recommendation from the TDC for the necessary tourist tax funding. The TDC is requested to make a finding that each project promotes tourism. i. Collier County Beach and Inlets Monitoring Proposal B. BEACH PARK FACILITIES These items have been before the Parks and Recreation Advisory Board(PARAB)and have received a recommendation by majority vote of the PARAB to proceed with the requested work after further recommendation from the TDC for the necessary tourist tax funding. The TDC is requested to make a finding that each project promotes tourism. i. Clam Pass Beach Park Electrical Upgrade ii. McGee Work Order iii. Tigertail Beach Signage C. TOURISM DIVISION 7.NEW BUSINESS These items are for review and recommendation by the TDC and have not been reviewed by another County Advisory Board and are to be considered for funding by a majority vote and with a finding that each request promotes tourism. A. * EVENT FUNDING REQUESTS i.March Sports Events Funding Request ii. ISPS Softball Event Funding Request B. * OTHER TDT FUNDING REQUESTS C. *Miles Media Website Contract Amendment D. *Hunden Strategic Partners-Advisory Services for Amateur Sports Complex E. *FY 18 TDC Category B and C-2 Grant Application Review 8. OLD BUSINESS These items have been continued from a previous TDC meeting, or are reoccurring reports for review by the TDC. A. *Marketing Discussion—Continued from November 28, 2016 meeting 9. Council Member Discussion 10.MARKETING PARTNER REPORTS These reports are provided to TDC members on the digital link above to the County website.The Research Data Services report will be presented on a monthly basis, and the other reports will be presented at TDC meetings on an as needed basis.TDC members may request a presentation by the Marketing Partner representative or by Tourism staff at each TDC meeting. A. Research Data Services B.Paradise Advertising&Marketing, Inc. C. Lou Hammond&Associates D. Collier County Tourist Tax Collections E. Miles Partners-Website Activity F.Digital& Social Media-Paradise Advertising and Zebra Brazil G.Atilus-Search Engine Optimization H. Phase V -Fulfillment Services 11. TOURISM STAFF REPORTS These activity reports are provided to TDC members on a digital link to the County website and will be presented to the TDC on an as needed basis.TDC members may request a presentation by Tourism staff members at each TDC meeting. A. Director B. Group Sales C. Leisure&Travel Trade Sales D. Sports Marketing E. Public Relations& Communications F. Film Office G. International Representatives H. Visitor Centers 12.Detailed Staff Reports 13.Next Scheduled Meeting Date/Location—February 27,2017 Collier County Government Center, Administration Bldg.F, 3rd Floor, 3299 Tamiami Trail East,Naples, Florida 34112. 14.Adjournment All interested parties are invited to attend, and to register to speak and to submit their objections, if any, in writing,to the Council prior to the meeting if applicable. For more information,please contact Jack Wert at(239)252-2402. If you are a person with a disability who needs any accommodation in order to participate in this proceeding, you are entitled, at no cost to you,to the provision of certain assistance. Please contact the Collier County Facilities Management Department located at 3335 Tamiami Trail East, Suite 101,Naples,FL 34112-5356, (239)252-8380. Public comments will be limited to 3 minutes unless the Chairman grants permission for additional time. Collier County Ordinance No. 99-22 requires that all lobbyists shall,before engaging in any lobbying activities (including,but not limited to, addressing the Board of County Commissioners before the Board of County Commissioners and its advisory boards,register with the Clerk to the Board in the Board Minutes and Records Department. November 28, 2016 MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL MEETING Naples, Florida, November 28, 2016 LET IT BE REMEMBERED the Collier CountyTourist Development Council in and for P the County of Collier, having conducted business herein, met on this date at 8:30 AM in a REGULAR SESSION in Building "F" of the Government Complex, Naples, Florida with the Following members present: Chairman: Commissioner Penny Taylor for Vice Chairman: Susan Becker Clark Hill Robert Miller Ed (Ski) Olesky (Excused) Mac Chaudhry (Excused) Michelle McLeod Nancy Kerns (Vacancy) ALSO PRESENT: Jack Wert, Tourism Director Michael Obyc, Sr. Sports Marketing Manager Colleen Greene, Assistant County Attorney Kelly Green, Tourist Development Tax Coordinator Michelle Arnold, Director, Public Transit and Neighborhood Enhancement Barry Williams, Director, Parks and Recreation Margaret Bishop, Sr. Project Manager 1 November 28, 2016 Any persons in need of the verbatim record of the meeting may request a copy of the video recording from the Collier County Communications and Customer Relations Department or view online. 1. Call to Order—Commissioner Taylor Commissioner Taylor called the meeting to order at 8:30 A.M. 2. Pledge of Allegiance Pledge of Allegiance was recited. 3. Roll Call A quorum was established. 4. AGENDA AND MINUTES A. Changes and Approval of Today's Agenda Ms. Becker moved to approve the Agenda. Second by Mr. HilL Carried unanimously 6—0. B. Approval of prior TDC Meeting Minutes i. Regular Meeting 10/24/2016 Ms. Becker moved to approve the minutes of the October 24, 2016 meeting as presented. Second by Mr. Hill. Carried unanimously 6—0. 5. Presentations/Public Comment- (3 minutes each) A. TDC Member Recognition Ceremony The Council recognized former Tourist Development Council Members Murray Hendel, John Sorey,III,Rick Medwedeff and Larry Sacher for their service on the Council. 6. CONSENT AGENDA All matters listed under this agenda item are considered to be routine and action will be taken by one motion without separate discussion of each item. If discussion is desired by a member of the Council, that item(s) will be moved from the Consent Agenda and considered separately under New Business or Old Business. A. COASTAL ZONE MANAGEMENT These items have been before the Coastal Advisory Committee (CAC) and have received a recommendation by majority vote of the CAC to proceed with the requested work after further recommendation from the TDC for the necessary tourist tax funding. The TDC is requested to make a finding that each project promotes tourism. None B. BEACH PARK FACILITIES These items have been before the Parks and Recreation Advisory Board(PARAB) and have received a recommendation by majority vote of the PARAB to proceed with the requested work after further recommendation from the TDC for the necessary tourist tax funding. The TDC is requested to make a finding that each project promotes tourism. i. Barefoot Beach Concession Stand Executive Summary "Recommendation to award a work order under Contract Number#16-6618 to Compass Construction, Inc.for the renovation of the Barefoot Beach Concession facility in the amount of$49,295.00 and make a finding that this expenditure promotes tourism"dated November 28, 2016. 2 November 28, 2016 ii. Clam Pass Geotechnical Testing Executive Summary "Recommendation to award a work order to Forge Engineering Inc., using Contract Number#13-6164 Professional Services for Engineers and Architects,for geotechnical testing at Clam Pass Beach Park for$4,965.00 and make a finding that this expenditure promotes tourism"dated November 28, 2016. iii. Beach Maintenance Seasonal Staff Executive Summary "Recommendation to approve one (1) Collier County Tourist Development Council Category "A" Grant Application for Beach Park Facilities for Fiscal Year 2017 in the Total Amount of$46,368, approve necessary budget amendment, and to make the finding that the project promotes tourism"dated November 28, 2016. C. TOURISM DIVISION None Ms. Becker moved to recommend the Board of County Commissioners approve the items listed on the Consent Agenda (Item #6) and hereby finds the items promote tourism. Second by Mr. HilL Carried unanimously 6— 0. 7. New Business These items are for review and recommendation by the TDC and have not been reviewed by another County Advisory Board and are to be considered for funding by a majority vote and with a finding that each request promotes tourism. A. EVENT FUNDING REQUESTS i. Revised FBU Local Expense Funding Request Contract Amendment Mr. Obyc presented the Executive Summary "Recommendation to approve Amendment#1 to Tourism Category B Contract between Collier County and Football University, LLC for 2016 Football University (FBU) event expenses with a revised local support budget of$136,735 and make a finding that this expenditure promotes tourism"dated November 28, 2016 for consideration. He noted: • The event will host 24 teams this year as opposed to 12 in 2015. • The additional teams will require an increase in the number of fields to be rented, additional game officials, scorekeepers and other support personnel such as security officers, etc. • The original funding request was developed in the late spring of 2016 and Staff was not aware of the total number of teams that would be participating in the event. Ms. Becker moved to re-recommend the Board of County Commissioners approve Amendment #1 to Tourism Category B Contract between Collier County and Football University,LLC for 2016 Football University (FBU) event expenses with a revised local support budget of$136,735 and hereby finds the item promotes tourism. Second by Ms. Kerns. Carried unanimously 6—0. B. OTHER TDT FUNDING REQUESTS i. TDC Beach Shuttle Grant Application Ms. Arnold and Mr. Williams presented the Executive Summary "Recommendation to approve Category "A" Tourist Development Council Grant applications from the Public Transit & Neighborhood Enhancement Division and the Parks and Recreation Division for a three year 3 November 28, 2016 grant totaling$412,250; authorize the Chairman to sign Grant Agreements following County Attorney's approval; and make a finding that these expenditures will promote tourism"dated November 28, 2016 for consideration. They noted: • The request involves a three-year Grant to provide CAT (Collier Area Transit) service to the beaches. • The service would initiate at North Collier Regional Park(NCRP) and traverse to Conner Park serving beach access points along the way. • The service is anticipated to begin in FY17 and operate seasonally December through April. • The hours of operation will be from 9 am to 3 pm daily with a one-way fare of$1.50 per user. • The fare is based on the current CAT system approved rate. • The TDC would be responsible for 50 percent of the cost and provide marketing for the program. • The service will connect to CAT routes serving other tourist destinations (Naples Botanical Garden,museums, shopping, dining, etc.). The following was noted under Committee discussion: • Concern the fare of$1.50 fare maybe too low given the costs associated with the service. Staff to provide an analysis of costs for Council review and any changes in fare would require a public notice, etc. • Consideration should be given to extending the hours of operation beyond the proposed 3:00 pm cut off. • The bus will be leased and sport a Trolley type look with seating for approximately 50 persons. • There will be no charge for parking at NCRP. • Concern on using TDC funds for the project given the service may be used by inland residents as opposed to tourists. • Marketing efforts should focus on those patronizing the inland hotels/motels given those potential patrons on Gulfshore Blvd. or in the City of Naples generally have ready access to the beaches. • It would be beneficial to periodically review ridership data to ensure the goals associated with the proposed program are being met. Mr. Hill moved to recommend the Board of County Commissioners approve Category "A" Tourist Development Council Grant applications from the Public Transit&Neighborhood Enhancement Division and the Parks and Recreation Division for a three year grant totaling $412,250; authorize the Chairman to sign Grant Agreements following County Attorney's approval and hereby finds the item promotes tourism. The motion is subject to staffproviding a report to the Council on the performance metrics of the program within 6 months after initiation. Second by Ms. Becker. Carried unanimously 6— 0. C. ITB 16-7019—Printing of Visitor Guide Mr. Wert presented the Executive Summary"Recommendation to award ITB#16-7019-Printing of Visitor Guides to Graphic Reproductions, Inc.for the Tourism Department to print Collier County Visitor Guides and make a finding that this action promotes tourism"dated November 28, 2016 for consideration. He noted: 4 November 28, 2016 • The project for the Visitor Guides has been separated into design and printing activities with this request being for the printing contract. • The type of binding("Saddle vs. Perfect Bound") is based on the number of pages of the final publication production(60 vs. 68) with cost variances as shown in the Executive Summary for the various options. • The item was competitively bid with the lower bidder being Graphics Productions, Inc. of Titusville, FL and the copies are expected to be delivered by the end of December. Council discussion occurred noting it may be beneficial to set parameters for the printing given the price fluctuations for the publication's binding. Ms. Becker moved to recommend the Board of County Commissioners approve Recommendation to award ITB #16-7019-Printing of Visitor Guides to Graphic Reproductions,Inc.for the Tourism Department to print Collier County Visitor Guides subject to the publication being "Perfect Bound" if it is 60 pages in length and "Saddle Bound"if it is 68 pages in length. She hereby finds the item promotes tourism. Second by Ms. Kerns. Carried unanimously 6— 0. D. East Naples Community Park Pickleball Shade Structure Mr. Williams and Ms. Bishop presented the Executive Summary"Recommendation to award Invitation to Bid No. 17-7055 to the lowest, qualified responsive bidder for the "East Naples Community Park Pickleball Shade Structure, "authorize the Chairman to execute the contract, make a finding that this expenditure promotes tourism, and authorize the necessary budget amendments" dated November 28, 2016 for consideration. They noted: • The project involves construction of a shade structure for the championship pickleball court at East Naples Community Park. • The structure will encompass the bleacher seating provided for spectators during the final event. • When the temporary bleachers are removed, other courts/areas adjacent to the championship court will benefit from the shade/rain protection provided allowing for a year around benefit for users. • Lighting of the area is also included in the project. • The project was competitively bid and the price quote was lower than pre-construction estimates. Speaker Jim Ludwig noted in addition to the championship event, the court will be utilized year-round for summer camps, youth and adult leagues, etc. Commissioner Taylor moved to recommend the Board of County Commissioners approve Award Invitation to Bid No. 17-7055 to the lowest, qualified responsive bidder for the "East Naples Community Park Pickleball Shade Structure,"authorize the Chairman to execute the contract, make a finding that this expenditure promotes tourism, and authorize the necessary budget amendments and hereby finds the item promotes tourism. Second by Ms. McLeod. Carried unanimously 6—0. 8. Old Business These items have been continued from a previous TDC meeting, or are re-occurring reports for review by the TDC. A. Quarterly Financial Review 5 November 28, 2016 Mr. Wert presented the Executive Summary "Tourist Development Tax FY 16 Fourth Quarter Financial Review"dated November 28, 2016 for information purposes. He provided an overview of the report. The Council requested future reports be altered to include year over year comparison data where applicable. Discussion occurred on the measures utilized by the County to ensure condominium and single family homes rentals are tracked including those booked by services such as Airbnb, Home and Away, etc. — Staff reported the County Tax Collector's Office does have enforcement protocols for single family homes, however at this point there is not avenue available to collect revenue from the outside booking services. Ms. Kerns moved to recommend the Board of County Commissioners direct staff to contact representatives of Airbnb, Home and Away, etc. as necessary to determine any mechanisms that may be instituted to collect the Tourist Development Tax on rentals booked through the organizations. Second by Commissioner Taylor. Carried unanimously 6— 0. 9. Council Member Discussion Ms. Kerns requested an update on the renovations for the new Visitor Center in downtown Naples -Mr. Wert reported the project is ongoing with Staff dealing with building code issues with the City of Naples as the renovation of the rail car is a unique project. He anticipates construction initiating in the first quarter of 2017. Commissioner Taylor requested Staff provide data on the aggregate amount of funds spent by area hoteliers for promoting the destination—Mr. Wert reported he would assemble the data for the Council's review. 10. Marketing Partner Reports These reports are provided to TDC members on the digital link above to the County website. The Research Data Services report will be presented on a monthly basis, and the other reports will be presented at TDC meetings on an as needed basis. TDC members may request a presentation by the Marketing Partner representative or by Tourism staff at each TDC meeting. Marketing Partner Reports—November 28, 2016 A. Research Data Services—Dr.Walter Klages "Research Report—Klages Research and Research Data Services, Inc. B. Paradise Advertising—Cedar Hames/Nicole Delaney Paradise Advertising and Marketing, Inc—Marketing Report C. Lou Hammond Group-Jonell Modys "Lou Hammond Group and CVB PR Team Public Relations Report" D. Collier County Tourist Tax Collections—Jack Wert "Collier County Tax Collector Tourist Tax Collections" E. Miles Partners—Website Activity—Buzzy Ford "Web Site Analytics" 6 November 28, 2016 F. Digital& Social Media- Paradise Advertising and Zebra Brazil "Brazil Social Media Marketing" G. Atilus—Search Engine Optimization "Digital/Social Media Marketing" H. Phase V- Fulfillment Services—Jack Wert "Phase V Fulfillment Services" 11. Tourism Staff Reports These activity reports are provided to TDC members on a digital link to the County website and will be presented to the TDC on an as needed basis. TDC members may request a presentation by Tourism staff members at each TDC meeting. A. Director—Jack Wert B. Group Sales—Debi Benedetti C. Leisure and Travel Trade Sales - D. Sports Marketing E. Public Relations & Communications—Jonell Modys F. Film Office—Jack Wert G. International Representatives—Jack Wert H. Visitor Centers—Lori Lou Waddell 12. Detailed Staff Reports Submitted 13. Next Scheduled Meeting Date/Location—January 23, 2017—8:30 a.m. Collier County Government Center, Administration Bldg. F,3rd Floor, 3299 East Tamiami Trail,Naples, Florida 34112 There being no further business for the good of the County, the meeting was adjourned by order of the chair at 11:15 A.M. COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Chairman, Commissioner Penny Taylor These minutes approved by the Board/Committee on as presented or as amended 7 t� -^co CO �n N � oN . (o C N • cz " CO Q f. co z z � "dw LT-1 ¢>` Urn itata Z 4—) w o • a • • D O co 4.3 ro 12:4 sz is O O U O V c0p W V CO - k) G O ,, a �� 0,. ,‹. O -CS e ... "7" 0 Hca s o o (1) '1' y c) o ' CO (1) .46 e � � .. ., eS.o (1) (10 - Ct- "� 0 -a m o C. e ot 0ca ca `n ki) y IP A, se $'et, 0 e a) c't- co ., 65 , e. c, 0 ,.p G) 0 a) z stv ek.9 0 7 0 0. ,t.) 46O yto‘,.1 0 .% o) .4.., %..... O 0- �, d_ 0 ;...„ 1---- e 3 0 0 0 0 ca O CP 0 y y (2) M y 7 CO %E) a) CI-- 0 C)- c•1O • A . . •. . M J O NLO N N ctS � N CO u. 0- eon 10012 ., 0 CI)• EXECUTIVE SUMMARY Recommendation to approve a proposal from Humiston & Moore Engineers for Collier County Beaches and Inlets Annual Monitoring for 2017 under Contract No. 15-6382, authorize the County Manager or his designee to execute the work order for a not to exceed amount of $182,840 and makes a finding that this expenditure promotes tourism. OBJECTIVE: To move forward with the annual required beach and inlet monitoring surveys and reports for Collier County Beaches and Inlets for 2017. CONSIDERATIONS: The Coastal Zone Management (CZM) department is tasked with the maintenance and monitoring of over thirty (30) miles of coastline, beaches, estuaries, channels, and bays. CZM has specific goals, objectives, and criteria to meet as identified within the Collier County Growth Management Plan, Land Development Code, and the Codes of Laws and Ordinances regarding the county’s coastal aquatic resources. In order to meet these goals and objectives, CZM has been charged with a variety of programs including the implementation of beach re-nourishment and dredging projects, the artificial reef program, derelict vessel program, waterways marker program, as well as any related operations that are required to maintain the health, aesthetics, and safety of the county’s coastal waterways and communities. Yearly physical monitoring of the beaches and inlets is required by FDEP permit. Results of this report are used to evaluate, recommend and prioritize annual beach segment renourishment. FISCAL IMPACT: Funds have been budgeted and approved for this activity in FY 2016/17 fund 195- 90033 Tourist Development Tax. FDEP cost share funding may be requested at a future date to reimburse Collier County for a portion of the completed work. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. ADVISORY COMMITTEE RECOMMENDATIONS: Florida Department of Environmental Protection’s (FDEP) permit requires Beach and Inlet Monitoring to be completed in January/February of each year. The 2016 Beach Renourishment was completed in December 2016 and the as-built survey and the annual monitoring survey will be combined into one monitoring event. Time is of the essence in completing this work since this monitoring event will also be used to determine if the Naples beaches will be renourished in 2017. At the December 8, 2016 Coastal Advisory Committee (CAC) this item was unanimously recommended for approval by a 7 to 0 vote. The Tourist Development Council (TDC) has approved this activity for budgeting purposes. An after the fact approval will be submitted to the TDC on January 23, 2017 as there will be no TDC meeting in December. January 23, 2017 Consent Agenda 6-A (i) 1 of 11 LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. – CMG RECOMMENDATION: To approve a proposal from Humiston & Moore Engineers for Collier County Beaches and Inlets Annual Monitoring for 2017 under Contract No. 15-6382, authorize the County Manager or his designee to execute the work order for a not to exceed amount of $182,840.00 and makes a finding that this expenditure promotes tourism. Prepared By: J. Gary McAlpin, P.E., Coastal Zone Management, Capital Project Planning, Impact Fees and Program Management Division, Growth Management Department Attachments: 1) Proposal; 2) Work Order January 23, 2017 Consent Agenda 6-A (i) 2 of 11 January 23, 2017 Consent Agenda 6-A (i) 3 of 11 January 23, 2017 Consent Agenda 6-A (i) 4 of 11 January 23, 2017 Consent Agenda 6-A (i) 5 of 11 January 23, 2017 Consent Agenda 6-A (i) 6 of 11 January 23, 2017 Consent Agenda 6-A (i) 7 of 11 January 23, 2017 Consent Agenda 6-A (i) 8 of 11 January 23, 2017 Consent Agenda 6-A (i) 9 of 11 January 23, 2017 Consent Agenda 6-A (i) 10 of 11 January 23, 2017 Consent Agenda 6-A (i) 11 of 11 EXECUTIVE SUMMARY Recommendation to award Invitation to Bid No. 16-7028 to John R. Toscano, Inc., for the “Clam Pass Beach Park Electrical Upgrade,” an expenditure in the amount of $603,500, plus $5,000.00 for county permitting fees for a total of $608,500, authorize the Chairman to execute the contract, and make a finding that this expenditure promotes tourism. OBJECTIVE: To upgrade the outdated electrical system at Clam Pass Beach Park. CONSIDERATION: The electrical system at Clam Pass Beach Park is failing due to inadequacies to the system and is in need of repair and upgrade. On May 28, 2015 the Tourist Development Council (TDC) approved a work order to AECOM Technical Services, Inc. for final design and construction phase services for the Clam Pass Beach Park Electrical Upgrade. On June 27, 2016 TDC approved grant application for $800,000.00 for the upgrade of the existing Clam Pass Beach Park electrical system, based upon the engineer’s opinion of cost for construction. PROCUREMENT ACTION: On October 11, 2016 the Procurement Services Department released notices of Invitation to Bid No. 16-7028 to 2,100 vendors for construction of the Clam Pass Beach Park electrical system upgrade: Seventy one (71) bid packages were downloaded, and seven (7) bids were submitted December 6, 2016, as shown below in the attached Bid Tabulation. Staff reviewed the unit pricing on the Bid Tabulation and is recommending the contract award go to John R. Toscano, Inc., the lowest, qualified, responsible, and responsive bidder. Contractor Base Bid 1 John R. Toscano, Inc. $603,500.00 2 B&I Contractors, Inc. $648,500.00 3 Simmonds Electrical of Naples, Inc. $732,163.00 4 Technical Management Associates, Inc. $785,000.00 5 Compass Construction, Inc. $806,566.00 6 Jafer Construction Corp. $814,820.00 7 Gulf States Electric, Inc. $1,045,000.00 FISCAL IMPACT: Funding in the amount of $603,500.00 from Tourist Development revenues is available and appropriated for this Project No. 80345 (Clam Pass Beach Park Electrical Service Upgrade) within the Parks and Recreation Beach Park Facilities Capital Fund 183 (TDC Beach Parking Facilities). Also requested is $5,000 for permitting and ancillary site work for a total construction phase budget of $608,500.00. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan from this action. January 23, 2017 Consent Agenda 6-B (i) 1 of 139 LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. -CMG RECOMMENDATION: That the Tourist Development Council awards Bid No. 16-7028 to John R. Toscano, Inc., for the Clam Pass Beach Park Electrical Upgrade, Project No. 80345, in the amount of $603,500.00, plus $5,000 for county permitting fees for a total of $608,500.00; authorizes the Chairman to execute the Contract after final review by the County Attorney’s Office; and makes a finding that this project expenditure promotes tourism. Prepared by: Felicia Kirby, Associate Project Manager, Facilities Management Division Attachments: (1) Bid Tabulation (2) Notice of Recommended Award (3) Contract 16-7028 January 23, 2017 Consent Agenda 6-B (i) 2 of 139 Notifications Sent: 2100Downloaded: 71Submitted: 7John R Toscano INC.B&I Contractors SimmondsTechnical Mgmt AssociatesCompassJafer Construction CorpGulf States ElectricItem QTY UnitDESCRIPTIONCOSTSCOSTS COSTS COSTS COSTS COSTS COSTS11LSConditions/Mobilization/Demobilization55,000.00$ 41,500.00$ 18,278.00$ 50,000.00$ 80,100.00$ 60,000.00$ 50,000.00$ 21LSElectrical Conduits, Wiring, and 125,000.00$ 140,500.00$ 182,087.00$ 223,000.00$ 148,257.00$ 152,000.00$ 230,000.00$ 31LSBoardwalk- Attached Electrical Conduits, Wiring, and Accessories272,000.00$ 366,500.00$ 389,268.00$ 398,000.00$ 429,717.00$ 405,000.00$ 640,000.00$ 41LSElectrical Improvements at Concession Building70,000.00$ 30,000.00$ 50,723.00$ 25,000.00$ 49,960.00$ 81,000.00$ 47,000.00$ 51LSStructural Improvements at Concession Building12,500.00$ 11,000.00$ 18,941.00$ 25,000.00$ 9,700.00$ 21,720.00$ 19,000.00$ 61LSStartup and Testing10,000.00$ 1,000.00$ 18,186.00$ 10,000.00$ 18,877.00$ 38,500.00$ 1,000.00$ 740EAInstallation of Expansion Fittings 9,000.00$ 8,000.00$ 4,680.00$ 4,000.00$ 19,955.00$ 6,600.00$ 8,000.00$ 81LSAllowance for Additional Work as Directed by the Owner50,000.00$ 50,000.00$ 50,000.00$ 50,000.00$ 50,000.00$ 50,000.00$ 50,000.00$ 603,500.00$ 648,500.00$ 732,163.00$ 785,000.00$ 806,566.00$ 814,820.00$ 1,045,000.00$ 648,500.00$ ##########xxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xxxxxx x xOpened by: Kristofer Lopez, Procurement StrategistWitnessed by: Matt Catoe, Procurement StrategistBidders Checklist TOTAL BID Kristofer Lopez, Procurement StrategistRobert Fuentes, Project ManagerITB# 16‐7028 Clam Pass Beach Park Electrical UpgradesMaterial ManufacturersList of Major SubcontractorsStatement of Experience of BidderTrench Safety 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SUMMARY Recommendation to approve the expenditure of Category “A” Beach Park Facility Tourist Tax Funds and approve a Work Order to McGee & Associates, for landscape and irrigation design services in the amount of $2,777.50 at North Gulf Shore Boulevard/ Seagate Beach Access and make a finding that this expenditure promotes tourism. OBJECTIVE: To provide landscape and irrigation design services for the improvements of landscape and beach access at North Gulf Shore Boulevard / Seagate Beach Access. CONSIDERATIONS: On November 23, 2015, the Tourist Development Council approved McGee & Associate’s Work Order on a Board approved contract 12-5892 –“Fixed Term Landscape Architectural Services” for the design of landscape enhancement at North Gulf Shore Boulevard/ Seagate Beach Access. This Work Order expired on December 6, 2016. A new Contact #16-6598 -“Fixed Term Landscape Architectural Services” was approved by the Board on October 25, 2016. This Work Order for $2,777.50 is issued under Contact #16-6598 for landscape and irrigation design services to the roadway median. The scope of services is attached. Staff reviewed the proposal and recommends proceeding with this Work Order. FISCAL IMPACT: Funding in the amount of $2,777.50 is budgeted from the Parks and Recreation Beach Park Facilities Capital Fund 183 (TDC Beach Parking Facilities), Project No. 80335 – North Gulf Shore Access. The approved budget for this project for Fiscal Year 2016/2017 was $260,000. GROWTH MANAGEMENT IMPACT: There are no Growth Management Impacts associated with this action. LEGAL CONSIDERATIONS: This item is approved as to form and legality, and requires majority vote for Board approval.—SRT RECOMMENDATION: That the TDC approves the Work Order to McGee & Associates, for landscape and irrigation design services in the amount of $2,777.50 and make a finding that this expenditure promotes tourism. Prepared by: Vicky Ahmad , Project Manager, Facilities Management Division Attachments: 1. Work Order 2. Proposal January 23, 2017 Consent Agenda 6-B (ii) 1 of 6 McGee & Associates Landscape Architecture Design * Environmental Management * Planning * Arborist 5079 Tamiami Trail East / P. O. Box 8052 Naples, Florida 34101 Phone (239) 417-0707 * Fax (239) 417-0708 LC 098 * FL 1023A December 1, 2016 Ms. Vicky Ahmad, Project Manager Collier County Administrative Services Division Facilities Management Department 3335 Tamiami trail East, Suite 101 Naples, Florida 34112 Subject: Proposal for Additional services of Landscape Architectural Services for the North Gulf Shore Access Walkway per Contract No. 16-6598, (M&A 2015-028WO2) Dear Ms. Ahmad: As requested McGee & Associates is providing the following proposal for your review and approval. McGee & Associates (M & A) agrees to provide services for the landscape, hardscape and irrigation renovation design and contract administration as generally described in the following “Scope of Services” for the above listed project. Scope of Services Task 2.1 - Final Landscape Design Prepare landscape planting and hardscape renovation plans per applicable Collier County Land Development Code requirements, industry standards and per requested program elements. 2.1.1 Meetings & Correspondence: Attend necessary staff and/or project on-site meetings for the project design development and provide required written correspondence, verbal communications or presentations for the project development. 2.1.2 Design: Develop a landscape planting plan based upon the site conditions and requeste d design program elements. To minimally include items or services as follows: a. Planting design or layout plans. b. Materials Tabulation of Quantities, bid schedule containing, plant quantities, installed sizes, specifications and mature sizes. c. Hardscape paving installation details and notes as identified or as applicable. d. Planting installation details and specifications. 2.1.3 Construction Drawings: Prepare plans to County approved bidding and installation construction drawings and specifications for exhibits or attachments to the final Contract Documents. 2.1.3 Opinion of Costs: Develop opinion of costs related to the approved final drawings. Task 3.1 - Final Irrigation Design Prepare Irrigation renovation plans based upon existing irrigation system, per industry standards and per the requested design program elements. 3.1.1 Meetings & Correspondence: Attend necessary staff and/or project on-site meetings for the project design development and provide required written correspondence, verbal communications or presentations for the project development. 3.1.2 Design: Develop an irrigation renovation plan and/or notations to upgrade the existing system based upon the proposed planting plan. To minimally include items or services as follows: a. Identification and location of existing irrigation sources, main lines, controllers, and water source, and connections as required. b. Provide layout schedules and/or notes to identify types and quantities of irrigation components such as sprinkler heads, valves, piping, sleeving and valve wiring. January 23, 2017 Consent Agenda 6-B (ii) 2 of 6 Page Two – 12/1/16 North Gulf Shore Access Proposal # 2015-028WO2 c. Irrigation installation details and specifications. 3.1.3 Construction Drawings: Prepare plans to County approved bidding and installation construction drawings and specifications for exhibits or attachments to the final Contract Documents. 3.1.4 Opinion of Costs: Develop opinion of costs related to the approved final drawings. Task 5.1 - Contract Administration Provide on-site observation and services during construction to determine compliance with the plans and specifications, as well as review and approve pay request applications. 5.1.1 Assist County staff in developing contract documents for bidding and contract purposes. 5.1.2 Assist in bidding process and provide review and recommendation of award of construction contract. 5.1.3 Services during construction - Provide on-site observations and attend project meetings as follows; (1) Preconstruction meeting (4) Weekly on-site observations and project meetings (1) Substantial completion observation meeting (1) Final completion and closeout meeting 5.1.4 Provide record drawings based upon contractor submitted "As-built" drawings Task 6.1 - Reimbersables Per contract #16-6598 Compensation Task 2.1 $ 982.50 Task 3.1 $ 982.50 Subtotal: $ 1,965.00 Task 5.1 $ 712.50 Task 6.1 $ 100.00 Total Fee: $ 2,777.50 Michael A. McGee Michael A. McGee, r.l.a. President, McGee & Associates. LCC000098 January 23, 2017 Consent Agenda 6-B (ii) 3 of 6 January 23, 2017 Consent Agenda 6-B (ii) 4 of 6 January 23, 2017 Consent Agenda 6-B (ii) 5 of 6 January 23, 2017 Consent Agenda 6-B (ii) 6 of 6 EXECUTIVE SUMMARY Recommendation to approve the expenditure of Category “A” Beach Park Facility Tourist Tax funds for Beach Park Entrance Enhancement and Interpretive Signage at Tigertail Beach Park for $23,459.71, award request for quote (RFQ) to Sign Pro of North Florida, Inc., and make a finding that this expenditure promotes tourism. OBJECTIVE: To obtain a vendor to design, fabricate, frame, and deliver durable graphic interpretive and informational signs for Tigertail Beach Park. CONSIDERATIONS: On April 27, 2015, the Tourist Development Council (TDC) approved the budget for Project 80338 – Beach Park Entrance Enhancement and Interpretive Signage at Tigertail Beach Park in the City of Marco Island. The TDC approved budget for this project was $50,000. The scope of work for signage includes finding a reliable company to design, fabricate, and deliver durable outdoor graphic interpretive and informational signs: six (6) - 24” x 24” - Interpretive signs, sixteen (16) – 12” x 12” - Bird Identification signs, two (2) -31” x 72” - Informational signs, one (1) 12” x 48” Complementary sign, and one (1) 48” x 96” Entrance sign to be refurbished. On September 23, 2016, staff sent a request for quote (RFQ) for new signage to six (6) vendors. A non- mandatory pre-quote site meeting was held and on October 21, 2016, 3 quotes were received. SignPro Graphics was the lowest bidder for $2,660; their proposal was rejected because it does not meet the design standard required by Parks and Recreation staff. Lykins Signek, the second low bidder for $18,777, wanted to increase their proposal for additional $837.25, which would have made a revised quote of $19,614.25. Since the proposal did not meet all the items requested without the revisions, the quote was rejected as non-responsive. Based on the two vendors being deemed non-responsive Sign Pro of North Florida, Inc. is considered the only responsive bidder and quote an amount of $23,459.71. Vendor Total Cost SignPro Graphics $ 2,660.00 Lykins Signtek $18,777.00 Sign Pro of North FL $23,459.71 Signs and Things No Quote Izone Imaging No Quote Creative Design No Quote Staff reviewed the quotes provided and recommends award to Sign Pro of North Florida, Inc., as the lowest, qualified, and responsive bidder for $23,459.71 for Beach Park Entrance Enhancement and Interpretive Signage Installation. FISCAL IMPACT: Funding in the amount of $23,459.71, from Tourist Development revenues are available and appropriated for this Project No. 80338 (Tigertail Beach Park Entrance Enhancement and Interpretive Signage) within the Parks and Recreation Beach Park Facilities Capital Fund 183 (TDC Beach Parking Facilities). The TDC previously approved a budget of $50,000 for this project (April 27, 2015). GROWTH MANAGEMENT IMPACT: There are no Growth Management Impacts associated with this action. ADVISORY BOARD RECOMMENDATION: The Parks and Recreation Advisory Board (PARAB) previously approved this project with a 5-0 vote on April 15, 2015. January 23, 2017 Consent Agenda 6-B (iii) 1 of 20 LEGAL CONSIDERATIONS: This item is approved as to form and legality, and requires majority vote for Board approval.— CMG RECOMMENDATION: That the TDC approves the expenditure of Category “A” Beach Park Facility Tourist Tax funds to Sign Pro of North Florida, Inc., for Entrance Enhancement and Interpretive Signage at Tigertail Beach Park in the amount of $23,459.71, and make a finding that this project expenditure promotes tourism. Prepared by: Vicky Ahmad , Project Manager, Facilities Management Division Attachments: 1. Proposal – Sign Pro of North Florida, Inc. 2. Bid Tabulation 3. Request for Quote Documentation: a. Sign Pro Graphics b. Lykins Signtek c. Sign Pro of North Florida, Inc. January 23, 2017 Consent Agenda 6-B (iii) 2 of 20 Quote Sheet SignPro Graphics Lykins Signtek Sign Pro of North FL Sign & Things Izone Imaging Creative Design Sign No. Quantity S i Description/ Specifications Total Cost Total Cost Total Cost Total Cost Total Cost Total Cost A 624" W x 24" L Framed interpretive signs with graphics and text. Framing materials shall compliment the kiosk at Tigertail Beach Park. County will provide text. Company to provide graphics and/or photographs. Company to drill one hole in each corner of finished sign that will be used by the County to install. Signs to include: o Share the Shore o Plume Hunting o Florida Manatee o Gopher Tortoise o Importance of Coastal Lagoon Systems o Tigertail Through Time $ 360.00 1,779.00$ 10,206.60$ B 1612" W x 12" L Unframed bird identification flip book with rounded corners. County will provide text. Company to provide graphics and/or photographs. There is a total of 16 “pages” of images that will result in an “8” page flip book. Company will drill two holes in the top 6” apart to be used by the County to install. (see B). $ 640.00 708.00$ 7,358.08$ C 231" W x 72" L Unframed, informational signs. County will provide text and photograph. Company to drill one hole in each corner of finished sign that will be used by the County to install. (see C). $ 460.00 2,790.00$ 3,361.66$ D 112" W x 48" L Sign to be installed under the existing entrance sign "E". Sign "D" should complement existing entrance sign "E". County will provide a text that reads: “More than a beach”. $ 300.00 325.00$ 980.05$ E 148" W x 96" L Refurbish existing sand blasted wooden Tigertail Beach Park entrance sign and posts, caps, trim, etc. to include repainting and patching. (see E). $ 500.00 1,050.00$ 1,553.32$ Professional Design Services by Others 12,125.00$ January 23, 2017 Consent Agenda 6-B (iii) 3 of 20 26 Total SignsPERMIT - Contractor shall obtain any required permits. 400.00$ GRAND TOTAL COST 2,660.00$ 18,777.00$ 23,459.71$ No Quote No Quote No Quote January 23, 2017 Consent Agenda 6-B (iii) 4 of 20 Tigertail Beach Park Entrance Enhancement and Interpretive Signage RFQ 80338 Prepared by Douglas Hancock Vice President‐ Sign Pro of North Florida, Inc. P.O. Box 1315 Alachua, FL 32616 352‐359‐7059 January 23, 2017 Consent Agenda 6-B (iii) 5 of 20 October 18, 2016 [RFQ 80338] 2 Table of Contents a. Firm name address and location………………………………………………………..………….………. Pg. 3 b. Information on the principals 1. Formal education …………………………………………………………..…………….………….…….. Pg. 3 2. Licenses and professional certifications……………………………………………………………. Pg. 3 3. Organizational memberships and designations …………….……………………………..….. Pg. 3 4. Years experience …………………………………………………………………………………………..…. Pg. 3 c. Information on appropriate staff 1. Formal education ………………………………………………………………………………………….... Pg. 3 2. Licenses and professional certifications…………………………………………………………….. Pg. 3 3. Organizational memberships and designations ….………………………………………….…. Pg. 3 4. Years experience ……………………………………………..……………………….…….…………….…. Pg. 3 d. Organizational structure and special capabilities …………………………….………………....… Pg. 4 e. Description of the qualifications and capabilities of the firm to conduct sign fabrication and installation services for environmentally sensitive land associated public recreational facilities ……………..…………………………………………………………….……………….. Pg. 4 f. List of the individuals available in the firm to manage and perform work. Specifically, a brief summary for each listed individual detailing their education and experience as it relates to this RFB. This should include the individual’s title and a description of his/her specific role(s) in the completion of the projects ……………………………………….…………. Pg. 5 g. Experience with sign design, fabrication and installation services. Specifically, submittal of samples of signs for other conservation lands with associated recreational facilities. …………………………………………………………………………….………………………………………..………. Pg. 6 h. Client references ………………………………………………………………………………….…………...….. Pg. 9 i. Statement of the firm’s status as a designated Minority or Woman Business Enterprise…………………………………………………………………………………………………..………….. Pg. 9 j. Sign Materials …………………………………………………………………………………………………….… Pg. 10 k. Additional Deliverables ………………………………………………………………………………………… Pg. 11 l. Quote Sheet …………………………………………………………………………………………………………. Pg. 12 January 23, 2017 Consent Agenda 6-B (iii) 6 of 20 October 18, 2016 [RFQ 80338] 3 a. Business Addresses of Principals Principals: Teresa Hancock and Douglas R. Hancock Sign Pro of North Florida, Inc. PO Box 1315 Alachua, FL 32616 352‐359‐7059 b. Information on the principals Teresa A. Hancock 1. B.S. Nursing ‐ Santa Fe College ‐ Gainesville, FL 2008 2. International Sign Association, National Association for Interpretation, and Current Problems 3. 10 years working in the sign industry Douglas R. Hancock 1. B.A. Business Administration ‐ Flagler College ‐Tallahassee, FL 2002 2. International Sign Association, National Association for Interpretation, and Current Problems 3. 23 years working in the sign industry c. Information on staff Matthew Hennessy 1. B.S. Civil Engineering ‐ Florida State University ‐ Tallahassee, FL 1995 2. Professional Engineer ‐ 57475 Certified Lighting Maintenance Specialty ‐ ES12000897 Certified Electrical Sign Specialty ‐ ES12000544 3. 12 years in sign industry January 23, 2017 Consent Agenda 6-B (iii) 7 of 20 October 18, 2016 [RFQ 80338] 4 d. Organizational Structure and Special Capabilities 1. Organizational Structure a. President ‐ Teresa Hancock b. Vice President ‐ Douglas Hancock c. Secretary ‐ Matthew Hennessy 2. Special Capabilities a. CADD, GIS, Adobe Creative Studio (Photoshop, Illustrator, InDesign), Interpretive Planning and Sign Design, FlexiSign (industry leading sign design software), 3‐axis CNC programming and manufacturing, Dimensional signage (sandblasted and hand‐ carved), Metal fabrication, Powder Coating, UV Flatbed Printing and large‐format printing. e. Description of Qualifications and Capabilities of the Firm Sign Pro has been producing high quality outdoor signage for over seven years in North Florida and has built strong relationships with many large firms and government organizations including but not limited to: Northwest Florida Water Management Water District (NWFWMD), City of Alachua, Suwannee River Water Management District (SRWMD), Alachua County Environmental Protection Department, Georgia College, University of Florida, and many others. We have the expertise and experience in producing large sign structures like billboards all the way down to small directional signs. We are frequently asked to be accurate in our color production. We have the ability to manage color properly, and our experience in sign manufacturing will assure that the production and installation of your signs will go smoothly with a result that will exceed your expectations. Our public recreational signage work has been with the design and production of site, informational, interpretive and large entrance signs for NWFWMD, SRWMD and Alachua County Environmental Protection Department. We created, manufactured and installed the interpretive and site sign package at Pitt and Sylvan Springs for NWFWMD. That project was larger in scale, scope, and budget than the current RPF. We stayed under the proposed budget while creating very high quality signage and meeting the project deadline. Within that project we created and installed many HDPE signs that are still fresh looking after several years. January 23, 2017 Consent Agenda 6-B (iii) 8 of 20 October 18, 2016 [RFQ 80338] 5 Sign Pro staff has 45 years of combined experience designing, manufacturing, and installing sign structures. We have produced signs with such a wide variety of substrates and methods that we will know what will work for your application and can provide you with that guidance. We can provide you with drawings of the various mounting methods and if needed, we can have custom mounts or kiosks designed for your application. In 2015 we produced over 10,000 signs to NWFWMD while under very tight deadlines. We delivered all of the signs with no quality or warranty issues and on time. We have the staff and industry partners to produce many signs in a short time all while using the best materials for the application. In section g. you will see a recently completed installation of a flood totem memorial with a rock base for SRWMD. We worked with the district to provide the appropriate sign materials for their needs. We hand‐laid the rock base and cap per the districts engineered drawings and direction. The artwork was provided by the district and we reproduced it exactly onto a long lasting high pressure laminate panel. We designed and created a custom mount to help prevent any sign removal or vandalism. This project is a perfect example of our ability to manufacture and install signage. f. List of Individuals available in the firm to manage and perform work. 1. Teresa Hancock ‐ President of Sign Pro Education: B.S. in Nursing Roles and Responsibilities: Sign Design, Project Management, Manufacturing and Installation Experience: Teresa Hancock has co‐managed the design, installation, and implementation of every project that Sign Pro has completed to date. She provides logistical and hands‐on support during installations. 2. Douglas Hancock ‐ Vice President of Sign Pro Education: B.A. in Business Administration ‐ Flagler College Roles and Responsibilities: Project Management, Graphic Design, Manufacturing, and Installation Experience: While at Sign Pro Douglas Hancock has managed hundreds of projects with many individual contracts over of $50,000.00 in value. He has worked with corporate clients, government agencies, local permitting offices, and contractors for some of the projects with the majority of the projects being completed internally. Clients of the larger projects include Northwest Water Management District, Edwards Construction, Forever21, Suwannee River Water January 23, 2017 Consent Agenda 6-B (iii) 9 of 20 October 18, 2016 [RFQ 80338] 6 Management District, and Alachua County Environmental Protection Department. He has over 23 years experience in the sign industry from manufacturing and installations to artwork design and project management. 3. Matthew Hennessy ‐ Secretary Education: B.S. in Civil Engineering Roles and Responsibilities: Permitting, Engineering Experience: Matthew Hennessy joined Sign Pro of North Florida, Inc. in 2013 to help Sign Pro expand into the electrical sign category. He came to Sign Pro with over 8 years experience operating The Sign Company of Tallahassee. Prior to operating The Sign Company of Tallahassee Mathew worked as a professional engineer with Genesis Group and URS Corporation. g. Examples of some of our interpretive sign design, fabrication and installation projects. 1. August 2016 – Williford Spring Interpretive Signage for NWFWMD January 23, 2017 Consent Agenda 6-B (iii) 10 of 20 October 18, 2016 [RFQ 80338] 7 2. March 2015 ‐ Completed memorial flood totem for SRWMD January 23, 2017 Consent Agenda 6-B (iii) 11 of 20 October 18, 2016 [RFQ 80338] 8 3. September 2014 ‐ Interpretive Sign Installation ‐ Poe Springs (Alachua County) January 23, 2017 Consent Agenda 6-B (iii) 12 of 20 October 18, 2016 [RFQ 80338] 9 h. Client References 1. Suwannee River Water Management District 9225 CR 49 Live Oak, FL 32060 Edwin McCook ‐ Land Management Specialist Phone: 386‐362‐1001 Email: mccook_e@srwmd.state.fl.us 2. Alachua County Environmental Protection Division 201 SE 2 nd Ave Suite 201 Gainesville, FL 32601 Stacie Greco 352‐264‐6829 Email: sgreco@alachuacounty.us 3. Northwest Florida Water Management District 81 Water Management Drive Havana, FL 32333 Bill Cleckley – Director of Land Management and Acquisition Phone: 850‐539‐5999 Email: bill.cleckley@nwfwater.com i. Minority and Woman owned status Sign Pro of North Florida, Inc. is a minority and woman business enterprise although not certified. January 23, 2017 Consent Agenda 6-B (iii) 13 of 20 October 18, 2016 [RFQ 80338] 10 j. Sign Materials Quoted Sign A) These signs will be made from 0.500” thick digitally printed high pressure laminate (dHPL). At this thickness we can through drill or blind mount hardware as required by mounting system. These signs come with a 10 year warranty against premature fading and flaking offered directly by our dHPL press manufacturer, IZONE. Sign B) These signs will be made from 0.250” thick dHPL. They will have rounded corners and holes as specified. These signs come with a 10 year warranty against premature fading and flaking offered directly by our dHPL press manufacturer, IZONE. Sign C) These signs will be made from 0.500” thick dHPL. At this thickness we can through drill or blind mount hardware as required by mounting system. It is recommended that these sign be attached every 2 linear feet. These signs come with a 10 year warranty against premature fading and flaking offered directly by our dHPL press manufacturer, IZONE. Sign D) This sign will be made from rot resistant Cypress, a superior wood for sandblasting. This sign will be 1.5” thick and will be sandblasted to best match your existing sign. We will paint the graphics with the longest lasting exterior sign paints. This sign will be warrantied for 5 years from install against premature fading or failures due to workmanship. Sign E) This sign will be cleaned and filled where necessary with outdoor grade fill material. We will paint the graphics with the longest lasting exterior sign paints. This sign will be warrantied for 5 years from install against premature fading or failures due to workmanship. January 23, 2017 Consent Agenda 6-B (iii) 14 of 20 October 18, 2016 [RFQ 80338] 11 k. Additional Deliverables Included Material Sample: A sample of your signs pressed in dHPL color and finish verification. Paper Proofs: A paper proof will be provided for all signs for final approval. Digital Proofs: A set of digital proofs for approval will be provided. Meeting on Site or Staff Offices: We included (1) 2 hour meeting with your staff on site or at staff offices. This can be utilized as you see fit but is typically a kick‐off meeting to discuss design ideas/concepts before we begin our internal design concepts for your signs. Installation Consolation: We will provide your team appropriate direction on proper installation methods and will advise on any unusual installation situations or questions they may have. January 23, 2017 Consent Agenda 6-B (iii) 15 of 20 October 18, 2016 [RFQ 80338] 12 l. Quote Sheet: All Prices are assuming all signs will be manufactured/ordered at the same time. January 23, 2017 Consent Agenda 6-B (iii) 16 of 20 SIGNPRO GRAPHICS INC QUOTE Sign No.Quantity Sign Panel Dimensions Description/ Specifications Sign Location Unit Cost Total Cost A 6 24" W x 24" L Framed interpretive signs with graphics and text. Framing materials shall compliment the kiosk at Tigertail Beach Park. County will provide text. Company to provide graphics and/or photographs. Company to drill one hole in each corner of finished sign that will be used by the County to install. Signs to include: o Share the Shore o Plume Hunting o Florida Manatee o Gopher Tortoise o Importance of Coastal Lagoon Systems o Tigertail Through Time Educational Kiosk $60 360 B 16 12" W x 12" L Unframed bird identification flip book with rounded corners. County will provide text. Company to provide graphics and/or photographs. There is a total of 16 “pages” of images that will result in an “8” page flip book. Company will drill two holes in the top 6” apart to be used by the County to install. (see B). Boardwalk Pathway 40 640 C 2 31" W x 72" L Unframed, informational signs. County will provide text and photograph. Company to drill one hole in each corner of finished sign that will be used by the County to install. (see C). Boardwalk 230 460 D 1 12" W x 48" L Sign to be installed under the existing entrance sign "E". Sign "D" should complement existing entrance sign "E". County will provide a text that reads: “More than a beach”. Park Entrance 300 300 E 1 48" W x 96" L Refurbish existing sand blasted wooden Tigertail Beach Park entrance sign and posts, caps, trim, etc. to include repainting and patching. (see E). Park Entrance 500 500 26 Total Signs PERMIT - Contractor shall obtain any required permits.400 GRAND TOTAL COST $2,660 January 23, 2017 Consent Agenda 6-B (iii) 17 of 20 January 23, 2017 Consent Agenda 6-B (iii) 18 of 20 Date: 10/21/2016 5935 Taylor Estimate # : 15387 Naples FL. Created PHONE 239-777- Sharon Johnson FAX 239-591-3940 239-777-5616 sharon@lykins-signtek.com Estimate/Contract Prepared By Lykins Signtek, Inc. for : COLLIER COUNTY PARKS & REC (Livingston) Address: 15000 LIVINGSTON RD NAPLES FL 34109 To: VICKY AHMAD Phone: 252.4047 From: Sharon Johnson Fax: Quote Description: Fabrication and delivery of various Custom Signage for Collier County Tigertail Beach on Marco island Item Description Quantity @ Price 1) Fabricate & Deliver 24" x 24"x 1/8" High Pressure 6 $971.50 $5,829.00 Laminated Printed panels Outdoor Matt Finish Fade, Scratch and Graffiti Resistant 10 yr Limited Warranty Holes drilled in each corner Each sign face to include a 2" x 2" Pressure treated Raw Wood Frame Vectored Artwork to be supplied by other 2) Fabricate & Deliver 31" x 72" x 1/2" High Pressure 2 $2,245.00 $4,490.00 Laminated Printed panels Outdoor Matt Finish Fade, Scratch and Graffiti Resistant 10 yr Limited Warranty Holes drilled in each corner Vectored Artwork to be supplied by other 3) Fabricate & Deliver for Bird Identification Flip book 16 $419.25 $6,708.00 12" x 12" .090 Aluminum panel With Printed and laminated Graphics on both sides Rounded Corners with holes drilled on top 6" apart Vectored Artwork to be supplied by Other 4) Fabricate & Install on Bottom of existing Park Entrance 1 $700.00 $700.00 sign 12" x 48" .090 Aluminum panel With Painted to match Park entrance sign Green background with White Vinyl Copy & Border wording: More Than a Beach Vectored Artwork to be supplied by Customer January 23, 2017 Consent Agenda 6-B (iii) 19 of 20 5) Pressure wash and repaint existing Tigertail Park 1 $1,050.00 $1,050.00 Entrance Sign and posts on site Sub Total: $18,777.00 Sales Tax: $0.00 Total: $18,777.00 **NOTE : Signs are custom produced to your specifications. January 23, 2017 Consent Agenda 6-B (iii) 20 of 20 EXECUTIVE SUMMARY Recommend approval of Tourist Development Tax Category “B” funding to support the two upcoming FY 17 Sports Events up to $6,500.00 and make a finding that these expenditures promote tourism. _____________________________________________________________________________________ OBJECTIVE: Recommend funding support for managing and promoting two March 2017 sports events in Collier County. CONSIDERATIONS: Collier County is requested to host the following events in March 2017. The Tourism Division Sports Marketing Team has attracted these prestigious events to our community. The projected hosting costs to manage and promote these events are based on our past experience with similar events. The Tourism Division proposes to pay Parks and Recreation for the field rental and event support expenses for each event. Field rental and event assistance are authorized expenditures for the BCC approved sports assistance program. Funding for these events is subject to Board of County Commissioners approval. Southern Tropics Pickleball Tournament will take place March 10-12, 2017. This event is part of the Southern Tropics Series. The event is projected to attract over 200 athletes and an estimated 250 room nights. The expenses to be paid for this event will be facility rental to East Naples Community Park up to a total cost of $4,000.00 and Park staff overtime costs up to $1,500.00 for a total of $5,500. Pelican Bend Gulf Coast Open will take place March 24-25, 2017. This is a fishing event that will take place in Marco Island at the Pelican Bend Marina. This is the first year this event has been held in Collier County. The event promoters estimate that 50 boats will take place in this fishing competition and will generate 100 room nights. The expenses to be paid for this event will be assistance with out of market advertising and equipment rental up to a total cost of $1,000.00. FISCAL IMPACT: Funding of up to $6,500.00 for these two events is included in the BCC approved FY 17 Tourism Department budget in Fund 184 for Sports Marketing Event support. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan from this action. LEGAL CONSIDERATION: This item is approved as to form and legality and requires majority vote for approval. - CMG RECOMMENDATION: That the Board of County Commissioners approves Tourist Development Tax Category “B” funding to support two March 2017 sports events up to $6,500.00 and make a finding that these expenditures promote tourism. Prepared By: Michael Obyc, Senior Sports Marketing Manager Attachments: Applications for each event January 23, 2017 New Business 7-A (i) 1 of 7 January 23, 2017 New Business 7-A (i) 2 of 7 January 23, 2017 New Business 7-A (i) 3 of 7 January 23, 2017 New Business 7-A (i) 4 of 7 January 23, 2017 New Business 7-A (i) 5 of 7 January 23, 2017 New Business 7-A (i) 6 of 7 January 23, 2017 New Business 7-A (i) 7 of 7 EXECUTIVE SUMMARY Recommend approval of Tourist Development Tax Category “B” funding to support the ISPS Softball event up to $3,500.00 and make a finding that these expenditures promote tourism. _____________________________________________________________________________________ OBJECTIVE: Recommend approval funding support for February 2017 softball event. CONSIDERATIONS: Collier County is scheduled to host the following two day event February 4-5, 2017. The Tourism Division Sports Marketing Team has worked with the event promoter to maintain this event in our community. The projected hosting costs are based on our past experience with similar events. The Tourism Division proposes to reimburse the event promoter for the field rental fees and to pay Parks & Recreation for event staff time to support the event. Field rental and event assistance are authorized expenditures for the BCC approved sports assistance program. Funding for these events is subject to Board approval. ISPS Super Bowl Bash will take place February 4-5, 2017 at North Collier Regional Park. The event promoter estimates over 100 athletes and 100 room nights. The event promoter will pay Parks and Recreation for the field rental fees and will be reimbursed based on the post event reports showing hotel room nights, number of participants and spending by the participants and fans up to a total cost of $2,000.00. The Tourism Division will reimburse Parks and Recreation for event staff overtime costs up to $1,500.00, up to a total of $3,500.00. FISCAL IMPACT: Funding of up to $3,500.00 for this event is included in the BCC approved FY 17 Tourism Division budget in Fund 184 for Sports Marketing Event support. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan from this action. LEGAL CONSIDERATION: This item will be reviewed for legal sufficiency prior to the January 23, 2017 TDC meeting. RECOMMENDATION: That the Board of County Commissioners approves Tourist Development Tax Category “B” funding to support the ISPS Softball event up to $3,500.00 and make a finding that these expenditures promote tourism. Prepared By: Michael Obyc, Senior Sports Marketing Manager Attachments: Funding Request details January 23, 2017 New Business 7-A (ii) 1 of 4 January 23, 2017 New Business 7-A (ii) 2 of 4 January 23, 2017 New Business 7-A (ii) 3 of 4 January 23, 2017 New Business 7-A (ii) 4 of 4 January 23, 2017 New Business 7-D 1 of 7 EXECUTIVE SUMMARY Recommendation to approve the funding for change order#1 to Contract#15-6419—Sports Facilities Assessment with Hunden Strategic Partners and make a finding that these expenditures promote tourism. OBJECTIVE: Perform additional site analysis on proposed alternate sites for an amateur sports complex CONSIDERATIONS: Hunden Strategic Partners was selected in a competitive bid process to perform a Sports Facilities Assessment in 2016 under Contract# 15-6419. On October 27, 2015, the Board direction was for staff to do additional study on several alternative sites for a proposed amateur sports event complex. (Item 16F3) County staff selected two engineering firms to do an in depth analysis of each proposed site to determine the feasibility of building on each site, the environmental issues with each and to prepare a preliminary cost on building the proposed complex on each of the sites. Hunden was selected to add a review of the engineering firm's studies to their original scope of services provided under Contract# 15-6419. The Hunden Strategic Partners Contract # 15-6419 was extended administratively by County Procurement for an additional six months to accommodate this additional scope of work to their original contract on October 5, 2016. The attached additional Scope of Services was provided to Hunden by staff, and the attached proposal from Hunden is in answer to that additional services scope. There are seven tasks associated with this scope as outlined in the Hunden response and are numbered as extensions to the original scope. The lump sum total for Hunden staff to perform these tasks and to present their findings to the County Commission on February 28,2017 is a not to exceed total of$16,800. FISCAL IMPACT: Funding for the additional scope of service by Hunden Strategic Partners of $16,800 is in the Tourism Division FY 17 BCC approved budget in Fund 184, Contractual Services. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary. PROCUREMENT REVIEW: RFP #15-6419 Sports Facilities Assessment was publicly advertised on May 13, 2015. Email notices were sent to 728 firms with 51 firms requesting full solicitation packages. Three (3) responses were received by the due date of June 10, 2015. A selection committee with representation from the County Manager's Office, Public Services Division, Parks and Recreation, Library, and the Tourism Department met on June 30, 2015 to review the proposals. By consensus of the committee members, Hunden Strategic Partners, Inc. was recommended for the award of this RFP, and approved by the Board of County Commissioners on 10/27/2015 (Item 16F3). The Board of County Commissioners (Board) local vendor preference policy did not apply to this award because all proposers are located outside Lee and Collier County. LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval.—CMG January 23,2017 New Business 7-D 2 of 7 RECOMMENDATION: Recommendation to approve the funding for Change Order #1 to Contract #15-6419 — Sports Facilities Assessment with Hunden Strategic Partners and make a finding that these expenditures promote tourism. Prepared by: Jack Wert,Tourism Director Attachments: (1) Requested Scope of Services sent to Hunden (2) Hunden Strategic Partners Additional Services Proposal (3) Change Order#1 January 23, 2017 New Business 7-D 3 of 7 HUNDEN CONTRACT EXTENSION—SCOPE OF WORK Please provide a lump sum proposal with a "not-to-exceed" cost for the following services including travel expenses to assist us in evaluating the various recommendations and tasks related to presenting alternative sites that would accommodate the Hunden recommended facilities. We plan to take your proposal to the TDC in January and to the BCC in February for their approval to move forward: • Review the site consultants reports on the alternative sites they have reviewed o There are three sites and Hunden will receive a pros and cons list of issues for the sites • Review the proposed site plans for the recommended sports complex and site plan o The site plans and list of amenities will be very conceptual o There will be three site plans to review • Review the parking plan to determine if it will be adequate for multiple event weekends. • Advise and consult with our staff on facility needs related to recommended types of events based on your original report findings and recommendations. • Evaluate the feasibility of adding an indoor facility to the project for indoor competitions • Recommend the most appropriate management structure for the proposed complex • Provide feedback for the above subjects from their experience via conference call to our team and participate in a start up conference call immediately after you receive notice of engagement. • Assist in and be present for the presentation of the staff recommendations to the BCC in February January 23, 2017 New Business 7-D 4 of 7 strategic partners SCOPE OF SERVICES Collier County(City or Client)has extended the Sports Facilities Assessment Contract with Hunden Strategic Partners to allow them to provide various advisory services related to the development of a potential sports complex. The advisory services will include, but are not limited to,the following development related tasks: Task 14-Site Consultant Report Review During this task, HSP will include an assessment of three (3) potential sites and review the relevant site consultant's reports. HSP will provide a professional opinion on the viability of each site and identify any potential issues. Task 15—Site Plan Assessment HSP will review the three(3)proposed site plans for the recommended sports complex,including conceptual amenities and components, and provide an assessment of each. Task 16—Parking Plan Assessment& Recommendations HSP will review the proposed parking plan, provide an assessment of whether it is adequate for multiple event weekends, and make appropriate recommendations. Task 17—High Level Indoor Facility Component Assessment HSP will provide a high-level explanation of the feasibility of an indoor component and make appropriate recommendations.General commentary on the viability of an indoor component,construction types,size and costs will be provided. If a more detailed analysis is desired,the Client can engage HSP for the optional additional task detailed below. Task 18—Indoor Facility Feasibility(Optional) HSP will perform a deeper analysis of the possible indoor facility types (fieldhouse, multipurpose, dome, etc.) and present them to the Client in a matrix for comparison and make appropriate recommendations. HSP will provide an updated addendum to the HSP initial report to assess the feasibility of any recommended indoor facility. This will include recommendations on types of events,tournaments,and other programming.HSP will submit an additional cost estimate for this task should the Client decide to move forward with this deeper analysis. Task 19—Management Structure Recommendations HSP will provide a high level recommendation on the optimal management structure for the proposed sports complex. For more detailed organizational plans, HSP recommends re-engaging Mike Millay of Clancy's Sports. Task 20—General Advisory Services; Calls & Meetings HSP will provide general advisory services, including but not limited to the following: www.hundenpartners.com January 23, 2017 New Business 7-D 5 of 7 strategic partners • One (1)conference call with the Client at kickoff to confirm the goals of the study. . • Four(4)Conference Calls with the Client at milestones during the work to provide feedback and progress. • One trip to Collier County in February 2017 to assist with the presentation of staff recommendations to the BCC. DELIVERABLES HSP understands that the Client will need the advisory services completed and a presentation of the findings delivered to the County Commission on Tuesday, February 28th, 2017. The final deliverable will be a PowerPoint presentation. TIMING & FEES HSP proposes to complete the tasks above included in the contract extension for a lump sum of $16,800, which includes all travel and expenses. HSP will bill the full amount at completion of the process on February 28th, 2017. For additional work on any component after the presentation on February 28th,2017, additional fees will be negotiated. www.hundenpartners.com P ,oaie&3ehl"Services Cot CountyNeesggjg O cler Form 6 of 7 ❑ Contract Modification ❑Work Order Modification ❑Amendment Contract#: 15-6419 Change#: 1 Purchase Order#: 4600004041 Project#: NA Contractor/Firm Name: Hunden Strategic Partners Inc Contract/Project: Sports Facilities Assessment Jack Wert Tourism Project Manager Name: Division Name: 'Original Contract/Work Order Amount $ 70,000.00 10/27/15;16F3 Original BCC Approval Date; Agenda Item # Current BCC Approved Amount $ 70,000.00 10/27/15;16F3 Last BCC Approval Date; Agenda Item # Current Contract/Work Order Amount $ 70,000.00 4/26/2017 SAP Contract Expiration Date (Master) Dollar Amount of this Change $ 16,800.00 24.00% Total Change from Original Amount Revised Contract/Work Order Total $ 86,800.00 24.00% Change from Current BCC Approved Amount Cumulative Changes $ 16,800.00 24.00%, Change from Current Amount Completion Date, Description of the Task(s)Change,and Rationale for the Change Notice to Proceed NA Original NA Last Approved NA Revised Date NA Date Completion Date Date (Includes this change) #of Days Added NA Select Tasks ®Add new task(s) ❑ Delete task(s) ❑Change task(s) ❑ Other(see below) Provide a response to the following: 1.)detailed and specific explanation/rationale of the requested change(s)to the task(s)and/ or the additional days added (if requested); 2.)why this change was not included in the original contract; and, 3.) describe the impact if this change is not processed. Attach additional information from the Design Professional and/or Contractor if needed. 1. The added scope in tasks 14-20 will assess the viability of the three potential sites, suggested by Hunden Strategic Partners as possible sites for an amateur sports complex. 2. This change was not include in the contract because it was additional action that was requested by the Board of County Commissioners on XXXXX XX,XXXX while discussing item XXXXX. 3. If this change is not processed,the county will not have complete information when it comes to the three proposed sites for the amateur sports complex, and could possibly make an uninformed descision as to where this complex is constructed. Prepared by: Date: (Project Manager Name and Division) Acceptance of this Change Order shall constitute a modification to contract/work order identified above and will be subject to all the same terms and conditions as contained in the contract/work order indicated above, as fully as if the same were stated in this acceptance. The adjustment, if any,to the Contract shall constitute a full and final settlement of any and all claims of the Contractor/Vendor/Consultant/ Design Professional arising out of or related to the change set forth herein, including claims for impact and delay costs. Accepted by: Date: (Contractor/Vendor/Consultant/Design Professional and Name of Firm, if project applicable) Approved by: Date: (Design Professional and Name of Firm, if project applicable) Approved by: Date: (Procurement Professional) Revised: 10/28/2014 Page 1 PROCUREMENT USE ONLY Admin Rp BCC ES January 23, 2017 New Business 7-D 7 of 7 IN WITNESS WHEREOF, HUNDEN STRATEGIC PARTNERS, INC., and the County, have each, respectively, by an authorized person or agent, hereunder set their hands and seals on the date and year first above written. BOARD OF COUNTYCOMMISSIONERS ATTEST: COLLIER COUNTY, FLORIDA Dwight E. Brock, Clerk of Courts By: By: Donna Fiala, Chairman Dated: (SEAL) Hunden Strategic Partners, Inc. By: First Witness Signature TType/print witness name!' TType/print signature and title Second Witness TType/print witness name Approved as to Form and Legality: Assistant County Attorney Revised: 10/28/2014 Page 2 PROCUREMENT USE ONLY Admin Rpt BCC ES EXECUTIVE SUMMARY Review and recommend approval of Tourist Development Council Grant Applications for Category B and C-2 and Sports Event Assistance for FY 18 (October 1, 2017 - September 30, 2018) and make a finding that these expenditures promote tourism. _______________________________________________________________ OBJECTIVE: Review proposed FY 18 grant applications with changes recommended by Tourism Division staff. CONSIDERATIONS: Tourism staff has edited the application forms from FY 17 for Category B and C-2 and the Sports Assistance Grant Program. Those applications are provided as attachments to this Executive Summary for review, comment and recommendation by the TDC, and recommendation for BCC adoption. The FY 17 application forms and reimbursement system have resulted in a much smoother process for grantees. The TDC recommendations will be presented to the County Commission in February for final approval. Upon approval, the grant application cycle will be advertised and promoted by the County, the area Chambers of Commerce and by the local media. The grant application process will begin in late February 2017 after BCC approval of the revised application forms and will be due in our office on April 28, 2017. Completed applications for grants will be reviewed by the TDC in May and made a part of the FY 18 budget request by the Tourism Division. Agreements with approved grantees will be reviewed by the TDC and final approval of agreements and funding will be reviewed by the BCC in September 2017. Attached are the following applications for your review: Category “B” (Marketing Grants) Category “C-2” (Non-County Owned or Operated Museums) Sports Event Assistance FISCAL IMPACT: The amount of funding available for FY 18 Category B, C-2 and for Sports Assistance grants has not been determined by the Office of Management and Budget at this time. However, for budgeting purposes, staff suggests using the following amounts for each category: Category B Marketing Grants: $200,000 Category C-2 Non-County Owned Museum Grants: $750,000 Sports Event Assistance Grants: $150,000 LEGAL CONSIDERATIONS: This item is approved as to form and legality and requires majority vote for approval. – CMG RECOMMENDATION: Review and recommend approval of Tourist Development Council Grant Applications for Category B and C-2 and Sports Event Assistance for FY 18 (October 1, 2017 - September 30, 2018) and make a finding that these expenditures promote tourism. PREPARED BY: Jack Wert, Tourism Director ATTACHMENTS: FY 17 Category B, C-2 and Sports Assistance applications with staff suggested amendments. January 23, 2017 New Business 7-E 1 of 23 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL (TDC) GRANT FUNDING APPLICATION REQUEST CATEGORY "B" MARKETING AND NON SPORTS EVENTS GRANTS FISCAL YEAR 20162017-1718 TIMETABLE FOR REVIEW: • Completed applications must be received in digital format or other written format by the Tourism Department Office no later than 5:00 P.M. on Friday, April 2928, 20162017. • Applications may also be delivered to the Tourism Development Division Office: 2660 North Horseshoe Dr, Suite 105 Naples, FL 34104 by Friday, April 2928, 20162017. • For further information, contact Kelly Green at telephone (239) 252-2384 or kellygreen@colliergov.net. The Tourist Development Council (TDC) will receive the recommendations from the Tourism Development Staff, and will review each qualifying applicant and prepare, in priority order, their recommendations for funding for Fiscal Year 20162017-1718. Funding recommendations of the TDC are final, and will be presented to the Board of County Commissioners as part of the County’s budget process for FY 20162017-1718. After budget approval, contracts will be negotiated with the selected applicants, with assistance from the County Purchasing Department and the County Attorney's office, and then presented to the BCC for final approval. Appeals on funding recommendations may be made to the County Commission when recommendations are reviewed. Once executed, these contracts will be monitored and Requests for Fund Forms and Status Reports will be reviewed by the Tourism Director before submission to Clerk’s Finance Department for potential reimbursement. No projects are approved and no funds may be expended until the contract is approved and signed by the Chairman of the Board of County Commissioners. All materials submitted with applications will become a matter of public record, open to inspection subject to Chapter 119, Florida Statutes. REQUIREMENTS: 1. All collateral material and advertisements should identify Collier County Tourism by displaying the CVB logo and website url (www.paradisecoast.com). 2. Reimbursement requests must include the following: vendor invoices, evidence that the vendor invoices have been paid and samples of the promotional materials produced or from media outlet. Should these documents be unavailable, the Grantee may submit other legally viable evidence of payment for consideration by the Clerk’s Finance Department. No advanced payments are acceptable for reimbursement. January 23, 2017 New Business 7-E 2 of 23 ALLOWABLE USES OF TOURIST TAX GRANT FUNDS INCLUDE: Category “B” Tourist Tax Grant funding is available for the following types of uses. 1. Advertising and promotional campaigns supporting events or marketing projects in media such as broadcast, web and regional print and distribution and must be placed in media that runs outside Collier County and out of County distribution of promotional materials is encouraged to promote overnight visitor stays in Collier County paid lodging. 2. Printing and distribution of promotional pieces, creative design, printing, copying, ad placement cost and distribution of direct mail. 3. Web site development or enhancement to promote the event with links to the CVB website to increase participation, attendance and awareness of the event and to generate hotel room nights and spending throughout the County. NON-ALLOWABLE USES OF TOURIST TAX GRANT FUNDS INCLUDE: 1. Prize money, scholarships, awards, plaques, or certificates. 2. Staff or contest judges travel. 3. Projects restricted to private or exclusive participation. 4. Private entertainment, food, and beverages and lodging. 5. Legal, medical, engineering, accounting, auditing, or feasibility study expenses or fees. 6. Salaries or supplements to salaries for existing or future staff, or employment of personnel directly or indirectly related to the project or event. 7. Tangible personal property including but not limited to office furnishings or equipment, permanent collections, or individual pieces of art. 8. Interest or reduction of deficits and loans. 9. Expenses incurred or obligated prior to or after the project period. 10. Advertising and promotional materials distributed after the event. 11. Payments for services or goods purchased for previous or other events. 12. Capital or infrastructure projects. 13. Payment for expenses that occur or are delivered prior to or after the effective date of the agreement with the grantee. 14. Advance deposits on any expenditure. January 23, 2017 New Business 7-E 3 of 23 MARKETING GRANT CATEGORIES/GUIDELINES Priority for grant funding will be given to events held or marketing run during our destination’s shoulder and slow season (May- November). Events must have the ability to attract overnight visitors to Collier County. I Major Events: Staged in the County that will attract large numbers of overnight visitors from outside the County. Examples are multiple-day art, food and entertainment festivals. II First Time Events: These include newly created events, or ones that have little history. Subsequent year funding will be determined by results of the first or subsequent year room night production resulting from the event. III Arts & Cultural Events: Two or more day events that can bring significant number of out of area visitors to Collier County using the same guidelines as events listed above. IV Marketing Assistance: Organizations located in Collier County that request marketing assistance for projects highlighting more than one tourism business that further the mission of the TDC and the CVB and do not meet the guidelines for a Category C-2 Museum grant. Examples would be production of brochures, maps, documentaries, special package promotions and facility marketing programs. APPLICATION FOR GRANT FUNDING January 23, 2017 New Business 7-E 4 of 23 GENERAL INSTRUCTIONS 1. Please submit your completed application in digital format (no zip files) via email to Kelly Green, Tourist Tax Coordinator at kellygreen@colliergov.net or in printed format to the Tourism Office, 2660 N. Horseshoe Drive, Suite 105 Naples, FL 34104, attention: Kelly Green. 2. Complete each item of each applicable section. If a question does not apply to your organization, please insert (N/A). Contact Kelly Green at 239-252-2384 or kellygreen@colliergov.net with any questions. 3. Be sure to have your Chief Official and Secretary or their designee sign the application on the last page. 4. One copy of each of the following items is required and attached to original application: ( ) Charter, Articles of Incorporation, By-Laws, Proof of Current State of Florida Status (except government entities) ( ) Authority to apply for these tourism tax funds. ( ) IRS Determination Letter of non-profit status ( ) Form 990 (except government entities) ( ) Proof of Liability Insurance naming Collier County as an additional insured that will be in effect during the grant period. Name of Grant Preparer: (Please Print) ____________________________________ Signature of Grant Preparer ______________________________________ Date _____________ January 23, 2017 New Business 7-E 5 of 23 COLLIER COUNTY GOVERNMENT TOURIST DEVELOPMENT COUNCIL GRANT APPLICATION CATEGORY “B” MARKETING OR EVENT GRANTS FY 1617-1718 I GENERAL INFORMATION To assist us in evaluating the impact your project may have on Collier County and to better understand what support you are requesting, the following questions must be answered in full. (1) LEGAL NAME OF ORGANIZATION _________________________________________________ (2) NAME OF PROJECT OR EVENT______________________________________________ (3) Contact Person’s Name: ___________________________________ Phone #: ____________________Cell Phone #_______________________ E-mail Address: _______________________________________________________ (4) COMPLETE ADDRESS OF ORGANIZATION: STREET______________________________________ CITY__________________ ST______ZIP__________ PHONE: ___________________ FAX: __________________________ WEBSITE: ______________________________________________________ (5) ORGANIZATION'S CHIEF OFFICIAL’S NAME: _________________________________ TITLE: __________________________ Address if different from above: __________________________ ________________________________ PHONE: __________________________ FAX: ___________________________ E-Mail: _________________________________ (6) ORGANIZATIONAL STRUCTURE: ( ) NON-PROFIT ( ) GOVERNMENT AGENCY ( ) FOR-PROFIT ORGANIZATION (7) GRANT AMOUNT REQUESTED: $_____________________ (8) PROJECT TYPE (Check all that apply) ( ) PROMOTIONAL MATERIALS (Brochures, flyers, website) January 23, 2017 New Business 7-E 6 of 23 ( ) MARKETING PROGRAM (Advertising, Public Relations, Digital or Social Media) ( ) OTHER (Describe)____________________________________________________ (9) If the entire Tourist Tax funding request cannot be funded, may the project be restructured with less funding? ( ) YES ( ) NO (10). PROJECT DESCRIPTION: describe in detail the project for which funding is requested (11). APPLICANT'S GRANT HISTORY: Have you received previous grant assistance from the Collier County Tourist Development Council? ( ) YES ( ) NO. If “Yes”, specify the year (s), the project name, the amount of the grant awarded and the number of visitors and hotel room nights generated by the grant activity. YEAR ___________ PROJECT/EVENT NAME __________________________________________ PREVIOUS GRANT AMOUNT $ _______________________ # VISITORS ATTRACTED: ___________# HOTEL ROOM NIGHTS GENERATED__________ Please add additional year grant details below using the format above. If you have previously received funding from the TDC, please attach a copy of your FINAL STATUS REPORT including attendance, economic impact and other information that will assist the tourism staff to evaluate your prior experience. (12). OTHER FUNDING SOURCES: List the sources and amounts of confirmed other funds and planned revenue sources to support the amount of the grant. Tourist Tax grant funds cannot be the sole source of funding. _________________________ $ _____________________ $ __________________________ $ __________________________ $ __________________________ $ TOTAL OTHER FUNDS: $ (13) Provide projections of the Direct Economic Impact this project will have on Collier County using the event calculator available on County website at http://www.colliergov.net/index.aspx?page=847. Projected # of Overnight Visitors ___________ Hotel Room Nights ______________ Tourist Tax Revenue $_________________ Direct Visitor Spending $________________________ Economic Impact: $ __________________ January 23, 2017 New Business 7-E 7 of 23 PROJECT BUDGET RECAP INCOME SOURCES: TOURIST DEVELOPMENT TAX GRANT REQUEST $____________ TOTAL ADDITIONAL FUNDING SOURCES (From #12 previous page) $____________ OTHER INCOME SOURCES $ ___________ TOTAL INCOME - ALL SOURCES $ _____________ PROJECT EXPENSES: Intended Uses of Tourist Tax Grant Funds: Please refer to authorized and unauthorized uses on page 2. Provide an itemized summary indicating the intended use of Tourist Development Tax (TDT) funds. Please be as explicit as possible, including planned cities where advertising or promotional materials will be placed. Indicate the total amount you plan to spend for each category or promotion. Use additional sheets if necessary. ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ Total Tourist Tax Grant Expenses Planned: $___________________________ Other Project Expenses not using Tourist tax grant funds: ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ Total Other Project Expenses: $___________________________ TOTAL PROJECT EXPENSES $____________________________ Profit (Loss) $____________________________ January 23, 2017 New Business 7-E 8 of 23 CERTIFICATION Please attach a copy of the Corporate Minutes or proof of authority authorizing this application for Tourist Tax Grant funds for the purposes stated in this application I have reviewed this Application for Grant Funds from Collier County for FY 20162017-1718. I am in full agreement with the information contained herein and have the authority to request this funding on behalf of the organization. To the best of my knowledge, the information contained in this Application and its attachments is accurate and complete. Chief Officer (or designee): _____________________________ Signature _______________________________ Printed Name and Title _____________________________ Date ______________________ Organization Secretary (or designee) _____________________________ Signature _____________________________ Printed Name and Title _______________________________________ Date January 23, 2017 New Business 7-E 9 of 23 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL (TDC) GRANT FUNDING APPLICATION REQUEST CATEGORY "C-2" NON-COUNTY OWNED AND OPERATED MUSEUM GRANTS FISCAL YEAR 20162017-1718 TIMETABLE FOR REVIEW: • Completed applications must be received in digital format or other written format by the Tourism Department Office no later than 5:00 P.M. on Friday, April 2928, 20162017. • Applications may also be delivered to the Tourism Development Division Office: 2660 North Horseshoe Dr, Suite 105 Naples, FL 34104 by Friday, April 2928, 20162017. • For further information, contact Kelly Green at telephone (239) 252-2384 or kellygreen@colliergov.net. The Tourist Development Council (TDC) will receive the recommendations from the Tourism Department Staff, and will review each qualifying applicant and prepare, in priority order, their recommendations for funding for Fiscal Year 20162017-1718. Funding recommendations of the TDC are final, and will be presented to the Board of County Commissioners as part of the County’s budget process for FY 20162017-1718. After budget approval, contracts will be negotiated with the selected applicants, with assistance from the County Purchasing Department and the County Attorney's office, and then presented to the BCC for final approval. Appeals on funding recommendations may be made to the County Commission when recommendations are reviewed. Once executed, these contracts will be monitored and Requests for Fund Forms and Status Reports will be reviewed by the Tourism Director before submission to Clerk’s Finance Department for potential reimbursement. No projects are approved and no funds may be expended until the contract is approved and signed by the Chairman of the Board of County Commissioners. All materials submitted with applications will become a matter of public record, open to inspection subject to Chapter 119, Florida Statutes. REQUIREMENTS: 1. All collateral material and advertisements should identify Collier County tourism by displaying the CVB logo and website URL (www.paradisecoast.com). 2. Reimbursement requests must include the following: evidence that the vendor invoices have been paid and samples of the promotional materials produced by that vendor or media outlet. Should these documents be unavailable, the Grantee may submit other legally viable evidence of payment subject for consideration by the Clerk’s Finance Department. No advanced payments are acceptable for reimbursement. January 23, 2017 New Business 7-E 10 of 23 ALLOWABLE USES OF TOURIST TAX GRANT FUNDS INCLUDE: The following are examples of how Tourist Development Funds may be used by non-County owned and operated museums to promote tourism to Collier County. 1. Advertising and promotional expenses in conjunction with an activity or event or promotion to increase the number of overnight visitors to Collier County. Examples are: printing and distribution of promotional pieces prior to the event or exhibit including creative design, printing, copying, ad placement cost and distribution of direct mail, email and social media. 2. Creating or enhancing an existing site promoting the event or exhibit linked to the CVB’s website to increase participation, attendance and awareness of the event and to generate hotel room nights and spending throughout the County. 3. Acquisition and/or promotional costs for a major traveling exhibit to create new reasons to visit the museum or extend a visitor’s stays and spending in Collier County. NON-ALLOWABLE USES OF TOURIST TAX GRANT FUNDS INCLUDE: 1. Prize money, scholarships, awards, plaques, or certificates. 2. Projects restricted to private or exclusive participation. 3. Private entertainment, food, and beverages and lodging. 4. Legal, medical, engineering, accounting, auditing, or feasibility study fees. 5. Salaries or supplements to salaries for existing or future staff, or employment of personnel directly or indirectly related to the project or event. 6. Tangible personal property including but not limited to office furnishings or equipment, permanent collections, or individual pieces of art. 7. Interest or reduction of deficits and loans. 8. Expenses incurred or obligated prior to or after the project period. 9. Advertising and promotional materials distributed at the museum after the event. 10. Payments for services or goods purchased for previous or other events. 11. Capital or infrastructure projects. 12. Payment for expenses that occur or are delivered prior to or after the effective date of the agreement with the grantee. January 23, 2017 New Business 7-E 11 of 23 APPLICATION FOR FUNDS GENERAL INSTRUCTIONS 1. Please submit your completed application in digital format (no zip files) via email to Kelly Green, Tourist Tax Coordinator at kellygreen@colliergov.net or in printed format to the Tourism Office, 2660 N. Horseshoe Drive, Suite 105 Naples, FL 34104, attention: Kelly Green. 2. Complete each item of each applicable section. If a question does not apply to your organization, insert (N/A). Please contact Kelly Green at 239-252-2384 or kellygreen@colliergov.net with any questions. 3. Be sure to have your Chief Official, Secretary or their designee sign the application on the last page. 4. One copy of each of the following items is required and attached in a separate .pdf document to the email containing the application form. If any item does not apply, insert (N/A). ( ) Charter, Articles of Incorporation, By-Laws, Proof of Current State of Florida Status (except government entities) ( ) Form 990 (except government entities) ( ) Proof of Liability Insurance naming Collier County as an additional insured that will be in effect during the grant funding period. Name of Grant Preparer: (Please Print) ____________________________________ Signature of Grant Preparer ______________________________________ Date _____________ January 23, 2017 New Business 7-E 12 of 23 COLLIER COUNTY GOVERNMENT TOURIST DEVELOPMENT COUNCIL GRANT APPLICATION CATEGORY “C-2” NON-COUNTY OWNED AND OPERATED MUSEUM GRANT FY 1617-1718 I GENERAL INFORMATION To assist us in evaluating the impact your project may have on Collier County and to better understand what support you are requesting, the following questions must be answered in full. (1) LEGAL NAME OF ORGANIZATION _________________________________________________ (2) NAME OF PROJECT ________________________________________________________ (3) MUSEUM INFORMATION: Contact Person’s Name: ___________________________________ Phone #: ____________________Cell Phone #_______________________ E-mail Address: _______________________________________________________ (4) COMPLETE ADDRESS OF ORGANIZATION: STREET______________________________________ CITY__________________ ST______ZIP__________ PHONE: ___________________ FAX: __________________________ Website:______________________________________________________ (5) ORGANIZATION'S CHIEF OFFICIAL’S NAME: _________________________________ TITLE: __________________________ Address if different from above: __________________________ ________________________________ PHONE: __________________________ FAX: ___________________________ E-Mail: _________________________________ (6) ORGANIZATIONAL STRUCTURE: ( ) NON-PROFIT ( ) GOVERNMENT AGENCY ( ) FOR-PROFIT ORGANIZATION (7) GRANT AMOUNT REQUESTED: $_____________________ (8) ADDITIONAL FUNDING AMOUNT: $____________________ January 23, 2017 New Business 7-E 13 of 23 (9) PROJECT TYPE (Check all that apply) ( ) PROMOTIONAL MATERIALS (Brochures, flyers, website) ( ) MARKETING PROGRAM FOR MUSEUM OR EXHIBITS (Advertising, Public Relations, Digital or Social Media) ( ) TRAVELING EXHIBIT (Acquisition fees, promotion, and advertising, etc.) ( ) OTHER (Describe)____________________________________________________ (10) If the entire Tourist Tax funding request cannot be funded, may the project be restructured with less funding? ( ) YES ( ) NO (11). PROJECT DESCRIPTION: describe in detail the project for which funding is requested (12). APPLICANT'S GRANT HISTORY: Have you received previous grant assistance from the Collier County Tourist Development Council? ( ) YES ( ) NO. If “Yes”, specify the year (s), the project name, the amount of the grant awarded and the number of visitors and hotel room nights generated by the grant activity. YEAR ___________ PROJECT NAME __________________________________________ PREVIOUS GRANT AMOUNT $ _______________________ # VISITORS ATTRACTED: ___________# ROOM NIGHTS GENERATED__________ Please continue to add below any previous year grant details using the format above If you have previously received funding from the TDC, please attach a copy of your FINAL STATUS REPORT including attendance, economic impact and other information that will enable the TDC staff to evaluate your prior experience. (13). OTHER FUNDING SOURCES (From # 9 above): List the sources and amounts of other funds and planned revenue sources to support the amount of the grant. _________________________ $ _____________________ $ __________________________ $ __________________________ $ __________________________ $ TOTAL MATCH/OTHER FUNDS: $ January 23, 2017 New Business 7-E 14 of 23 (14) Provide projections of the Direct Economic Impact this project will have on Collier County. Use the event calculator at http://www.colliergov.net/index.aspx?page=847 Projected # of Overnight Visitors ___________ Room Nights _____________ Tourist Tax Revenue $____________ Visitor Spending $________________________ Economic Impact: $ __________________ (15) What is the current or anticipated annual visitation to your museum? ______________ PROJECT BUDGET RECAP INCOME SOURCES: TOURIST DEVELOPMENT TAX GRANT REQUEST $____________ TOTAL ADDITIONAL FUNDING SOURCES (From previous page) $____________ OTHER INCOME SOURCES $ ___________ TOTAL INCOME - ALL SOURCES $ _____________ PROJECT EXPENSES: Intended Use of Tourist Tax Funds Please refer to authorized and unauthorized uses on pages 2 and 3. Provide an itemized summary indicating the intended use of Tourist Development Tax (TDT) funds. Please be as explicit as possible, including planned cities where advertising or promotional materials will be placed. Indicate the total amount you plan to spend for each category or promotion. Use additional sheets if necessary. ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ Total Tourist Tax Funds Used: $___________________________ January 23, 2017 New Business 7-E 15 of 23 Other Project Expenses not using Tourist tax grant funds: ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ Total Other Project Expenses: $___________________________ TOTAL PROJECT EXPENSES $____________________________ Profit (Loss) $____________________________ January 23, 2017 New Business 7-E 16 of 23 CERTIFICATION I have reviewed this Application for Tourist Tax Grant Funds for FY 1617-1718. I am in full agreement with the information contained herein and have the authority to request this funding on behalf of the organization. To the best of my knowledge, the information contained in this Application and its attachments is accurate and complete. Chief Officer (or designee): _____________________________ Signature _______________________________ Printed Name and Title _____________________________ Date ______________________ Secretary (or designee) _____________________________ Signature _____________________________ Printed Name and Title _______________________________________ Date January 23, 2017 New Business 7-E 17 of 23 Collier County Tourism Sports Event Assistance Program Application PURPOSE: Funding and event management support for Sports or training events using Tourist Development Taxes. Applications will be accepted from organizations that plan to bring and operate sports tourism events within Collier County that will bring significant numbers of visitors to the County. TYPES OF EVENTS: Sports events should have a history of, or the potential to, attract overnight visitors, either as participants or spectators, staying in hotels or other paid lodging in Collier County. Sports Events are defined as organized tournaments or events that provide athletic competition or training to participants, entertainment to spectators and media coverage. FUNDING ELIGIBILITY To be considered for funding, the following criteria have been established for sports event support: 1. The sports or training event must have the potential to bring or have had past history of attracting out-of-county visitors. 2. Provide a marketing/promotions plan using advertising, promotion, PR, digital and social media and websites to attract overnight visitors, participants and spectators to the event. 3. Utilize Collier tourism logos in those promotional efforts where possible. 4. Provide projected visitor impact and track and report visitor hotel usage. 5. Encourage event participants and spectators to use commercial lodging and other accommodations within Collier County. 6. Provide the required Liability, Medical, Workers Comp Insurance Coverage as designated by Collier County. 7. Sign the Certification and Compliance page of this application. Applications will be evaluated using the following criteria: • Projected accommodations (room nights) generated by overnight event visitors. • Event occurs in slow times or during specific “need dates” of the year. • Event contributes to the overall appeal of Collier County as a preferred sports event destination and complements the Sports Marketing Plan of the County and targets visitation from outside Collier County. • Meets the funding eligibility guidelines listed above. January 23, 2017 New Business 7-E 18 of 23 EVENT AND PROMOTION REQUIREMENTS: 1. Event must be accessible to the public and comply with State and Federal regulations. 2. Advertising and promotion materials, print, and broadcast and digital advertisements must display the Collier Tourism logo and website (www.paradisecoast.com) or sports specific website (www.athletesinparadise.com) where possible. 3. Use of Funds - Florida State Statutes 125.0104 section 5(A) 2 the event “shall have as one of its main purposes the attraction of tourists as evidenced by the promotion of the activity, service, venue, or event to tourists.” 4. Hotel or other paid lodging accommodations must be tracked and reported to be considered for reimbursement. 5. The event must achieve at least 80% of the applicant’s projected room nights in order to be considered to receive the full amount of the grant award. If the actual hotel room nights are less than the estimate, but still generate some hotel room nights, the final award payment will be pro-rated based on the percentage of actual hotel room nights achieved. 6. Grantee must complete and submit a post event report including documentation of the number of room nights actually generated by the event. Expenditures must be documented by supplying vendor invoices, proof of payment to each vendor and sample of the expenditure (copy of ad, screen shot of on line ads, etc). 7. Allowable Expenses include: a. Promotions, marketing and programming expenses to include paid advertising, print advertising, on- line advertising and promotions, social media platforms, production expenses, targeting markets outside of Collier County. b. Field rental fees, rental fees, permit fees, site fees (rentals, contracted help, insurance). c. Sanctioning fees, rights fees directly related to the funded event. 8. Non-allowable Expenses include: a. Administrative or general expenses. b. Building projects or permanent equipment expenses. c. Fundraising costs / functions. January 23, 2017 New Business 7-E 19 of 23 d. Expenses and debts not related to event. Tracking Visitors and Event Impact Event organizers receiving tourist tax funding assistance must track visitors using a format provided by the Sports Marketing staff of Collier County. Event promoter or rights holder will be required to collect these forms from all participants and teams participating in the event. Grant Review Process 1. Applications will be reviewed by the Sports Marketing Staff of the Collier County Tourism Department to evaluate the impact of the event and projected overnight accommodations generated by the event. 2. Applications must be received 90 days prior to event in order to be considered for funding assistance. 3. All funding will be based on the availability of sufficient tourist tax revenue to fund the event assistance. Grant Request Funding Levels Events will be considered for funding assistance based on the potential hotel room nights generated from the event. If the Sports Marketing Staff feels the projected room nights are unrealistic, they may adjust the funding level accordingly. The following chart serves as a guideline for funding. Funding consideration will be based on submitted budget and eligible expenses. Estimated Room Nights Funding Range 500 and over $4,500-$6,500+ 200-499 $2,400-$4,499 100-199 $1,201-$2,399 Less Than 100 $0- $1,200 January 23, 2017 New Business 7-E 20 of 23 Collier County Tourism Sports Event Assistance Application 1. Organization Making Request ____________________________ 2. Non-Profit Tax ID No. ___________________________________ or Federal Tax ID No.______________________________ 3. Contact Person/Responsible Party_________________________ 4. Address______________________________________________ 5. City:________________ State______ Zip_____________ 6. Cell #:____________________ Alternate phone#____________ 7. Email: ________________________________________________ 8. Name of Event: ________ 9. Website: ______________ 10. Venue: ___________________________________ 11. Sanctioning Organization:_____________________ 12. Event Date(s) ___________ 13. Description of Event (Format, participants, sanctioning body, etc) 14. History of Event (Past cities event has been held in, past participants, past number of participants and visitors, etc) January 23, 2017 New Business 7-E 21 of 23 Summarize your marketing plan for the event including all planned media. Economic Impact / participant projections Total Number of Expected Visitors from outside of Collier County Projected Accomodations/Room Nights for event:______________________ Use the event calculator at http://www.colliergov.net/index.aspx?page=847 Additional information to support visitor and participant projections EVENT BUDGET EVENT EXPENSES: Intended Uses of Tourist Tax Grant Funds: Please refer to authorized and unauthorized uses on pages 2 and 3. Provide an itemized summary indicating the intended use of Tourist Development Tax (TDT) funds. Please be as explicit as possible, including planned cities where advertising or promotional materials will be placed. Indicate the total amount you plan to spend for each category or promotion. Use additional sheets if necessary. ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ ____________________________________________ $___________________________ Total Tourist Tax Funds Requested: $___________________________ January 23, 2017 New Business 7-E 22 of 23 Certification and Compliance I hereby certify that the information contained in this application is true and correct to the best of my knowledge and that I have read the Policies and Procedures of the Collier County Sports Event Assistance Program and will abide by all legal, financial, and reporting requirements as a condition of receiving grant funds from the Collier County Tourist Development Council. Please attach written authorization from organizing entity showing your authority to apply for this funding. Name: Please Print or Type Organization: Please Print or Type (Signature) (Date) Please send application to: Parker MedleyMichael Obyc 2660 N. Horseshoe Drive, Suite 105 Naples, FL 34104 239-252-42676293 ParkerMedley@colliergov.netMichaelObyc@colliergov.net January 23, 2017 New Business 7-E 23 of 23 Marketing Partner Reports January 23, 2017 January 23, 2017 Marketing Partner Reports 10 A-H 1 of 146 Collier County Tourism Research Presented by: Research Data Services, Inc. January 23, 2017 December 2016 Presented to: The Collier County Tourist Development Council January 23, 2017 Marketing Partner Reports 10 A-H 2 of 146 Economic Indicators January 23, 2017 Marketing Partner Reports 10 A-H 3 of 146 Increasing Dollar Index January 23, 2017 Marketing Partner Reports 10 A-H 4 of 146 The U.S. Dollar Vs. Euros and the YenJanuary 23, 2017 Marketing Partner Reports 10 A-H 5 of 146 Faster Growth of U.S. GDP Than Projected January 23, 2017 Marketing Partner Reports 10 A-H 6 of 146 Collier Direct Leisure and Hospitality Employment (Calendar Year)* Jan.Feb.Mar.Apr.May Jun.Jul.Aug.Sep.Oct.Nov.Dec. 2012 25,300 25,800 25,900 25,100 23,700 22,300 21,200 21,000 21,000 22,200 24,300 24,900 2013 25,600 26,400 26,400 25,900 24,500 22,800 22,200 22,000 22,100 23,400 25,500 26,300 2014 26,900 27,600 27,900 27,100 25,700 24,100 23,200 23,100 22,700 24,400 26,500 26,900 2015 27,700 28,400 28,600 27,900 26,300 24,800 23,900 23,900 24,000 25,600 27,600 28,200 2016 28,600 29,200 29,500 29,200 27,500 26,000 25,200 25,000 25,100 26,500 28,500 20,000 21,000 22,000 23,000 24,000 25,000 26,000 27,000 28,000 29,000 30,000 MonthlyDirect Leisure and Hospitality Employment* SOURCE: Florida Department of Economic Opportunity, Labor Market Information, Current Employment Statistic Program (CES), Collier County Leisure and Hospitality Sector. 2014 2013 2012 20152016 January 23, 2017 Marketing Partner Reports 10 A-H 7 of 146 Calendar Year 2016 January –December Collier Visitor Profile January 23, 2017 Marketing Partner Reports 10 A-H 8 of 146 Collier Tourism Metrics CY 2016 (January –December) Number of Visitors Room Nights Economic Impact •1,793,700 •-2.0%∆ •2,429,700 •-3.3%∆ •$1,980,983,900 •+1.3%∆ January 23, 2017 Marketing Partner Reports 10 A-H 9 of 146 RDS Occupancy/ADR CY 2016 (January –December) Occupancy ADR 2015 2016 % ∆2015 2016 % ∆ Q1 89.7%86.1%-4.0%$299.1 $313.7 +4.9% Q2 76.2%73.1%-4.1%$212.7 $210.4 -1.1% Q3 66.5%65.3%-1.8%$131.8 $137.6 +4.4% October 73.6%74.7%+1.5%$153.0 $157.4 +2.9% November 76.0%76.7%+0.9%$164.0 $170.1 +3.7% December 74.9%74.4%-0.7%$221.8 $218.4 -1.5% Q4 74.8%75.3%+0.7%$179.6 $182.0 +1.3% January 23, 2017 Marketing Partner Reports 10 A-H 10 of 146 Collier Comp Set YTD 2016 (January –November) Occupancy ADR RevPAR 2016 % ∆2016 % ∆2016 % ∆ Naples MSA 64.2%-5.0 $218.91 +1.6 $140.55 -3.5 Naples Upscale 69.8%-5.2 $277.45 +0.8 $193.63 -4.5 Miami-Hialeah 76.1%-2.6 $187.17 -2.1 $142.50 -4.6 Florida Keys 75.8%-3.8 $267.53 +1.0 $202.87 -2.9 Ft. Myers 70.1%-0.7 $150.25 +3.4 $105.28 +2.6 Sarasota-Bradenton 69.7%+0.6 $138.54 +1.8 $96.59 +2.5 Clearwater 74.8%-1.7 $135.23 +4.2 $101.16 +2.4 St. Petersburg 70.9%-0.3 $149.11 +4.9 $105.71 +4.6 Palm Beach County 72.4%-1.1 $165.43 +0.4 $119.75 -0.6 Ft. Lauderdale 77.2%-1.8 $139.28 +3.3 $107.54 +1.5 Florida 72.1%-0.1 $134.04 +2.4 $96.70 +2.3 SOURCE: SMITH TRAVEL RESEARCH, INC. January 23, 2017 Marketing Partner Reports 10 A-H 11 of 146 Collier Comp Set –Occupancy (%) YTD 2016 (January –November) Trans % ∆15-16 Grp % ∆15-16 Total Naples MSA 42.9%+1.1 20.7%-13.2 64.2% Miami-Hialeah 56.3%-1.0 15.8%-8.1 76.1% Florida Keys 67.4%-2.3 7.7%-13.3 75.8% Ft. Myers 52.1%-0.6 16.2%-1.2 70.1% Sarasota-Bradenton 51.5%+3.9 16.9%-11.8 69.7% Clearwater 56.1%-1.5 18.7%-2.4 74.8% St. Petersburg 49.2%+0.2 19.5%-1.9 70.9% Palm Beach County 48.5%-3.5 22.2%+3.8 72.4% Ft. Lauderdale 54.5%-1.8 18.6%+1.5 77.2% SOURCE: SMITH TRAVEL RESEARCH, INC. January 23, 2017 Marketing Partner Reports 10 A-H 12 of 146 Collier Comp Set –ADR ($) YTD 2016 (January –November) Trans % ∆15-16 Grp % ∆15-16 Total Naples MSA $228.48 -2.0 $202.62 +5.8 $218.91 Miami-Hialeah $189.19 -3.8 $201.08 +3.0 $187.17 Florida Keys $269.48 0.0 $256.43 +7.1 $267.53 Ft. Myers $159.14 +2.7 $128.39 +6.3 $150.25 Sarasota-Bradenton $146.42 +0.2 $119.06 +6.6 $138.54 Clearwater $140.67 +4.5 $118.94 +3.2 $135.23 St. Petersburg $154.70 +4.8 $142.05 +5.0 $149.11 Palm Beach County $168.86 +0.4 $164.99 +1.0 $165.43 Ft. Lauderdale $139.05 +2.2 $151.68 +3.3 $139.28 SOURCE: SMITH TRAVEL RESEARCH, INC. January 23, 2017 Marketing Partner Reports 10 A-H 13 of 146 Visitation Metrics -10.0% -5.0% 0.0% 5.0% 10.0% 15.0% 20.0% 25.0% 30.0% Jan-15 Mar-15 May-15 Jul-15 Sep-15 Nov-15 Jan-16 Mar-16 May-16 Jul-16 Sep-16 Nov-16 Key Collier Visitation Metrics (%∆) % Change Visitors % Change RevPar RevPar Visitors January 23, 2017 Marketing Partner Reports 10 A-H 14 of 146 Visitation Metrics -10.0% -5.0% 0.0% 5.0% 10.0% 15.0% 20.0% Jan-15 Mar-15 May-15 Jul-15 Sep-15 Nov-15 Jan-16 Mar-16 May-16 Jul-16 Sep-16 Nov-16 Key Collier Visitation Metrics (%∆) % Change Occupancy % Change ADR ADR OCC January 23, 2017 Marketing Partner Reports 10 A-H 15 of 146 Visitor Origins CY 2016 (January –December) # of Visitors 2016 ∆ % Florida 649,491 +3.4 Southeast 113,896 -7.8 Northeast 331,678 -5.3 Midwest 266,536 -8.0 Canada 43,857 -13.9 Europe 306,295 +2.6 West 81,947 -7.2 CY 2016 1,793,700 -2.0 January 23, 2017 Marketing Partner Reports 10 A-H 16 of 146 Collier Focus Group Research Summary Philadelphia, Pennsylvania –November 16, 2016 Minneapolis, Minnesota –November 17, 2016 January 23, 2017 Marketing Partner Reports 10 A-H 17 of 146 Collier Focus Group Research Focus Groups •Last 1 ½ to 2 hours •6-12 participants •Led by an experienced moderator Moderator •Leads the group •Encourages discussion and interaction •Keeps study sponsor’s identity unknown Recordings •Sessions are audio and video recorded to preserve findings •Recordings are used during analysis Protocols •Participants have specific demographic, economic, and vacation characteristics January 23, 2017 Marketing Partner Reports 10 A-H 18 of 146 Collier Focus Group Research Philadelphia Focus Group •November 16, 2016 •Participants have HH Income ≥$110,000 Minneapolis Focus Group •November 17, 2016 •Participants have HH Income ≥$100,000 All Participants Represent Travelers with Previous Vacation Experience in Florida January 23, 2017 Marketing Partner Reports 10 A-H 19 of 146 Fishing Nature in the Everglades Upscale/high-end Good restaurants/food Really soft beaches Boutique shops Super fancy place Tradition Retirement Old money/rich Relaxing (more than east coast) Comfortable living Many friends/family Destination spot “Marco Island feels warmer than the rest of the state. It was great.” Destination Perceptions January 23, 2017 Marketing Partner Reports 10 A-H 20 of 146 “Make it Real. Make it Naples.” Common Themes Consumers like to see what makes destinations unique Desire to see the Everglades represented in ads High attraction to ads that look “real” and portray fun Respondents prefer activity-based imagery Relatability (picturing themselves in situation) is key January 23, 2017 Marketing Partner Reports 10 A-H 21 of 146 “All of these look very romantic.” Banner Ads Top rated banner ad in Philadelphia Relatable, just a lady relaxing Not pretentious Fun with partner Doesn’t look posed Realistic/believable, people are “real” Like that they are older people January 23, 2017 Marketing Partner Reports 10 A-H 22 of 146 The “Souvenir” TV Spot received positive reviews due to relatability, fun, and the representation of a family unit. Television Ads Top rated TV spot Felt “warm” and “real” Family fun Love the shell Making memories Family connecting with nature Play time Activities look fun Family traditions January 23, 2017 Marketing Partner Reports 10 A-H 23 of 146 “The social post with the kid and mom having fun would get a thousand likes. This was natural, authentic, and fun!” Social Media Posts Both groups selected the social post of a woman on the beach with a boy as their favorite Consensus that the favorite post was selected as it portrays people having fun Interest expressed for more diversity among models pictured January 23, 2017 Marketing Partner Reports 10 A-H 24 of 146 “Open the curtain and let the beach show through.” Outdoor Messaging/Billboard Ad Desire to see nature in the background of billboard ad Need to convey the destination is tropical January 23, 2017 Marketing Partner Reports 10 A-H 25 of 146 December 2016 Collier Visitor Profile January 23, 2017 Marketing Partner Reports 10 A-H 26 of 146 Visitation/Economic Impacts of Tourism Collier December 2016 Visitors 2016 155,300 2015 149,900 Room Nights 2016 203,000 2015 197,400 Economic Impact 2016 $185,160,700 2015 $172,687,900 %∆ +3.6 %∆ +2.8 December %∆ +7.2 January 23, 2017 Marketing Partner Reports 10 A-H 27 of 146 RDS Occupancy/Room Rates Collier December 2016 Occupancy 74.9%74.4%-0.7% ADR $221.8 $218.4 -1.5% RevPAR $166.1 $162.5 -2.2% 2015 2016 % ∆ January 23, 2017 Marketing Partner Reports 10 A-H 28 of 146 Collier Comp Set November 2016 Occupancy ADR RevPAR 2016 % ∆2016 % ∆2016 % ∆ Naples MSA 66.2%+1.0 $180.26 +1.9 $119.28 +2.9 Naples Upscale 71.7%+3.6 $232.45 +0.3 $166.77 +3.9 Miami-Hialeah 72.9%-6.9 $175.70 -3.2 $128.15 -9.9 Florida Keys 73.6%-2.2 $244.82 -0.2 $180.20 -2.4 Ft. Myers 66.4%-3.4 $119.27 +4.4 $79.25 +0.9 Sarasota-Bradenton 64.2%+0.1 $122.17 +3.1 $78.40 +3.1 Clearwater 66.4%-0.7 $114.12 +4.5 $75.75 +3.8 St. Petersburg 63.7%+2.0 $128.04 +5.8 $81.60 +8.0 Palm Beach County 72.6%+1.6 $144.96 +1.1 $105.18 +2.7 Ft. Lauderdale 77.0%-1.1 $136.12 +1.4 $104.78 +0.2 Florida 68.1%+1.6 $124.49 +1.2 $84.78 +2.9 SOURCE: SMITH TRAVEL RESEARCH, INC. January 23, 2017 Marketing Partner Reports 10 A-H 29 of 146 Collier Comp Set –Occupancy (%) November 2016 Trans % ∆15-16 Grp % ∆15-16 Total Naples MSA 41.9%+1.3 23.6%+5.4 66.2% Miami-Hialeah 53.5%+0.1 15.4%-23.8 72.9% Florida Keys 62.4%+0.4 10.6%-12.9 73.6% Ft. Myers 48.2%+2.3 17.2%-14.5 66.4% Sarasota-Bradenton 44.5%-2.7 18.6%+6.6 64.2% Clearwater 46.5%-2.4 19.9%+3.7 66.4% St. Petersburg 41.6%-3.3 20.1%+24.3 63.7% Palm Beach County 47.1%-2.1 23.7%+7.3 72.6% Ft. Lauderdale 54.0%-1.0 18.5%+2.0 77.0% SOURCE: SMITH TRAVEL RESEARCH, INC. January 23, 2017 Marketing Partner Reports 10 A-H 30 of 146 Collier Comp Set –ADR ($) November 2016 Trans % ∆15-16 Grp % ∆15-16 Total Naples MSA $190.35 -0.6 $166.53 +4.5 $180.26 Miami-Hialeah $175.74 -5.7 $193.93 +3.5 $175.70 Florida Keys $246.29 -1.0 $237.98 +2.5 $244.82 Ft. Myers $123.75 +4.7 $109.44 +1.1 $119.27 Sarasota-Bradenton $129.51 +7.4 $107.68 -7.7 $122.17 Clearwater $115.73 +5.6 $110.36 +1.9 $114.12 St. Petersburg $130.94 +4.5 $127.59 +5.9 $128.04 Palm Beach County $149.16 +3.1 $142.75 -1.7 $144.96 Ft. Lauderdale $134.65 +0.7 $152.59 0.8 $136.12 SOURCE: SMITH TRAVEL RESEARCH, INC. January 23, 2017 Marketing Partner Reports 10 A-H 31 of 146 First Time Visitors (% Yes) Collier December 2016 6.8 6.2 31.8 34.8 38.6%41.0% 0 10 20 30 40 50 2015 2016 % New Market Share Gain from FL January 23, 2017 Marketing Partner Reports 10 A-H 32 of 146 Visitor Origins Collier December 2016 # of Visitors 2016 ∆ % Florida 64,139 +12.3 Southeast 10,871 -12.6 Northeast 17,549 -0.8 Midwest 22,363 -10.1 Canada 4,659 -5.8 Europe 26,867 +6.1 West 8,852 -18.1 Total 155,300 +3.6 January 23, 2017 Marketing Partner Reports 10 A-H 33 of 146 Domestic and International Visitors Collier December 2016 Number of Visitors 2015 2016 ∆ % Domestic 118,727 122,612 +3.3 International 31,173 32,688 +4.9 Canada 4,947 4,659 -5.8 Europe 25,333 26,867 +6.1 Latin America 893 1,162 +30.1 January 23, 2017 Marketing Partner Reports 10 A-H 34 of 146 Collier Top December 2016 DMA’s Collier December 2016 Market (% of Domestic Visitation) December 2016 1.Chicago 8.8% 2. Miami -Ft. Lauderdale 8.4 3. Tampa -St. Petersburg 6.9 4. New York 6.8 5.Greater Orlando 6.4 6.Detroit 4.6 7.Philadelphia 4.3 8.Hartford -New Haven 3.6 9.West Palm Beach 3.1 10. Atlanta 3.1 January 23, 2017 Marketing Partner Reports 10 A-H 35 of 146 Airports of Deplanement (Top Four) Collier December 2016 61.2 19.9 6.1 8.6 62.7 20.2 6.8 5.5 0 10 20 30 40 50 60 70 RSW Miami Orlando/Sanford Ft. Lauderdale % 2015 2016 % of Visitors Who Fly 2015 59.1% 2016 58.3% January 23, 2017 Marketing Partner Reports 10 A-H 36 of 146 Visitor Perceptions Collier December 2016 •94.5%Satisfaction 94.2% •96.2%Would Recommend 95.2% •21.0%More Expensive 24.2% •88.6%Plan to Return 90.6% 2015 2016 January 23, 2017 Marketing Partner Reports 10 A-H 37 of 146 Average Age/Median Income Collier December 2016 •49.0 Average Age (years)48.7 •$156,280 Median HH Income $158,879 2015 2016 January 23, 2017 Marketing Partner Reports 10 A-H 38 of 146 Executive Summary Collier December 2016 January 23, 2017 Marketing Partner Reports 10 A-H 39 of 146 Visitor Metrics This December, some 155,300 visitors stayed in Collier’s commercial lodgings (+3.6). Their visits contributed an estimated $185,160,700 of economic impact to the County (+7.2%). Key performance metrics are as follows: Collier December 2016 December 2015 2016 %∆ Occupancy 74.9%74.4%-0.7 ADR $221.8 $218.4 -1.5 RevPAR $166.1 $162.5 -2.2 January 23, 2017 Marketing Partner Reports 10 A-H 40 of 146 Visitor Metrics In comparison to last December, over half (54.8%) of lodging managers express concerns about their “three month forward reservations” levels: Collier December 2016 % of Properties (December) Reporting Reservations 2015 2016 Up 50.0%12.9% The Same 33.3 32.3 Down 13.3 54.8 January 23, 2017 Marketing Partner Reports 10 A-H 41 of 146 Visitor Metrics Collier’s December visitation originates from the following primary market segments: Collier December 2016 December Visitation 2016 Visitor #∆ Florida 64,139 + Southeast 10,871 - Northeast 17,549 - Midwest 22,363 - Canada 4,659 - Europe 26,867 + Mkts. of Opp.8,852 + Total 155,300 +3.6 January 23, 2017 Marketing Partner Reports 10 A-H 42 of 146 Transportation This December, nearly six out of every ten of the destination’s patrons flew (2015: 59.1%; 2016: 58.3%).A majority of these (62.7%) deplaned at RSW, with Miami capturing some 20.2%of deplanements. Collier December 2016 January 23, 2017 Marketing Partner Reports 10 A-H 43 of 146 Party Size/LOS/First Time The typical December visitor party includes an average of 2.6 travelers who stay for 3.1 nights in the Naples, Marco Island, Everglades area. Some 41.0% of Collier’s December visitors are in the destination for the first time (2015: 38.6%). Collier December 2016 January 23, 2017 Marketing Partner Reports 10 A-H 44 of 146 Information Fully 95.5% consult the web for trip information, with some 75.0% making bookings for their trip online. Collier December 2016 January 23, 2017 Marketing Partner Reports 10 A-H 45 of 146 Satisfaction/Demographics The vast majority (94.2%) are satisfied with their Collier stay, with 90.6% planning a future trip to the area (2015: 88.6%). This year, December visitors average 48.7 years of age (2015: 49.0 years of age). Collier December 2016 January 23, 2017 Marketing Partner Reports 10 A-H 46 of 146 Leisure CampaignWinter 2017 January 23, 2017 Marketing Partner Reports 10 A-H 47 of 146 To date, our “Discover Your Paradise” campaign has succeeded by highlighting the destination’s many luxury amenities and offerings. January 23, 2017 Marketing Partner Reports 10 A-H 48 of 146 We have helped people define “Paradise” as a place where the sky is blue, the beaches are white, the palm trees are everywhere, and the food tastes as amazing as it looks. January 23, 2017 Marketing Partner Reports 10 A-H 49 of 146 But the truth is, the magic in all of these things isn’t about how they look. It’s about how they make people feel. January 23, 2017 Marketing Partner Reports 10 A-H 50 of 146 In other words, Paradise is more than just a place. It’s a feeling. January 23, 2017 Marketing Partner Reports 10 A-H 51 of 146 TV Commercia ls January 23, 2017 Marketing Partner Reports 10 A-H 52 of 146 PrintAdvertising January 23, 2017 Marketing Partner Reports 10 A-H 53 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 54 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 55 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 56 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 57 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 58 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 59 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 60 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 61 of 146 Print Advertising January 23, 2017 Marketing Partner Reports 10 A-H 62 of 146 OutofHome January 23, 2017 Marketing Partner Reports 10 A-H 63 of 146 OOH Temp January 23, 2017 Marketing Partner Reports 10 A-H 64 of 146 Digital January 23, 2017 Marketing Partner Reports 10 A-H 65 of 146 Rich-media Banners January 23, 2017 Marketing Partner Reports 10 A-H 66 of 146 Rich-media Banners January 23, 2017 Marketing Partner Reports 10 A-H 67 of 146 Rich-media Banners January 23, 2017 Marketing Partner Reports 10 A-H 68 of 146 Rich-media Banners January 23, 2017 Marketing Partner Reports 10 A-H 69 of 146 Rich-media Banners January 23, 2017 Marketing Partner Reports 10 A-H 70 of 146 Rich-media Banners January 23, 2017 Marketing Partner Reports 10 A-H 71 of 146 DiscoverYourParadise.c om January 23, 2017 Marketing Partner Reports 10 A-H 72 of 146 DiscoverYourradise.com January 23, 2017 Marketing Partner Reports 10 A-H 73 of 146 DiscoverYourParadise.c om January 23, 2017 Marketing Partner Reports 10 A-H 74 of 146 ParadiseCoast.com January 23, 2017 Marketing Partner Reports 10 A-H 75 of 146 National Public Relations Update TDC Meeting Services conducted from November 8 -December 31, 2016 January 23, 2017 January 23, 2017 Marketing Partner Reports 10 A-H 76 of 146 Media Highlights LHG PR EFFORTS November 8 - December 31 Media Impressions: 94,625,474 November 8 - December 31 Media Value: $912,813 January 23, 2017 Marketing Partner Reports 10 A-H 77 of 146 Media Highlights Atlanta Journal Constitution UMV: 1,884,616 Circ: 122,185 Media Value: $16,173 Tracy Teo Visit January 23, 2017 Marketing Partner Reports 10 A-H 78 of 146 79 Montreal Times UMV: 12,090 Media Value: $241 Visit Florida Canada Event Media Highlights January 23, 2017 Marketing Partner Reports 10 A-H 79 of 146 80 USA Today UMV: 25,446,800 Media Value: $441,077 Hot Tip Response Media Highlights January 23, 2017 Marketing Partner Reports 10 A-H 80 of 146 81 The Daily Meal, Syndicated to Yahoo! UMV: 709,592; Media Value: $3,547 UMV: 65,792,600; Media Value: $438,617 Press Trip Participation Media Highlights January 23, 2017 Marketing Partner Reports 10 A-H 81 of 146 82 Local Press –Press Release Distribution Media Highlights January 23, 2017 Marketing Partner Reports 10 A-H 82 of 146 Activities Recent Media Visits: HILARY SHEINBAUM/JASON BAKER (Paste Magazine) •Visited December 2-5 •Stayed at Hyatt House Naples •Visited partners including Artis-Naples, Bar Tulia, Naples Beach Brewery, HobNob Kitchen & Bar, Gold Coast Clays, Captain & Krewe and 7th Avenue Social KATIE MCELVEEN (Go Magazine) •Visited December 5-8 •Stayed at the Inn on Fifth and Marco Island Marriot Beach Resort •Visited partners including Osteria Tulia, Corkscrew Swamp Sanctuary, The Baker Museum and Marco Island Princess January 23, 2017 Marketing Partner Reports 10 A-H 83 of 146 84 Group FAM Trip •Visited December 8 -11 •Stayed at Hyatt House Naples and Marco Marriott •Visited partners including: Wooten’s Airboat Ride, City Seafood, Third Street South Farmers Market, Activities January 23, 2017 Marketing Partner Reports 10 A-H 84 of 146 85 Group FAM Trip •Visited December 8 -11 •Travel, lifestyle media included: o AAA, Jill Fergus o Prime Living, Jess Mebane o Southern Living, Abigail Wilt o St. Louis Post, Susan Katzman o The Daily Meal, Laura Pucillo Activities January 23, 2017 Marketing Partner Reports 10 A-H 85 of 146 Activities Albany Times Union, Kim Swidler •Coordinating through Edgewater Beach Resort •Visited December 15-18 •Coverage appeared in January January 23, 2017 Marketing Partner Reports 10 A-H 86 of 146 Activities Key pitches: Holiday gift guides Romantic getaway in advance of Valentine’s Day Adult spring break What’s new for 2017 January 23, 2017 Marketing Partner Reports 10 A-H 87 of 146 Thank you! Proud to be your Partner in Paradise! January 23, 2017 Marketing Partner Reports 10 A-H 88 of 146 PARADISE PARADISEADV.COM DECEMBER 2016 DIGITAL SNAPSHOT Naples, Marco Island, the Everglades CVB 89 January 23, 2017 Marketing Partner Reports 10 A-H 89 of 146 PARADISE PARADISEADV.COM CONSUMER EMAILS Monthly Performance Two consumer emails were sent out during the month of August. The video gif remains the most clicked link on both emails with the “Play”, “Dine” and “Stay” buttons and header images performing well on both emails. Open and Click-through rates remained steady going into the spring months. Highlighted stats represent the average of both earned consumer emails. 17.4% OPEN RATE 10.61% CTR GOAL JAN FEB MAR APR MAY JUN JUL AUG SEPT OCT NOV DEC TOTAL Quantity Distributed 14,213 29,241 29,789 30,819 32,718 33,833 33,834 41,305 40,650 20,480 40,663 20,338 367,883 Open Rate 26.07%23.65%24.6%24.08%22.38%21.05%20.63%18.64%19.21 19.63%19.45%17.4%20.48% Click-Thru-Rate 14.35%16.49%13.36%12.85%12.72%11.68%9.11%8.5%10.92%11.01%8.98%10.61%10.65% EARNED RESULTS GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 75,000 75,000 75,000 150,000 150,000 150,000 150,000 150,000 150,000 87,282 87,262 87,262 1,236,806 Open Rate 15.68%16.30%16.9%17.2%17.5%15.37%16.26%15.44%15.35%16.2%13.9%16.8%15.79% Click-Thru-Rate 1.78%1.45%2.2%2.2%2.45%2.04%2.01%1.77%1.8%2.2%1.6%3.1%2% PAID RESULTS 90 January 23, 2017 Marketing Partner Reports 10 A-H 90 of 146 PARADISE PARADISEADV.COM MEETINGS EMAILS Monthly Performance Both open rates and click throughs on paid and earned emails have remained steady. Our paid emails are performing as expected with the most frequent links to paradisecoast.com/meetings. Highlighted results are the earned meetings email. 14.74% OPEN RATE 2.86% CTR GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 3,764 3,715 3,665 3,626 3,850 3,862 5,148 5,136 5,125 5,034 4,942 5,103 47,936 Open Rate 16.07%15.97%16.16%14.78%14.07%16.35%15.66%12.12%9.65%14.17%15.34%14.74%14.42% Click-Thru-Rate 5.58%6.55%3.28%4.77%3.80%4.57%4.12%5.18%3.56%4.22%5.21%2.86%4.46% EARNED RESULTS GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Quantity Distributed 12,369 141,411 33,463 33,463 251,115 33,483 14,755 145,111 54,180 62,775 150,000 12,227 944,352 Open Rate 14.80%17.5%13.67%13.67%15.2%20.56%16.7%14.6%14.8%16.5%13.4%14.2%16.03% Click-Thru-Rate 1.70%%2.6%2.88%2.88%1.6%1.5%2.6%1.6%1.6%2.1%1.8%2.3%1.97% PAID RESULTS 91 January 23, 2017 Marketing Partner Reports 10 A-H 91 of 146 PARADISE PARADISEADV.COM SOCIAL MEDIA: TWITTER Monthly Performance Due to the holiday season, many of our usual travel chats were canceled until the new year. With that being said, we were able to participate in (3) Twitter chats: Coastal Chat’s Holidays at the Beach, Expedia’s Hot Destinations for 2017, and Expedia’s 2017 Travel Resolutions. Our Athletes in Paradise Twitter saw more activity this month because of the FBU National Championship Final Games. We were very active in communicating with the FBU teams and players, as well as sharing updates from the games. We were able to post a collection of short holiday videos and photos on Facebook and Twitter with assets we obtained during a two day social media shoot. This shoot provided us with still images and video content that can be shared throughout the year and for other purposes such as public relation efforts. Some of the footage from this shoot was our top performing content for the month. Also, Social Media Influencer, Carley Rudd was visiting Naples during the holiday. We were able to Surprise and Delight her with a special gift from the Convention and Visitors Bureau. Carley shared (2) photos on Instagram during her stay to her 50.3K followers, garnering a total of 1,705 engagements. In 2017, we look forward to sharing more user photos and social specific short videos. We will promote active tourism, while maintaining our luxury brand. We will continue to focus on growing our social followers in a steady manner, while prioritizing authentic engagement with our fans. TOTAL INTERACTIONS TOTAL IMPRESSIONS TOTAL FOLLOWERS RESULTS DELIVERED KPI JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Impressions 1,600,000 2,600,000 3,600,000 3,900,000 1,500,000 4,600,000 1,500,000 4,400,000 94,117* * 100,225**117,081 ** 89,742**24,101,225 Unique Users 197 202 223 238 172 201 148 153 127 1,661 New Followers 338 384 405 469 482 444 450 396 332 118 188 126 4,032 Interactions 364 445 489 514 408 499 348 447 2,291**2,202**4,032**2,901**14,939 Website Visits 206 253 325 283 400 334 136 46 77 83 125 107 2,375 Retweets 124 174 194 261 199 246 176 237 181 150 201 130 2,314 Mentions 240 271 295 253 209 253 172 210 165 101 242 205 2,575 24.1M 14,928 10.1K *KPIs are cumulative for all Paradise Coast Twitter handles **Utilizing new calculation methods 92 January 23, 2017 Marketing Partner Reports 10 A-H 92 of 146 PARADISE PARADISEADV.COM SOCIAL MEDIA: TWITTER 93 These are a few of the top performing Tweets during the month of December. The top right photo is one we posted to welcome those visiting for the FBU National Championship Final Games. #PathToNaples was the FBU event hashtag, which allowed us to follow the conversation surrounding the event. The videos on the bottom left and bottom right were shot during the two day social media shoot, specifically, at the Third Street South Christmas Tree Lighting. These two videos performed exceptionally well, garnering over 1,000 impressions each. Impressions: 2,749 Total Engagements: 99 Impressions: 1,503 Total Engagements: 22 Impressions:1,417 Total Engagements: 23 January 23, 2017 Marketing Partner Reports 10 A-H 93 of 146 PARADISE PARADISEADV.COM SOCIAL MEDIA: PINTEREST KPI JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Impressions (daily avg) 188 302 514 591 441 580 719 935 798 612 795 855 855 Viewers (monthly avg) 3,325 4,592 5,698 8,157 8,160 7,664 9,762 13,901 14,558 10,116 9,257 12,071 107,261 Engaged (monthly) 92 143 179 195 146 153 200 230 197 148 150 167 2,000 Total Pins 250 349 599 717 810 957 1,079 1,206 1,258 1,334 1,440 1,570 1,570 Followers 251 270 319 331 358 383 428 463 481 496 503 516 516 *January is a benchmark month before we started engaging. Monthly Performance In December, we pinned many user photos of the beaches and parks in Collier County. We felt these tropical photos of winter in Paradise would appeal to those dreaming of a getaway to a warm destination, like Paradise Coast. We also pinned a lot of content revolving around dining. This content consisted of user photos from Instagram, while others were from specific articles from Naples Illustrated, Gulfshore Life, and other local publications. We also pinned general wedding inspiration related articles from The Knot. We’re very pleased with the steady growth the Paradise Coast Pinterest account has seen over the year. We plan to continue our efforts on Pinterest throughout 2017.855 107,261 1,570 516 DAILY IMPRESSIONS TOTAL VIEWERS TOTAL FOLLOWERSTOTAL PINS RESULTS DELIVERED 94 January 23, 2017 Marketing Partner Reports 10 A-H 94 of 146 PARADISE PARADISEADV.COM CAMPAIGN TRAFFIC Monthly Performance Number one source of campaign traffic for the month of December, were eNewletters, followed by Dinning and Golf campaigns. 10,665 VISITS 8,652 NEW VISITORS GOAL JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC TOTAL Visits 62,296 47,097 35,711 29,746 38,188 34.205 32,661 37,627 20,573 23,033 12,274 10,665 384,086 New Visitors 49,431 36,627 28,963 24,090 30,579 25,174 24,557 32,021 17,125 20,043 10,128 8,652 307,391 Bounce Rate 73.01%73.51%72.09%77.18%78.67%81.32%75.19%80.79%71.37%76.41%64.17%65.85%75.71% Average Page Views 1.37 1.52 1.56 1.44 1.4 1.34 1.37 1.35 1.62 1.49 1.89 1.71 1.46 RESULTS DELIVERED 65.85% BOUNCE RATE 1.71 AVERAGE PAGE VIEWS 95 January 23, 2017 Marketing Partner Reports 10 A-H 95 of 146 PARADISE PARADISEADV.COM CAMPAIGN SUMMARY ANALYSIS Across all campaigns, Naples advertising generated 3.5 million impressions and 5,800 clicks. An additional 757 people visited the website after being exposed to advertising. All digital campaigns performed above the industry benchmark of .05% -.10% click-through rate*. RESULTS DELIVERED Row Labels Impressions Clicks CTR View- Throughs VTR Dining FY17 1,930,797 2,257 0.12%111 0.01% Display 1,685,314 1,200 0.07%73 0.00% Video 245,483 1,057 0.43%38 0.02% Golf FY17 852,850 931 0.11%102 0.01% Display 580,004 716 0.12%88 0.02% Video 272,846 215 0.08%14 0.01% Winter FY17 667,765 2,669 0.40%543 0.08% Display 585,364 1,142 0.20%515 0.09% Video 82,401 1,527 1.85%28 0.03% Grand Total 3,451,412 5,857 0.17%756 0.02% * CTR benchmark according to Google’s measurement of US Tourist Destination campaigns. Campaign Reach Frequency Dining FY17 1,338,086 1.44 Golf FY17 662,186 1.29 Winter FY17 517,393 1.29 96 January 23, 2017 Marketing Partner Reports 10 A-H 96 of 146 PARADISE PARADISEADV.COM CAMPAIGN DELIVERY –DISPLAY ANALYSIS Display campaigns generated 2.8 million impressions and 3,000 clicks. All display campaigns performed at or above the industry benchmark of .05% -.10% click-through rate. RESULTS DELIVERED Row Labels Impressions Clicks CTR Display Dining FY17 1,685,314 1,200 0.07% Choozle 872,999 677 0.08% Saveur.com 578,052 335 0.06% SeriousEats.com 234,263 188 0.08% Golf FY17 580,004 716 0.12% Choozle 580,004 716 0.12% Winter FY17 584,359 1,093 0.19% TheWeatherNetwork.com 241,748 473 0.20% VisitFlorida.com 342,611 620 0.18% Grand Total 2,849,677 3,009 0.11% * CTR benchmark according to Google’s measurement of US Tourist Destination campaigns. 97 January 23, 2017 Marketing Partner Reports 10 A-H 97 of 146 PARADISE PARADISEADV.COM CAMPAIGN DELIVERY – VIDEO ANALYSIS Video campaigns delivered 600,000 impressions with more than 400,000 completions, resulting in a view completion rate of 72%. RESULTS DELIVERED Row Labels Impressions Clicks Completions Completion Rate Video Dining FY17 245,483 1,057 178,424 72.68% Choozle 227,010 806 164,144 72.31% Saveur.com 2,561 54 1,174 45.84% SeriousEats.com 15,912 197 13,106 82.37% Golf FY17 272,846 215 191,729 70.27% Choozle 272,846 215 191,729 70.27% Winter FY17 82,401 1,527 61,204 74.28% NYTimes.com 330 4 0 0.00% TheWeatherNetwork.com 82,071 1,523 61,204 74.57% Grand Total 600,730 2,799 431,357 71.81% 98 January 23, 2017 Marketing Partner Reports 10 A-H 98 of 146 PARADISE PARADISEADV.COM GLOSSARY OF TERMS Avg Frequency The number of times, on average, a person was exposed to digital advertising during the reporting period. Bounce Rate The percentage of people who leave a website after viewing just one page. CTR Click-through rate –the percentage of total impressions resulting in a click on the ad. Impressions The number of times a digital communication element (email, banner ad, video, etc.) was viewed by a person. This number includes multiple exposures to an individual. Interactions The number of clicks on measured elements within a website or digital ad. In Social Media, this refers to comments and shares. Open Rate Click-through rate –the percentage of total emails sent that were opened and viewed. Unique Users The number of unduplicated people exposed to digital communications. VTR View-through rate –the percentage of total impressions resulting in a person visiting the website after being exposed to digital advertising but not clicking on the ad. 99 January 23, 2017 Marketing Partner Reports 10 A-H 99 of 146 PARADISE PARADISEADV.COM GLOSSARY OF SOCIAL MEDIA TERMS Impressions The number of times a piece of content was viewed by a person. This number includes multiple exposures to an individual. Instameet Opportunity where Instagrammers gather together to take photos / videos of an area or event. Interactions The number of Twitter mentions and retweets. Retweet A Twitter term referring to a repost or forwarded message. Mention A Twitter term referring to the number of times someone has initiated or participated in conversation directly with the brand account. Interaction Total number of times a user has interacted with a Tweet. This includes any clicks on the tweet (hashtags, links, avatar, username, tweet expansion), retweets, replies, follows, media views, follows, card clicks, and likes. Pin Clickable piece of content within Pinterest that brings viewers to its source location on the internet. Pins are located within boards which are organized by topics and themes. Unique Users The number of unduplicated people who interacted with social platforms. 100 January 23, 2017 Marketing Partner Reports 10 A-H 100 of 146 TOURIST TAX COLLECTIONS Collier County Tax Collector January 23, 2017 Marketing Partner Reports 10 A-H 101 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 102 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 103 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 104 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 105 of 146 WEB SITE ANALYTICS Miles Partners, Inc. January 23, 2017 Marketing Partner Reports 10 A-H 106 of 146 Report Summary: December 2016 •ACTIVITY:Traffic recovered well from last month’s decreases. Visits increased 39%, resulting in 73,386 visits –the most on record for the month of December. Pageviews were up 30% and unique visitors rose 37%. Year-over-year numbers were modest but positive: Visits rose 6%, pageviews rose 7% and unique visitors increased 11%. Year-to-date numbers were especially strong: Compared to 2015, the year 2016 saw 47% more visits, 27% more pageviews and had 44% more unique visitors. •ENGAGEMENT:Month over month, average time on site and overall bounce rate didn’t change significantly, but the homepage bounce rate dropped (improved) by 19%. Year over year, time on site and overall bounce rate also didn’t change significantly, but the homepage bounce rate crept up 23%. •TRAFFIC SOURCES:Organic traffic (almost 70% of visits) drove the most traffic by far, contributing 50,615 visits and helping to offset the dip in campaign traffic. Organic was up 59% month over month and up 89% year over year. Campaign traffic (15% of visits) was the second-largest driver, contributing 10,665 visits. Direct/none traffic contributed just over 8,000 visits while referrals brought in almost 4,000 visits. •MOBILE:In December, 66% of all site traffic came from mobile devices (52% from mobile phones, 14% from tablets). •SIGNALS OF INTENT TO TRAVEL:Total SITs were up 23% month over month but down 24% year over year. The strongest performers were Guide Orders (up 28% MoM and 17% YoY) and eBook Views (up 53% MoM and 73% YoY). Hotel & Rentals views saw a slight 4% decrease YoY. •MOST VIEWED PAGES:Four of the top five pages were related to events: (1) Events grid landing page, (2) Major Annual Events editorial page, (3) New Year’s Eve Fireworks profile page, (4) Homepage, (5) Naples Bay Christmas Boat Parade profile page •TOP MARKETS:The top five state markets were: Florida, New York, Illinois, New Jersey and Pennsylvania. Of these, Florida saw the most growth year over year. The top five metro area markets were: Naples-Ft. Myers, Tampa-St. Pete, New York, Miami-Ft. Lauderdale and Orlando-Daytona. Tampa- St. Pete and Orlando-Daytona both saw triple-digit growth year over year. •INTERNATIONAL SITES:All three microsites saw decreases month over month while experiencing mostly positive growth (including triple-digit increases) year over year. •UK –Month over month, site visits fell 60% but engagement improved: time on site doubled and the bounce rate fell 29%. Year over year all numbers were strong: Visits soared 125%, pageviews rose 173%, time on site grew 25% and the bounce rate improved just slightly. •Germany –Month over month, activity and engagement held steady (no significant changes). Year over year, visits surged almost 300% and pageviews increased 137% while engagement lost traction (time on site fell 52% and the bounce rate climbed 37%). •Brazil –Month over month, site visits fell 30% while time on site stayed nearly static and the bounce rate increased 13%. Year over year, visits rose 37%, pageviews rose 46%, time on site was up 20% and the bounce rate inched up just slightly (4%). January 23, 2017 Marketing Partner Reports 10 A-H 107 of 146 Website Measurement Dashboard December 2016 Activity Current LM %ch LY %ch YTD %ch Engagement Current LM %ch LY %ch Visits 73,386 52,668 39%69,532 6%882,983 47%Avg. Time on Site 01:38 01:42 -4%01:32 7% PageViews 159,740 123,004 30%148,945 7%1,842,252 27%Bounce Rate (Total )60.0%58.7%2%62.3%-4% Unique Visitors 61,218 44,681 37%55,157 11%710,665 44%Bounce Rate (Homepage )51.7%63.7%-19%42.1%23% Activity Visualization YTD Activity 180,000 160,000 140,000 120,000 100,000 80,000 60,000 40,000 20,000 0 Visits Unique Visitors Pageviews December 2016 73,386 61,218 159,740 December 2015 69,532 55,157 148,945 2,000,0 00 1,800,0 00 1,600,0 00 1,400,0 00 1,200,0 00 1,000,0 00 800,000 600,000 400,000 200,000 0 Visits Unique Visitors Pageviews 2016 882,983 710,665 1,842,252 2015 599,120 493,402 1,451,465 January 23, 2017 Marketing Partner Reports 10 A-H 108 of 146 Website Measurement Dashboard December 2016 Sources of Traffic Source /Medium Visits Bounce Rate google /organic 47,381 58.6% (direct) /(none)8,126 64.0% interfuse-/email 2,231 34.7% Franklin Templeton Newsletter /email 1,793 70.2% yahoo /organic 1,755 54.4% Choozle /Display 1,359 74.1% bing /organic 1,280 53.7% brand-usa /banner 1,046 92.3% Facebook /Social 847 81.8% m.facebook.com /referral 677 84.1% VisitFlorida.com /Display 573 60.4% TheWeatherNetwork.com /Display 445 79.1% Traffic byMedium 5% 11%organic campaigns 15% 69%(none) referral Medium Visits Bounce Rate organic 50,615 58.3% campaigns 10,665 65.9% (none)8,126 64.0% referral 3,980 57.7% Visits over Time 120,000 100,000 80,000 60,000 40,000 20,000 0 Jan Feb Mar Apr May Jun Jul Aug Sept Oct Nov Dec 2010 2011 2012 2013 2014 2015 2016 Traffic by Medium over Time 120000 100000 80000 60000 40000 20000 0 12/1/20141/1/20152/1/20153/1/20154/1/20155/1/20156/1/20157/1/20158/1/20159/1/201510/1/201511/1/201512/1/20151/1/20162/1/20163/1/20164/1/20165/1/20166/1/20167/1/20168/1/20169/1/201610/1/201611/1/201612/1/2016Direct/None Referral Organic Campaigns January 23, 2017 Marketing Partner Reports 10 A-H 109 of 146 Most-Viewed Pages Website Measurement Dashboard December 2016 Signals of Intent to Travel Goal Completion Rate (Total SITs/Pageviews) LM LY 6.00%6.32%8.45% Instances LM %ch LY %ch Guide Orders 374 293 28%319 17% Newsletter Signup 104 108 -4%207 -50% Deals Page Views 1,366 1,728 -21%1,698 -20% Hotels & Rentals Listings Views 4,360 3,338 31%4,548 -4% eBook Views 272 178 53%157 73% BookDirect Widget Searches 1,862 1,390 34%4,034 -54% BookDirect Click-Throughs 1,249 740 69%1,620 -23% Total 9,587 7,775 23%12,583 -24% Pageviews Bounce Rate /listings/events 15,522 27% /major_annual_events 14,170 41% /listings/events/profile/new-years-eve-fireworks 8,750 80% /7,206 52% /listings/events/profile/naples-bay-christmas-boat 5,235 70% /listings/events/profile/naples-christmas-parade 3,212 72% /articles/zika_virus_information 3,106 87% /attractions 2,584 44% /discoveryourparadise 2,556 66% /listings/events?page=2 2,553 66% /paradisecoastgolfing/2,502 72% /major_annual_events/december 2,324 69% /guide 2,213 35% Traffic by Device Category 14%mobile desktop 34%52% tablet Visits Pgs./Visit Bounce Rate Time on Site mobile 37,844 1.80 66.6%01:13 desktop 24,858 2.65 51.3%02:07 tablet 10,674 2.40 56.8%01:57 2016-12-012016-12-022016-12-032016-12-042016-12-052016-12-062016-12-072016-12-082016-12-092016-12-102016-12-112016-12-122016-12-132016-12-142016-12-152016-12-162016-12-172016-12-182016-12-192016-12-202016-12-212016-12-222016-12-232016-12-242016-12-252016-12-262016-12-272016-12-282016-12-292016-12-302016-12-31Visits by Day 6000 5000 4000 3000 2000 1000 0 January 23, 2017 Marketing Partner Reports 10 A-H 110 of 146 Website Measurement Dashboard December 2016 Referring Domains Visits Bounce Rate m.facebook.com /referral 677 84.1% visitflorida.com /referral 281 32.7% fbunc.com /referral 176 61.4% cityofmarcoisland.com /referral 171 43.9% naplesgov.com /referral 157 22.3% search.xfinity.com /referral 155 48.4% colliergov.net /referral 149 26.9% floridatravellife.com /referral 136 41.2% dailymotion.com /referral 115 77.4% l.facebook.com /referral 112 86.6% airlebe-suedwestflorida.de /referral 103 49.5% imasdk.googleapis.com /referral 96 93.8% facebook.com /referral 95 56.8% Visits By Geography State Visits LM %ch LY %ch Florida 37,398 23,703 58%25,072 49% New York 3,673 3,647 1%5,901 -38% Illinois 3,065 2,164 42%4,354 -30% New Jersey 1,869 1,576 19%3,727 -50% Pennsylvania 1,571 1,184 33%2,335 -33% Michigan 1,474 1,108 33%1,299 13% Massachusetts 1,351 1,103 22%2,870 -53% California 1,236 787 57%1,430 -14% Ohio 1,212 1,109 9%2,669 -55% Georgia 1,103 707 56%1,022 8% Texas 1,096 665 65%1,280 -14% Visits By Geography Metro Area Visits LM %ch LY %ch Ft. Myers-Naples FL 21,338 13,165 62%11,442 86% Tampa-St. Petersburg (Sarasota)FL 6,260 3,626 73%2,780 125% New York NY 4,845 4,672 4%8,582 -44% Miami-Ft. Lauderdale FL 4,648 3,626 28%7,406 -37% Orlando-Daytona Beach-Melbourne FL 3,947 2,461 60%1,574 151% Chicago IL 2,848 2,068 38%4,306 -34% Philadelphia PA 1,494 1,174 27%2,703 -45% Boston MA-Manchester NH 1,358 1,115 22%3,121 -56% Washington DC (Hagerstown MD)1,336 956 40%967 38% DetroitMI 1,090 840 30%934 17% Atlanta GA 992 619 60%897 11% Los Angeles CA 764 366 109%711 7% Minneapolis-St. Paul MN 748 652 15%1,529 -51% Visits By Geography (Visits to U.S.Site) Country Visits LM %ch LY %ch UnitedStates 64,321 44,734 44%63,402 1% Canada 3,897 1,678 132%2,334 67% Germany 1,704 1,626 5%428 298% United Kingdom 1,128 2,147 -47%878 28% Brazil 202 229 -12%205 -1% Sweden 147 114 29%112 31% Italy 145 103 41%75 93% India 118 117 1%119 -1% Argentina 100 65 54%63 59% France 92 94 -2%70 31% Netherlands 89 96 -7%302 -71% January 23, 2017 Marketing Partner Reports 10 A-H 111 of 146 Website Measurement Dashboard December 2016 Browsers (all device types) Visits LM %chg LY %chg Safari 35,795 22,221 61%21,827 64% Chrome 25,937 19,712 32%28,030 -7% Internet Explorer 5,009 3,361 49%9,185 -45% Firefox 2,607 4,048 -36%3,340 -22% Edge 1,270 876 45%830 53% Safari (in-app)1,226 1,528 -20%3,927 -69% Android Webview 705 0 100%0 100% Android Browser 449 556 -19%1,924 -77% Amazon Silk 242 194 25%270 -10% Opera 65 66 -2%62 5% January 23, 2017 Marketing Partner Reports 10 A-H 112 of 146 Website Measurement Dashboard December 2016 Campaigns Name Visits LM %chg Pgs/Visit Bounce Rate Time on Site discoveryourparadise 2,497 2,413 3%2.6 34.4%02:41 leaderboard 1,789 8 22263%1.29 70.2%00:40 dining-fy17 1,398 1,683 -17%1.26 84.0%00:39 golf-fy17 1,328 2,056 -35%1.2 74.6%00:35 winter-fy17 1,080 278 288%1.64 69.4%00:53 brand-usa_in-market_germanyfall_2016 1,003 1,021 -2%1.11 92.0%00:36 winter 418 8 5125%1.29 79.4%00:28 meetinparadise 251 1,761 100%2.77 45.4%02:44 discover your paradise 161 271 -41%2.27 67.7%01:34 winter campaign 122 344 -65%1.17 85.3%00:10 things to do -general 114 107 7%3.72 49.1%02:08 springsummer2016 60 67 -10%1.12 90.0%00:43 things to do -shopping 56 72 -22%1.34 78.6%00:28 things to do -dining 51 46 11%2.16 68.6%00:41 CAMPAIGN RESP 10,665 TOTAL RESPONSES ONSE 15% OF TOTALVISITS 12,274 33,542 LAST MONTH LAST YEAR 23%48% OF TOTALVISITS OF TOTALVISITS January 23, 2017 Marketing Partner Reports 10 A-H 113 of 146 International Microsite Activity UK LM %ch LY %ch Visits 1,149 2,872 -60%510 125% Pageviews 2,969 4,957 -40%1,087 173% Time on Site 01:54 00:57 101%01:31 25% Bounce Rate 54.0%75.7%-29%55.9%-3% German LM %ch LY %ch Visits 1,678 1,693 -1%424 296% Pageviews 2,777 2,965 -6%1,174 137% Time on Site 01:07 01:12 -6%02:21 -52% Bounce Rate 78.6%79.8%-2%57.3%37% Brazil LM %ch LY %ch Visits 148 211 -30%108 37% Pageviews 358 502 -29%245 46% Time on Site 02:02 02:07 -4%01:42 20% Bounce Rate 63.5%56.4%13%61.1%4% Visitation to U.S. Site -Domestic vs.International LM %ch LY %ch Domestic 64,321 44,738 44%63,402 1% International 9,065 7,930 14%6,130 48% Website Measurement Dashboard December 2016 International Traffic over Time to U.S.Site 6000 5000 4000 3000 2000 1000 0 Dec-14Jan-15 Feb-15 Mar-15 Apr-15 May-15 Jun-15 Jul-15 Aug-15 Sep-15 Oct-15 Nov-15 Dec-15 Jan-16 Feb-16 Mar-16 Apr-16 May-16 Jun-16 Jul-16 Aug-16 Sep-16 Oct-16 Nov-16 Dec-16Germany Canada UK Switzerland Denmark January 23, 2017 Marketing Partner Reports 10 A-H 114 of 146 BRAZIL SOCIAL MEDIA MARKETING Zebra Social Media January 23, 2017 Marketing Partner Reports 10 A-H 115 of 146 REPORT SOCIAL MEDIA MANAGEMENT DECEMBER 2016 January 23, 2017 Marketing Partner Reports 10 A-H 116 of 146 CONCLUSION / NEXT STEPS The month of December gave us good results in social media. On Facebook we won 615 fans and on Instagram were 235 new followers. During the month we had the "End of Year and Carnival" campaign. The posts that brought more results were the videos and regrans, following the trend of the previous months. Already in Instagram, we had a considerable increase due to a new strategy of activation of users. January 23, 2017 Marketing Partner Reports 10 A-H 117 of 146 DASHBOARD ZEBRA MANAGEMENT GENERATED CONTENT (&ITEMS PUBLISHED) TOTAL ACTIVATIONS PUBLISHED ITENS NEUTRALPOSITIVE NEGATIVE 64 75OVERALL 20 5 70 0 NEW FANS 615 TOTAL 5.687 POSITIVE NEUTRAL NEGATIVE January 23, 2017 Marketing Partner Reports 10 A-H 118 of 146 GENERAL INFORMATION January 23, 2017 Marketing Partner Reports 10 A-H 119 of 146 MONITORING DAILY EVOLUTION COMMENTS The day with the highest number of mentions was December 6, with 11 mentions. On that date, we had publications about the Christmas event in Naples. POSITIVE NEUTRAL NEGATIVE TOTAL In the month of December we had 5 positive mention, which were shares of a news from O Globo "From Palm Beach to Paradise Coast: Florida's affordable luxury script". January 23, 2017 Marketing Partner Reports 10 A-H 120 of 146 MONITORING BRANDING PUBLICATIONS VOLUME BY DAY Tuesday was the day of the week with more interactions. Positive publications increased from 1.37% to 6.67%. We had no negative publications. January 23, 2017 Marketing Partner Reports 10 A-H 121 of 146 MONITORING QUOTES BY CHANNEL * Firehouse are searches on Twitter that were not directed to the main profile. * On Facebook, due to the number of pages that are closed, we can not give exact numbers but those posted on facing pages. COMMENTS Facebook is the platform with the largest number of publications, with 40 items. That’s 53,3% of mentions. Followed by Instagram with 30 items. That’s 40% of mentions. January 23, 2017 Marketing Partner Reports 10 A-H 122 of 146 MONITORING QUOTES BY CHANNEL COMMENTS During the period, 85% of the publications were from Zebra. The other 15% were divided between mentions and comments on Facebook. January 23, 2017 Marketing Partner Reports 10 A-H 123 of 146 WEBSITE January 23, 2017 Marketing Partner Reports 10 A-H 124 of 146 WEBSITE SESSIONS 148 PG/SESSIONS 2,42 AVG. SESSIONS DURATION00:02:02 BOUNCE RATE 63,51% COMMENTS On December 15th and December 19th we had the highest number of hits on the site. On those dates we had a schedule coming directly from Instagram. This type of action is a good thermometer to know what the user wants to see. User flow has already stabilized, but we have kept a large number of new users coming mostly from desktop platforms. NOV 484 NOV 2,33 NOV 00:02:19 NOV 60.95% USERS 135 NOV 428 SESSIONS SESSIONSDAYS NEW RETURNING January 23, 2017 Marketing Partner Reports 10 A-H 125 of 146 LOCATION COMMENTS In accesses, São Paulo was the most important city during the month, among all accesses, 18% of them came from new users. In addition, the bounce rate was the lowest among the 10 top locations and the average time was also great. We also had access from North Naples, San Francisco and Ashburn. However the bounce rate was very high. January 23, 2017 Marketing Partner Reports 10 A-H 126 of 146 SOCIAL MEDIA January 23, 2017 Marketing Partner Reports 10 A-H 127 of 146 FACEBOOK NET LIKES DAYSLIKES DAYSNUMBER OF PEOLE REACHEDPOST REACH ORGANIC PAID COMMENTS The biggest day with organic likes was December 30th. That day we had the first publication of the Carnival campaign. The biggest day of paid likes was December 28th. In this case we had no publications. The day with the greatest organic range was also December 23th. On that date we had a generic publication talking about the region. On December 25th, it was the day with the highest reach paid on the page. In this we had the publication wishing Merry Christmas. PAID LIKES ORGANIC LIKES UNLIKE January 23, 2017 Marketing Partner Reports 10 A-H 128 of 146 TIMES BEST TIME TO POST The chart shows that times with the most views is between 10am and 10pm. January 23, 2017 Marketing Partner Reports 10 A-H 129 of 146 DEMOGRAPHIC FOLLOWERS PROFILE COMMENTS A maior parte dos nossos fãs são mulheres entre 25 e 44 anos de idade. Com essa informação podemos ver que o brand persona da página condiz com o público. January 23, 2017 Marketing Partner Reports 10 A-H 130 of 146 LOCALIZAÇÃO FOLLOWERS PROFILE COMMENTS Rio de Janeiro is the city with the highest number of fans, followed by Rio de Janeiro and São Paulo. Besides Brazil, we have many users in the United States and Japan. January 23, 2017 Marketing Partner Reports 10 A-H 131 of 146 VIRAL EFFECT It is the result when we look at the amount of people viewing the post versus the amount they interacted. VIRAL EFFECT PERIODO PUBLICATION 25,94%13/dez Está vindo para a Flórida nos próximos dias? Fique de olho na nova norma aprovada pela Anac, autorizando as companhias aéreas a cobrarem pelo despacho das suas bagagens. #AmoParadiseCoast #ParaísoNaFlórida 11,90%07/dez Nosso paraíso é destaque no blog O melhor da viagem! #AmoParadiseCoast #ParaísoNaFlórida 10,34%06/dez Notícia boa para quem está no nosso paraíso. Hoje acontece a Naples Christmas Parade! Não perca! #AmoParadiseCoast #ParaísoNaFlórida 5,40%07/dez É assim que se pesca no paraíso! #AmoParadiseCoast #ParaísoNaFlórida #Repost @swfltv with @repostapp ・・・ #SWFL #ParadiseCoast #FloridaStateParks #WigginsPass #NaplesFL #LoveFL #sharealittlesunshine #vistflorida #visitusa #whatsupswfl #FLbeaches #SoWeFloLife #NaplesFlorida 4,79%29/dez Suas férias de janeiro serão ainda mais divertidas. Prepare as malas, convoque a família e venha viver o inesquecível em Paradise Coast <3 4,29%02/dez Praias perfeitas ou piscinas perfeitas? Difícil decidir. #AmoParadiseCoast #ParaísoNaFlórida 3,36%30/dez Por que passar sufoco se você pode viver os melhores momentos do Carnaval aqui no melhor destino da Flórida? #AmoParadiseCoast #ParaísoNaFlórida 3,28%09/dez Suas férias de janeiro serão ainda mais divertidas. Prepare as malas, convoque a família e venha viver o inesquecível em Paradise Coast <3 3,24%25/dez Junte-se a quem você mais ama e aproveite cada momento neste Natal <3 #AmoParadiseCoast #ParaísoNaFlórida 2,91%04/dez Deleite-se com diferentes emoçıes nas praias de Naples. #AmoParadiseCoast #ParaísoNaFlórida January 23, 2017 Marketing Partner Reports 10 A-H 132 of 146 POST HIGHLIGHT COMMENTS The publication with the highest return was a video and 10,290 people. The publication had 40 clicks and 28 reactions, between commentaries and shares. January 23, 2017 Marketing Partner Reports 10 A-H 133 of 146 INSTAGRAM POSTS 31 LIKES 7.011 COMMENTS 30 GENERAL INFORMATION 132.1% ENGAGEMENT % COMMENTS During the month we kept the routine of 1 post per day in the tool, which generated a total of 7,011 likes in publications. Today we have 983 followers.. January 23, 2017 Marketing Partner Reports 10 A-H 134 of 146 POST HIGHLIGHT COMMENTS The publication that had the longest reach was a repost from a Naples resort. The post had 86 likes and 6 comments. January 23, 2017 Marketing Partner Reports 10 A-H 135 of 146 CLOUD WORDS January 23, 2017 Marketing Partner Reports 10 A-H 136 of 146 FULFILLMENT SERVICES Phase V January 23, 2017 Marketing Partner Reports 10 A-H 137 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 138 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 139 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 140 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 141 of 146 Naples, Marco Island, Everglades CVB Request Summary by Guide Guide # of Requests Quantity Area Map 0 0 Golf Guide 0 0 Rack Brochure (Portuguese) 5 5 Rack Brochure (Spanish) 8 8 Visitor's Guide (English) 341 350 Visitor's Guide (German) 5 5 Grand Total: 359 368 Unique requests for guides: 359 For the month of December 2016 January 23, 2017 Marketing Partner Reports 10 A-H 142 of 146 Live Chat by Topic December 2016 Topic # of chats Minutes Min/Chat Year to Date Cumulative Accommodations 1 13.3 13.3 13 Airport 0 0.0 0.0 1 Arts & Culture 0 0.0 0.0 3 Attractions 0 0.0 0.0 14 Beaches 0 0.0 0.0 4 Charters and Tours 0 0.0 0.0 3 Contact 1 8.7 8.7 2 CVB Department 0 0.0 0.0 6 Dining & Nightlife 0 0.0 0.0 6 Directions 0 0.0 0.0 2 Discover 0 0.0 0.0 0 Events & Festivals 4 70.1 17.5 30 Family 0 0.0 0.0 0 Golf 0 0.0 0.0 0 Island Information 0 0.0 0.0 1 Media 0 0.0 0.0 1 Misc.3 43.4 14.5 40 Outdoor Activities 0 0.0 0.0 7 Relocation 0 0.0 0.0 1 Salons & Spas 0 0.0 0.0 2 Shopping 0 0.0 0.0 0 Sports 0 0.0 0.0 2 Temperature 0 0.0 0.0 1 Transportation 0 0.0 0.0 3 Visitor's Guide 0 0.0 0.0 4 Wedding 0 0.0 0.0 4 Totals 9 135.5 15.1 150 January 23, 2017 Marketing Partner Reports 10 A-H 143 of 146 THANK YOU Questions? January 23, 2017 Marketing Partner Reports 10 A-H 144 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 145 of 146 January 23, 2017 Marketing Partner Reports 10 A-H 146 of 146 DIRECTOR ACTIVITIES- Jack Wert November ‘16-January ‘17 PERIOD AT A GLANCE Number of Advocacy Contacts 4 Number of Trade Show/Conferences 3 Number of Tourism Industry Events 6 Number of PR Interviews 8 Advocacy DMAI Advocacy Committee Meeting Orientation Meet with Commissioners McDaniel, Solis and Saunders on tourism issues Trade Shows/Tourism Industry Conferences DMAI Association Board and Accreditation Board Meetings DMAI-CDME Committee Meeting Collier Tourism Alliance Meeting Tourism Industry Naples Depot meeting with Facilities to review designs on Naples Chamber Information Center Collier Sports Council meeting CVB Holiday Event Beach Shuttle meetings with Transportation and Parks & Recreation Divisions Randy Smith meeting on IMEX and other Group Meeting shows Presentation to Leadership Collier Class of 2017 and Coldwell Banker Realtor Group Public Relations Press interviews with Naples News, Fort Myers News Press, NBC-2 and Fox 4 TV, Bob Harden Presentation to Naples Press Club Promotional Activities 2 January 23, 2017 Tourism Staff Reports 11 A-H 1 of 55 Interview with Naples Observer on tourism tax issues Collier New Hire Orientation on Tourism Promotional Activities/Special Events Franklin Templeton Golf Event & Family Golf Clinic- Tiburon FBU Qualifying and Championship Games January 23, 2017 Tourism Staff Reports 11 A-H 2 of 55 GROUP MEETING SALES REPORT Debi DeBenedetto – Group Sales & Marketing Manager December 10, 2016 – January 10, 2017 PERIOD AT A GLANCE Number of Meeting Planner Contacts From shows and requests/communication 63 Number of RFP’s Collected/Distributed 15 RFP’s sent in 4 weeks Number of Groups booked 13 groups booked Total Room Nights/Econ. Impact for Period booked Room nights booked 2,645 $2,054,241.57 Economic Impact Number of RFP Enhancement (RFPE) Requests new requests granted funds 2 Number of RFPE’s to Contract none Number of FAM’s/Sites One site Number of Shows Attended There were no shows this period Sales Activities this Period Preparation for Incentive Live NorthStar incentive show Jan. 18-20, 2017 Proof ads, newsletters Follow to maximize HelmsBriscoe membership HelmsBriscoe wellness retreat for 36 people in planning January 23, 2017 Tourism Staff Reports 11 A-H 3 of 55 Attended SITE membership board installation event Sites– Hilton, Marco Beach Ocean Resort and JW Marriott for Dec 13th Planned site Lana Grove for Dec 12 Site Hawthorn Suites renovation – Site Ritz-Carlton Golf Resort Attended Collier County Lodging Assn. event Review of current media plan Preparations for first quarter trade shows has begun Partner lead reports run and some meetings scheduled Preparation for two future sites – welcome bags/itinerary Year end TDC report complete SW FLA Attractions association event attended Ocean Prime grand opening Fam Activities: No Fams this period Sales Highlights Very slow month for activity but booking tracking was great. We cleaned up open leads logged 89 lost and 13 cancelled with 15 booked. Sales Plan Goal Tracking Completed job description for contract labor sales for Midwest market January 23, 2017 Tourism Staff Reports 11 A-H 4 of 55 TRAVEL INDUSTRY & LEISURE MARKET SALES REPORT Claudia Cianfero Dates November 11 – January 6, 2016 PERIOD AT A GLANCE Number of Travel Agent Contacts 48 Number of Tour Operator Contacts 32 Number of FAM’s/Site Visits 2 Number Trade Shows Attended 2 EVENTS RECAP November 14 – 16, 2016 – RTO Summit Location: Orlando, FL Trends/Comments: This is a receptive tour operator show that is held in Orlando each year. This trade show consists of seminars, networking and one day of appointments. I was also give n the opportunity to do a 3 minute presentation to the group. Comments: Meetings with the Brazilian tour operators reported a slight decline in bookings for 2016 but expect 2017 to have increased sales now that the political and economic situations have improved.. Domestic tour operators reported great numbers in the destination. Comments were that Naples always does well for them. Other Latin American Tour Operators are eager to start offering different experiences in Florida - they are very aware of the west coast of FL as they are very familiar with St. Pete and Clearwater. Consensus according to the Panel of experts regarding the new presidency will not harm business. December 12 – 15, 2016 – Travel Industry Exchange Location: San Diego, CA January 23, 2017 Tourism Staff Reports 11 A-H 5 of 55 Trends/Comments: This appointment based show gave me the opportunity to meet one on one with travel agents that sell luxury travel to Florida. Business is up for most of the agents I met with to our area. Some are doing pre/post trips for their clients that are taking cruises or doing the parks in Orlando. I was also able to meet with a travel agent from Calgary that originally said she didn’t book our area but in speaking with her it turns out she does send clients Fort Myers through Air Canada Vacations and she just didn’t know that we shared the same airport. She and I are in touch to get more of her clients in Naples and Marco. I received many request for visitor guides to be send in larger quantities so they can be distributed at either wedding shows these agents attend or in their offices to clients. In addition to the appointments, travel agents also walked the expo floor picking up information. Overall a successful show and I recommend attending again next year. SITES November 19-20, 2016 Site: Karin Bachmann – TUI Suisse, Senior Manager Product & Training In town for a quick one night stay, 2 day visit November 22, 2016 Site: Carmen Knieps – TUI Germany, Senior Product Manager Carmen and her team were In Naples to site the Naples Princess, 5th Ave, Pier and Everglades airboat tour for their megafam Scheduled for April 30, 2017. We will showcase the destination to 150 agents. Upcoming shows next Month: Travel Industry Exchange – San Diego. December 12-16, 2016 January 23, 2017 Tourism Staff Reports 11 A-H 6 of 55 SPORTS MARKETING REPORT- Michael Obyc/Nicole King November, 2016 PERIOD AT A GLANCE # EVENTS (Month, Year) # ATTENDEES # ROOM NIGHTS DIRECT VISITOR SPENDING 4 7448 1588 1,022,415.00 Event Analytics Event Name Event Dates # Attendees # Room Nights Direct Spending Winter Nationals SSUSA Softball 11/1-11/6 3779 723 692,988.00 Elite Tournaments Tournament 11/5-11/6 868 161 71,040.00 STX Paradise Shootout 11/12-11/13 2300 376 204,900.00 Paradise Coast Invitational 11/18-11/20 501 328 53,487.00 Comparison Report (November, 2015) (November, 2016) Change Number of Events 7 4 -3 (47% Decrease) YTD Events 44 41 -3 (7% Decrease) Monthly Attendees 5,250 7,448 2,198 (29% Increase) YTD Attendees 42,438 54,609 12,171 (22% Increase) Monthly Room Nights 7,370 1,588 -5,782 (78% Decrease) YTD Room Nights 22,894 17,537 -5,357 (23% Decrease) Monthly Est. Direct Spending $2,476,125.00 $1,022,415.00 -$1,453,710.00 (58% Decrease) YTD Est. Direct Spending $14,521,200.00 $17,124,735.00 $2,603,535.00 (17% Increase) Development Activities this Period Attended the monthly Sports Council Meeting. January 23, 2017 Tourism Staff Reports 11 A-H 7 of 55 Attended the monthly Parks and Recreation meeting. Attended the monthly TDC and BBC Meetings. Toured JW Marriott for potential future events. Toured Naples Beach Hotel for FBU Beach Party. Attended all FBU weekly conference calls. Visited NCRP for Senior Softball Tournament. Visited NCRP for Paradise Shootout Tournament. Visited NCRP for Sun Coast Invitational. Toured Vineyard’s facilities for future event ideas. Toured NGALA as a potential event space. Met with Steve Quinn regarding FBU at the CVB. SPORTS MARKETING REPORT- Michael Obyc/Nicole King December, 2016 PERIOD AT A GLANCE # EVENTS (Month, Year) # ATTENDEES # ROOM NIGHTS DIRECT VISITOR SPENDING 5 8629 3309 $1,260,543.00 Event Analytics Event Name Event Dates # Attendees # Room Nights Direct Spending Florida State Pickleball Championships 12/9-12/11 468 217 $46,800.00 College Soccer Showcase 12/10-12/11 2466 129 $220,563.00 FBU 12/17-12/20 4346 2253 $764,550.00 Gulfshore Holiday Classic 12/26-12/29 656 90 $100,000.00 Naples Holiday Shootout 12/26-12/28 810 620 $127,830.00 Comparison Report (December, 2015) (December, 2016) Change Number of Events 6 5 -1 YTD Events 53 46 -7 January 23, 2017 Tourism Staff Reports 11 A-H 8 of 55 Monthly Attendees 10,750 8,629 -2,121 YTD Attendees 53,188 63,238 10,050 Monthly Room Nights 8454 3309 -5,145 YTD Room Nights 31,348 20,846 -10,502 Monthly Est. Direct Spending $5,403,750.00 $1,260,534.00 -$4,143,216.00 YTD Est. Direct Spending $19,924,950.00 $18,385,278.00 -$1,539,672.00 Development Activities this Period Attended weekly FBU conference calls Attended monthly Sports Council meeting Site tour at Naples Beach Hotel for FBU Beach Party Assisted with operational needs of FBU Beach Party Attended FBU Registration and Welcome Address Met with FBU operations team prior to registration Met with FBU executives regarding post-event analysis of tournament operations Attended Sports Congress Conference January 23, 2017 Tourism Staff Reports 11 A-H 9 of 55 PUBLIC RELATIONS & COMMUNICATIONS REPORT November & December 2016 PERIOD AT A GLANCE Number of Media Submissions from CVB PR November – 99 submissions December - 104 Number of Media Outlets/Journalists Hosted in Destination November – 1 Nov. 16-21 Spirit Airlines blogger Tracy Zledar December – 9 Dec. 2-5 Paste magazine, Hillary Sheinbaum, Jason Baker Dec. 5-8 Go magazine, Katie McEleveen Dec. 15-18 Albany Times Union, Kim Swidler Dec. 9-12 CVB Hosted Press Trip o AAA, Jill Fergus o Southern Living, Abigail Wilt o Prime Living, Jess Mebane o St. Louis Post-Dispatch, Susan Katzman o The Daily Meal, Laura Pucillo Number of News Releases Written/Edited by and/or Issued by CVB News Releases – 10 NAPLES, FL Recognized with CN Traveler’s 2016 Readers’ Choice Award - #8 Best Big City Meetings Transportation News 2017 Destination Fact Sheet Paradise Reef Documentary Emmy Naples Named to Best Beach Towns for Christmas list by Coastal Living FBU Youth Football Players Back in Naples What’s New Craft Beer Scene Family Fun Publicity Highlights Rand McNally Getaways magazine – Resort That Will Take Your Breath Away: 5 January 23, 2017 Tourism Staff Reports 11 A-H 10 of 55 Destinations for Romance, Relaxation, and Adventure (coverage of Naples Bay Resort from 2011 CVB press trip) The Daily Meal – Hidden Gems of Paradise Coast (from CVB press trip) Southern Living – 10 Things You’re Missing on FL’s Paradise Coast (from CVB press trip) O Melhor da Viagem – Paradise Coast: Um Paraiso na Florida (from CVB Brazil press trip) WINK News – Old FL Festival Brings History Alive This Weekend (J.Modys live in-studio interview to promote event) News-Press – Collier Tourism column on Naples Restaurant Week Tourism Marketing Today – coverage of new beach shuttle service for 2017 USA Today – 150 Thanksgiving Flavors to Savor: LaPlaya’s Cranberry Crush (submitted from CVB Hot Tip media lead) 24/7 Wall Street – Cities With Longest Life Expectancies in Every State: Naples Top Projects Marco Island Economics Summit presentation on Collier County tourism economics Attend TMS Family Travel blogger/influencer media conference Attend VISIT FLORIDA Leadership Summit Attend VISIT FLORIDA Global Communications Committee meeting Attend Florida Encounter meetings media event Write and deliver CVB’s Event Sponsor Speech at Florida Encounter Attend JW Marriott Press Conference NGALA site tour with partners CVB sales lunch meeting Kayak and canoe Blueway meeting Florida Society for Ethical Ecotourism Board meeting Web redesign meetings, tasks Ocean Prime restaurant meetings, preview January 23, 2017 Tourism Staff Reports 11 A-H 11 of 55 Edits to destination map 2017 visitor guide edits, listing grids overhaul Adds to Website by PR manager Events added- 60 Listings added, enhanced – 20 Beach conditions page updates January 23, 2017 Tourism Staff Reports 11 A-H 12 of 55 DIGITAL & SOCIAL MEDIA REPORT November - December 2016 PERIOD AT A GLANCE Twitter Accounts Posts 481 Post, 6,963 Total Engagements, and 232 Link Clicks Facebook New Likes 1,848 New Fans, and 11,152 Engagements Instagram Posts 68 Posts with 242 followers gained E-Newsletter Open/Click Thru Rates Earned Consumer Emails: 19.45% Open Rate 8.98% Click Through Rate (Nov 2016) Paid Consumer Emails: 13.9% Open Rate 1.6% Click Through Rate (Nov 2016) Highlights of e-newsletter themes/target markets Two consumer emails were sent out during the month of August. The video gif remains the most clicked link on both emails with the “Play”, “Dine” and “Stay” buttons and header images performing well on both emails. Open and Click-through rates remained steady going into the spring months. Both open rates and click throughs on paid and earned emails have remained steady. Our paid emails are performing as expected with the most frequent links to paradisecoast.com/meetings. Website Enhancements Updated / Created Event / Deals / Partner Listings Completed CME Group Tour Championship Website Contest Website rebuild / redesign process Fixed & Updated various areas of the Sports Website Attend FBU Beach Party / Provide Entertainment Update Discover Your Paradise landing Page Updated Visitation section of website January 23, 2017 Tourism Staff Reports 11 A-H 13 of 55 Cleaned up Paradise Coast in the News formatting issues Fixed Events Display “date” issues on website Created “backwater fishing” tag under Fishing Guides & Charters Transferred ownership of various website URLS to CVB Godaddy account Reviewed Wireframes and Design Elements for new Paradise Coast website Updated / added links to the Everglades eco-tour story Updated Meetings Page Hotel Deals / Group Deals Investigated various event page 404 errors Updated several Meetings Services and offsite venues listings Search Engine Optimization (SEO) Results (Nov 2016) Organic search: 31,851 Campaigns (other): 2,743 Social: 3,116 Display: 2,773 Direct: 5,341 Email: 4,192 Referrals: 2,287 Paid: 365 January 23, 2017 Tourism Staff Reports 11 A-H 14 of 55 Future Project Highlights Production/Lead Highlights PARADISE COAST FILM OFFICE January 2017 PERIOD AT A GLANCE This Year Last Year Spending Estimate New or Repeat Productions 3 5 $468K 2 repeat/1 new Working Leads 4 8 Meetings Attended 1 1 Events/Trade Shows 1 1 Media Assisted 1 1 Location Scout 3 0 For the second year in a row, the Paradise Coast Film Commission presented FOCUS Locations Tradeshow in London. In partnership with the Keys and Key West Film Commission we participated in what’s becoming one the most important location meeting place for the global film industry. Ohio State University film students are planning on filming an independent thriller in Naples this March, entitled “Charming Killer.” Coordinated Visit Florida’s “London Takeover “project by developing and making arrangements for “The Luxury Columnist,” Suze Renner and her food photographer husband, Paul to experience both the Posh and Green side of Collier County. The itinerary included meals at Tulia Osteria and 21 Spices, a kayak tour in to the Everglades, a sunset cruise and picnic on a catamaran and a production at Artis-Naples. Blair Ltd. returned to Naples for their year-long commitment to filming their entire on-line and mail order collection of women’s fashions on location in our area. Their final shoot will be in March for the Spring Collection. Our film office photo assistant has been on the gridiron almost as much as the players as he assisting with getting some amazing photos or the players and the action that will be used in future FBU promotions and social media. January 23, 2017 Tourism Staff Reports 11 A-H 15 of 55 MONTH/YEAR: DECEMBER 2016 PREPARED BY: UK & IRELAND OFFICE HIGHLIGHT OF THE MONTH: America Cup International, 4 - 10 December, Arizona OMMAC, on behalf of Paradise Coast, participated at The America Cup International event in Arizona, as a destination co-sponsor, networking with UK & Ireland trade teams. Key decision makers and directors from partner operators attended including: American Holidays; North America Travel Services; GolfBreaks.com, Ocean USA, YourGolf Travel and IAGTO, plus additional buyers for 12 international markets, USA and Canada attended the event and from. In total over 70 leading industry officials attended. The American Cup Golf Invitational is a premiere industry networking event and destination learning event, bringing together select senior-level decision makers from key travel selling companies, airlines, and media agencies. This is an invitation-only event, which rotates to a different state each year between the months of September and December. This was a chance to present and share Florida’s Paradise Coast opportunities and credentials, with senior execs from key operators and have the opportunity to be considered as a co-host destination for the future. Both Brand USA and Visit Florida are destination co-sponsors – where attendees target development and growth for future business. North America Travel Service FAM Trip, 9- 10 December We worked with UK high-end tour operator ‘North America Travel Service’ on supporting a FAM trip for four sales agents visiting our region on 9th and 10th December 2016. The group stayed at the Inn on 5th, but also conducted site visits at the Ritz Carlton and the Edgewater. OMMAC helped to arrange tickets for a trolley hop on/off bus tour and welcome bags for agents. OMMAC also confirmed boat tour with Naples Princess. MARKET UPDATE: Industry leaders ponder new times ahead The effect of the Brexit vote on business, the US election result and terrorist incidents were discussed at the latest TTG Industry Leaders Forum, held in London. Almost six months since the EU referendum and almost a month on from Donald Trump being named president-elect, industry leaders have reported “very little impact” on their UK business. Some agents had initially reported a slump in demand for the US in the immediate aftermath of the election, but Richard Dixon director of Holidaysplease reported last week, the company has not seen any slump due to news of Brexit or Trump. The US is still the companies’ number one selling destination and would be surprised if a large proportion of holidaymakers were put off just because Trump has been elected. January 23, 2017 Tourism Staff Reports 11 A-H 16 of 55 Guy Chambers, managing director at Black Diamond, which works closely with Brand USA, agreed. He went on to inform airlines are putting more capacity in to America for next year than ever before. However, Chambers agreed the currency difference could reach a “tipping point” for visitors to the US. Consumers desire an element of certainty, particularly with price, which is evident in the growing popularity of all-inclusive holidays. However, fuel is bought in dollars and hotels in euros. Therefore, 2017/18 prices are uncertain and will depend on what’s happening in the market. Airbnb grows Florida’s Tourism Industry According to a press release from Airbnb, the company claims to bring 1.5 million people and $273 million of revenue into Florida. According to Airbnb Florida policy director Tom Martinelli, some of Florida’s cities and neighborhoods get overlooked by tourists due to lack of hotels. Home sharing or home stay has been a big economic boost in Florida’s thriving tourism industry, and encouraged more families to experience other areas of the Sunshine State than the traditional tourist hotspots. Florida welcomed a record number of visitors during first nine months of 2016 despite the challenging times the State faced last year with the Orlando terrorist attacks and Hurricane Matthew. Norwegian grows Gatwick-US programme by 55% Norwegian will increase its long-haul services out of Gatwick to the US by more than 50% next year. The number of US-bound flights from the airport will increase from 22 to 34 with all flights operated on board the Boeing 787 Dreamliner aircraft. The additional services will see Norwegian’s daily service to New York double from August 10. The additional flight will hopefully appeal to business workers thanks to its 9am arrival in New York. Meanwhile, April will also see the introduction of three-weekly flights to Orlando while the number of flights to Fort Lauderdale sees a doubling from once a week too. Furthermore, a daily service is being introduced to Los Angeles from April while Oakland-San Francisco will be served on a five-times-a-week basis, up from three. The introduction of more US flights is due to the popular demand for flying with Norwegian to the US. The airline plans by expanding the number of transatlantic flights from Gatwick; they are giving tourists and business passengers more flexibility, attractive fares and convenient schedules. The airline will continue to grow the number of great value flights by introducing nine more 787 Dreamliner’s in the New Year and drive down fares, as a way to meet customer demand for low-cost long haul holidays and become UK’s number one airline of choice. January 23, 2017 Tourism Staff Reports 11 A-H 17 of 55 A quarter of people to increase holiday spending in 2017 Almost a quarter of the population (24%) plan to spend more on holidays next year, new research by Abta reveals. This follows early indications that bookings for next summer are 11% above this time last year. But many uncertainties remain, including around the government’s Brexit negotiations, the association warned. Abta highlighted five key trends for 2017 as well 12 destinations to watch. Abta’s key trends: • The currency conscious holiday: Recent fluctuations in the value of the pound are expected to continue into 2017 and it is likely that this will influence holiday decisions. Destinations where the pound may go further include Argentina, Mexico and South Africa. • Long-haul city breaks: With the city break firmly established as people’s favourite holiday type – more than half of consumers (53%) took one in 2016 compared to 38% who took a beach holiday – city breakers are looking further afield for their next holiday, and the city break is going long-haul. Destinations include Tokyo, Cape Town, Dubai, Hong Kong and Bangkok. US cities including Los Angeles, Miami, Boston and Washington are also popular. • Micro-adventures: Defined by British adventurer and author Alastair Humphreys as ‘small and achievable, for normal people with real lives’. Busy holidaymakers are opting to spend some of their holiday or a short break experiencing destinations in a more active way by taking part in a micro-adventure. • Travel technology hits the high street: Holidaymakers may well find themselves enjoying their hotel, resort or destination before they travel, as travel companies use technology such as virtual reality to let people ‘try before they fly’. • Sustainable tourism takes centre stage: 2017 is the UN Year of Sustainable Tourism for Development, and this is expected to put sustainable tourism right at the heart of the agenda. According to the UN, ‘well-designed and well-managed tourism’ can contribute to sustainable development, to job creation and to trade, and it is expected that travel companies may be inspired by this year to look at their role in the destinations they sell to. The 12 destinations to watch: • Andalucía (Spain) • Azores (Portugal) • Bermuda • Chile • Country Kerry (Ireland) • Croatia • Denmark • Kerala (India) • Sardinia (Italy) • South Africa • The Southern States (USA) – potential for our region and the Everglades • Vietnam January 23, 2017 Tourism Staff Reports 11 A-H 18 of 55 Funway is 100% trade-only - This follows results that direct sales made up less than 5% of the operator’s total sales. Funway is the second major operator in recent weeks to announce plans to focus 100% on the trade, after Carnival Cruise Line confirmed the UK office would sell only through agents from 2017. The fact Virgin Holidays no longer sell via the trade – creates an opportunity for trade only operators. UPCOMING EVENTS DATE SPECIAL EVENT LOCATION January 16 Visit USA UK – Meet the Media event London January 24 TravMedia – VISIT FLORIDA Media Event London January 2017 Visit Florida: London Takeover London MARKETING/SALES/PROJECTS & ACTIVITIES: Visit Florida BA/BA Holidays Family Dinner, London 29 November OMMAC participated with the co-hosted Visit Florida dinner – showing appreciation for the support from BA and BA Holidays over the past year. This also provided an opportunity to hear key reporting on how BA and BA Holidays which is all very positive including the additional air service into and across the US. This was a great opportunity to network with potential partners for product developments and new co-op campaigns in 2017. Virgin Holidays training day, The Base – Crawley 6 December - cancelled VISIT FLORIDA arranged with Virgin Holiday a pre peak training day for new retail staff in their Northern stores. OMMAC prepared a Paradise Coast presentation and goody bags for the 50 – 60 expected agents. This was a good opportunity to provide face-to-face information to influential travel agents. Past co-op marketing campaigns which OMMAC have carried out between Paradise Coast and Virgin Holidays have resulted in our destination being a ‘Top seller’ for Virgin Holidays. Participation at this event would ensure that Paradise Coast is kept top of mind and that new agents are well informed to continue and increase sales to Paradise Coast. However, unfortunately due to UK rail strikes on the training day - many agents could not reach the offices in Crawley – and the training day had to be cancelled because of a lack of attendance by agents. Virgin Holidays and VISIT FLORIDA are arranging a new date, early in January 23, 2017 Tourism Staff Reports 11 A-H 19 of 55 the New Year. Virgin Holidays also agreed to circulate the Visit Florida online training course to all agents as a way of preparing agents for the pre peak season. TravMedia – Visit Florida Media Event, London 24 January 2017 - part of London Takeover with Visit Florida. Visit Florida is sponsoring TravMedia’s networking event in London. OMMAC will attend as the PR representative and we are working closely with JoNell in the Naples office for the latest updated information. The updates will enable the preparation of a press release on ‘What’s new in 2017’, which will be included in the online press kit set up by Visit Florida. We will also arrange 200 small gift items on behalf of Naples, Marco Island and Everglades, to be placed in the Visit Florida goody bags. Funway Beaches Brochure OMMAC provided updated content and images for a DPS in the new Florida Beaches brochure for 2017. The content includes events taking place in 2017, top 5 must do experiences and holiday ideas. Ocean Florida Brochure Having supplied all the relevant imagery and content for the brochure last month, OMMAC have now approved and signed off the Paradise Coast page in the Ocean Florida 2017 brochure. Please see below: January 23, 2017 Tourism Staff Reports 11 A-H 20 of 55 US Airtours/TravelPlanners OMMAC - confirmed approval for co-op marketing with USAirtours/TravelPlanners within the Visit Florida campaign. Ongoing provide images, videos and latest logos – all copy being approved. USAirtours website banner TravelPlanners website banner Marco Island Marriott Resort - Requesting assistance with auction items – two airline ticket for the American Cancer Ball in February. OMMAC – reaching out to various airlines for support with two tickets that can be matched with Marriott hotel accommodations. Official Visit Florida Travel Guide - Completing update with our listing and information Food & Travel Magazine Followed up on this opportunity – unfortunately after review, and approval from CVB this is not an opportunity that will provide the right level of ROI at this time. Forward Planning: Ongoing review on projects and activity for 2017 January 23, 2017 Tourism Staff Reports 11 A-H 21 of 55 PUBLIC RELATIONS AND SOCIAL MEDIA ACTIVITIES: CONTACT ACTIVITY STATUS /RESULT A League Of Their Own: US Road Trip TV show on Sky 1 1.39m viewership US Road Trip is the spin show hosted by James Cordon. The first series of the spin off beat the original BAFTA award winning show in TV ratings. Visit Florida arranged for Florida to feature in the second series. Celebrity hosts James Cordan, Jamie Redknapp and Freddie Flintoff all traveled and filmed in Florida. As part of the episode Visit Florida arranged for Everglades to be showcased. OMMAC were asked to provide B-Roll footage of the Everglades to be added in editing. The new series will air in Autumn 2017. The Independent Online Simon Calder Video series UVM: 75,127,812 Number of videos: 7 Potential ROI: approx. GBP 55,000/ USD 71,000 per video Twitter Followers: 27.8 K Number of Posts: unknown Visit: 22 – 23rd October Simon visited our region from 22nd-23rd October, filming a video series on less familiar parts of Florida. Initial feedback from Simon is that his visit was both enjoyable and successful in terms of gathering content. Simon has now returned to the UK and with the help of JoNell we have supplied a full image gallery as well as b-roll of dolphins swimming around Marco Island. We are awaiting an update on when the coverage will go live. January 23, 2017 Tourism Staff Reports 11 A-H 22 of 55 The Irish Independent Readership: .5m Circ: 200,000 Online – largest in Ireland Visit: 24th – 26th October Confirmed Saturday double page spread – doing a piece for early next year based around Florida beyond the theme parks and perhaps using the Paradise Coast as an area of focus. Conor Powers visited our region from 24th-26th October. The team are following up to see if he requires additional information or imagery now he has returned to Ireland, as well as to gather feedback on his trip. We will advise when the coverage appears. VIP Magazine – largest selling in Ireland Cir: Monthly sales 25,500 · Monthly readership: 152,000 Visit - TBC VIP Magazine has agreed to a 6-8 page feature with a contact we approached on family holiday in Florida! Plus cover feature On-going - Dates now moved – checking with partners to establish suitable dates. Social Media: Facebook and Twitter This month the social media pages continue to focus on trending hasthags. The posts were more holiday focused as well as motivational travel posts, as previous posts for #wisdomwednesday have seen a positivie reaction. The social media platforms have also been consistent across facebook and twitter. Also sharing posts from the official Paradise Coast twitter page and Visit Florida to keep consistancy. OMMAC continues to share posts across Facebook and Twitter in order to increase traffic to Paradise Coast UK Facebook and Twitter pages, as well as share other partners’ information. The quotes have been received well and have gained retweets and more followers. Paradise Coasts Christmas tweet also gained interest from VISIT FLORIDA who liked the post, bringing it to the attention of their 144k followers. January 23, 2017 Tourism Staff Reports 11 A-H 23 of 55 A selection of Facebook and Twitter updates this month #WisdomWednesday January 23, 2017 Tourism Staff Reports 11 A-H 24 of 55 Religious Holiday themes across Facebook & Twitter January 23, 2017 Tourism Staff Reports 11 A-H 25 of 55 DIAMONDE- EUROPEAN REPRESENTATION SUMMARY OF ACHIEVEMENTS TOUR OPERATOR ACCOUNTS Key Accounts Tour Operator Achievement Cost DERTOUR Visited Katja and discussed general booking situation. Bookings for summer 2016 were down a lot. Outlook for winter is not promising either. Reasons: DER Touristik is struggling this years due to the implementation of the new booking system internally which did not go smooth at all. Additionally, destination USA lost market share to Canada USA became too expensive due to exchange rate of US Dollar NAP is down by 38% in total, which is on par with other destinations in Florida No last-minute promotion planned but strong focus on FL in 2017 with the DER Touristik Campus program with the live event taking place in FL. We held a marketing meeting with Denise Hacker and discussed marketing options for 2017 along with DER Touristik Campus program. Confirmed participation in Campus Live program 2017, with e-learning (February; inclusion with destination video and expert tip) and webinar (April). This program will prepare the agents for the participation of the DER Touristik Live event which will take place in Florida in Dec 2017. € 2.250 January 23, 2017 Tourism Staff Reports 11 A-H 26 of 55 Swiss Accounts Tour Operator Achievement Cost Knecht Reisen The feedback from Karin Bachmann who spend a night at the Inn on Fifth at the 19th November was excellent. She hasn’t been to Naples for a long time and never stayed at a city center hotel in Naples before. Therefore, she reported that she enjoyed being able to walk to the beach and around old Naples and of course the atmosphere in the city. Benelux Accounts Tour Operator Achievement Cost Tenzing Travel Overall, the feedback from the Tenzing/KLM Fam from 18-19 Nov with 15 agents was excellent. They have reported that everything was organized perfectly. They spend the night at the Edgewater Beach Hotel did a Segway tour and did sight inspections at The Inn on Fifth and Bellasera. The only thing reported difficult was the Segway Tour, as the introduction video on sight scared the agents, but at the end they very much enjoyed the tour. The group loved the atmosphere in Naples with the city center and they would have wished to have more time in the region. Secondary Accounts Tour Operator Achievement Cost Boomerang Reisen We achieved a training at their Frankfurt office and trained 1 agent. She knows Naples personally as she has attended a Willy- Scharnow Fam trip 2004. As her visit was a while ago, the training was very much appreciated. January 23, 2017 Tourism Staff Reports 11 A-H 27 of 55 CANUSA We achieved a training at their Frankfurt office. We trained 5 agents, including the agency manager. Only 2 of them have been to NAP personally. For this reason, the training was very much appreciated. They were really interested and asked many specific questions. Flamingo Company Fernreisen We have negotiated a very special deal with Flamingo Company Fernreisen and could secure in addition to the originally proposed newsletter, send out to 60.000 customers, an extra sales newsletter and additional Facebook posts as well as our destination video to be shown in their sales office on a display. Timing of the campaign will be April and May 2017 to push summer sales. 2.999 USD Tour Consult The first of 2 newsletters including NAP was send out on Dec 14 to 6.500 customer. We could also achieve Tour Consult to upload new images to our NAP landing page. TRAVEL AGENTS Sales calls: Total of 28 personal visits to travel agents in Mannheim, Kaiserslautern, Frankfurt, greater Stuttgart Booking Assistance: Assisted 1 agent request on airboat tours and arranged a welcome bag for a travel agent visiting NAP in December 2016. EVENTS Visit USA Media Event o Dates: 08.11.2016 o City: Munich, Out of Office o Profile /Number of attendees: A total of 39 journalists attended Feedback: The event setup was casual accompanied by a buffet. After Visit USA introduced themselves the journalist could approach each table for an individual conversation. We had spoken intensely to 9 journalists and have also benefit from the networking opportunities. After the event, we had a personal follow up with each of the 9 journalists. Please find a detailed report attached. January 23, 2017 Tourism Staff Reports 11 A-H 28 of 55 TUI agency manager annual meeting o Dates: 5.-7.12.2016 o Cities: Hornbach (Kloster Hornbach) o Profile /Number of attendees: 60 agency managers. All attendees were agency manager (some previously owners who sold off to TUI!) from the region south-west. Thus, it was a mixture of regular volume agencies and a few high-class business club attendees. o Feedback: Main annual conference for TUI agency manager from the region south-west (from Luxembourg to the border of Switzerland). Attendees have a program of events and workshops for 2 full days, where they learn more about TUI own and ancillary products. We secured as the only “non-TUI” partner a 2 hour “luxury” workshop. Other speakers included Robinson, TUI Cruises, L’tur & Foxtours, Gebeco. The event was an excellent networking platform and offered various occasions for intense conversations with the TUI regional sales manager and the agency managers. Most of the attendees weren’t familiar with DiaMonde. Therefore, the detailed insight into our portfolio and the training - especially in terms of luxury sales - was very much appreciated. It was reported to us that out of all 6 workshops the agents had to attend, they learned and appreciated the luxury workshops – ours – the most! We have used the workshops to bring the concept of “how to sell luxury products” closer to the agents by using our resort portfolio for best practice examples. We also gave advice on how to overcome barriers in luxury sales and how DiaMonde can support the agents in becoming indispensable for their customers. In closing, we offered all agents FOC marketing tools (stories, images etc.) to use to promote the luxury travel aspect in their agencies and will award one agent in 2018 with a fam trip seat who has produced the most sustainable luxury sales approach for their agency. BEST-Reisen TA cooperation annual conference o Dates: 7.-10.12.2016 o City: Dubai o Profile /Number of attendees: Approx. 300. The attendees where all owners or senior travel agents from BEST- Reisen TA cooperation’s Travel Agencies. o Feedback: BEST TA cooperation invited their TAs for a 3 days’ trip to The Westin Dubai to hold their annual conference. The 2 days at the hotel had been packed with interesting trainings and speeches to take part, from sales trainings in particular about branding to marketing speeches or TO speeches outlooking 2017. On the 3rd day it was time for excursions and networking. During the 2nd day in the afternoon there was a trade show in form of a travel market where we had the opportunity to speak to the TAs and to promote our portfolio. All key TOs, some Tourism Boards and cruise partners attended the Annual Conference. The travel market kept on 4 hours with approx. 80 exhibitors. To conclude, although it was not possible to speak to each TA, the quality of the conversations was very high and during the dinner events the networking character was very strong. The concept January 23, 2017 Tourism Staff Reports 11 A-H 29 of 55 of TA cooperation’s is quite common in the German market. Individually owned TAs are usually not negotiating the TO contracts on their own as their conditions with TOs are usually very bad. Instead they join a TA cooperation who negotiates the frame conditions for all joining TAs. Furthermore, the cooperation offers IT solutions, web solutions, accounting solutions to make TAs daily business easier. BEST Reisen is known for its focus on TUI and high-end. In relation to other TA cooperation’s this cooperation is the one with the most high- end focused TAs in Germany. It is also a relatively small one with now around 500 TAs as members. During the conference the whole seniority of tourism segment attended: Detlef Schroer (Head of Sales) from Schauinsland Reisen, Barbara Haase (Chief Creative Officer TUI Group) and Michael Knapp (Head of Sales TUI) etc. All of them held their speeches and the future of tourism was discussed live on stage. Due to the BEST-RMG rebranding into “BEST-Reisen” in 2015 the focus during the conference was on branding. TAs have no obligation to promote this brand, however BEST Reisen realized that because of internet and the strong competition among TAs it is time to give clients a name to identify BEST with, a “quality brand” and BEST Reisen therefore had its focus on that topic in 2016 to make TAs aware of the importance of branding. Our aim was to increase awareness for our portfolio and to advise TAs, how we can support the agents in becoming essential and indispensable for their clients. And in addition, relationships with those, who already know our portfolio, has been strengthened and Updates given. Registrations / Preparations o Preparation consumer shows (Jan & Feb 2017) o Preparation advertorial TIP AT (Jan 2017) o Registration ITB Media Breakfast (March 2017) January 23, 2017 Tourism Staff Reports 11 A-H 30 of 55 MARKETING Type of Activity Details Cost B2B NAP newsletter Prepared and sent out dedicated Naples newsletter featuring “seasonal highlights of NAP” to 2.604 agents in DACH on December 9, 2016. The opening rate 2 weeks after it was sent out was 21,1 %. 522 opened the newsletter and in total it was opened 888 times. The B2B newsletter was very successful. Please find screenshot of newsletter attached. B2C NAP newsletter Prepared and sent out dedicated Naples newsletter featuring “seasonal highlights of NAP” to 608 consumers in DACH on December 9, 2016. The opening rate 2 weeks after it was sent out was 31,7 % which is again very high compared to the industries average of 16.7 %. 189 opened the newsletter and in total it was opened 321 times. All in all, this B2C newsletter was again very successful. Please find screenshot of newsletter attached. Infox B2B mailing Sent out a NAP dedicated B2B mailing featuring destination info’s and Facebook group link and description to 25.000 travel agents through Infox on December 21, 2016. € 2.975 Bellinghausen mailing Sent out dedicated Naples newsletter featuring information on things to do at the Paradise Coast to 360.000 consumers in the Netherlands through Bellinghausen on December 21, 2016. € 2.520 Insiderei campaign Started our online marketing campaign with Insiderei. This month 2 interviews with locals from Naples were published on Insiderei.de and a banner which leads to our homepage. € 2.400 January 23, 2017 Tourism Staff Reports 11 A-H 31 of 55 Facebook Ad We have started our NAP ad via Primatter to gain new Facebook fans to our NAP dedicated page. So far, we have gained almost 100 more fans. $ 750 Facebook group We have included the group in our NAP newsletter sent out to 2.604 agents and gained more members of the group. Number of members 101. Facebook # posts: 14 #fans: 7737 #most successful post: 03.12.16 Marco Island beach image, reached 8.057 clients, 236 reactions and 190 likes. Please find screenshot attached. MEDIA / PR Press requests We secured another travel blogger request from Bettina Hagen, she will be doing a Florida trip and Naples will be her only beach destination on the Golf coast. The story will be covering Everglades, Naples beaches and shopping. One story will be published on an online blog “Deichmann Trend Blog” with over 50.000 monthly unique visitors and other even more comprehensive travel stories will be published on her blog “about travel”. We are waiting for approval. Travel time would be March. We secured the travel blogger request from Anja Beckmann one of the most famous travel blogger in Germany, she will be doing a Florida trip also partly sponsored by Visit Florida, her story about our region will feature the Everglades. The story will be published on her blog “travel on toast” with over 60.000 monthly unique visitors. We are waiting for approval. Travel time would be May. PROJECTS Inventory: We have again created a comprehensive list of all stored brochures and giveaways. Attendance: We have participated at the annual Visit Florida Christmas Meeting in order to discuss all activities and new ideas for 2017 with all Florida CVBs the meeting was followed by a joined dinner. Vakantiebeurs: We have organized and requested appointments with TO partners in the Netherlands. January 23, 2017 Tourism Staff Reports 11 A-H 32 of 55 CONSUMER Brochure fulfillment: 14 in total. HIGHLIGHTS IN JANUARY 2017 CMT Stuttgart brochure distribution, Jan 14-22 Vakantiebeurs, Jan 10-15 Vakanz Luxembourg brochure distribution, Jan 13-15 Insiderei newsletter & last interview TUI Roadshow start Berlin, Jan 30 VUSA AT Seminars Vienna, Jan 26 CANUSA online campaign, Jan Expedia campaign, Jan TIP advertorial, Jan 23 MARKET NEWS Due to the upcoming holidays and a shortened month, we will provide the December Market Intelligence along with the January report. January 23, 2017 Tourism Staff Reports 11 A-H 33 of 55 AVIAREPS- BRAZIL Monthly Report December 2016 MARKET INFORMATION The destination wedding market is growing. The country crisis has not affected these prosperous markets, as it is sometimes cheaper to get married abroad than in Brazil. Some niche agencies have reported that 4 years ago they received around 5 of these requests per year, and now it might reach 60 in one month. Even though they only convert around 16 destinations wedding per year, the ROI in room nights is high. These groups range from 40 to 120 people for at least 3 nights on the destination. Good numbers. The honeymoon market is also booming. It is of importance to invest in this segment and develop collateral for the niche containing contacts from main venues (museums, parks, hotels etc) as requested by the agencies. In a recent decision, ANAC (National Association for Commercial Aviation) has established some changes in the aviation market in Brazil. Main resolutions says that: o Hand luggage – will have a limit of 10kg now (it was 5kg), respecting each equipment capabilities; o Baggage allowance - The allowance rules must be uniform throughout the whole journey. On international flights, it will become two 23kg bags, as of the date of the approval. Nowadays it’s two 32kg per volume. One year after the publication of the regulation, it goes to only one bag of 23 kg (end of 2017). From the second year of publication on, there will be total deregulation (the companies will establish freely if they will start charging a fee per bag). o Correction of names: Error in the first or last name should be corrected by the company, without cost, before the issuance of the boarding pass. o Boarding passes issued at the time of boarding will have to show the ticket prices paid by the passengers, due to transparency resolutions. Airlines will have 90 days to adjust after publication of the resolution. Brazilian Senate has revoked the decision stating Airline companies can charge fees per bags. We still have no final outcome on this issue. TRADE Leisure Sales Calls / Meetings Name Market Company Objective and Outcome Follow Up Samantha Perrucci samantha@blessingtravel.com.br SP Blessing Travel – TA Rua Praia do Castelo, 210, Suite 124 – Vila Mascote – São Paulo/SP Phone: 5511 Blessing Travel works with leisure and honeymoons. They have requested material (delivered) and access to pictures to create Facebook Sent image bank and website links. We are helping them develop digital content about the January 23, 2017 Tourism Staff Reports 11 A-H 34 of 55 50961419 posts. destination for Instagram and Facebook. Eneida Maluly eneida@paradisetours.com.br SP Paradise Tours – TA Al. dos Jurupis, 657, Suites 52/53 Moema – São Paulo/SP – 04088- 002Phone: 5511 3392.4283 Paradise Tours has several clients that take cruises leaving from Fort Lauderdale. We presented Paradise Coast for them as a destination easy to add to these packages before or after the cruises. Sent them digital information and collateral. Maristela Gomez maristela@cinqtours.com.br BR Cinqtours – TA Av. Ibirapuera, 2907, suíte 606 – Moema - São Paulo/SP - 04029- 200 - Phone: 5511 5093.6305 Maristela has requested specifically for collaterals on Destination Wedding and honeymoon. We sent them material on the niche. Ana Carolina Selmi carolina@zgtour.com.br RS ZG Tour – TA Av. Cristóvão Colombo, 2149 – Suite 18 – 90560- 005 – Porto Alegre/RS – Phone: 5551 3222.2162 Didn’t know the destination. Sent them links for the website and Facebook page, plus additional information. Jacqueline Dallal jacque@behappyviagens.com.br BR Be Happy – TA Al. dos Aicás, 1306 – Moema – São Paulo/SP – 04086- 003Phone: 5511 50411243 Be Happy is the #1 agency in Destination Wedding and honeymoon. They have a huge share of this market and want to receive as much. We will schedule a training for January. January 23, 2017 Tourism Staff Reports 11 A-H 35 of 55 Jaqueline S. Rodrigues jaqueline@mgmoperadora.com.br BR MGM – TO R. Visconde do Rio Branco, 1358 – 19th floor – Centro – Curitiba/PR – 80420-210 – Phone: 5541 21046400 MGM will develop new products about Paradise Coast into their portfolio. We are helping them develop these packages and providing suggestions on what to do in PC. Kelly Leão Kely.leao@newage.tur.br BR New Age – TO Av. Angélica, 2318 – 3rd floor – São Paulo/SP – 01228- 904 Phone: 5511 3138.4888 New Age wants to update their portfolio with PC properties. They work mostly with tailor made packages. They will send us a proposal to a Co-Op with a sales campaign to PC. Silvana Gentilini viagens@bemvino.com.br RS Bem Vino – TA R. Cerilo Matevi, 19 – Glória – Bento Gonçalves/RS – 95700-000 – Phone: 5554 3453.3761 Didn’t know the destination. The agency specializes in group trips Sent them links for the website and Facebook page, plus additional information. Samantha Machado Samantha.machado@tgktravel.co m.br Leila Minatogawa Leila.minatogawa@tgktravel.com.b r BR TGK – TO Av. Paulista, 1009 – 1st floor – Suite 102 – São Paulo/SP – 01311-100 – Phone: 5511 3283.3233 TGK has a good percentage of high end clients. They showed interest in including some products from PC in their portfolio. They received the collaterals and videos. We will schedule a training for the beginning of 2017. Lucila Nedelciu lucila@raidho.com.br BR Raidho – TO Av. dos Carinás, 595 – Moema – São Paulo/SP – 04086-011 Raidho, although working mostly with exotic destinations, has also focus on honeymoons. For that they have showed Raidho wants to schedule a training in February for their team. We will follow January 23, 2017 Tourism Staff Reports 11 A-H 36 of 55 Phone: 5511 3383.1200 interest in PC high-end properties that can accommodate these couples. They have, inside their office, an agency specialized for this market called Sonhos A2. up in January to choose a date. André Marques voo@vooturismo.com.br AP Voo Turismo – TA Av. Diógenes Silva, 613 – Trem – Macapá/AP – 68901-090 Phone: 5596 3225.6888 André has been to PC years ago but haven’t sold PC before. Sent them links for the website and Facebook page, plus additional information. Carolina Marques carolina@gianiniturismo.com.br SP Gianini – TA R. Quirino de Andrade, 219 – Suite 23 – São Paulo/SP Phone: 5511 3255.0552 Visited to present PC and its highlights. Delivered collaterals and sent them links with additional information. Mario Castro mario@casacastros.com.br Alcindo Castro alcindojr@casacastros.com.br BR Casa Castro’s - TA Av. São Luis, 187 – Piso Paris #21 – São Paulo/SP – 01046- 001 Phone: 5511 3231.5297 Casa Castro has good reach with politicians and influential people in Brazil, with faithful clientele. We presented PC as a great option for wedding, honeymoons and family vacations. Delivered collaterals and sent them links with additional information. Diene Zonta diene@viatour.com.br SC Viatour – TA R. Prefeito Frederico Hardt, 205 – suite 102 – Viatour participated in the training we gave in Blumenau with Orinter last year. They have sold two Sent them links for the website and Facebook page, plus January 23, 2017 Tourism Staff Reports 11 A-H 37 of 55 Centro – Indaial/SC Phone: 5547 3333.6337 packages that included nights in PC. additional information to refresh PC highlights. Jacqueline Klock jacqueline@ilhatur.com.br SC Ilhatur – TA R. Ingo Hering, 20 – Suite 201 – Bumenau/SC – 89010-909 Phone: 5547 3221.5144 We had a meeting with Ilhatur in Blumenau after the training we gave in with Orinter last year. They haven’t sold PC yet. Sent them links for the website and Facebook page, plus additional information to refresh PC highlights. Merli Féria mel@queensberry.com.br Cristiane Lago Cristiane.lago@queensberry.com.b r BR Queensberry – TO Av. São Luis, 165 – 4th floor – São Paulo/SP – 01046- 911 Phone: 5511 3217.7600 More focused in luxury products, Queensberry wants schedule a training for January or February for their operational and products departments. They are interested also in destination weddings and believe this markets is growing exponentially. Delivered collaterals and sent them links with additional information. They will get back to us with information on dates available for training. Paulo Manuel paulo@tzviagens.com.br BR TZ Viagens – TA (Schultz group travel agencies) Av. Ipiranga, 344 – Ed. Itália – 18th floor – São Paulo/SP – 01046- 010 Phone: 5511 3154.4218 TZ Viagens grew in sales 80% last November, compared to the same month of 2015. They have 32 own stores in BR and sell 72% for international travel and 90% for leisure. We scheduled a webinar training for January 17, when we will be able to train all stores in the same day. Delivered collaterals and sent them links with addL info January 23, 2017 Tourism Staff Reports 11 A-H 38 of 55 Liliane Jacob liliane@visualturismo.com.br BR Visual – TO Av. Ipiranga, 104 – 10th floor – São Paulo/SP – 01046- 010 Phone: 5511 3235.2000 Visual wants to add the products to their portfolio and do trainings in their main cities in SP (Ribeirão Preto and Campinas). Delivered collaterals and sent them links with additional information. They will get back to us with information on dates available for training, to be scheduled after the Carnaval (Feb. 28). Melissa Rosa mrosa@tpi-global.com.br BR TPI – DMC Av. São Luis, 112 – Suites 201/202 – São Paulo/SP – 01046-000 Phone: 5511 3125.1754 They have an itinerary, with a guide that speaks Portuguese, which goes through Naples and is commercialized by different Brazilian operators. They proposed putting together a golf tournament in October. We will have a new meeting in February to discuss the Golf Tournament. When we have the project ready we will send PC for evaluation. Monique Ramos da Silva Monique.silva@alatur.com BR AJ Viagens – TA Av. São Luis, 50 – 33rd floor – São Paulo/SP – 01046- 000Phone: 5511 3214.7931 Florida responds for 70% of their sales. Haven’t sold PC yet, although they commercialize Orlando and Miami. Have a big corporate segment as well. We will schedule a training after the holidays. For now they received a briefing on the highlights and collateral. January 23, 2017 Tourism Staff Reports 11 A-H 39 of 55 Lisiane Kiewel lisiane@doobfundesign.com RS R. Orestes Travei, 416 – Jardim Mauá – Novo Hamburgo/RS – 93548-440 – Phone: 5551 99994.1050 Didn’t know the destination. Sent them links for the website and Facebook page, plus additional information. Mara Inês Spier mikstravel@mikstravel.com.br RS Miks Travel – TA Av. Carlos Gomes, 1492 – Suite 1306 – 90480-002 – Porto Alegre/RS – Phone: 5551 3907.9000 Didn’t know the destination. Sent them links for the website and Facebook page, plus additional information. Maria de Lourdes Cardoso Maloutour.atendimento@uol.com. br SP Malou Tour – TA R. Antônio Carlos Lima, 42 – Jaçanã – São Paulo/SP – 02277-020 – Phone: 5511 2241.7336 Visited to present PC and its highlights. Delivered collaterals and sent them links with additional information. Giovana Jannuzzelli Giovana.jannuzzelli@addin.com.br SP Addin – TA R. Bandeira Paulista, 530 – Suite 3 – Itaim Bibi – São Paulo/SP – 04532-001 – Phone: 5511 3168.0990 High-end agency, sells a lot of Florida. Visited to present Palm Beaches and its highlights. Delivered collaterals and sent them links with additional information. Livia Robusti livia@liviarobusti.com.br SP Livia Robusti – Independent Consultant Phone: 5511 96336.7443 Didn’t know the destination. Sent links for the website and Facebook page, plus additional information. January 23, 2017 Tourism Staff Reports 11 A-H 40 of 55 Henrique Nakata henrique@takstour.com.br BR Takstour – TO Rua Franco da Rocha, 132 – Jd. Maia – Guarulhos/SP – 07115-200 – Phone: 5511 2821.8800 Sold Naples together with Miami before. Sent links for the website and Facebook page, plus additional information. Will schedule a meeting after the holidays. Adailton Junior adailtonjunior@forfunhtravel.com. br SP For Fun – TA Estrada Velha da Penha, 88 – Tatuapé – São Paulo/SP Phone: 5511 4100.2019 Doesn’t know the destination. Sent links for the website and Facebook page, plus additional information. Jacqueline Loeb Jloeb@t2bviagens.com.br SP T2B Viagens – TA Av. Fagundes Filho – 145 – Suite 76 – Vila Monte Alegre – São Paulo/SP – 04304-010 Phone: 5511 3101.9801 Haven’t worked with the PC destinations before. Sent links for the website and Facebook page, plus additional information. Marina Scalon classviagens@classviagens.tur.br Ribeirã o Preto Class – TA R. Garibaldi, 2052 – Suite 9 – Alto da Boa Vista – Ribeirão Preto/SP – 14025- Phone: 5516 3621.1188 Didn’t know the destination. Sent links for the website and Facebook page, plus additional information. January 23, 2017 Tourism Staff Reports 11 A-H 41 of 55 Training Name of Company Market Number of Staff Trained Training Follow Up Agencies and TOs didn’t want to schedule trainings this month’s as there were several people out on summer vacations. Promotions (Joint Marketing Activities – JMA’s) AVIAREPS is quoting and preparing a list of Co-Op and Trade actions for 2017. We will send this as soon as possible. Tour Oper ator Nam e Mar ket Description – Coop Actions Launch/ Start Status AGAX TUR BR Banner homepage: Landing Page: On- going Remaining action: shopping mall promotion, art will be sent for approval. We are now depending on a confirmed date from the Mall. January 23, 2017 Tourism Staff Reports 11 A-H 42 of 55 Shopping Mall action art: (props will be changed into something a little more sophisticated) Ancor adou ro BR One training and FAM Tour to be scheduled. Packages on website: Final stages. Second training to be scheduled. FAMTour to be scheduled. January 23, 2017 Tourism Staff Reports 11 A-H 43 of 55 MEDIA RESULTS Media Meetings Name Publication/Media Market Objective & Meeting Notes Follow Up Marly Viagem e Turismo BR New opportunities Discussion of paid media opportunities marly@midiacompany.com.br Lisia Minelli Mercado e Eventos BR Updates Information exchange from both parts lisia.minelli@mercadoeeventos.com.br Samantha Chuva Mercado e Eventos BR Updates Information exchange from both parts samantha.chuva@mercadoeeventos.com.br Jayme Juntando Mochilas BR Introduction They will assist us on PR and possible media FAM contato@juntandomochilas.com Fred Marvila Sunday Cooks BR Press Trip Follow up marvila@sundaycooks.com Patrícia Chemin Qual Viagem BR Press Trip Follow up qualviagempress@gmail.com Cláudia Amorin O Globo BR Press Trip Follow up claudia.amorim@oglobo.com.br Pico Garcez Several outlets BR Introduction He will assist us on PR and possible media FAM pico@uol.com.br Isabelle Sabbatini Absoluta BR Updates Information exchange from both parts isabelle@absoluta.com.br January 23, 2017 Tourism Staff Reports 11 A-H 44 of 55 Rodrigo Vieira Panrotas BR Updates Information exchange from both parts rvieira@panrotas.com.br Dicas da Florida Acontece January 23, 2017 Tourism Staff Reports 11 A-H 45 of 55 Viagem Livre O Globo – Printed Diario da Regiao January 23, 2017 Tourism Staff Reports 11 A-H 46 of 55 DIGITAL RESULTS Dicas da Florida http://www.dicasdaflorida.com.br/2016/12/passeios-em-naples.html# Acontece http://acontece.com/t/2327-por-do-sol-e-sofisticacao-ao-lado-de-miami Viagem Livre https://viagem.catracalivre.com.br/geral/mundo-viagem/indicacao/florida-paradisiaca-entre-miami-e-orlando/ O Globo http://oglobo.globo.com/boa-viagem/de-palm-beach-paradise-coast-roteiro-do-luxo-acessivel-na-florida- 20566365 O Melhor da Viagem http://omelhordaviagem.com/paradise-coast-um-paraiso-na-florida/ Diario da Regiao http://www.diariodaregiao.com.br/vidaeestilo/luxo-poss%C3%ADvel-1.654773 MEDIA VALUE MEDIA SUBJECT PUBL. DATE MEDIA VALUE CIRCULATION Dicas da Florida Tours in Naples December TBC TBC Acontece Sunset and luxury nearby Miami 12/13 USD 1.925,00 30.000 Viagem Livre The heavenly Florida between Miami and Orlando 12/5 USD 18.000,00 22.000.000 O Globo - Digital From Palm Beach to Paradise Coast: The guide of accessible luxury in Florida 12/1 USD 98.150,00 4.700.000 O Globo - Printed Possible luxury: From Palm Beach to Paradise Coast, accessible attractions in a Florida fill of cinematographic and millionaire images December USD 213.840,00 3.900.000 O Melhor da Viagem Paradise Coast: A paradise in Florida 12/5 USD 2.170,00 141.000 Diario da Regiao Luxury, nature and golf 12/8 TBC TBC Total USD 334.085,00 30.771.000 January 23, 2017 Tourism Staff Reports 11 A-H 47 of 55 SOCIAL MEDIA Facebook Paradise Coast Facebook address is www.facebook.com/paradisecoastbr We achieved a significant rate of engagement and have now over 5,906 likes on the page. Christmas post New Year’s post Video post Promoting January vacation January 23, 2017 Tourism Staff Reports 11 A-H 48 of 55 Instagram Regram/Repost January 23, 2017 Tourism Staff Reports 11 A-H 49 of 55 Video post Prospect work for January Evaluation of Co-Op proposals and sales campaigns for 2017 Webinar with TZ Viagens for 32 stores Regular sales calls and visits Participate in Visit Florida roadshow (pending VF proposal and confirmation of dates) Register for TBN in Rio (payment date to be confirmed) if participation is approved by PC At least 1 press release for the media At least 10 media calls/meetings Schedule a call to discuss new PR strategies, FAMs and opportunities Approved. 12/10/16 January 23, 2017 Tourism Staff Reports 11 A-H 50 of 55 VISITOR SERVICES REPORT- Lori Lou Waddell November & December 2016 Visitor Profiles Month Big Cypress Oasis Everglades Immokalee Marco Island Naples YTD Total Year 2015 52,473 107,564 85,941 1,103 6,810 20,419 274,310 Jan 2016 13,771 10,393 10,533 91 1014 1,451 37,253 Feb 2016 11,330 17,095 12,849 86 1175 1,135 43,670 Mar 2016 10,619 16,897 15,209 156 1067 829 44,777 Apr 2016 4,803 8,938 8,689 175 556 443 23,604 May 2016 3,028 6,744 2,625 102 361 376 13,236 Jun 2016 2,794 5,211 2,253 270 354 10,882 Jul 2016 3,087 7,183 2,500 60 263 307 13,400 Aug 2016 2,287 5,908 2,828 72 269 393 11,757 Sept 2016 1,603 3,874 1,360 139 236 332 7,544 Oct 2016 2,353 5,213 2,293 114 385 413 10,771 Nov 2016 3,831 7,134 2761 142 304 554 14,726 Dec 2016 5,545 9,571 3,503 115 421 405 19,560 Total YTD 65,051 104,162 67,403 1,252 6,321 6,992 251,180 Naples and Marco Island Visitor Information Center Visitor Origins *Less than 2% not shown Alaska 0% Arkansas 0% Colorado 2% Connecticut 2% District of Columbia 0%Florida 28% Illinois 8% Indiana 2% Louisiana 0% Maine 2% Massachusetts 7% Michigan 6% Minnesota 2% Missouri 2% New Hampshire 2% New Jersey 6% New York 4% Ohio 7% Pennsylvania 5%Rhode Island 0% Utah 0%Washington 0% Wisonsin 4% North Dakota 1%U.S. Origins January 23, 2017 Tourism Staff Reports 11 A-H 51 of 55 Naples and Marco Island Visitor Information Center Visitor Origins Argentina 0% Belgium 1%Bermuda 0%Brasil 1% Canada 34% China 0%Cuba 0% Denmark 0%Finland 1% France 16% Germany 27% Holland 1% India 0% Ireland 0% Israel 0% Italy 0% Kenya 0% Malaysia 0% Mexico 0% Netherlands 0% New Zealand 0% Russia 0% Scotland 0% Singapore 2% South Africa 0%Spain 1% Sweden 2% Switzerland 4% U.K. 9% Uruguay 0% Venezuela 0% Australia 1% International Origins January 23, 2017 Tourism Staff Reports 11 A-H 52 of 55 FIRST VISIT-YES 30% FIRST VISIT-NO 70% Visitation HOTEL/ MOTEL 28% Seasonal RENTAL 34% 2ND HOME 17% FAMILY/ FRIEND 21% Accomodations HOTEL/ MOTEL 28% Seasonal RENTAL 34% 2ND HOME 17% FAMILY/ FRIEND 21% Accomodations January 23, 2017 Tourism Staff Reports 11 A-H 53 of 55 Activities for the Period Refer reporter for ABC’s Suncoast View for story focus on things to do on New Year’s Eve in Florida and Naples. Respond to all email inquiries relating to tourism Share calendar of events with email group Attend event at Sanchez Casal Tennis Academy Annual Holiday lunch for Visitor Information Center Volunteers Created thumbdrive of promotional information for Sports Council to assist in recruiting new members NT&T FAM to Edison & Ford Winter Estates, Pinchers, Ft. Myers Double Sunshine FAM to REVS on Dec 16 FAM on Marco Island Princess Dec 20 FAM to Seminole Casino Hotel Jan 10 with transportation donated by Dolphin Transportation FAM to Residence Inn Naples Jan 17 Respond to all emails regarding tourism in Collier County coming to Chamber of Commerce Respond to requests for Visitor and Relocation packets Update Visitor Counts for Collier County Visitor Information Centers Update Statistics for Naples Visitor Information Center Request all materials below par levels for VIC from attractions, hotels, restaurants Manage VIC Vol Schedule Manage/update Calendar of Events for GNCC, Third Street South and Fifth Avenue South Manage daily operation of Visitor Information Center Distribution Two cases telephone books to RV Park with 700 residents Two cases Paradise Coast Visitor Guide to RV Park with 700 residents Four cases Downtown Guide to Marco Marriott Four cases Downtown Guide to Avenue Five Hotel 150 Paradise Coast, Downtown Guide, Naples on the Gulf for Julia Parker event 150 Downtown Guide, Naples on the Gulf to Third Street South Concierge 4 Cases Downtown Guide to Inn on Fifth 5 Cases Paradise Coast Visitor Guide to Everglades City VIC 150 Naples on the Gulf to New Hope Ministries 4 Cases Paradise Coast Visitor Guide to Naples Visitor Information Center 60 Naples on the Gulf to Sotheby’s International Realty 4 Cases Visitor Map request to Everglades City LEISURE 36%MTG/ OTHER 64% Reason for Visit January 23, 2017 Tourism Staff Reports 11 A-H 54 of 55 1 Case Visitor Map request to Parkway Motel & Marina on Chokoloskee Island 3 Case Visitor Map request to Naples Visitor Information Center Attendance Chamber of Commerce monthly events TDC Meeting Sports Council Meeting Plan and attend VIC Volunteer Annual Holiday Luncheon sponsored by the Hilton Hotel-Naples CVB Holiday Mix and Jingle Sports Council Board Meeting Rail Car Design Meeting CCLTA Reception at Hawthorn Suites Naples FAM Schedule to-date for 2016 – 2017 DATE TIME ADDRESS PURE NAPLES 10/25/2016 9:30AM 1200 5th Avenue So. Tin City EVERGLADES AREA TOURS 11/10/2016 1:30pm 238 Mamie Street, Chokoloskee BOTANIC GARDENS 11/16/2016 3:30pm 4820 Bayshore Drive NAPLES BAY RESORT 11/22/2016 10:30am 1500 5th Avenue South NAPLES PRINCESS 11/29/2016 12-1:30pm 550 Port of Call Way NT&T WOOTENS or FT. Myers trip 12/6/2016 8:15am - 4:30pm 1010 6th Avenue South-Transportation offered by NT&T Tours/ Coastal Tour offered by Pure Florida/ Lunch offered by Pincher’s Crab Shack/ Museum tour offered by Edison & Ford Winter Estates. REVS 12/16/2016 10am 2500 South Horseshoe Drive MARCO PRINCESS 12/20/2016 12-2pm 951 Bald Eagle Drive, Marco Island ESCALANTE February planning 290 5th Avenue South SEMINOLE CASINO HOTEL 1/10/2017 11:00am 506 1st Street, Immokalee- Transportation offered by Dolphin Transportation-Tour of Hotel, Casino & Event Space. HOLOCAUST MUSUEM 1/25/2017 10:00am 4760 Tamiami Trail North January 23, 2017 Tourism Staff Reports 11 A-H 55 of 55 11/10/2016 - 12/10/2016 Naples Marco Island Everglades CVB Sales Report Event Type:All Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Advisors Asset Management 3/27/2018 3/29/2018 0 80 240$181,806.83 0RFP RcvdPartner Meeting 2018 Financial Website $0.00NewBooked Business Ag Processing Inc 2/25/2017 3/2/2017 0 35 210$175,887.51 0RFP Rcvd2017 BOD Strategic Planning Retreat Corporate Repeat Planner $0.00RepeatAlternate Location Selected Booked Business American Bar Association 5/9/2017 5/14/2017 0 164 404$299,328.52 0RFP RcvdFSLC Spring Meeting Corporate Cvent $0.00RepeatBooked Business American Express / L. Brown 4/26/2017 5/1/2017 0 60 240$175,088.42 0RFP RcvdCME4Life Heart of Cardiology Medical/Pharmaceutical Cvent-Debi Knows $0.00NewBooked Business American Express Meetings & Events / T. Nunn 6/6/2017 6/10/2017 0 14 60$39,734.69 0RFP RcvdExecutive Committee COE Corporate Cvent-Debi Knows $0.00NewBooked Business Applied Meetings and Hospitality Solutions 3/4/2017 3/8/2017 0 60 245$208,439.70 0RFP Rcvd2017 Automotive Symposium Corporate Repeat Planner $0.00NewBooked Business Association for High Technology Distribution 10/2/2017 10/7/2017 0 230 719$566,992.42 0RFP Rcvd2017 AHTD Spring/Fall Meeting Corporate $0.00NewAlternate Location Selected Booked Business Association for Retail Environments 1/29/2017 1/31/2017 0 12 22$9,411.68 0RFP Rcvd2017 A.R.E. Design Awards Judging Corporate Website $0.00RepeatBooked Business Bascom Palmer Eye Institute/University of Miami 3/31/2017 4/1/2017 0 35 70$30,929.87 0RFP RcvdDiabetic Retinopathy 2017 Medical/Pharmaceutical Website $0.00NewBooked Business ConferenceDirect / C. Davis 2/6/2017 2/8/2017 0 70 210$172,578.80 0RFP RcvdSabert Corporation Annual Sales Meeting Corporate Cvent $0.00NewBooked Business Printed: 12/9/2016 Page: 1 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 1 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE ConferenceDirect / C. Hendrick 4/26/2017 4/30/2017 0 60 225$200,738.68 0RFP RcvdAssociation of Food Industries 2017 Annual Convention Association-Meetings, Conventions Cvent $0.00NewBooked Business ConferenceDirect / C. Marble 1/25/2017 1/25/2017 0 40 40$35,735.09 0Rfp enhancementINGAA January BOD Meeting 2017 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked ConferenceDirect / C. Tucker 9/22/2018 9/30/2018 0 190 931$732,515.06 0RFP Rcvd2018 APA Annual Conference Corporate GTM $0.00NewBooked Business ConferenceDirect / T. Eilers@conferencedirect.com 2/21/2017 2/23/2017 0 25 75$55,488.31 0RFP RcvdPalmer Donavin Sales Meeting Corporate Cvent $0.00NewBooked Business Experient / K. Fein 2/7/2017 2/11/2017 0 19 59$58,008.16 0RFP RcvdNABP 2017 Feb Executive Committee Meeting Corporate Cvent $0.00NewBooked Business Global Cynergies, LLC 10/1/2018 10/5/2018 0 100 389$298,073.31 0RFP RcvdFraternal Order of Police FL State Lodge Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / A. Kinney 4/20/2018 4/24/2018 0 22 78$65,987.10 0RFP RcvdFIDA Annual Meeting 2018 Association-Meetings, Conventions Cvent $0.00NewBooked Business HelmsBriscoe / C. Wright 4/25/2017 4/29/2017 0 250 810$723,770.55 0RFP RcvdGoddard Systems Directors Conference Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / D. Adam 2/3/2017 2/8/2017 0 29 87$73,690.59 0RFP RcvdANI 17 Mar Board Retreat Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / D. Billitteri 3/15/2017 3/18/2017 0 6 17$13,038.23 0RFP RcvdMacGregor Assoc EO Retreat Corporate Successful Meetings =SMU $0.00NewBooked Business HelmsBriscoe / D. Brownlee 11/25/2018 12/1/2018 0 220 730$631,014.39 0RFP RcvdEDPA - 2018 Annual Access Event Exhibit Designers & Producers Association Association-Meetings, Conventions Repeat Planner $0.00NewBooked Business HelmsBriscoe / D. Daly 2/15/2017 2/18/2017 0 28 112$89,356.17 0RFP RcvdVomela Florida Mtg 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business Printed: 12/9/2016 Page: 2 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 2 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Helmsbriscoe / G. Arisso 8/7/2019 8/10/2019 0 405 1,215$920,990.17 0RFP RcvdHelmsBriscoe / FTBA Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / J Watson 4/17/2018 4/21/2018 0 25 77$68,675.73 0RFP RcvdARP Lead Team Corporate Cvent $0.00NewBooked Business HelmsBriscoe / J. Schmidt 1/10/2017 1/12/2017 0 10 20$15,822.21 0RFP RcvdNTMA Executive Meeting Association-Meetings, Conventions Cvent $0.00NewBooked Business HelmsBriscoe / K. Parker 4/19/2017 4/23/2017 0 100 450$387,207.01 0RFP RcvdTangle U National Conference 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / R. Ayers 2/8/2017 2/11/2017 0 65 260$151,405.50 0RFP RcvdAssociation of Anatomy Cell Biology and Neurobiology Chairpersons Medical/Pharmaceutical HelmsBriscoe fam $0.00RepeatBooked Business HelmsBriscoe / T. Baker 2/2/2017 2/3/2017 0 15 30$24,593.79 0RFP Rcvd2017 ESICA Corporate Cvent $0.00RepeatBooked Business HelmsBriscoe / T. Baker 1/31/2018 2/2/2018 0 15 35$24,593.79 0RFP Rcvd2018 ESICA Corporate Cvent $0.00RepeatBooked Business HelmsBriscoe / T. Davis 2/10/2018 2/15/2018 0 64 232$119,551.44 0RFP Rcvd2018 University of Illinois Foundation Winter Retreat Education 2010 HelmsBriscoe planners $0.00RepeatBooked Business HelmsBriscoe / V. Corder 2/19/2017 2/25/2017 0 40 177$140,837.78 0RFP RcvdNSSF Board of Governors Corporate Cvent $0.00RepeatBooked Business HPN / S. Weiner 4/28/2018 5/4/2018 0 100 375$353,764.08 0RFP RcvdAnnual Meeting # 38949 Corporate Networking $0.00NewBooked Business IMN Solutions 4/6/2018 4/13/2018 0 115 450$325,251.87 0RFP Rcvd2018 IFEBP Investments Institute Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Business IMN Solutions 1/8/2019 1/19/2019 0 500 2,395$2,454,993.40 0RFP Rcvd2019 NAPA Annual Meeting Association-Meetings, Conventions Cvent $0.00NewBooked Business Printed: 12/9/2016 Page: 3 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 3 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Indiana University Conferences 2/9/2017 2/13/2017 0 40 85$89,899.25 0RFP RcvdIUAA Winter College Association-Meetings, Conventions Website $0.00NewBooked Business Kansas City Metropolitan Bar Association 9/13/2017 9/16/2017 0 63 194$94,809.36 0RFP Rcvd2017 COMBA Corporate ABA $0.00RepeatBooked Business LaPlaya Beach & Golf Resort 5/15/2017 5/19/2017 0 30 120$82,480.53 0Rfp enhancementPiedmont Society of Colon and Rectal Surgeons Medical/Pharmaceutical $0.00NewBooked Marco Island Marriott Beach Resort, Golf Club & Spa 8/8/2019 8/11/2019 0 304 1,216$537,218.24 0Rfp enhancementFlorida Transportation Builders Assn 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Marco Island Marriott Beach Resort, Golf Club & Spa 11/5/2017 11/13/2017 0 134 622$169,450.57 0Rfp enhancementNYS Auto Dealers Assn Corporate $0.00 Booked Marco Island Marriott Beach Resort, Golf Club & Spa 1/24/2018 1/28/2018 0 391 1,955$980,092.55 0Rfp enhancement2018 Compass National SAM $0.00RepeatBooked Marco Island Marriott Beach Resort, Golf Club & Spa 7/1/2017 7/8/2017 0 325 2,129$1,012,731.72 0Rfp enhancementTom James Int. Sales Meeting 2017 Corporate $0.00RepeatBooked Marco Island Marriott Beach Resort, Golf Club & Spa 6/30/2018 7/5/2018 0 355 2,124$1,004,099.67 0Rfp enhancementTom James Sales Int 2018 Corporate $0.00RepeatBooked Meeting Expectaions, Inc 4/26/2017 4/29/2017 0 25 100$64,753.33 0RFP RcvdOPDA 2017 Spring Conference Corporate Cvent $0.00NewBooked Business Meetings Info MIM 4/2/2017 4/10/2017 0 220 1,010$851,106.25 0RFP RcvdABM Principal & All Star Event Corporate Repeat Planner $0.00NewBooked Business Naples Grande Beach Resort 5/20/2017 5/27/2017 0 325 1,485$716,034.48 0Rfp enhancementFlorida College of Advanced Judicial Studies Education IPEC $0.00NewBooked Naples Grande Beach Resort 4/2/2017 4/10/2017 0 110 946$738,178.35 0Rfp enhancementABM Franchising Group LLC Corporate $0.00NewBooked Printed: 12/9/2016 Page: 4 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 4 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Naples Grande Beach Resort 11/8/2017 11/11/2017 0 2,900 945$362,764.69 0Rfp enhancementNORA Assn of Responsible Recyclers $0.00NewBooked Naples Grande Beach Resort 4/28/2017 5/3/2017 0 110 660$521,947.99 0Rfp enhancementFood Automation 2017 Corporate $0.00NewBooked Naples Grande Beach Resort 6/26/2017 7/2/2017 0 200 1,395$0.00 0Rfp enhancementUndersea Hyperbaric Medical Society-Annual Scientific Meeting Medical/Pharmaceutical $0.00NewBooked Naples Grande Beach Resort 5/5/2018 5/11/2018 0 36 252$39,515.24 0Rfp enhancementWSTDA 2018 $0.00NewBooked Naples Grande Beach Resort 1/3/2017 1/6/2017 0 75 300$129,471.79 0Rfp enhancementWalsworth Publishing 2017 $0.00NewBooked Naples Grande Beach Resort 4/16/2017 4/20/2017 0 166 830$375,654.95 0Rfp enhancementSIRVA 1 University $0.00NewBooked Naples Grande Beach Resort 10/22/2017 10/26/2017 0 300 1,500$674,761.17 0Rfp enhancementSIRVA 2 Annual Convention $0.00NewBooked Naples Grande Beach Resort 7/28/2017 8/7/2017 0 95 1,010$403,102.50 0Rfp enhancementKappa Psi Pharma 2017 $0.00NewBooked Naples Grande Beach Resort 6/4/2017 6/6/2017 0 250 550$435,211.17 0Rfp enhancementDBMA Corporate $0.00NewBooked Naples Grande Beach Resort 1/25/2017 1/29/2017 0 240 1,200$454,253.70 0Rfp enhancementCataract Surgery 2017 Medical/Pharmaceutical $0.00RepeatBooked Premier Meetings by FERNLEY 2/17/2017 2/22/2017 0 145 500$389,132.41 0RFP RcvdWater and Sewer Distributors of America Corporate Website $0.00NewBooked Business Quality Conferences 4/15/2017 4/22/2017 0 300 820$441,235.34 0RFP RcvdSIRVA 2017 University & Supplier Summit IPEC $0.00RepeatBooked Business Printed: 12/9/2016 Page: 5 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 5 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Resort Meetings Consortium 3/12/2017 3/15/2017 0 80 250$178,814.50 0RFP RcvdRCN Telecom Services 2017 Employee Recognition Program Corporate Cvent $0.00NewBooked Business Site Search, Incorporated 8/24/2018 8/25/2018 0 29 29$12,320.27 0RFP RcvdFlorida Dental Assn Successful Meetings =SMU $0.00RepeatBooked Business The Kellen Company 10/2/2017 10/4/2017 0 50 125$82,413.26 0RFP RcvdBHMA 2017 Fall Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00RepeatBooked Business The Kellen Company 3/2/2018 3/6/2018 0 103 377$294,758.69 0RFP RcvdNPA 2018 AM Corporate Cvent-Debi Knows $0.00NewBooked Business The Ritz-Carlton Golf Resort, Naples 2/24/2017 2/28/2017 0 20 100$48,571.38 0Rfp enhancementImagine Solutions Searching for Solutions Institute Incentive $0.00RepeatBooked The Ritz-Carlton Golf Resort, Naples 1/2/2017 1/6/2017 0 49 245$0.00 0Rfp enhancementStudent Leadership Symposium Marriott 2017 Education $0.00NewBooked The Ritz-Carlton Golf Resort, Naples 10/8/2018 10/13/2018 0 66 396$121,498.00 0Rfp enhancementFraternal order of Police $0.00 Booked The Ritz-Carlton, Naples 5/3/2018 5/6/2018 300 200 600$368,466.65 0RFP RcvdMassachusetts Bankers Association 2018 Financial $0.00NewBooked Business The Ritz-Carlton, Naples 6/25/2017 6/30/2017 0 200 1,000$416,929.47 0Rfp enhancementMcDonald's Hispanic owner Operators Assn 2017 Corporate $0.00 Booked The Ritz-Carlton, Naples 12/11/2016 12/16/2016 0 115 690$235,875.91 0Rfp enhancementRestaurant Technologies, Inc.Corporate $0.00 Booked The Ritz-Carlton, Naples 8/9/2017 8/12/2017 0 55 215$73,818.29 0Rfp enhancementFlorida Press Assn $0.00 Booked Verto Solutions 4/12/2018 4/18/2018 0 245 915$673,690.50 0RFP Rcvd2018 ASTA Annual Meetings & Exhibits Corporate Cvent $0.00NewBooked Business Printed: 12/9/2016 Page: 6 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 6 of 95 300 11,554 38,57970$22,900,363.02 0Event Count: $0.00 Hilton Marco Island Beach Resort & Spa 11/16/2016 11/20/2016 0 850 850$507,976.41 0Rfp enhancement Local2016 Symposia Medicus High Risk Pregnancy Meeting Medical/Pharmaceutical $0.00NewBooked Naples Grande Beach Resort 12/4/2016 12/8/2016 0 325 900$0.00 0Site VisitCarlisle Construction Materials Meeting planner fam $0.00RepeatPlanning NHS Global Events 11/12/2016 11/15/2016 0 17 53$0.00 0RFP RcvdA Wireless - Q3 Incentive - Nov 2016 Corporate Cvent-Debi Knows $0.00NewBooked Business Rymark International 12/4/2016 12/8/2016 0 325 850$726,363.11 0RFP RcvdCarlisle Construction Materials Corporate $0.00NewBooked Business 0 1,517 2,6534$1,234,339.52 0Event Count: $0.00 A. Levan, Inc. Resort Choices 6/5/2018 6/11/2018 0 184 755$505,299.89 0RFP RcvdCrump Life Circle of Excellence 2018 Corporate Cvent $0.00NewRFP Pending A. Levan, Inc. Resort Choices 4/25/2018 5/6/2018 0 75 471$344,849.84 0RFP Rcvd LocalFounders Financial, Inc Tourism IMEX $0.00NewRFP Pending Academic and Business Research Institute 3/29/2017 4/1/2017 0 20 80$29,245.81 0RFP Rcvd2017 AABRI Spring meeting Education Luxury Meeting Showcase $0.00NewRFP Pending American Bar Association 1/16/2019 1/21/2019 0 95 335$236,518.69 0RFP Rcvd2019 ABA Business Law Section Midwinter Leadership Meeting Corporate Repeat Planner $0.00NewRFP Pending American Express / J. Quinn 2/24/2017 3/2/2017 0 87 298$223,506.25 0RFP RcvdFebruary 2017 Wholesaler Advisory Panel Meeting Cvent-Debi Knows $0.00NewRFP Pending American Express / K. Davis 3/3/2019 3/10/2019 0 495 1,797$1,389,580.26 0RFP RcvdAlliance Franchise Brands - 2019 Convention - 2019 Corporate Cvent $0.00NewRFP Pending American Express / L. Anderson 1/16/2017 1/18/2017 0 10 22$20,533.48 0RFP RcvdHaemonetics Board of Directors Meeting, 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending Status:CURRENT DEFINITE Status:CURRENT TENTATIVE Printed: 12/9/2016 Page: 7 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 7 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE American Express / L. Mauer 2/5/2017 2/5/2017 0 80 0$60,509.61 0RFP RcvdNCIS Agent Dinner Corporate Cvent-Debi Knows $0.00NewRFP Pending American Express / M. Jones 1/1/2017 1/7/2017 0 20 70$48,157.34 0RFP RcvdAW 2017 Retreat Corporate Cvent $0.00NewRFP Pending American Express Meetings & Events / T. Nunn 10/12/2016 10/15/2016 0 50 102$83,590.04 0RFP RcvdCP BD Customer Outing AM Corporate Cvent-Debi Knows $0.00NewRFP Pending American Mushroom Institute 1/6/2019 1/14/2019 0 150 572$454,872.37 0RFP Rcvd25th North American Mushroom Conference (NAMC) Corporate Networking $0.00NewRFP Pending ASME 10/17/2017 10/21/2017 0 15 19$25,428.01 0RFP RcvdB20 Standards Committee Meeting Corporate Repeat Planner $0.00NewRFP Pending BCD Meetings & Events 2/6/2017 2/9/2017 0 66 198$93,818.34 0RFP RcvdLux 16 Sears/Target RLB summit Successful Meetings =SMU $0.00 RFP Pending BI Worldwide 4/6/2018 4/13/2018 0 210 1,045$668,693.70 0RFP RcvdFiserve PInnacle 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending Blank Rome LLP 4/7/2017 4/9/2017 0 380 840$653,800.12 0RFP RcvdBlank Rome LLP - 2017 Partner Retreat Corporate Smart Meetings $0.00NewRFP Pending Blank Rome LLP 4/7/2017 4/9/2017 0 380 840$653,800.12 0RFP RcvdBlank Rome LLP - 2017 Partner Retreat Corporate Smart Meetings $0.00NewRFP Pending Blank Rome LLP 4/7/2017 4/9/2017 0 380 840$653,800.12 0RFP RcvdBlank Rome LLP - 2017 Partner Retreat Corporate Smart Meetings $0.00NewRFP Pending BSC Management 6/5/2019 6/8/2019 0 250 631$478,997.92 0RFP RcvdFlorida Society of Anesthesiologists Medical/Pharmaceutical Cvent $0.00NewRFP Pending ConferenceDirect / A. Sang 5/17/2018 5/24/2018 0 130 599$400,588.25 0RFP RcvdAllinial Global Summit 2018 Corporate Cvent-Debi Knows $0.00RepeatRFP Pending Printed: 12/9/2016 Page: 8 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 8 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE ConferenceDirect / B Waltz 3/21/2017 3/24/2017 0 51 117$102,114.70 0RFP RcvdMilliman Marketing & Business Developement Forum Corporate Cvent $0.00NewRFP Pending ConferenceDirect / B. Chisolm 3/4/2018 3/10/2018 0 598 1,995$1,700,211.72 0RFP Rcvd2018 BE Women of Power Summit Corporate Cvent $0.00NewRFP Pending ConferenceDirect / B.Prom 1/16/2017 1/21/2017 0 90 350$265,850.02 0RFP RcvdNatures Way Annual Consumer Division Conference January 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending ConferenceDirect / C. McKemie 4/25/2017 4/29/2017 0 345 1,115$730,519.18 0RFP RcvdAdecco AllStar Event Corporate Cvent-Debi Knows $0.00NewRFP Pending ConferenceDirect / C. McKemie 1/8/2017 1/13/2017 0 40 131$91,057.33 0RFP RcvdThe Liberator Network Corporate Cvent $0.00NewRFP Pending ConferenceDirect / C. Tucker 6/4/2018 6/12/2018 0 211 509$392,075.52 0RFP Rcvd2018 25th Anniversary100 Top Hospital's Summit Medical/Pharmaceutical Repeat Planner $0.00NewRFP Pending ConferenceDirect / C. Tucker 3/27/2017 3/29/2017 0 40 120$82,066.45 0RFP RcvdOSF North America Sales Meeting Corporate Repeat Planner $0.00NewRFP Pending ConferenceDirect / D. Baarman 4/12/2018 4/20/2018 0 378 1,397$1,028,342.45 0RFP RcvdCox Automotive 2018 Leader Meeting Corporate ConferenceDir ect Team Leaders $0.00NewRFP Pending ConferenceDirect / D. Baarman 3/17/2017 3/21/2017 0 38 104$98,314.73 0RFP RcvdFPPA 2017 Annual Meeting Association-Meetings, Conventions Cvent $0.00NewRFP Pending ConferenceDirect / G. Mueller 3/6/2017 3/6/2017 0 1 1$797.03 0RFP RcvdIndependent Compressor Partners $0.00NewRFP Pending ConferenceDirect / G. Vina 10/4/2017 10/8/2017 0 75 265$172,635.36 0RFP RcvdCRBAI Spring 2017 Conference Corporate Cvent $0.00NewRFP Pending ConferenceDirect / M. Garcia 11/5/2019 11/10/2019 0 250 695$501,436.83 0RFP RcvdFCA Winter 2019 Convention & Expo Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Printed: 12/9/2016 Page: 9 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 9 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE ConferenceDirect / M. Garcia 11/3/2020 11/8/2020 0 250 695$509,659.61 0RFP RcvdFCA Winter 2020 Convention & Expo Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending ConferenceDirect / M. Kim 3/24/2020 3/27/2020 0 650 1,500$1,391,520.60 0RFP RcvdADSO Summit 2020 Association-Meetings, Conventions Cvent $0.00NewRFP Pending ConferenceDirect / M. Klinkradt 1/22/2018 1/27/2018 0 35 143$68,526.15 0RFP RcvdCECO Concrete Construction 2018 Managers Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 2/20/2018 2/24/2018 0 44 128$84,412.80 0RFP Rcvd2018 CECO Concrete Construction Superintendent Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 11/14/2017 11/18/2017 0 80 245$110,420.52 0RFP RcvdNCSL 2017 Fiscal Leaders Meeting and SALT Task Force $0.00RepeatRFP Pending ConferenceDirect / M. Melwani 6/2/2018 6/8/2018 0 550 1,601$1,313,157.17 0RFP RcvdLife Science & Educators Network 2018 Annual Conference Association-Meetings, Conventions Cvent $0.00NewRFP Pending ConferenceDirect / M. Melwani 6/1/2019 6/7/2019 0 550 1,601$1,355,332.27 0RFP RcvdLife Science & Educators Network 2019 Annual Conference Association-Meetings, Conventions Cvent $0.00NewRFP Pending ConferenceDirect / M. Melwani 6/6/2020 6/12/2020 0 550 1,601$1,258,163.81 0RFP RcvdLife Science & Educators Network 2020 Annual Conference Association-Meetings, Conventions Cvent $0.00NewRFP Pending ConferenceDirect / M. O'Brien 1/27/2018 2/3/2018 0 300 1,209$1,126,503.74 0RFP RcvdNatera: National Sales Meeting 2018 Corporate Cvent $0.00NewRFP Pending ConferenceDirect / S. Gates 1/8/2017 1/15/2017 0 50 197$138,917.38 0RFP RcvdAmphenol Corporate $0.00NewRFP Pending ConferenceDirect / S. Vorce 4/2/2017 4/7/2017 0 65 330$239,964.57 0RFP RcvdWICT RLP April 2017 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Construction Employers Association 1/11/2017 1/15/2017 0 15 50$35,774.73 0RFP RcvdAssociation planning meeting 2017 Website $0.00NewRFP Pending Printed: 12/9/2016 Page: 10 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 10 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Council on Occupational Education 2/3/2017 2/6/2017 0 28 82$78,233.15 0RFP RcvdWinter Commission Meeting-Feb. Encounter $0.00NewRFP Pending Council on Occupational Education 6/7/2017 6/10/2017 0 12 40$31,783.19 0RFP RcvdCommission Executive Comm. Mtg Encounter $0.00NewRFP Pending Council on Occupational Education 8/2/2017 8/5/2017 0 20 51$36,747.67 0RFP Rcvd LocalCOE Committee Mtg Government Connect $0.00RepeatRFP Pending Council on Occupational Education 9/8/2017 9/11/2017 0 28 82$57,190.67 0RFP RcvdFall Commission mtg-Sept Encounter $0.00NewRFP Pending Council on Occupational Education 11/6/2017 11/11/2017 0 245 800$90,750.00 0RFP RcvdCOE Annual Mtg & COE Fall Candidate 2017 Encounter $0.00 RFP Pending Danfoss 10/24/2016 10/27/2016 0 250 770$272,934.61 0RFP RcvdDanfoss Drives NAM Fall SMS meeting SMU $0.00RepeatRFP Pending Debi's Itineraries 6/14/2015 6/16/2015 0 20 60$0.00 0CVB SponsoredCollaborate in Paradise Fam Medical/Pharmaceutical Collaborate $0.00NewEvent Pending Detroit Chapter of the National Association of Guardsman 10/4/2018 10/7/2018 0 300 1,200$863,300.74 0RFP RcvdSocial Meeting Association-Meetings, Conventions Website $0.00NewRFP Pending Economics Magazine 7/4/2017 7/13/2017 0 120 510$217,891.88 0RFP Rcvd2017 Tb Retail Meeting Corporate Repeat Planner $0.00RepeatRFP Pending Experient / M. Somes 3/8/2017 3/11/2017 0 27 82$63,353.01 0RFP RcvdAmer Sports 2017 Reach For Success Corporate Cvent-Debi Knows $0.00NewRFP Pending Fast Line Media Group 2/27/2018 3/4/2018 70 70 167$103,276.19 0RFP RcvdFastline Top Secret Incentive 2018 Corporate Website $0.00NewRFP Pending Florida A&M University 6/1/2017 6/4/2017 0 50 133$39,409.69 0RFP RcvdSocietas Docta, Inc. Annual Conference Networking $0.00NewRFP Pending Printed: 12/9/2016 Page: 11 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 11 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Florida American Society of Landscape Architects 6/6/2018 6/10/2018 0 250 715$387,681.70 0RFP RcvdASLA 2018 Conference & Expo Association-Meetings, Conventions Networking $0.00NewRFP Pending Florida Associastion of Housing and Redevelopement Officials 5/3/2017 5/5/2017 0 25 55$33,570.07 0RFP Rcvd2017 Executive Directors Forum Corporate Networking $0.00NewRFP Pending Florida Association of Court Clerks & Comptrollers 5/10/2016 5/13/2016 0 30 40$29,693.14 0RFP Rcvd LocalNew Clerk Academy 2016 Association-Meetings, Conventions Florida Meeting Showcase $0.00 RFP Pending Florida Association of Speech-Language Pathologists & Audiologists 7/24/2018 7/29/2018 0 200 610$460,378.52 0RFP RcvdFLASHA Annual Convention 2018 Association-Meetings, Conventions Networking $0.00NewRFP Pending Florida Association of Speech-Language Pathologists & Audiologists 7/21/2020 7/26/2020 0 200 610$460,378.52 0RFP RcvdFLASHA Annual Convention 2020 Association-Meetings, Conventions Networking $0.00NewRFP Pending Florida Behavioral Health Association 5/6/2018 5/8/2018 0 40 75$0.00 0RFP RcvdFBHA Board of Directors Retreat Association-Meetings, Conventions Connect $0.00NewRFP Pending Florida Library Association 8/22/2016 8/25/2016 0 225 550$510,784.64 0RFP Rcvd Local2016 Annual Conference Association-Meetings, Conventions Florida Meeting Showcase $0.00NewNo Availability RFP Pending Florida Literacy Coalition 5/1/2018 5/4/2018 0 180 475$293,335.35 0RFP Rcvd33rd Annual Florida Literacy Conference Association-Meetings, Conventions IMEX $0.00NewRFP Pending Gay Days Inc.5/29/2018 6/4/2018 0 1,000 3,500$1,967,587.64 0RFP RcvdGay Days 2018 Association-Meetings, Conventions Connect $0.00NewRFP Pending Global Knowledge 1/12/2017 1/14/2017 0 39 117$89,159.76 0RFP RcvdGlobal Knowledge Executive Retreat Corporate Networking $0.00NewRFP Pending Go-2 Vacations 11/1/2016 11/1/2016 0 30 0$9,145.99 0RFP RcvdGolf Lead go-2 Leisure Website $0.00NewRFP Pending Good Plan Jan 11/3/2017 11/10/2017 0 80 287$172,021.89 0RFP RcvdSeal 2017 Fall Seal Meeting Spin Conference $0.00NewRFP Pending Printed: 12/9/2016 Page: 12 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 12 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Groups360 4/20/2017 4/21/2017 0 17 27$23,700.18 0RFP RcvdSpring Foundation Trustees Meeting Corporate Cvent-Debi Knows $0.00NewRFP Pending Hamilton Xpress Travel 9/22/2018 9/25/2018 0 100 310$113,221.18 0RFP RcvdSafe LOA Fall 2018 SMERF Website $0.00NewRFP Pending HelmsBriscoe / A. McQueen 4/3/2017 4/7/2017 0 200 480$476,819.54 0RFP Rcvd2017 Bank Social Financial Repeat Planner $0.00 RFP Pending HelmsBriscoe / A. Martell 9/7/2017 9/9/2017 0 18 54$0.00 0CVB SponsoredHB wellness weekend Corporate 2010 HelmsBriscoe planners $0.00RepeatEvent Pending HelmsBriscoe / A. Milrad 5/18/2017 5/24/2017 0 175 575$0.00 0RFP RcvdFlorida Attractions Association 2017 Annual Conference Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / A. Norris 11/7/2020 11/14/2020 0 413 2,068$1,373,387.92 0RFP Rcvd2020 National Association for Interpretation (NAI) National Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / B. Brady 10/11/2017 10/13/2017 0 30 60$36,434.82 0RFP RcvdCoastal Construction Fall Incentive Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / B. Brady 4/12/2017 4/13/2017 0 30 60$41,823.85 0RFP RcvdCoastal Construction Products Spring 2017 Incentive Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / B. Richards 2/21/2018 2/23/2018 0 30 60$51,791.10 0RFP RcvdBoy Scouts - Central Region - Winter 2018 Association-Meetings, Conventions Cvent $0.00NewRFP Pending HelmsBriscoe / C. Buisan 11/10/2016 11/11/2016 0 74 148$100,632.16 0RFP RcvdEF Explore America Kick Off Conference 2017 Education Cvent $0.00NewRFP Pending HelmsBriscoe / C. Ferragut 12/12/2016 12/15/2016 0 150 450$236,862.51 0RFP RcvdBanco Santander - 2016 Commerical Meeting $0.00 RFP Pending HelmsBriscoe / C. Machol 5/4/2017 5/6/2017 0 85 220$151,799.87 0RFP RcvdVinson & Elkins Energy Investment Banking Private Equity Retreat 2017 Corporate Cvent $0.00NewRFP Pending Printed: 12/9/2016 Page: 13 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 13 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE HelmsBriscoe / C. Marmino 3/9/2018 3/20/2018 0 296 1,627$1,180,841.37 0RFP RcvdATI SuperConference 2018 Medical/Pharmaceutical HelmsBriscoe fam $0.00RepeatRFP Pending HelmsBriscoe / C. Tilton 7/11/2018 7/13/2018 0 102 211$116,354.72 0RFP RcvdASCE Annual 2018 Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / C. Tilton 2/5/2018 2/10/2018 0 265 875$752,085.77 0RFP RcvdBioventus NSM 2018 Corporate $0.00NewRFP Pending HelmsBriscoe / C. Tilton 2/28/2017 3/4/2017 0 265 173$131,393.20 0RFP RcvdBioventus NSM 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / D. Adam 4/23/2018 4/28/2018 0 250 480$453,390.70 0RFP RcvdCOLA 2018 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / D. Gause 11/6/2019 11/10/2019 0 100 230$101,316.16 0RFP Rcvd2019 IWA Annual Conference FAM Invites $0.00NewRFP Pending Helmsbriscoe / D. Gilbert 10/31/2016 11/3/2016 0 40 121$80,224.76 0RFP RcvdAdvancePierre Retail Sales Meeting Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / D. Killian 2/3/2017 2/12/2017 0 210 980$739,139.34 0RFP RcvdSchindler Elevator Corporation Corporate Cvent-Debi Knows $0.00NewRFP Pending Helmsbriscoe / G. Arisso 3/30/2017 4/1/2017 0 42 126$93,752.35 0RFP RcvdMiller Wedding Block Leisure Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / J. George 3/23/2017 3/25/2017 0 30 90$75,893.56 0RFP RcvdPresidents Club 2017 Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / J. Mattes 2/27/2017 3/1/2017 0 175 353$271,480.55 0RFP Rcvd2017 Trane Distribution Meeting Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / J. Mattes 1/30/2017 2/3/2017 0 35 146$106,733.39 0RFP Rcvd2017 Pinnacle Top 10 Corporate Cvent-Debi Knows $0.00NewRFP Pending Printed: 12/9/2016 Page: 14 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 14 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE HelmsBriscoe / J. Mattes 1/23/2017 1/26/2017 0 80 220$148,503.77 0RFP Rcvd3rd Revision Syngenta Leadership Meeting Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / J. Metcalf 11/29/2016 11/30/2016 0 12 24$14,519.58 0RFP RcvdKCI USA, Inc. - Acelity 2016 GHS Corporate Accounts East Team Meeting Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / J. Mitchell 11/10/2018 11/16/2018 0 105 313$258,954.74 0RFP Rcvd2018 Sea Tow Annual Meeting Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / J. Mitchell 2/23/2017 2/26/2017 0 14 46$33,119.81 0RFP Rcvd2017 NCCAOM Feb Board Mtg Medical/Pharmaceutical Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / J. Stone 7/19/2018 7/26/2018 0 251 689$448,161.09 0RFP RcvdSoil & Water Conservation Society Ann Conf 2018 Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / K. Diggins 1/29/2017 1/31/2017 0 160 480$426,638.47 0RFP Rcvd2017 Teknion Incentive Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / K. Marks 2/24/2017 3/6/2017 0 710 447$402,674.46 0RFP RcvdTHI Spring Retreat Medical/Pharmaceutical Cvent $0.00 RFP Pending HelmsBriscoe / K. Marks 10/4/2017 10/14/2017 0 70 447$241,404.81 0RFP Rcvd2017 THI Fall Retreat Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / L. Williams-Scholz 3/6/2017 3/9/2017 0 140 432$322,442.76 0RFP RcvdOSRAM Opto Semiconductors North American Sales Conference Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / L. Williams-Scholz 4/29/2017 5/2/2017 0 80 175$60,449.79 0RFP RcvdFAPIA - Florida Assn of Public Insurance Adjusters Spring 2017 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / M. Masek 7/6/2017 7/9/2017 0 15 55$31,976.86 0RFP RcvdSJM Birthday Trip Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / M. Takacs 2/25/2017 3/3/2017 0 50 180$154,280.29 0RFP RcvdIGMA Winter Conference 2017 Association-Meetings, Conventions Cvent $0.00NewRFP Pending Printed: 12/9/2016 Page: 15 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 15 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Helmsbriscoe / N. Nicholas 4/1/2018 4/7/2018 0 230 708$590,743.42 0RFP RcvdACA Spring 2018 Cvent $0.00NewRFP Pending HelmsBriscoe / R. Bucher 5/3/2019 5/8/2019 0 245 852$528,381.43 0RFP RcvdPlastics Pipe Institute 2019 Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / R. Frey 3/31/2017 4/1/2017 0 45 90$71,761.70 0RFP RcvdInflammatory Bowel Disease Conference Education Cvent $0.00NewRFP Pending HelmsBriscoe / S. Leary 2/26/2017 3/2/2017 0 200 480$408,711.48 0RFP RcvdDaymon Biennial 2017 Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / V. Boehm 5/6/2018 5/12/2018 0 275 900$620,928.46 0RFP RcvdRauland Borg 2018 Global Meeting Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / V. Schlosser 1/17/2017 1/21/2017 0 73 257$211,623.29 0RFP Rcvd2017 JAN NAPLES MI MEETING Corporate CVB Services $0.00NewRFP Pending Hospitality Performance Network 11/2/2017 11/4/2017 0 30 90$52,160.65 0RFP RcvdFall OMG Meeting 2017 Corporate Connect $0.00NewRFP Pending HPN / E. Rochon 3/1/2018 3/10/2018 0 303 1,330$1,066,810.84 0RFP RcvdPSU 2018 Annual Conference Corporate $0.00NewRFP Pending HPN Global / F. Keen 1/23/2019 1/28/2019 0 200 835$674,125.35 0RFP Rcvd#45201 Corporate Repeat Planner $0.00NewRFP Pending ICMA Retirement Security 4/3/2017 4/6/2017 0 55 160$65,273.67 0RFP RcvdICMARC Leaders Circle Connect $0.00NewRFP Pending IMN Solutions 1/20/2021 1/28/2021 0 853 3,595$2,677,639.25 0RFP Rcvd2021 IDFA Dairy Forum Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending IMN Solutions 4/4/2019 4/13/2019 0 353 1,242$1,104,454.56 0RFP Rcvd2019 TRALA Annual Meeting Corporate Cvent $0.00RepeatRFP Pending Printed: 12/9/2016 Page: 16 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 16 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE IMN Solutions 2/21/2019 2/28/2019 0 375 1,529$2,440,766.22 0RFP Rcvd2019 IDFA International Sweetener Colloquium Corporate Cvent-Debi Knows $0.00NewAlternate Location Selected RFP Pending IMN Solutions 3/9/2018 3/15/2018 0 135 353$266,624.60 0RFP Rcvd2018 IDFA Ice Cream Technology Conference Corporate Cvent $0.00NewRFP Pending IMN Solutions 5/5/2017 5/7/2017 0 20 55$33,076.42 0RFP Rcvd2017 IACSC Board Meeting Corporate Cvent $0.00NewRFP Pending IMN Solutions 1/9/2019 1/20/2019 0 420 2,100$2,176,240.51 0RFP Rcvd2019 SDA NAD Adventist Ministries Convention Corporate Cvent $0.00NewRFP Pending In Progress 2/27/2018 3/4/2018 0 55 148$126,315.97 0RFP RcvdASCE 2018 Corporate IPEC $0.00NewRFP Pending Innovision Professional Media 2/9/2017 2/11/2017 0 60 140$105,144.53 0RFP RcvdInnoVision Professional Media Medical Conferences Medical/Pharmaceutical Successful Meetings =SMU $0.00 RFP Pending Insurance Rehabilitation Study Group 5/1/2017 5/3/2017 0 100 300$198,637.45 0RFP RcvdInsurance Rehabilitation Group Annual Conference Corporate $0.00NewRFP Pending Integrity Meeting Solutions 4/11/2018 4/14/2018 0 25 80$46,063.21 0RFP RcvdCookware Manufactures Association 2018 Annual Meeting Corporate Cvent $0.00NewRFP Pending International Behavioral Nueroscience 6/5/2018 6/9/2018 0 125 575$310,854.36 0RFP RcvdAnnual Meeting of the International Behavioral Neuroscience Society Corporate Fam CVB hosted $0.00NewRFP Pending International Behavioral Nueroscience 6/13/2017 6/17/2017 0 125 575$404,727.79 0RFP RcvdIBNS 2017 Medical/Pharmaceutical $0.00NewRFP Pending ITA Group 2/12/2017 2/18/2017 0 49 205$10,869,909. 49 0RFP RcvdHCA Executive Summit Corporate Cvent-Debi Knows $0.00NewRFP Pending ITA Group 4/23/2018 4/28/2018 0 209 647$432,282.65 0RFP RcvdAflac - West Incentive Corporate Cvent-Debi Knows $0.00NewRFP Pending Printed: 12/9/2016 Page: 17 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 17 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Kent State University 2/22/2017 2/26/2017 0 12 60$0.00 0RFP RcvdFeb 2017 College of Business Admin Meeting Education $0.00NewRFP Pending Kim Earle /ConferenceDirect 1/26/2018 1/31/2018 0 300 875$451,552.52 0RFP Rcvd2018 ACF ChefConnect Northeast /Southeast SMERF Cvent $0.00NewRFP Pending LaPlaya Beach & Golf Resort 6/7/2017 6/11/2017 0 320 1,600$493,411.58 0Rfp enhancementNCH Corporation Incentive $0.00Newpending LeDoux 5/16/2018 5/20/2018 0 75 202$149,700.66 0RFP RcvdRotary District 6890 2018 Diestrict Conference IPEC $0.00NewRFP Pending Lennox Industries 5/2/2018 5/6/2018 0 43 135$95,387.36 0RFP Rcvd2018 Dave Lennox Awards (DLA) Corporate Networking $0.00NewRFP Pending Life Insurance Settlement Association 10/12/2018 10/16/2018 0 145 351$207,033.33 0RFP Rcvd24th Annual Fall Life Settlement & Compliance Conference Association-Meetings, Conventions Connect $0.00RepeatRFP Pending LM Media Worldwide, LLC/Kleinfeld Hotel Blocks 10/6/2017 10/7/2017 0 11 22$12,832.90 0RFP RcvdPercival/Basye SMERF Cvent-Debi Knows $0.00NewRFP Pending lnformation Technology Senior Management Forum 11/5/2015 11/7/2015 0 150 450$313,535.77 0RFP Rcvd LocalFourth Quarter Symposium 2015 Corporate Connect $0.00NewRFP Pending lnformation Technology Senior Management Forum 5/4/2015 5/6/2015 0 175 525$376,565.65 0RFP Rcvd LocalSecond Quarter Symposium 2015 Corporate Connect $0.00NewRFP Pending Marco Island Marriott Beach Resort, Golf Club & Spa 1/15/2017 1/18/2017 0 93 206$70,378.03 0CVB SponsoredPrestige National Sales Meeting Incentive $0.00NewEvent Pending Maritz / M. Digiovine 2/25/2017 3/1/2017 0 48 90$67,921.36 0RFP RcvdEAY01011 Corporate Development Leadership Network Corporate Cvent-Debi Knows $0.00NewRFP Pending Maritz Travel / L. McGurrin 1/21/2017 1/25/2017 0 48 91$70,800.69 0RFP RcvdCorporate Development Leadership Network Corporate Cvent $0.00NewRFP Pending Printed: 12/9/2016 Page: 18 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 18 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Mast Travel Network 4/27/2016 5/2/2016 0 200 785$691,141.13 0RFP Rcvd LocalMAST Owners Summit and Annual Conference 2016 Corporate Networking $0.00NewRFP Pending Meeting Link, Inc 2/6/2017 2/10/2017 0 80 250$204,491.71 0RFP RcvdSoftSheen Carson RFP Feb 2017 Corporate Networking $0.00NewRFP Pending Meeting Management Group 1/24/2021 1/28/2021 0 650 2,350$1,670,105.90 0RFP RcvdWindstorm Insurance Network Annual Convention IMEX $0.00 RFP Pending Meeting Sites Resource / R. Mietkiewicz 7/10/2018 7/14/2018 0 210 745$396,690.48 0RFP Rcvd2018 Annual Coneference Corporate Connect $0.00NewRFP Pending Meeting Sites Resource / T. Woodin 11/9/2018 11/14/2018 0 80 250$157,898.74 0RFP Rcvd2018 Income Tax Symposium Repeat Planner $0.00 RFP Pending Meetings Plus 3/1/2016 3/5/2016 0 40 200$153,869.84 0RFP RcvdPresident's Club annual Incentive Trip Corporate $0.00RepeatRFP Pending Mission India 2/28/2018 3/4/2018 0 31 86$64,971.83 0RFP RcvdMission India President's Forum 2 day Event Corporate Networking $0.00NewRFP Pending Mission India 2/27/2018 3/4/2018 0 51 177$64,971.83 0RFP RcvdMission India President's Forum 3 day Event Corporate Networking $0.00NewRFP Pending Naples Grande Beach Resort 7/28/2018 8/5/2018 0 367 1,622$539,795.81 0Rfp enhancementFederal Court Clerks Assn ANnual 2018 $0.00Newpending Naples Grande Beach Resort 4/27/2016 4/30/2016 0 255 235$395,688.00 0Rfp enhancementSequel Family Youth Services Corporate $0.00Newpending Naples Grande Beach Resort 10/9/2017 10/14/2017 0 76 456$143,509.51 0Rfp enhancementAmerican Sportfishing Assn 2017 summit $0.00Newpending NASBA 2/15/2017 2/17/2017 0 15 33$24,430.93 0RFP RcvdNASBA Association-Meetings, Conventions Cvent $0.00NewRFP Pending Printed: 12/9/2016 Page: 19 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 19 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE National Sporting Goods Association 5/17/2018 5/23/2018 0 270 866$515,641.84 0Rfp enhancement2018 MCTDS Hotel & Meeting Facilities Cvent $0.00Newpending NGALA 10/17/2012 10/19/2012 0 75 162$24,000.00 0CVB SponsoredDTS Technologies Site Networking $0.00NewEvent Pending North American Travel Journalists Association 5/1/2017 5/4/2017 0 80 228$185,694.40 0RFP RcvdNATJA Conference & Marketplace Networking $0.00 RFP Pending Northstar Travel Media 9/10/2017 9/13/2017 0 110 331$204,522.86 0RFP RcvdDestination Florida 2017 Corporate Repeat Planner $0.00NewRFP Pending Northstar Travel Media 9/10/2017 9/13/2017 0 110 331$249,538.21 0RFP RcvdSMU Florida 2017 Corporate M&C Meeting & Conventions $0.00RepeatRFP Pending Patz Coporation 1/31/2017 2/2/2017 0 40 120$87,268.51 0RFP RcvdAnnual Awards Celebration Corporate Website $0.00NewRFP Pending PCM & Associates 1/24/2017 1/28/2017 0 125 625$479,121.89 0RFP RcvdPCM Associates 2017 Corporate IPEC $0.00NewRFP Pending Penn State College of Medicine 1/26/2018 1/30/2018 0 50 200$95,005.81 0RFP RcvdPenn State Otolaryngology Head and Neck Surgery Update Education Website $0.00NewRFP Pending Pfizer 10/16/2016 10/20/2016 0 480 1,390$1,187,881.65 0RFP RcvdOctober 2016 Oncology POA 2 Corporate Repeat Planner $0.00NewRFP Pending pitney bowes 4/17/2017 4/18/2017 0 250 500$0.00 0RFP RcvdPitney Bowes Retail Exec Forum Spring 2017 Corporate Website $0.00NewRFP Pending PPES 3/25/2017 3/25/2017 0 0 0$13,820.68 0RFP RcvdPamper Night Tour Leisure $0.00NewRFP Pending PPES 4/2/2016 4/2/2016 0 300 50$47,663.23 0RFP RcvdLadies Pamper Night Corporate Cvent $0.00NewRFP Pending Printed: 12/9/2016 Page: 20 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 20 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Premier Management Group & Associates LLC 1/18/2017 1/19/2017 0 20 40$30,887.99 0RFP RcvdRecycle Florida Today, Inc. Winter Summit Government Networking $0.00RepeatRFP Pending Qfix 1/8/2017 1/12/2017 0 15 75$30,231.30 0RFP RcvdSales & Marketing Team Meeting Repeat Planner $0.00RepeatRFP Pending QuesteHospitality & Travel 6/3/2017 6/6/2017 0 150 310$163,451.33 0RFP Rcvd2017 Ultra Summit Incentive Networking $0.00RepeatRFP Pending Renaissance Association Management, LLC 6/12/2017 6/18/2017 0 220 664$388,276.80 0RFP RcvdSAWD 2017 Association-Meetings, Conventions Networking $0.00NewRFP Pending Renegade 4/28/2018 5/1/2018 0 400 1,290$1,058,795.47 0RFP RcvdRenegade Annual Website $0.00NewRFP Pending Resort Meetings Consortium 1/31/2017 2/1/2017 0 60 117$92,934.98 0RFP RcvdSurgical Specialties Corporation 2017 SSCV Wound Closure Global Sales Meeting Medical/Pharmaceutical Cvent-Debi Knows $0.00NewRFP Pending SAGE Event Management 9/12/2017 9/16/2017 0 75 251$127,268.03 0RFP RcvdVideo Marketing Queen 2017 Corporate Cvent $0.00NewRFP Pending Site Search, Incorporated 5/3/2018 5/5/2018 0 35 105$114,074.86 0RFP RcvdLewan Technology – President’s Club Corporate Repeat Planner $0.00NewRFP Pending Site Search, Incorporated 7/31/2017 8/1/2017 0 14 4$4,867.56 0RFP RcvdFSAE Power Luncheon 2017 Association-Meetings, Conventions Repeat Planner $0.00RepeatRFP Pending Site Search, Incorporated 5/31/2017 5/31/2017 0 14 14$11,339.82 0RFP RcvdFSAE Power Lunch / ACC Meeting 2017 Corporate Repeat Planner $0.00RepeatRFP Pending Site Search, Incorporated 8/4/2017 8/5/2017 0 58 56$91,805.69 0RFP RcvdFSAE CEO Retreat 2017 Corporate Repeat Planner $0.00NewRFP Pending Site Search, Incorporated 9/6/2017 9/7/2017 0 88 88$122,683.29 0RFP Rcvd LocalFSAE Foundation Think Tank 2017 Association-Meetings, Conventions Repeat Planner $0.00RepeatRFP Pending Printed: 12/9/2016 Page: 21 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 21 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Site Search, Incorporated 4/4/2016 4/4/2016 0 14 14$13,532.15 0RFP RcvdFSAE Power Lunch / ACC Meeting Corporate Repeat Planner $0.00RepeatRFP Pending Site Select 1/26/2017 1/29/2017 0 60 180$71,385.12 0RFP RcvdWilliams College BOD Meeting 2017 Education Networking $0.00NewRFP Pending Site Selection & Meeting Consultants, Inc 6/5/2019 6/8/2019 0 225 700$450,154.42 0RFP RcvdFlorida Association of Criminal Defense Lawyers 2019 Association-Meetings, Conventions Repeat Planner $0.00NewRFP Pending Site Selection & Meeting Consultants, Inc 2/18/2019 2/22/2019 0 70 170$193,137.77 0RFP RcvdUnderwriting Symposium 2019 Corporate Repeat Planner $0.00NewRFP Pending Site Selection Services 2/25/2018 3/4/2018 0 408 1,729$1,276,878.64 0RFP RcvdApex Systems Incentive Meeting 2018 Corporate Cvent $0.00NewRFP Pending Site Selection Services 2/27/2018 3/4/2018 0 175 612$497,553.60 0RFP RcvdOn Assignment, Inc. 2018 President's Club Cvent-Debi Knows $0.00NewRFP Pending Smithsonian Environmental Research Center 2/9/2017 2/11/2017 0 20 52$36,969.75 0RFP RcvdSmithsonian BOD 2017 Government $0.00NewRFP Pending Suwannee River Area health Education Center 10/9/2017 10/13/2017 0 35 140$0.00 0RFP RcvdFSU AHEC College of Medicine - Tobacco Treatment Specialist Training Corporate Connect $0.00NewRFP Pending The Connect Association 5/31/2016 6/2/2016 0 18 54$35,226.09 0RFP RcvdConnect Association Executive Advisory Group Association-Meetings, Conventions Networking $0.00NewRFP Pending The Kellen Company 3/2/2018 3/7/2018 0 49 178$149,108.40 0RFP RcvdVI 2018 AM Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending The Kellen Company 2/20/2018 2/24/2018 0 94 318$221,597.15 0RFP RcvdCPA 2018 AM Association-Meetings, Conventions Cvent $0.00RepeatRFP Pending The Kellen Company 4/25/2020 5/3/2020 0 180 739$496,866.82 0RFP RcvdTLA 2020 AM Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Printed: 12/9/2016 Page: 22 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 22 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE The Ritz-Carlton, Naples 2/8/2017 2/10/2017 0 82 166$0.00 0CVB SponsoredLIMIRA Corporate $0.00NewEvent Pending The Serenity Club of SWFL 1/27/2017 1/29/2017 0 40 70$0.00 0RFP RcvdBig Book Workshop Weekend Corporate Website $0.00NewRFP Pending Thrive Meetings & Events 2/17/2017 2/23/2017 0 153 513$433,765.69 0RFP RcvdBeef Jerky Outlet Franchise Conference Corporate Repeat Planner $0.00NewRFP Pending Thrive Meetings & Events 2/5/2018 2/12/2018 0 225 979$475,395.30 0RFP Rcvd2018 Dent Wizard Management Conference Corporate Repeat Planner $0.00RepeatRFP Pending United States Steel Corporation 10/5/2017 10/8/2017 0 80 320$202,387.81 0RFP RcvdExecutive Board Meeting Corporate Networking $0.00NewRFP Pending University Aviation Association 9/18/2018 9/23/2018 0 150 535$307,300.66 0RFP RcvdUAA Annual Conference & Expo 2018 Association-Meetings, Conventions Smart Meetings $0.00NewRFP Pending University Aviation Association 9/17/2019 9/21/2019 0 150 530$307,300.66 0RFP RcvdUAA Annual Conference & Expo 2019 Association-Meetings, Conventions Smart Meetings $0.00NewRFP Pending University Of Florida - IFAS Office of Conferences & Inst 11/3/2018 11/8/2018 0 130 435$261,712.74 0RFP Rcvd24th International Pepper Conference, November, 2018 Education Repeat Planner $0.00NewRFP Pending VibEngineering 10/7/2018 10/9/2018 0 350 720$552,274.27 0RFP Rcvd2018 ITS Regional Conference/TRANSPO RFP Opportunity - due 9/2/16 Corporate Networking $0.00NewRFP Pending Victoria Desilivio Group 2/2/2018 2/8/2018 0 135 388$337,115.50 0RFP RcvdStamats Conference 2018 Corporate Networking $0.00NewRFP Pending VISIT FLORIDA 12/3/2017 12/8/2017 0 279 1,181$836,998.88 0RFP RcvdFlorida Tourism Leadership Summit/Florida Encounter Corporate Repeat Planner $0.00NewRFP Pending W2i Group & Incentive Travel & Conference Management 3/29/2017 4/2/2017 0 25 100$73,483.07 0RFP Rcvdsecurus Tech incentive Site Global $0.00NewRFP Pending Printed: 12/9/2016 Page: 23 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 23 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE WellCare Health Plans 7/18/2017 7/19/2017 0 23 46$24,236.92 0RFP RcvdWellCare July 2017 Medical/Pharmaceutical Networking $0.00NewRFP Pending Wisconsin Foundation and Alumni Association 2/14/2017 2/16/2017 0 8 24$15,459.22 0RFP RcvdFounders day Website $0.00RepeatRFP Pending 70 30,873 97,808201$80,240,737.97 0Event Count: $0.00 Status:LEADS SENT BCD Meetings & Events 2/6/2017 2/9/2017 0 66 198$93,818.34 0RFP RcvdLux 16 Sears/Target RLB summit Successful Meetings =SMU $0.00 RFP Pending ConferenceDirect / M. Klinkradt 1/22/2018 1/27/2018 0 35 143$68,526.15 0RFP RcvdCECO Concrete Construction 2018 Managers Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 2/20/2018 2/24/2018 0 44 128$84,412.80 0RFP Rcvd2018 CECO Concrete Construction Superintendent Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 11/14/2017 11/18/2017 0 80 245$110,420.52 0RFP RcvdNCSL 2017 Fiscal Leaders Meeting and SALT Task Force $0.00RepeatRFP Pending Construction Employers Association 1/11/2017 1/15/2017 0 15 50$35,774.73 0RFP RcvdAssociation planning meeting 2017 Website $0.00NewRFP Pending HelmsBriscoe / A. Caputo-Gauthier 6/6/2017 6/8/2017 0 75 225$118,860.48 0RFP RcvdDelaware Investments - Mid-Year Sales Meeting 2017 Financial Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / A. Martell 9/7/2017 9/9/2017 0 18 54$0.00 0CVB SponsoredHB wellness weekend Corporate 2010 HelmsBriscoe planners $0.00RepeatEvent Pending HelmsBriscoe / D. Billitteri 3/15/2017 3/18/2017 0 6 17$13,038.23 0RFP RcvdMacGregor Assoc EO Retreat Corporate Successful Meetings =SMU $0.00NewBooked Business Printed: 12/9/2016 Page: 24 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 24 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:LEADS SENT HelmsBriscoe / K. Marks 10/4/2017 10/14/2017 0 70 447$241,404.81 0RFP Rcvd2017 THI Fall Retreat Corporate Cvent $0.00NewRFP Pending HPN Global / F. Keen 1/23/2019 1/28/2019 0 200 835$674,125.35 0RFP Rcvd#45201 Corporate Repeat Planner $0.00NewRFP Pending ICMA Retirement Security 4/3/2017 4/6/2017 0 55 160$65,273.67 0RFP RcvdICMARC Leaders Circle Connect $0.00NewRFP Pending Kent State University 2/22/2017 2/26/2017 0 12 60$0.00 0RFP RcvdFeb 2017 College of Business Admin Meeting Education $0.00NewRFP Pending LM Media Worldwide, LLC/Kleinfeld Hotel Blocks 10/6/2017 10/7/2017 0 11 22$12,832.90 0RFP RcvdPercival/Basye SMERF Cvent-Debi Knows $0.00NewRFP Pending Maritz / M. Digiovine 2/25/2017 3/1/2017 0 48 90$67,921.36 0RFP RcvdEAY01011 Corporate Development Leadership Network Corporate Cvent-Debi Knows $0.00NewRFP Pending Penn State College of Medicine 1/26/2018 1/30/2018 0 50 200$95,005.81 0RFP RcvdPenn State Otolaryngology Head and Neck Surgery Update Education Website $0.00NewRFP Pending Qfix 1/8/2017 1/12/2017 0 15 75$30,231.30 0RFP RcvdSales & Marketing Team Meeting Repeat Planner $0.00RepeatRFP Pending Smithsonian Environmental Research Center 2/9/2017 2/11/2017 0 20 52$36,969.75 0RFP RcvdSmithsonian BOD 2017 Government $0.00NewRFP Pending The Kellen Company 2/20/2018 2/24/2018 0 94 318$221,597.15 0RFP RcvdCPA 2018 AM Association-Meetings, Conventions Cvent $0.00RepeatRFP Pending Wisconsin Foundation and Alumni Association 2/14/2017 2/16/2017 0 8 24$15,459.22 0RFP RcvdFounders day Website $0.00RepeatRFP Pending 0 922 3,34319$1,985,672.57 0Event Count: $0.00 Printed: 12/9/2016 Page: 25 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 25 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED CANCELLED Groups360 9/26/2017 10/3/2017 0 105 364$229,395.37 0RFP Rcvd2017 Dealer Meeting Corporate Cvent-Debi Knows $0.00NewnonePlanner Cancelled RFP 0 105 3641$229,395.37 0Event Count: $0.00 Status:TURNED DEFINITE American Express / L. Brown 4/26/2017 5/1/2017 0 60 240$175,088.42 0RFP RcvdCME4Life Heart of Cardiology Medical/Pharmaceutical Cvent-Debi Knows $0.00NewBooked Business American Express Meetings & Events / T. Nunn 6/6/2017 6/10/2017 0 14 60$39,734.69 0RFP RcvdExecutive Committee COE Corporate Cvent-Debi Knows $0.00NewBooked Business ConferenceDirect / B. Melton 5/3/2018 5/6/2018 0 60 183$112,154.27 0RFP RcvdBaltimore Life 2018 Incentive Corporate Cvent-Debi Knows $0.00NewLost Business ConferenceDirect / T. Eilers@conferencedirect.com 2/21/2017 2/23/2017 0 25 75$55,488.31 0RFP RcvdPalmer Donavin Sales Meeting Corporate Cvent $0.00NewBooked Business HelmsBriscoe / D. Billitteri 3/15/2017 3/18/2017 0 6 17$13,038.23 0RFP RcvdMacGregor Assoc EO Retreat Corporate Successful Meetings =SMU $0.00NewBooked Business HelmsBriscoe / J. Schmidt 1/10/2017 1/12/2017 0 10 20$15,822.21 0RFP RcvdNTMA Executive Meeting Association-Meetings, Conventions Cvent $0.00NewBooked Business HelmsBriscoe / T. Baker 1/31/2018 2/2/2018 0 15 35$24,593.79 0RFP Rcvd2018 ESICA Corporate Cvent $0.00RepeatBooked Business HelmsBriscoe / T. Davis 2/10/2018 2/15/2018 0 64 232$119,551.44 0RFP Rcvd2018 University of Illinois Foundation Winter Retreat Education 2010 HelmsBriscoe planners $0.00RepeatBooked Business Resort Meetings Consortium 3/12/2017 3/15/2017 0 80 250$178,814.50 0RFP RcvdRCN Telecom Services 2017 Employee Recognition Program Corporate Cvent $0.00NewBooked Business 0 334 1,1129$734,285.86 0Event Count: $0.00 Printed: 12/9/2016 Page: 26 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 26 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST A. Levan, Inc. Resort Choices 4/26/2017 5/8/2017 0 75 474$348,653.94 0RFP Rcvd LocalFounders Financial, Inc 2017 Tourism IMEX $0.00NewAlternate Location Selected Lost Business American Bar Association 10/9/2018 10/15/2018 0 170 600$240,130.37 0RFP Rcvd2018 Tips Fall Leadership Meeting Corporate Repeat Planner $0.00RepeatLost Business American Express / L. Anderson 11/9/2016 11/10/2016 0 14 24$16,979.82 0RFP Rcvd127 Research Council On Employee Benefits Nov 9-11 2016 Corporate Cvent $0.00NewNo Availability Lost Business American Express / S. Benshoff 1/15/2017 1/18/2017 0 50 126$0.00 0RFP RcvdInc. Strategy Meeting Corporate Cvent-Debi Knows $0.00NewLost Business BCD M&I 2/27/2017 3/3/2017 0 125 283$219,545.79 0RFP Rcvd 2017 Treasury Operations Solutions Seminar Corporate Cvent $0.00NewLost Business ConferenceDirect / B. Melton 5/3/2018 5/6/2018 0 60 183$112,154.27 0RFP RcvdBaltimore Life 2018 Incentive Corporate Cvent-Debi Knows $0.00NewLost Business ConferenceDirect / C. Davis 10/10/2016 10/13/2016 0 25 100$62,173.09 0RFP RcvdCargill Presidents Club 2016 Corporate Cvent-Debi Knows $0.00NewLost Business ConferenceDirect / M. Melwani 1/17/2017 1/22/2017 0 20 58$45,147.17 0RFP RcvdL-TEN 2017 Board Meeting Corporate Cvent-Debi Knows $0.00NewLost Business ConferenceDirect / T. Quillen 5/26/2017 6/3/2017 0 97 361$271,873.51 0RFP RcvdRBC Global Asset Management - Branch Sales 2017 Corporate Cvent $0.00NewAlternate Location Selected Lost Business Experient / B. Janis 1/8/2017 1/12/2017 0 120 485$322,375.35 0RFP Rcvd2017 Avery Dennison National Sales Meeting Corporate Cvent $0.00NewnoneLost Business HelmsBriscoe / A. Caputo-Gauthier 6/6/2017 6/8/2017 0 75 225$118,860.48 0RFP RcvdDelaware Investments - Mid-Year Sales Meeting 2017 Financial Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / L. Wade 1/8/2017 1/12/2017 0 175 585$398,694.23 0RFP RcvdPall Leadership Kick-Off Meeting Corporate Cvent $0.00NewLost Business Printed: 12/9/2016 Page: 27 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 27 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST HelmsBriscoe / T. Baker 4/10/2018 4/14/2018 0 26 105$78,697.01 0RFP Rcvd2018 NYS PHCC Annual Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00NewLost Business Herzing University 2/12/2017 2/17/2017 0 90 307$234,248.96 0RFP RcvdPro-Sites/Herzing University Corporate Cvent-Debi Knows $0.00NewLost Business MVP Meetings 2/6/2018 2/9/2018 0 80 175$161,580.26 0RFP RcvdNAPFA Larger Firm Event Corporate Cvent $0.00NewLost Business The Meeting Concierge 11/14/2016 11/18/2016 0 46 225$142,937.41 0RFP RcvdNSM Insurance Group - Fall Directors Meeting Nov 2016 Corporate Smart Meetings $0.00NewLost Business The Ritz-Carlton, Naples 7/11/2018 7/21/2018 0 175 884$369,517.46 0Rfp enhancementNational Funeral Directors Assn $0.00Newlost 0 1,423 5,20017$3,143,569.12 0Event Count: $0.00 Status:TURNED TENTATIVE BCD Meetings & Events 2/6/2017 2/9/2017 0 66 198$93,818.34 0RFP RcvdLux 16 Sears/Target RLB summit Successful Meetings =SMU $0.00 RFP Pending ConferenceDirect / M. Klinkradt 1/22/2018 1/27/2018 0 35 143$68,526.15 0RFP RcvdCECO Concrete Construction 2018 Managers Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 2/20/2018 2/24/2018 0 44 128$84,412.80 0RFP Rcvd2018 CECO Concrete Construction Superintendent Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 11/14/2017 11/18/2017 0 80 245$110,420.52 0RFP RcvdNCSL 2017 Fiscal Leaders Meeting and SALT Task Force $0.00RepeatRFP Pending Construction Employers Association 1/11/2017 1/15/2017 0 15 50$35,774.73 0RFP RcvdAssociation planning meeting 2017 Website $0.00NewRFP Pending Printed: 12/9/2016 Page: 28 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 28 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE HelmsBriscoe / A. Caputo-Gauthier 6/6/2017 6/8/2017 0 75 225$118,860.48 0RFP RcvdDelaware Investments - Mid-Year Sales Meeting 2017 Financial Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / A. Martell 9/7/2017 9/9/2017 0 18 54$0.00 0CVB SponsoredHB wellness weekend Corporate 2010 HelmsBriscoe planners $0.00RepeatEvent Pending HelmsBriscoe / K. Marks 10/4/2017 10/14/2017 0 70 447$241,404.81 0RFP Rcvd2017 THI Fall Retreat Corporate Cvent $0.00NewRFP Pending HPN Global / F. Keen 1/23/2019 1/28/2019 0 200 835$674,125.35 0RFP Rcvd#45201 Corporate Repeat Planner $0.00NewRFP Pending ICMA Retirement Security 4/3/2017 4/6/2017 0 55 160$65,273.67 0RFP RcvdICMARC Leaders Circle Connect $0.00NewRFP Pending Kent State University 2/22/2017 2/26/2017 0 12 60$0.00 0RFP RcvdFeb 2017 College of Business Admin Meeting Education $0.00NewRFP Pending LM Media Worldwide, LLC/Kleinfeld Hotel Blocks 10/6/2017 10/7/2017 0 11 22$12,832.90 0RFP RcvdPercival/Basye SMERF Cvent-Debi Knows $0.00NewRFP Pending Maritz / M. Digiovine 2/25/2017 3/1/2017 0 48 90$67,921.36 0RFP RcvdEAY01011 Corporate Development Leadership Network Corporate Cvent-Debi Knows $0.00NewRFP Pending Penn State College of Medicine 1/26/2018 1/30/2018 0 50 200$95,005.81 0RFP RcvdPenn State Otolaryngology Head and Neck Surgery Update Education Website $0.00NewRFP Pending Qfix 1/8/2017 1/12/2017 0 15 75$30,231.30 0RFP RcvdSales & Marketing Team Meeting Repeat Planner $0.00RepeatRFP Pending Smithsonian Environmental Research Center 2/9/2017 2/11/2017 0 20 52$36,969.75 0RFP RcvdSmithsonian BOD 2017 Government $0.00NewRFP Pending The Kellen Company 2/20/2018 2/24/2018 0 94 318$221,597.15 0RFP RcvdCPA 2018 AM Association-Meetings, Conventions Cvent $0.00RepeatRFP Pending Printed: 12/9/2016 Page: 29 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 29 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE Wisconsin Foundation and Alumni Association 2/14/2017 2/16/2017 0 8 24$15,459.22 0RFP RcvdFounders day Website $0.00RepeatRFP Pending 0 916 3,32618$1,972,634.34 0Event Count: $0.00 0$112,440,997.77339 152,38547,644370Event Count: $0.00 Printed: 12/9/2016 Page: 30 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 30 of 95 12/10/2016 - 1/10/2017 Naples Marco Island Everglades CVB Sales Report Event Type:All Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Advisors Asset Management 3/27/2018 3/29/2018 0 80 240$181,806.83 0RFP RcvdPartner Meeting 2018 Financial Website $0.00NewBooked Business Ag Processing Inc 2/25/2017 3/2/2017 0 35 210$175,887.51 0RFP Rcvd2017 BOD Strategic Planning Retreat Corporate Repeat Planner $0.00RepeatAlternate Location Selected Booked Business American Bar Association 5/9/2017 5/14/2017 0 164 404$299,328.52 0RFP RcvdFSLC Spring Meeting Corporate Cvent $0.00RepeatBooked Business American Express / L. Anderson 1/16/2017 1/18/2017 0 10 22$20,533.48 0RFP RcvdHaemonetics Board of Directors Meeting, 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business American Express / L. Brown 4/26/2017 5/1/2017 0 60 240$175,088.42 0RFP RcvdCME4Life Heart of Cardiology Medical/Pharmaceutical Cvent-Debi Knows $0.00NewBooked Business American Express Meetings & Events / T. Nunn 6/6/2017 6/10/2017 0 14 60$39,734.69 0RFP RcvdExecutive Committee COE Corporate Cvent-Debi Knows $0.00NewBooked Business Applied Meetings and Hospitality Solutions 3/4/2017 3/8/2017 0 60 245$208,439.70 0RFP Rcvd2017 Automotive Symposium Corporate Repeat Planner $0.00NewBooked Business Association for High Technology Distribution 10/2/2017 10/7/2017 0 230 719$566,992.42 0RFP Rcvd2017 AHTD Spring/Fall Meeting Corporate $0.00NewAlternate Location Selected Booked Business Association for Retail Environments 1/29/2017 1/31/2017 0 12 22$9,411.68 0RFP Rcvd2017 A.R.E. Design Awards Judging Corporate Website $0.00RepeatBooked Business Bascom Palmer Eye Institute/University of Miami 3/31/2017 4/1/2017 0 35 70$30,929.87 0RFP RcvdDiabetic Retinopathy 2017 Medical/Pharmaceutical Website $0.00NewBooked Business Printed: 1/10/2017 Page: 1 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 31 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE ConferenceDirect / B.Prom 1/16/2017 1/21/2017 0 90 350$265,850.02 0RFP RcvdNatures Way Annual Consumer Division Conference January 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business ConferenceDirect / C. Davis 2/6/2017 2/8/2017 0 70 210$172,578.80 0RFP RcvdSabert Corporation Annual Sales Meeting Corporate Cvent $0.00NewBooked Business ConferenceDirect / C. Hendrick 4/26/2017 4/30/2017 0 60 225$200,738.68 0RFP RcvdAssociation of Food Industries 2017 Annual Convention Association-Meetings, Conventions Cvent $0.00NewBooked Business ConferenceDirect / C. Marble 1/25/2017 1/25/2017 0 40 40$35,735.09 0Rfp enhancementINGAA January BOD Meeting 2017 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked ConferenceDirect / C. Tucker 9/22/2018 9/30/2018 0 190 931$732,515.06 0RFP Rcvd2018 APA Annual Conference Corporate GTM $0.00NewBooked Business ConferenceDirect / T. Eilers@conferencedirect.com 2/21/2017 2/23/2017 0 25 75$55,488.31 0RFP RcvdPalmer Donavin Sales Meeting Corporate Cvent $0.00NewBooked Business Construction Employers Association 1/11/2017 1/15/2017 0 15 50$35,774.73 0RFP RcvdAssociation planning meeting 2017 Website $0.00NewBooked Business Council on Occupational Education 6/7/2017 6/10/2017 0 12 40$31,783.19 0RFP RcvdCommission Executive Comm. Mtg Encounter $0.00NewBooked Business Experient / K. Fein 2/7/2017 2/11/2017 0 19 59$58,008.16 0RFP RcvdNABP 2017 Feb Executive Committee Meeting Corporate Cvent $0.00NewBooked Business Global Cynergies, LLC 10/1/2018 10/5/2018 0 100 389$298,073.31 0RFP RcvdFraternal Order of Police FL State Lodge Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Business Groups360 4/20/2017 4/21/2017 0 17 27$23,700.18 0RFP RcvdSpring Foundation Trustees Meeting Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / A. Kinney 4/20/2018 4/24/2018 0 22 78$65,987.10 0RFP RcvdFIDA Annual Meeting 2018 Association-Meetings, Conventions Cvent $0.00NewBooked Business Printed: 1/10/2017 Page: 2 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 32 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE HelmsBriscoe / C. Wright 4/25/2017 4/29/2017 0 250 810$723,770.55 0RFP RcvdGoddard Systems Directors Conference Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / D. Adam 2/3/2017 2/8/2017 0 29 87$73,690.59 0RFP RcvdANI 17 Mar Board Retreat Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / D. Billitteri 3/15/2017 3/18/2017 0 6 17$13,038.23 0RFP RcvdMacGregor Assoc EO Retreat Corporate Successful Meetings =SMU $0.00NewBooked Business HelmsBriscoe / D. Brownlee 11/25/2018 12/1/2018 0 220 730$631,014.39 0RFP RcvdEDPA - 2018 Annual Access Event Exhibit Designers & Producers Association Association-Meetings, Conventions Repeat Planner $0.00NewBooked Business HelmsBriscoe / D. Daly 2/15/2017 2/18/2017 0 28 112$89,356.17 0RFP RcvdVomela Florida Mtg 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business Helmsbriscoe / G. Arisso 8/7/2019 8/10/2019 0 405 1,215$920,990.17 0RFP RcvdHelmsBriscoe / FTBA Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / J Watson 4/17/2018 4/21/2018 0 25 77$68,675.73 0RFP RcvdARP Lead Team Corporate Cvent $0.00NewBooked Business HelmsBriscoe / J. Schmidt 1/10/2017 1/12/2017 0 10 20$15,822.21 0RFP RcvdNTMA Executive Meeting Association-Meetings, Conventions Cvent $0.00NewBooked Business HelmsBriscoe / K. Parker 4/19/2017 4/23/2017 0 100 450$387,207.01 0RFP RcvdTangle U National Conference 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / R. Ayers 2/8/2017 2/11/2017 0 65 260$151,405.50 0RFP RcvdAssociation of Anatomy Cell Biology and Neurobiology Chairpersons Medical/Pharmaceutical HelmsBriscoe fam $0.00RepeatBooked Business HelmsBriscoe / R. Bucher 5/3/2019 5/8/2019 0 245 852$528,381.43 0RFP RcvdPlastics Pipe Institute 2019 Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / T. Baker 1/31/2018 2/2/2018 0 15 35$24,593.79 0RFP Rcvd2018 ESICA Corporate Cvent $0.00RepeatBooked Business Printed: 1/10/2017 Page: 3 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 33 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE HelmsBriscoe / T. Baker 2/2/2017 2/3/2017 0 15 30$24,593.79 0RFP Rcvd2017 ESICA Corporate Cvent $0.00RepeatBooked Business HelmsBriscoe / T. Davis 2/10/2018 2/15/2018 0 64 232$119,551.44 0RFP Rcvd2018 University of Illinois Foundation Winter Retreat Education 2010 HelmsBriscoe planners $0.00RepeatBooked Business HelmsBriscoe / V. Corder 2/19/2017 2/25/2017 0 40 177$140,837.78 0RFP RcvdNSSF Board of Governors Corporate Cvent $0.00RepeatBooked Business HPN / S. Weiner 4/28/2018 5/4/2018 0 100 375$353,764.08 0RFP RcvdAnnual Meeting # 38949 Corporate Networking $0.00NewBooked Business IMN Solutions 1/8/2019 1/19/2019 0 500 2,395$2,454,993.40 0RFP Rcvd2019 NAPA Annual Meeting Association-Meetings, Conventions Cvent $0.00NewBooked Business IMN Solutions 4/6/2018 4/13/2018 0 115 450$325,251.87 0RFP Rcvd2018 IFEBP Investments Institute Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Business Indiana University Conferences 2/9/2017 2/13/2017 0 40 85$89,899.25 0RFP RcvdIUAA Winter College Association-Meetings, Conventions Website $0.00NewBooked Business Kansas City Metropolitan Bar Association 9/13/2017 9/16/2017 0 63 194$94,809.36 0RFP Rcvd2017 COMBA Corporate ABA $0.00RepeatBooked Business Kent State University 2/22/2017 2/26/2017 0 12 60$42,543.32 0RFP RcvdFeb 2017 College of Business Admin Meeting Education $0.00NewBooked Business LaPlaya Beach & Golf Resort 5/15/2017 5/19/2017 0 30 120$82,480.53 0Rfp enhancementPiedmont Society of Colon and Rectal Surgeons Medical/Pharmaceutical $0.00NewBooked Lennox Industries 5/2/2018 5/6/2018 0 43 135$95,387.36 0RFP Rcvd2018 Dave Lennox Awards (DLA) Corporate Networking $0.00NewBooked Business Marco Island Marriott Beach Resort, Golf Club & Spa 8/8/2019 8/11/2019 0 304 1,216$537,218.24 0Rfp enhancementFlorida Transportation Builders Assn 2019 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewBooked Printed: 1/10/2017 Page: 4 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 34 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Marco Island Marriott Beach Resort, Golf Club & Spa 11/5/2017 11/13/2017 0 134 622$169,450.57 0Rfp enhancementNYS Auto Dealers Assn Corporate $0.00 Booked Marco Island Marriott Beach Resort, Golf Club & Spa 7/1/2017 7/8/2017 0 325 2,129$1,012,731.72 0Rfp enhancementTom James Int. Sales Meeting 2017 Corporate $0.00RepeatBooked Marco Island Marriott Beach Resort, Golf Club & Spa 6/30/2018 7/5/2018 0 355 2,124$1,004,099.67 0Rfp enhancementTom James Sales Int 2018 Corporate $0.00RepeatBooked Marco Island Marriott Beach Resort, Golf Club & Spa 1/24/2018 1/28/2018 0 391 1,955$980,092.55 0Rfp enhancement2018 Compass National SAM $0.00RepeatBooked Meeting Expectaions, Inc 4/26/2017 4/29/2017 0 25 100$64,753.33 0RFP RcvdOPDA 2017 Spring Conference Corporate Cvent $0.00NewBooked Business Meetings Info MIM 4/2/2017 4/10/2017 0 220 1,010$851,106.25 0RFP RcvdABM Principal & All Star Event Corporate Repeat Planner $0.00NewBooked Business Naples Grande Beach Resort 11/8/2017 11/11/2017 0 2,900 945$362,764.69 0Rfp enhancementNORA Assn of Responsible Recyclers $0.00NewBooked Naples Grande Beach Resort 5/20/2017 5/27/2017 0 325 1,485$716,034.48 0Rfp enhancementFlorida College of Advanced Judicial Studies Education IPEC $0.00NewBooked Naples Grande Beach Resort 4/28/2017 5/3/2017 0 110 660$521,947.99 0Rfp enhancementFood Automation 2017 Corporate $0.00NewBooked Naples Grande Beach Resort 6/26/2017 7/2/2017 0 200 1,395$683,334.94 0Rfp enhancementUndersea Hyperbaric Medical Society-Annual Scientific Meeting Medical/Pharmaceutical $0.00NewBooked Naples Grande Beach Resort 4/2/2017 4/10/2017 0 110 946$738,178.35 0Rfp enhancementABM Franchising Group LLC Corporate $0.00NewBooked Naples Grande Beach Resort 1/25/2017 1/29/2017 0 240 1,200$454,253.70 0Rfp enhancementCataract Surgery 2017 Medical/Pharmaceutical $0.00RepeatBooked Printed: 1/10/2017 Page: 5 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 35 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE Naples Grande Beach Resort 5/5/2018 5/11/2018 0 36 252$39,515.24 0Rfp enhancementWSTDA 2018 $0.00NewBooked Naples Grande Beach Resort 4/16/2017 4/20/2017 0 166 830$375,654.95 0Rfp enhancementSIRVA 1 University $0.00NewBooked Naples Grande Beach Resort 10/22/2017 10/26/2017 0 300 1,500$674,761.17 0Rfp enhancementSIRVA 2 Annual Convention $0.00NewBooked Naples Grande Beach Resort 7/28/2017 8/7/2017 0 95 1,010$403,102.50 0Rfp enhancementKappa Psi Pharma 2017 $0.00NewBooked Naples Grande Beach Resort 6/4/2017 6/6/2017 0 250 550$435,211.17 0Rfp enhancementDBMA Corporate $0.00NewBooked Premier Meetings by FERNLEY 2/17/2017 2/22/2017 0 145 500$389,132.41 0RFP RcvdWater and Sewer Distributors of America Corporate Website $0.00NewBooked Business Quality Conferences 4/15/2017 4/22/2017 0 300 820$441,235.34 0RFP RcvdSIRVA 2017 University & Supplier Summit IPEC $0.00RepeatBooked Business Resort Meetings Consortium 3/12/2017 3/15/2017 0 80 250$178,814.50 0RFP RcvdRCN Telecom Services 2017 Employee Recognition Program Corporate Cvent $0.00NewBooked Business Site Search, Incorporated 8/24/2018 8/25/2018 0 29 29$12,320.27 0RFP RcvdFlorida Dental Assn Successful Meetings =SMU $0.00RepeatBooked Business Site Selection Solutions Inc 4/12/2019 4/18/2019 0 145 620$420,557.02 0RFP RcvdNAEC 2019 Corporate $0.00NewBooked Business Smithsonian Environmental Research Center 2/9/2017 2/11/2017 0 20 52$36,969.75 0RFP RcvdSmithsonian BOD 2017 Government $0.00NewBooked Business The Kellen Company 10/2/2017 10/4/2017 0 50 125$82,413.26 0RFP RcvdBHMA 2017 Fall Meeting Association-Meetings, Conventions Cvent-Debi Knows $0.00RepeatBooked Business Printed: 1/10/2017 Page: 6 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 36 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:ALL FUTURE DEFINITE The Kellen Company 3/2/2018 3/6/2018 0 103 377$294,758.69 0RFP RcvdNPA 2018 AM Corporate Cvent-Debi Knows $0.00NewBooked Business The Ritz-Carlton Golf Resort, Naples 10/8/2018 10/13/2018 0 66 396$121,498.00 0Rfp enhancementFraternal order of Police $0.00 Booked The Ritz-Carlton Golf Resort, Naples 2/24/2017 2/28/2017 0 20 100$48,571.38 0Rfp enhancementImagine Solutions Searching for Solutions Institute Incentive $0.00RepeatBooked The Ritz-Carlton, Naples 5/3/2018 5/6/2018 300 200 600$368,466.65 0RFP RcvdMassachusetts Bankers Association 2018 Financial $0.00NewBooked Business The Ritz-Carlton, Naples 6/25/2017 6/30/2017 0 200 1,000$416,929.47 0Rfp enhancementMcDonald's Hispanic owner Operators Assn 2017 Corporate $0.00 Booked The Ritz-Carlton, Naples 8/9/2017 8/12/2017 0 55 215$73,818.29 0Rfp enhancementFlorida Press Assn $0.00 Booked Verto Solutions 4/12/2018 4/18/2018 0 245 915$673,690.50 0RFP Rcvd2018 ASTA Annual Meetings & Exhibits Corporate Cvent $0.00NewBooked Business W2i Group & Incentive Travel & Conference Management 3/29/2017 4/2/2017 0 25 100$73,483.07 0RFP RcvdSecurus Tech incentive Site Global $0.00NewBooked Business 300 11,949 39,65278$24,793,313.81 0Event Count: $0.00 Status:CURRENT CONTRACTED ConferenceDirect / D. Borak 1/13/2015 1/15/2015 0 13 39$29,867.46 0CVB SponsoredSAHEC 2015 Conference Direct $0.00Newevent Booked definite Exceptional Site Selections 8/16/2016 8/17/2016 0 105 210$134,908.11 0CVB SponsoredXSITE 2016 Corporate Networking $0.00Newevent Booked definite Printed: 1/10/2017 Page: 7 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 37 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT CONTRACTED Marco Island Marriott Beach Resort, Golf Club & Spa 5/15/2016 5/19/2016 0 150 470$0.00 0CVB SponsoredGTMC 2016 Association-Meetings, Conventions $0.00Newevent Booked definite Marco Island Marriott Beach Resort, Golf Club & Spa 4/8/2016 4/10/2016 0 16 48$33,073.86 0CVB SponsoredConference Direct Team Landers Retreat 2016 Corporate $0.00Newevent Booked definite Marco Island Marriott Beach Resort, Golf Club & Spa 9/9/2013 9/12/2013 0 0 0$0.00 0CVB SponsoredHPN Annual $0.00 event Booked definite Naples Grande Beach Resort 5/21/2013 5/28/2013 0 94 752$150,755.00 0CVB SponsoredNational Assoc. Advancement of Colored people RFP Enhancement $0.00Newevent Booked definite Naples Grande Beach Resort 3/9/2013 3/14/2013 0 157 942$333,198.00 0CVB SponsoredTruck Renting & Leasing Assoc RFP Enhancement $0.00Newevent Booked definite Naples Grande Beach Resort 3/4/2013 3/7/2013 0 57 228$80,000.00 0CVB SponsoredChr. Hansen RFP Enhancement $0.00Newevent Booked definite Naples Grande Beach Resort 1/8/2018 1/10/2018 0 150 450$172,490.91 0CVB SponsoredASAE CEO Symposium $0.00Newevent Booked definite 0 742 3,1399$934,293.34 0Event Count: $0.00 Status:CURRENT DEFINITE Naples Grande Beach Resort 1/3/2017 1/6/2017 0 75 300$129,471.79 0Rfp enhancementWalsworth Publishing 2017 $0.00NewBooked The Ritz-Carlton Golf Resort, Naples 1/2/2017 1/6/2017 0 49 245$159,067.28 0Rfp enhancementStudent Leadership Symposium Marriott 2017 Education $0.00NewBooked The Ritz-Carlton, Naples 12/11/2016 12/16/2016 0 115 690$235,875.91 0Rfp enhancementRestaurant Technologies, Inc.Corporate $0.00 Booked 0 239 1,2353$524,414.98 0Event Count: $0.00 Printed: 1/10/2017 Page: 8 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 38 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Academic and Business Research Institute 3/29/2017 4/1/2017 0 20 80$29,245.81 0RFP Rcvd2017 AABRI Spring meeting Education Luxury Meeting Showcase $0.00NewRFP Pending American Academy of Otolarngic Allergy Foundation 10/27/2017 10/29/2017 0 24 48$21,960.58 0RFP RcvdAAOA Educational Development retreat Medical/Pharmaceutical Website $0.00NewRFP Pending American Association of Oral and Maxillofacial Surgeons 5/31/2018 6/4/2018 0 27 100$44,795.64 0RFP Rcvd2018 Off-site Board of Trustees Meeting Website $0.00NewRFP Pending American Bar Association 1/16/2019 1/21/2019 0 95 335$236,518.69 0RFP Rcvd2019 ABA Business Law Section Midwinter Leadership Meeting Corporate Repeat Planner $0.00NewRFP Pending American Express / L. Anderson 5/15/2017 5/18/2017 0 110 440$250,220.46 0RFP RcvdHaemonetics North America Sales Meeting, May 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending American Express / M. Jones 1/1/2017 1/7/2017 0 20 70$48,157.34 0RFP RcvdAW 2017 Retreat Corporate Cvent $0.00NewRFP Pending ASME 10/17/2017 10/21/2017 0 15 19$25,428.01 0RFP RcvdB20 Standards Committee Meeting Corporate Repeat Planner $0.00NewRFP Pending Blank Rome LLP 4/7/2017 4/9/2017 0 380 840$653,800.12 0RFP RcvdBlank Rome LLP - 2017 Partner Retreat Corporate Smart Meetings $0.00NewRFP Pending Blank Rome LLP 4/7/2017 4/9/2017 0 380 840$653,800.12 0RFP RcvdBlank Rome LLP - 2017 Partner Retreat Corporate Smart Meetings $0.00NewRFP Pending Blank Rome LLP 4/7/2017 4/9/2017 0 380 840$653,800.12 0RFP RcvdBlank Rome LLP - 2017 Partner Retreat Corporate Smart Meetings $0.00NewRFP Pending CMP Meeting Services / D. Bruce 3/26/2017 3/31/2017 0 123 555$409,348.66 0RFP RcvdNutricia North America Sales Team Cvent-Debi Knows $0.00 RFP Pending ConferenceDirect / B. Chisolm 3/4/2018 3/10/2018 0 598 1,995$1,700,211.72 0RFP Rcvd2018 BE Women of Power Summit Corporate Cvent $0.00NewRFP Pending Printed: 1/10/2017 Page: 9 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 39 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE ConferenceDirect / C. McKemie 4/25/2017 4/29/2017 0 345 1,115$730,519.18 0RFP RcvdAdecco AllStar Event Corporate Cvent-Debi Knows $0.00NewRFP Pending ConferenceDirect / D. Baarman 4/12/2018 4/20/2018 0 378 1,397$1,028,342.45 0RFP RcvdCox Automotive 2018 Leader Meeting Corporate ConferenceDir ect Team Leaders $0.00NewRFP Pending ConferenceDirect / K. Clunn 3/16/2017 3/18/2017 0 15 33$25,706.68 0RFP RcvdPhi Kappa Tau National Council Spring Board Meeting Corporate Cvent $0.00NewRFP Pending ConferenceDirect / M. Garcia 11/5/2019 11/10/2019 0 250 695$501,436.83 0RFP RcvdFCA Winter 2019 Convention & Expo Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending ConferenceDirect / M. Garcia 11/3/2020 11/8/2020 0 250 695$509,659.61 0RFP RcvdFCA Winter 2020 Convention & Expo Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending ConferenceDirect / M. Klinkradt 1/22/2018 1/27/2018 0 35 143$68,526.15 0RFP RcvdCECO Concrete Construction 2018 Managers Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 2/20/2018 2/24/2018 0 44 128$84,412.80 0RFP Rcvd2018 CECO Concrete Construction Superintendent Meeting Corporate Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. Klinkradt 11/14/2017 11/18/2017 0 80 245$110,420.52 0RFP RcvdNCSL 2017 Fiscal Leaders Meeting and SALT Task Force Cvent-Debi Knows $0.00RepeatRFP Pending ConferenceDirect / M. O'Brien 1/27/2018 2/3/2018 0 300 1,209$1,126,503.74 0RFP RcvdNatera: National Sales Meeting 2018 Corporate Cvent $0.00NewRFP Pending Debi's Itineraries 6/14/2015 6/16/2015 0 20 60$0.00 0CVB SponsoredCollaborate in Paradise Fam Medical/Pharmaceutical Collaborate $0.00NewEvent Pending Detroit Chapter of the National Association of Guardsman 10/4/2018 10/7/2018 0 300 1,200$863,300.74 0RFP RcvdSocial Meeting Association-Meetings, Conventions Website $0.00NewRFP Pending Economics Magazine 7/4/2017 7/13/2017 0 120 510$217,891.88 0RFP Rcvd2017 Tb Retail Meeting Corporate Repeat Planner $0.00RepeatRFP Pending Printed: 1/10/2017 Page: 10 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 40 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Exam Soft 6/13/2018 6/15/2018 0 370 980$447,778.09 0RFP Rcvd2018 EAC Corporate Site Texas $0.00NewRFP Pending Florida A&M University 6/1/2017 6/4/2017 0 50 133$39,409.69 0RFP RcvdSocietas Docta, Inc. Annual Conference Networking $0.00NewRFP Pending Florida American Society of Landscape Architects 6/6/2018 6/10/2018 0 250 715$387,681.70 0RFP RcvdASLA 2018 Conference & Expo Association-Meetings, Conventions Networking $0.00NewRFP Pending Florida Associastion of Housing and Redevelopement Officials 5/3/2017 5/5/2017 0 25 55$33,570.07 0RFP Rcvd2017 Executive Directors Forum Corporate Networking $0.00NewRFP Pending Florida Association of Speech-Language Pathologists & Audiologists 7/24/2018 7/29/2018 0 200 610$460,378.52 0RFP RcvdFLASHA Annual Convention 2018 Association-Meetings, Conventions Networking $0.00NewRFP Pending Florida Association of Speech-Language Pathologists & Audiologists 7/21/2020 7/26/2020 0 200 610$460,378.52 0RFP RcvdFLASHA Annual Convention 2020 Association-Meetings, Conventions Networking $0.00NewRFP Pending Florida Behavioral Health Association 5/6/2018 5/8/2018 0 40 75$50,954.10 0RFP RcvdFBHA Board of Directors Retreat Association-Meetings, Conventions Connect $0.00NewRFP Pending Florida Literacy Coalition 5/1/2018 5/4/2018 0 180 475$293,335.35 0RFP Rcvd33rd Annual Florida Literacy Conference Association-Meetings, Conventions IMEX $0.00NewRFP Pending Gay Days Inc.5/29/2018 6/4/2018 0 1,000 3,500$1,967,587.64 0RFP RcvdGay Days 2018 Association-Meetings, Conventions Connect $0.00NewRFP Pending Hamilton Xpress Travel 9/22/2018 9/25/2018 0 100 310$113,221.18 0RFP RcvdSafe LOA Fall 2018 SMERF Website $0.00NewRFP Pending HelmsBriscoe / A. Martell 9/7/2017 9/9/2017 0 18 54$0.00 0CVB SponsoredHB wellness weekend Corporate 2010 HelmsBriscoe planners $0.00RepeatEvent Pending HelmsBriscoe / A. Norris 11/7/2020 11/14/2020 0 413 2,068$1,373,387.92 0RFP Rcvd2020 National Association for Interpretation (NAI) National Conference Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Printed: 1/10/2017 Page: 11 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 41 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE HelmsBriscoe / B. Brady 10/11/2017 10/13/2017 0 30 60$36,434.82 0RFP RcvdCoastal Construction Fall Incentive Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / B. Brady 4/12/2017 4/13/2017 0 30 60$41,823.85 0RFP RcvdCoastal Construction Products Spring 2017 Incentive Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / C. Tilton 7/11/2018 7/13/2018 0 102 211$116,354.72 0RFP RcvdASCE Annual 2018 Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / D. Adam 4/23/2018 4/28/2018 0 250 480$453,390.70 0RFP RcvdCOLA 2018 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / D. Gause 11/6/2019 11/10/2019 0 100 230$101,316.16 0RFP Rcvd2019 IWA Annual Conference FAM Invites $0.00NewRFP Pending HelmsBriscoe / J. George 3/23/2017 3/25/2017 0 30 90$75,893.56 0RFP RcvdPresidents Club 2017 Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / J. Mitchell 11/10/2018 11/16/2018 0 105 313$258,954.74 0RFP Rcvd2018 Sea Tow Annual Meeting Corporate Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / K. Marks 10/4/2017 10/14/2017 0 70 447$241,404.81 0RFP Rcvd2017 THI Fall Retreat Corporate Cvent $0.00NewRFP Pending HelmsBriscoe / L. Williams-Scholz 4/29/2017 5/2/2017 0 80 175$60,449.79 0RFP RcvdFAPIA - Florida Assn of Public Insurance Adjusters Spring 2017 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending HelmsBriscoe / M. Takacs 2/25/2017 3/3/2017 0 50 180$154,280.29 0RFP RcvdIGMA Winter Conference 2017 Association-Meetings, Conventions Cvent $0.00NewRFP Pending Helmsbriscoe / N. Nicholas 4/1/2018 4/7/2018 0 230 708$590,743.42 0RFP RcvdACA Spring 2018 Cvent $0.00NewRFP Pending Helmsbriscoe / N. Nicholas 9/11/2017 9/13/2017 0 47 71$52,819.72 0RFP RcvdSonus Connect Corporate Cvent-Debi Knows $0.00NewRFP Pending Printed: 1/10/2017 Page: 12 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 42 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE HelmsBriscoe / R. Frey 3/31/2017 4/1/2017 0 45 90$71,761.70 0RFP RcvdInflammatory Bowel Disease Conference Education Cvent $0.00NewRFP Pending Hospitality Performance Network 11/2/2017 11/4/2017 0 30 90$52,160.65 0RFP RcvdFall OMG Meeting 2017 Corporate Connect $0.00NewRFP Pending HPN Global / F. Keen 1/23/2019 1/28/2019 0 200 835$674,125.35 0RFP Rcvd#45201 Corporate Repeat Planner $0.00NewRFP Pending ICMA Retirement Security 4/3/2017 4/6/2017 0 55 160$65,273.67 0RFP RcvdICMARC Leaders Circle Connect $0.00NewRFP Pending In Progress 2/27/2018 3/4/2018 0 55 148$126,315.97 0RFP RcvdASCE 2018 Corporate IPEC $0.00NewRFP Pending Indiana State Bar Association 2/23/2018 2/24/2018 0 40 80$38,210.34 0RFP Rcvd2018 Women's Bench Bar Retreat Association-Meetings, Conventions Website $0.00NewRFP Pending Integrity Meeting Solutions 4/11/2018 4/14/2018 0 25 80$46,063.21 0RFP RcvdCookware Manufactures Association 2018 Annual Meeting Corporate Cvent $0.00NewRFP Pending International Behavioral Nueroscience 6/5/2018 6/9/2018 0 125 575$310,854.36 0RFP RcvdAnnual Meeting of the International Behavioral Neuroscience Society Corporate Fam CVB hosted $0.00NewRFP Pending International Behavioral Nueroscience 6/13/2017 6/17/2017 0 125 575$404,727.79 0RFP RcvdIBNS 2017 Medical/Pharmaceutical Site/FAM Assistance $0.00NewRFP Pending LeDoux 5/16/2018 5/20/2018 0 75 202$149,700.66 0RFP RcvdRotary District 6890 2018 District Conference IPEC $0.00NewRFP Pending Life Insurance Settlement Association 10/12/2018 10/16/2018 0 145 351$207,033.33 0RFP Rcvd24th Annual Fall Life Settlement & Compliance Conference Association-Meetings, Conventions Connect $0.00RepeatRFP Pending LM Media Worldwide, LLC/Kleinfeld Hotel Blocks 10/6/2017 10/7/2017 0 11 22$12,832.90 0RFP RcvdPercival/Basye SMERF Cvent-Debi Knows $0.00NewRFP Pending Printed: 1/10/2017 Page: 13 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 43 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE lnformation Technology Senior Management Forum 5/4/2015 5/6/2015 0 175 525$376,565.65 0RFP Rcvd LocalSecond Quarter Symposium 2015 Corporate Connect $0.00NewRFP Pending lnformation Technology Senior Management Forum 11/5/2015 11/7/2015 0 150 450$313,535.77 0RFP Rcvd LocalFourth Quarter Symposium 2015 Corporate Connect $0.00NewRFP Pending Marco Island Marriott Beach Resort, Golf Club & Spa 1/15/2017 1/18/2017 0 93 206$70,378.03 0CVB SponsoredPrestige National Sales Meeting Incentive $0.00NewEvent Pending Marco Island Marriott Beach Resort, Golf Club & Spa 9/2/2017 9/28/2017 0 144 3,760$2,559,203.36 0Rfp enhancementDine Equity through US Motivation IHOP Applebees Successful Meetings =SMU $0.00Newpending Meeting Expectaions, Inc 9/20/2018 9/26/2018 0 710 1,078$507,887.93 0RFP RcvdAssociation for Financial Technology 2018 Fall Summit Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Meeting Expectations, Incorporated 10/13/2017 10/18/2017 0 143 468$314,523.68 0RFP RcvdM&A Source 2017 Fall Conference Corporate Cvent-Debi Knows $0.00NewRFP Pending Meeting Management Group 1/24/2021 1/28/2021 0 650 2,350$1,670,105.90 0RFP RcvdWindstorm Insurance Network Annual Convention IMEX $0.00 RFP Pending Meeting Sites Resource / R. Mietkiewicz 7/10/2018 7/14/2018 0 210 745$396,690.48 0RFP Rcvd2018 Annual Coneference Corporate Connect $0.00NewRFP Pending Meeting Sites Resource / T. Woodin 11/9/2018 11/14/2018 0 80 250$157,898.74 0RFP Rcvd2018 Income Tax Symposium Repeat Planner $0.00 RFP Pending Mission India 2/28/2018 3/4/2018 0 31 86$64,971.83 0RFP RcvdMission India President's Forum 2 day Event Corporate Networking $0.00NewRFP Pending Mission India 2/27/2018 3/4/2018 0 51 177$64,971.83 0RFP RcvdMission India President's Forum 3 day Event Corporate Networking $0.00NewRFP Pending MM Meeting Destinations, Inc.3/14/2017 3/17/2017 0 70 210$105,332.65 0RFP RcvdBrightree HME EAC Meeting Corporate Networking $0.00NewRFP Pending Printed: 1/10/2017 Page: 14 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 44 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Naples Grande Beach Resort 8/22/2017 8/25/2017 0 208 468$217,520.37 0Rfp enhancementAnthem Trai BLazers Corporate $0.00Newpending Naples Grande Beach Resort 7/28/2018 8/5/2018 0 367 1,622$539,795.81 0Rfp enhancementFederal Court Clerks Assn ANnual 2018 $0.00Newpending Naples Grande Beach Resort 10/9/2017 10/14/2017 0 76 456$143,509.51 0Rfp enhancementAmerican Sportfishing Assn 2017 summit $0.00Newpending NGALA 10/17/2012 10/19/2012 0 75 162$24,000.00 0CVB SponsoredDTS Technologies Site Networking $0.00NewEvent Pending North American Travel Journalists Association 5/1/2017 5/4/2017 0 80 228$185,694.40 0RFP RcvdNATJA Conference & Marketplace Networking $0.00 RFP Pending Northstar Travel Media 9/10/2017 9/13/2017 0 110 331$249,538.21 0RFP RcvdSMU Florida 2017 Corporate M&C Meeting & Conventions $0.00RepeatRFP Pending PCM & Associates 1/24/2017 1/28/2017 0 125 625$479,121.89 0RFP RcvdPCM Associates 2017 Corporate IPEC $0.00NewRFP Pending Penn State College of Medicine 1/26/2018 1/30/2018 0 50 200$95,005.81 0RFP RcvdPenn State Otolaryngology Head and Neck Surgery Update Education Website $0.00NewRFP Pending pitney bowes 4/17/2017 4/18/2017 0 250 500$487,581.39 0RFP RcvdPitney Bowes Retail Exec Forum Spring 2017 Corporate Website $0.00NewRFP Pending Premier Management Group & Associates LLC 1/18/2017 1/19/2017 0 20 40$30,887.99 0RFP RcvdRecycle Florida Today, Inc. Winter Summit Government Networking $0.00RepeatRFP Pending Qfix 1/16/2017 1/20/2017 0 15 75$30,231.30 0RFP RcvdSales & Marketing Team Meeting Repeat Planner $0.00RepeatRFP Pending Renaissance Association Management, LLC 6/12/2017 6/18/2017 0 220 664$388,276.80 0RFP RcvdSAWD 2017 Association-Meetings, Conventions Networking $0.00NewRFP Pending Printed: 1/10/2017 Page: 15 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 45 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE Renegade 4/28/2018 5/1/2018 0 400 1,290$1,058,795.47 0RFP RcvdRenegade Annual Website $0.00NewRFP Pending SAGE Event Management 9/12/2017 9/16/2017 0 75 251$127,268.03 0RFP RcvdVideo Marketing Queen 2017 Corporate Cvent $0.00NewRFP Pending Site Search, Incorporated 5/3/2018 5/5/2018 0 35 105$114,074.86 0RFP RcvdLewan Technology – President’s Club Corporate Repeat Planner $0.00NewRFP Pending Site Selection & Meeting Consultants, Inc 2/18/2019 2/22/2019 0 70 170$193,137.77 0RFP RcvdUnderwriting Symposium 2019 Corporate Repeat Planner $0.00NewRFP Pending Site Selection & Meeting Consultants, Inc 6/5/2019 6/8/2019 0 225 700$450,154.42 0RFP RcvdFlorida Association of Criminal Defense Lawyers 2019 Association-Meetings, Conventions Repeat Planner $0.00NewRFP Pending Site Selection Services 2/25/2018 3/4/2018 0 408 1,729$1,276,878.64 0RFP RcvdApex Systems Incentive Meeting 2018 Corporate Cvent $0.00NewRFP Pending Site Selection Services 2/27/2018 3/4/2018 0 175 612$497,553.60 0RFP RcvdOn Assignment, Inc. 2018 President's Club Cvent-Debi Knows $0.00NewRFP Pending Suwannee River Area health Education Center 10/9/2017 10/13/2017 0 35 140$0.00 0RFP RcvdFSU AHEC College of Medicine - Tobacco Treatment Specialist Training Corporate Connect $0.00NewRFP Pending The Kellen Company 4/25/2020 5/3/2020 0 180 739$496,866.82 0RFP RcvdTLA 2020 AM Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending The Kellen Company 2/20/2018 2/24/2018 0 94 318$221,597.15 0RFP RcvdCPA 2018 AM Association-Meetings, Conventions Cvent $0.00RepeatRFP Pending University Aviation Association 9/18/2018 9/23/2018 0 150 535$307,300.66 0RFP RcvdUAA Annual Conference & Expo 2018 Association-Meetings, Conventions Smart Meetings $0.00NewRFP Pending University Aviation Association 9/17/2019 9/21/2019 0 150 530$307,300.66 0RFP RcvdUAA Annual Conference & Expo 2019 Association-Meetings, Conventions Smart Meetings $0.00NewRFP Pending Printed: 1/10/2017 Page: 16 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 46 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:CURRENT TENTATIVE University Of Florida - IFAS Office of Conferences & Inst 11/3/2018 11/8/2018 0 130 435$261,712.74 0RFP Rcvd24th International Pepper Conference, November, 2018 Education Repeat Planner $0.00NewRFP Pending VISIT FLORIDA 12/3/2017 12/8/2017 0 279 1,181$836,998.88 0RFP RcvdFlorida Tourism Leadership Summit/Florida Encounter Corporate Repeat Planner $0.00NewRFP Pending 0 15,719 53,82198$35,587,486.17 0Event Count: $0.00 Status:ITINERARIES BCD Meetings & Events 2/6/2017 2/9/2017 0 66 198$93,818.34 0RFP RcvdLux 16 Sears/Target RLB summit Successful Meetings =SMU $0.00 Qfix 1/16/2017 1/20/2017 0 15 75$30,231.30 0RFP RcvdSales & Marketing Team Meeting Repeat Planner $0.00Repeat 0 81 2732$124,049.64 0Event Count: $0.00 Status:LEADS SENT American Academy of Otolarngic Allergy Foundation 10/27/2017 10/29/2017 0 24 48$21,960.58 0RFP RcvdAAOA Educational Development retreat Medical/Pharmaceutical Website $0.00NewRFP Pending American Association of Oral and Maxillofacial Surgeons 5/31/2018 6/4/2018 0 27 100$44,795.64 0RFP Rcvd2018 Off-site Board of Trustees Meeting Website $0.00NewRFP Pending American Express / L. Anderson 5/15/2017 5/18/2017 0 110 440$250,220.46 0RFP RcvdHaemonetics North America Sales Meeting, May 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending CMP Meeting Services / D. Bruce 3/26/2017 3/31/2017 0 123 555$409,348.66 0RFP RcvdNutricia North America Sales Team Cvent-Debi Knows $0.00 RFP Pending ConferenceDirect / K. Clunn 3/16/2017 3/18/2017 0 15 33$25,706.68 0RFP RcvdPhi Kappa Tau National Council Spring Board Meeting Corporate Cvent $0.00NewRFP Pending Printed: 1/10/2017 Page: 17 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 47 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:LEADS SENT Exam Soft 6/13/2018 6/15/2018 0 370 980$447,778.09 0RFP Rcvd2018 EAC Corporate Site Texas $0.00NewRFP Pending HelmsBriscoe / C. Ferguson 8/3/2018 8/7/2018 0 115 245$133,551.59 0RFP Rcvd2018 FLCMAA Summer Conference Series Corporate Cvent $0.00NewPlanner Cancelled RFP Helmsbriscoe / N. Nicholas 9/11/2017 9/13/2017 0 47 71$52,819.72 0RFP RcvdSonus Connect Corporate Cvent-Debi Knows $0.00NewRFP Pending Indiana State Bar Association 2/23/2018 2/24/2018 0 40 80$38,210.34 0RFP Rcvd2018 Women's Bench Bar Retreat Association-Meetings, Conventions Website $0.00NewRFP Pending Marco Island Marriott Beach Resort, Golf Club & Spa 9/2/2017 9/28/2017 0 144 3,760$2,559,203.36 0Rfp enhancementDine Equity through US Motivation IHOP Applebees Successful Meetings =SMU $0.00Newpending Meeting Expectaions, Inc 9/20/2018 9/26/2018 0 710 1,078$507,887.93 0RFP RcvdAssociation for Financial Technology 2018 Fall Summit Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Meeting Expectations, Incorporated 10/13/2017 10/18/2017 0 143 468$314,523.68 0RFP RcvdM&A Source 2017 Fall Conference Corporate Cvent-Debi Knows $0.00NewRFP Pending MM Meeting Destinations, Inc.3/14/2017 3/17/2017 0 70 210$105,332.65 0RFP RcvdBrightree HME EAC Meeting Corporate Networking $0.00NewRFP Pending Naples Grande Beach Resort 8/22/2017 8/25/2017 0 208 468$217,520.37 0Rfp enhancementAnthem Trai BLazers Corporate $0.00Newpending Site Selection Solutions Inc 4/12/2019 4/18/2019 0 145 620$420,557.02 0RFP RcvdNAEC 2019 Corporate $0.00NewBooked Business 0 2,291 9,15615$5,549,416.77 0Event Count: $0.00 Status:TURNED CANCELLED Printed: 1/10/2017 Page: 18 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 48 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED CANCELLED ConferenceDirect / G. Vina 10/4/2017 10/8/2017 0 75 265$172,635.36 0RFP RcvdCRBAI Spring 2017 Conference Corporate Cvent $0.00NewPlanner Cancelled RFP HelmsBriscoe / C. Buisan 11/10/2016 11/11/2016 0 74 148$100,632.16 0RFP RcvdEF Explore America Kick Off Conference 2017 Education Cvent $0.00NewPlanner Cancelled RFP HelmsBriscoe / C. Ferguson 8/3/2018 8/7/2018 0 115 245$133,551.59 0RFP Rcvd2018 FLCMAA Summer Conference Series Corporate Cvent $0.00NewPlanner Cancelled RFP HelmsBriscoe / C. Tilton 2/28/2017 3/4/2017 0 265 173$131,393.20 0RFP RcvdBioventus NSM 2017 Corporate Cvent-Debi Knows $0.00NewPlanner Cancelled RFP HelmsBriscoe / K. Diggins 1/29/2017 1/31/2017 0 160 480$426,638.47 0RFP Rcvd2017 Teknion Incentive Corporate Cvent $0.00NewPlanner Cancelled RFP HelmsBriscoe / M. Masek 7/6/2017 7/9/2017 0 15 55$31,976.86 0RFP RcvdSJM Birthday Trip Cvent-Debi Knows $0.00NewPlanner Cancelled RFP ITA Group 4/23/2018 4/28/2018 0 209 647$432,282.65 0RFP RcvdAflac - West Incentive Corporate Cvent-Debi Knows $0.00NewPlanner Cancelled RFP Maritz / M. Digiovine 2/25/2017 3/1/2017 0 48 90$67,921.36 0RFP RcvdEAY01011 Corporate Development Leadership Network Corporate Cvent-Debi Knows $0.00NewPlanner Cancelled RFP Maritz Travel / L. McGurrin 1/21/2017 1/25/2017 0 48 91$70,800.69 0RFP RcvdCorporate Development Leadership Network Corporate Cvent $0.00NewPlanner Cancelled RFP PPES 3/25/2017 3/25/2017 0 0 0$13,820.68 0RFP RcvdPamper Night Tour Leisure $0.00NewPlanner Cancelled RFP PPES 4/2/2016 4/2/2016 0 300 50$47,663.23 0RFP RcvdLadies Pamper Night Corporate Cvent $0.00NewPlanner Cancelled RFP Thrive Meetings & Events 2/17/2017 2/23/2017 0 153 513$433,765.69 0RFP RcvdBeef Jerky Outlet Franchise Conference Corporate Repeat Planner $0.00NewEvent/Mtg postponed at this time Planner Cancelled RFP Printed: 1/10/2017 Page: 19 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 49 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED CANCELLED United States Steel Corporation 10/5/2017 10/8/2017 0 80 320$202,387.81 0RFP RcvdExecutive Board Meeting Corporate Networking $0.00NewPlanner Cancelled RFP 0 1,542 3,07713$2,265,469.75 0Event Count: $0.00 Status:TURNED DEFINITE American Express / L. Anderson 1/16/2017 1/18/2017 0 10 22$20,533.48 0RFP RcvdHaemonetics Board of Directors Meeting, 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business American Express Meetings & Events / T. Nunn 10/12/2016 10/15/2016 0 50 102$83,590.04 0RFP RcvdCP BD Customer Outing AM Corporate Cvent-Debi Knows $0.00NewBooked Business ConferenceDirect / B.Prom 1/16/2017 1/21/2017 0 90 350$265,850.02 0RFP RcvdNatures Way Annual Consumer Division Conference January 2017 Corporate Cvent-Debi Knows $0.00NewBooked Business Construction Employers Association 1/11/2017 1/15/2017 0 15 50$35,774.73 0RFP RcvdAssociation planning meeting 2017 Website $0.00NewBooked Business Council on Occupational Education 6/7/2017 6/10/2017 0 12 40$31,783.19 0RFP RcvdCommission Executive Comm. Mtg Encounter $0.00NewBooked Business Groups360 4/20/2017 4/21/2017 0 17 27$23,700.18 0RFP RcvdSpring Foundation Trustees Meeting Corporate Cvent-Debi Knows $0.00NewBooked Business HelmsBriscoe / R. Bucher 5/3/2019 5/8/2019 0 245 852$528,381.43 0RFP RcvdPlastics Pipe Institute 2019 Corporate Cvent-Debi Knows $0.00NewBooked Business Kent State University 2/22/2017 2/26/2017 0 12 60$42,543.32 0RFP RcvdFeb 2017 College of Business Admin Meeting Education $0.00NewBooked Business Lennox Industries 5/2/2018 5/6/2018 0 43 135$95,387.36 0RFP Rcvd2018 Dave Lennox Awards (DLA) Corporate Networking $0.00NewBooked Business Printed: 1/10/2017 Page: 20 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 50 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED DEFINITE Naples Grande Beach Resort 4/27/2016 4/30/2016 0 255 235$395,688.00 0Rfp enhancementSequel Family Youth Services Corporate $0.00Newlost Site Selection Solutions Inc 4/12/2019 4/18/2019 0 145 620$420,557.02 0RFP RcvdNAEC 2019 Corporate $0.00NewBooked Business Smithsonian Environmental Research Center 2/9/2017 2/11/2017 0 20 52$36,969.75 0RFP RcvdSmithsonian BOD 2017 Government $0.00NewBooked Business W2i Group & Incentive Travel & Conference Management 3/29/2017 4/2/2017 0 25 100$73,483.07 0RFP RcvdSecurus Tech incentive Site Global $0.00NewBooked Business 0 939 2,64513$2,054,241.59 0Event Count: $0.00 Status:TURNED LOST A. Levan, Inc. Resort Choices 4/25/2018 5/6/2018 0 75 471$344,849.84 0RFP Rcvd LocalFounders Financial, Inc Tourism IMEX $0.00NewLost Business A. Levan, Inc. Resort Choices 6/5/2018 6/11/2018 0 184 755$505,299.89 0RFP RcvdCrump Life Circle of Excellence 2018 Corporate Cvent $0.00NewLost Business American Express / J. Quinn 2/24/2017 3/2/2017 0 87 298$223,506.25 0RFP RcvdFebruary 2017 Wholesaler Advisory Panel Meeting Cvent-Debi Knows $0.00NewLost Business American Express / K. Davis 3/3/2019 3/10/2019 0 495 1,797$1,389,580.26 0RFP RcvdAlliance Franchise Brands - 2019 Convention - 2019 Corporate Cvent $0.00NewLost Business American Express / L. Mauer 2/5/2017 2/5/2017 0 80 0$60,509.61 0RFP RcvdNCIS Agent Dinner Corporate Cvent-Debi Knows $0.00NewLost Business American Mushroom Institute 1/6/2019 1/14/2019 0 150 572$454,872.37 0RFP Rcvd25th North American Mushroom Conference (NAMC) Corporate Networking $0.00NewLost Business Printed: 1/10/2017 Page: 21 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 51 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST BCD Meetings & Events 2/6/2017 2/9/2017 0 66 198$93,818.34 0RFP RcvdLux 16 Sears/Target RLB summit Successful Meetings =SMU $0.00 Lost Business BI Worldwide 4/6/2018 4/13/2018 0 210 1,045$668,693.70 0RFP RcvdFiserve PInnacle 2017 Corporate Cvent-Debi Knows $0.00NewLost Business BSC Management 6/5/2019 6/8/2019 0 250 631$478,997.92 0RFP RcvdFlorida Society of Anesthesiologists Medical/Pharmaceutical Cvent $0.00NewLost Business ConferenceDirect / A. Sang 5/17/2018 5/24/2018 0 130 599$400,588.25 0RFP RcvdAllinial Global Summit 2018 Corporate Cvent-Debi Knows $0.00RepeatLost Business ConferenceDirect / B Waltz 3/21/2017 3/24/2017 0 51 117$102,114.70 0RFP RcvdMilliman Marketing & Business Developement Forum Corporate Cvent $0.00NewLost Business ConferenceDirect / C. McKemie 1/8/2017 1/13/2017 0 40 131$91,057.33 0RFP RcvdThe Liberator Network Corporate Cvent $0.00NewLost Business ConferenceDirect / C. Tucker 3/27/2017 3/29/2017 0 40 120$82,066.45 0RFP RcvdOSF North America Sales Meeting Corporate Repeat Planner $0.00NewLost Business ConferenceDirect / C. Tucker 6/4/2018 6/12/2018 0 211 509$392,075.52 0RFP Rcvd2018 25th Anniversary100 Top Hospital's Summit Medical/Pharmaceutical Repeat Planner $0.00NewLost Business ConferenceDirect / D. Baarman 3/17/2017 3/21/2017 0 38 104$98,314.73 0RFP RcvdFPPA 2017 Annual Meeting Association-Meetings, Conventions Cvent $0.00NewLost Business ConferenceDirect / G. Mueller 3/6/2017 3/6/2017 0 1 1$797.03 0RFP RcvdIndependent Compressor Partners $0.00NewLost Business ConferenceDirect / M. Kim 3/24/2020 3/27/2020 0 650 1,500$1,391,520.60 0RFP RcvdADSO Summit 2020 Association-Meetings, Conventions Cvent $0.00NewNo Availability Lost Business ConferenceDirect / M. Melwani 6/2/2018 6/8/2018 0 550 1,601$1,313,157.17 0RFP RcvdLife Science & Educators Network 2018 Annual Conference Association-Meetings, Conventions Cvent $0.00NewLost Business Printed: 1/10/2017 Page: 22 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 52 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST ConferenceDirect / M. Melwani 6/1/2019 6/7/2019 0 550 1,601$1,355,332.27 0RFP RcvdLife Science & Educators Network 2019 Annual Conference Association-Meetings, Conventions Cvent $0.00NewLost Business ConferenceDirect / M. Melwani 6/6/2020 6/12/2020 0 550 1,601$1,258,163.81 0RFP RcvdLife Science & Educators Network 2020 Annual Conference Association-Meetings, Conventions Cvent $0.00NewLost Business ConferenceDirect / S. Gates 1/8/2017 1/15/2017 0 50 197$138,917.38 0RFP RcvdAmphenol Corporate $0.00NewLost Business ConferenceDirect / S. Vorce 4/2/2017 4/7/2017 0 65 330$239,964.57 0RFP RcvdWICT RLP April 2017 Association-Meetings, Conventions Cvent-Debi Knows $0.00NewLost Business Council on Occupational Education 8/2/2017 8/5/2017 0 20 51$36,747.67 0RFP Rcvd LocalCOE Committee Mtg Government Connect $0.00RepeatLost Business Council on Occupational Education 9/8/2017 9/11/2017 0 28 82$57,190.67 0RFP RcvdFall Commission mtg-Sept Encounter $0.00NewLost Business Council on Occupational Education 11/6/2017 11/11/2017 0 245 800$90,750.00 0RFP RcvdCOE Annual Mtg & COE Fall Candidate 2017 Encounter $0.00 Lost Business Danfoss 10/24/2016 10/27/2016 0 250 770$272,934.61 0RFP RcvdDanfoss Drives NAM Fall SMS meeting SMU $0.00RepeatLost Business Experient / M. Somes 3/8/2017 3/11/2017 0 27 82$63,353.01 0RFP RcvdAmer Sports 2017 Reach For Success Corporate Cvent-Debi Knows $0.00NewLost Business Fast Line Media Group 2/27/2018 3/4/2018 70 70 167$103,276.19 0RFP RcvdFastline Top Secret Incentive 2018 Corporate Website $0.00NewRates Too High Lost Business Florida Association of Court Clerks & Comptrollers 5/10/2016 5/13/2016 0 30 40$29,693.14 0RFP Rcvd LocalNew Clerk Academy 2016 Association-Meetings, Conventions Florida Meeting Showcase $0.00 Lost Business Global Knowledge 1/12/2017 1/14/2017 0 39 117$89,159.76 0RFP RcvdGlobal Knowledge Executive Retreat Corporate Networking $0.00NewLost Business Printed: 1/10/2017 Page: 23 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 53 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST Go-2 Vacations 11/1/2016 11/1/2016 0 30 0$9,145.99 0RFP RcvdGolf Lead go-2 Leisure Website $0.00NewLost Business Good Plan Jan 11/3/2017 11/10/2017 0 80 287$172,021.89 0RFP RcvdSeal 2017 Fall Seal Meeting Spin Conference $0.00NewLost Business HelmsBriscoe / A. McQueen 4/3/2017 4/7/2017 0 200 480$476,819.54 0RFP Rcvd2017 Bank Social Financial Repeat Planner $0.00 Lost Business HelmsBriscoe / A. Milrad 5/18/2017 5/24/2017 0 175 575$0.00 0RFP RcvdFlorida Attractions Association 2017 Annual Conference Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / B. Richards 2/21/2018 2/23/2018 0 30 60$51,791.10 0RFP RcvdBoy Scouts - Central Region - Winter 2018 Association-Meetings, Conventions Cvent $0.00NewLost Business HelmsBriscoe / C. Ferragut 12/12/2016 12/15/2016 0 150 450$236,862.51 0RFP RcvdBanco Santander - 2016 Commerical Meeting $0.00 Lost Business HelmsBriscoe / C. Machol 5/4/2017 5/6/2017 0 85 220$151,799.87 0RFP RcvdVinson & Elkins Energy Investment Banking Private Equity Retreat 2017 Corporate Cvent $0.00NewLost Business HelmsBriscoe / C. Marmino 3/9/2018 3/20/2018 0 296 1,627$1,180,841.37 0RFP RcvdATI SuperConference 2018 Medical/Pharmaceutical HelmsBriscoe fam $0.00RepeatLost Business HelmsBriscoe / C. Tilton 2/5/2018 2/10/2018 0 265 875$752,085.77 0RFP RcvdBioventus NSM 2018 Corporate $0.00NewLost Business Helmsbriscoe / D. Gilbert 10/31/2016 11/3/2016 0 40 121$80,224.76 0RFP RcvdAdvancePierre Retail Sales Meeting Corporate Cvent $0.00NewLost Business HelmsBriscoe / D. Killian 2/3/2017 2/12/2017 0 210 980$739,139.34 0RFP RcvdSchindler Elevator Corporation Corporate Cvent-Debi Knows $0.00NewLost Business Helmsbriscoe / G. Arisso 3/30/2017 4/1/2017 0 42 126$93,752.35 0RFP RcvdMiller Wedding Block Leisure Cvent-Debi Knows $0.00NewLost Business Printed: 1/10/2017 Page: 24 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 54 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST HelmsBriscoe / J. Mattes 2/27/2017 3/1/2017 0 175 353$271,480.55 0RFP Rcvd2017 Trane Distribution Meeting Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / J. Mattes 1/30/2017 2/3/2017 0 35 146$106,733.39 0RFP Rcvd2017 Pinnacle Top 10 Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / J. Mattes 1/23/2017 1/26/2017 0 80 220$148,503.77 0RFP Rcvd3rd Revision Syngenta Leadership Meeting Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / J. Metcalf 11/29/2016 11/30/2016 0 12 24$14,519.58 0RFP RcvdKCI USA, Inc. - Acelity 2016 GHS Corporate Accounts East Team Meeting Corporate Cvent $0.00NewLost Business HelmsBriscoe / J. Mitchell 2/23/2017 2/26/2017 0 14 46$33,119.81 0RFP Rcvd2017 NCCAOM Feb Board Mtg Medical/Pharmaceutical Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / J. Stone 7/19/2018 7/26/2018 0 251 689$448,161.09 0RFP RcvdSoil & Water Conservation Society Ann Conf 2018 Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / L. Williams-Scholz 3/6/2017 3/9/2017 0 140 432$322,442.76 0RFP RcvdOSRAM Opto Semiconductors North American Sales Conference Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / S. Leary 2/26/2017 3/2/2017 0 200 480$408,711.48 0RFP RcvdDaymon Biennial 2017 Corporate Cvent $0.00NewLost Business HelmsBriscoe / V. Boehm 5/6/2018 5/12/2018 0 275 900$620,928.46 0RFP RcvdRauland Borg 2018 Global Meeting Corporate Cvent-Debi Knows $0.00NewLost Business HelmsBriscoe / V. Schlosser 1/17/2017 1/21/2017 0 73 257$211,623.29 0RFP Rcvd2017 JAN NAPLES MI MEETING Corporate CVB Services $0.00NewPlanner never responded to our follow up Lost Business HPN / E. Rochon 3/1/2018 3/10/2018 0 303 1,330$1,066,810.84 0RFP RcvdPSU 2018 Annual Conference Corporate $0.00NewLost Business IMN Solutions 1/9/2019 1/20/2019 0 420 2,100$2,176,240.51 0RFP Rcvd2019 SDA NAD Adventist Ministries Convention Corporate Cvent $0.00NewLost Business Printed: 1/10/2017 Page: 25 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 55 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST IMN Solutions 3/9/2018 3/15/2018 0 135 353$266,624.60 0RFP Rcvd2018 IDFA Ice Cream Technology Conference Corporate Cvent $0.00NewLost Business IMN Solutions 4/4/2019 4/13/2019 0 353 1,242$1,104,454.56 0RFP Rcvd2019 TRALA Annual Meeting Corporate Cvent $0.00RepeatLost Business IMN Solutions 1/20/2021 1/28/2021 0 853 3,595$2,677,639.25 0RFP Rcvd2021 IDFA Dairy Forum Association-Meetings, Conventions Cvent-Debi Knows $0.00NewLost Business IMN Solutions 5/5/2017 5/7/2017 0 20 55$33,076.42 0RFP Rcvd2017 IACSC Board Meeting Corporate Cvent $0.00NewLost Business Innovision Professional Media 2/9/2017 2/11/2017 0 60 140$105,144.53 0RFP RcvdInnoVision Professional Media Medical Conferences Medical/Pharmaceutical Successful Meetings =SMU $0.00 Lost Business Insurance Rehabilitation Study Group 5/1/2017 5/3/2017 0 100 300$198,637.45 0RFP RcvdInsurance Rehabilitation Group Annual Conference Corporate $0.00NewLost Business ITA Group 2/12/2017 2/18/2017 0 49 205$10,869,909. 49 0RFP RcvdHCA Executive Summit Corporate Cvent-Debi Knows $0.00NewLost Business Kim Earle /ConferenceDirect 1/26/2018 1/31/2018 0 300 875$451,552.52 0RFP Rcvd2018 ACF ChefConnect Northeast /Southeast SMERF Cvent $0.00NewLost Business LaPlaya Beach & Golf Resort 6/7/2017 6/11/2017 0 320 1,600$493,411.58 0Rfp enhancementNCH Corporation Incentive $0.00Newlost Mast Travel Network 4/27/2016 5/2/2016 0 200 785$691,141.13 0RFP Rcvd LocalMAST Owners Summit and Annual Conference 2016 Corporate Networking $0.00NewLost Business Meeting Link, Inc 2/6/2017 2/10/2017 0 80 250$204,491.71 0RFP RcvdSoftSheen Carson RFP Feb 2017 Corporate Networking $0.00NewLost Business Meetings Plus 3/1/2016 3/5/2016 0 40 200$153,869.84 0RFP RcvdPresident's Club annual Incentive Trip Corporate $0.00RepeatLost Business Printed: 1/10/2017 Page: 26 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 56 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST Naples Grande Beach Resort 4/27/2016 4/30/2016 0 255 235$395,688.00 0Rfp enhancementSequel Family Youth Services Corporate $0.00Newlost NASBA 2/15/2017 2/17/2017 0 15 33$24,430.93 0RFP RcvdNASBA Association-Meetings, Conventions Cvent $0.00NewLost Business National Sporting Goods Association 5/17/2018 5/23/2018 0 270 866$515,641.84 0Rfp enhancement2018 MCTDS Hotel & Meeting Facilities Cvent $0.00Newlost Northstar Travel Media 9/10/2017 9/13/2017 0 110 331$204,522.86 0RFP RcvdDestination Florida 2017 Corporate Repeat Planner $0.00NewLost Business Patz Coporation 1/31/2017 2/2/2017 0 40 120$87,268.51 0RFP RcvdAnnual Awards Celebration Corporate Website $0.00NewLost Business Pfizer 10/16/2016 10/20/2016 0 480 1,390$1,187,881.65 0RFP RcvdOctober 2016 Oncology POA 2 Corporate Repeat Planner $0.00NewLost Business QuesteHospitality & Travel 6/3/2017 6/6/2017 0 150 310$163,451.33 0RFP Rcvd2017 Ultra Summit Incentive Networking $0.00RepeatLost Business Resort Meetings Consortium 1/31/2017 2/1/2017 0 60 117$92,934.98 0RFP RcvdSurgical Specialties Corporation 2017 SSCV Wound Closure Global Sales Meeting Medical/Pharmaceutical Cvent-Debi Knows $0.00NewLost Business Site Search, Incorporated 4/4/2016 4/4/2016 0 14 14$13,532.15 0RFP RcvdFSAE Power Lunch / ACC Meeting Corporate Repeat Planner $0.00RepeatLost Business Site Search, Incorporated 7/31/2017 8/1/2017 0 14 4$4,867.56 0RFP RcvdFSAE Power Luncheon 2017 Association-Meetings, Conventions Repeat Planner $0.00RepeatLost Business Site Search, Incorporated 5/31/2017 5/31/2017 0 14 14$11,339.82 0RFP RcvdFSAE Power Lunch / ACC Meeting 2017 Corporate Repeat Planner $0.00RepeatLost Business Site Search, Incorporated 8/4/2017 8/5/2017 0 58 56$91,805.69 0RFP RcvdFSAE CEO Retreat 2017 Corporate Repeat Planner $0.00NewLost Business Printed: 1/10/2017 Page: 27 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 57 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED LOST Site Search, Incorporated 9/6/2017 9/7/2017 0 88 88$122,683.29 0RFP Rcvd LocalFSAE Foundation Think Tank 2017 Association-Meetings, Conventions Repeat Planner $0.00RepeatLost Business Site Select 1/26/2017 1/29/2017 0 60 180$71,385.12 0RFP RcvdWilliams College BOD Meeting 2017 Education Networking $0.00NewLost Business The Connect Association 5/31/2016 6/2/2016 0 18 54$35,226.09 0RFP RcvdConnect Association Executive Advisory Group Association-Meetings, Conventions Networking $0.00NewLost Business The Kellen Company 3/2/2018 3/7/2018 0 49 178$149,108.40 0RFP RcvdVI 2018 AM Association-Meetings, Conventions Cvent-Debi Knows $0.00NewAlternate Location Selected Lost Business The Ritz-Carlton, Naples 2/8/2017 2/10/2017 0 82 166$0.00 0CVB SponsoredLIMIRA Corporate $0.00Newevent lost The Serenity Club of SWFL 1/27/2017 1/29/2017 0 40 70$0.00 0RFP RcvdBig Book Workshop Weekend Corporate Website $0.00NewLost Business Thrive Meetings & Events 2/5/2018 2/12/2018 0 225 979$475,395.30 0RFP Rcvd2018 Dent Wizard Management Conference Corporate Repeat Planner $0.00RepeatLost Business VibEngineering 10/7/2018 10/9/2018 0 350 720$552,274.27 0RFP Rcvd2018 ITS Regional Conference/TRANSPO RFP Opportunity - due 9/2/16 Corporate Networking $0.00NewLost Business Victoria Desilivio Group 2/2/2018 2/8/2018 0 135 388$337,115.50 0RFP RcvdStamats Conference 2018 Corporate Networking $0.00NewLost Business WellCare Health Plans 7/18/2017 7/19/2017 0 23 46$24,236.92 0RFP RcvdWellCare July 2017 Medical/Pharmaceutical Networking $0.00NewLost Business Wisconsin Foundation and Alumni Association 2/14/2017 2/16/2017 0 8 24$15,459.22 0RFP RcvdFounders day Website $0.00RepeatLost Business 70 13,881 45,04889$43,427,265.57 0Event Count: $0.00 Printed: 1/10/2017 Page: 28 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 58 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE American Academy of Otolarngic Allergy Foundation 10/27/2017 10/29/2017 0 24 48$21,960.58 0RFP RcvdAAOA Educational Development retreat Medical/Pharmaceutical Website $0.00NewRFP Pending American Association of Oral and Maxillofacial Surgeons 5/31/2018 6/4/2018 0 27 100$44,795.64 0RFP Rcvd2018 Off-site Board of Trustees Meeting Website $0.00NewRFP Pending American Express / L. Anderson 5/15/2017 5/18/2017 0 110 440$250,220.46 0RFP RcvdHaemonetics North America Sales Meeting, May 2017 Corporate Cvent-Debi Knows $0.00NewRFP Pending CMP Meeting Services / D. Bruce 3/26/2017 3/31/2017 0 123 555$409,348.66 0RFP RcvdNutricia North America Sales Team Cvent-Debi Knows $0.00 RFP Pending ConferenceDirect / K. Clunn 3/16/2017 3/18/2017 0 15 33$25,706.68 0RFP RcvdPhi Kappa Tau National Council Spring Board Meeting Corporate Cvent $0.00NewRFP Pending Exam Soft 6/13/2018 6/15/2018 0 370 980$447,778.09 0RFP Rcvd2018 EAC Corporate Site Texas $0.00NewRFP Pending Helmsbriscoe / N. Nicholas 9/11/2017 9/13/2017 0 47 71$52,819.72 0RFP RcvdSonus Connect Corporate Cvent-Debi Knows $0.00NewRFP Pending Indiana State Bar Association 2/23/2018 2/24/2018 0 40 80$38,210.34 0RFP Rcvd2018 Women's Bench Bar Retreat Association-Meetings, Conventions Website $0.00NewRFP Pending Marco Island Marriott Beach Resort, Golf Club & Spa 9/2/2017 9/28/2017 0 144 3,760$2,559,203.36 0Rfp enhancementDine Equity through US Motivation IHOP Applebees Successful Meetings =SMU $0.00Newpending Meeting Expectaions, Inc 9/20/2018 9/26/2018 0 710 1,078$507,887.93 0RFP RcvdAssociation for Financial Technology 2018 Fall Summit Association-Meetings, Conventions Cvent-Debi Knows $0.00NewRFP Pending Meeting Expectations, Incorporated 10/13/2017 10/18/2017 0 143 468$314,523.68 0RFP RcvdM&A Source 2017 Fall Conference Corporate Cvent-Debi Knows $0.00NewRFP Pending MM Meeting Destinations, Inc.3/14/2017 3/17/2017 0 70 210$105,332.65 0RFP RcvdBrightree HME EAC Meeting Corporate Networking $0.00NewRFP Pending Printed: 1/10/2017 Page: 29 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 59 of 95 Sales Rep:Debi DeBenedetto Contracted Rooms Attend Peak Rooms Requested Rooms Account Name Event Start Event End Economic Impact Est Actual Event Type ScopeEvent Name SourceMarket Type New/RepeatCurrent Status Status:TURNED TENTATIVE Naples Grande Beach Resort 8/22/2017 8/25/2017 0 208 468$217,520.37 0Rfp enhancementAnthem Trai BLazers Corporate $0.00Newpending 0 2,031 8,29113$4,995,308.16 0Event Count: $0.00 0$120,255,259.78333 166,33749,414370Event Count: $0.00 Printed: 1/10/2017 Page: 30 of 30Copyright ©2015 iDSS. All Rights Reserved. - January 23, 2017 Detailed Staff Reports 12 60 of 95 QUEM SOMOS Paradise Coast – Um paraíso na Flórida dezembro 5, 2016admin A linda Paradise Coast na Flórida tem 48 km de praias de areia branca e mar azul turquesa e é banhada pelo Golfo do México no sudoeste do estado. Total relax no paraíso em Marco Island – foto Ana Paula Garrido January 23, 2017 Detailed Staff Reports 12 61 of 95 Tem cidades super interessantes como a charmosa Naples, uma das preferidas dos milionários aposentados, a lindíssima Marco Island, ilha cheia de hotéis e SPAs na beira da praia e o Everglades, onde aventuras em barcos pelos preservados pântanos cheios de jacarés, tornam o local inesquecível para as crianças. Caminhadas na praia e pôr do sol no Píer – foto Ana Paula Garrido Caminhadas na praia com direito a lindo pôr do sol no píer, águas mornas e transparentes e contato direto com a natureza selvagem, são atrativos que quando se juntam às demais atraçıes das cidades, tornam esses locais, perfeitos para as férias! Muitos jacarés nos pântanos do Everglades – foto Ana Paula Garrido Everglades January 23, 2017 Detailed Staff Reports 12 62 of 95 Uma boa aventura para as crianças é o passeio de “air boat” pelos pântanos do Everglades National Park. Vale passar umas duas horas e conhecer esse belo e preservado parque, sua rica fauna e flora e ver de perto aves raras e enormes jacarés, que podem ser vistos, nadando ou tomando sol em seu habitat selvagem. Jacaré tomando sol em Everglades – foto Ana Paula Garrido Naples Lindas casas no canal de Naples – fotos Ana Paula Garrido Para quem busca um lugar tranquilo e super relax , Naples é uma graça de cidade, cheia de atraçıes interessantes, restaurantes fantásticos, lojas e galerias de arte. Vale fcaminhar pelos lindos canais, andar de bicicleta, fazer um passeio no iate Naple Princess para conhecer a linda baía de Naples, ver a beleza da natureza, as casas milionárias da região e um lindo pôr do sol no Golfo do México. January 23, 2017 Detailed Staff Reports 12 63 of 95 A linda paisagem de Naples – foto Ana Paula Garrido Para as crianças, uma atração imperdível é o zoológico da cidade. Alimentar as girafas, ver tigres e panteras e passear de barquinho para ver as ilhas dos macacos é um programa inesquecível! Passeio pelos canais para apreciar a natureza – foto Ana Paula Garrido Para os grandinhos, outro lugar relaxante e lindíssimo é o Jardim Botânico, com jardins maravilhosos com espécies de planta de todo o mundo e no Jardim Brasileiro, temos uma obra do artista plástico e paisagista Burle Max. January 23, 2017 Detailed Staff Reports 12 64 of 95 Uma ótima opção de almoço é no Turtle Club, restaurante frequentado pelos locais, com mesas na beira da praia, drinks incríveis e comidinhas deliciosas. Interessantes coquetéis do Turtle Club, na frente da praia – foto Ana Paula Garrido Um verdadeiro convite ao relax com tardes agradáveis caminhando pelas praias ou andando de bicicleta até a hora do sol se pôr. Nessa hora, o melhor local para ver o sol mergulhar no Golfo do México é no píer de Naples! January 23, 2017 Detailed Staff Reports 12 65 of 95 Lindo pôr do sol no píer em Naples – foto Ana Paula Garrido O restaurante Barbatella, refinado e bem decorado no histórico distrito de Naples é fantástico e o Pinchers Crab Sharck não podia ter um ar mais praiano, com frutos do mar fresquíssimos! E quem quer agitar depois do jantar, o bar Blue Martini é uma boa opção. Barbatella, uma ótima opção de restaurante italiano no centro da cidade – foto Ana Paula Garrido Para se hospedar em Naples, o ótimo e novo Hyatt House, com uma proposta de hotel/apartamento é perfeito para famílias em férias e tem uma vista lindíssima para um canal. January 23, 2017 Detailed Staff Reports 12 66 of 95 A linda vista do hotel para os canais – Ana Paula Garrido Marco Island As lindas cores de Marco Island – foto Ana Paula Garrido Um verdadeiro paraíso, com praias de areia branca, mar transparente e golfinhos nadando quase ao seu lado! Com hotéis e SPAs pé na areia, esse é um destino mais que perfeito para quem pode se hospedar em SPAs de luxo e usufruir de todos os tratamentos de beleza, e relaxar com uma taça de champanhe na jacuzzy, contanto os golfinhos que passam no mar. Se o programa completo não cabe no seu bolso, é possível também pagar por um “day use” e usufruir de algumas mordomias oferecidas pelo hotel Marriott. Ah! E contar golfinhos na praia, não tem preço! FLORIDA PARADISE COAST PARAISO SPAS DE LUXO January 23, 2017 Detailed Staff Reports 12 67 of 95 12 13AMERICAN “ZEN” ISSUE GETAWAYGETAWAY AMERICAN “ZEN” ISSUE Need a romantic getaway that will get your two hearts beating—or even racing—as one? At these five spa resorts across the United States and into Canada, you can share an invigorating experience, retreat to a pampering place, and rekindle that spark. Courtesy Two Bunch Palms, photo by Stephanie Brauer Photography (grotto and suite). Opposite: Courtesy Naples Bay Resort, photo by Caronchi Photography Grotto (top) and Soulstice Suite at Two Bunch Palms. 2 Two Bunch Palms Desert Hot Springs, CA Escape winter’s chill and immerse yourselves in the hot, healing, lithium-rich waters of this Palm Springs–area oasis, about 120 miles east of Los Angeles. Swim and soak (day or night) in its boulder-edged grotto fed by a waterfall. And pack lightly; you can go anywhere on the property—even into the Essence restaurant—wearing your resort bathrobe and slippers. Put your heads together and choose from a multitude of activities: More than a dozen group movement and enrichment classes are offered every week, or request a private couples session in the yoga dome. In the coed spa, indulge in mineral-rich mud baths—side-by-side and up to your necks in gooey goodness. Channel your inner artists by signing up for the resort’s Vino and Van Gogh, a combo painting session and wine tasting. And before you leave, bang the drum slowly at the spiritual drumming class led by a resident shaman. 67425 Two Bunch Palms Trail, (800) 472-4334, www. twobunchpalms.com. Resorts That Will Take Your Breath Away 1 Naples Bay Resort Naples, FL Sail away to an uninhabited barrier island. A flotilla of pleasure boats is moored at this resort’s lagoon, and the smaller ones—equipped with a radio, map, and GPS—can be rented and operated by the two of you alone. The resort’s harbormaster will help you set a course for Keewaydin Island on the Gulf of Mexico. Larger boats, with a captain and crew, are also available. Bring a picnic lunch along, or feast from the food boats that ply the waters here (one even specializes in margaritas). Swim, sunbathe, and go shelling. Just be sure to return to the resort in time to see the sunset from your private water-view balcony—the best show in town. You’ll also appreciate your room’s oversize shower and bathtub. Suites have a full-size kitchen, yet you may prefer dining at 1500 SOUTH, where Art Smith (formerly Oprah’s private chef) conceived a menu of Southern dishes prepared with Italian flair. 1500 5th Ave. S., (866) 605-1199, www.naplesbayresort.com. By Susan Breslow 5 Destinations for Romance, Relaxation, and Adventure Naples Bay Resort guest rooms overlooking the marina. January 23, 2017 Detailed Staff Reports 12 68 of 95 14 15AMERICAN “ZEN” ISSUE GETAWAYGETAWAY AMERICAN “ZEN” ISSUE Courtesy JW Marriott San Antonio Hill Country Resort & Spa Opposite: Courtesy Omni Rancho Las Palmas Resort & SpaJacuzzi at sunset (top) and sleigh ride (left) at Hôtel Sacacomie. 3 Mirror Lake Inn Resort and Spa Lake Placid, NY You may never feel closer to your significant other than when you’re holding on to him or her for life as you round the corners of the bobsled run on Mt. Van Hoevenberg at the Olympic Sports Complex in Lake Placid. This ½-mile thrill ride—where the two of you will be bracketed by a driver in front and a brakeman behind—reaches speeds up to 55 mph along the track where Olympic winter athletes competed in 1980. It’s 5 miles from the complex to the Mirror Lake Inn, where you can warm up with side- by-side massages in the spa or quaff a local craft beer in The Cottage. Parking at the inn is complimentary, and the driveway is heated and kept ice free. Find blissful seclusion across the way in a Mirror Lake Suite, with its huge tub-for-two, big comfy bed, fireplace, and private balcony overlooking the lake and high Adirondack peaks. When you’re ready for more winter adventures, snowshoe or cross-country ski on surrounding trails, or skate on either of two Mirror Lake rinks. 77 Mirror Lake Dr., (518) 523-2544, www.mirrorlakeinn.com. 4 Sundara Inn & Spa Wisconsin Dells, WI About 3½ hours northwest of Chicago, Wisconsin Dells is a top family-friendly destination, which makes the adults-only Sundara a true refuge for couples. There’s no shortage of soothing activities in spa suites designed for two and furnished with a featherbed, gas fireplace, and designer bathroom with chromatherapy lights. Sundara isn’t afraid of the long Wisconsin winters; nor should you be. The heated pool and its radiant-heated stone deck, which also has a firepit alcove, are open year-round—as is the Meditation Trail, which winds through a pine forest to a clearing where double hammocks sway. Be aware, too, that Sundara’s serious about serenity: There’s a no-electronics policy (even e-readers) in common areas and a no-talking policy in specified areas. If you prefer to try something daring—in a place where there’s no rule against squeals, whoops, and howls—hike or snowshoe to the nearby zipline course and then soar 100 feet above the pines and out over frozen waters. Still exhilarated after that adventure? Consider candlelight cross-country skiing in nearby Mirror Lake State Park. 920 Canyon Rd., (888) 735- 8181, www.sundaraspa.com. 5 Hôtel Sacacomie Saint-Alexis-des-Monts, Québec Cross the border to reach this winter wonderland 90 miles northeast of Montréal. When you hear dogs barking, you’re getting close. With a kennel 10 minutes away, this is the place for dogsledding; just decide beforehand who gets to be the driver and who gets to sit swaddled in warm blankets as you mush through snowy wilderness. If that doesn’t get your hearts racing, borrow snowshoes or cross-country skiing equipment from the resort and follow the marked trails. There are more pine trees than people around Hôtel Sacocomie, which borders a wildlife reserve. That’s why this log-built hotel and spa provides all-inclusive meal plans featuring Québécois fare. Think pancakes with real maple syrup (made from sap tapped on the premises); locally caught trout; oozy, melted raclette cheese; and, of course, poutine (French fries topped with brown gravy and cheese curds). A junior suite with a wood- burning fireplace and a balcony overlooking Sacocomie Lake is the optimal place for l’amour in this French-accented hideaway. Not only are rates reasonable for a hotel that offers so much, but an advantageous exchange rate means that your U.S. dollars go further. Don’t forget to bring your passport or passport card. 4000 Yvon-Plante Rd., (888) 265- 4414, www.sacacomie.com. Courtesy Mirror Lake Inn Resort and Spa, Courtesy Sundara Inn & Spa, Courtesy Hôtel Sacacomie, photo by Michel Julien / ATR Mauricie (jacuzzi and sleigh)The library at Mirror Lake Inn Resort and Spa (top). A twilight swim at Sundara (lower right). January 23, 2017 Detailed Staff Reports 12 69 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 70 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 71 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 72 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 73 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 74 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 75 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 76 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 77 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 78 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 79 of 95 Top Social Media Performers January 23, 2017 Detailed Staff Reports 12 80 of 95 12/31/2016 Minutes# of CallsToll Free Number Naples, Marco Island, Everglades CVB Call Summary by Toll Free Number For the month of December 2016 2800-2ESCAPE (800-237-2273) 5.30 PR-Editorial (800-688-3600) 16.98 6 Film Commission (800-349-5770) 0 0.00 1.42 1International (239-225-1013) 0.00 0Storm Information (800-785-8252) 0.00 0Meeting Planner (800-830-1760) 0.00 0Naples #1 (800-455-2604) 0.00 0Travel Agent (888-409-1403) 0.00 0Sports Council (800-342-3110) Grand Total: 9 23.70 Phase V of Southwest Florida Page 1 of 15 January 23, 2017 Detailed Staff Reports 12 81 of 95 12/31/2016 MinutesCalls/RequestPurpose Naples, Marco Island, Everglades CVB Inquiry Summary by Purpose For the month of December 2016 Live Information 2 1.87 Special Fulfillment 0 0.00 Guide Request 353 14.95 CVB Office Referral 3 11.12 Hang up 0 0.00 Wrong Number 0 0.00 eNewsletter Signup 798 0.00 Golf E-blast 0 0.00 Meeting Planner 0 0.00 Grand Total: 1,156 27.93 Phase V of Southwest Florida Page 2 of 15 January 23, 2017 Detailed Staff Reports 12 82 of 95 12/31/2016 Guide # of Requests Quantity Naples, Marco Island, Everglades CVB Guide Request Summary by Guide For the month of December 2016 Rack Brochure (Portuguese) 5 5 Rack Brochure (Spanish) 8 8 Visitor's Guide (English) 350 341 Visitor's Guide (German) 5 5 359 368Grand Total: 353Unigue requests for guides: Phase V of Southwest Florida Page 3 of 15 January 23, 2017 Detailed Staff Reports 12 83 of 95 12/31/2016 Current Year Source Month YTD Month YTD % YTD% YTD Last Year Naples, Marco Island, Everglades CVB Guide Request Summary by Source For the month of December 2016 0 1 0.07% 0 0 0.00% Consumer Shows 0 0 0.00% 0 0 0.00% Events 0 0 0.00% 0 0 0.00% Group Markets 0 0 0.00% 0 0 0.00% International Markets 0 0 0.00% 2 2 0.04% Leisure Markets 348 1,378 98.64% 4,280 5,493 97.57% Meeting Planners 0 0 0.00% 0 0 0.00% Meetings 0 0 0.00% 1 1 0.02% Miscellaneous 4 15 1.07% 11 28 0.50% Newspaper 0 1 0.07% 0 0 0.00% Niche Markets 0 1 0.07% 19 105 1.87% Radio 1 1 0.07% 0 0 0.00% Spring/Summer In-State Campaign 0 0 0.00% 0 1 0.02% Travel Agents 0 0 0.00% 0 0 0.00% Grand Total: 353 1,397 4,313 5,630 * YTD = Fiscal Year to Date Phase V of Southwest Florida Page 4 of 15 January 23, 2017 Detailed Staff Reports 12 84 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Request Summary by For the month of December 2016 Media # of Requests YTD % YTD TOUR BOOK FROM 3 ACE 0 1 100.00% 0 1 100.00% 0Grand Total: 1 *YTD = Fiscal Year to Date Phase V of Southwest Florida Page 5 of 15 January 23, 2017 Detailed Staff Reports 12 85 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Request Summary by Leisure Markets For the month of December 2016 Media # of Requests YTD % YTD Consumer Directories 2010 Naples, Marco Island & the Everglades Visitors Guide 0 1 0.20% 2010 Visit Florida Magazine 0 2 0.40% 2016 VISIT FLORIDA Magazine - Quick Check 31 367 73.99% 2016 VISIT FLORIDA Magazine - Specific Target 17 124 25.00% Attractions, Boating, Beaches, Fishing, Tennis, Family Trave 1 1 0.20% Northwest, Southeast & The Florida Keys, Outdoors & Nature - 1 1 0.20% Consumer Directories 50 496 35.99% Consumer E-Marketing ParadiseCoast.com 298 881 100.00% Miles Media Imports 298 880 99.89% Phone 0 1 0.11% Consumer E-Marketing 298 881 63.93% Consumer Magazines Other/Unknown 0 1 100.00% Consumer Magazines 0 1 0.07% 348Grand Total: 1378 *YTD = Fiscal Year to Date Phase V of Southwest Florida Page 6 of 15 January 23, 2017 Detailed Staff Reports 12 86 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Request Summary by Miscellaneous For the month of December 2016 Media # of Requests YTD % YTD Friend/Relative 1 4 28.57% Other/Unknown 3 10 71.43% Travel Agent TCTIA FAM October 2011 0 1 100.00% Travel Agent 0 1 6.67% 4Grand Total: 15 *YTD = Fiscal Year to Date Phase V of Southwest Florida Page 7 of 15 January 23, 2017 Detailed Staff Reports 12 87 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Request Summary by Newspaper For the month of December 2016 Media # of Requests YTD % YTD Newsday Travel Section February 2, 2015 0 1 100.00% 0 1 100.00% 0Grand Total: 1 *YTD = Fiscal Year to Date Phase V of Southwest Florida Page 8 of 15 January 23, 2017 Detailed Staff Reports 12 88 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Request Summary by Niche Markets For the month of December 2016 Media # of Requests YTD % YTD Niche Markets (Bridal/Honeymoon) Bridal Guide March/April 2016 0 1 100.00% Niche Markets (Bridal/Honeymoon) 0 1 100.00% 0Grand Total: 1 *YTD = Fiscal Year to Date Phase V of Southwest Florida Page 9 of 15 January 23, 2017 Detailed Staff Reports 12 89 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Request Summary by Radio For the month of December 2016 Media # of Requests YTD % YTD Travel With Kal show on WLIS/WMRD in Connecticut 1 1 100.00% 1 1 100.00% 1Grand Total: 1 *YTD = Fiscal Year to Date Phase V of Southwest Florida Page 10 of 15 January 23, 2017 Detailed Staff Reports 12 90 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Guide Request Summary by State For the month of December 2016 Current Year State Month YTD Month YTD % YTD% YTD Last Year Florida 90 365 28.52% 3,734 3,968 73.47% New York 18 78 6.09% 33 103 1.91% Ohio 26 74 5.78% 25 101 1.87% Pennsylvania 17 60 4.69% 35 98 1.81% Illinois 10 57 4.45% 45 109 2.02% Texas 9 50 3.91% 8 51 0.94% Michigan 7 47 3.67% 19 76 1.41% Massachusetts 10 41 3.20% 13 34 0.63% New Jersey 9 39 3.05% 38 76 1.41% Wisconsin 11 39 3.05% 14 55 1.02% Minnesota 14 36 2.81% 17 67 1.24% Indiana 6 34 2.66% 20 53 0.98% California 4 29 2.27% 17 42 0.78% Maryland 5 22 1.72% 12 46 0.85% Missouri 6 22 1.72% 7 31 0.57% North Carolina 4 22 1.72% 7 34 0.63% Virginia 8 20 1.56% 10 38 0.70% Georgia 3 19 1.48% 73 100 1.85% South Carolina 2 18 1.41% 6 15 0.28% Tennessee 4 17 1.33% 12 34 0.63% Arkansas 1 15 1.17% 7 13 0.24% Kentucky 5 15 1.17% 2 16 0.30% Colorado 4 14 1.09% 7 24 0.44% Connecticut 5 13 1.02% 14 35 0.65% Iowa 4 13 1.02% 8 23 0.43% Nebraska 2 13 1.02% 2 6 0.11% Alabama 1 11 0.86% 6 15 0.28% Louisiana 1 10 0.78% 2 8 0.15% Mississippi 5 10 0.78% 3 15 0.28% Oklahoma 1 7 0.55% 3 9 0.17% Phase V of Southwest Florida Page 11 of 15 January 23, 2017 Detailed Staff Reports 12 91 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Guide Request Summary by State For the month of December 2016 Current Year State Month YTD Month YTD % YTD% YTD Last Year Arizona 1 6 0.47% 0 4 0.07% Delaware 1 6 0.47% 3 10 0.19% Kansas 1 6 0.47% 4 13 0.24% Rhode Island 0 6 0.47% 5 7 0.13% New Hampshire 3 5 0.39% 3 8 0.15% Washington 0 5 0.39% 3 10 0.19% Idaho 1 4 0.31% 2 4 0.07% West Virginia 0 4 0.31% 3 6 0.11% District of Columbia 2 3 0.23% 0 0 0.00% Maine 0 3 0.23% 0 10 0.19% Montana 1 3 0.23% 1 2 0.04% Alaska 1 2 0.16% 1 2 0.04% South Dakota 1 2 0.16% 1 3 0.06% Utah 1 2 0.16% 2 4 0.07% VE 0 2 0.16% 0 0 0.00% Wyoming 1 2 0.16% 0 0 0.00% Hawaii 0 1 0.08% 0 0 0.00% Nevada 0 1 0.08% 0 1 0.02% New Mexico 1 1 0.08% 0 2 0.04% North Dakota 0 1 0.08% 2 9 0.17% Oregon 1 1 0.08% 3 8 0.15% PU 1 1 0.08% 0 0 0.00% Puerto Rico 0 1 0.08% 2 2 0.04% RH 0 1 0.08% 0 0 0.00% Vermont 0 1 0.08% 1 1 0.02% Armed Forces 0 0 0.00% 0 0 0.00% Virgin Island 0 0 0.00% 0 0 0.00% Grand Total: 309 1,280 4,235 5,401 * YTD = Fiscal Year to Date Phase V of Southwest Florida Page 12 of 15 January 23, 2017 Detailed Staff Reports 12 92 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Guide Request Summary by Country For the month of December 2016 Current Year Country Month YTD Month YTD % YTD% YTD Last Year USA 309 1,280 91.62% 4,235 5,401 95.93% Canada 26 54 3.87% 18 58 1.03% United Kingdom 2 12 0.86% 6 25 0.44% Argentina 5 10 0.72% 2 5 0.09% Brazil 3 8 0.57% 4 10 0.18% Germany 2 6 0.43% 4 14 0.25% Sweden 1 4 0.29% 0 4 0.07% Denmark 0 2 0.14% 0 1 0.02% France 0 2 0.14% 1 5 0.09% Italy 0 2 0.14% 0 2 0.04% Korea, Republic Of 0 2 0.14% 0 1 0.02% Netherlands 0 2 0.14% 1 1 0.02% Norway 1 2 0.14% 1 3 0.05% Australia 1 1 0.07% 2 3 0.05% Belgium 0 1 0.07% 1 3 0.05% China 0 1 0.07% 0 0 0.00% Ghana 0 1 0.07% 0 0 0.00% India 0 1 0.07% 0 1 0.02% Malaysia 1 1 0.07% 0 0 0.00% Nigeria 1 1 0.07% 0 1 0.02% Poland 0 1 0.07% 0 0 0.00% Puerto Rico 0 1 0.07% 0 0 0.00% Serbia And Montenegro 0 1 0.07% 0 2 0.04% Switzerland 1 1 0.07% 0 1 0.02% Antigua And Barbuda 0 0 0.00% 0 1 0.02% Indonesia 0 0 0.00% 0 1 0.02% Ireland 0 0 0.00% 0 1 0.02% Israel 0 0 0.00% 0 1 0.02% No Address Given 0 0 0.00% 38 84 1.49% Uruguay 0 0 0.00% 0 1 0.02% Phase V of Southwest Florida Page 13 of 15 January 23, 2017 Detailed Staff Reports 12 93 of 95 12/31/2016 Grand Total: 353 1,397 4,313 5,630 * YTD = Fiscal Year to Date Phase V of Southwest Florida Page 14 of 15 January 23, 2017 Detailed Staff Reports 12 94 of 95 12/31/2016 Naples, Marco Island, Everglades CVB Special Fulfillment Requests by Category For the month of December 2016 % YTDYTDMonthMedia Grand Total: * YTD = Fiscal Year to Date Phase V of Southwest Florida Page 15 of 15 January 23, 2017 Detailed Staff Reports 12 95 of 95