Backup Documents 10/14/2014 Item #16F4 16F IL
ORIGINAL DOCUMENTS CHECKLIST & ROUTING SLIP
TO ACCOMPANY ALL ORIGINAL DOCUMENTS SENT TO
THE BOARD OF COUNTY COMMISSIONERS OFFICE FOR SIGNATURE
Print on pink paper. Attach to original document. The completed routing slip and original documents are to be forwarded to the County Attorney Office
at the time the item is placed on the agenda. All completed routing slips and original documents must be received in the County Attorney Office no later
than Monday preceding the Board meeting.
**NEW** ROUTINGSLIP
Complete routing lines#1 through#2 as appropriate for additional signatures,dates,and/or information needed. If the document is already complete with the
exception of the Chairman's signature,draw a line through routing lines#1 through#2,complete the checklist,and forward to the County Attorney Office.
Route to Addressee(s) (List in routing order) Office Initials Date
1.
2.
3. County Attorney Office County Attorney Office CMG 10/23/14
4. BCC Office Board of County
Commissioners A`
5. Minutes and Records Clerk of Court's Office Bn ' 1 +tit
PRIMARY CONTACT INFORMATION
Normally the primary contact is the person who created/prepared the Executive Summary. Primary contact information is needed in the event one of the
addressees above,may need to contact staff for additional or missing information.
Name of Primary Staff Chris O'Bri n, Sr. Sports Marketing Phone Number 252-4267
Contact/ Department Manager
Agenda Date Item was 10/14/14 Agenda Item Number 16-F-4
Approved by the BCC
Type of Document Small Market Grant Program Application Number of Original One
Attached Documents Attached
PO number or account
number if document is N/A
to be recorded
INSTRUCTIONS & CHECKLIST
Initial the Yes column or mark"N/A"in the Not Applicable column, whichever is Yes N/A(Not
appropriate. (Initial) Applicable)
1. Does the document require the chairman's original signature? CMG
2. Does the document need to be sent to another agency for additional signatures? If yes, CMG
provide the Contact Information(Name; Agency;Address;Phone)on an attached sheet.
3. Original document has been signed/initialed for legal sufficiency. (All documents to be CMG
signed by the Chairman, with the exception of most letters, must be reviewed and signed
by the Office of the County Attorney.
4. All handwritten strike-through and revisions have been initialed by the County Attorney's CMG
Office and all other parties except the BCC Chairman and the Clerk to the Board
5. The Chairman's signature line date has been entered as the date of BCC approval of the CMG
document or the final negotiated contract date whichever is applicable.
6. "Sign here"tabs are placed on the appropriate pages indicating where the Chairman's CMG
signature and initials are required.
7. In most cases(some contracts are an exception),the original document and this routing slip CMG
should be provided to the County Attorney Office at the time the item is input into SIRE.
Some documents are time sensitive and require forwarding to Tallahassee within a certain
time frame or the BCC's actions are nullified. Be aware of your deadlines!
8. The document was approved by the BCC on 10/14/14 and all changes made during CMG ,• �� .
the meeting have been incorporated in the attached document. The County �
Attorney's Office has reviewed the changes,if applicable.
9. Initials of attorney verifying that the attached document is the version approved by the
BCC, all changes directed by the BCC have been made,and the document is ready,(or the
Chairman's signature. i 1<C Ake.>:..'
L:Forms/County Forms/BCC Forms/Original Documents Routing Slip WWS Original 9.03.04,Revised 1.26.05,Revised 224.,95;Revised 11/30/12
. 4
16F
Martha S. Vergara
From: Martha S. Vergara
Sent: Wednesday, October 29, 2014 10:43 AM
To: OBrien, Chris
Subject: Small Market Grant Application (Item #16F4 10/14/14 BCC Meeting)
Attachments: Chris O'Brien.pdf
Hi Chris,
Thanks for getting back to me, attached is a scanned copy of the grant application.
Have a great rest of week,
Martha Vergara, BMR Senior Clerk
Minutes and Records Dept.
Clerk of the Circuit Court
& Value Adjustment Board
Office: (239) 252-7240
Fax: (239) 252-8408
E-mail: martha.vergara(cr�collierclerk.com
1
16F 4
FLORIDA SPORTS
F tl
kg
Small Market Grant Program
Application
I. APPLICANT INFORMATION
1. Organization Name: Collier County c/o Naples,Marco Island and Everglades CVB
2. Organization Contact: Chris OBrien
3. Title:_Sr Sports Marketing Manager 4.E-mail: chrisobrien@colliergov.net
5. Phone: 239-252-4267 6. Fax:
7. Address:_2660 N Horseshoe Drive,Naples FL 34104
II. FUNDING REQUEST
1. Amount Requested: $ $5000
2. Have you received FSF funding for this event in the past? ❑Yes •No
III. EVENT INFORMATION
1. Event Title: HITS Triathlon Series-Naples FL
2. Event Date(s): January 10-11,2015
3. Brief description of event(format,qualifying criteria,ages,etc.):
HITS produces an exceptional series of 10 National triathlons that deliver a challenging multi-sport experience,with
courses geared to the needs,level of training,endurance capacity and personal goals of each athlete.At each venue we
offer five triathlon races over a 2-day period consisting of swim,bike and run. In addition to providing a product for
the seasoned athlete,we believe it's also important to introduce the sport of triathlon to those who may have never
thought that they could compete in or complete a triathlon.There is no qualifying criteria per say,though we are
sanctioned by the USA Triathlon(USAT)and adhere to their governing body's guidelines and rules. Athletes must be
18 years of age in order to compete in the Full Distance race, 16 yrs for the Half distance, 12yrs for the Olympic&
Sprint distances and 7 yrs old for the Open.
4. Sport(s)involved: Triathlon (Swim, Bike&Run)
5. Location(s): Vanderbilt Beach Boulevard,City of Naples& Collier County public roads
6. Proposed facility(ies): Vanderbilt Beach area
7. Has the facility been secured? • Yes ❑ No
8. Facility contact: Name: Mark Burtchin(ROW Permitting) Phone: 239-252-5165
Barry Williams(Parks&Rec) Phone: 239-452-4035
9. Event Owner/Sanctioning Body:_HITS. Inc./USA Triathlon
Event Owner contact: Name:_Tom Struzzieri Phone: 845-246-8833
10. Event director: Name: Mark Wilson Phone: 845-247-7275
11. Event History(most recent, regardless of location)PLEASE LIST YEAR OF EVENT:
Previous Location/Date(s): Vanderbilt Beach Boulevard,City of Naples&Collier County public roads/January 11-12,2013
Contact Name/Phone: Mark Burtchin(ROW Permitting)239-252-5165 Barry Williams(Parks&Rec)239-452-4035
Out-Of-State Participants: 964 Room Nights: 750
Out of State Economic Impact: $ 208,388 FSF Funding: $ 0
16F 4 ,
Previous Location/Date(s):Vanderbilt Beach Boulevard,City of Naples&Collier County public roads/January 12-13,2013
Contact Name/Phone:Mark Burtchin(ROW Permitting)239-252-5165 Barry Williams(Parks& Rec)239-452-4035
Out-Of-State Participants:_656 Room Nights: 600
Out of State Economic Impact: $_ 163,050 FSF Funding: $ 0
12. Was the event secured through a bid? No ❑
If yes,please include appropriate documentation**.
If no, please explain how it was secured.
Mutual agreement to continue event with commitments of community support to HITS
13. Will you expend any bid fee monies prior to your event? Yes ❑ No
If so,how much and when?
14. What is the overall event plan(include schedules,competition details,special events,etc.):
This is a National and International event that brings visitors and a lot of attention to Naples. It is an expensive logistical
effort with a series of five separate triathlon races over a 2-day period consisting of swim,bike and run. Full and Half
distance triathlons on Day 1 with Olympic, Sprint&Open distances on Day 2. The event weekend also includes a 3 day
Health&Fitness Festival Expo with national vendors. The HITS Naples Triathlon event is held to provide an outlet for
all skill levels from amateur to expert, for both local and out-of-town athletes to compete in an well-organized race
located in a desirable location. The Full distance is the longest and most difficult and accordingly will draw the most
serious of athletes. They are willing to travel far and invest money to participate. For example,the winner of the event
we just held in Palm Springs, California traveled from France and our 2014 Naples race had participants from as far
away as Germany,Canada, England and Columbia.
15. Summarize the marketing plan for the event to include all media(s),timeline and if you are paying a
promotional or production expense to obtain event coverage.
Principally select regional and local advertising in newspapers and weekly publications such as Endurance Magazine and
Endurance Sports Media Group, complemented by national digital and print advertising campaign in endurance focused
media(Active.com,Endurance Sportswire etc.); local and regional distribution of rack cards and posters;attendance at
triathlon and running expos. Video production crew documents event and video elements are used in website promotion
campaigns. Magazine ads in Florida Running and Triathlete. Working with Lou Hammond PR in New York to distribute
human interest stories and other aspects of the race. Coverage locally by tv and news/web outlets.
16. What benefits associated with this event will the Florida Sports Foundation receive if funding is provided?
(Please attach appropriate sponsor benefit list if applicable)
-FSF will receive recognition in all available HITS Advertising for the HITS Triathlon Naples
-FSF will receive scoreboard recognition during all competitions
-FSF will receive the opportunity to provide promotional material in all Goodie Bags distributed to the participants at the
events
-FSF will receive public address announcements during each competition day
-FSF will receive a full-page color advertisement in the Official Athlete guide
-FSF's logo and link will be displayed on the HITS naples section of the Official HITS Triathlon Series Website
Small Market Grant Program Application
Florida Sports Foundation—2013
Page 2
16F 4 -
-FSF will have the opportunity to conduct Focus Groups studies at the HITS Naples Triathlon in order to gain valuable
information about the endurance sports demographic
-FSF may request additional sponsorship amenities from HITS and participate in select cross-promotional opportunities
-FSF logo will appear on all complimentary athlete T-Shirts that each of our competitors receives.
17. Will the event be televised? Yes El No•
(If yes,list network,date,time,and commercial opportunity for the FSF):
IV. COMMUNITY SUPPORT
1. List any matching funds that have been secured for this event and the source.
Source Amount
CVB $ 6500.00
Planning and logistic support $ staff time
Hotel selection and venue assistance $ staff time
V. ECONOMIC IMPACT/PARTICPATION PROJECTIONS
1. Total expected Participants(competitors,coaches,trainers,officials,etc.)
ADULT Out-of-State: 575 In-State: 685
YOUTH Out-of-State: 47 In-State: 56
2. Total expected Spectators(fans,family, friends,etc.)
ADULT Out-of-State: 420 In-State: 525
YOUTH Out-of-State: 35 In-State: 55
3. Total expected Media
Out-of-State: 10 In-State: 15
4. Estimate the projected Direct Out-of-State Economic Impact of the Event(please use participation
projections outlined in questions 1-3 above): *Note: The Average Daily Spending(ADS)figure is what is used
by the State of Florida.
#Of out-of-state Adult Participants 575 x avg. length of stay_3 x$150(ADS)_$ 258750
#Of out-of-state Adult Spectators 420 x avg. length of stay 3 x$150(ADS)=$ 189000
#Of out-of-state Youth Participants 47 x avg. length of stay 3 x$75 (ADS) =$ 10575
#Of out-of-state Youth Spectators 35 x avg. length of stay 3 x$75 (ADS) =$ 7875
#Of out-of-state Media/Professional 10 x avg. length of stay 3 x$150(ADS)=$ 4,500
TOTAL PROJECTED DIRECT OUT-OF-STATE ECONOMIC IMPACT: $ 470,700
5. Revenue Estimates Generated by Out-of-State Participants/Spectators
(Use total projection out-of-state economic impact number from above to complete these figures)
STATE SALES TAX
Direct Out-of-State Economic Impact x$.06= $ 28,242
Small Market Grant Program Application
Florida Sports Foundation—2013
Page 3
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6. Total Hotel Impact(In-State and Out-of-State):
#Of Rooms 975 x Avg.#of nights_2_x Avg.Room Rate$ 175=$ 341,250.00
Transient Lodging Tax/Bed Tax(if applicable)
Total Hotel Impact x lodging/bed tax rate .04 (example.03)= $ 13,650_
VI. PROJECTED EXPENSES
Please list intended use of funds:
1
PARTICIPANT'S PROJECTED EXPENSES
REIMBURSEABLE EXPENSES CASH
` Collier County Sheriff-Law Enforcement Services 46,709
Permits/Property use 2,275
Equipment Rentals(Lights,Portable toilets etc.) 4,090
Awards 1,943
Participant Tee-Shirts 5,277
60,294
TOTAL PARTICIPANT'S EXPENSE
Please note: If funding is provided,payment/reimbursement occurs after the event by submitting invoices totaling the
amount provided. The following summarizes the allowable/disallowable expenses that may be used for reimbursement
Allowable Expenses: Disallowable Expenses:
promotion,marketing,and programming general and administrative expenses
paid advertising and media buys building,renovating and/or remodeling
production and technical expenses permanent equipment purchases
site fees/costs(contract help,rentals, insurance) debts incurred prior to the funding
rights fees, sanction fees,non-monetary awards programs,which solicit advertising
travel(if approved by FSF in advance) hospitality or social functions
SIGNATURE
Area Sports Commission Signature/Disclaimer:
We, the undersigned, hereby certify that we have read and understand the Florida Sports Foundation
Small Market Grant Program Policies and Procedures, and that all information included with our
application is true and correct.
iit
AL_ _ Chairman p c \ -\
'POM HENN G Board of County Commissioners
Q►1/4,14114 4 aturei Applicant Title Date
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