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TDC Agenda 04/25/2016
Collier County, FL : April 25, 2016 Page 1 of 2 April 25, 2016 MEETING AGENDA&NOTICE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Collier County Government Center,Administration Bldg. F, 3rd Floor 3299 East Tamiami Trail, Naples, FL 34112 April 25, 2016 8:3o am Collier County Commission Chambers * Requires TDC Action 1. Call to Order 2. Pledge of Allegiance 3. Roll Call 4. *Changes and Approval of Agenda 5. *Approval of TDC Minutes a. *Regular Meeting 3/28/16 6. Presentations/ Public Comment- (3 minutes each) 7. New Business a. *Sunshine Law Review-County Attorney's Office b. *ITB 16-6622 Wildlife Receptacle Containers -Barry Williams c. *Restripe Vanderbilt Beach Parking Garage -Barry Williams d. *TDC Cat. A Grant Application -Ann Olesky Fishing Pier Repairs -Barry Williams e. *TDC Cat. A Grant Application Beach Facilities Seasonal Maintenance Staff-Barry Williams f. *FY 16/17 TDC Category A Beach Park Facilities Grant Applications (Fund 183) g. *Recommendation to pay Paradise Advertising past due invoices h. *FBU Media Coverage Contract 8. Old Business a. *Paradise Advertising Payment Analysis — requested follow up from 3-28-16 9. Marketing Partner Reports http://www.col l iergov.net/your-government/advisory-boards-and-authorities/tourist-develo... 4/22/2016 Collier County, FL : April 25, 2016 Page 2 of 2 a. Research Data Services —Walter Klages b. Paradise Advertising-Nicole Delaney c. Lou Hammond&Associates — PR Services-JoNell Modys d. Tax Collections-Jack Wert e. Miles Media-Website Activity f.Atilus- Search Engine Optimization g. Phase V- Fulfillment Services 1o. Tourism Staff Reports a. Director—Jack Wert b. Sales&Marketing— Debi DeBenedetto c. Public Relations&Communications —JoNell Modys d. Film Office — Maggie McCarty e. Sports Marketing— Michael Obyc f. International Representatives—Jack Wert g.Visitor Centers — Lori Lou Waddell 11. Detailed Staff Reports 12. Council Member Discussion 13. Next Scheduled Meeting Date/Location —May 23, 2016 Collier County Government Center, Administration Bldg. F, 3rd Floor, 3299 East Tamiami Trail,Naples, Florida 34112 14.Adjournment All interested parties are invited to attend, and to register to speak and to submit their objections, if any, in writing, to the board prior to the meeting if applicable. For more information, please contact Jack Wert at(239) 252-2402. If you are a person with a disability who needs any accommodation in order to participate in this proceeding,you are entitled, at no cost to you, to the provision of certain assistance. Please contact the Collier County Facilities Management Department located at 3335 Tamiami Trail East, Suite 101, Naples, FL 34112-5356, (239) 252-8380. Public comments will be limited to 3 minutes unless the Chairman grants permission for additional time. Collier County Ordinance No. 99-22 requires that all lobbyists shall,before engaging in any lobbying activities (including,but not limited to, addressing the Board of County Commissioners)before the Board of County Commissioners and its advisory boards, register with the Clerk to the Board at the Board Minutes and Records Department. http://www.colliergov.net/your-government/advisory-boards-and-authorities/tourist-develo... 4/22/2016 March 28, 2016 MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL MEETING Naples, Florida, March 28, 2016 LET IT BE REMEMBERED the Collier County Tourist Development Council in and for the County of Collier, having conducted business herein, met on this date at 8:30 AM in a REGULAR SESSION in Building "F" of the Government Complex, Naples, Florida with the Following members present: Chairman: Commissioner Penny Taylor Vice Chairman: Rick Medwedeff Clark Hill Murray H. Hendel Susan Becker (Excused) Robert Miller Ed (Ski) Olesky John Sorey, III Larry Sacher ALSO PRESENT: Jack Wert, Tourism Director Gary McAlpin, Manager, Coastal Zone Management Colleen Greene, Assistant County Attorney Kelly Green, Tourist Development Tax Coordinator Barry Williams, Director, Parks and Recreation Parker Medley, Sports Marketing Michael Oybe, Sr. Sports Marketing Manager 1 March 28, 2016 Any persons in need of the verbatim record of the meeting may request a copy of the video recording from the Collier County Communications and Customer Relations Department or view online. 1. Call to Order—Commissioner Taylor Commissioner Taylor called the meeting to order at 8:30 A.M. 2. Pledge of Allegiance Pledge of Allegiance was recited. 3. Roll Call A quorum was established. 4. Changes and Approval of Agenda Mr. Sacher moved to approve the Agenda subject to hearing Item #7.i after Item #7.a. Second by Mr. Sorey. Carried unanimously 7— 0. 5. Approval of TDC Minutes a. Regular Meeting 2/22/16 b. Grant Workshop 1/13/16—continued to 3-28-16 Mr. Medwedeff moved to approve the minutes of the January 13, 2016 Grant Workshop and February 22, 2016 Regular Meeting as presented. Second by Mr. Hill. Carried unanimously 7- 0. 6. Presentations/Public Comment- (3 minutes each) Commissioner Taylor reported 3 Members (Murray Hendel, John Sorey, III and Rick Medwedeff) are vacating the TDC and Mr. Hendel, Mr. Sorey and Mr. Medwedeff spoke on their service to County. Mr. Olesky arrived at 8:41 a.m. Mr. Wert presented the 2016 Adrian Awards Certificates (5 gold, 3 silver and 2 bronze) Paradise Advertising received at the Hospitality Sales and Marketing Association event for their advertising campaigns with Convention and Visitor's Bureau. 7. New Business a. Re-solicitation of Tourism Marketing Services Mr. Wert provided the Executive Summary "Recommendation for the Tourism Development Council to recommend that the BCC elect not to approve the renewal of the Tourism Marketing and Promotion Contract #14-6295 with Paradise Advertising and Marketing, Inc. and to re-solicit these services for FY 17" dated March 28, 2016 for consideration. Commissioner Taylor reported vendors have contacted her expressing concern on the awarding of County contracts as the opportunities for vendors appear to be restricted. The current contract is a term of 6 years with Administrative renewal required every 2 years. The total contract size is $31M over a 6-year term and given it is at the stage of a 2-year renewal, recommended the contract be let out for bid. The main purpose is for transparency reasons, not lack of contract performance. She requested input from the public and Council on the recommendation. 2 March 28, 2016 Speaker Krista Cartee, Priority Marketing of Southwest Florida, Inc. supports re-bidding of the contract as there are many local vendors in the area who should be given an opportunity to provide a proposal. Mr. Sorey—does not support re-bidding the contract, performance by vendor has been good, review again in 2 years. Mr. Medwedeff—does not support re-bidding, changing vendors leads to a loss in momentum of the advertising programs, the current vendor has a good performance record. Mr. Hendel— supports re-bidding the contract as markets may have a tendency to change over time. Mr. Sacher—supports re-bidding, performance of current vendor is good, but supports re-bidding for transparency purposes. Mr. Hill—does not support re-bidding the contract, the $31M expended by the County includes pass through media costs with the vendor only receiving 15 percent commission as part of the contract (Mr. Wert reported the firm received approximately$300,000 for services in Fiscal Year 2014 when the total budget for promotions was $2.4M). Mr. Miller—does not support re-bidding the contract, performance by current vendor has been great and other firms had the opportunity to bid the services 2 years ago. Mr. Sorey moved to recommend the Board of County Commissioners approve the renewal of the Tourism Marketing and Promotion Contract#14-6295 with Paradise Advertising and Marketing, Inc. and to not re-solicit these services for FY 17, but review the contract in 2 years when it is up for renewal again. Second by Mr. Medwedeff. Speaker Hope Daley, Guerilla Media expressed concern much of the work associated with the contract is "outsourced" and there are local companies that could provide the necessary services to support the contract and should be given an opportunity to participate in the process. Motion carried 4 "yes"—3 "no." Commissioner Taylor, Mr. Hendel and Mr. Sacher voted "no." The Council requested staff to provide them an analysis of the actual monetary payments made to Paradise Advertising and Marketing, Inc. absent of"pass through"costs. i. Seagate Drive Pathway Safety Improvements Mr. Williams presented the Executive Summary "Recommendation to approve change order #1 to McGee &Associates for safety improvements to the sidewalk/pathway connecting the Collier County parking lot at the end of Seagate Drive to the North Gulf Shore Boulevard beach access for $5,140 and make a finding that this expenditure promotes tourism" dated March 28, 2016 for consideration. He noted the proposal is to widen the sidewalk area from 4.75 to 13 feet to increase carrying capacity for cyclists, pedestrians and improve public safety. Mr. Sorey moved to recommend the Board of County Commissioners approve change order#1 to McGee & Associates for safety improvements to the sidewalk/pathway connecting the Collier County parking lot at the end of Seagate Drive to the North Gulf Shore Boulevard beach access 3 March 28, 2016 for $5,140 and hereby finds the item promotes tourism. Second by Mr. Miller. Carried unanimously 8—0. b. RFQ #16-6566 Media Monitoring Services Mr. Wert presented the Executive Summary"Recommendation to award Invitation to Bid#16- 6566, Media Monitoring to Cision US Inc. and make a finding that this expenditure promotes tourism" dated March 28, 2016 for consideration. He noted the services are specialized and no local vendors responded to the invitation. Mr. Medwedeff moved to recommend the Board of County Commissioners award Invitation to Bid #16-6566, Media Monitoring to Cision US Inc. and hereby finds the item promotes tourism. Second by Mr. Hendel. Carried unanimously 8— 0. c. RFP #16-6563 Tourism Research Services Mr. Wert presented the Executive Summary "Recommendation to award RFP #16-6563 for Tourism Research Services to Research Data Services, Inc., recommend approval of the County Attorney approved contract, and make a finding that this item promotes tourism" dated March 28, 2016 for consideration. He noted 2 proposals were received from qualified vendors and the Selection Committee recommended the contract be awarded to Research Data Services, Inc. The funds for the services are available and approved in the FY16 budget. Mr. Hendel moved to recommend the Board of County Commissioners award RFP#16-6563 for Tourism Research Services to Research Data Services, Inc., recommend approval of the County Attorney approved contract and hereby finds the item promotes tourism. Second by Mr. Medwedeff. Carried unanimously 8—0. d. RFP #15-6520 Tourism Public Relations Mr. Wert presented the Executive Summary "Recommendation to award RFP #15-6520 for Tourism Public Relations Services to Lou Hammond and Associates and recommend approval of the County Attorney approved contract with a finding that this expenditure promotes tourism" dated March 28, 2016 for consideration. He noted 7 proposals were received from qualified vendors and the Selection Committee recommended the contract be awarded to Lou Hammond and Associates. The funds for the services are available and approved in the FY16 budget. Estimates indicate the County receives $9M of indirect advertising benefits from the services. Mr. Medwedeff moved to recommend the Board of County Commissioners award RFP#15-6520 for Tourism Public Relations Services to Lou Hammond and Associates and recommend approval of the County Attorney approved contract and hereby finds the item promotes tourism. Second by Mr. Miller. Carried unanimously 8—0. e. FBU Revised Funding Proposal for 2016 -2017 Mr. Wert presented the Executive Summary "Recommendation to approve the 2016 Football University (FBU) event expenses using Category "B" Tourist Development Tax Funds with a local support budget of$86,000, approved the attached contract with All American Games, and make a finding that this expenditure promotes tourism" dated March 28, 2016 for consideration. He noted the funds will be utilized to pay for stadium rental fees, team transportation, game officials and trainers, trophies, security, etc. 4 March 28, 2016 Mr. Miller moved to recommend the Board of County Commissioners approve the 2016 Football University (FBU) event expenses using Category `B" Tourist Development Tax Funds with a local support budget of$86,000, approved the attached contract with All American Games and hereby finds the item promotes tourism. Second by Commissioner Taylor. Carried unanimously 8-0. f. Sports Marketing Event Support for May/June 2016 Events Mr. Oybe presented the Executive Summary "Recommend approval of Tourist Development Tax Category "B"funding to support the four upcoming FY 16 Sports Events up to $12,400.00 and make a finding that these expenditures promote tourism" dated March 28, 2016 for consideration. He noted the funds are proposed to be used for the FYSA (Florida Youth Soccer Association) State Cup - $5,200, USTA (United States Tennis Association) Florida Women's Open Pro circuit - $2,000, USSSA Collier Keep Calm & Playa Fastpitch - $2,000 and the Gulf Coast Lacrosse Classic - $3,200. for a total of$12,400. Mr. Sacher moved to recommend the Board of County Commissioners approve Tourist Development Tax Category "B"funding to support the four upcoming FY 16 Sports Events up to $12,400.00 and hereby finds the item promotes tourism. Second by Mr. Hendel. Carried unanimously 8—0. g. TDC Appointment Review Mr. Wert presented the Executive Summary "Tourist Development Council (TDC)Appointment Review" dated March 28, 2016 for consideration. He noted the following applications were received by the County from individuals who wish to be seated on the Council: Owner/Operator(1 seat available)—Mac Chaudhry; Non Owner/Operator (1 seat available)—Russell Burland,Nancy Kerns, Albert Katz and Donald York; Elected Officials (2 seats available)—Larry Sacher, City of Marco Island and a recommendation will be forthcoming in April for the City of Naples. Speakers Nancy Kerns, Russell Burland and Mac Chaudhry spoke on their desires to be seated on the Council. Mr. Sorey advised the Council on the qualifications of Donald York and Albert Katz. Mr. Medwedeff moved to recommend the Board of County Commissioners appoint Mac Chaudhry to the Tourist Development Council. Second by Mr. Sacher. Carried unanimously 8—0. Mr. Sorey moved to recommend the Board of County Commissioners appoint Larry Sacher to the Tourist Development Council. Second by Mr. Miller. Carried unanimously 8— 0. Mr. Sorey moved to recommend the Board of County Commissioners appoint Nancy Kerns to the Tourist Development Council. Second by Mr. Medwedeff. Carried unanimously 8—0. Commissioner Taylor moved to recommend the Board of County Commissioners appoint Albert Katz to the Tourist Development Council. Without a second the motion was not considered. 5 March 28, 2016 Break: 10:13 a.m. Reconvened: 10:25 a.m. h. Clam Pass Dredging- Pelican Bay Services District Neil Dorrell, Pelican Bay Foundation presented the Executive Summary "Recommendation to declare that emergency conditions exist at Clam Pass and in the Clam Bay Natural Resource Protection Area (NRPA) and ratify staff actions to quickly mobilize a dredging firm to restore sufficient tidal flushing prior to turtle nesting season, which starts on May 1, 2016" dated March 28, 2016 for consideration. He noted the proposed work is necessary to restore tidal flushing to prevent further environmental damage to Clam Bay and the cost of the work is estimated at $459,800. Mr. McAlpin reported the area is the responsibility of the Foundation, but it does require dredging at this time and the estimated price of the work is similar to the 2007 dredging which cost $450,000. Council discussion occurred on projections for the amount of County funds to be spent over the next 10 years on beach projects. Mr. Sorey moved to direct Staff to prepare an analysis of the data available for County capital projects for beaches and estuaries for the following time frames: The preceding 10 years (2006— 2016) and the next 10 years 2017—2027. The analysis is for information purposes and to include Clam Pass and those areas encompassing the City of Marco Island. Second by Mr. Hendel. Carried unanimously 8— 0. Mr. Sacher moved to recommend the Board of County Commissioners declare that emergency conditions exist at Clam Pass and in the Clam Bay Natural Resource Protection Area (NRPA) and ratify staff actions to quickly mobilize a dredging firm to restore sufficient tidal flushing prior to turtle nesting season, which starts on May 1, 2016 and hereby finds the item promotes tourism. Second by Mr. Olesky. Carried unanimously 8—0. j. 2016 Beach Renourishment Plan Mr. McAlpin presented the Executive Summary "Obtain a recommendation for approval of the 2016 Collier County Beach Renourishment Plan and make a finding that this item promotes Tourism" dated March 28, 2016 for consideration. He noted the request is divided into 5 areas highlighting the following: 1. Beach Renourishment • The proposed renourishment for 2016 includes Vanderbilt Beach (30K cy); Park Shore Beach (20—25K cy) and Pelican Bay Beaches (estimated at 10 -20K cy), to the extent requested by the Pelican Bay Services Division who reimburses the County the costs of the renourishment. • Added to the proposal is renourishment of Sugden Park Beach, an allowed use of Tourist Development Tax funds. • The work will be initiated after turtle nesting season (11/1/16). • The total estimate for the project is $3M - $4.5M and the specific bids for the work will be returned to the Council for consideration as they become available. • The Coastal Advisory Committee recommended approval of the proposed plan by a vote of7-0. 6 March 28, 2016 2. Five Year Sand Supply Approval for the supply would eliminate the County requirement to bid the material on a yearly basis. Provide more flexibility and efficiency in scheduling the renourishment. The bid will entail two portions, the sand source and the cost to haul the sand per mile. There are 3 sources under consideration, Stewart Mine in Immokalee, a mine in Witherspoon and Lake Wales, Fl. The specifications for the grains size of sand will be increased from .33" diameter to .40" diameter which will allow for a steeper angle of repose, a more reliable source of sand and less erosion. 3. Engineering Services For the engineering services required for the project. 4. Sugden Lake Renourishment Sugden Lake Beach is in need of renourishment which is an allowed use of TDC funds, no site drawings or engineering design is required for the work. 5. Permit Restrictions The newly issued permit restricts the trucks operations on Corkscrew Road to daylight hours. Mr. Sorey moved to recommend the Board of County Commissioners approve the 2016 Collier County Beach Renourishment Plan and hereby finds the item promotes tourism. Second by Mr. Olesky. Carried unanimously 8—0. k. Collier Creek Dredging Mr. McAlpin presented the Executive Summary "Recommendation to accept Bid No. 16-6601 Collier Creek Interim Dredging from Waterfront Property Services, LLC dba Gator Dredging dated 2/18/2016 for a bid price of a $708,000; authorize anticipated mobilization savings of$120,000 to be split equally between Collier County and the Hideaway Beach District through utilization of the same contractor; authorize the Chairman to execute a contract to perform this work; authorize necessary budget amendment; and make a finding that this item promotes tourism. Project No. 195- 90064" dated March 28, 2016 for consideration. He noted: • The project has been approved by the County in response to a request by the City of Marco Island to address boater safety issues at the mouth of Collier Creek. • The County conducted a feasibility study on the issue and will be developing a long term plan to address the issue, and this dredging proposal is the first phase to be addressed. • If the County is able to combine the mobilization with work at Hideaway Beach, the cost of the work will be $648,000; if separate mobilization is required the cost will be $708,000. Mr. Sacher moved to recommend the Board of County Commissioners accept Bid No. 16-6601 Collier Creek Interim Dredging from Waterfront Property Services, LLC dba Gator Dredging dated 2/18/2016 for a bid price of a $708,000; authorize anticipated mobilization savings of $120,000 to be split equally between Collier County and the Hideaway Beach District through utilization of the same contractor; authorize the Chairman to execute a contract to perform this 7 March 28, 2016 work; authorize necessary budget amendment; and hereby finds the item promotes tourism. Second by Medwedeff. Carried unanimously 8—0. Mr. Hendel and Mr. Sacher left the meeting at 11:04 a.m. 8. Old Business a. Detailed Quarterly Financial Review—Information Only Mr. Wert provided the "Tourist Development Tax Quarterly Financial Review" for information purposes. He noted the report was updated based on input from the Council during the February meeting. 9. Marketing Partner Reports Mr. Wert presented the Slideshow "Marketing Partner Reports—March 28, 2016" including the following reports presented by Staff and Consultants: a. Research Data Services—Jack Wert "Research Report—Klages Research and Research Data Services, Inc. b. Paradise Advertising—Cedar Hames/Tom Merrick/Glenn Bowman Paradise Advertising and Marketing, Inc—Marketing Report Cedar Hames, Paradise noted many of the funds awarded under their contract support placement of media material and they do have an office in Naples. Diving and Fishing Tourism Staff reported consideration is being given to expanding marketing efforts in the diving industry, however it is anticipated it will be another year before the industry has developed the competitive infrastructure necessary to adequately market a quality product for the area. Fishing promotions will be considered during the summer advertising campaign. c. Lou Hammond & Associates—PR Services—Jack Wert "Lou Hammond&Associates and CVB PR Team Public Relations Report" d. Tax Collections—Jack Wert "Collier County Tax Collector Tourist Tax Collections" e. Miles Partners, Inc.—Website Activity—Jack Wert "Web Site Analytics" f. Sales and Marketing Technologies—Search Engine Optimization—Jack Wert "Digital/Social Media Marketing" g. Phase V - Fulfillment Services—Jack Wert "Phase V Fulfillment Services" 10. Tourism Staff Reports 8 March 28, 2016 The following reports were submitted by Staff: a. Director—Jack Wert b. Sales & Marketing—Debi Benedetti c. Public Relations & Communications—Jonell Modys d. Film Office—Jack Wert e. Sports Council—Jack Wert f. International Representatives—Jack Wert g. Visitor Centers —Lori Lou Waddell 11. Detailed Staff Reports Submitted 12. Council Member Discussion None 13. Next Scheduled Meeting Date/Location—April 25,2016—8:30 a.m. Collier County Government Center, Administration Bldg. F, 3rd Floor,3299 East Tamiami Trail, Naples, Florida 34112 There being no further business for the good of the County, the meeting was adjourned by order of the chair at 11:50 A.M. COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Chairman, Commissioner Penny Taylor These minutes approved by the Board/Committee on as presented or as amended . 9 FLORIDA SUNSHINE LAW REQUIREMENTS The Florida Sunshine Law requires that meetings to which it applies be noticed, open to the public, and recorded(minutes are sufficient). The law is intended to make the decision process open to the public, not just the final decisions themselves. The Florida Sunshine Law applies to Tourist Development Council(TDC)meetings, committee meetings, and special task force meetings. What triggers the application of the law is any discussion between TDC members relating to a TDC issue. Thus,when any two or more members of the TDC meet to discuss a matter on which it is foreseeable that the TDC will take action, the law applies. The law also applies to any discussions prior to the start, during a recess or after a TDC Council or committee meeting. The Sunshine Law applies to written, electronic(e-mail,chat, etc.) and telephone communication in which there is an exchange of ideas between the members. A memo from one board member to another,where there is no opportunity for discussion or feedback, is not a considered a meeting. However,where there is opportunity for comment between members, a"virtual"meeting occurs. If a meeting includes some members and some non members, the presence of at least two TDC members triggers the application of the law. The penalties for violating the Florida Sunshine Law include removal from office, 60 days in prison and a$500 fine for each violation. There are many nuances to the law relating to specific situations.Please call me with particular concerns you might have at 239-252-2402 or jackwert@colliergov.net. I will either get you the answer, or I will refer you to the County Attorney's Office for direction. April 25, 2016 New Business 7-b 1 of 3 EXECUTIVE SUMMARY Recommendation to approve the expenditure of $58,803 for the purchase of wildlife proof waste receptacles for Collier County beach park facilities under TDC Category "A" grant and make a finding that this expenditure promotes tourism. OBJECTIVE: To keep County beach park facilities clean for the benefit of the public. CONSIDERATIONS: On April 27, 2015 the Tourist Development Council approved the Category "A" grant applications submitted by the Parks and Recreation Division. The grant applications included up to $60,000 to purchase and install wildlife proof trash stations throughout county beach park facilities. These receptacles help keep wildlife from accessing waste avoiding pollution in our beach park areas. Upon approval of the grant by the TDC, the Division obtained three quotes for the items and submitted the expenditure for approval at the February 22, 2016 TDC meeting. Due to the Board's Purchasing Policy, purchases over $50,000 require a solicitation process through the Procurement Services Division. Therefore, Parks and Recreation worked with Procurement staff to post an Invitation to Bid (ITB) No. 16-6623 "Purchase of Waste Containers" on March 11, 2016. E-mail notices were sent to 487 vendors with 27 vendors downloading the solicitation. Four bids were received by the deadline of March 22, 2016 with one bidder found non-responsive. Staff is requesting that TDC approve the $58,803. The waste containers will be purchased from Wausau Tile as the lowest qualified and responsive vendor. FISCAL IMPACT: Funding in the amount of $60,000 for wildlife proof waste receptacles is available as approved in the TDC Fund 183 (beach park facilities). GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan from this action. LEGAL CONSIDERATIONS: This item has been approved as to form and legality and requires a majority vote for approval. — CMG ADVISORY BOARD RECOMMENDATION: The Parks and Recreation Advisory Board approved this project with a 5-0 vote on April 15, 2015. April 25, 2016 New Business 7-b 2 of 3 RECOMMENDATION: That the TDC approve the expenditure of $58,803 for the purchase of wildlife proof trash receptacles and make a finding that this expenditure promotes tourism. 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CO Y -0 N Z 2 v1 w a Q Q U °v °v 0v Q ¢ aa, c m m vl o o a >m CO �n �nv ¢ a a � aaaaaaamw an a 0 0 0 co > .i.:, V V 0 0 .0 -0 w .0 0 0 0 0 0 0 ra N N < a, 10 O p f0 y m m a m m '0 V V N N N -0 0 O # 03 0 O O ,I 1.4 .a•1 .... 01 0 0 Z a V a! 7 0 E N _ n Q ro N - I•- I- I- F I- - a--� Li-) vl -' O O - a'+n N C 0 2 2 Ol a+ .O W v v c O 7 CD I= C ra t, C a u .4..,�r o 0 N m p >y > 0 0 00 in ul ' 0 0 o In in @ O V O 10 .••I CO v 5 U) In ry N N C O U) X11 N N O� 0.. * * Z * * * * April 25, 2016 New Business 7-c 1 of 2 EXECUTIVE SUMMARY Recommendation to approve the expenditure of Category "A" Beach Park Facility Tourist Tax funds for restriping the parking garage at the County's Vanderbilt Beach Park for $28,347 and make a finding that this expenditure promotes tourism. OBJECTIVE: To apply thermoplastic traffic stripes and markings for Collier County parking garage at Vanderbilt Beach Park for the safety of beach goers. CONSIDERATIONS: On April 27, 2015, the Tourist Development Council (TDC) approved the budget for restriping of the parking garage spaces at Vanderbilt Beach Park. The budget includes restriping the parking space markings, handicapped spaces and arrows using Thermoplastic stripes and markings. The present markings in the County parking garage are deteriorating. The Parks and Recreation Division has secured a proposal from McShea Contracting, LLC who is the primary contractor for Board approved contract 12-5981— Roadway Paint, Thermoplastic Markings, and Raised Markers. Staff reviewed the proposal and recommends award to McShea Contracting, LLC for $28,347. FISCAL IMPACT: Funding in the amount of$28,347 from Tourist Development revenues are available and appropriated for this Project No. 80339 (Vanderbilt Park Restriping) within the Parks and Recreation Beach Park Facilities Capital Fund 183 (TDC Beach Parking Facilities). The TDC approved budget for this item was $80,000 (April 27, 2015). GROWTH MANAGEMENT IMPACT: There are no Growth Management Impacts associated with this action. ADVISORY BOARD RECOMMENDATION: The Parks and Recreation Advisory Board (PARAB)previously approved this project with a 5-0 vote on April 15,2015. LEGAL CONSIDERATIONS: This item has been approved as to form and legality and requires majority for approval. - CMG RECOMMENDATION: That the Tourist Development Council approves the expenditure of Category "A" Beach Park Facility Tourist Tax funds to McShea Contracting, LLC for restriping of the parking garage at Vanderbilt Beach Park in the amount of $28,347 and make a finding that this project expenditure promotes tourism. PREPARED BY: Vicky Ahmad, Project Manager, Facilities Management Division Attachments: 1) Proposal - McShea Contracting, LLC April 25, 2016 New Business 7-c _ 2 of 2 MCSHEA CONTRACTING Revised Date:04/08/2016 Parks & Rec Parking Garage 100 Vanderbilt Beach Rd. April 6, 2016 LOCATION:Naples LINE ITEM ITEM UNIT # # DESCRIPTION QUANTITY UNIT PRICE TOTAL PAVEMENT MARKINGS THERMOPLASTIC,SOLID,TRAFFIC STRIPE, MANUAL APPLICATION, 4", WHITE 6765 LF $ 1.35 $ 9,132.75 THERMOPLASTIC,SOLID,TRAFFIC STRIPE, MANUAL APPLICATION, 4",YELLOW 1615 LF $ 1.35 $ 2,180.25 THERMOPLASTIC,SOLID,TRAFFIC STRIPE, MANUAL APPLICATION, 4", BLUE 288 LF $ 1.35 $ 388.80 SYMBOLS,NUMBERS&PAVEMENTS MESSAGES(HANDICAP,ARROWS,VAN MSG) 270.6 SF $ 5.00 $ 1,353.00 REMOVE THERMOPLASTIC 4604.6 SF $ 3.00 $ 13,813.80 CIRCLE BEACH PARKING @ END OF VANDERBILT BEACH RD. THERMOPLASTIC,SOLID,TRAFFIC STRIPE, MANUAL APPLICATION, 6", WHITE 240 LF 1.50 $ 360.00 THERMOPLASTIC,SOLID,TRAFFIC STRIPE, MANUAL APPLICATION, 6", YELLOW 80 LF 1.50 $ 120.00 THERMOPLASTIC,SOLID,TRAFFIC STRIPE, MANUAL APPLICATION, 6", BLUE 144 LF 1.50 $ 216.00 SYMBOLS,NUMBERS&PAVEMENTS MESSAGES(HANDICAP SYMBOL) 10.8 SF 5.00 $ 54.00 REMOVE THERMOPLASTIC 242.8 SF 3.00 $ 728.40 NOTES TOTAL $ 28,347.00 A) MCSHEA CONTRACTING WILL REQUIRE COLLIER COUNTY TO CLOSE EACH SECTION OF THE PARKING GARAGE WHILE WORK IS TAKING PLACE. SINCERELY, MCSHEA CONTRACTING Steve Maitland P11011e:239 368-5200•Fax:239 368-7095 508 Owen Ave.North•Lehigh Acres,FL 33971 An Equal Opportunity Employer. April 25, 2016 New Business 7-d 1 of 4 EXECUTIVE SUMMARY Recommendation to approve one (1) Collier County Tourist Development Council Category "A" Grant Application for Beach Park Facilities for Fiscal Year 2016/2017 in the Total Amount of$310,000, reallocate tourist development funds from Category "A" beaches to Category "D" fishing piers with a supermajority vote of the Board, and to make the finding that the project promotes tourism. OBJECTIVE: To obtain Collier County Tourist Development Council grant funding as recommended by the Parks&Recreation Advisory Board. CONSIDERATIONS: The Ann Olesky Park Fishing Pier, located on Lake Trafford in Immokalee, has been in existence since 1985. The park provides the only public fishing pier to the largest freshwater lake south of Lake Okeechobee. Since the completion of the Lake Trafford Restoration Project in 2011 visitation to the park has increased annually by 1,000 visitors. A 2016 inspection of the pier by Bridging Solutions recommends full replacement of the structure. In addition, an ADA compliant concrete approach walkway will be added. FISCAL IMPACT: Funds in the amount of$310,000 are available for appropriation from TDC Beach Renourishment Fund(195). GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. LEGAL CONSIDERATIONS: This item has been reviewed and approved as to form and legality. Pursuant to Section 125.0104, Fla. Stat. and County Ordinance No. 92-60, as amended, fishing piers may be funded with tourist development tax funds. The County Ordinance provides that the fishing pier fund, Category "D", shall be funded to a maximum of $200,000 per year. The annual funding has been allocated for the major renovation at the City of Naples Fishing Pier. In order to reallocate the funds from Category"A"beach maintenance, beach renourishment, and beach park facilities (generally)to Category "D" fishing piers, the Board must approve this allocation with an affirmative vote of four members of the Board of County Commissioners. Ord. No. 92-60, as amended, provides that funds may be reallocated within the Ordinance with a supermajority vote of the Board. ADVISORY BOARD RECOMMENDATION: The Parks and Recreation Advisory Board will meet on April 20, 2016. Their recommendation will be presented for the record at the Tourist Development Council meeting. RECOMMENDATION: That the Tourist Development Council recommends approval of the above referenced grant application in the amount of$310,000 for design, permitting, and installation, reallocate tourist development tax funds from Category "A" beaches to Category "D" fishing piers with a supermajority vote of the Board and makes a finding that this project expenditure promotes tourism. Prepared by: Nancy E. Olson,Region Manager,Collier County Parks and Recreation April 25, 2016 New Business 7-d 2 of 4 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Ann Olesky Park Pier Replacement 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples,Florida 34109 2. Contact Person,Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The Ann Olesky Park Pier, located on Lake Trafford in Immokalee, has been in existence since 1985. The park provides the only public fishing pier to the largest freshwater lake south of Lake Okeechobee. Since the completion of the Lake Trafford Restoration Project in 2011 visitation to the park has increased annually by 1,000 visitors. A 2016 inspection of the pier by Bridging Solutions recommends full replacement of the structure. In addition, an ADA compliant concrete approach walkway will be added. 5. Estimated project start date: October 2016 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $310,000 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 25, 2016 New Business 7-d 3 of 4 Collier County Tourist Development Council Category "A" Grant Application Page 2 Ann Olesky Park Pier Replacement PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested $310,000 City/Taxing District Share $N/A State of Florida Share $N/A Federal Share $N/A TOTAL PROJECT EXPENSES: Design and Permitting $50,000 Demolition and Removal of existing/Construction $260,000 TOTAL Milestones: Solicit proposals for scope 30 days after scope is defined Proposals due 30 days after solicitation Approve Work Order 30 days after quotes received Issue NTP 2 weeks after PO is issued Design and Permitting 6 months after NTP is issued Replacement Cost Estimate 6 months after NTP is issued Solicit quotes for demolition and replacement 30 days after drawings and permitting are complete Quotes due 30 days after solicitation Approve work order 30 days after quotes received Issue NTP 2 weeks after PO is issued Replacement completion 6 months after NTP issued I have read the Tourist Development Category "A"Beach Funding Policy covering beach re-nourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. April 25, 2016 New Business 7-d 4 of 4 Signature of Sponsor Organization's Chief Official Date April 25, 2016 New Business 7-e 1 of 4 EXECUTIVE SUMMARY Recommendation to approve one (1) Collier County Tourist Development Council Category "A" Grant Application for Beach Park Facilities for Fiscal Year 2016/2017 in the Total Amount of$39,868 and to make the finding that these expenditures promote tourism. OBJECTIVE: To obtain Collier County Tourist Development Council grant funding. CONSIDERATIONS: Collier County Parks and Recreation is requesting funding for 4 seasonal/job bank beach maintenance personnel in order to better serve the needs of beach visitors during high season. Beach visitation reports (for the most current fiscal year FY15) documents 520,335 visitors at the division's 4 locations with amenities during the months of January through May. Barefoot Beach Preserve, Vanderbilt Beach Park, South Marco Beach Access, and Tigertail Beach Park will be staffed by one of these seasonal employees from January 2 through May 31, 2017. Their work schedule will be Friday through Tuesday from 9 am to 5 pm (data demonstrates a slight decrease in visitation on Wednesday and Thursday and those 2 days will be managed by current full-time division employees). The seasonal employees will be responsible for continuous restroom maintenance, trash removal, and customer service. The cost of these projects will come from the TDC Category "A" Beach Park Facility Funds. FISCAL IMPACT: Funds in the amount of$39,868 are available for appropriation from Category "A" Tourist Taxes Fund 183. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. LEGAL CONSIDERATIONS: This item has been Approved as to form and legality and requires majority vote for approval.—CMG ADVISORY BOARD RECOMMENDATION: At the January 20, 2016 Parks and Recreation Advisory Board (PARAB) meeting, this grant application was recommended for approval (approved 7 to 0). RECOMMENDATION: That the Collier County Tourist Development Council approve the above- referenced Category "A" grant application in the amount of $39,868 and make a finding that these expenditures promote tourism. Prepared by: Nancy E. Olson, Region Manager, Collier County Parks and Recreation April 25, 2016 New Business 7-e 2 of 4 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Four(4) Seasonal Job Bank Beach Maintenance Staff 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples, FL 34109 2. Contact Person,Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples ST: FL; ZIP 34109 Phone: (239) 252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: Collier County Parks and Recreation is requesting funding for 4 seasonal/job bank beach maintenance personnel in order to better serve the needs of beach visitors during high season. Beach visitation reports (for the most current fiscal year FY15) documents 520,335 visitors at the division's 4 locations with amenities during the months of January through May. Barefoot Beach Preserve, Vanderbilt Beach Park, South Marco Beach Access, and Tigertail Beach Park will be staffed by one of these seasonal employees from January 2 through May 31, 2017. Their work schedule will be Friday through Tuesday from 9 am to 5 pm (data demonstrates a slight decrease in visitation on Wednesday and Thursday and those 2 days will be managed by current full-time division employees). The seasonal employees will be responsible for continuous restroom maintenance, trash removal, and customer service. April 25, 2016 New Business 7-e 3 of 4 5. Estimated project start date: November 11, 2016. 6. Estimated project duration: • November 11, 2016: Advertise for positions. • November 18, 2016: Advertisement closes. • November 30, 2016: Qualified candidates contacted for interviews. • December 1 —2, 2016: Conduct interviews; select candidates. • December 5, 2016: Notify selected candidates. • December 12 - 16, 2016: HR processing/training • January 2, 2017: Begin employment • May 31, 2017: End employment 7. Total TDC Tax Funds Requested: $39,868 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) Four(4) Seasonal Job Bank Beach Maintenance Staff (Project Title) PROJECT BUDGET PROGRAM ELEMENT AMOUNT TDC Funds Requested $39,868 City/Taxing District Share $N/A State of Florida Share $N/A Federal Share $N/A TOTAL: $39,868 PROJECT EXPENSES: Salaries: 11.8654/hr. x 8 hrs/day x 21 weeks/105days x 4 employees: $39,868 TOTAL: $39,868 April 25, 2016 New Business 7-e 4 of 4 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Signature of Sponsor Organization's Chief Official Date April 25, 2016 New Business 7-f 1 of 18 EXECUTIVE SUMMARY Recommendation to approve six (6) Collier County Tourist Development Council Category "A" Grant Applications for Beach Park Facilities for Fiscal Year 2016/2017 in the Total Amount of$2,165,000.00 and to make the finding that the projects promotes tourism. OBJECTIVE: To obtain Collier County Tourist Development Council grant funding. CONSIDERATIONS: PROJECT AMOUNT PREVIOUS REQUESTED AMOUNT REQUESTED Barefoot Beach Preserve $40,000 City of Naples Lowdermilk Park Pavilion $100,000 Concession Repair Clam Pass Beach Park Electrical Upgrade $800,000 North Gulf Shore Beach Access $260,000 $45,000 Tigertail Beach Park $690,000 Vanderbilt Beach Park $275,000 TOTAL $2,165,000 PROJECT DETAILS: Barefoot Beach Preserve: $40,000 • Boardwalk assessment-$40,000 • Three connecting dune cross-overs(elevated boardwalks), constructed from material made from recycle milk cartons, have been constructed in the Preserve. The dune cross-overs provide beach access for all while protecting the sensitive and critical dune habitat. • The boardwalks are over 20 years old and the Division is seeking an assessment of current condition. City of Naples Lowdermilk Park Pavilion Concession Repair: $100,000 • Pavilion Concession Repair-$100,000 Clam Pass Beach Park Electrical Upgrade: $800,000 • Permitting, Design, Upgrade —$800,000 • The electrical services at the Clam Pass Park Concession area are in disrepair and in need of timely replacement and upgrading. Based on the existing concession equipment that services the Concession Area,the electrical services need to be upgraded for safety purposes. North Gulf Shore Beach Access located at the end of Seagate Drive in North Naples: $260,000 • Landscape and irrigation installation-$100,000 • New signage to include entrance,cycling, informational/regulatory-$35,000 • Thermoplasty striping and sealing of parking lot-$35,000 • Furnishings to include seating and new bicycle racks-$10,000 • Upgrade south wall/western face leading to beach-$80,000 April 25, 2016 New Business 7-f 2 of 18 Tigertail Beach Park: $690,000 • Augment the Visitor Information Center/Public amenity area to include: $300,000 o Restroom enhancements(waterless urinals,vandal proof mirrors,hand-dryers,auto sinks and auto flush toilets,repaint and re-tile all facilities and Xeri-scape landscaping and irrigation enhancements around the Visitor Center and Café entrance). • Replace remaining recycled boardwalk in front of playground and Café-$200,000 • Refurbish the two foot shower areas with auto-on/auto-off and provide for appropriate drainage- $15,000 • Thermoplasty stripe and seal parking lot-$75,000 • Installation of new outdoor grills,bench seating, and picnic tables-$25,000 • Upgrade current front gate security from a drop down bar to an automatic gate system-$75,000 Vanderbilt Beach Park: $275,000 • Enhance the boardwalk and foot showers at the south side of the park-$250,000 • Upgrade current outdoor furnishings to include new bike racks and benches-$25,000 The cost of these projects will come from the TDC Category"A"Beach Park Facility Funds. FISCAL IMPACT: Funds in the amount of are available for appropriation from Category "A" Tourist Taxes Fund 183. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan related to this action. LEGAL CONSIDERATIONS: This item has been approved as to form and legality and requires majority vote for approval.—CMG ADVISORY BOARD RECOMMENDATION: The Parks and Recreation Advisory Board will meet on April 20, 2016. Their recommendation will be presented for the record at the Tourist Development Council meeting. RECOMMENDATION: That the Tourist Development Council approve the above-referenced Category "A" grant applications in the amount of$2,165,000 and make a finding that these expenditures promote tourism. Prepared by: Nancy E. Olson, Region Manager,Collier County Parks and Recreation April 25, 2016 New Business 7-f 3 of 18 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Barefoot Beach Preserve Park Boardwalk Assessment 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples,FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239)252-4035 FAX: (252) 530-6538 Other: (239)280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Division 4. Details of Project-Description and Location: Collier County Parks and Recreation is requesting funding for boardwalk assessment at Barefoot Beach Preserve Park on Bonita Beach Road. Annual visitation at this public beach access exceeds 350,000. User/site enhancements include: Boardwalk assessment to replace $40,000 with IPE TOTAL $40,000 5. Estimated project start date: October,2016 6. Estimated project duration: Task Date Hire consultant to assess current November 2016 boardwalk Assessment complete and report received January 2017 April 25, 2016 New Business 7-f 4 of 18 7. Total TDC Tax Funds Requested: $40,000.00 8. If the full amount requested cannot be awarded,can the program/project be restructured to accommodate a smaller award? Yes () No (X) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Signature of Sponsor Organization's Chief Official Date April 25, 2016 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL New Business 7-f 5 of 18 CATEGORY"A" GRANT APPLICATION 2017 Beach Park Facilities Naples Lowdermilk Park Concession Pavilion Repair (Project Title) 1. Name and Address of Project Sponsor Organization: City Of Naples 735 Eighth Street South Naples, Florida 34102 2. Contact Person, Title and Phone Number: Name: Dana A.Souza,Community Services Director Address: 280 Riverside Circle City: Naples State: FL ZIP: 34102 Phone: 239/213-7120 FAX 2391213-7130 Email: dsouzatnaplesaov.com 3. Organization's Chief Elected Official and Title: Hon. John F.Sorey III, Mayor—Through April 6, 2016 Hon. Bill Barnett, Mayor—Beginning April 6, 2016 4. Details of Project-Description and Location: Description: This is an eligible TDC funded project essential for repairs to the Lowdermilk Park Concession Pavilion. This Is for replacement of all the hurricane tie down straps and truss gusset plates at the Lowdermilk Park Concession Pavilion. The original items have all rusted and need to be replaced with stainless steel fasteners so the roof is secured to the roof trusses and frame. Cost estimate includes design, project management and contractor to perform the work. Location: Signification coordination of effort continues between the City and Collier County concerning beach facility repairs. 5. Estimated project start date: October 1, 2016 6. Estimated project duration: 12 Months 7. Total TDC Tax Funds Requested: $100.000 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes () No (X) April 25, 2016 Collier County Tourist Development Council New Business 7-f Category "A"Grant Application-Page 2 6of18 Naples Lowdermilk Park Concession Pavilion Repair (Project Title) PROJECT BUDGET PROGRAM ELEMENT AMOUNT TDC Funds Requested $ 100.000 City/Taxing District Share $ State of Florida Share $ Federal Share $ TOTAL $ 100,000 PROJECT EXPENSES: (Engineering, Mobilization, Contractor, Monitoring etc) Design. protect management and contractor $ 100.000 $ TOTAL $ 100.000 I have read the Tourist Development Category °A" Beach Funding Policy covering Beach Park Facilities and agree that my organization will comply with all guidelines and criteria. • 3/2 z / A.William Moss, City Manager Date April 25, 2016 New Bupfigit A 7 o 18 ADDITIONAL INFORMATION ELIGIBILITY: Beach Facility repair will take place on the main concession pavilion in Lowdermilk Park. The project boundary location is within the City's jurisdictional boundary in Collier County. ORGANIZATIONAL CAPACITY: The City of Naples will be the primary recipient and lead agency for controlling and completing all aspects and activities proposed in this grant application. The City will remain the lead agency for the duration of funding and will be the sole point of contact for all matters related to this proposal. The City has the managerial and financial capability to ensure proper planning, management, and completion of the project described in this application. BUDGET ASSURANCES: Dual Compensation: If a City project staff member or consultant is involved simultaneously in two or more projects, the staff will not be cot mpensated for more than 100% of their time for any such dual involvement. PROJECT LOCATION MAP: i \ ,.., 1 it *; \ * !� - i s . u.4. \\\._ . \ . _ . r � ."" ., April 25, 2016 New Business 7-f 8 of 18 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Clam Pass Beach Park Electrical Upgrade 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples,Florida 34109 2. Contact Person,Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: 239-252-4035 FAX: 252-530-6538 Other: 239-280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Department 4. Details of Project-Description and Location: The existing electrical service at Clam Pass Beach Park is inadequate to serve the amenities in the park. On June 4, 2015 a public meeting was held to solicit input into the scope of work for this beach park location and the electrical upgrade was discussed in the overall scope of improvements at this location. However,the electrical upgrades need immediate attention for the beach concession area. AECOM Technical Services, Inc., provided an assessment of current conditions and an estimated cost to upgrade. 5. Estimated project start date: October 2016 6. Estimated project duration: (see below for milestones). 7. Total TDC Tax Funds Requested: $800,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) April 25, 2016 New Business 7-f 9 of 18 Collier County Tourist Development Council Category "A" Grant Application Page 2 Clam Pass Beach Park Electrical Upgrade PROJECT BUDGET PROJECT ELEMENT AMOUNT TDC Funds Requested $800,000 City/Taxing District Share $ N/A State of Florida Share $N/A Federal Share $ N/A TOTAL PROJECT EXPENSES: Permitting $5,000 Post Design $25,000 Upgrade $770,000 TOTAL $800,000 Milestones: Solicit proposals for scope 30 days after scope is defined Proposals due 30 days after solicitation Approve Work Order 30 days after quotes received Issue NTP 2 weeks after PO is issued Permitting 6 months after NTP is issued Replacement Cost Estimate 6 months after NTP is issued Solicit quotes for upgrade 30 days after drawings and permitting are complete Quotes due 30 days after solicitation Approve work order 30 days after quotes received Issue NTP 2 weeks after PO is issued Upgrade completion 6 months after NTP issued April 25, 2016 New Business 7-f 10 of 18 I have read the Tourist Development Category "A" Beach Funding Policy covering beach re-nourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Signature of Sponsor Organization's Chief Official Date April 25, 2016 New Business 7-f 11 of 18 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY"A" GRANT APPLICATION North Gulf Shore Beach Access User/Site Enhancements Design,Permitting, and Installation 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples,FL 34109 2. Contact Person,Title and Phone Number: Name: Barry Williams,Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239)252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Division 4. Details of Project-Description and Location: Collier County Parks and Recreation is requesting funding for user enhancements at North Gulf Shore Beach Access located on North Gulf Shore Drive. Annual visitation at this public beach access exceeds 30,000. User/site enhancements include: PREVIOUS AMOUNT ALLOCATED Landscape and irrigation and $100,000 $45,000 installation New signage to include: $35,000 • Entrance Sign • Cyclist/Pedestrian Safety • Informational/Regulatory Thermoplasty striping and sealing of $35,000 parking lot Access furnishings to include seating $10,000 and new bicycle racks Upgrade south wall/western face $80,000 leading to beach TOTAL $260,000.00 April 25, 2016 New Business 7-f 12 of 18 5. Estimated project start date: October,2016 6. Estimated project duration: Task Date • Landscape architect hired for November 2016 design • Furnishings and bicycle racks ordered • General contractor hired for south wall upgrade • Sign design drafts ready for fabrication • Hire contractor for thermoplasty and seal of parking lot • Landscape design complete and December 2016 approved • Landscape/irrigation installation begins • Landscape/irrigation completed January 2017 • Signage installed • Furnishings and bicycle racks installed • Thermoplasty and parking lot sealed • South wall enhancements complete 7. Total TDC Tax Funds Requested: $260,000.00 8. If the full amount requested cannot be awarded,can the program/project be restructured to accommodate a smaller award? Yes () No (X) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. April 25, 2016 New Business 7-f 13 of 18 Signature of Sponsor Organization's Chief Official Date April 25, 2016 New Business 7-f 14 of 18 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY "A" GRANT APPLICATION Tigertail Beach Park User/Site Enhancements Design,Permitting,and Installation 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples,FL 34109 2. Contact Person,Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239)252-4035 FAX: (252) 530-6538 Other: (239) 280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Division 4. Details of Project-Description and Location: Collier County Parks and Recreation is requesting funding for user enhancements at Tigertail Beach Park located on Hernando Drive, Marco Island. Annual visitation at this public beach park exceeds 150,000. User/site enhancements include: Augment the Visitor Information $300,000 Center/Public amenity area of the beach park to include environmentally sustainable enhancements including permitting: • Improve current restroom facilities to include: waterless urinals,vandal proof mirrors, hand-dryers, auto-sinks and auto-flush toilets, repaint and re-tile all facilities. • Xeri-scape landscaping enhancements around the Visitor Center and Café entrance. Replace the remaining recycled $200,000 April 25, 2016 New Business 7-f 15 of 18 boardwalk next to the playground and restaurant with IPE, an environmentally sustainable hardwood. Includes removal of old boardwalk. Refurbish the two foot shower $15,000 areas with auto-on/auto-off and provide for appropriate drainage Thermoplasty stripe and seal $75,000 parking lot Installation of new outdoor $25,000 furniture to include grills, bench seating, and picnic tables Upgrade current front gate security $75,000 TOTAL $690,000 5. Estimated project start date: October,2016 6. Estimated project duration: (see milestones below) Task Date • Landscape architect hired. November 2016 • GC for boardwalk hired. • GC for Visitor/Information Center enhancements & shower refurbishments hired. • Gate company hired. • Company for parking lot upgrades hired. • Furnishings ordered • Design approved for all projects December 2016 • Furnishing arrived and installed • All projects completed. January 2017 7. Total TDC Tax Funds Requested: $690,000.00 8. If the full amount requested cannot be awarded,can the program/project be restructured to accommodate a smaller award? Yes () No (X) April 25, 2016 New Business 7-f 16 of 18 I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Signature of Sponsor Organization's Chief Official Date April 25, 2016 New Business 7-f 17 of 18 COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL CATEGORY"A" GRANT APPLICATION Vanderbilt Beach Park User/Site Enhancements Design,Permitting, and Installation 1. Name and Address of Project Sponsor Organization: Collier County Parks and Recreation Department North Collier Regional Park 15000 Livingston Road Naples,FL 34109 2. Contact Person, Title and Phone Number: Name: Barry Williams, Director Address: 15000 Livingston Road City: Naples; ST: FL; ZIP 34109 Phone: (239)252-4035 FAX: (252) 530-6538 Other: (239)280-7035 3. Organization's Chief Official and Title: Barry Williams, Director Collier County Parks and Recreation Division 4. Details of Project-Description and Location: Collier County Parks and Recreation is requesting funding for user enhancements at Vanderbilt Beach located on Vanderbilt Beach Drive. Annual visitation at this public beach access exceeds 350,000. User/site enhancements include: Enhance the boardwalk and foot- $250,000 showers on the south side of the park Upgrade current outdoor $25,000 furnishings to include new bike racks and benches. TOTAL $275,000 5. Estimated project start date: October,2016 6. Estimated project duration: Task Date April 25, 2016 New Business 7-f 18 of 18 • Furnishings and bicycle racks November 2016 ordered • General contractor hired for south boardwalk and foot shower enhancements • Furnishings installed December 2016 • Boardwalk and foot showers January 2017 complete. 7. Total TDC Tax Funds Requested: $275,000.00 8. If the full amount requested cannot be awarded, can the program/project be restructured to accommodate a smaller award? Yes ( ) No (X) I have read the Tourist Development Category "A" Beach Funding Policy covering beach renourishment and pass maintenance and agree that my organization will comply with all guidelines and criteria. Signature of Sponsor Organization's Chief Official Date April 25, 2016 New Business 7-g 1 of 5 EXECUTIVE SUMMARY Recommendation to request the Tourist Development Council (TDC) to direct the TDC Chair or staff to request that the BCC use any and all means at their disposal to compel the Clerk of the Circuit Court's Finance Department to pay the proper invoices for work completed by Paradise Advertising and Marketing, Inc. that are 45 days or more past due. OBJECTIVE: To pay the over 45 days past due invoices for destination marketing work performed in accordance with the County's contract with Paradise Advertising and Marketing Inc. CONSIDERATIONS: Our agency of record, Paradise Advertising and Marketing, Inc., has provided and completed numerous destination marketing projects on our behalf and has provided invoices for that completed work to the Clerk of the Circuit Court Finance Department in compliance with their BCC approved agreement # 14-6295. Paradise has not been paid on invoices for any of their production work dating back to November, 2015. Currently there are 112 invoices totaling $431,847.39 that are over 45 days past due. This large past due amount is causing Paradise Advertising some critical cash flow issues, and this is seriously jeopardizing the agency's ability to complete their work on the Collier County summer and fall destination marketing campaigns. Tourism staff has been informed by Cedar Hames, President of Paradise Advertising and Marketing, Inc., that he has written and hand delivered two letters to the Clerk of the Circuit Court requesting direction on what they need to provide to get their invoices paid. We have been informed that only the first letter has been answered with no clear direction as to what the Finance Department staff is requiring in order to pay these invoices. Mr. Hames has further informed our tourism staff that Paradise has engaged their attorney to write and deliver by certified mail a third letter to the Clerk of the Circuit Court requesting clarification on what is required to get these invoices paid. That third letter from their attorney has also not been answered. Paradise Advertising has followed the estimating and billing procedures contained in their contract with Collier County. Exhibit C "Quoting Process" attached to contract # 14-6295. The Quoting Process indicates a choice of time and materials estimates and billing or lump sum estimates and billing. The procedure Paradise has followed since March of 2015, after consultation and unanimous agreement with the Clerk's Finance Department staff, has been the lump sum method. Then suddenly in November of 2015, the payments stopped on their production invoices using that agreed upon lump sum method of estimating and invoicing. The agency has received no definitive explanation as to the reason for non-payment. Attached is a list of the Paradise Advertising invoices over 45 days past due. April 25, 2016 New Business 7-g 2 of 5 FISCAL IMPACT: The 112 over 45 days past due Paradise Advertising invoices currently total $431,847.39. These funds are available in the BCC approved Tourism Division FY 16 budget in Fund 184. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary LEGAL CONSIDERATIONS: This item has been reviewed by the County Attorney. The only means at the Board's disposal to compel the Clerk to pay certain invoices is to initiate a lawsuit. -JAK RECOMMENDATION:, To request the Tourist Development Council (TDC) to direct the TDC Chair or staff to request that the BCC use any and all means at their disposal to compel the Clerk of the Circuit Court's Finance Department to pay the proper invoices received for work completed by Paradise Advertising and Marketing, Inc. that are 45 days or more past due. Prepared by: Jack Wert, Tourism Director Attachments: (1) Invoice Aging Report for Paradise Production invoices over 45 days past due R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R R. . rZZZZZZZZZZZZZZrrr-rrrrrrrrrrrrrrrrrrr rrrrrrrrrrrzrzz CO rn'n Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z Z w Z w W 000000000000000000000000000000000000000000000000w0ww .-- ONO 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 R O R R NW 2 2 2 2 2 2 2 2 2 E 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 2 f 2 2 2 2 2 2 2 O E O O ow N W <<<<<<<<<<<<<<<<<.«<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<<< 7 m m W m W W m W m m m m m W m m W m m W m m m m m m m m W m m m m m m m W m W W m W m m W m W m m W m m Q m 0000000000000000000000000000000000000000000000000000 N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N W O W 0 0 0 0 0 W W W W W O W O O O W O W W O W O W W O O W O W O W W O W O O W W W W O W W W W O O W O Z 0000000000000000000000000000000000000000000000000000 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 N N N N N N N N N N N Q N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N V N N N N N N N N N N N N N N N a N N Q M M M M M M M M(0 M M M M M M M M M M M M M M M W M N U) N NNN<N N NNN N N N N N N N N N N N N N N N N N N N N N N N&N C N N N N N N N N N N N N N N N M M M M QMMMMM M M MM M MMM M M MMMM N N(�N NNNN Na cqN(�N NNNNN(�NNNNNN W O W O O W O O W W W W W W W W W m W W W W W m m W m W m W O m m m W W W m m m W W m W W m W W W W W m 0000000000000000000000000000000000000000000000000000 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 NNNNNN N N C'N NNNNNN N'N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N U)W N N N N N Cl N N N N N N N N N N N N N N N N N N N N,-N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N N M M M M V M M M M M M M M M M M MMMM M M M M N(�N N N(� J O > Z J R w 0 N W 0J >WI-- a OLL W W . 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ZZZF-N0�> W Q O W Z U W m >a F W O W } 0 CO V)2 0 2 W a oo oo oo oo oo oo oo oo 0 0 0 0 0 0 0 0 U)U)U)U)U)U)U)U) 00 0 0 0 0 0 0 N N N N` 0 0 C C W U)O N N"N N N NN 0 N N U)U)U)N U)) N N N N N N N N CD m m 0 m m m m 0 0 0 0 0 0 0 0 V Q V V O'7 V V 000010 0 0 0 to') O O U)m m 0 0 0 1-ct m m 0 tm0 00)0 o OD _ 0 W 69 N/to lA W 19 f9(y r m M U)0 m co U) 0O N N U)O V V V U)U)U)0 0 N U)U? >>>>>>>> Z Z Z Z Z Z Z Z 0..00.00 0 0 0 0 0 0 0 0 N QV N N N N N N N"Q Q M m r r N N N X 0 0 0 0 0 0 0 0 0 0 0 0 00 CD CD C7 C70 CO Z Z Z Z Z Z Z Z (0(0 N N 0)N V)0) F- F-F-F-F-F-F-F- W W a'UJ000JK W W W W W W W 0 0 0 0 0>> 0 0 0 0 0 0 0 0 0 QQQQQQQQ W W w W W W W W (n(.0 U)N(n(n(n N 0 0 0 0 0 0 0 0 QQQQQQQQ CC CY CC Ct CC CC CC CC as _Q_0_Qa aQa N 6 N-N-N-I N- 0 N-0 0 N-0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 O O 00 0 00 0 0 00 L L )L L L L L 9 0 0 0 0 Q O O U LL LL LL LL W IIL W 0 0 0 0 0 0 a a CL CL 0 a aa QQQQQQQQ N N N N"0"0"013 (000(00(000 E E E E E E E E N G) N m m ai m 0 0 0 0 0 0 0 0 00000000 O <N O N M N m m co O)V 0)O O) m m m(0 NCO., r r r r r r r r 0 0 N 0 0 N 0 0 0 0 0 0 0 0 0 0 April 25, 2016 New Business 7-h 1 of 17 EXECUTIVE SUMMARY Recommendation to approve an Agreement between Collier County and Football University ("FBU") for the media coverage for the December 2016 Football University (FBU) event and make a finding that this expenditure promotes tourism. OBJECTIVE: To recommend approval of the media purchase to support the FBU event in December 2016 in Collier County. CONSIDERATIONS: The media purchase for the FBU event has traditionally been a part of the advertising agency of record's media plan for the fiscal year. Due to unforeseen circumstances, the County's advertising agency is not in a position to take on this obligation. So, staff has reworked the Agreement to be between the County and FBU. The dollar amount for the media buy including cable TV, year round promotion of our area on the FBU website, presence at all of the qualifying games leading up to the December championship games in Naples, Collier County ads in the televised championship games and in the All American Bowl in January 2017 is $170,000 for the 2016 FBU event. FBU has created an advertising plan and will secure all media placement. The County will pay FBU on a phased reimbursement basis upon receipt of evidence of all the deliverables as outlined in Attachment A of this agreement. In addition, the County will be paying the local tournament operational expenses as previously approved by the BCC on April 12, 2016 in the amount of$86,000 for the 2016 FBU event. FISCAL IMPACT: $170,000 for the FBU media purchase is available in the BCC approved marketing and media plan and Tourism Division budget for FY 16 in Fund 184. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary LEGAL CONSIDERATIONS: This item has been approved as to form and legality and requires majority vote for approval.—CMG RECOMMENDATION: For the TDC to make a recommendation of a approval and a finding that this expenditure promotes tourism for the Board to approve an Agreement between Collier County and Football University (FBU) for the media coverage of the 2016 FBU event. Prepared by: Jack Wert, Tourism Director Attachments: (1) Contract between Football University (FBU) and Collier County for media (2) Contract between All American Games (AAG) and Collier County for FBU local tournament operating expenses as approved by BCC on 4/12/16. 2016 MARKETING PARTNERSHIP AGREEMENT—FOOTBALL UNIVERSITgril 25, 2016 New Business 7-h THIS MARKETING PARTNERSHIP AGREEMENT (this "Agreement") is between Footbaalot[1rTiversity ("FBU"),and Collier County(COUNTY). In consideration of the respective rights and obligations hereunder and other valuable consideration, FBU and COUNTY have fully reviewed and agreed to this Agreement, including the full Terms and Conditions of this Agreement, which may be found on pages 5-9. Events US ARMY BOWL WEEK FBU CAMPS YOUTH CHAMPIONSHIP Included San Antonio,TX Various Regionals&Finals—Naples,FL Location Jan.3-7,2017 Various Dec. 1-5 &Dec. 16-20,2016 Dates INVENTORY: Purchaser will receive the inventory listed in Exhibit A INVESTMENT(per year): $170,000 PAYMENT: Payments due for the 2016 event would be made in 4 installments, each payment is due within 45 days after receipt of proof of execution,and the first payment will be due July 1,2016.The second payment would be due October 1,2016.The third payment would be due December 1,2016.The fourth installment would be due January 31, 2017. Each payment request will be accompanied by an invoice and evidence of each of the deliverables indicated. Payments will be made in compliance with the Local Government Prompt Payment Act, Ch. 218, Fla. Stat. Football University will provide invoices to the Purchaser. Payments will be remitted to: Football University Attn: Michelle Caulfield 1000 Forge Way, Suite #1 Rockaway, NJ 07866 AGREEMENT EXPIRATION: January 31, 2017 PURCHASER: FBU: Collier County Football University By: Donna Fiala By: Signature: Signature: Title: Chairman Board of County Commissioners Title: Date of Signature: Date of Signature: Please email contact to bikowski@allamericangames.com or fax to 973.366.8449,Attn:Ben Wittkowski Collier County: FBU: April 25, 2016 New Business 7-h 3 of 17 EXHIBIT A Inventory SOLD TO: Purchaser Collier Count Government Attn: Jack Wert, Tourism Director Address 2660 Horseshoe Drive North Suite # 105 City Naples State & Zip FL 34104 Phone 239-252-2402 Email jackwert @,colliergov.net CompanyListing: Naples, Marco Island, Everglades CVB *Please print exactly how you would like your company listed inclusive of punctuation, capitalization,etc. Collier County: FBU: April 25, 2016 New Business 7-h 4 of 17 Partnership Elements Phase 1 —April Pt,2016—June 30th,2016—Phase 1 amount to $15,000.00 - Events marketed as"The Road to Naples" (includes all correspondence listed in phrase 2) o Press Release Promotion o Social Media Promotion - CVB logo on all relating to the FBU National Championship and other events associated with the Championship Week, i.e. combines, coach's clinics, consolation games. o Team, Coach, Parent and Player Correspondence o E-newsletters, which includes a list of 150,000 people (4x newsletters annually) o Mailings—informational and promotional o Bracket game signage—physical signage and website listing (i) COUNTY shall make payment to FBU for Phase 1 of the sponsorship fee upon proof of execution of the elements of the media sponsorship package identified as Phase 1 elements, within 45 days of proof of execution, but no earlier than July 1st, 2016. Payment shall be made in compliance with the Local Government Prompt Payment Act, Ch. 218, Fla. Stat. Phase 2—July 1st,2016—September 30th,2016—Phase 2 amounts to $20,000.00 - Year-round promotion within all FBU programs and events of Collier County as destination o On-site attendance at FBU Top Gun camp in Rock Hill, SC (inclusive of interactive expo, speaking engagement and on site signage). Should CVB choose not to send a staff member, AAG staff member will assist with promotion of Naples, FL through staffing of expo, database building (via contest), distribution of promotional material. o Inclusion of information on Naples in U.S. Army All-American Bowl Selection Tour, which visits 220 high schools across the country. - FBUNC website-featured element in FBUNC promotional video and full page promo - Year-round banner ad on FBU website (ii) COUNTY shall make payment to FBU for Phase 2 of the sponsorship fee upon proof of execution of the elements of the media sponsorship package identified as Phase 2 elements, within 45 days of proof of execution, but no earlier than October Pt, 2016. Payment shall be made in compliance with the Local Government Prompt Payment Act, Ch. 218, Fla. Stat. Phase 3—October Pt,2016—November 30th,2016—Phase 3 amounts to $40,000.00 - Title Sponsor of AAG web show; including, but not limited to: o Naples, FL backdrop on all 24 (approx.) web shows. o On-air talent to wear polo shirts with Naples, FL CVB logo (or mutually agreed upon logo) o Naples, FL b-roll in and out of every broadcast o 1-30 sec. commercial on all web shows. (iii) COUNTY shall make payment to FBU for Phase 3 of the sponsorship fee upon proof of execution of the elements of the media sponsorship package identified as Phase 3 elements, within 45 days of proof of execution, Collier County: FBU: April 25, 2016 New Business 7-h 5 of 17 but no earlier than December 1st, 2016. Payment shall be made in compliance with the Local Government Prompt Payment Act, Ch. 218, Fla. Stat. Phase 4—December 1St, 2016—January 31St, 2017—Phase 4 amounts to $95,000.00 - Presenting Sponsor of all National Championship Regionals (West, Southeast, Midwest, Northeast) o 2 PA reads at each game at each venue(168 total games) o Presenting Sponsor of Opening Ceremonies(at each region) ❑ Speaking/presentation opportunity to a captive crowd coaches, parents and players during the opening ceremonies. Should CVB choose not to send a staff member, an AAG staff member can deliver the speech, per the script of Naples CVB. ❑ On site promotional booth to promote Naples, FL. Booth to include promotion literature, etc. ❑ Naples, FL signage within all host hotels within each region. - Expo - U.S. Army All-American Games, to include: o Promotional booth at All-American Band and Football registration (within host hotel) o 2 rooms for 4 nights (Wednesday, Jan. 4, 2017 through Sunday, Jan. 8, 2017). o Up to 4 tickets to the USAAB VIP dinner on Friday, Jan. 7, 2017 o Up to 4 tickets to the USAAB Awards Ceremony on Friday, Jan. 7, 2017 o Up to 4 tickets to the USAAB VIP breakfast on Saturday, Jan. 8, 2017 o Up to 4 tickets to the USAAB game, granting access to the AAG luxury suite. - Final-Four—National Championship Games web streaming on ESPN3 o Four :30 TV Spots in each webcast o Three billboards in each webcast o B-Roll footage of Naples attractions included in each webcast - Full page ad in FBU National Championship program, One, :30 TV spot during U.S. Army All- American Bowl featuring the championship teams &Naples. TV ad is shown, live, on NBC to an estimated 4.1 million unique visitors. - One, four-color full page ad in the U.S. Army All-American Bowl Program featuring Naples; which is sold during the Bowl, which includes a crowd of 40,000 people. - One, full page ad in U.S. Army All-American Bowl Program featuring the championship teams, which is sold during the Bowl, which includes a crowd of 40,000 people. - PA reads/Jumbotron at U.S. Army All-American Bowl featuring National Championship events, which is seen during the Bowl, which includes a crowd of 40,000 people. Package Investment(2016): $170,000 (iv) COUNTY shall make payment to FBU for Phase 4 of the sponsorship fee upon proof of execution of the elements of the media sponsorship package identified as Phase 4 elements, within 45 days of proof of execution, but no earlier than January 31St, 2017. Payment shall be made in compliance with the Local Government Prompt Payment Act, Ch. 218, Fla. Stat. Collier County: FBU: April 25, 2016 New Business 7-h TERMS&CONDITIONS 6 of 17 1. NCAA and State Association Rules a. COUNTY acknowledges that FBU Football is bound by NCAA and state association rules in dealing with the athletes participating in their events and agrees to be bound to those rules and the interpretation thereof by FBU - Football. FBU Football agrees to comply with all NCAA, state association and other applicable laws, rules, and regulations in performing their obligations under this Agreement. 2. Licenses and Royalties a. During the term of this Agreement, COUNTY grants FBU Football a limited license to use the Purchaser trademarks delivered by Purchaser to FBU Football, and to use all Purchaser proprietary creative materials, trade names, logos and artwork created by Purchaser and provided to FBU Football (collectively "Purchaser Marks") for the sponsorships described herein, in the performance of the FBU Football's responsibilities hereunder. FBU Football will honor any reasonable request by Purchaser to cease using, or modify their use of, any Purchaser Marks in particular materials. Except for the rights expressly granted by Purchaser with respect to the Purchaser Marks, Purchaser reserves all rights in and to the Purchaser Marks. FBU Football acknowledges and agrees that the Purchaser Marks are trademarks exclusively owned and controlled by Purchaser and that all goodwill associated with FBU Football's use of the Purchaser Marks shall inure to the benefit of Purchaser. FBU Football shall not seek to register any name or trademark that includes or is confusingly similar to the Purchaser Marks. The parties agree to provide each other the opportunity to grant prior written approval over all use of each party's name, likeness, marks and images with such approval not to be unreasonably withheld. Lack of response by either party within 48 hours of receipt of a request for approval will constitute disapproval. b. During the term of this Agreement, FBU Football grants COUNTY a limited license to use the FBU Football trademarks delivered by FBU Football to Purchaser and to use all FBU Football's proprietary creative materials, trade names, logos and artwork created by FBU Football provided to Purchaser (collectively"FBU Marks") for the sponsorships described herein, in the performance of the Purchaser's responsibilities hereunder. Purchaser will honor any reasonable request by FBU Football to cease using, or modify its use of, any FBU Marks in particular materials. Except for the rights expressly granted by FBU Football with respect to the FBU Marks, FBU Football reserves all rights in and to the FBU Marks. Purchaser acknowledges and agrees that the FBU Marks are trademarks exclusively owned and/or controlled by FBU Football and that all goodwill associated with Purchaser's use of the FBU Marks shall inure to the benefit of FBU Football and its associated parties. Purchaser shall not seek to register any name or trademark that includes or is confusingly similar to the FBU Marks.The parties agree to provide each other the opportunity to grant prior written approval over all use of each party's name, likeness, marks and images with such approval not to be unreasonably withheld. Lack of response by either party within 48 hours of receipt of a request for approval will constitute disapproval. 3. Representations, Warranties and Indemnifications a. COUNTY represents and warrants solely for the benefit of FBU Football, that: i. It has the right, power and authority to enter into this Agreement; Collier County: FBU: April 25, 2016 New Business 7-h ii. Entering into this Agreement does not violate any agreement between7tRtYarties and any third party. iii. That the products, services, information or materials provided by or on behalf of Purchaser, when used in accordance with this Agreement, do not infringe any existing U.S. copyrights, patents, trademarks, or other intellectual property rights of any third party. Purchaser warrants that it has the right to provide the products, services, information or materials in accordance with the terms and conditions of this Agreement and such products, services, information or materials shall not infringe the intellectual property rights nor improperly provide the trade secret any third party. b. FBU Football represents and warrants solely for the benefit of Purchaser that: i. It has the right, power and authority to enter into this Agreement on behalf of itself; and ii. Entering into this Agreement does not violate any agreement between the parties and any third party. iii. The FBU Marks do not and will not violate the rights of any third party or otherwise infringe any third party intellectual property. c. FBU Football covenants and agrees to fully indemnify and hold harmless COUNTY and its employees, officers, directors, volunteers and representatives individually or collectively, from and against any and all costs, claims, liens, damages, losses, expenses, fees, fines, penalties, proceedings, actions, demands, causes of action, liability and suits of any kind and nature, including but not limited to, personal or bodily injury, death and property damage, made upon Purchaser directly or indirectly arising out of, resulting from or related to FBU Football's activities under this Agreement, including any acts or omissions of FBU Football, any agent, officer, director, representative, employee, consultant, subcontractor or vendor of FBU Football, and their respective officers, agents, employees, directors and representatives arising out of or related to this Agreement. The indemnity provided for in this paragraph shall not apply to any liability resulting from the negligence of COUNTY, its officers or employees, in instances where such negligence causes personal injury, death, or property damage. County's liability is subject to the limits in Section 768.28, Fla. Stat., Florida's Sovereign Immunity Law. FBU Football will not settle any claims, demands, suits, proceedings or actions without Purchaser's prior written consent, which consent shall not be unreasonably withheld or delayed. d. The provisions of the indemnifications in sub-paragraph c is solely for the benefit of the parties hereto and not intended to create or grant any rights, contractual or otherwise, to any other person or entity. Each party shall promptly advise the other in writing of any claim or demand against the other party or known to a party related to or arising out of the other party's activities under this Agreement. 4. Limitation of Liability a. IN NO EVENT SHALL ANY PARTY BE LIABLE TO THE OTHER, OR ANY THIRD PARTY, FOR ANY INCIDENTAL, CONSEQUENTIAL, INDIRECT, SPECIAL, OR PUNITIVE DAMAGES (INCLUDING WITHOUT LIMITATION LOST PROFITS OR LOST DATA) Collier County: FBU: April 25, 2016 New Business 7-h ARISING OUT OF THIS AGREEMENT(WHETHER FOR BREACH OF CONI CF,TORT, NEGLIGENCE, OR OTHER FORM OF ACTION) OR ITS TERMINATION, AND IRRESPECTIVE OF WHETHER SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF ANY SUCH LOSS OR DAMAGE. 5. Confidential Information a. The parties shall keep in confidence, and shall neither use nor disclose to any third party, any information concerning this Agreement, or any other non-public information concerning the parties or any information proprietary to the parties(collectively,the"Confidential Information"), which may be disclosed to the other party in connection with this Agreement. Neither party shall use the name of the other party in any publicity release,advertising or otherwise without the other party's prior written approval. The provisions of this section shall survive any termination of this Agreement. Confidential Information does not include information that: (i) is or becomes part of the public domain, other than through breach of this Agreement by recipient; (ii) is required to be disclosed by court order or other legal process; (iii) is disclosed to the recipient by a third person after the full execution of this Agreement, and that third person has a legal right to make such disclosure; or (iv) is known to the recipient before receipt thereof under this Agreement or is independently developed by or for the recipient without reference to Confidential Information received from the disclosing party, as evidenced by its written records. This paragraph shall survive the expiration or termination of this Agreement for a period of one (1) year. This provision is subject to the requirements of Ch. 119, Fla. Stat., Florida's Public Records Law. Collier County: FBU: April 25, 2016 New Business 7-h 6. No Assignment; Independent Contractors 9 of 17 a. The parties have entered into this Agreement based upon the particular reputation, capabilities and experience of the other parties. Accordingly, the parties may not assign this Agreement or any of its rights hereunder, nor delegate or otherwise transfer any of its rights or obligations hereunder to any unrelated third party, unless the prior written consent of the other party shall first be obtained. Notwithstanding anything to the contrary in the foregoing, Purchaser acknowledges and agrees that certain obligations of FBU Football may be performed by affiliates thereof or its contractors.Moreover,the parties are independent contractors and neither has any authority to bind the other in any agreement or obligation. This Agreement does not create a joint venture, partnership or other relationship of any kind, or an obligation to form any such relationship between the parties. 7. Term and Termination a. The term of this agreement (the "Term") will be from the effective date of this Agreement until the termination date stated on page 1 of this agreement, unless terminated earlier as set forth below. Each party may immediately terminate this Agreement in event of notice of breach by the other party and such other party's failure to cure such breach (if curable) within fifteen (15) business days of written notice of such breach. 8. Notices a. All notices and other communications hereunder shall be in writing and shall be given by hand delivery to the other party or by registered or certified mail, return receipt requested, postage prepaid, or by next-day delivery service by a nationally recognized overnight courier, with confirmation of receipt, addressed to the parties at the addresses indicated on the first page hereof and to the individuals signing this Agreement on the execution page hereof. 9. Severability a. If any provision in this Agreement is found to be invalid, unlawful or unenforceable to any extent, such provision shall be excluded from the Agreement, which shall continue to be valid and enforceable in all other respects to the fullest extent permitted by law. 10. Governing Law a. This Agreement shall be governed by and construed in accordance with the laws of the State of New Jersey, exclusive of its rules related to choice of laws.Any action or proceeding commenced by either party in connection with this Agreement shall be commenced exclusively in the state or federal courts situated in the County of Collier, State of Florida. 11. Entire Agreement; Amendment a. This Agreement constitutes the entire agreement between the parties and supersedes all prior or contemporaneous agreements, understandings, and communications between the parties, whether oral or written, with respect to the subject matter hereof. This Agreement may be amended or modified only with the mutual written consent of both parties. A waiver of any provision of this Agreement in a given instance will not be deemed a waiver of such provisions at any other time. Collier County: FBU: April 25, 2016 New Business 7-h 10 of 17 12. Force Majeure a. No party shall be liable to another for failure to comply with any of the terms and conditions of this Agreement when such failure to comply has been caused by fire, labor dispute, strike, war, insurrection, terrorism, government restrictions, natural disasters, weather, acts of God or other circumstances beyond the reasonable control of the parties("Force Majeure").The party affected by such Force Majeure shall give prompt notice to the other party of such Force Majeure, and shall take whatever steps are reasonable necessary under the circumstances to attempt to relieve the effect of Force Majeure. 13. Counterparts a. This Agreement may be executed by manual or facsimile signatures and in counterparts, each of which shall be deemed an original and all of which together shall constitute one and the same instrument. Collier County: FBU: April 25, 2016 New Business 7-h 11 of 17 a" Aft —111Nliagaff At.L AMEFRlCAN GAMES March 10,2016 Naples, Marco Island, Everglades CVB 2660 Horseshoe Drive Suite#105 Naples, FL 34104 In accordance with our discussions with Naples,Marco Island,Everglades Convention and Visitors Bureau(CVB), a part of Collier County Government(County),this letter("Agreement") sets forth the agreement among Football University, LLC ("FBU"), located at 100 Forge Way, Suite 1, Rockaway,New Jersey 07866, and the Collier County Board of County Commissioners, located at 3301 Tamiami Trail East,Naples, FL 34112 for ("CVB's") participation as a national sponsor and Naples as the host city of the FBU National Championship and related events (the "National Championship") to be played during the week of December 17-20, 2016 and TBD in December 2017. I. Elements of the National Sponsorship of the National Championship. A. CVB elements. 1. Naples,Florida shall be designated the Host City of the FBU National Championship for 6th, 7th, 8th grade. II. Sponsorship/Operational Event Costs including essential site costs such as field rental fees, local transportation of teams, medical coverage at events,officials,hospitality,site costs. A. Operational Benefits. The CVB shall provide, directly or through third parties, the operational benefits set forth on Schedule I — A. Expenses and costs are subject to approval and appropriation by Board of County Commissioners and will be in compliance with legal uses of tourist tax revenues. III. Right of First Negotiation A. Extension; Right of First Negotiation. The parties hereto agree that the Term of this Agreement with Collier County is to be the official Host Community of the National Championship for the 2016 through 2017 editions of the National Championship. Additionally, within thirty (30) days following the Term, FBU and the CVB and then-current advertising, marketing and public relations agency with respect to the National Championship, FBU shall deliver a proposal for the terms and conditions for a renewal of such sponsorships ("Proposal"). The CVB shall have the exclusive right of negotiation with respect to the Proposal for thirty (30) days following delivery of the Proposal ("Negotiation Period"). At this time based on the success of the event the extension of term will be renewed or terminated via written agreement. April 25, 2016 New Business 7-h 12 of 17 IV. Additional Terms A. Licenses. 1. During the term of this Agreement, County grants FBU a limited license to use the designation of Naples as the Host City of the National Championship in online and print marketing and the CVB trademarks delivered by CVB or their advertising agency of record to FBU, and to use all CVB proprietary creative materials, trade names, logos and artwork created by CVB and delivered to FBU pursuant to the terms of this Agreement (collectively "CVB Marks") for the sponsorships and activities described herein, in the performance of FBU's responsibilities hereunder. FBU will honor any reasonable request by the CVB to cease using, or modify its use of, any CVB Marks in particular materials. Except for the rights expressly granted by the CVB with respect to the CVB Marks,the CVB reserves all rights in and to the CVB Marks, including but not limited to the right to sublicense the CVB Marks to third parties. The CVB Marks are trademarks exclusively owned and controlled by the County and that all goodwill associated with the use of the CVB Marks shall inure to the benefit of the CVB. FBU shall not seek to register any name or trademark that includes or is confusingly similar to the CVB Marks. 2. During the term of this Agreement, FBU grants the CVB a limited license to use the designation of Naples as the Host City of the National Championship in online and print marketing and the FBU trademarks delivered by FBU to the CVB,and to use all FBU proprietary creative materials,trade names, logos and artwork created by FBU and delivered to the CVB pursuant to the terms of this Agreement, including but not limited to, the National Championship logo (collectively "FBU Marks") for the sponsorships and activities described herein, in the performance of the CVB's responsibilities hereunder. The CVB will honor any reasonable request by FBU to cease using,or modify its use of, any FBU Marks in particular materials. Except for the rights expressly granted by FBU with respect to the FBU Marks, FBU reserves all rights in and to the FBU Marks, including but not limited to the right to sublicense the FBU Marks to third parties. The FBU Marks are trademarks exclusively owned and controlled by FBU and all goodwill associated with the use of the FBU Marks shall inure to the benefit of FBU. Neither the CVB or County shall seek to register any name or trademark that includes or is confusingly similar to the FBU Marks. Naples Sponsorship Agreement Page 2 April 25, 2016 New Business 7-h 13 of 17 B. Representations, Warranties and Indemnifications. 1. Collier County represents and warrant solely for the benefit of FBU that: a) It has the right, power and authority to enter into this Agreement as approved by Board of Collier County Commissioners; b) Entering into this Agreement does not violate any agreement between the parties and any third party;and c) That the products, services, information or materials provided by or on behalf of the CVB, when used in accordance with this Agreement, do not infringe any existing U.S. copyrights, patents, trademarks, or other intellectual property rights of any third party. The County and CVB warrants that it has the right to provide the products, services, information or materials in accordance with the terms and conditions of this Agreement and such products, services, information or materials shall not infringe the intellectual property rights nor improperly provide the trade secret any third party. 2. FBU represents and warrants that: a) It has the right, power and authority to enter into this Agreement; b) Entering into this Agreement does not violate any agreement between the parties and any third party. 3. INDEMNIFICATION To the maximum extent permitted by Florida law,the FBU shall indemnify and hold harmless Collier County, its officers and employees from any and all liabilities, damages, losses and costs, including, but not limited to, reasonable attorneys' fees and paralegals' fees, to the extent caused by the negligence, recklessness, or intentionally wrongful conduct of the FBU or anyone employed or utilized by the FBU in the performance of this Agreement. This indemnification obligation shall not be construed to negate, abridge or reduce any other rights or remedies which otherwise may be available to an indemnified party or person described in this paragraph. This section does not pertain to any incident arising from the sole negligence of Collier County. The foregoing indemnification shall not constitute a waiver of sovereign immunity beyond the limits set forth in section 768.28, Florida Statutes. Each party shall promptly advise the other in writing of any claim or demand against the other party or known to a party related to or arising out of the other party's activities under this Agreement. Naples Sponsorship Agreement Page 3 April 25, 2016 New Business 7-h 14 of 17 E. Limitation of Liability. 1. IN NO EVENT NO PARTY HERETO SHALL BE LIABLE TO THE ANOTHER, OR ANY THIRD PARTY, FOR ANY INCIDENTAL, CONSEQUENTIAL, INDIRECT, SPECIAL, OR PUNITIVE DAMAGES (INCLUDING WITHOUT LIMITATION LOST PROFITS OR LOST DATA) ARISING OUT OF THIS AGREEMENT (WHETHER FOR BREACH OF CONTRACT,TORT,NEGLIGENCE,OR OTHER FORM OF ACTION) OR ITS TERMINATION, AND IRRESPECTIVE OF WHETHER SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF ANY SUCH LOSS OR DAMAGE. F. Confidential Information. 1. The parties shall keep in confidence, and shall neither use nor disclose to any third party, any information concerning this Agreement, or any other non-public information concerning the parties or any information proprietary to the parties (collectively,the"Confidential Information"), which may be disclosed to the other party in connection with this Agreement. Neither party shall use the name of the other party in any publicity release, advertising or otherwise without the other party's prior written approval. The provisions of this section shall survive any termination of this Agreement. Confidential Information does not include information that: (i) is or becomes part of the public domain, other than through breach of this Agreement by recipient; (ii)is required to be disclosed by court order or other legal process; (iii) is disclosed to the recipient by a third person after the full execution of this Agreement, and that third person has a legal right to make such disclosure; or (iv) is known to the recipient before receipt thereof under this Agreement or is independently developed by or for the recipient without reference to Confidential Information received from the disclosing party, as evidenced by its written records. This paragraph shall survive the expiration or termination of this Agreement for a period of one(1)year. This Agreement is subject to the provisions of Ch. 119, Fla. Stat., Florida's Public Records Law. G. Term and Termination. 1. The term of this Agreement shall commence as of the date the Agreement is executed by both parties, unless terminated earlier as set forth below, or extended in accordance with the provisions of Section (III)(A) hereof. Each party may immediately terminate this Agreement in event of notice of breach by the other party and such other party's failure to cure such breach within thirty (30) days of written notice of such breach. H. No Assignment;Independent Contractors. 1. The parties have entered into this Agreement based upon the particular reputation, capabilities and experience of the other party. Accordingly, the parties may not assign this Agreement or any of its rights hereunder, nor delegate or Naples Sponsorship Agreement Page 4 April 25, 2016 New Business 7-h 15 of 17 otherwise transfer any of its rights or obligations hereunder to any unrelated third party, unless the prior written consent of the other party shall first be obtained. Notwithstanding anything to the contrary in the foregoing, the CVB acknowledge and agree that certain obligations of FBU may be performed by affiliates thereof or its contractors. Moreover, the parties are independent contractors and neither has any authority to bind the other in any agreement or obligation. This Agreement does not create a joint venture, partnership or other relationship of any kind, or an obligation to form any such relationship between the parties. 1. Notices. I. All notices and other communications hereunder shall be in writing and shall be given by hand delivery to the other party or by registered or certified mail, return receipt requested, postage prepaid, or by next-day delivery service by a nationally recognized overnight courier,with confirmation of receipt,addressed to the parties at the addresses indicated on the first page hereof and to the individuals signing this Agreement on the execution page hereof. The contact for the CVB shall be Michael Obyc at 2660 N. Horseshoe Drive#105 Naples,FL 34104. J. Severability. 1. If any provision in this Agreement is found to be invalid, unlawful or unenforceable to any extent, such provision shall be excluded from the Agreement, which shall continue to be valid and enforceable in all other respects to the fullest extent permitted by law. K. Governing Law. 1. This Agreement shall be governed by and construed in accordance with the laws of the State of Florida, exclusive of its rules related to choice of laws. Any action or proceeding commenced by either party in connection with this Agreement shall be commenced exclusively in the state or federal courts situated in the Collier County or the Middle District of Florida, State of Florida. L. Entire Agreement; Amendment. I. This Agreement constitutes the entire agreement between the parties and supersedes all prior or contemporaneous agreements,understandings. and communications between the parties,whether oral or written,with respect to the subject matter hereof. This Agreement may be amended or modified only with the mutual written consent of both parties. A waiver of any provision of this Agreement in a given instance will not be deemed a waiver of such provisions at any other time. M. Force Majeure. 1. Neither party shall be liable for failure to comply with any of the terms and conditions of this Agreement when such failure to comply has been caused by fire, c) Naples Sponsorship Agreement Page 5 April 25, 2016 New Business 7-h 16 of 17 labor dispute, strike, war, insurrection, terrorism, government restrictions, natural disasters, weather, acts of God or other circumstances beyond the reasonable control of the parties("Force Majeure"). The party affected by such Force Majeure shall give prompt notice to the other party of such Force Majeure, and shall take whatever steps are reasonably necessary under the circumstances to attempt to relieve the effect of such Force Majeure. N. Counterparts. 1. This Agreement may be executed by manual or facsimile signatures and in counterparts, each of which shall be deemed an original and all of which together shall constitute one and the same instrument. IN WITNESS WHEREOF,the parties have caused this Agreement to be executed by their duly authorized representatives as of the date shown below. Football University,LLC Name: Title: Dated: ATTEST: BOARD OF COUNTY COMMISSIONERS DWIGHT E. BROCK,CLERK COLLIER COUNTY,FLORIDA, By: ,Deputy Clerk Donna Fiala,Chairman Approved as to form and legality: Dated: lleen M. Greene Assistant County Attorney Naples Sponsorship Agreement Page 6 April 25, 2016 New Business 7-h 17 of 17 Schedule I -A Naples, Marco Island, Everglades Convention&Visitors Bureau Operational Consideration FBU National Championship Expenses 2016 Expenses to be Paid By Collier County Vendor Projected Cost { Stadium Rental Fees and Event Staffing (site $25,985.00-To Collier County Public Schools and managers,custodians,event clean up etc.) ; City of Naples for Fleishman Park as facilities to meet the needs of the FBU event per FBU contract attached. Team Transportation to and from stadiums by local $20,000.00 — As our portion of the total transportation company transportation cost as outlined in FBU agreement. Game Officials and Athletic Trainers $15,300.00 — To All American Games, Inc. per contract attached for game officials and trainers for this event.Trainers are independent contractors. Hospitality accommodations for FBU staff and $10,600.00 — To host hotel for event staff as event workers. chosen by FBU. All hospitality accommodations will be secured from local vendors following the Board's Procurement Ordinance. Trophies for winning teams $600.00 —Will obtain quotes per the Board's Procurement Ordinance from local trophy companies and County approved vendors Player and parent welcome reception $10,200.00 — Will obtain quotes per the Board's Procurement Ordinance from local and County approved vendors for specialty items Law Enforcement for security during games $3,315 — To City of Naples Police and Collier County Sheriff for security per FBU contract attached. Total $86,000.00 Expenditures to be paid by Collier County in compliance with Collier County's Purchasing Ordinance and Policies. Naples Sponsorship Agreement Page 7 April 25, 2016 Old Business 8-a 1 of 21 EXECUTIVE SUMMARY Review and discuss the Paradise Advertising and Marketing, Inc. expenditures for Fiscal Year 2015 and to date Fiscal Year 2016 OBJECTIVE: Review the pass through expenditures such as media posts that Paradise Advertising does not retain versus direct payment amounts to Paradise Advertising for creative work and service fee that the agency does retain. CONSIDERATIONS: The TDC members requested at the March meeting for more information about the Paradise Advertising budget. Of specific interest were the amounts that are paid to media companies such as TV, print publishers, digital advertising platforms and other "pass through" payments that the agency does not retain a portion of the amount paid by the County versus expenditures that the agency retains for their creative work, monthly service fee and digital work on the County's behalf. It is important to note that a significant amount of the annual billing with Paradise is for dollars that pass through the agency and are not retained. For FY 15 the pass through amount represented 72.2% of the total destination marketing expenditures through Paradise Advertising. In FY 16 YTD, the pass through amount represents 68.2% of the total destination marketing expenditures with Paradise Advertising. Fiscal Year 15: The following amounts were paid by Collier County to Paradise Advertising for their work on our destination marketing efforts: Paid Media(broadcast, print, social, etc.) at net cost-Pass-Thru $3,124,513.05 (72.2%) Production (TV spots, print ads, video, photography) $ 624,613.82 Digital & Social Media posts and creative $ 176,808.71 Monthly Service Fee (10%of BCC approved budget) $ 399,996.96 Total to Paradise for their internal work on our behalf $1,201,419.49 (27.8%) Total FY 15 Advertising & Promotion Budget with Paradise $4,325,935.54 Fiscal Year 16 YTD (Oct 15-Apr 16):, The following amounts have been invoiced by Paradise Advertising to Collier County for the agency's work on behalf of our destination marketing efforts: Paid Media(broadcast, print, social, etc.) at net cost-Pass-Thru $1,712,351.53 (68.2%) Production (TV spots, print ads, video, photography) $ 426,221.37 Digital & Social Media posts and creative $ 78,872.00 Monthly Service Fee (10%of BCC approved budget) $ 291,666.69 Total to Paradise for their internal work on our behalf $ 796,760.06 (31.8%) April 25, 2016 Old Business 8-a 2of21 Total FY 16 YTD Advertising& Promotion Budget with Paradise $2,509,111.59 (45.6%) Total BCC Approved Budget for FY 16 for these services $5,500,000 FISCAL IMPACT: There is no Fiscal Impact at this time. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan with this Executive Summary LEGAL CONSIDERATIONS: This item has been reviewed by the County Attorney's Office and does not present any legal issues at this time.—CMG RECOMMENDATION: Review and discuss the Paradise Advertising and Marketing, Inc. expenditures for Fiscal Year 2015 and Year to Date Fiscal Year 2016 Prepared by: Jack Wert, Tourism Director Attachments: (1) FY 15 Paradise Billing recap (2) FY 16 YTD Paradise Billing recap April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 3 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Dale Invoice Number Project Full Name Total Fee Production Digital Media 10/1/2014 INV-3305 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 10/13/2014 INV-3397 2014-CCT-1167-FY2015 CCT Media Buys 18,995.00 18,995.00 10/15/2014 INV-3398 2014-CCT-1167-FY2015 CCT Media Buys 1,500.00 1,500.00 10/14/2014 INV-3403 2014-CCT-1167-FY2015 CCT Media Buys 10,000.00 10,000.00 10/21/2014 INV-3422 2014-CCT-1167-FY2015 CCT Media Buys 1,500.00 1,500.00 10/24/2014 INV-3438 2014-CCT-1341-B FOR-Booth Graphics IGTM 2014 615.00 615.00 10/27/2014 INV-3443 2014-CCT-1396-Reprint of 2014 Meeting Planner flyers 325.00 325.00 10/27/2014 INV-3448 2014-CCT-I320-Collinson Media-Golf Retargeting Ads FY I5 2,060.00 2,060.00 10/27/2014 INV-3450 2014-CCT-1386-Visit Florida(UK)-World Travel Market Signature Dinner 1,680.00 1,680.00 10/27/2014 INV-3451 2014-CCT-I354-Trade show banner-update design 800.00 800.00 11/1/2014 INV-3459 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 1/27/2015 INV-3477 2014-CCT-1321-Collinson Media-Facebook Marketing-Fall FY2015 850.00 850.00 10/31/2014 INV-3483 2014-CCT-1167-FY2015 CCT Media Buys 7,500.00 7,500.00 11/5/2014 INV-3484 2014-CCT-I 167-FY2015 CCT Media Buys 42,500.00 42,500.00 11/6/2014 INV-3489 2014-CCT-1167-FY2015 CCT Media Buys 1,225.65 1,225.65 11/6/2014 INV-3490 2014-CCT-1167-FY2015 CCT Media Buys 1,749.32 1,749.32 11/6/2014 INV-3491 2014-CCT-1167-FY2015 CCT Media Buys 33,738.95 33,738.95 11/7/2014 INV-3497 2014-CCT-1 167-FY2015 CCT Media Buys 900.00 900.00 11/7/2014 INV-3498 2014-CCT-1167-FY2015 CCT Media Buys 700.00 700.00 11/10/2014 INV-3499 2014-CCT-1290-Meetings eScapes for October 1,965.00 1,965.00 1/27/2015 INV-3500 2014-CCT-1303-Collinson Media-Ad Network-LPGA CME Group Tour i 240.00 240.00 11/10/2014 INV-3502 2014-CCT-1335-Northstar Travel Media-Meetings&Conventions/Successi 770.00 77000 11/10/2014 INV-3503 2014-CCT-1339-Greg Norman Production Company-Franklin Templeton S 2,490.00 2,490.00 11/10/2014 INV-3504 2014-CCT-1340-'.60 second spot for Golf Cable promotion 1,040.00 1,040.00 11/10/2014 INV-3505 2014-CCT-1357-Group Meetings GAP Program templates 1,180.00 1,180.00 1 1/10/2014 INV-3506 2014-CCT-1363-FBU National Championship Newsletter-sent on Nov 10th 680.00 680.00 11/10/2014 INV-3507 2014-CCT-1371-Destination Weddings&Honeymoons.com Worldwide Gui 450.00 45000 11/7/2014 INV-3514 Digital 9,670.00 9,670.00 11/13/2014 INV-3520 2014-CCT-1322-Consumer eScapes-October 2014 2,228.00 2,228.00 1/26/2015 INV-3537 2014-CCT-1336-Northstar-Meetings&Conventions Florida Meeting&Inc 330.00 330.00 11/26/2014 INV-3539 2014-CCT-1167-FY2015 CCT Media Buys 50,000.00 50,000.00 11/25/2014 INV-3541 2014-CCT-I 167-FY2015 CCT Media Buys 1,000.00 1,000.00 12/1/2014 INV-3544 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 1/26/2015 INV-3561 2014-CCT-1329-Collinson Media-Retargeting Ads Fall FY 15 1,100.00 1,100.00 1/26/2015 INV-3562 2014-CCT-1302-Grafi Multi Media Marketing-Orlandoattractions.com-up 370.00 370.00 1/26/2015 INV-3563 2014-CCT-1405-Screen update for Panther Festival 330.00 330.00 1/26/2015 INV-3570 2014-CCT-1387-Luxury Travel Exchange LTX'14 deliverables 1,320.00 1,320.00 1/26/2015 INV-3573 2014-CCT-1367-Collinson Media-HTML E-Blast Golf Promotion FALL F` 2,500.00 2,500.00 11/26/2014 INV-3575 2014-CCT-1416-Visit Florida-Florida Encounter Trade Show 460.00 460.00 1/26/2015 INV-3576 2014-CCT-1385-Bridal Guide(Visit Florida issue)-4C FP ad advertorial an( 2,070.00 2,070.00 1/26/2015 INV-3578 2014-CCT-1402-DVD and reference file of photographic images 120.00 120.00 1/26/2015 INV-3582 2014-CCT-1448-Pro Rodeo Sports News-1/2 page ad 1,470,00 1,470.00 1/26/2015 INV-3583 2014-CCT-1418-WGCU-Golf videos 1,420.00 1,420.00 1/26/2015 INV-3587 2014-CCT-1368-Destination Media-Play Florida Golf Guide and Paradise C 3,735.00 3,735.00 1/26/2015 INV-3589 2014-CCT-1383-2014 Co-Op Opportunities E-Blast 930.00 930.00 1/26/2015 INV-3591 2014-CCT-1406-Prevue banner for web and newsletter 630.00 630.00 1/26/2015 INV-3594 2014-CCT-1323-Collinson Media-Ad Network-PGA Franklin Templeton' 240.00 240.00 12/1/2014 INV-3595 2014-CCT-1410-FBU Event PA Announcements 260.00 260.00 12/1/2014 INV-3596 2014-CCT-1415-CVB Narnetags for order 270.00 270.00 1/26/2015 INV-3597 2014-CCT-1401-Consumer eScapes newsletter-Nov 2014 2,073.00 2,073.00 1/26/2015 INV-3598 2014-CCT-1403-Meetings eScapes for November 2014 2,060.75 2,060.75 1/26/2015 INV-3599 2014-CCT-1404-U.S.All American Bowl Program-Full page ad 1 290.00 1,290.00 1/26/2015 INV-3600 2014-CCT-1395-FSAE&Prevue Full page ads(3 issues)and FSAE listing d 1,600.00 1,600.00 1/26/2015 INV-3601 2014-CCT-1421-FOX NEWS Onine-Winter Weather Triggered Digital 1,030.00 1,030.00 1/26/2015 INV-3605 2014-CCT-1334-Octagon-ACE Group Classic-Full page ad and advertoria 1,840.00 1,840.00 12/1/2014 INV-3606 2014-CCT-1364-FBU National Championship Newsletter-sent on Dec 2nd 680.00 680.00 1/26/2015 INV-3607 2014-CCT-1408- FBU Spectator Guide-Full page ad and welcome letter 1,490.00 1,49000 1/26/2015 INV-3608 2014-CCT-1409-Northstar-Meetings&Conventions Florida 2015 The Yeas 920.00 920.00 1/26/2015 INV-3609 2014-CCT-1422-Prevue Spotlight a-blast deliverables 590.00 590.00 12/3/2014 INV-361 I 2014-CCT-1167-FY2015 CCT Media Buys 6,000.00 8,000.00 12/3/2014 INV-3612 2014-CCT-1167-FY2015 CCT Media Buys 3000.00 3,000.00 12/8/2014 INV-3631 2014-CCT-I 167-FY2015 CCT Media Buys 4,678.66 4,678,66 12/8/2014 INV-3632 2014-CCT-1167-FY2015 CCT Media Buys 13,927.12 13,927.12 12/15/2014 INV-3653 2014-CCT-I 167-FY2015 CCT Media Buys 6,922.40 6,922.40 12/17/2014 INV-3655 2014-CCT-I 167-FY2015 CCT Media Buys 8,236.50 8,236.50 12/17/2014 INV-3656 2014-CCT-I 167-FY2015 CCT Media Buys 4,989.50 4,989.50 12/17/2014 INV-3657 2014-CCT-1167-FY2015 CCT Media Buys 6,132.75 6,132.75 12/18/2014 INV-3659 2014-CCT-1167-FY2015 CCT Media Buys 9,000.00 9,000.00 12/18/2014 INV-3661 2014-CCT-1167-FY2015 CCT Media Buys 1721.25 1,721.25 12/22/2014 INV-3663 2014-CCT-1167-FY2015 CCT Media Buys 1,000.00 100000 12/22/2014 INV-3664 2014-CCT-1167-FY2015 CCT Media Buys 750.00 750.00 12/22/2014 INV-3665 2014-CCT-1167-FY2015 CCT Media Buys 8,700.00 8,700,00 12/22/2014 INV-3666 2014-CCT-1167-FY2015 CCT Media Buys 500.00 500.00 12/22/2014 INV-3667 2014-CCT-1167-FY20I5 CCT Media Buys 36,253.35 36,253.35 1/1/2015 INV-3680 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 1/5/2015 INV-3698 2014-CCT-1167-FY2015 CCT Media Buys 7,049 05 7,049.05 1/5/2015 INV-3700 2014-CCT-I 167-FY2015 CCT Media Buys 6,145.50 6,145.50 • 1/6/2015 INV-3705 2014-CCT-1484-Pro Rodeo-banner ad on website 405.00 405.00 1/6/2015 INV-3709 2014-CCT-1 167-FY2015 CCT Media Buys 3,952.50 3,952.50 1/7/2015 INV-3714 2014-CCT-1167-FY2015 CCT Media Buys 25,495.75 25,495.75 1/5/2015 INV-3715 2014-CCT-1514-Visit Florida-'.10 Cinema spot-Washington D.0 30.00 30.00 1/7/2015 INV-3716 2014-CCT-1167-FY2015 CCT Media Buys 5,300 60 5,300.60 1/7/2015 INV-3718 2014-CCT-I 167-FY2015 CCT Media Buys 5,002.25 5,002.25 1/7/2015 INV-3719 2014-CCT-I 167-FY2015 CCT Media Buys 8,491.50 8,491.50 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 4 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Date Invoice Number Project Full Name Total Fee Production Digital Media 1/7/2015 INV-3720 2014-CCT-1167-FY2015 CCT Media Buys 80,000.00 80,000.00 4,679.20 1/8/2015 INV-3724 2014-CCT-1167-FY2015 CCT Media Buys 4,679.20 1/8/2015 INV-3725 2014-CCT-I167-FY2015 CCT Media Buys 10,000.00 10,000.00},401.70 1/8/2015 INV-3726 2014-CCT-1167-FY2015 CCT Media Buys 3,401.70 1/8/2015 INV-3743 2014-CCT-1358-Collinson Media-Retargeting Ads Winter Campaign FYI5 1,290.00 1,290.00 1/8/2015 INV-3744 2014-CCT-1458-Meetings eScapes for December 2014 2,055.35 2,055.35 1/9/2015 INV-3746 2014-CCT-1485-Visit Florida-Emenfs Florida promotion 1,930.00 1,930.00 1/12/2015 INV-3749 2014-CCT-1497-Collinson Media-Facebook Marketing Winter FY IS 1,820.00 1,82000 1/12/2015 INV-3750 2014-CCT-1498-Direct Lists-PRCA Pro Rodeo-Email Let Deployment 2,220.00 2,220.00 1/12/2015 INV-3755 2014-CCT-1526-MNI Ad Network-Expandable and standard banner ads-W 4,520.00 4,520.00 1/12/2015 INV-3757 2014-CCT-1541-Food and Wine/Travel and Leisure-Winter-Quattro and B; 2,260.00 2,260.00 1/12/2015 INV-3759 2014-CCT-1554-Pro Rodeo Sports News-Revision to 1/2 page ad 450.00 450.00 1/19/2015 INV-3760 2014-CCT-1556-Visit USA 2015 Travel Planner Belgium-FP ad 1,180.00 1.180.00 8,309.60 1/12/2015 INV-3767 2014-CCT-1167-FY2015 CCT Media Buys 8,309.60 1/19/2015 INV-3768 2014-CCT-1451-Destination Media-Floridagolfinfo.corn banner ad 585.00 585.00 1/13/2015 INV-3769 2014-CCT-1488-Collinson Media-PRCA Rodeo Retargeting and Facebook; 2,293.00 2,293.00 1/13/2015 INV-3771 2014-CCT-1437-Consumer eScapes newsletter-Dec 2014 1,913.00 1,913.00 1/13/2015 INV-3780 2014-CCT-1604-New York Times Great Getaway E-mail-Jan 14th 1,080.00 1,08000 1/14/2015 INV-3781 2014-CCT-1525-Bridal Guide HTML E-Blmts 2,04000 2,04000 1/15/2015 INV-3801 2014-CCT-1460-Successful Meetings Digital deliverables"Destination of the 1,115.00 1,115.00 2 629.63 1/15/2015 INV-3803 2014-CCT-I 167-FY2015 CCT Media Buys 2,629.63 1/15/2015 INV-3804 2014-CCT-1167-FY2015 CCT Media Buys 900.00 900.00 6,031.60 1/15/2015 INV-3805 2014-CCT-1167-FY2015 CCT Media Buys 6,031.60 1/15/2015 INV-3806 2014-CCT-1167-FY2015 CCT Media Buys 235.43 235.43 1 1,667.00 1/15/2015 INV-3809 2014-CCT-1167-FY2015 CCT Media Buys 11,667.00 1/16/2015 INV-3817 2014-CCT-1522-Winter&Spring Sumer Creative-Animation of frames 24,440.00 24,440.00 1/17/2015 INV-3819 2014-CCT-1202-Focus Group Research:Leisure&Corporate Group Meetin 694.23 69413 50,000.00 1/19/2015 INV-3821 2014-CCT-1167-FY2015 CCT Media Buys 50,000.00 1/19/2015 INV-3824 2014-CCT-1543-United Rhapsody-Full pg ad 1,545.00 1,545.00 1/19/2015 INV-3825 2014-CCT-1519-Clear Channel-Out of home-New York full motion digita 3,020.00 3,020.00 1/19/2015 INV-3826 2014-CCT-1516-Clear Channel-Out of Home-Chicago 1,800.00 1,800.00 1/19/2015 INV-3827 2014-CCT-1517-Clear Channel-Out of home-Toronto digital boards 1,760.00 1,760.00 1/19/2015 INV-3828 2014-CCT-I510-Clear Channel-Out of home-Philadelphia&Minneapolis: 1,040.00 1,040.00 1/19/2015 INV-3829 2014-CCT-1503-Pelmorex-Canadian Weather Network-Television spots 1,530.00 1,530.00 1/19/2015 INV-3830 2014-CCT-1495-Food Network Magazine-Video 450.00 450.00 1/19/2015 INV-3831 2014-CCT-1486-Audubon Magazine.Half Page ad and Deliverables for edit: 1,810.00 1,810.00 1/19/2015 INV-3832 2014-CCT-1461-Meeting planners Personalized notebook 1,010.00 1,010.00 1/19/2015 INV-3833 2014-CCT-1483-US All American Army Bowl TV spot 3,168.00 3,168.00 1/19/2015 INV-3835 2014-CCT-1464-TheWeatherNetwork.coin-Canada Online 2,700.00 2,70000 13,140.00 1/15/2015 INV-3836 Digital 13,140.00 1/15/2015 INV-3838 Digital 11,820.00 11,820.00 1/16/2015 INV-3839 2014-CCT-I167-FY2015 CCT Media Buys 42,500.00 42,500.00 1/21/2015 INV-3841 2015-CCT-I655-Incentive Magazine-728x90&3000.250 banner ads 285.00 285.00 2/1/2015 INV-3898 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 10,920.80 2/3/2015 INV-3904 2014-CCT-1167-FY2015 CCT Media Buys 10,920.80 2/3/2015 INV-3906 2014-CCT-1167-FY2015 CCT Media Buys 7,71 1.20 7,71 1.20 1 1,750.40 2/3/2015 INV-3907 2014-CCT-I167-FY2015 CCT Media Buys 11,750.40 . 2/3/2015 INV-3908 2014-CCT-I 167-FY2015 CCT Media Buys 14,028 40 14,028.40 8,653.00 2/3/2015 INV-3909 2014-CCT-1167-FY2015 CCT Media Buys 8,653.00 00 14,500.00 0. 2/3/2015 INV-7910 2014-CCT-I 167-FY2015 CCT Media Buys 14,50 2,205.75 2/3/2015 INV-3911 2014-CCT-I 167-FY2015 CCT Media Buys 2,205.75 2/3/2015 INV-3912 2014-CCT-1167-FY2015 CCT Media Buys 63.75 63.75 928 20 2/3/2015 INV-3913 2014-CCT-1167-FY2015 CCT Media Buys 928.20 00 102.00 2/3/2015 INV-3914 2014-CCT-I 167-FY2015 CCT Media Buys 102. 465.92 2/3/2015 INV-3915 2014-CCT-I 167-FY2015 CCT Media Buys 465.92 60 850.60 2/3/2015 INV-3916 2014-CCT-I 167-FY2015 CCT Media Buys 850. 881 09 2/3/2015 INV-3917 2014-CCT-1167-FY2015 CCT Media Buys 881.09 2/3/2015 INV-3918 2014-CCT-1167-FY2015 CCT Media Buys 8,320.00 8,320.00 147 27 2/3/2015 INV-3919 2014-CCT-1167-FY2015 CCT Media Buys 14717 2/4/2015 INV-3932 2014-CCT-1337-Greg Norman Production Company-Franklin Templeton S 2,420.00 2,420.00 5,000.00 1/31/2015 INV-3936 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 1/31/2015 INV-3937 2014-CCT-1167-FY2015 CCT Media Buys 256.89 256.89 2,715.75 2/9/2015 INV-3938 2014-CCT-I 167-FY2015 CCT Media Buys 2,715.75 95 9,065.95 65. 2/9/2015 INV-3939 2014-CCT-I 167-FY2015 CCT Media Buys 9,0 7,820.00 2/9/2015 INV-3940 2014-CCT-1167-FY2015 CCT Media Buys 7,820.00 2/16/2015 INV-3944 2014-CCT-I167-FY2015 CCT Media Buys 1,000.00 1,000.00 1 847 00 2/16/2015 INV-3945 2014-CCT-1167-FY2015 CCT Media Buys 1,847.00 00 800.00 2/16/2015 INV-3946 2014-CCT-1167-FY2015 CCT Media Buys 800. 9,58000 2/16/2015 INV-3947 2014-CCT-I 167-FY2015 CCT Media Buys 9,58000 97 12,832.97 832. 2/16/2015 INV-3949 2014-CCT-1167-FY2015 CCT Media Buys 12,832.97 84000 2/16/2015 INV-3950 2014-CCT-1382-Cable Television-Florida Markets Fall Golf Push FYI 5 840.00 2/16/2015 INV-3951 2014-CCT-1381-Cable Delivery-Fall FYI S Golf Push Northern Markets 2,948.00 2,948.00 ,948.00 2/16/2015 INV-3952 2014-CCT-1438-Consumer eScapes newsletter-Jan 2015 1,508.00 2/16/2015 INV-3953 2014-CCT-1462-Meetings eScapes for January 2015 1,350.10 1,350.10 2/16/2015 INV-3954 2014-CCT-1492-Weather.coin Weather Adapter ad-Winter Campaign 265.00 265.00 300� 2/16/2015 INV-3955 2014-CCT-1528-Collinson Media-Ad Network-PGA Ace Group Classic 300.00 2/16/2015 INV-3956 2014-CCT-1540-Food and Wine/Travel and Leisure-Winter Campaign-Ema 1,130.00 1,13000 2/16/2015 INV-3957 2014-CCT-1579-Business cards for UK rep team 461.75 461.75 2 880 00 2,880.00 2/16/2015 INV-3998 2014-CCT-1587-NCC Media-Winter cable television 2/16/2015 INV-3959 21)14 CCT-1588-Sojem Traveler Platform-3 banner ads&'.30 video pre-roll 1,670.00 1,670.00 2/16/2015 INV-3960 2014-CCT-1591-Destinationweddingmag.com banner ad 30500 305.00 2/16/2015 INV-3961 2014-CCT-1621-New York Times Great Getaway E-Mail-Feb 10th 1,025.00 1,025.00 2/16/2015 INV-3962 2014-CCT-1624-CO-OP wehsite notification a-blast 1,100.00 1,100.00 2/16/2015 INV-3963 2014-CCT-1626-Visit Florida-Emeril Added Value deliverables 760.00 760.00 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 5 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Date Invoice Number Preyed Full Name Total lee Production Digital Media 2/16/2015 INV-3964 2014-CCT-1640-Destination Weddings and Honeymoons"Florida Romance" 335.00 335.00 2/16/2015 INV-3966 2015-CCT-1685-Sports Event Magazine-Full pg ad 195.00 195.00 2/16/2015 INV-3967 2015-CCT-1711-Additional Time Associated to Food and Wine/Travel and L 230.00 230.00 2/17/2015 INV-3984 2014-CCT-1545-Food Network Magazine-Half-page Ad,Advertorial&Del 850.00 850.00 2/17/2015 INV-3985 2014-CCT-I 167-FY2015 CCT Media Buys 2,514.36 2,514.36 2/17/2015 INV-3988 2014-CCT-1167-FY2015 CCT Media Buys 1,544.13 1,544.13 2/17/2015 INV-3989 2014-CCT-1167-FY2015 CCT Media Buys 1,439.31 1,439.31 2/17/2015 INV-3990 2015-CCT-1666-CVB Business Card-Erin Smith 297.50 297.50 2/17/2015 INV-3991 2014-CCT-1570-Honeyrons.mm Listing deliverables Update 985.00 985.00 2/17/2015 INV-3992 2014-CCT-1360-Octagon-ACE Group Classic-Golf Channel upload for TN 1,520.00 1,520.00 2/12/2015 INV-3993 Digital 13,600.00 13,600.00 2/17/2015 INV-4006 2014-CCT-1522-Winter&Spring Summer Creative-Animation of frames 4,062.00 4,062,00 2/18/2015 INV-4008 2014-CCT-1306-Visit Florida-Annual Publication 2,700.00 2,700.00 2/18/2015 INV-4009 2014-CCT-1496-NewYorkTimes.corn Online Ads 2,540.00 2,540.00 2/18/2015 INV-4010 2014-CCT-1529-Collinson Media-Collaborate meetings Video Insider Serie 2,470.00 2,470.00 2/18/2015 INV-4011 2014-CCT-1647-Undiscovered Florida Half Page Ad 1,005.00 1,005.00 2/23/2015 INV-4030 2014-CCT-I167-FY2015 CCT Media Buys 2,732.98 2,732.98 2/23/2015 INV-4031 2014-CCT-I 167-FY2015 CCT Media Buys 4,012.38 4,012.38 2/23/2015 INV-4032 2014-CCT-1167-FY2015 CCT Media Buys 1,369.78 1,36978 2/23/2015 INV-4033 2014-CCT-I167-FY2015 CCT Media Buys 2,872.21 2,872.21 2/23/2015 INV-4034 2014-CCT-I167-FY2015 CCT Media Buys 2,576.64 2,576.64 3/1/2015 INV-4052 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333 33 2/19/2015 INV-4085 2014-CCT-1509-Food and Wine/Travel and Leisure-Winter Campaign-Vide 440.00 440.00 • 2/27/2015 INV-4075 2014-CCT-1546-Group Meetings and Associations post card mailer 2,789.65 2,789 65 2/26/2015 INV-4059 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000.00 2/26/2015 INV-4060 2014-CCT-1167-FY2015 CCT Media Buys 6,000.00 6,000,00 2/26/2015 INV-4061 2014-CCT-1167-FY2015 CCT Media Buys 900.00 900.00 2/26/2015 INV-4066 2014-CCT-1167-FY2015 CCT Media Buys 896.18 896.18 2/26/2015 INV-4067 2014-CCT-1167-FY2015 CCT Media Buys 1,278.32 1,278.32 2/26/2015 INV-4068 2014-CCT-1167-FY2015 CCT Media Buys 1,337,05 1,337.05 3/2/2015 INV-4070 2014-CCT-1167-FY2015 CCT Media Buys 4,322.25 4,322.25 3/2/2015 INV-4071 2014-CCT-I 167-FY2015 CCT Media Buys 7,888.00 7,888.00 3/2/2015 INV-4072 2014-CCT-1167-FY2015 CCT Media Buys 4,143.30 4,143.30 3/2/2015 INV-4083 2015-CCT-1726-Octagon-golf b-roll footage 280.00 280.00 3/2/2015 INV-4084 2014-CCT-1167-FY2015 CCT Media Buys 85,500,00 85,500.00 3/2/2015 [NV-4086 2014-CCT-I 167-FY2015 CCT Media Buys 30,600.00 30,600.00 3/2/2015 INV-4087 2014-CCT-1167-FY2015 CCT Media Buys 19,125.00 19,125.00 3/3/2015 INV-4088 2014-CCT-I 167-FY2015 CCT Media Buys 26,775.00 26,775.00 3/3/2015 INV-4089 20I4-CCT-1167-FY2015 CCT Media Buys 18,500.00 18,500.00 3/3/2015 INV-4090 2014-CCT-1167-FY2015 CCT Media Buys 20,000.00 20,000.00 3/3/2015 INV-4091 2014-CCT-1167-FY2015 CCT Media Buys 24,000.00 24,000.00 3/3/2015 INV-4095 2014-CCT-I167-FY2015 CCT Media Buys 7,999.88 7,999.88 3/3/2015 INV-4096 2014-CCT-I167-FY2015 CCT Media Buys 8,010.00 8,010.00 3/3/2015 INV-4100 2014-CCT-1167-FY2015 CCT Media Buys 19,630.75 19,630.75 3/3/2015 INV-4101 2014-CCT-1167-FY2015 CCT Media Buys 21,807.60 21,807.60 3/3/2015 INV-4102 2014-CCT-I167-FY2015 CCT Media Buys 2,534.70 2,534.70 3/3/2015 INV-4103 2014-CCT-1167-FY2015 CCT Media Buys 2,611.20 2,611.20 3/3/2015 INV-4104 2014-CCT-1167-FY2015 CCT Media Buys 6,519.50 6,519.50 3/3/2015 INV-4105 2014-CCT-I167-FY201 S CCT Media Buys 7,709.50 7,709.50 3/3/2015 INV-4106 2014-CCT-I167-FY2015 CCT Media Buys 5,820.00 5,820.00 3/10/2015 INV-4131 2014-CCT-1167-FY2015 CCT Media Buys 6,250.90 6,250.90 3/10/2015 INV-4132 2014-CCT-1167-FY2015 CCT Media Buys 3,055.08 3,055.08 3/10/2015 INV-4133 2014-CCT-I167-FY2015 CCT Media Buys 1,123.96 1,123.96 3/10/2015 INV-4134 2014-CCT-I 167-FY2015 CCT Media Buys 7,983.14 7,983.14 3/10/2015 INV-4135 2014-CCT-1167-FY2015 CCT Media Buys 3,157.21 3,157.21 3/10/2015 INV-4136 2014-CCT-1167-FY2015 CCT Media Buys 1,263.07 1,263.07 3/10/2015 INV-4137 2014-CCT-I 167-FY2015 CCT Media Buys 2069.16 2,069.16 3/10/2015 INV-4138 2014-CCT-I167-FY2015 CCT Media Buys 70,000.00 70,000.00 3/10/2015 INV-4139 2014-CCT-1167-FY2015 CCT Media Buys 900.00 900.00 3/10/2015 INV-4142 2014-CCT-1167-FY2015 CCT Media Buys 5,002.25 5,002.25 3/10/2015 INV-4143 2014-CCT-1167-FY2015 CCT Media Buys 8,188.60 8,188 60 3/10/2015 [NV-4146 2014-CCT-1167-FY2015 CCT Media Buys 27,720.00 27,720.00 3/10/2015 INV-4147 2014-CCT-1167-FY2015 CCT Media Buys 9,960,00 9,960.00 2/27/2015 INV-4172 2015-CCT-1740-Collinson-ON Florida Festival-FB&Retarget 1,705.00 1,705.00 2/27/2010 INV-4174 2015-CCT-1665-4-Editorial eNewsletter Travel special deliverables-DW&H 935.00 935.00 2/27/2015 INV-4175 2014-CCT-1473-Meetings eScapes for February 2015 1,647 00 1 647.00 2/27/2015 INV-4178 2015-CCT-1717-ITB Berlin Panel Image 435.00 435.00 2/27/2015 INV-4179 2015-CCT-1668-Collinson In-State VF Spring/Summer Insert-half pg 1,010.00 1,010.00 2/27/2015 INV-4181 2015-CCT-1720-Sports Handout Revamp 975.65 975.65 3/2/2015 INV-4184 2015-CCT-1819-Godaddy URL renewal costs 117.28 117,28 3/12/2015 INV-4187 2014-CCT-1167-FY2015 CCT Media Buys 7,760.00 7,760.00 3/2/2015 INV-4193 2014-CCT-1167-FY2015 CCT Media Buys 5,481.65 5,481.65 3/3/2015 INV-4194 2014-CCT-I 167-FY2015 CCT Media Buys 5,907.50 5,907.50 3/3/2015 INV-4197 2014-CCT-I167-FY2015 CCT Media Buys 1,859.06 1,859.06 3/3/2015 INV-4198 2014-CCT-1167-FY2015 CCT Media Buys 11,667.00 11,667.00 3/3/2015 INV-4199 2014-CCT-1167-FY2015 CCT Media Buys 1,370.96 1,370.96 3/3/2015 INV-4201 2014-CCT-I167-FY2015 CCT Media Buys 1,305.25 1,305.25 3/3/2015 INV-4202 2014-CCT-I 167-FY2015 CCT Media Buys 233.93 233.93 3/3/2015 INV-4204 2014-CCT-I167-FY2015 CCT Media Buys 900.00 900.00 3/13/2015 INV-4208 2014-CCT-1622-New York Times Great Getaway E-mail-March 9th 1,165.00 1,165.00 3/13/2015 INV-4212 2015-CCT-1811-Vimeo Annual 2015 Hosting Account Cost 199.00 199.00 3/13/2015 INV-4214 2015-CCT-1750-Plan your Meetings business directory deliverables 605.00 605.00 3/13/2015 INV-4215 2014-CCT-1568-Food Network Magazine-E-blast&Twitter blast 620.00 620.00 3/13/2015 INV-4225 2015-CCT-I 749-Collinson In-State VF Spring/Summer Deliverables 1,015.00 1,015.00 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 6 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Date Invoice Number Project Full Name Total Fee Production Digital Media 3/13/2015 INV-4226 2014-CCT-1623-New York Times Great Getaway E-mail-March 25th 1,165.00 1,165.00 3/13/2015 INV-4233 2015-CCT-1761-Incentive Magazine-email and listing pg deliverables 655.00 655.00 3/17/2015 INV-4239 9,880.00 9,880.00 2/27/2015 INV-4240 2014-CCT-1467-Consumer eScapes newsletter-Feb 2015 1,523,00 1,523.00 3/23/2015 INV-4247 2014-CCT-1167-FY2015 CCT Media Buys 1,738.00 1,738.00 3/23/2015 1NV-4248 2014-CCT-I167-FY2015 CCT Media Buys 600.00 600.00 3/23/2015 INV-4251 2014-CCT-I 167-FY2015 CCT Media Buys 10,961.01 10,961.01 3/23/2015 INV-4253 2014-CCT-1167-FY2015 CCT Media Buys 20,169.47 20,169.47 3/24/2015 INV-4273 2014-CCT-1327-Post Production Sports Photo shoot Football,Volleyball an 8,225.00 8,225.00 3/24/2015 INV-4274 2014-CCT-1641-Honeymoons.corn-Top 10 HM USA destination blog delici 275.00 275.00 3/24/2015 INV-4275 2015-CCT-1653-Destination Weddings and Honeymoons e-blast deliverables 500.00 500.00 3/24/2015 INV-4276 2015-CCT-1678-Fl Travel+Life-Banner Ad 550.00 550.00 3/24/2015 INV-4271 2015-CCT-1732-Stationery and envelopes for CVB 891.05 891.05 3/24/2015 INV-4265 2015-CCT-1735-PYM-Collapsible Banner Ad 1,520.00 1,520.00 3/24/2015 INV-4278 2015-CCT-1781-Footballuniversity.org Banner ad 295.00 295.00 3/24/2015 INV-4272 2015-CCT-1789-Meetings Focus-Half pg ad 225.00 225.00 3/24/2015 INV-4264 2015-CCT-1790-Business Cards for Germany Rep Team 903.25 903.25 3/24/2015 INV-4280 2015-CCT-1791-Meetings Focus-Banner ad 155.00 155.00 3/30/2015 INV-4291 2014-CCT-1167-FY2015 CCT Media Buys 28,203.65 28,203.65 3/30/2015 INV-4292 2014-CCT-1167-FY2015 CCT Media Buys 1,500.00 1,500.00 3/30/2015 INV-4293 2014-CCT-I 167-FY2015 CCT Media Buys 12,672.23 12,672.23 3/30/2015 INV-4294 2014-CCT-I 167-FY2015 CCT Media Buys 10,170.00 10,170.00 3/30/2015 INV-4299 2014-CCT-I 167-FY2015 CCT Media Buys 3,50000 3,500.00 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Full pg ad and Deliverables 625.00 625.00 4/6/2015 INV-4352 2015-CCT-1810-PGA Magazine-Meetings&Conventions Full pg ad 1,460.00 1,46000 4/6/2015 INV-4353 2015-CCT-1815-Collinson Media-Retargeting Ads Spring/Summer FY 15 880.00 880.00 4/6/2015 INV-4354 2015-CCT-1816-Collinson Media-Facebook Marketing-Spring/Summer F' 1,150.00 1,150.00 4/6/2015 INV-4355 2015-CCT-1822-AARP-copy points 475,00 475.00 4/6/2015 INV-4356 2015-CCT-1832-AARP-Half pg ad 410.00 410.00 4/6/2015 INV-4372 2015-CCT-1835-Meetings Focus-video 100.00 100.00 4/6/2015 INV-4358 2015-CCT-1844-Music licensing renewal online-Tylers Theme 149.00 149.00 4/6/2015 INV-4359 2015-CCT-1845-OVN-TV Trafficking 280.00 28000 4/6/2015 INV-4360 2015-CCT-1847-UK In-flight Program-.30 video 160.00 160.00 4/7/2015 INV-4373 2014-CCT-1167-FY2015 CCT Media Buys 15,000.00 15,000.00 4/7/2015 INV-4376 2014-CCT-I 167-FY2015 CCT Media Buys 9,562.50 9,562.50 4/7/2015 INV-4379 2014-CCT-1167-FY2015 CCT Media Buys 15,300.00 15,300.00 4/7/2015 INV-4380 2014-CCT-1167-FY2015 CCT Media Buys 24,000.00 24,000.00 4/7/2015 INV-4381 2014-CCT-1167-FY2015 CCT Media Buys 18,500.00 18,500.00 4/7/2015 INV-4382 2014-CCT-1 167-FY2015 CCT Media Buys 20,000.00 20,000.00 4/7/2015 INV-4383 2014-CCT-I 167-FY2015 CCT Media Buys 1,499.66 1,499.66 4/7/2015 INV-4384 2014-CCT-I 167-FY2015 CCT Media Buys 1,003.07 1,003.07 4/7/2015 INV-4385 2014-CCT-I167-FY2015 CCT Media Buys 1,636.21 1,636.21 4/7/2015 INV-4386 2014-CCT-I 167-FY2015 CCT Media Buys 2,999.31 2,999.31 4/7/2015 INV-4387 2014-CCT-1167-FY2015 CCT Media Buys 1,499.65 1,499.65 4/7/2015 INV-4388 2014-CCT-1167-PY2015 CCT Media Buys 999.77 999.77 4/7/2015 INV-4389 2014-CCT-1167-FY2015 CCT Media Buys 9,066.25 9,066.25 4/7/2015 INV-4390 2014-CCT-1167-FY2015 CCT Media Buys 3,500.00 3,500.00 4/7/2015 INV-4378 2014-CCT-1569-Honeymoons.mm Blog Post Deliverables-March 1 020.00 1 020.00 4/9/2015 INV-4392 2014-CCT-1167-FY2015 CCT Media Buys 36,890.00 36,890.00 4/9/2015 INV-4393 2014-CCT-1 167-FY2015 CCT Media 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2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000.00 4/17/2015 INV-4434 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000.00 4/17/2015 INV-4435 2014-CCT-I 167-F1'2015 CCT Media Buys 900.00 900.00 4/20/2015 INV-4446 2014-CCT-1167-FY2015 CCT Media Buys 16,801.10 16,801.10 4/20/2015 INV-4448 2014-CCT-1167-FY2015 CCT Media Buys 16,252.00 16,252.00 4/20/2015 INV-4451 2014-CCT-1167-FY2015 CCT Media Buys 21,001.80 21,001.80 4/20/201 S INV-4452 2014-CCT-1 167-P12015 CCT Media Buys 5,948.30 5,948.30 4/20/2015 INV-4453 2014-CCT-1167-FY2015 CCT Media Buys 1 003.00 1,00300 4/20/2015 INV-4454 2014-CCT-1167-FY2015 CCT Media Buys 2,833.90 2,833.90 4/20/2015 INV-4462 2014-CCT-1167-FY2015 CCT Media Buys 11,750.00 11,750.00 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 7 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Date Invoice Number Project Full Name Total Fee Production Digital Media 4/22/2015 INV-4467 2014-CCT-1167-FY2015 CCT Media Buys 2,300.00 2,300.00 4/22/2015 INV-4476 2015-CCT-I 772-Brazil Visitor's Guide 5,160.00 5,160.00 4/22/2015 INV-4477 2015-CCT-1841-Medical Meetings Landing Page 2,375.00 2.375.00 4/22/2015 INV-4493 2014-CCT-1523-Editing of television and outdoor board spots 11,939.00 11,939.00 4/23/2015 INV-4486 2014-CCT-1 167-FY2015 CCT Media Buys 35,615.84 35,615.84 4/23/2015 INV-4487 2014-CCT-1167-FY2015 CCT Media Buys 4,480.46 4,480.46 4/23/2015 INV-4488 2014-CCT-I167-FY2015 CCT Media Buys 20,340.00 20,340.00 4/23/2015 INV-4489 2014-CCT-1167-FY2015 CCT Media Buys 1,000.00 1,000.00 4/27/2015 INV-4494 2(115-CCT-1875-Brighthouse&Conx;ast-Spring Summer television deliver 4,000.00 4,000.00 4/28/2015 INV-4495 2014-CCT-1167-FY2015 CCT Media Buys 22,563.15 22,563.15 4/28/2015 INV-4496 2014-CCT-1167-FY2015 CCT Media Buys 500.00 500.00 4/28/2015 INV-4497 2014-CCT-I 167-FY2015 CCT Media Buys 17,500.00 17,500.00 4/28/2015 INV-4498 2014-CCT-1167-FY2015 CCT Media Buys 12,500.00 12,500.00 4/28/2015 INV-4499 2014-CCT-I 167-FY2015 CCT Media Buys 1,738.00 1.738.00 4/28/2015 INV-4500 2014-CCT-1167-FY2015 CCT Media Buys 20,000.00 20,000.00 4/28/2015 INV-4501 2014-CCT-1167-FY2015 CCT Media Buys 34,830.53 34,830.53 4/30/2015 INV-4523 2015-CCT-1849-Spring Summer television spot 3,320.00 3,320.00 4/30/2015 INV-4524 2015-CCT-1846-Successful Meetings-Florida Special Section May 2(115 iss 1,270.00 1,270.00 4/30/2015 INV-4525 2014-CCT-1466-Consumer eScapes newsletter-Apr 2015 1,489.27 1,489.27 4/30/2015 INV-4526 2015-CCT-1850-PGA Magazine-Meetings&Conventions E-newsletter spre 525.00 525.00 4/30/2015 INV-4529 201 5-CCT-1852-Medical Meetings Custom HTML 1 1,540.00 1,540.00 5/1/2015 INV-4514 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 5/1/2015 INV-4535 2014-CCT-1475-Meetings eScapes for April 2015 2,197.25 2,197.25 5/1/2015 INV-4536 2015-CCT-1842-Meetings&Conventions-Medical meetings eblast I 1,520.00 1,520.00 5/1/2015 INV-4537 2015-CCT-1866-MNI-Spring/Sunmer 3,820.00 3,820.00 5/1/2015 INV-4538 2015-CCT-1873-Successful Meetings-Medea!Meetings Deliverables 830.00 830.00 5/1/2015 INV-4539 2015-CCT-1894-Airberlin-Raw Footage&Logo's 610.00 610.00 5/1/2015 INV-4540 2015-CCT-1917-Successful Meetings-Medcal Meetings eblast 285.00 285.00 5/1/2015 INV-4541 2014-CCT-1167-FY2015 CCT Media Buys 4,500.00 4,500.00 5/8/2015 INV-4558 2014-CCT-1167-FY2015 CCT Media Buys 4,507.55 4,507,55 5/8/2015 INV-4559 2014-CCT-1167-FY2015 CCT Media Buys 3,613.35 3,613.35 5/8/2015 INV-4560 2014-CCT-1167-FY2015 CCT Media Buys 1,644.75 1,644.75 5/12/2015 INV-4569 2015-CCT-1893-Bridal Guide eblast-April 295.00 295.00 5/12/2015 INV-4571 2015-CCT-1 871-Meetings&Conventions-Medical meetings eblast 2 1,545.00 1,545.00 5/12/2015 INV-4572 2015-CCT-1895-WTM LATAM image and logo 450.00 450.00 5/12/2015 INV-4573 2015-CCT-1848-PGA Magazine-Meetings&Conventions banner ads 500,00 500.00 5/12/2015 INV-4574 2015-CCT-1897-Collinson In-St VF Sumner-1/2 pg&Deliverables 500.00 500.00 5/12/2015 INV-4575 2015-CCT-1891-Envelopes for order(two sizes) 753.72 753.72 5/12/2015 INV-4576 2015-CCT-1921-Travel Rally signs-design only 780.00 780.00 5/12/2015 INV-4577 2015-CCT-1905-Medical Meetings Custom HTML 2 1,320.00 1320.00 5/12/2015 INV-4578 2015-CCT-1774-Honeynoons.com Blog Post Deliverables-April 1,220.00 1220.00 5/12/2015 INV-4579 2015-CCT-1904-INC.com pushdown banner ad 880.00 880.00 5/12/2015 INV-4580 2015-CCT-1908-Medical meetings retargeting 610.00 610.00 5/12/2015 INV-4581 2015-CCT-1872-Boston Herald-VF 1/2 pg ad 330.00 330.00 5/12/2015 INV-4583 2015-CCT-1804-PYM-banner ad for eblast 280.00 280.00 5/12/2015 INV-4584 2015-CCT-1837-FSAE Resource-Annual Guide-Full page ad 1 060.00 1060.00 5/12/2015 INV-4585 2015-CCT-1840-Meetings&Conventions-email sponsorshp banners 610.00 610.00 5/12/2015 INV-4586 2015-CCT-1869-Collaborate Meetings-Full pg ad/editorial&banner ad 735.00 735.00 5/12/2015 1NV-4587 Digital 13,195.00 13,195.00 5/12/2015 INV-4588 2015-CCT-1910-F&W/T+L-S/S-Video 230.00 230.00 5/12/2015 INV-4589 2015-CCT-1927-Pro-Watercross-Logo 75.00 75.00 5/12/2015 INV-4590 2015-CCT-1943-PBS-Spring Summer TV spots 240.00 240.00 5/13/2015 INV-4596 2014-CCT-I 167-FY2015 CCT Media Buys 3,897.00 3,897,00 5/14/2015 INV-4600 2014-CCT-1167-FY2015 CCT Media Buys 4,109.75 4,109.75 5/14/2015 INV-4601 2014-CCT-1167-FY2015 CCT Media Buys 2,392.86 2,392.86 5/14/2015 INV-4602 20]4-CCT-1167-FY2015 CCT Media Buys 2,392.86 2,392.86 5/14/2015 INV-4603 2014-CCT-1167-FY2015 CCT Media Buys 7,862.50 7,862.50 5/14/2015 INV-4606 2014-CCT-I 167-FY2015 CCT Media Buys 651.89 651.89 5/14/2015 INV-4607 2014-CCT-1167-FY2015 CCT Media Buys 1,316.84 1,316.84 5/14/2015 INV-4608 2014-CCT-1167-FY2015 CCT Media Buys 11,000.00 11,000.00 5/14/2015 INV-4609 2014-CCT-I 167-FY2015 CCT Media Buys 900.00 900.00 5/18/2015 INV-4615 2014-CCT-1167-FY2015 CCT Media Buys 765.00 765.00 5/18/2015 INV-4616 2015-CCT-1677-Fl Travel+Life.-Half pg ad 1,545.00 1,545.00 5/18/2015 INV-4618 2015-CCT-]860-Sojem-S/S Canpaign 2,120.00 2,120.00 5/18/2015 INV-4619 2015-CCT-1913-Twitter Creative April 2015 10,520.00 10,520.00 5/18/2015 INV-4620 2015-CCT-1937-Fl Travel+Life Travel deals photos 255.00 255.00 5/18/2015 INV-4621 2015-CCT-1854-F&W/T+L-S/S-Quattro Banner 1,675.00 1,675.00 5/18/2015 INV-4622 2015-CCT-1855-Weather.com S/S adaptor ad,pre-roll&app banner ad 1,640.00 1,640.00 5/19/2015 INV-4623 2014-CCT-I167-FY2015 CCT Media Buys 1 982.50 1,982.50 5/19/2015 INV-4624 2014-CCT-I 167-FY2015 CCT Media Buys 204.61 204.61 5/19/2015 INV-4629 2014-CCT-1167-FY2015 CCT Media Buys 2,230.23 2,230.23 5/20/2015 INV-463 I 2014-CCT-1167-FY2015 CCT Media Buys 8000.00 8,00000 5/22/2015 INV-4636 2015-CCT-1930-USB Flash drives reorder preloaded with video 2,625.00 2,625.00 5/22/2015 INV-4637 2015-CCT-1938-New Layout and reprint of the 9812 envelope 319.80 319.80 5/26/2015 INV-4640 2015-CCT-1712-Honey000ns.com Blog Post Deliverables-May 1,240.00 1,240.00 5/26/2015 INV-464 I 2015-CCT-1933-F&W/T+L-S/S-Banner ads 40.00 40.00 5/26/2015 INV-4642 2015-CCT-1939-Tourism Rally-update to Powerpoint presentation 405.00 405.00 5/26/2015 INV-4643 2015-CCT-1935-F&W/T*L-S/S-Email and Textlink 1,080.00 1,080.00 5/27/2015 INV-4664 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000.00 5/27/2015 INV-4665 2014-CCT-1167-FY2015 CCT Media Buys 1,900.00 1,900.00 5/28/2015 INV-4666 2014-CCT-1167-FY2015 CCT Media Buys 1,800.00 1,80000 5/28/2015 INV-4667 2014-CCT-1167-FY2015 CCT Media Buys 2,700.00 2,700.00 5/28/2015 INV-4668 2014-CCT-1167-FY2015 CCT Media Buys 11,500.00 11,500.00 5/29/2015 INV-4694 2014-CCT-I 167-FY2015 CCT Media Buys 3,200.00 3,200.00 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 8 Of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Dare Invoice Number Project Full Name Total Fee Production Digital Media 5/29/2015 INV-4695 2014-CCT-1167-PY2015 CCT Media Buys 3,200.00 3,200.00 5/29/2015 INV-4696 2014-CCT-1167-P12015 CCT Media Buys 3,200.00 3,200.00 5/29/2015 INV-4697 2014-CCT-1167-FY2015 CCT Media Buys 3,200.00 3,200.00 5/29/2015 INV-4698 2014-CCT-1167-FY2015 CCT Media Buys 650.00 650.00 650.00 5129/2015 INV-4699 2014-CCT-1167-FY2015 CCT Media Buys 650.00 1240.00 5/29/2015 INV-4700 2014-CCT-I 167-PY2015 CCT Media Buys 1,240.00 5/29/2015 INV-4701 2014-CCT-I167-FY2015 CCT Media Buys 2,722.50 2,722.50 5/29/2015 INV-4702 2014-CCT-1167-FY2015 CCT Media Buys 1,240.00 1,240.00 2,722.50 5/29/2015 INV-4703 2014-CCT-1167-FY2015 CCT Media Buys 2,722.50 6/1/2015 INV-4686 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 6/1/2015 INV-4704 2015-CCT-1920-Piddeball-Bamer ad 420.00 420.00 6/1/2015 INV-4705 2015-CCT-1924-Incentive Magazine-Ad&Advertorial 1,270.00 1270.00 6/1/2015 INV-4710 2015-CCT-1953-Pro-Watercross-Court-side Banner layout 720.00 720.00 6/1/2015 INV-4712 2015-CCT-1973-Leisure Brand video for Visit USA 90.00 90.00 6/1/2015 INV-4713 2014-CCT-1167-FY2015 CCT Media Boys 6,000.00 6,000.00 800� 6/2/2015 INV-4714 2014-CCT-1167-FY2015 CCT Media Buys 800.00 6/3/2015 INV-4715 2014-CCT-1167-FY2015 CCT Media Buys 1,50000 1,500.00 6/3/2015 INV-4718 2015-CCT-1936-Sports eblast 2,164.22 2,164.22 6/3/2015 INV-4719 2015-CCT-1967-Medical Meetings Custom HTML 4 1 605.00 1,605.00 6/3/2015 INV-4720 2015-CCT-1961-Medical Meetings Custom HTML 3 1,02000 1,020.00 6/3/2015 INV-4721 2015-CCT-1934-Meetings&Conventions-Medical meetings eblast 4 1,405.00 1,405.00 6/3/2015 INV-4722 2015-CCT-1932-Meetings&Conventions-Medical meetings eblast 3 1,350.00 1,350.00 6/3/2015 INV-4723 2015-CCT-1960-Sundance-HP ad pickup w/new logo 125.00 125.00 6/3/2015 INV-4725 2015-CCT-1969-Meetings&Conventions Custom HTML e-blast-May 515.00 515.00 6/3/2015 INV-4726 201 S-CCT-1983-Update and order business cards-Claudia and Parker 811.85 811.85 6,500.00 6/5/2015 INV-4732 2014-CCT-I 167-FY2015 CCT Media Buys 6,500.00 6/9/2015 INV-4749 2014-CCT-I167-FY2015 CCT Media Buys 9,700.00 9,700.00 6/12/2015 INV-4763 2015-CCT-2062-CraayEgg.coin Renewal 2015-2016 1,188.00 1.188.00 6/12/2015 INV-4764 2014-CCT-I167-P12015 CCT Media Buys 18,733.78 18 733.78 6/12/2015 INV-4767 2014-CCT-I 167-FY2015 CCT Media Buys 15,955.35 15,955 35 961.50 6/15/2015 INV-4771 2014-CCT-I167-FY2015 CCT Media Buys 961.50 12,331.67 6/15/2015 INV-4772 2014-CCT-1167-PY2015 CCT Media Buys 12,331.67 6/15/2015 INV-4777 2014-CCT-1167-FY2015 CCT Media Buys 21,748.95 21,748.95 1 10.00 6/16/201 S INV-4778 2015-CCT-1919-Collinson Banner Ad Network S/S FY 15-Pre-roll and coml 110.00 6/16/2015 INV-4779 2015-CCT-1966-Collaborate Meetings custom eblast 42 1,835.00 1,835.00 6/16/2015 INV-4780 2015-CCT-1768-Logo Revision Exploration 0.00 0.00 6/16/2015 INV-4781 2015-CCT-1974-Video footage requested for Naples Grande 790.00 790.00 6/16/2015 INV-4783 2015-CCT-1992-Visit Honda TripAdvisor Facebook ads 130.00 130.00 6/16/2015 INV-4787 2015-CCT-1948-Update German Visitors Guide 4,800.00 4,800.00 6/16/2015 INV-4789 2015-CCT-1998-Medical Meetings Custom HTML 5 475.00 475.00 6/16/2015 INV-4791 2015-CCT-2028-Business Card re-print-Marcos Teodoro 251.75 251.75 6/16/2015 INV-4792 2015-CCT-2051-Business Card re-pant-Debi DeBenedetto 368.05 368.05 6/17/2015 INV-4794 2015-CCT-I874-Post-Production-PhotoNideo for Sports video 11 000.00 11,000.00 6/17/2015 INV-4795 2015-CCT-1909-Pre-production&Producton-PhotoNideo/Travel for Sport: 20,431.14 20,431 14 21,125.05 6/17/2015 INV-4797 2014-CCT-I 167-P/2015 CCT Media Buys 21,125.05 10,000.00 6/17/2015 INV-4799 2014-CCT-I167-FY2015 CCT Media Buys 10,000.00 1,900.00 6/17/2015 INV-4800 2014-CCT-I 167-FY2015 CCT Media Buys 1 900.00 6/17/2015 INV-4803 2014-CCT-I 167-FY2015 CCT Media Buys 765.00 765.00 6/18/2015 INV-4804 2015-CCT-1968-GTM-Deliverables 705.00 705.00 6/15/2015 INV-4805 Digital 12,055.00 12,055.00 2,638.13 6/29/2015 INV-4807 2014-CCT-1167-FY2015 CCT Media Buys 2,638.13 1000 00 6/29/2015 INV-4808 2014-CCT-1167-FY2015 CCT Media Buys 1,000.00 7,000.00 6/29/2015 INV-481 I 2014-CCT-1167-FY2015 CCT Media Buys 7,000.00 25,000.00 6/29/2015 INV-4812 2014-CCT-1167-PY2015 CCT Media Buys 25,000.00 2,392.86 6/29/2015 INV-4817 2014-CCT-1167-FY2015 CCT Media Buys 2,392.86 900.00 6/29/2015 INV-4819 2014-CCT-1167-FY2015 CCT Media Buys 900.00 6/29/2015 INV-4820 2014-CCT-I 167-FY2015 CCT Media Buys 1,121 89 1,121.89 00 5,000.00 6/29/2015 INV-4821 2014-CCT-I 167-FY2015 CCT Media Buys 5,000. 21,598.38 6/29/2015 INV-4822 2014-CCT-I 167-FY2015 CCT Media Buys 21,59838 1,50000 6/30/2015 INV-4843 2014-CCT-I 167-FY2015 CCT Media Buys 1,500.00 25,000.00 6/30/2015 INV-4844 2014-CCT-I 167-FY2015 CCT Media Buys 25 000.00 00 8,000.00 6/30/2015 INV-4845 2014-CCT-I 167-FY2015 CCT Media Buys 8,000. 12,693.34 6/30/2015 INV-4850 2014-CCT-1167-PY2015 CCT Media Buys 12,693.34 7/1/2015 INV-4834 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 14,682.50 7/1/2015 INV-4849 2014-CCT-I 167-FY2015 CCT Media Buys 14,682.50 7/2/2015 INV-4855 2015-CCT-1986-PlanYourMeetings custom HTML eblast 225.00 225.00 7/7/2015 INV-4856 2015-CCT-2067-2015 Flagler Awards List 675.00 675.00 17,716.95 7/7/2015 INV-4858 2014-CCT-1167-FY2015 CCT Media Buys 17,716.95 10,000.00 7/7/2015 INV-4859 2014-CCT-I 167-PY2015 CCT Media Buys 10,000.00 7/7/2015 INV-4860 2014-CCT-1167-P12015 CCT Media Buys 1,500.00 1,500.00 4,250.00 7/7/2015 INV-4861 2014-CCT-I 167-FY2015 CCT Media Buys 4,250.00 7/7/2015 INV-4862 2014-CCT-1167-FY2015 CCT Media Buys 1,790.35 1,790 35 7/7/2015 INV-4870 2014-CCT-I 167-FY2015 CCT Media Buys 5,421.30 25 4,135.25 5. 7/7/2015 INV-487I 2014-CCT-I 167-FY2015 CCT Media Buys 4,13 3,500.00 7/8/2015 INV-4872 2014-CCT-1167-P(2015 CCT Media Buys 3,500.00 80 9,560.80 7/8/2015 INV-4877 2014-CCT-I 167-FY2015 CCT Media Buys 9,560. 16,129.60 7/8/2015 INV-4879 2014-CCT-I 167-FY2015 CCT Media Buys 16,129.60 7/8/2015 INV-4883 2014-CCT-1468-Consumer eScapes newsletter-May 2015 1 216.93 1,216.93 7/8/2015 INV-4884 2015-CCT-1775-Honeyrroonsarm Blog Post Deliverables-June 1,110.00 1,110.00 7/9/2015 INV-4886 2015-CCT-1909-Pre-production&Producton-PhotoNideo/Travel for Sport: 2,100.80 2,100.80 7/9/2015 INV-4888 2015-CCT-1887-Meetings photo/video shoot-Concepting of campaign 10, 040.000 1 10,040.00 7/9/2015 INV-4890 2015-CCT-2040-Meetings PhotoNideo shoot 6,986.98 7/9/2015 INV-4891 2014-CCT-1 167-F112015 CCT Media Buys 6,986.98 7/14/2015 INV-4898 2014-CCT-I167-FY2015 CCT Media Buys 1 6,603.05 16,603.05 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 9 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Date Invoice Number Project FIJI Name Total Fee Production Digital Media 7/14/2015 INV-4901 2014-CCT-1167-FY2015 CCT Media Buys 765.00 765.00 7/14/2015 INV-4902 2014-CCT-I 167-FY2015 CCT Media Buys 14,383.08 14,383.08 7/14/2015 INV-4903 2014-CCT-I 167-FY2015 CCT Media Buys 646.26 646.26 7/15/2015 INV-4920 Digital 12,310.00 12,310.00 7/16/2015 INV-4924 2015-CCT-1981-Twitter Creative May 2015 7,010.00 7,010.00 7/16/2015 INV-4930 2014-CCT-1476-Meetings eScapes for May 2015 1,091.92 1,091.92 7/16/2015 INV-4931 2014-CCT-1469-Consumer eScapes newsletter-June 2015 1,368.06 1,368.06 7/16/2015 INN-4932 2014-CCT-1477-Meetings eScapes for June 2015 1,636.43 1,636.43 7/16/2015 INV-4933 2015-CCT-2000-NASC-Skyscraper ad deliverables 315.00 315.00 7/16/2015 INV-4934 2015-CCT-1802-Honeymoons.com-Concierge Recommendations Blog-June 1,030.00 1,030.00 7/21/2015 INV-4973 2014-CCT-1167-FY2015 CCT Media Buys 8,500.00 8,500.00 7/21/2015 INV-4974 2015-CCT-2076-CME group tour&Ace Group banner ad&Video 630.00 630.00 7/21/2015 INV-4975 2015-CCT-2038-Updated logo on Retargeting banners 515.00 515.00 7/21/2015 INV-4976 2015-CCT-2039-CVB Letterhead with new logo 225.00 225.00 7/21/2015 INV-4977 2015-CCT-1975-Visit Florida-Trip Advisor-Homepage takeover 400.00 400.00 7/21/2015 INV-4978 2015-CCT-2044-FBU Naples brochure deliverables 515.00 515.00 7/21/2015 INV-4979 2015-CCT-2(0)9-Interest inventory e-blast to existing subscribers of the Cons 1,685.00 1685.00 7/21/2015 INV-4980 2015-CCT-2066-New Logo supplied to Octagon 195.00 195.00 7/21/2015 INV-4982 2015-CCT-2064-Meijer LPGA Classic Full pg ad 360.00 360.00 7/21/2015 INV-4984 2015-CCT-2058-Meetings flyer update-branding and listings 1,065.00 1065.00 7/22/2015 INV-4998 2014-CCT-(496-NewYorkTimes.coin Online Ads 1,600.00 1600.00 7/27/2015 INV-5031 2015-CCT-2087-Brand USA-UK Golf 650.00 650.00 7/27/2015 INV-5032 2015-CCT-2078-Meijer LPGA Classic Banner ad 185.00 185,00 7/27/2015 INV-5035 2014-CCT-1167-FY2015 CCT Media Buys 15,854.82 15,854.82 7/27/2015 INV-5036 2014-CCT-1167-FY2015 CCT Media Buys 17,019.89 17,019.89 7/27/2015 INV-5037 2014-CCT-1167-FY2015 CCT Media Buys 9,299.13 9,299.13 7/30/2015 INV-5063 2014-CCT-1167-FY2015 CCT Media Buys 33,401.62 33,401.62 8/1/2015 INV-5054 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 8/3/2015 INV-5074 2015-CCT-2102-FBU Pamphlet to be printed 564.34 564.34 8/3/2015 INV-5075 2015-CCT-1776-Honeynstons.cam Blog Post Deliverables-July 1,140.00 1,140.00 8/4/2015 INV-5077 2015-CCT-1003-Honeymoons.cam-Concierge Recommendations Blog-Aug 1,3011 00 1,300.00 8/10/2015 INV-5094 2014-CCT-1167-FY2015 CCT Media Buys 2,022.00 2,022.00 8/11/2015 INV-5107 2014-CCT-I 167-FY2015 CCT Media Buys 16,891.20 16,891.20 8/11/2015 INV-5108 2014-CCT-1167-FY2015 CCT Media Buys 25,000.00 25,000.00 8/17/2015 INV-5115 Digital 21,955.00 21,955.00 8/17/2015 INV-5120 2014-CCT-I 167-FY2015 CCT Media Buys 13,713.42 13,713.42 8/17/2015 INV-512( 2014-CCT-1167-FY2015 CCT Media Buys 13,319.45 13,319.45 8/17/2015 INV-5122 2014-CCT-I167-FY2015 CCT Media Buys 1,039.88 1,039.88 8/17/2015 INV-5123 2014-CCT-1167-FY2015 CCT Media Buys 677.91 677.91 8/17/2015 INV-5124 2014-CCT-I 167-FY2015 CCT Media Buys 12,360.00 12,360.00 8/17/2015 INV-5125 201 4-CCT-I167-FY2015 CCT Media Buys 1,670.64 1,670.64 8/20/2015 INV-5133 2014-CCT-1167-FY2015 CCT Media Buys 11,810.00 11,810.00 8/20/2015 INV-5134 2014-CCT-1167-FY2015 CCT Media Buys 2,082.36 2,08/36 8/20/2015 INV-5135 2014-CCT-1167-FY2015 CCT Media Buys 1,740.69 1,740.69 8/20/2015 INV-5140 2014-CCT-I 167-FY2015 CCT Media Buys 14,968.07 14,968.07 8/20/2015 INV-5141 2014-CCT-I 167-FY2015 CCT Media Buys 2,000.00 2,000.00 8/20/2015 INV-5142 2014-CCT-I167-FY2015 CCT Media Buys 2,000.00 2,000.00 8/20/2015 INV-5143 2014-CCT-1167-FY2015 CCT Media Buys 8,750.00 8,750.00 8/20/2015 INV-5144 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000.00 8/20/2015 INN-5145 2014-CCT-1167-FY2015 CCT Media Buys 700.00 700.00 8/20/2015 INV-5147 2014-CCT-1167-FY2015 CCT Media Buys 765.00 765.00 8/20/2015 INV-51 SI 2014-CCT-I 167-FY2015 CCT Media Buys 5,000.00 5,000.00 8/20/2015 INV-5152 2014-CCT-I167-FY2015 CCT Media Buys 900.00 900.00 8/21/2015 INN-5153 2014-CCT-1167-FY2015 CCT Media Buys 900.00 900.00 8/24/2015 INV-5156 2015-CCT-2057-SM-Pimacle Award Advertorial deliverables 505.00 505.00 8/24/2015 INV-5157 2015-CCT-2101-Nametag template to be updated with new logo 165.00 165.00 0/24/2015 INV-5158 2014-CCT-1470-Consumer eScapes newsletter-July 2015 1 904.14 1904.14 8/24/2015 INV-S 159 2015-CCT-2100-Hurricane Crisis Plan-Creative banners 1,100.00 1100.00 8/24/2015 INV-5160 2015-CCT-2096-Connect meetings-Full pg ad and editorial 670.00 670.00 8/24/2015 INV-5161 2015-CCT-2105-Meijer Sweepstake entry form 16500 165.00 8/24/2015 INV-5162 2015-CCT-2119-Stone Crab Festival-website button 165.00 165.00 8/24/2015 INV-5163 2015-CCT-2031-Connect Sports Full pg ad and Deliverables 1,805.00 1805.00 8/24/2015 INV-5164 2015-CCT-2019-Meet DC eblast 260.00 260.00 8/24/2015 INV-5165 2015-CCT-2061-Connect Meetings-Custom HTML#2 260.00 260.00 8/25/2015 INV-5166 2014-CCT-I167-FY2015 CCT Media Buys 2,392.86 2,392.86 8/25/2015 INV-5185 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000.00 8/25/2015 INV-5186 2014-CCT-1167-FY2015 CCT Media Buys 4,08613 4,086.13 8/25/2015 INV-5187 2014-CCT-1471-Consumer eScapes newsletter-Aug 2015 1,897.11 1,897 11 8/25/2015 INV-5188 2014-CCT-1479-Meetings eScapes for August 2015 1,570.75 1,570.75 8/25/2015 INV-5189 2015-CCT-1999-Stone Crab Festival-New voimovers and updated dates 2,950.00 2,950 00 8/26/2015 INV-5190 2014-CCT-I 167-FY2015 CCT Media Buys 2,392.86 2,392.86 9/1/2015 INV-5191 2014-CCT-I 167-FY2015 CCT Media Buys 7,500.00 7,500.00 9/1/2015 INV-5177 2014-CCT-1316-Monthly FY2015 Advertising and Marketing Services 33,333.33 33,333.33 9/1/2015 INV-5193 2014-CCT-I167-FY2015 CCT Media Buys 12,976.95 12,976.95 9/1/2015 INV-5194 2014-CCT-1167-FY2015 CCT Media Buys 17,019.55 17,019.55 9/4/2015 INV-5219 2014-CCT-I167-FY2015 CCT Media Buys 13,387.50 13,387.50 9/9/2015 INV-5234 2014-CCT-1167-FY2015 CCT Media Buys 8,000.00 8,000.00 9/9/2015 INV-5235 2014-CCT-1167-FY2015 CCT Media Buys 3,500.00 3,500.00 9/9/2015 INV-5236 2014-CCT-I 167-FY2015 CCT Media Buys 9,150.00 9,150.00 9/9/2015 1NV-5237 2014-CCT-I167-FY2015 CCT Media Buys 10,260.70 10,260.70 9/9/2015 INV-5238 2014-CCT-I 167-FY2015 CCT Media Buys 463.62 463.62 9/9/2015 INV-5239 2014-CCT-I167-FY2015 CCT Media Buys 8,105.00 8,105.00 9/10/2015 INV-5241 2014-CCT-1478-Meetings eScapes for July 2015 1,366.13 1,366.13 9/10/2015 INV-5242 2015-CCT-1777-Honeymoons.com Blog Post Deliverables-August 1,210.00 1,210.00 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 10 of 21 FISCAL YEAR OCTOBER 2014-SEPTEMBER 2015 Invoice Dale Invoice Number Project Pull Name Thud Fee Production Digital Media 9/10/2015 INV-5243 2015-CCT-1818-Honeyrroons.com-Concierge Recommendations Bbg-Sept 1,560,00 1,560.00 9/10/2015 INV-5244 2015-CCT-2032-Twitter Creative lune 2015 6,230.00 6,230.00 9/10/2015 INV-5245 2015-CCT-2036-Sports eblast 02 990.00 990.00 9/10/2015 INV-5246 2015-CCT-2048-Sports Event Magazine FE post 200.00 200.00 9/10/2015 INV-5247 2015-CCT-2074-Connect Magazine-Custom HTML 290.00 290.00 9/10/2015 INV-5248 2015-CCT-2137-USA Guide Book-Guide for the Gulf Coast of Fl 1,770.00 1,770.00 9/10/2015 INV-5249 2015-CCT-2134-CME group championship Spectator Guide-Ful pg ad&irr 1,910.00 1,910.00 9/10/2015 INV-5251 2015-CCT-2166-Franklin Templeton Shootout-Enewsletter inclusion 1,250.00 1,250.00 9/10/2015 INV-5252 2014-CCT-1167-FY2015 CCT Media Buys 4,785.70 4,785.70 9/10/2015 INV-5253 2014-CCT-I 167-FY2015 CCT Media Buys 765.00 765.00 9/10/2015 INV-5254 2014-CCT-1167-FY2015 CCT Media Buys 2,443.75 2,443.75 9/10/2015 INV-5255 2014-CCT-1167-FY2015 CCT Media Buys 18,863.20 18,863.20 9/10/2015 INV-5256 2014-CCT-1167-FY2015 CCT Media Buys 15,818.52 15,818.52 9/10/2015 INV-5257 2014-CCT-1167-FY2015 CCT Media Buys 8.223.75 8,223,75 9/10/2015 INV-5258 2014-CCT-1167-FY2015 CCT Media Buys 6,579.00 6,579.00 9/10/2015 INV-5259 2014-CCT-1167-FY2015 CCT Media Buys 6,579.00 6,579.00 9/10/2015 INV-5260 2014-CCT-I 167-FY2015 CCT Media Buys 8,423.50 8,423.50 9/10/2015 INV-5261 2015-CCT-2176-Brand USA Inspiration Guide 855.00 855.00 9/11/2015 INV-5264 2014-CCT-1167-FY2015 CCT Media Buys 13,055.15 13,055.15 9/12/2015 INV-5265 Digital 21,555.71 21,555.71 9/12/2015 INV-5266 2015-CCT-2147-Stone Crab Festival-Collinson FB&Retargeting,Pre-roll a 1,750.00 1,750.00 9/12/2015 INV-5267 2015-CCT-2142-Successful Meetings-Pinnacle Award banner ad 525.00 525.00 9/12/2015 INV-5268 2015-CCT-2152-Emeril Fl-Food Network spot&billboard 1,720.00 1,720.00 9/12/2015 INV-5269 2015-CCT-2190-VF Fall insert 1,210.00 1,21000 9/12/2015 INV-5270 2015-CCT-2191-SPORTS conference full-pg ad 195.00 195.00 9/12/2015 INV-5271 2015-CCT-2192-FY 16 Co-op Opportunities eblast 1,162.59 1,162.59 9/12/2015 INV-5272 2015-CCT-2180-Brand USA Multi-Charnel Canada-deliverables 1,280.00 1,280.00 9/12/2015 INV-5273 2015-CCT-2194-Mercado&Eventos VF section-full pg 120.00 120.00 9/12/2015 INV-5274 2015-CCT-2201-Brand USA Multi-channel UK Deliverables 1,200.00 1,200.00 9/15/2015 INV-5282 2014-CCT-I 167-FY2015 CCT Media Buys 30,000.00 30,000.00 9/17/2015 INV-5283 2014-CCT-I 167-FY2015 CCT Media Buys 21,107.15 21,107.15 9/17/2015 INV-5284 2014-CCT-1167-FY2015 CCT Media Buys 8,500.00 8,500.00 9/17/2015 INV-5285 2014-CCT-I 167-FY2015 CCT Media Buys 21 340.00 21,340.00 9/17/2015 INV-5287 2014-CCT-I167-FY2015 CCT Media Buys 1,000.00 1 000.00 9/17/2015 INV-5289 2014-CCT-I 167-FY2015 CCT Media Buys 4,000,00 4,000.00 9/17/2015 INV-5290 2014-CCT-1167-FY2015 CCT Media Buys 20,723.73 20,723 73 9/21/2015 INV-5291 2014-CCT-1167-FY2015 CCT Media Buys 8,000.00 8,000.00 9/21/2015 INV-5292 2014-CCT-1167-FY2015 CCT Media Buys 11,036.67 11,036.67 9/21/2015 INV-5293 2014-CCT-1167-FY2015 CCT Media Buys 1,000,00 1,000.00 9/21/2015 INV-5294 2014-CCT-1472-Consumer eScapes newslet ter-Sept 2015 1,95233 1,952.33 9/21/2015 INV-5295 2014-CCT-I 167-FY2015 CCT Media Buys 2,982.75 2,982.75 9/21/2015 INV-5296 2014-CCT-1167-FY2015 CCT Media Buys 3,14028 3,140.28 9/21/2015 INV-5297 2014-CCT-1167-FY2015 CCT Media Buys 2.12112 2,121.22 9/21/2015 INV-5298 2014-CCT-I 167-FY2015 CCT Media Buys 234110 2341.20 9/21/2015 INV-5299 2014-CCT-1167-FY2015 CCT Media Buys 900.00 900.00 9/21/2015 INV-5300 2014-CCT-1 167-FY2015 CCT Media Buys 24,165.00 24,165.00 9/22/2015 INV-5305 2014-CCT-1480-Meetings eScapes for September 2015 1,753.30 1,753.30 9/22/2015 INV-5306 2015-CCT-2014-Tourism Star Awards Luncheon-concepting and design 8,375.52 8,375.52 9/22/2015 INV-5307 2015-CCT-2133-Costs Communication Plan-2 spots&2 eblasts 7,554.99 7,554.99 9/22/2015 INV-5308 2015-CCT-2217-Fl Sports Directory and Facility Guide deliverables 195.00 195.00 9/22/2015 INV-5309 2015-CCT-2167-Backdrop for office 1,628.00 1,628.00 9/22/2015 INV-5310 2015-CCT-2168-Visitor Guide-Spread and Cover Design 5,090.00 5,090.00 9/22/2015 INV-5311 2015-CCT-2040-Meetings PhotoNideo shoot 57,580.00 57,580.00 9/22/2015 INV-5312 2015-CCT-2243-Adman Awards submission fees 3,525.00 3,525.00 9/22/2015 INV-5314 2015-CCT-2239-Stone Crab Festival coupons PDF 450.00 450.00 9/23/2015 INV-5315 2014-CCT-1167-FY2015 CCT Media Buys 12,000.00 12,000.00 9/23/2015 INV-5316 2014-CCT-I 167-FY2015 CCT Media Buys 6,750.00 6,750.00 9/23/2015 INV-53 18 2015-CCT-2097-FY2016 Marketing Plan 623.20 623.20 9/23/2015 INV-5319 2015-CCT-2148-Stone Crab Festival-Deliverables for the committee 1,220.00 1,220.00 9/23/2015 INV-5320 2015-CCT-2247-Gus Macker Sports-1/2 pg ad 210.00 21000 9/23/2015 INV-5321 2015-CCT-2241-Travel Weekly deliverables 750.00 750.00 9/23/2015 INV-5322 2015-CCT-2240-CTA update on stone crab banner and resin video 300.00 300.00 9/23/2015 INV-5323 2014-CCT-1167-FY2015 CCT Media Buys 1,283.00 1,283.00 9/23/2015 INV-5324 2014-CCT-I 167-FY2015 CCT Media Buys 39,320.62 39,320,62 9/23/2015 INV-5325 2014-CCT-I167-FY2015 CCT Media Buys 4,250.00 4,250.00 9/23/2015 INV-5326 2014-CCT-I 167-FY2015 CCT Media Buys 5000.00 5,000.00 9/25/2015 INV-5341 2015-CCT-2177-Dining landing Pg 2,595.00 2,595.00 9/25/2015 INV-5342 2015-CCT-2151-Golf Landing Page 3,020,00 3,02a 00 9/25/2015 INV-5343 2014-CCT-I167-FY2015 CCT Media Buys 12,500.00 12,500.00 9/25/2015 INV-5344 2014-CCT-1167-FY2015 CCT Media Buys 900.00 900.00 9/28/2015 INV-5352 2014-CCT-I167-FY2015 CCT Media Buys 50,000.00 50,000.00 9/29/2015 INV-5361 2014-CCT-1167-FY2015 CCT Media Buys 5,000.00 5,000,00 10/8/2015 INV-5417 2014-CCT-1167-FY2015 CCT Media Buys 7,175.00 7,175.00 10/8/2015 INV-5418 2014-CCT-1167-FY2015 CCT Media Buys 13,835.31 13,835.31 9/30/2015 INV-5419 2014-CCT-I 167-FY2015 CCT Media Buys 12,500.00 12,500.00 10/8/2015 INV-5420 2014-CCT-1 167-FY2015 CCT Media Buys 765.00 765.00 10/1/2015 INV-5421 2014-CCT-1167-FY2015 CCT Media Buys 2,903.77 2903.77 9/30/2015 INV-5422 2015-CCT-2264-Franklin Templeton Shootout pairing guide-2 pg spread 210.00 210.00 9/30/2015 INV-5424 Digital 21,880.00 21,880.00 9/30/2015 INV-5428 2015-CCT-2218-Stone Crab Festival eblasts 1,945.00 1,945.00 9/30/2015 INV-5440 2014-CCT-1167-FY2015 CCT Media Buys 15.30 15.30 TOTAL 4,325,935.54 399,999.96 624,613.82 176,808.71 3,124,513.05 TOTAL BUDGET 4,400,000.00 400,000.00 625,000.00 200,000.00 3,175,000.00 4,325,935.54 April 25, 2016 Old Business 8-a NAPLES.MARCO ISLAND,EVERGLADES CVB 11 of 21 FISCAL YEAR OCTOBER 2014•SEPTEMBER 2015 Invoice Date Invoice Number Project Full Name Total Fee Production Digital Media BALANCE TO FINISH 74,064.46 0.04 386.18 23,191.29 50,486.95 (CT Misepptied Sept 2015 Fee Imoue (33,000.00) 33,000.00 17,486.95 O 0 O O O O N O 00 O N O M o 00 O vi O O O h CO (O rNn O M 90 T O 7 01 0 O^ , N O 00 ^ o0 0o M 0 N 0 0 e N N y Li O N N O •- °o N o Q 7 0 r Q m m O 04 Q 0 0 0 0 0 0 0 vn 0 O M O O o O O o 0 0 0 0 0 0 0 N C O .000000 0 O M 000000 ° 0 O O O O O N C O O O O O O N 00 O N 00 O O O O 00 v1 O 01 v, O v, O N N 00 N O CO CO N CO 00 N N N .0 4- .` n 7 vs. O vt Si M 0, R V1 10 N N 0O ,o N ^ C '. ■ C 00 ^ ^ ^ N .- M M N N O ^ 4 1` r b b . d 7 R LL N O O O O O O O O O N O O O v1 O N O O N O O M O O O O O o O O O O O O O O O N 'O O O 0 0 0 0 O O O 00 O O O ^ O N O o so O O M M O O O O O o 0 0 O O 0 0 O O N v6 O M O O O O O_ r o W O CO O ,o N R O O 'C O N W � N O o CO - P N a, O 00 N N N .0 4- v6 s 7 M vii O M N M 10 CO O CO' 7 V 91 O �O 01 'C 91 N N 00 1D N ^ N O .O — 00 ,^ N 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I 0 _ o v W •- _ J - V ,a) 4J im • V 4� 4J CO 7 N c oa 0) o rn C in u) o 0 N Q0) acr C11 a) W i v 1 va as LL 1_A V I .- 1_ L a) g .> O a) CU (1.1 al U , C ^1 v ra j C a) a) J Q •rte E Lx rD O V 4J v s_ E 0 +' c 0 ro-+ N c a) -I--' N Q 2 0 ra 73 a) 4a a) V1 E 0 3 O 1- V W V a.) CD DC W t/1 H Z W I.L N t 7 H 0 0 w cr a W a ° W W � 0 - J O z Q �• I O • _ 4-• a its • • nc DIRECTOR ACTIVITIES-Jack Wert March-April 2016 PERIOD AT A GLANCE Number of Advocacy Contacts 3 Number of Tour Operator Contacts 24 Number of Tourism Industry Events 6 Number of PR Interviews 2 Advocacy • Meetings with TDC Chairman on TDC agenda • Meeting on area No Wake Zones at Growth Management • TDC New Member Orientation Tourism Industry • Presentation to Clark Pear Group in Naples on tourism industry performance in 2015-16 • Tourism Advisory Roundtable at Naples Beach Hotel featuring Blue Zones program. • Meeting with United Arts Council Executive Director of plan for 2017 calendars and website • Destination Marketing Accreditation Board Conference call • Naples Depot meeting with Naples Chamber on baggage car Information Center • Naples Board of Realtors Economic Summit Trade Shows/Tourism Industry Conferences • WTM-Latin America. Meetings with 24 tour operators and interviews with three publications and one TV station. • DMAI CEO Summit to review new approaches to destination marketing • Public Relations • Bob Harden Radio interview • Presentation to FGCU Resort& Hospitality School class Promotional Activities • Meeting with Franklin Templeton Golf event promoters on 2016 tournament details. GROUP MEETING SALES REPORT Debi DeBenedetto—Group Sales Manager March 17-April 15,2016 PERIOD AT A GLANCE Number of Meeting Planner Contacts 54 includes sites and planner Rfp's plus assisted planners Number of RFP's Collected/Distributed 41 Rfp's distributed worth over$14 million EOC and 19,307 room nights Number of Groups booked 15 booked groups Total Room Nights/Econ. Impact for Period booked 5051 Room nights booked $3,132,820.35 EOC and 4837 room nights Number of RFP Enhancement (RFPE) Requests 5 new requests granted funds Number of RFPE's to Contract 2 booked with 1 lost Number of FAM's/Sites 1 site, working Allstate and ACA completed 3 booked Number of Shows Attended Independent Planners Educational Conference, Austin March 20-23 with 24 appointments and destination hosted lunch with 2 hotel partners (IPEC) Events Attended • Visit Florida Race Networking event Sebring, Fl March 19 • CVB Roundtable April 6 • Visit Florida Lunch & Learn April 6 • Global Meetings Industry Day St. Petersburg April 14 • Hyatt House Ribbon cutting • Naples Bay Resort 1200 South Restaurant opening • Meet new sales person Colby Avenue 5 • Meeting with Paradise TV • Meeting Spots April 19 Tallahassee • FSAE Executive Luncheon sponsor Tallahassee April 20 Group Sales Activities this Period • Planning NYC sales mission • Planning May 3 Tampa Meeting planner sales mission • Planning May 4 Tampa Luxury Meeting Showcase event • Planning Site Texas event • Registered Florida Attractions Association annual Meeting TRAVEL INDUSTRY&LEISURE MARKET SALES REPORT Claudia Cianfero Dates:March 18—April 15, 2016 PERIOD AT A GLANCE Number of Travel Agent Contacts 77 Number of Tour Operator Contacts 21 Number of FAM's/Site Visits 0 Number Trade Shows Attended 1 Sales Missions 1 EVENTS RECAP Show Name:World Travel Market Latin America Location:Sao Paolo, Brazil #Appointments. 27 Appointments. Mix of media and tour operators(TO's). We also had walk up travel agent traffic that our Aviareps representatives handled. Trends/Comments: Very successful show as Aviareps secured all our appointments directly with TO's and media. Trend is for Brazilians to now look for places in Florida other than Miami and Orlando as a destination or as an extension to their vacations.They are looking for unique experiences and affordable luxury. This is a great opportunity for the Paradise Coast to secure some of this market since we are so close to Miami/Fort Lauderdale, less than a 2 hour easy drive to our destination. Action steps include new or continued co-op opportunities and putting together packages with the TO's to market our destination. Sales Mission: Visit Florida Travel Trade VIP Event Location: Chicago, IL Trends/Comments: Great turnout and partner participation,there were 7 partners that participated. There was networking prior to the lunch and I was able to do a 5 minute presentation to a captive audience and show our leisure video during lunch. Great interest in the destination and agents are booking our area. The evening reception was strictly networking. Upcoming FAM Trips • Azul FAM May 1-4,2016 (Brazil Market) • Tenzing FAM May 24—25, 2016(German Market) • British Airways Holidays May 19—21 (UK Market) PUBLIC RELATIONS&COMMUNICATIONS REPORT-JoNell Modys,Erin Smith MARCH—APRIL 2016 PERIOD AT A GLANCE Number of Media Submissions from CVB 71 Number of Media Outlets/Journalists Hosted 8 media outlets hosted in destination • FoxNews.com • National Geographic China (with Ft. Myers/Sanibel,VF) • Sport Fishing TV—Destination America • Media24 filming for German movie release • Golfer Magazine • Viageme&Tourismo—Brazil • Mexico/Latin America social media influencer Eugenia Debayle (with VF) Number of News Releases Written by and/or 6 releases Issued by CVB • Spring Events—Edits and additions to agency draft • "What's New" updates 2016 Fact Sheet update • Meetings 2016 update • Awards &Accolades for Florida's Paradise Coast update • Everglades& BC Nat'l Parks plus Naples/Marco Island release for UK Media Marketplace with U.S.Travel, etc. • FBU Returns to Naples Total Media Impressions TBD—Awaiting initiation of new Media Monitoring service Top Projects • Travel+Leisure magazine Travel Advisory Board meeting dinner for top USA travel agents, media • Social Media/PR Conference attended by JoNell& Buzzy • FAM host Nat'l Geographic China team • St. Patrick's Day event photography-Erin • Hyatt House Naples opening—PR assist from CVB • Developed full radio station contact list for U.S. Pickleball open along with local media list • Chef Art Smith VIP opening event • Updates to editorial image library • Advance work for Mangrove Madness retreat with outdoor product manufacturers and outdoor media • Advance work on State of the Collier Tourism Industry press conference and SWFL Tourism • Rally for Nat'l Travel&Tourism Week Website, Digital Effort by Public Relations to improve website: Over 70 events and/or listings added, enhanced Direction provided on Facebook posts,Twitter content for Twitter chats Top Media Placements: Viral Video—Corkscrew visitor's Facebook video of an encounter with a Florida panther on the boardwalk goes viral—makes CBS This Morning, Inside Edition, NationalGeographic.com and hundreds more editorial placements. Around 1 million views online. Montreal Gazette, Ottowa Citizen,Windsor Star,Vancouver Sun, Edmonton Journal—JoNell assisted writer by working with Naples hotels to come up with deals for Canadians to appear in national newspaper's five editions for nationwide column:Checking In—Five Hotel Deals in Naples, Fla. Boat U.S.—2016 Destination Guide—The Everglades,focusing on Everglades City, Chokoloskee,Ten Thousand Islands section,featured as one of 5 boating destinations to explore for 2016. FoxNews.com—freelance writer Lynn Mettler profiles Marco Island in story about traveling via SW Airlines. The News-Press(Fort Myers)—Collier Tourism columns has moved from Thursday"Go Coastal"section to the Sunday print"Coastal Life"section. PLUS,when it includes Marco Island mentions, it is also being picked up in Marco Island Sun Times, offering great distribution. SPORTS MARKETING REPORT—Michael Obvc March-April 2016 PERIOD AT A GLANCE #EVENTS(March 2016) #ATTENDEES #ROOM DIRECT VISITOR NIGHTS SPENDING 2 535 365 $201,375.00 Event Analytics Event Name Event Dates #Attendees #Room Nights Direct Spending Gene Cusic Collegiate 2/27—3/19 100 150 $45,000.00 Softball Perfect Game 9U-12U 3/24—3/26 435 215 $156,375.00 Easter Classic Comparison Report March 2015 March 2016 Change Number of Events 2 2 0% YTD Events 13 15 2 (15% Increase) Monthly Attendees 1,370 535 -835 (59% Decrease) YTD Attendees 15,720 14,490 -1230(8% Decrease) Monthly Room Nights 350 365 +15(5% Increase) YTD Room Nights 7,049 8,198 1,149(15%Increase) Monthly Est. Direct Spending $507,375.00 $201,375.00 -$306,000.00(61% Decrease) YTD Est. Direct Spending $5,620,125.00 $5,505,000.00 -$ 115,125.00(3% Decrease) Development Activities this Period • Met with Chamber of Commerce to nurture community partner relationship • Conference Call with Justin Roach concerning Sports Planning Guide • Hosted a conference call with Beth Daly regarding All American Games& FBU • Met with Barry Williams and NCRP staff to discuss event calendar • Attended FHSAA Boy's Volleyball meeting with Pete Seitz of Golden Gate HS and FHSAA staff • Hosted a meeting and site visit with America's Next Top Soccer Tour • Attend the ASC Sanchez-Casal Press Conference • Hosted a meeting with Kevin Van Duser with FBU to discuss upcoming event • Met with Naples Transportation,Tours,and Event Planning • Attended March 28th TDC meeting • Went to the Naples Beach Hotel for a site visit Upcoming Events • Florida Fire Adidas Spring Classic(April 30-Mayl) at North Collier Regional Park • FHSAA Boys'Volleyball State Championship(May 6-7)at Golden Gate High School • FYSA State Cup(May 7-8)at North Collier Regional Park • Sweet Bay Memorial Cup(May 28-30) North Collier Regional Park PARADISE COAST FILM OFFICE—Maggie McCarty April 2016 PERIOD AT A This Year Last Year Spending Estimate New or Repeat GLANCE Productions 6 2 $44K 3 New/3 Repeat Working Leads 8 10 Meetings 4 3 Attended Events/Trade 1 Shows Media Assisted 1 1 Location Scout 1 Production/Lead Highlights • ESPN Former lmmokalee High School football player, Mackensie Alexander, is now Number 9 in Sports Illustrated countdown of the top 50 NFL prospects.The sports network did an interview with him for an upcoming documentary. • EI Entertainment The popular reality series, Total Bellas,filmed an episode that included the stars mother's wedding. In addition to the production,there was a lot of media coverage do to the inclusion of WWE's John Cena in the wedding party. " � Future Project Highlights • Location Scout The world's third-largest video game developer and publisher,which created some of the most influential video game titles to ever hit the market,will be scouting our area with the film office later this month. VISITOR SERVICES REPORT-Lori Lou Waddell March 2016 Month Big Oasis Everglades Immokalee Marco Naples YTD Total Cypress Island Year 2015 52,473 107,564 85,941 11,03 6,810 20,419 274,310 Jan 2016 13,771 10,393 10,533 91 1,014 1,451 37,253 Feb 2016 11,330 17,095 12,849 86 1,175 1,135 43,670 Mar 2016 10,619 16,897 15,209 156 1,067 829 44,777 Visitor Profiles: FAMILY/ FRIEND ACCOMODATION 13% HOTEL/ 2ND HOME MOTEL 8% 31% Seasonal RENTAL 48% REASON FOR VISIT MTG/ OTHER 6% LEISURE 94% Both FLY& DRIVE TRANSPORTATION 8% FLY 33% DRIVE 59% INT'L ORIGINS U.K. Switzerland 8Y 8% 0% Germany Canada 25% 58% 0% U.S. Origins Connecticut Florida 4% 8% „1,„ ,ii.. Wisonsin Arizona ° 2% 0% 0/ Pennsylvania 0% 6% 0% ° North 8% Georgia Indiana Dakota Ohio 2% 2�° 2% 6% Illinois 8% 0% All‘////,,,r, . ° 0/° 0% 0% 0% Maine 10% New York 17% 111111100% Massachusetts New Jersey Minnesota Michigan 6% 8% 0/0 0%0% 2% 6% Activities at a Glance • Begin plan for FAM trip for Lee County VCB Volunteers to Naples • Compile data reporting Naples hotels compliant with ADA requirement for wheelchair lift for guest swimming pools. • Assist with ticket give-aways&interest for Stay in May—5th Annual ArtsNaples World Festival • Assist with Collier County participation for tri-county Travel Rally • Recruit and manage volunteers for Travel Rally booth • Select VIC volunteer recipients for Volunteer of the Year awards for full time,seasonal&new categories • Update Visitor Counts for Collier County Visitor Information Centers • Update Statistics for Naples Visitor Information Center • Request all materials below par levels for Visitor Information Center from attractions, hotels, restaurants • Manage VIC Vol Schedule • Manage/update Calendar of Events for GNCC,Third Street South and Fifth Avenue South • Manage daily operation of Visitor Information Center Distribution • 70 Paradise Coast Visitor Guides for family reunion • 120 Naples on the Gulf Guides for Vietnam Vets reunion in summer • 50 Paradise Coast Visitor Guides for wedding • 6 cases Paradise Coast Visitor Guides to Chamber of Commerce • 80 Paradise Coast Visitor Guides, 60 Naples on the Gulf, 60 calendar of events • 100 Naples on the Gulf to Naples Bay Club Pick-Up • Marco Island Visitor Guides for Collier County distribution FAM Tours • Hyatt House April 7 Attendance • TDC Meeting March 28th • CVB Roundtable,April 6th • Visit Florida,April 6th • Telephone conference Travel Rally Meeting,April 12th • Concierge Meeting April 12th • Chamber of Commerce monthly events MONTH/YEAR: MARCH 2016 PREPARED BY: UK$t IRELAND OFFICE 0 HIGHLIGHT OF THE MONTH: Travmedia's International Media Marketplace, 14th March, QEII Centre, Central London. The UK Office attended Travmedia's International Media Marketplace, with headline sponsor Brand USA, on Monday 14"' March at the QEII Centre in Central London. Travmedia's IMM was the largest travel media event ever held in London, with 360 journalists in attendance meeting with 29 US exhibitors. The event presented a networking and relationship-building opportunity for travel journalists and travel PRs. Florida's Paradise Coast held one to one meetings with 12 journalists and had the opportunity to network with many more over the networking lunch session. We spoke to journalists writing for National titles such as the Daily Telegraph, Sunday Times, Independent and Evening Standard, as well as Wedding and Family titles, freelancers and bloggers. Sponsored by Brand USA MEQ )!L ftav' Mend can • Visit r�+�I""� „� TheUSA T e. . .com MARKET UPDATE: Long-haul family bookings rise following Under 16 air tax abolition &Safety Bookings for Florida and the Caribbean have rocketed following the abolition of air passenger duty for children under 16, according to ABTA. It said figures from GfK's Leisure Travel Monitor announced at a travel industry seminar in London organised by Barclays that families who delay booking their summer holiday could be priced out of the market to Spain and other destinations perceived as safe'with sales for the Caribbean are up 29% for this summer and bookings for Florida are up 13% over two years. It said the increase was 'perhaps partly boosted' by the abolition of APD for children. Families with teenage children will fly for less from 1 March with the removal of APD on economy flights for children under 16. This follows the abolition of APD on flights for children under 12 last May. Following the cut, a family of four (with two children under 16) will save £26 on flights to Europe and £142 on flights to long-haul destinations or£438 for frequent flyers who take up to three annual holidays. Both cuts were announced in the Autumn Statement in 2014 and are a result of a 'Scrap the Tax on Family Flights' initiative, which was launched by A Fair Tax on Flying, of which ABTA is a member. Most airlines and travel companies have refunded or will refund APD on flights for under 16s that were booked and paid for before the reductions come into effect, said ABTA, but it advised holidaymakers to contact their travel company or airline to find out more. ABTA chief executive Mark Tanzer: "The abolition of APD on flights for children and teens under 16 is undoubtedly good news for holidaymakers. "However, whilst families will see welcome savings, APD in the UK remains one of the highest taxes of its kind anywhere in the world. ABTA, along with other member of the Fair Tax on Flying, continues to call for a reduction in APD to at least half the current levels to ensure the whole country benefits from a fairer tax on flying." Safety Additionally Gfk added -The 40% downturn in demand for the eastern Mediterranean destinations such as Turkey, Tunisia and Egypt which accounted for 20% of all bookings last year has piled pressure on neighbouring markets to take up the slack. Sales to the Canary Islands are reportedly trading 33% ahead of last year, while the Balearics are 9% up and mainland Spain 36% up. Portugal, Cyprus sand Italy have also seen substantial increases. With the likelihood that these markets will sell-out at a higher price-point and yield, the opportunity exists for the United States to capitalise on increased air capacity and new routes plus growth in UK regional services to US gateways and core leisure destinations, by targeting aspirational travellers to attract first time or returning visitors. Ultimately its a positive position amid consumer uncertainty. Consumer confidence is high and cumulative bookings reflect that buoyancy. Our destination is in a very good position to capitalise effectively, our Paradise Coast in-market efforts focus continually on developing our partnerships with key US operators, airlines to target the available market through effective strategic marketing campaigns and robust messaging. US air traffic at a record high in 2015 US passenger traffic reached another all-time high in 2015 according to the latest data from the Department of Transportation. The DOT's Bureau of Transportation Statistics said US airports handled 895.5 million domestic and international passengers last year, up 5% on 2014's previous all-time record. Foreign based airlines carried more passengers to and from the US last year while domestic traffic was up 5%. Hartsfield-Jackson Atlanta International Airport was the busiest airport in the country, but New York's JFK had more international traffic. Long-haul destinations see Easter surge Safety concerns over the traditional spring holiday destinations mean that British families are opting to fly long-haul this Easter, according to Cheapflights.co.uk. New York is the most popular destination, up 4%, while Dubai in second place has seen a 141% surge in demand. However, interest in Orlando in third place has soared by 397% for the Easter week, compared with the first week of March, data from the flight comparison site shows. Bangkok, in tenth position, has seen an 85% rise. Overall demand for travel during the Easter period is up 76% compared with the weeks preceding the Easter break. Of the short-haul destinations in the Easter top 10, Malaga has seen the biggest hike in demand - up 50% - for flights during the Easter holidays, versus the weeks preceding the holiday period. For those who have the freedom to travel outside of the school holidays and simply want to build a mini-break around the long, Easter weekend, Amsterdam takes the top short break spot, followed by Dublin, Barcelona, New York, Paris and Rome. A company spokesman said: "Previously, we would expect to see mid-haul favourites such as Tunisia, Turkey and Egypt topping the list because of the guaranteed sunshine they afford at this time of year. "However, with safety concerns beleaguering many of the traditional spring- holiday destinations, British families are turning to long-haul destinations such as Dubai and Florida for their Easter escape." He added: "Our search data suggests it's going to be a bumper Easter for UK airports. "Many Brits are opting to add holiday to the week leading up to the Easter weekend, whilst families - dictated by the school holiday dates - will be jetting off during and post-Easter, creating a pro-longed busy period for UK airports. Meanwhile the Office of National Statistics (ONS) revealed that UK residents took more than 40 million holidays last year for the first time since the financial crisis at the end of the last decade. The number of overseas breaks taken by Britons in 2015 went up by 90/0 to 42 million, compared to 38.5 during the previous year. It was the first time that the number of holidays abroad has exceeded 40 million annual mark since 2008 when British residents took 45.5 million overseas breaks, a record year for outbound tourism from the UK—by contrast the number of holidays abroad dropped to 36.4 million in 2010. The final ONS quarterly figures for 2015 showed that UK residents made a total of 13.4 million visits aboard between October and December including holidays, business trips and visiting friends and family, which was an increase of 10% year-on-year. The amount spent on these trips also rose by 9% over the same period to add up to £7.6 billion. These figures included a 9% increase in holidays to 8 million for the quarter, up from 7.4 million the previous year. This is a clear indication that consumer confidence is strong once again, following the significant falls in passenger numbers we saw due to the financial crisis of 2008. Importantly, booking trends for 2016 are also tracking positively, making it imperative that US operators effectively target the market with highly compelling and effective value proportion to drive further awareness of, and visitation to,the United States. ONS figures are based on the International Passenger Survey which interviews up to 800,000 people per year at major airports and ports. UK ranked as the second most important international source market for Florida More than 1.7 million Brits visited Florida last year, marking an increase of 5% on 2014. The result positioned the UK as the second most important international source market for the US state behind Canada. Total arrivals at 18 Florida airports during 2015 increased 8.2 percent over the previous year, representing a record additional 6.1 million passengers than in 2014. Governor Scott announced that Florida has surpassed its tourism goal by welcoming a record 105 million visitors to Florida in 2015. Florida's top 10 international source markets 2015: Canada 3,956,000 United Kingdom 1,718,000 Brazil 1,475,000 Argentina 613,000 Columbia 598,000 Germany 452,000 Mexico 435,000 Venezuela 321,000 Australia 319,000 France 292,000 Airlines In a surprising and highly strategic move clearly aimed at tackling Thomas Cooks' recent success in operating transatlantic services via its Manchester Airport hub supported by its European feeder network, Virgin Atlantic announced two significant new US routes from the same airport.The airline will launch Manchester to San Francisco and Boston in summer 2017 and a new codeshare agreement with regional carrier Flybe, customers can travel from one of 18 UK or European airports, and connect to a Virgin flight at Manchester, Glasgow or London Gatwick Airport. In addition to Virgin's current services to Atlanta, Las Vegas, Orlando and Barbados, the new routes to San Francisco and Boston are significant in further opening up America for Virgin/Delta customers. The announcement follows Virgin's decision to axe its seasonal flights between London and Cape Town at the end of the winter 2015 programme in order to focus on transatlantic flight sector development. Meanwhile, Norwegian continues its ever growing presence in the United States and transatlantic market by launching tax inclusive sub-$200 flights from US to Paris. The low-cost carrier will fly a trio of routes from Paris to Los Angeles, New York JFK and Fort Lauderdale in its new extended capacity Boeing 787 Dreamliners. The new services will further bolster the carrier's presence on transatlantic routes to the United States from five European destinations: London Gatwick, Stockholm, Copenhagen, Oslo and Bergen. The services are aimed at attracting budget-minded fliers from both sides of the Atlantic ensuring demand should be high in both directions. Given the popularity of low cost carriers in Europe, the very clear news from the UK and Ireland is that a raft of low-cost carriers are eyeing the transatlantic market with a view to significantly investing in route development. Icelandic carrier WOW Air has had success with its ultra- cheap fares from the U.S. to Europe via Iceland and Ryanair and other European carriers have long hinted at no-frills, long-haul flights between Europe and America. As airlines like Norwegian and WOW continue to expand, it is more likely that these other LCCs will want to get into the market and drive capacity. Delta vies opportunities to leverage Virgin brand Delta Air Lines is hoping to boost its UK sales by leveraging its relationship with Virgin Holidays. The airline has formed a closer relationship with Virgin brands following the signing of its code- share agreement with Virgin Atlantic in 2014. With a new Edinburgh-New York JFK daily flight set to launch in May this year and following the start of a Manchester flight to the same US destination last summer, the airline was performing strongly. Delta's strong financial position has allowed to focus on its customer experience by upgrading aircraft and focusing on flight delivery. The airline has also introduced high-speed Wi-Fi across all of its flights between the US and the UK. ' ; DATE SPECIAL EVENT LOCATION April 18-22 Visit Florida Sales Mission SE England, Glasgow, Dublin May BABA Holidays with Visit Florida/ Brand USA Co-op UK Campaign May Virgin Holidays/ Visit Florida co-op campaign UK May 16-19 GTMC Overseas Conference Paradise Coast June 18-23 IPW 2016 New Orleans June 26-30 IAGTO NAC—golf trade show Pinehurst NC MARKETING/SALES/PROJECTS &ACTIVITIES: GTMC—Overseas Conference— May 2016 Additional meeting with GTMC outline final activity and we continue to work closely with the UK team in ensuring our destination is top of mind with their members. We've supplied our assets, images, logo and copy to them for their website. They have uploaded promotional banners and information and we're now liaising with them to ensure all the information listed is relevant and accurately promotes Paradise Coast as the host destination for their overseas conference. Additionally we are supporting with the overall conference and various aspects including pre & post options, including our Industry Partners. Concluding sponsorship with Brand USA, from the Washington office regarding their co-sponsorship with BA — a main sponsor of the overseas conference. Also following up with Visit Florida and the host hotel on a number of aspects. British Airways/BA Holidays/ Visit Florida / Brand USA - Co-op Campaign We have now received details of the Visit Florida coop marketing campaign with BA Holidays. Having reviewed in detail, we are delighted to be able to confirm participation with this extremely targeted campaign. After much negotiation with BA Holidays over the past 12 months - Paradise Coast indicated the largest growth in bed nights for Florida and we aim to capitalise on this. We are liaising with the marketing team and providing our most recent assets. Visit Florida Co-op Campaign The details of the Visit Florida co-op marketing campaign with Virgin Holidays are now finalised. Having reviewed the very well-structured and targeted plan, we are very pleased to confirm participation with this campaign. With Virgin Holidays one of our major suppliers, we will aim to grow our bed nights with offers directed at the low season. We are liaising with the marketing team and providing our most recent assets. Visit Florida Sales Mission We will have the opportunity to participate with the Visit Florida Sales Mission taking place from the 18th — 22nd April. Events are taking place in London, Peterborough, Glasgow and Dublin. We are currently updating our training presentation for the agents — with a major focus on encouraging the agents to sign up of our on line training Discovery program. Travel Agents Online Training: 'USA Discovery Program' Final copy has been received and approved by the Naples office for our badge within the Brand USA online training program. Brand USA are placing the copy in draft for final review. Details on billing almost complete. This has taken longer than expected as it is important to have the correct targeted copy and focus for our destination in order to increase sales. We aim to launch our badge by end of April. PUBLIC RELATIONS AND SOCIAL MEDIA ACTIVITIES: ACTIVITY STATUS /RESULT CONTACT Travmedia IMM OMMAC attended Meetings included: Travmedia's IMM on • Paul Sharman; Freelancer with Monday 14th March, a focus on Outdoor Adventure. holding face to face Continuing discussions with Paul meetings with 12 about a possible joint trip with journalists and opportunity Visit Florida. Beach combined with to networking with 360 adventure/fishing. media. • Ricky Vann; Ultimate Wedding Magazine. Liaising with Ricky regarding a feature on very best USA honeymoon hotels on the beach. • Dominic Eddon; Family Traveller Magazine. Really good fit for Paradise Coast. Will keep in touch for future features • Robert Spellman; Freelancer for the Express Newspapers. Really interested in both music and family. Discussed possible opportunities to tie into festivals hosted in Paradise Coast • Mohammed Reza Amirinia; Freelancer. Discussed photographic/blog opportunities • David Williams; Freelancer writing for Evening Standard, Telegraph, Sunday Times and Independent. Discussed Paradise Coast as the 'other side of Florida'. Travmedia IMM OMMAC attended • Simon Burrell; Travmedia's IMM on OurManOnTheGround.com Monday 14th March, Simon has a writer on a trip in holding face to face Tampa in the Autumn time and he meetings with 12 would like him to also visit journalists and opportunity Paradise Coast. Will keep in touch to networking with 360 with Simon to arrange trip and media. coverage. • Joanna Symons; Telegraph Gave general destination overview and discussed families, quieter areaareas. Will keep in touch regarding features and trips • Lucy Daltroff; Freelancer. General destination overview and discussion • Amanda Bernstein; Freelancer for theglassmagazine.com and the culturalvoyager.com. Discussed a possible villa angle for a trip and feature. • Kirstie Pelling; The Family Adventure Project General destination overview and discussed possible family/adventure angles • Robin Gauldie; Freelancer. Launching a new publication which will be distributed through Barrhead Travel Agents. Will keep in touch for further details The Irish Independent Confirmed Saturday On-going — Conor Power is interested to Readership: .5m double page spread — travel with his wife—first visit to USA. Circ: 200,000 doing a piece for early Following up with Visit Florida on status. Online— largest in Ireland next year based around Florida beyond the theme parks and perhaps using the Paradise Coast as an Visit -TBC area of focus. VIP Magazine— largest VIP Magazine has agreed On-going - Dates now moved — selling in Ireland to a 6-8 page feature with checking with partners to establish Cir: Monthly sales 25,500 a contact we approached suitable dates. Aonthly readership: on family holiday in 152,000 Florida! Plus cover feature Visit -TBC Visit Florida 'Florida Friday' OMMAC submitted OMMAC submitted information on the comprehensive theme of: Spring Events and First Timer information for the VF activities. Coverage appeared for both enewsletter, which is items — image below. distributed via Travelmole Social Media: Weekly channel updates. OMMAC continues to share posts across Facebook and Twitter OMMAC also followed key Facebook and Twitter in order to increase travel influencers on traffic to Paradise Coast UK Facebook and Twitter to expand our Twitter pages. Focus this month has social network included: aspirational images of beach, sailing, fishing and wildlife Distribution of marketing material Provision of ongoing assistance with literature requests for both trade & consumers. See below distribution: • Florida's Last Paradise' Visitors Guide - 86 • Maps —96 • Golf Guide - 20 9. 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Wantsp Lon 09810 10y 010!5 ort bud and 10090 W1ng 0015 Of thea eoutries 401 wearing woo ore 00 goo Lerner to oe Gems or merengue,reggemm,badab 1Ama0a,rip trop.rte.WZ and more aAnone day. ,Jonda Friday — :.J._ HRs eey vox 4.IIsweO]{I Menai Ira, r mei. an iks • ' 'C St.Pete 8 Clearwaternfrta.rO.uR Leath about klMWed marine life and the process of rescue rehab and release at Clearwater Marine Aquaeum home of Winter the Dolphin(star of 2011 4 .. ,., Warner Bros hit Dolphin Tale and sequel Dolphin Tate 2)where visitors have the opportunity to meet Winter and Hope.Experience the resident dolphins. f. sea turtles river otters nurse shanks pelicans and stingrays up close . � _ Visitors can become a trainer for the day loin in oath feeding sessions or take s _ - a behind the scenes toul of a working marine hospital-reCi" Hertz. Collechor in downtown St Pete houses a collection of stunning.mutt-part glass sculptures Torn world-renowned artist Dale CMhuly.Vts,tors can make their own glass creation with the Personal Glass Experience nfnart rni!•rimxs sunsnIna 51014 Bradenton riff say!neves a lost lane for fire!r eee and nine cede in experience rcr emny new nay in Horse surfing Is one of the wiriest adventures you can have in the Bradenton Area and Sunsn!nr State,v-an new and extreme ntre.wwrue oars r Inn Sea'.voru ares to aaae BeaehHu rses specialise in horse surfing tours A slow walk familiarises the rider anti norse before dyer PW"nwsesnwnr"iAscAR style Folk r3 wog a!Daytona heading out into the water-but hole on tightthere's no saddle in horse surfing.Cut through the • - • aorta n aaaercm's wain Gull violets mere are ors!!one - calm waves until chest deep then sunpy hop upstand on the horses back and surfs Opt Kriel yOtx appelfe as to was Hooka has m offer Paradise Coes' Visitors to Florida's Paradise Coast can experience a first-tune encounter with the severely endangered Merida Panther Trats in the Flonda Panther National Wnditte R_e_fuje may provide visitors with a glimpse of the Florida Panther-the most endangered mamma in the Eastern US It's estimated that there are about 100-180 left in South Florida-their only known breeding ground in the world. Greater Fort Lauderdale Greater Fort Lauderdale's 23 miles*of beach and hundreds of rotes of waterways provide ample opportunity to get feet wet.For tweens and teens who want to learn how to'hang ten."i sea Watersports in Deerfield Beach offers free suitskim board and stand up paddle board lessons for • Ws and their parents on Saturday mornings The Florida Keys N Key We s' The Turtle Hospital in Marathon Is believed to he the world's first state-licensed veterinary hospital L dedicated to treating Ugued sea turtles Famltes can learn about sea turtles and experience a • behind the scenes look at the hospital ad rehabilitation facility Lucky visitors may even witness the release of a turtle that has Peen returned to heath, r"ca xe3s& corer.Ens 'n',ars in Marathon allow families to swim with and reed the fishesindultlg cowrose stingrays and safely feed sharks and other predators through small holes in a thick acrylic banter Experience the island chlan's undersea wonders at right during S yrtoo0re r.e-excursions by stand up paddle board or Mn-person[tear-bottom kayak A selection of Facebook and Twitter updates this month Paradise Coast tin r ®Paradise Coast UK :Jtren a.as¢he last tine,ou built a sandcastle's Roost Pete re . xx MParadise Coast UK ace,ou to the v•eekenclil re Paradise Coasz‘.,r‘ ,.. TuesdaN„is looking prett, good 4rorn where,..,e're standing Sail awa. ..- - ,,-- 0-:,,- us ..,,,,v... — -.,„ _ - .;., - ' --4,0,••: . 40.4 • Paradise Coast UK Boost Post ,.....: .„- _............___ 2 II ...000•00.- a .- . II e Panrade cilds Coast Tr on=Pica:16p,,-1.1 Photo by IG User HA-Phofr, Hoost Post In' ,i :i:•• is* , 4,. , .. ...,, •.. . ,. ,. . _ -, - DIAMONDE- EUROPEAN REPRESENTATIVES SUMMARY OF ACHIEVEMENTS TOUR OPERATOR ACCOUNTS Key Accounts Tour Operator Achievement Cost TUI Along with our participation in the same, Part of the secured NAP feature in airtours newsletter Roadshow dedicated to the roadshow "airtours on campaign tour", sent on March 24 to 1,300 travel agents in Germany and Austria. We are featured at the very top of the newsletter with an introduction to the Paradise Coast as well as the link to our video that was produced for this roadshow. Swiss Accounts Tour Operator Achievement Cost Knecht Reisen We accomplished a spot in their B2B FOC, in addition Newsletter in March, sent on March 4, 2016 to to joint 2,500 travel agents in Switzerland. The marketing newsletter covers an introduction to the campaign Paradise Coast, linked to a road trip incl. NAP. Benelux Accounts Tour Operator Achievement Cost Tenzing Travel We achieved a very successful FOC online FOC marketing campaign with Tenzing Travel, (former Kuoni NL) including a NAP dedicated landing page on their website as well as an article in their newsletter which was sent to 87.179 clients and opened by 16.538 clients, the click rate was 1709. The B2CFacebook post reached 3.067 people and got 19 likes. The B2B Facebook post reached 915 TAs and got 13 likes. See detailed reporting attached. Secondary Accounts Tour Operator Achievement Cost Explorer Fernreisen Confirmed participation in online marketing USD 2,500 campaign (joint Florida campaign) starting in June 2016 to push sales for late summer/fall and early winter 2016. Campaign includes landing page, B2C newsletter feature, image banner, and Facebook and google ads. Tourconsult Continued with our Facebook campaign on Part of agreed Tourconsult fanpage. Provided input for next marketing post that was online on March 31. campaign TRAVEL AGENTS 4 Sales calls: Total of 59 personal visits to travel agents in Austria, Greater Freiburg and Duesseldorf & Essen. 4 Booking Assistance: Assisted 3 agencies requests on tours and accommodations as well as insider tips. We also supported our partner from VUSA Beluxe, who was in Florida during March, with information about the area and our supported if needed. 4 Support: We supported 2 travel agencies with brochures; we also arranged that brochures are sent to Jan Doets in the Netherlands. Furthermore we sent brochures to the American consulate in Frankfurt. We supported one agency with a giveaway for their summer party. EVENTS ITB Media Breakfast 4 Dates: March 11, 2016 4 City: Berlin 4 Profile /Number of attendees: 224 journalists 4 Feedback: The attendance at the ITB Media Breakfast was again very successful with a good number of media experts attending. We could also talk to some blogger which was very interesting. Overall we had some very interesting conversations and great interest in the Paradise Coast. Please see detailed media breakfast report attached. 4 ITB- Berlin Trade Show 4 Dates: March 08-13, 2016 4 City: Berlin 4 Location: Fair Berlin 4 Visit Florida booth members: Amelia Island, Space Coast, Ft. Lauderdale, Orlando, St. Pete, Florida Keys, Ft. Myers, Panama City, Miami, Visit Citrus, Sarasota, Tampa Bay, Bradenton & Anna Maria Island, Kissimmee 4 Profile of attendees: From March 09-11 inclusive the show was for trade visitors only. On the weekend, the show was open to the public. In total the show welcomed a record number of 120,000 trade visitors (115,000 2015) during the first three days. During the weekend 60,000 consumers visited the show. 4 Feedback: For further details on the meetings with our trade partners, please refer to the detailed meeting report attached. In addition to our attendance at the trade days including conduction of meeting with tour operators and other tourism partners, we attended the consumer days again. Especially during the Saturday, the USA hall was very well visited, a little less over the Sunday. People that have visited our booth had a clear interest in Florida, especially the Westcoast. More than ever we have received enquiries about the Everglades. Our insider tip list was received very well. And also many requested information about vacation homes and rental homes. Additionally, we also participated in the Visit Florida evening event that took place in the Pan Am Lounge again on March 10, 2016. Visit Florida invited Florida industry members to participate in this event and offered a networking platform for the Florida CVBs. Same as last year, the event was well visited by the industry partners and received again very positive feedback. In the past years they had a blogger event before the main event started, this year everything started together. Airtours roadshow 4 Dates: 16.03.2016 4 Cities: Stuttgart 4 Feedback: After the first round in February, the next evening events as part of the airtours on tour roadshow followed in March: Luxembourg (March 2), Zurich (March 3), Frankfurt (March 15), Stuttgart (March 16). We participate with NAP in all events with video presentation.The video was produced for this event in particular. In Stuttgart, we also attended the evening event personally in order to evaluate the event and our participation even better. The event set up is different from the regular roadshows. Starting with a dinner, the rest of the evening focus on one presentation, including partner presentations, video presentations and outlook on and discussion about trends in the travel industry with a culinary focus.The NAP presentation with video was positioned quite in the middle of the entire presentation, along with the USA theme but as the only USA partner at all which gave us an even better exposure.The feedback from the agents that are the top airtours producers was just excellent and we even received information requests afterwards that resulted in NAP bookings. DiaMonde Dinner Event in cooperation with Dertour Deluxe 4- Dates: 16.03.2016 4- City: lnzlingen, Restaurant Inzlinger Wasserschloss 4 Profile /Number of attendees: 32 travel agents. The attendees were selected and invited by airtours as the top producing travel agencies in the Wiesbaden/Frankfurt area. 4- Feedback It was an exclusive dinner event in cooperation with Dertour Deluxe a Talk and Dine Campus Event in lnzlingen (Small town close to Lorrach not to far away from Freiburg) during which we have comprehensively presented Naples, Marco Island, Everglades FOC among other partners.The attendees could participate in order to their campus program. One of the top producing travel agencies in this area participated with 10 travel agents.The feedback of the event was as always very special.The agents left inspired by our presentations and were very thankful for this evening. On top the agents were very interested in the Naples area we could answer many questions about the Everglades and also could give the agents some insider tips about the region as well. Registrations/ Preparations 4- Registration for Visit Florida Roadshow (May 2016) 4 Preparation NAP dedicated B2C and B2B newsletter MARKETING Type of Activity Details Cost e-learning Touristik Completed the Paradise Coast dedicated e- 4.950€ Aktuell learning which we confirmed in January.The e-learning includes 5 pages of detailed information, USPs and insider tips about NAP; it will be online for 12 months and providing access to 10,000 travel agencies, mainly in Germany. Based on our input the specially hired editor created the e-learning always in close collaboration with us. The 5 pages look fantastic and are very interactive structured with videos and questions in-between.The E- Learning is completed and will be online at the beginning of April. Newsletter VUSA We could secure a slot in the VUSA newsletter FOC at the beginning of March.The newsletter was sent to 24.000 travel agents and the most important trade press on March 8. Only 20 spots were given. We supported VUSA with the content. It was about the fact that Naples was ranked to be one of 10 America's Best Ranked Cities to Stay in 2016. Facebook # posts: 13 #fans: 7371 #most successful post: 24.03.16 Lowder Beach, reached 8336 clients, 400 reactions and 322 likes. Please find screenshot attached MEDIA / PR ' Florida Sun 4- The Florida Sun published an article about „ecotourism in south west Florida"and the Fakahatchee Strand Preserve State Park as well as the Ten Thousand Islands are featured. The article is 5 pages long and was in their second edition in 2016. ' Travel Talk 4- Travel Talk published an article about our Willy-Scharnow fam trip last December.The article not just features a small article but also pictures of the airboat tour which we did with the group. (March 7th, 2016) '- Press requests 4 Resulting from the ITB in Berlin we already received 2 PR fam requests, one of which was too short-dated and the other we are still evaluating. In addition to that we accomplished two travel blogger requests, one from a well-known travel blog in the Netherlands and the other is about a fam trip for two bloggers with separate blogs and therefore two separate stories. PROJECTS - - Giveaways - - After a detailed research about useful and special giveaways, we layouted and ordered them this month with a specialized agency. A bigger stock of luggage tags in shape of slippers was ordered and will be used for our general travel agent events. In addition, we agreed on and ordered a few very high quality bluetooth speakers which will be used as exclusive gifts. CONSUMER - - Brochure fulfillment: 24 - - We supported 2 consumers via e-mail and 1 via phone with their travel planning. HIGHLIGHTS IN APRIL 4 Dedicated NAP B2B and dedicated NAP B2C newsletter, April 13 • Airtours roadshow in Hamburg (5.4.), Berlin (7.4.) - - Sales Calls in Region Lake Constance, April 12-15 - - Sales Calls in Frankfurt, April 19-20 - - Dinner Event in Duesseldorf with airtours, April 19 MARKET NEWS - • Economic Overview Germany Germany Economy Outlook The German economy is on a moderate growth, but the surrounding of the fragile world economy clearly left its marks.The industrial activities in the second half-year anticipated a slowdown. But the incoming orders show a sign of a slight increase.The more strong internal oriented service sector still is on an upward trend. Also the labor market still develops positively. (Source: BMWI) - - Tourism market overview Germany Terror in Brussels Paris, Istanbul, Brussels-another terror attack in Brussels on March 22. A TUI speaker says that the industry needs to get used to the fact that there won't be a 100%safety guarantee in the world. But she also says that the Germans won't fundamentally restrict their mobility- they want to travel.(Source: fvw March 23, 2016) Old School: printed brochures are still important Printed brochures won't disappear too fast,verifies a study of the Magazine Travel One with 1436 people. 75%of travel agents use brochures in their daily business very often. 72%reported to be asked for brochures from the customers regularly. Printed brochures are the most important tour operator tool to inform the customers. TUI alone had 67 brochures for their different brands in 2015. Thomas Cook had 70 different brochures and Der Touristik 153. It is often discussed if the production of brochures still makes sense in times of the internet. The study shows that they are still of high value. Some tour operators expand their brochure business through digital additional info's, in Apps or symbols in brochures that can be scanned. (Source: shz March 15, 2016) Schauinsland-Seniormanager Doris Kassner passed away She has been over 60 years in the family owned company, which her father-in- law founded in 1918. Most recently she participated at ITB and passed away at the age of 75. (Source: reisevor9news March 17, 2016) The most searched destinations outside Europe USA is the most searched destination on google.de, has 3 times more search volume as Thailand which comes next, followed by United Arab Emirates. Maldives, the Dominican Republic and South Africa are on place 6. (Source: Fvw March 4, 2016) Acquisition, hotel partnerships and late bookings hopes Schauinsland-Reisen has bought a regional travel agency chain, is deepening cooperation with hoteliers and hoping for late bookings to drive growth this year. The German tour operator, which previously owned just eight travel agencies, took over Funexpress Touristic & Air Broker, a small travel agency chain with 28 branches mostly in north-west Germany, as of January 1, 2016. The chain has double-digit million euro revenues and makes a small profit. Schauinsland's sales director Detlef Schroer said the owner of Funexpress had decided to sell the company for private reasons. "We were his preferred (buyer) candidate," he told fvw. Funexpress will continue trading normally under its existing name and the 28 branches will remain Thomas Cook franchise partners. "We're part of the portfolio, the partnership is good and the Schauinsland revenues are fine.So from our side it can continue like this," Schroer said. In future, Schauinsland could use other opportunities to further expand its travel agency network, he added. Meanwhile, the family-owned company plans to deepen its partnership with hoteliers, although there are no plans to launch any own 'concept hotels' like other German tour operators. On Majorca, Schauinsland has taken over 'quality management' for the re-named Bahia Cala Ratjada, formerly known as the Eva Park. Schauinsland-Reisen has also released an update on bookings trends and its expectations for this year. Sales for 2015/16 are currently stable at last year's levels thanks to strong early bookings for the winter season and the tour operator hopes that late bookings will enable it to generate growth of about 5% this year. In 2014/15, the company increased customer numbers by 9.6% to 1.37 million while revenues increased to€1.1 billion. "The current year is full of challenges for us and the whole industry," said owner Gerald Kassner. "2016 is certainly not an easy one and is demanding a lot of energy from us and the entire industry. But we're on a good path." In contrast, bookings are strong for the Balearics and Canaries as well as the Black Sea coast and Greece. Among long-haul destinations,the Maldives, Caribbean,the USA and the Cape Verde Islands are selling well, while the company has double-digit growth for its self-drive destination programme. (Source: Fvw March 3, 2016) Destination USA- More flights to Florida Air Berlin strengthens its routes to Ford Myers starting June. They will fly four times per week from Dusseldorf to Fort Myers. In addition to the flight on Tuesday, Thursday and Saturday they will now offer flights on Sundays.Together with their daily flights to Miami, there will be 11 flights to Florida per week. (Source: Few March 2, 2016) States of excitement After a golden year for America, the next 12 months look even more promising. The USA is celebrating after 2015 saw overseas visitor numbers hit an all-time high. In spite of a slowdown in German bookings, tourist chiefs are confident of more growth worldwide in 2016. California also produced a strong performance last year and expects visitor numbers to jump four per cent to top 17 million in 2016. "It was a fantastic 2015 for the German market, which rose to 430,000, but the exciting news this year is a big increase in airlift," said Visit California consumer marketing director Mirko Rudnik. Florida's international market was static at 11.2 million visitors in 2015. General booking Situation Hopes for post-ITB sales boost after lower decline in February The German tourism industry is hoping that a record ITB will generate a long- awaited boost to bookings after the recent sales decline eased in February. Travel agents in Germany saw a 2%decline in sales revenues last month, according to the latest monthly survey by market researchers GfK. However, this was compared to a strong previous year's figure and was much better than the 9%drop recorded in January. There was good demand for departures in July, which now shows 1.8%growth on last year but August is still over 20%down and other departure months are also still negative. The moderate decline in February confirms recent comments by tour operators that business has started to recover slightly in recent weeks. The main winners last month, according to GfK, were `alternative' destinations such as the western Mediterranean, Germany or long-haul destinations, for which leading tour operators have strong growth rates at present. Overall summer 2016 bookings are now "only" 7.5% behind last year and have reached about 50%of the 2015 total, GfK pointed out. At the same time last year about 57%of the year's total volumes had been reached. There were also weak late winter holiday bookings last month, with a 7% drop on February 2015, leaving the season with a slight 1%overall increase. Meanwhile, German industry figures have hailed last week's record-breaking ITB Berlin for sending a strong signal to consumers to start booking after delaying their holiday decisions in recent months. ITB organiser Messe Berlin, celebrating the event's 50th anniversary, declared that the international travel industry "has shown its resilience in the face of the refugee crisis and geopolitical risks, demonstrating that it remains in a robust state as a vigorously expanding industry despite difficult global conditions". A record 120,000 trade visitors conducted business worth around €7 billion with the 10,000 exhibitors at the show, up from €6.7 billion last year.The visitor total includes a record 26,000 people who attended the ITB Convention,which is the world's largest convention for the global travel industry. Christian Goke, Chief Executive Officer of Messe Berlin, declared: "Never before in its 50 years has ITB Berlin welcomed so many trade visitors to the exhibition halls. After this five-day event trade visitors and exhibitors are leaving Berlin with a clear message: even in times dominated by a "sense of uncertainty" people are not willing to do without their holiday trips. Conversely, over the past few days the travel industry has made it clear that it can provide suitable answers to the major challenges that it currently faces." (Source: Fvw March 17, 2016) Western Med and Germany profit from eastern slump Spain, Portugal and Germany are the main winners of a bookings switch away from the Eastern Mediterranean but overall German holiday sales are still well down on last year, according to market researchers GfK. Nearly one million fewer Germans have so far booked their summer holiday than at the same time last year, and travel agency revenues are down by about 9% as of end-January, Gfk said in a bookings analysis ahead of ITB. Online sales on portals and tour operator websites, however, are stable at previous year levels. Sales revenues for the three major destinations of Turkey, Egypt and Tunisia are more than €500 million below last year with bookings down by about 40%as many Germans wait before making any decisions about booking their summer holidays, the market researchers wrote. This decline cannot be compensated by the current strong growth for Western Mediterranean destinations such as the Canaries and Balearics and Portugal, GfK pointed out. Holidays in Germany are proving popular with a 12%rise for tour operator domestic holidays, while other self-drive destinations are also seeing good demand. Among long-haul destinations, the Caribbean is booming with a 27%surge in bookings by Germans, especially for Cuba and the Dominican Republic. Africa, led by South Africa and Namibia, is making a strong comeback with a 12%rise. But major long-haul destinations such as the USA, the Maldives and Thailand have declines of between 11% and 21%compared to the strong previous year, leaving overall long-haul bookings down by 6%as of end-January. "The choice of holiday destination might be different this year but we don't expect people to give up their holiday," commented Dorte Nordback, GfK's head of Travel & Logistics Germany. "The good consumption climate, the very good employment situation and the real wage increase all favour an optimistic outlook." In 2015, Germans went on a total of 109 million holiday trips of several days, a rise of 5%, according to GfK figures.The monthly GfK Travel Insights representative survey analyses some 340,000 bookings made at 1,200 travel agencies. (Source: Fvw March 3, 2016) - Germans are looking but not booking Consumers in Germany are making plenty of holiday enquiries at present but are not following through with actual bookings, according to new figures. Overall interest in holidays is surprisingly higher at present than at the same time last year, according to analysis by data experts Trevo Trend of customer enquiries in German travel agencies and on booking portals in the week of February 11-17 for holidays up to mid-September. For 26 of the 30 weeks during this period the volume of enquiries is higher than for the equivalent weeks last year. Enquiries for trips in May and June are even well ahead of the same period in 2015. But this interest is not being converted into bookings, as recent figures confirm. In January, for example, sales revenues dropped by 12%year-on-year, according to market researchers Gf K. The low booking trend was confirmed by figures from leading hotel evaluation portal Holidaycheck based on its website traffic over the past three months. Tunisia had 63% less traffic and 47%fewer bookings, Egypt was down 30%, and bookings were also lower for Tunisia. In contrast, bookings for Bulgaria are 72% higher, and Spain and Portugal are up by 40%, it said. These trends were supported by the results of a major survey of some 3,300 users of the Holidaycheck portal.This found that 76%of customers are worried by the wave of terror attacks which are impacting on their travel planning. As many as 90% of users described beach regions in Egypt and Tunisia as unsafe or very unsafe, while 59% believed package holiday destinations in Turkey were not really or not at all safe. In contrast, the Caribbean,the USA and European destinations such as Croatia, Bulgaria and Greece were perceived as safe, while opinions were mixed about destinations such as the UAE, Indonesia, Thailand and Mexico. (Source: Fvw February 25, 2016) darheimairatsFaw Monthly Report Brazil Prepared for: March 2016 MARKET INFORMATION • President Roussef signed the deal that will reduce taxes over foreign payment back to 6%. This decision will help bringing tourism market back to normal. • According to Tour Operators, the months of January and February were not good for sales due to the high tax. Things are getting back to normal after March and the tax reduction approved by the President. TRADE Leisure Sales Calls/Meetings Name Market Company Objective and Follow Up Outcome Ancoradouro—TO Katie is organizing PC Av. Dr. Liraucio We have sent Katie Freitas participation in the Gomes,55— PC logo, info Encontro. He has kaue.freitas@ancoradouro.co BR Campinas/SP-- and files in requested more m.br 13024-490 Portuguese for information on the the workshop. Phone: 5519 destination,files etc. 21373034 Vanessa Sobreira BR CVC—TO In a recent meeting we On stand by for have adjusted the new vanessasobreira@cvc.com.br Rua da Figueiras, Co-Op proposal. proposal. 501—7th floor— According to meeting Camila Silva Santo Andre/SP— at WTM,they will camilasilva(@.cvc.com.br 09080-370 adjust proposal. Phone:5511 2191.1043 Sanchat—TO Rua 7 de Abril,404— Daniela Duregger 2nd.floor— Suite. Daniela was invited for Meeting BR 21/22—Sao a meeting at WTM with daniela@sanchattoucom.br scheduled. r. Paulo/SP—01044- PB and PC. 000 Phone: 5511 3017.3140 Schultz—TO Saulo Reis Rua XV de Saulo is making final Novembro, 270— adjustments in the Shultz will send saulo.reis@produtos.schultz.cBR Suite 601—6th floor proposal in partnership Co-op report om.br —Curitiba/PR— with Copa together with 80020-310— Airlines/Schultz/Paradis proposal. e Coast Phone:5541 33036559 Abreu—TO Rua Lauro Muller, Ronnie Correa 116—Suite 116— Ronnie was invited for Meeting ronnie.correa@abreutur.com. BR Rio de Janeiro/RJ— a meeting at WTM with scheduled. br 22290-906 PB and PC. Phone:5521 2586.1840 Flot—TO Maria Santos Av. Sao Luis, 50— Maria was invited for a BR meeting at WTM with Meeting maria@flot.com.br Suite 162—Sao scheduled. Paulo/SP— PB and PC. 01046926 Phone: 5511 4504.4510 Flytour—TO Luiza requested Luiza Leopoldo Rua da Consolacao, material on PB and PC Co-op starting 222—19th floor— to start preparing as soon as Luiza.leopoldo@flytour.com.b BR Sao Paulo/SP— actions and the landing packages are 013012-901— page for the Co-Op done Phone: 5511 project. 45032443 MMTGapnet—TO Maryane received all Maryane Giacometi Rua Major Sertorio, Co-op starting the material requested maryane.cristina@mmtgapne BR 128—4th floor—Sao and developed a Co-Op as soon as Paulo/SP—01222- packages are t.com.br project for Paradise 000—Phone: 5511 Coast done 3124.6444 Aloma—TA Rua Dr. Armando Barbedo,480—Suite Joana Wahl 402—Porto Requested material Material and RS website links loana.aloma@gmail.com Alegre/RS-91920- about the destination. sent 520— Phone: 5551 3268.8005 Consultur—TA Av.Tulio de Rose,80 Heloisa Dias da Silva —Suite 358-2nd Material and floor—Porto Requested material heloisa@consulturturismo.co RS website links Alegre/RS-91340- about the destination. m.br 110 sent Phone: 5551 3325.0057 Duda Cano RS Inovetravel—TA Requested material Material and Rua 24 de Outubro, and pictures about the website links duda@inovetravel.com.br 1682—Conj.407— destination. sent. Image Porto Alegre/RS- Bank link sent. 90510-003—Phone: 5551 3019.7999 Viatour—TA Rua Prefeito Material and Luciana Silva Frederico Hardt, 205 Requested material website links SC —Suite 102— and pictures about the luciana@viatour.com.br sent. Image Indaial/SC—89130 destination. Bank link sent. 000—Phone: 5547 3333.6337 Ilhatur—TA Rua Ingo Hering, 20 Juliana Roth —Suite 201— Material and Requested material SC Blumenau/SC— website links juliana@ilhatur.com.br 89010-909 about the destination. sent Phone: 5547 3221.5144 Maringa Turismo— TA We scheduled a Fabiano Souza Fabiano is interested in Av. Sao Luis, 165— meeting in the SP scheduling a first week of fsouza@maringaturismo.com. 9th floor—Sao meeting/training about br Paulo/SP—01046 Palm Beach April to present es. 001—Phone: 5511 the destination. 3150.0832 MICE Sales Calls/Meetings Name Market Company Objective and Follow Up Outcome André MartellotaEvents Agency BR First contacted at The events andrea@beatturismo.com. Rua Henrique Bernardelli, ESFE Trade Show. they work br 136—Suite 42—Sao Paulo/SP Scheduled to with are —02013-010 Phone: 5511 meet with PC at mostly local. 3892.2305 WTM. They are interested in PC as leisure. Central de Eventos First contacted at Gladston Assis ESFE Trade Show. We will BR Av. Sao Luis, 165—9th floor— Scheduled to schedule a gassis@ceventos.com.br Sao Paulo/SP—01046-001— meet with PB at training for Phone: 5511 3150.0832 WTM. May. Promotions (Joint Marketing Activities—JMA's) Tour Operator Market Description—Coop Actions Launch/Start Status Name CVC is finalizing Co-Op in April.A new project is already under development. It will include CVC had a meeting with PC at WTM, mostly on-line media (reach and ROI is better presented the ROI than printed media),training for 200 agents, so far,and is CVC BR printing of a special guide containing only Palm Final stages. preparing a Beaches and Paradise Coast and other actions renewal of the TBD.Our landing page is still up in their website Coop for the (http://www.cvc.com.br/destinos/estados- unidos/palm-beach-e-paradise-coast.aspx) upcoming months. cve .. ..teak ANL PALM BEACHES&PARADISE COAST ESTADOS IJNIDOS ! 7.1r4 , SOME O DE 511140 rOAS A1RAcaf S COMPRA 5 EM Mil woo+ Co-Op will start officially with Coop project approved by PC,final adjustments participation at Ancorado of actions being made. Participation in Encontro BR Confirmed uro Encontro Ancoradouro 2016(Ancoradouro's Ancoradouro on trade show) is all set.All material sent. April 14 and 15. The other actions will follow. Will start as soon MMT BR Coop approved. Confirmed as tour packages Gapnet are developed. Will start as soon Coop approved. Landing page under Flytour BR Confirmed as tour packages construction. are developed. Azul is developing a proposal that will included FAM approved. AzulBR other actions, besides the already approved Partly New actions to be Viagens FAM Tour, which will take place in the first confirmed presented soon for week of May. approval. Shows/Sales Missions/Fam Trips(Media and Trade)/Other Name Market Description Date Status WTM is the largest Tourism Trade Show WTM Latin BR and in Latin America. Hosted in Sao Paulo 29 to 31 of Finalized America LA since 2013, WTM receives around march 9,000 visitors every year. WTM Latin America is the three day must-attend business-to-business (B2B) event, which brings the world to Latin America and promotes Latin America to the world. Through its industry networks, unrivalled global reach, WTM Latin America creates personal and business opportunities, providing customers with quality contacts, content and communities. 2016 edition had 9,500 participants. MEETINGS Ricardo Bezerra—Azul Viagens, ricardo.bezerra@voeazul.com.br-TO Cacalo Destro—Ancoradouro,cacalo.destro@ancoradouro.com.br-TO Fred Marvila—Sundaycooks, marvila@gmail.com-Press Marta Rossi/Eduardo Zorzanello—Rossi&Zorzanello, marta@rossiezorzanello.com.br—FESTURIS Georgia Mariano—MMTGapnet,georgia.mariano@mmtgapnet.com.br-TO Maria Santos—Flot, maria@flot.com.br—TO Gladston Assis—Central de Eventos,gassis@ceventos.com—TO MICE Chris Flores—Brasilturis,chris.flores@brasilturis.com.br—Press Ana Paula Garrido—Several pubications,anapaulagarrido@terra.com.br—Press Samantha Chuva—Mercado&Eventos,samantha.chuva@mercadoeeventos.com.br—Press Camila Silva—CVC,camilasilva@cvc.com.br—TO Daniela Duregger—Sanchat Tour,daniela@sanchattour.com.br—TO Roberto Sanches—Orinter,sanches@orinter.com.br—TO Ricardo Campos-Soft Travel, ricardo@softtravel.com.br—TO Ana Taquecita—New Age,ana@newage.tur.br—TO Thais Medina—Trend,tmedina@trendoperadora.com.br—TO Oswaldo Freitas—1TB,ofreitas@tpi-global.com—TO Luca Souza—Abreu, luca.souza@abreutur.com.br—TO Cristina Pereira—Agaxtur,Cristina.pereira@agaxtur.com.br—TO Gisela Perez—MK Travel,gisela@mktravel.com.br—TO Saulo Reis—Schultz,saulo.reisCaprodutos.schultz.com.br—TO André Martellotta—Beat, andre@beatturismo.com.br—TA Follow-up,trainings and coop adjustments will be done in April and May. "fi ` , r 117 lit a I Meeting with Cacalo Destro,from Ancoradouro Meeting with Sundaycooks,travel blog dip 4 m y v .. f ;. rA t mow, " , , : \ \ t �r F 404: (111 1107 tiv Y;' Interview with Chris Flores,from Brasilturis MEDIA Media Meetings Objective& Name Publication/Media Market Follow Up Meeting Notes Marcio Diniz Introduction of new Press release Catraca Livre— via em@catracalivre.com BR PR and Paradise published and g Viagem Livre Coast shared on Facebook .br Sylvia Diniz She is now part of Introduction of new our mailing and will s Ivia@via'aresim les.co Viajar é Simples BR PR and Paradise Y 1 p publish press m.brCoast releases eventually Sandra Fiore She is now part of Magazine Discover Introduction of new our mailing and will press@magazinediscoverf Florida BR PR publish press lorida.com releases eventually Rodrigo Vieira 2 publications on Panrotas BR Interview at WTM rvieira@panrotas.com.br the website Samanta Chuva The publication samantha.chuva@mercad Mercado& Eventos BR Interview at WTM should happen until oeeventos.com.br next week O Melhor da Viagem, Ana Paula Garrido Via G, Viagens S/A, She will help us with anapaulagarrido@terra.co Viagem Livre, BR Interview at WTM a great variety of m.br Brasilturis e Melhor publications. Viagem Karen Almeida She will assist us with further Karen.almeida@ogilvy.co PR Brand USA BR Meeting at WTM publications and n' connections Luana Nascimento We will work to Azul Magazine BR Meeting at WTM publish travel luana.nascimento@voeaz packages to PC with ul.com.br Azul flights Ana Lechugo Introduction of new We will schedule a Coisas de Orlando BR ana.lechugo@gmail.com PR meeting soon Rodrigo Cunha Introduction of new He will assist us on Owner of Viajar Pelo rodrigo@racmidia.com.br Mundo BR PR and Paradise promoting PC on his Coast magazine Marly Gennari Viagem e Turismo BR Introduction of new We will schedule a PR and Paradise meeting soon with marly@midiacompany.co Coast their PR responsible m.br MEDIA RESULTS DIGITAL RESULTS Le Blog Leel g itt. Jane's Cafe On 3rd em Naples s Coluna de Turismo g r TURISMOAt Vit aranu 1111111111111111.11111111111111111111111111111111111111111.1 CenheCa o deShnO emencano onde a villa ao tem a methor quaI.dade de .. vitla Qnc► Bcnaue onl�ra. Catraca Livre—Viagem Livre Menu VIAGEM 818 Conheca o destino americano onde a populacao tern a meihor qualidade de vida 12 Redagao em 25 de margo de 2016 as 10:32 n Fa e000t. A regiao de Paradise Coast,no sudoeste da Florida,prOxima ao gotfo do Mexico,fol eleita,entre 190 destlnos americanos,como o local onde a populacao tern a Agradecemos pelo feedback.Voltar meihor qualidade de Vida. Anahsaremos este ani ncio para metharar sua expensncia no fidtao.. 0 relatOrio e o Gallup-Healthways Well-Being Index,que avalia criterios essenciais Aiude-nos a mostrar animuos melhores atu�izarxto seas configura�oes de anuncios. para a qualidade de vida.como bem-estar fisico,social,financeiro,objetivos de vida e relagao corn a comunidade,que consiste em seguranga e no quanto a populacao gosta e tern orgulho de onde vive. Viagem Livre—Facebook • (1)a gem Livre 0 Conheca o destino americano onde a populacao tem a mellior qualidade de vida rpt , Alcir Viagens—Facebook Aic+r Viagens #I` Coniieca o destiiio antericano onde a populacao tem a mentor qualidade de vida e.;ao 7e F3raJ+Ee GoaSt eOrr'l l3 cot --t�ap:es.Maty.°Is arc'. E.er_laies :.t, Ir^Mo+ars£e 4.e14:1',3 ABC Reporter—website Reporter es ONLINE RESULTS • Le Blog—Patricia Mattos http://www.leblog.com.br/2016/03/lanes-cafe-on-3rd-em-naples/ • Coluna de Turismo http://www.colunadeturismo.com.br/ver.php?n id=10290&u=conheca-o-destino-americano-onde-a-populacao- tem-a-melhor-qualidade-de-vida-paradise-coast/ • Elite Magazine http://www.elitemagazine.com.br/13586/ • Catraca Livre—Viagem Livre https://viagem.catracalivre.com.br/geral/mundo-viagem/ind icacao/conheca-o-destino-americano-onde-a- populacao-tem-a-melhor-qualidade-de-vida/ • Catraca Livre—Viagem Livre-Facebook https://www.facebook.com/viagemlivre/posts/987201201317253 • Alcir Viagens-Facebook https://www.facebook.com/alcirviagens/posts/1581140805509392 • Jornal ABC—Website http://www.iornalabcreporter.com.br/#!Conhe%C3%A7a-o-destino-americano-onde-a-popula%C3%A7%C3%A3o- tem-a-melhor-qualidade-de-vida/clrto/56f951c20cf226b8e6846f82 • Virtual Paper—Jornal do ABC http://vp.vi rtual paper.com.br/abcreporter?e=805&1=22 • Panrotas http://www.panrotas.com.br/noticia-tu rismo/wtm-la-2016/destinos/2016/03/paradise-coast-usa-disnev-para- atrair-mais-brasileiros 124587.html?lista • Panrotas http://www.panrotas.com.br/noticia-turismo/wtm-la-2016/destinos/2016/03/florida-ve-no-mice-oportun idade- para-continuar-em-alta 124680.html?lista PRINTED RESULTS Virtual Paper—Jornal do ABC ® Turismo Conheca o destino americano onde a populacao tern a melhor qualidade de vida YwndvYw..AWn. 6. Pound, n, .A.,..px. Coast no fti,, 4 ek+k,.•ry .' .4..A r .rAw uJx.n re,i 11 M 'p"", 1161.10VRII Gnl.ry-W,.M.rt..,a 4hA ., buM G..x.•.—Y.mx.i.p........bw 1M..1nYrr eun mv.l. MEDIA VALUE MEDIA SUBJECT PUBL.DATE MEDIA VALUE CIRCULATION Le Blog—Patricia Mattos Jane's Cafe 3/06 TBC 7.000 Coluna de Turismo Quality of Life in PC 3/24 USD 1.350,00 224.400 Viagem Livre Quality of Life in PC 3/25 USD 3.000,00 1.360.750 Elite Magazine SPAs and luxury treatments 3/7 USD 1.750,00 100.000 Panrotas PC strategies 3/29 USD 6.800,00 555.000 ABC Reporter Quality of Life in PC 3/28 USD 3.957 35.000 Virtual Paper Quality of Life in PC 3/29 USD 897,00 120.000 Panrotas MICE opportunities 3/31 USD 6.800,00 555.000 Viagem Livre-Facebook Quality of Life in PC 3/28 USD 200,00 1.220.517 Alcir Viagens-Facebook Quality of Life in PC 3/29 USD 200,00 733 Total USD 24.594 4.178.400 SOCIAL MEDIA Facebook Paradise Coast Zebra Deluxe,the new management agency, has started the promotion of the Facebook page according to strategies presented to Jack Wert during WTM. We have over 3,080 likes The Facebook address is www.facebook.com/paradisecoastbr v4 EIA SF MANIA 265 DEWAR.!:, SF N 51 3, 13 "R"4"' •tRr.lilxRh Paradise Coast PARAISO Vagem'lazer a•: a efi UMado Amen c;e•_a ,:.;.,..:.;,, Smarr Fauvism[](60 n.>..F..+.aa,• • A new concept was developed where Paradise Coast will be showcased transmitting the refined vibe of the destination: 111 Paradise toast ■Paradis.: east Coda as ferias eas was ferias ea Fonda Em Paradise roast famlras se filar aa,#areia Cranca urn ceu nrntte e.Enhegt.e•se as exptxtencias dt.ertem corn as prams Imdas hotels luxuosos shopp+rvgs boa gastronoma excelente estnaura raMoa atarvamertas a barques urticas a euclusr.as em Paradise Cna_t urn pea c or para+se escondido tas iI fif? ! boPoboboor Instagram Instagram posts will follow the same strategy,where language will be adapted to this media. gip-: 410 Ye" t Blog Tomas Penna,our new PR Executive, is developing the next text to be posted on the Blog.This should be on-line until April 20.