TDC Minutes 05/20/2014 S Tourist Development
Council
Minutes
( Special Meeting)
May 20 , 2014
NOTICE OF PUBLIC MEETING
COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL
GRANT REVIEW PANEL
COLLIER COUNTY, FLORIDA
TUESDAY, MAY 20, 2014
1:30 P.M.
Notice is hereby given that the Collier County Tourist Development Council Grant
Review Panel will hold a public meeting on Tuesday, May 20 at 1:30 p.m. in the Tourism
Department Conference Room, located at 2800 N. Horseshoe Drive, Naples, Florida 34104.
About the public meeting:
Two or more members of the Board of County Commissioners, Coastal Advisory
Committee, City of Naples City Council, and City of Marco Island City Council may be
present and may participate at the meeting. The subject matter of this meeting may be an
item for discussion and action at future meetings of these Boards.
All interested parties are invited to attend, and to register to speak. All registered public
speakers will be limited to three minutes unless permission for additional time is granted
by the chairman.
Collier County Ordinance No. 2004-05 requires that all lobbyists shall, before engaging
in any lobbying activities (including, but not limited to, addressing the Board of County
Commissioners, an advisory board or quasi-judicial board), register with the Clerk to the
Board at the Board Minutes and Records Department.
Anyone who requires an auxiliary aid or service for effective communication, or other
reasonable accommodations in order to participate in this proceeding, should contact the
Collier County Facilities Management Department located at 3335 Tamiami Trail East,
Naples, Florida 34112, or (239) 252-8380 as soon as possible, but no later than 48 hours
before the scheduled event. Such reasonable accommodations will be provided at no cost
to the individual.
For more information, call Jack Wert at (239) 252-2384.
May 20, 2014
MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT
COUNCIL GRANT REVIEW PANEL MEETING
Naples, Florida, May 20, 2014
LET IT BE REMEMBERED the Collier County Tourist Development Council
Grant Review Panel in and for the County of Collier, having conducted business
herein, met on this date at 1:30 PM in a REGULAR SESSION at the Growth
Management Division Building , 2800 North Horseshoe Drive, Naples, Florida with
the following members present:
Beth Preddy
Elaine Hamilton
Randy Smith
Russ Burland
Darren Robertshaw
ALSO PRESENT: Jack Wert, Tourism Director
Kelly Green, Tourist Development Tax Coordinator
1
May 20, 2014
The Meeting convened at 1:30 p.m.
Mr. Wert reported the grant review panel represents a variety of tourism interests including
attractions and transportation, the Collier County Lodging and Tourism Alliance, art and
entertainment venues, restaurants and related businesses through the Chamber of Commerce.
He noted the purpose of the meeting was for the panel to review grant applications for FY15
and provide their recommendations to the Tourist Development Council on the amount of grant
funds to be awarded to the various applicants.
All applications have been reviewed by the County Attorney's Office to ensure legal sufficiency.
A memo was submitted from Colleen Greene, Assistant County Attorney, dated May 20, 2014—
Subject: "FY15 Grant Application Legal Review" for informational purposes and outlined any
comments necessary for the applications.
Mr. Wert presented the following applications for review:
Category "C-2"—Non-County Owned Museums Grant Applicants
The Holocaust Museum and Education Center of SW Florida- $50,000
The request is to promote a year long exhibit at the museum titled"Unsung Heroes— The
Soldiers and Liberators of WWII," commemorating the 70th Anniversary of the Liberation of
Europe by allied forces.
The panel asked how the County determines if the goal of producing increased overnight stays in
the region is met.
Mr. Wert reported:
• The applicants are required to submit a copy of the "media"they will use associated with
an event and no funds are distributed until a request for payment is submitted, including
all the required backup data.
• Included in the backup data are results of"attendee questionnaires" which helps the
County determine what type of visitation was reported for the event.
The panel recommended the applicant be awarded grant funds in the amount of$50,000.00
Golisano Children's Museum of Naples - $200,000
The applicant is requesting $200,000 for a year-long campaign titled "C'mon to Southwest
Florida" and will utilize funds to produce and place digital and print advertising in Palm Beach,
Sarasota and Canada. It was noted the expenditures are proposed from May—November.
The panel expressed concern:
• The proposed program may not increase overnight hotel stays in the area given the nature
of the business.
• One goal of the grant is to draw hotel guests through partnerships with lodging
establishments located in Lee County.
2
May 20, 2014
The panel recommended:
• The organization undertakes an outreach program with the Collier County Lodging
and Tourism Alliance in an attempt to increase the potential for overnight guests in
Collier County.
• The print media funded is placed in out of area markets.
The panel recommended the applicant be awarded grant funds in the amount of$100,000.00.
Category "B" Marketing and Event Grants
Betterment Association of the Everglades—Everglades Seafood Festival - $25,000
The application is a first time request for promotional assistance with the Everglades Seafood
Festival. The funds would be used for TV and radio promotion in Monroe (Keys), the Fort
Lauderdale Boat Show, Miami-Dade Yacht Show and radio in the Broward and Miami Dade
market.
The panel reported it would be advantageous for area"food festivals"to cross-market their
events by ensuring a physical marketing presence at each others events.
The panel recommended the applicant be awarded grant funds in the amount of$25,000.00.
ArtsNaples World Festival, Inc. - $25,000
Application 1: 2015 Arts Naples World Festival - $25,000
The organization has received funds for the past three years to promote their May multi-venue,
multi-discipline festival. The applicant is requesting $25,000 in funds to promote the 2015
French theme in on-line print media, targeted e-blasts to Florida Concert, Organise.net and
others.
The panel recommended the applicant become more involved with area hotels to promote the
event including contacting the Collier County Lodging and Tourism Alliance to increase
marketing opportunities.
Mr. Wert reported this request is their fourth request and grant guidelines would need to be
"waived" for the applicant to qualify for the $25,000 in funding.
The panel recommended the applicant be awarded funds in the amount of$25,000.00.
Marketing Expenditure Request: Cultural Arts Smartphone App - $20,000
ArtsNaples World Festival is requesting $20,000 to create a smart-phone app to feature their
2015 festival. The app will be offered to other Collier based art and cultural organization's to
inform visitors of all of the cultural activities going on in the area.
Mr. Wert noted:
• It is a one time request, not to be categorized as a grant, but a marketing project through
the Convention and Visitors Bureau (CVB)budget.
3
May 20, 2014
• The app would increase exposure for tourism opportunities in the county in an outlet
where the CVB currently does not have a marketing presence.
• The funds will not be expended until the product is fully developed and implemented.
He requested input from the panel on the concept of spending the funds.
The panel reported it recognizes the County's need to extend its marketing opportunities in new
arenas, however, if funds are to be used for this technology, it may be more beneficial for the
CVB to develop an app themselves whereby they could exercise more control over content and
distribution.
There being no further business the meeting concluded at 3:00 p.m.
4
COLLIER COUNTY
TOURIST DEVELOPMENT COUNCIL (TDC)
GRANT FUNDING APPLICATION REQUEST
CATEGORY "B" MARKETING AND EVENTS GRANTS
FISCAL YEAR 2014-15
TIMETABLE FOR REVIEW:
Completed applications must be received by the Tourism Department Office no later than 5:00 P.M. on
Friday, April 18, 2014. Applications shall be delivered to the Tourism Development Department Office:
2800 North Horseshoe Dr,Naples, FL 34104. For further information,telephone(239)252-2384.
The Tourist Development Council (TDC) will receive the recommendations from the Grant Review
Panel,and will vote on each qualifying applicant and prepare, in priority order,their recommendations for
funding for Fiscal Year 2014-15. Funding recommendations of the TDC will be presented to the Board of
County Commissioners as part of the County's budget process for FY 2014-15. After budget approval,
contracts will be negotiated with the selected applicants, with assistance from the County Purchasing
Department and the County Attorney's Office, and then presented to the BCC for final approval. Once
executed, these contracts will be monitored and Requests for Fund Forms and Status Reports will be
reviewed by the Tourism Director before submission to County Finance for reimbursement. No projects
are approved and no funds may be expended until the contract is approved by the Chairman of the Board
of County Commissioners. All materials submitted with applications will become a matter of public
record,pursuant to Ch. 119,Fla. Stat.
REQUIREMENTS:
1. All collateral material and advertisements must identify the Collier County tourist
development tax as a funding source. All printed material and all print and broadcast ads
must contain the verbiage:
"A cooperative effort funded by the Collier County Tourist Development Tax"
and/or display the CVB logo and website (www.paradisecoast.com).
2. Collier County policy requires submission to the Tourism Director or his designee the following:
vendor invoices, copies of credit card receipts and statements and two-sided copies of cancelled
checks, on-line bill pay transaction registers or other acceptable evidence of payment, original
tear sheets of print ads showing publication name and date, affidavit of broadcast dates and times,
screenshots of on-line ads showing date of capture, or samples of printed materials. The Grantee
must verify in writing that the services or work performed as described in the invoice have been
completed or that the goods have been received and that all vendors have been paid. Should these
documents be unavailable, the Grantee may submit other legally viable evidence of payment
subject to review and approval by the Clerk's Finance Department. No advanced payments are
authorized.There are no exceptions.
REPEAT FUNDING REQUESTS
1
The Point System below will be used to determine the recommended level of funding for repeating
applicants.
Year of Funding Request Maximum % of Funding Allowed
1st Up to 100%of Request
2nd Year Up to 80%of Requested Funding
31-d Year Up to 60%of Requested Funding
4th Year& Beyond *Up to 50%of Requested Funding
*Up to 50% funding may be recommended if room night projections from the last grant award was
met. The amount and priority of funding recommended for approval will be based on the final score
in the Evaluation process by the Grant Review Panel and the TDC. That total must be at least 75.
AUTHORIZED USES OF TOURIST TAX FUNDS:
Category"B"Tourist Tax Grant funding is available for the following types of uses.
1. Advertising and promotional campaigns supporting events or marketing projects in media such as
broadcast, web and regional print and distribution and must be placed in media outside the Fort Myers
DMA (De Soto, Charlotte, Glades, Lee, Hendry and Collier). Expenditures with these publications,
broadcast and brochure distribution outside of the Ft. Myers DMA will be acceptable for
reimbursement at full value. Coverage percentages in those outlets within Collier County will reduce
the amount of reimbursement value available.
2. Printing and distribution of promotional pieces, creative design, printing, copying, ad placement cost
and out of the Ft. Myers DMA (De Soto, Charlotte, Glades, Lee, Hendry and Collier) distribution of
direct mail.
3. Creating an internet web site promoting the event linked to the County's Tourism website to
increase participation, attendance and awareness of the event and to generate hotel room nights and
spending throughout the County.
TOURISM FUNDS MAY NOT BE USED FOR:
1. Prize money,scholarships,awards,plaques,or certificates.
2. Travel expenses related to any traveling exhibit,contest judges or staff travel.
3. Projects restricted to private or exclusive participation.
4. Private entertainment,food,and beverages and lodging.
5. Operating expenditures directly or indirectly related to the project or event such as
equipment or facility rental.
2
TOURISM FUNDS MAY NOT BE USED FOR: (Cont)
6. Legal,medical,engineering, accounting,auditing, planning, feasibility
studies,consulting services or fees.
7. Salaries or supplements to salaries for existing or future staff, or employment of personnel
directly or indirectly related to the project or event.
8. Tangible personal property including but not limited to office furnishings or equipment,
permanent collections,or individual pieces of art.
9. Interest or reduction of deficits and loans.
10. Expenses incurred or obligated prior to or after the project period.
11. Advertising and promotional materials distributed at the museum as part of an event,or
after the event.
12. Payments for services or goods purchased for previous or other events.
13. Capital or infrastructure projects.
14. Payment for expenses that occur or are delivered prior to or after the effective date of the
agreement with the grantee.
15. Deposits on exhibits.
MARKETING GRANT CATEGORIES/GUIDELINES
1. The recommended maximum grant amount of any single event is$25,000.
2. Priority for grant funding will be given to events held during our destination's shoulder and slow
season(May-November).
3. Events must be at least two(2)days in duration.
4. Events must generate at least 100 hotel room nights per day of the event.
I Major Events: Staged in the County that will attract large numbers of overnight visitors from outside
the County.Examples are multiple-day art,food and entertainment festivals.
II Sponsorships: Minimum two-day events with 100 or more hotel room nights per day of the
event. Funds are to be used exclusively for advertising and promotion in media with coverage
outside the Fort Myers DMA (DeSoto, Charlotte, Glades, Lee, Hendry and Collier Counties).
III First Time Events: These include newly created events, or ones that have little history.
Events in this category may be funded up to a maximum of$25,000 per event. Subsequent year
funding will be determined by results of the first or subsequent year room night production
resulting from the event.
IV Cultural Events: Two or more day events that bring significant number of out of area
visitors to Collier County using the same guidelines as events listed above.
3
V Marketing Assistance: Organizations located in Collier County that request marketing
assistance for projects highlighting more than one tourism business that further the mission of the
TDC and the CVB and do not meet the guidelines for a Category C-2 Museum grant. Examples
would be production of brochures, maps, special package promotions and facility marketing
programs.
APPLICATION FOR GRANT FUNDING
GENERAL INSTRUCTIONS
1. Please submit an original and fifteen (15) copies of your completed application and all
supporting documents for consideration by the Collier County Tourist Development Council.
Please print on both sides of each page and reproduce copies in black and white only.
2. Complete each item of each applicable section. DO NOT SKIP ANY INFORMATION THAT
APPLIES TO YOUR ORGANIZATION. Please call the Tourism Office at(239)252-2384 with
any questions.
3. Be sure to have your Chief Official and Secretary sign the application on the last page.
4. One copy of each of the following items is required and attached to original application:
( ) Charter,Articles of Incorporation, By-Laws, Proof of Current State of Florida Status(except
government entities)
( ) Minutes of meeting authorizing officers to apply for these tourism tax funds
( ) IRS Determination Letter of non-profit status
( ) Form 990(except government entities)
( ) List of current Officers and Board members with terms,or mayor, City Council
( ) Organizational Chart
( ) Copy of financial statement of your most recent fiscal year reviewed or audited by a CPA
(except government entities)
( ) Proof of Liability Insurance naming Collier County as an additional insured.
( ) Letters of Commitment from co-sponsors and matching funds contributors
Name of Grant Preparer: (Please Print)
Signature of Grant Preparer Date
4
COLLIER COUNTY GOVERNMENT
TOURIST DEVELOPMENT COUNCIL GRANT APPLICATION
CATEGORY "B" MARKETING OR EVENT GRANTS FY 14-15
I GENERAL INFORMATION
To assist us in evaluating the impact your project may have on Collier County and to better understand
what support you are requesting,the following questions must be answered in full.
(1) NAME OF ORGANIZATION
(2) NAME OF PROJECT OR EVENT
(3) MUSEUM INFORMATION:
Contact Person's Name:
Phone#: Cell Phone#
E-mail Address:
(5) COMPLETE ADDRESS OF ORGANIZATION:
STREET
CITY ST ZIP
PHONE: FAX:
(6) ORGANIZATION'S CHIEF OFFICIAL'S NAME:
TITLE: Address if different from above:
PHONE: FAX:
E-Mail:
(7) ORGANIZATIONAL STRUCTURE: ()NON-PROFIT ( )GOVERNMENT AGENCY
( )FOR-PROFIT ORGANIZATION
(8) GRANT AMOUNT REQUESTED: $
(9) MATCH/LOCAL COST SHARE AMOUNT: $
5
(10) PROJECT TYPE(Check all that apply)
( )PROMOTIONAL MATERIALS(Brochures,flyers, website)
()MARKETING PROGRAM(Advertising, Public Relations, Digital or Social Media)
( )OTHER(Describe)
(11) If the entire Tourist Tax funding request cannot be funded,may the project be restructured with
less funding? ( )YES ( )NO
(12). PROJECT DESCRIPTION: describe in detail the project for which funding is requested
(13). APPLICANT'S GRANT HISTORY: Have you received previous grant assistance from the
Collier County Tourist Development Council?
( ) YES ( )NO. If"Yes", specify the year(s),the project name,the amount of the grant awarded
and the number of visitors and hotel room nights generated by the grant activity.
YEAR PROJECT/EVENT NAME
PREVIOUS GRANT AMOUNT$
# VISITORS ATTRACTED: #HOTEL ROOM NIGHTS GENERATED
If you have previously received funding from the TDC, please attach a copy of your FINAL STATUS
REPORT including attendance,economic impact and other information that will enable the TDC staff
and review panel to evaluate your prior experience.
(14). MATCHING& OTHER FUNDING SOURCES: List the sources and amounts of confirmed
matching funds and planned revenue sources to support the amount of the grant. Tourist Tax grant funds
cannot be the sole source of funding.
TOTAL MATCH/OTHER FUNDS: $
6
(15) Provide projections of the Direct Economic Impact this project will have on Collier County.The
TDC office has a calculation model that you can use,if needed.
Projected#of Overnight Visitors Hotel Room Nights
Tourist Tax Revenue$ Visitor Spending$
Economic Impact: $
PROJECT BUDGET RECAP
INCOME SOURCES:
TOURIST DEVELOPMENT TAX GRANT REQUEST $
TOTAL ADDITIONAL FUNDING SOURCES(From previous page) $
OTHER INCOME SOURCES $
TOTAL INCOME-ALL SOURCES $
PROJECT EXPENSES:
Intended Uses of Tourist Tax Grant Funds:
Please refer to authorized and unauthorized uses on pages 2 and 3. Provide an itemized summary
indicating the intended use of Tourist Tax(TDT)funds. Please be as explicit as possible,including
planned cities where advertising or promotional materials will be placed. Indicate the total amount
you plan to spend for each category or promotion. Use additional sheets if necessary.
Total Tourist Tax Funds Utilized: $
Other Project Expenses not using Tourist tax grant funds:
Total Other Project Expenses: $_
TOTAL PROJECT EXPENSES $
Profit(Loss) $
7
CERTIFICATION
Please attach a copy of the Corporate Minutes authorizing this application for Tourist Tax Grant funds for
the purposes stated in this application
I have reviewed this Application for Grant Funds from the Tourist Development Council for FY
2014-15. I am in full agreement with the information contained herein and have the authority to
request this funding on behalf of the organization. To the best of my knowledge, the information
contained in this Application and its attachments is accurate and complete.
Chief Corporate Officer:
Signature
Printed Name and Title
Date
Corporation Secretary
Signature
Printed Name and Title
Date
8
COLLIER COUNTY
TOURIST DEVELOPMENT COUNCIL (TDC)
GRANT FUNDING APPLICATION REQUEST
CATEGORY "C-2" NON-COUNTY OWNED MUSEUM GRANT
FISCAL YEAR 2014-15
TIMETABLE FOR REVIEW:
Completed applications must be received by the Tourism Department Office no later than 5:00 P.M. on
Friday, April 18, 2014. Applications shall be delivered to the Tourism Development Department Office:
2800 North Horseshoe Dr,Naples, FL 34104. For further information,telephone(239)252-2384.
The Tourist Development Council (TDC) will receive the recommendations from the Grant Review
Panel, and will vote on each qualifying applicant and prepare,in priority order,their recommendations for
funding for Fiscal Year 2014-15. Funding recommendations of the TDC will be presented to the Board of
County Commissioners as part of the County's budget process for FY 2014-15. After budget approval,
contracts will be negotiated with the selected applicants, with assistance from the County Purchasing
Department and the County Attorney's Office, and then presented to the BCC for final approval. Once
executed, these contracts will be monitored and Requests for Fund Forms and Status Reports will be
reviewed by the Tourism Director before submission to County Finance for reimbursement. No projects
are approved and no funds may be expended until the contract is approved by the Chairman of the Board
of County Commissioners. All materials submitted with applications will become a matter of public
record,pursuant to Ch. 119, Fla. Stat.
REQUIREMENTS:
1. All collateral material and advertisements must identify the Collier County tourist
development tax as a funding source. All printed material and all print and broadcast ads
must contain the verbiage "A cooperative effort funded by the Collier County Tourist
Development Tax" and/or display the CVB logo and website URL
www.paradisecoast.com).
2. Collier County policy requires submission to the Tourism Director or his designee the following:
vendor invoices, copies of credit card receipts and statements and two-sided copies of cancelled
checks, on-line bill pay transaction registers or other acceptable evidence of payment, original
tear sheets of print ads showing publication name and date, affidavit of broadcast dates and times,
screenshots of on-line ads showing date of capture, or samples of printed materials. The Grantee
must verify in writing that the services or work performed as described in the invoice have been
completed or that the goods have been received and that all vendors have been paid. Should these
documents be unavailable, the Grantee may submit other legally viable evidence of payment
subject to review and approval by the Clerk's Finance Department. No advanced payments are
authorized. There are no exceptions.
REPEAT FUNDING REQUESTS
1
The Point System below will be used to determine the recommended level of funding for repeating
applicants.
Year of Funding Request Maximum % of Funding Allowed
1st Up to 100% of Request
2nd Year Up to 80%of Requested Funding
3rd Year Up to 60%of Requested Funding
4th Year& Beyond *Up to 50%of Requested Funding
*Up to 50%funding may be recommended if projected hotel room nights generated from previous
grant award was met. The amount and priority of funding recommended for approval will be based
on the final score in the Evaluation process by the Grant Review Panel and the TDC. That total must
be at least 75.
AUTHORIZED USES OF TOURIST TAX FUNDS:
The following are examples of how Tourist Development Funds may be used by non-County owned or
operated museums to promote tourism to Collier County.
1. Advertising and promotional expenses in media out of the Ft. Myers DMA (De Soto,
Charlotte, Glades, Lee, Hendry and Collier) in conjunction with an activity or event or
promotion to increase the number of overnight visitors to Collier County. Examples are:
printing and distribution of promotional pieces prior to the event or exhibit including
creative design,printing,copying,ad placement cost and distribution of direct mail.
2. Creating an internet web site promoting the event or exhibit linked to the County's
Tourism website to increase participation,attendance and awareness of the event and
to generate hotel room nights and spending throughout the County.
3. Promotional costs for a major traveling exhibit to create new reasons to visit or extend a
stay in Collier County.
2
TOURISM FUNDS MAY NOT BE USED FOR:
1. Prize money,scholarships,awards,plaques,or certificates.
2. Travel expenses related to any traveling exhibit,contest judges or staff travel.
3. Projects restricted to private or exclusive participation.
4. Private entertainment, food,and beverages and lodging.
5. Operating expenditures directly or indirectly related to the project or event such as
equipment or facility rental.
6. Legal,medical,engineering, accounting, auditing,planning, feasibility
studies,consulting services or fees.
7. Salaries or supplements to salaries for existing or future staff, or employment of personnel
directly or indirectly related to the project or event.
8. Tangible personal property including but not limited to office furnishings or equipment,
permanent collections, or individual pieces of art.
9. Interest or reduction of deficits and loans.
10. Expenses incurred or obligated prior to or after the project period.
11. Advertising and promotional materials distributed at the museum as part of an event,or
after the event.
12. Payments for services or goods purchased for previous or other events.
13. Capital or infrastructure projects.
14. Payment for expenses that occur or are delivered prior to or after the effective date of the
agreement with the grantee.
15. Deposits on exhibits.
3
APPLICATION FOR FUNDS
GENERAL INSTRUCTIONS
1. Please submit an original and fifteen (15) copies of your completed application and all
supporting documents for consideration by the Collier County Tourist Development Council.
Please print on both sides of each page and reproduce copies in black and white only.
2. Complete each item of each applicable section. DO NOT SKIP ANY INFORMATION THAT
APPLIES TO YOUR ORGANIZATION. Please call the Tourism Office at(239)252-2384 with
any questions.
3. Be sure to have your Chief Official and Secretary sign the application on the last page.
4. One copy of each of the following items is required and attached to original application:
( ) Charter,Articles of Incorporation, By-Laws, Proof of Current State of Florida Status(except
government entities)
( ) Minutes of meeting authorizing officers to apply for these tourism tax funds
( ) IRS Determination Letter of non-profit status
( ) Form 990(except government entities)
( ) List of current Officers and Board members with terms,or mayor, City Council
( ) Organizational Chart
( ) Copy of financial statement of your most recent fiscal year reviewed or audited by a CPA
(except government entities)
( ) Proof of Liability Insurance naming Collier County as an additional insured.
( ) Letters of Commitment from co-sponsors and matching funds contributors
Name of Grant Preparer: (Please Print)
Signature of Grant Preparer Date
4
COLLIER COUNTY GOVERNMENT
TOURIST DEVELOPMENT COUNCIL GRANT APPLICATION
CATEGORY "C-2" NON-COUNTY OWNED MUSEUM GRANTS FY 13-14
I GENERAL INFORMATION
To assist us in evaluating the impact your project may have on Collier County and to better understand
what support you are requesting,the following questions must be answered in full.
(1) NAME OF ORGANIZATION
(2) NAME OF PROJECT
(3) MUSEUM INFORMATION:
Contact Person's Name:
Phone#: Cell Phone#
E-mail Address:
(5) COMPLETE ADDRESS OF ORGANIZATION:
STREET
CITY ST ZIP
PHONE: FAX:
(6) ORGANIZATION'S CHIEF OFFICIAL'S NAME:
TITLE: Address if different from above:
PHONE: FAX:
E-Mail:
(7) ORGANIZATIONAL STRUCTURE: ( )NON-PROFIT ( )GOVERNMENT AGENCY
( )FOR-PROFIT ORGANIZATION
(8) GRANT AMOUNT REQUESTED: $
(9) MATCH/LOCAL COST SHARE AMOUNT: $
5
(10) PROJECT TYPE(Check all that apply)
( )MUSEUM EXHIBIT ACQUISITION PROJECT
( ) PROMOTIONAL MATERIALS(Brochures,flyers,website)
()MARKETING PROGRAM FOR MUSEUM (Advertising, Public Relations, Digital or
Social Media)
( )OTHER(Describe)
(11) If the entire Tourist Tax funding request cannot be funded,may the project be restructured with
less funding? ( )YES ( )NO
(12). PROJECT DESCRIPTION: describe in detail the project for which funding is requested
(13). APPLICANT'S GRANT HISTORY: Have you received previous grant assistance from the
Collier County Tourist Development Council? ( )YES ( )NO.
If"Yes", specify the year(s),the project name,the amount of the grant awarded and the number of
visitors and hotel room nights generated by the grant activity.
YEAR PROJECT NAME
PREVIOUS GRANT AMOUNT$
#VISITORS ATTRACTED: #HOTEL ROOM NIGHTS GENERATED
If you have previously received funding from the TDC, please attach a copy of your FINAL STATUS
REPORT including attendance,economic impact and other information that will enable the TDC staff
and review panel to evaluate your prior experience.
(14). MATCHING& OTHER FUNDING SOURCES: List the sources and amounts of confirmed
matching funds and planned revenue sources to support the amount of the grant. Tourist Tax grant funds
cannot be the sole source of funding.
TOTAL MATCH/OTHER FUNDS: $
6
(15) Provide projections of the Direct Economic Impact this project will have on Collier County.The
TDC office has a calculation model that you can use, if needed.
Projected#of Overnight Visitors Hotel Room Nights
Tourist Tax Revenue $ Visitor Spending$
Economic Impact: $
(16)What is the current or anticipated annual visitation to your facility?
PROJECT BUDGET RECAP
INCOME SOURCES:
TOURIST DEVELOPMENT TAX GRANT REQUEST $
TOTAL ADDITIONAL FUNDING SOURCES(From previous page) $
OTHER INCOME SOURCES $
TOTAL INCOME-ALL SOURCES $
PROJECT EXPENSES:
Intended Utilization of Tourist Tax Funds
Please refer to authorized and unauthorized uses on pages 2 and 3. Provide an itemized summary
indicating the intended use of Tourist Tax(TDT)funds. Please be as explicit as possible,including
planned cities where advertising or promotional materials will be placed. Indicate the total amount
you plan to spend for each category or promotion. Use additional sheets if necessary.
Total Tourist Tax Funds Utilized: $
7
Other Project Expenses not using Tourist tax grant funds:
Total Other Project Expenses: $
TOTAL PROJECT EXPENSES $
Profit(Loss) $
CERTIFICATION
Please attach a copy of the Corporate Minutes authorizing this application for Tourist Tax Grant funds for
the purposes stated in this application
I have reviewed this Application for Grant Funds from the Tourist Development Council for FY
2014-15. I am in full agreement with the information contained herein and have the authority to
request this funding on behalf of the organization. To the best of my knowledge, the information
contained in this Application and its attachments is accurate and complete.
Chief Corporate Officer:
Signature
Printed Name and Title
Date
Corporation Secretary
Signature
Printed Name and Title
Date
8