The URL can be used to link to this page

TDC Agenda 10/28/2013 Tourist Development Council Agenda October 28 , 2013 MEETING AGENDA & NOTICE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Collier County Government Center, Administration Bldg. F, 3rd Floor 3299 East Tamiami Trail, Naples, Florida 34112 October 28, 2013 9:00 am Collier County Commission Chambers * Requires TDC Action 1. Call to Order 2. Pledge of Allegiance 3. Roll Call 4. *Changes and Approval of Agenda S. *Approval of TDC Minutes a. * Regular Meeting 9/23/13 6. Presentations / Public Comment - (3 minutes each) 7. New Business a. *European Research Project Report b. *Quarterly Financial Review C. *UK Research Study d. *December Meeting Schedule 8. Old Business a. Beach Renourishment Update 9. Marketing Partner Reports a. Research Data Services b. Paradise Advertising c. Lou Hammond & Associates — PR Services d. Tax Collections e. Miles Media - Website Activity f. Sales & Marketing Technologies - Search Engine Optimization g. Phase V - Fulfillment Services 10. Tourism Staff Reports a. Director — Jack Wert b. Sales & Marketing — Debi DeBenedetto c. Public Relations & Communications — JoNell Modys d. Film Office — Maggie McCarty e. Sports Marketing — Chris O'Brien f. International Representatives —Jack Wert g. Visitor Centers — Jack Wert 11. Detailed Staff Reports 12. Council Member Discussion 13. Next Scheduled Meeting Date /Location — Nov. 25, 2013 — 9:00 a.m. Collier County Government Center, Administration Bldg. F, 3rd Floor, 3299 East Tamiami Trail, Naples, Florida 34112 14. Adjournment All interested parties are invited to attend, and to register to speak and to submit their objections, if any, in writing, to the board prior to the meeting if applicable. For more information, please contact Jack Wert at (239) 252 -2402. If you are a person with a disability who needs any accommodation in order to participate in this proceeding, you are entitled, at no cost to you, to the provision of certain assistance. Please contact the Collier County Facilities Management Department located at 3335 Tamiami Trail East, Suite 101, Naples, FL 34112 -5356, (239) 252 -8380. Public comments will be limited to 3 minutes unless the Chairman grants permission for additional time. Collier County Ordinance No. 99 -22 requires that all lobbyists shall, before engaging in any lobbying activities (including, but not limited to, addressing the Board of County Commissioners) before the Board of County Commissioners and its advisory boards, register with the Clerk to the Board at the Board Minutes and Records Department. September 23, 2013 MINUTES OF THE COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL MEETING Naples, Florida, September 23, 2013 LET IT BE REMEMBERED the Collier County Tourist Development Gotincil in and for the County of Collier, having conducted business herein, met -,on this date at 9:00 AM in a REGULAR SESSION in Building "F" of the Government Complex, Naples, Florida with the Following members present: Chairman: Murray H. Hendel Vice Chairman: Rick Medwedeff Commissioner Henning Susan Becker (Excused) ALSO PRESENT: Jack Wert, Tourism Director Gary McAlpin, Coastal Zone Management Director Colleen Greene, Assistant County Attorney Kelly Green, Tourist Development Tax Coordinator September 23, 2013 Any persons in need of the verbatim record of the meeting may request a copy of the video recording from the Collier County Communications and Customer Relations Department or view online. 1. Call to Order — Chairman Hendel Chairman Hendel called the meeting to order at 9:00 A.M. 2. Pledge of Allegiance Pledge of Allegiance was recited. 3. Roll Call A quorum was established. 4. Changes and Approval of Agenda Mr. Hendel requested the Council add Item #7.a.1 to the Agenda — BeachVenourishment Update. The Council reached consensus on adding the item to the Agenda.. Commissioner Henning opposed. The Council unanimously approved the Agenda as modified. 5. Approval of TDC Minutes a. Regular Meeting 7/22/13 Mr. Sorey moved to approve the minutes of the July 22, 2013 meeting as presented Second by Mr. Olesky. Carried unanimously 6 — 0. 6. Presentations/Public Comment - (3 minutes each) None 7. New Business a. Doctor's Pass Dredging Project Gary McAlpin presented the Executive Summary "Recommendation to award Invitation to Bid (ITB) No :�'3 -61 SS for the Dredging of Doctors Pass to Orion Marine Construction, Inc. in the amount of $,733, 078.77; authorize the Chairwoman to execute a County Attorney approved contract; make a finding that this item promotes tourism; and approve all necessary tdget amendments" dated September 23, 2013 for consideration. e6mmissioner Henning moved to recommend the Board of County Commissioners award Invitation to Bid (ITB) No. 13 -61 SS for the Dredging of Doctors Pass to Orion Marine =Construction, Inc. in the amount of $733,078.77 and makes a finding the item promotes tourism as the dredged sand will be placed on the public accessed beach south of the Pass. Second by Mr. Sorey. Carried unanimously 6 — 0. a.l Beach Renourishment Update Gary McAlpin reported: 2 September 23, 2013 • The bids for the work necessary to renourish the beaches were approved by the BCC on 9/10/13. • The total cost of the project is $9.4M and is proposed to be awarded to 2 truck haul vendors, Eastman Aggregates (95k cy at $3.5M + / -) and Phillips and Jordan (155k cy at $5.9M + / -). • The sand will be obtained from Stewart Mines in Immokalee via a pass thru cost to the County. • County Staff will inspect the sand during loading at the mines and Atkins North America will provide quality assurance for the project including, adherence to permit requirements, monitoring of the project, etc. • The truck routes are being coordinated by staff and are still under review by the necessary agencies including Lee County Transportation- Dept., FDOT and the Collier County Sheriffs' Dept. • The agreement with Pelican Bay to fund their portion of the fenourishment will be executed before any sand is placed on the beaches. • The Doctors Pass dredging project is integrated into the project. • The Florida Department of Environmental Protection�approved the permit for the work with a request for an Administrative Hearing denied. That denial has been appealed by the party who sought °the ,hearing • The work is anticipated to initiate no later than November 1, 2013. Speaker Bob Krasowski reported the request for an Administrative Hearing is based on concerns the work being conducted during -a portion of turtle nesting season. b. FY 14 Strategic Marketing Plan Jack Wert presented the Executive, Summary "Review and make recommendation to the Board of County Commissioners to approve the Fiscal Year 2014 Strategic Marketing Plan for the Naples, Marco Island, Everglades Convention & Visitors Bureau (CVB) and make a finding that this item promotes tourism" dated September 23, 2013 for consideration. He presented a slides how on the plan noting: • The plan identifies strategies and tactics for the 2014 marketing of domestic and international leisure tourism and group meetings in the County. • Flexibility is built into it so adjustments may be made as necessary to meet the goals of the =plan. • The plan incorporates Tourism Industry Roundtable input and is scheduled to be presented to the Collier County Lodging and Tourism Alliance on 9/27/13. • '' The plan is scheduled to be heard by the Board of County Commissioners on October 22, 2013. • The Convention and Visitors Bureau and its partners received several awards in 2012 including 1 Gold, 2 Silver and 2 Bronze Flagler Awards and a 2013 Pinnacle Award for an "Outstanding Meeting Destination" from the Successful Meetings Magazine. The Council commended staff and its partners efforts in achieving a banner year for tourist tax revenue and the direct/indirect economic benefits associated with the business. September 23, 2013 Commissioner Henning left the meeting at 9: 57 a. m. Under Council discussion, the following was noted: • Medical Tourism continues to be pursued, particularly on the Group Meetings platform. • Expanding air service into the region continues to be a priority as it is the biggest challenge the region faces versus its competition. • Staff reported the representatives of the Collier County Museum are developing a marketing plan in an effort to reduce dependency on Tourist Development Tax monies to fund Operating Expenses. The Council requested Staff to submit the County Owned Museums Plan to then for review when it is completed. Mr. Medwedeff moved to recommend the Board of County Commissldtrs approve the Fiscal Year 2014 Strategic Marketing Plan for the Naples, Marco Island, Everglades Convention & Visitors Bureau and makes a finding the ei*hditure promotes tourism. Second by Mr. Sorey. Carried unanimously S — 0. Break: 10 :30 a. m. Reconvened: 10:40 a.m. c. Brazil Representation Services RFP Jack Wert presented the Executive Summary "Recommendation to approve the selection and contract of Aviareps for representation services in Brazil, authorize the Chair to sign a County Attorney approved contract, and make a finding that this expenditure promotes tourism" dated September 23, 2013 for consideration. He reported the proposal is to partner with the Palm Beach CVB at;appximately $50,000 each for the representation for a 3 year contract. Mr. Sorey moved to.recommend the Board of County Commissioners approve the contract with Aviareps for representation services in Brazil, and makes a finding that the expenditure promotes tourism. Second by Mr. Medwedeff. Carried unanimously S — 0. d. Revised.Tourism Travel Policy Resolution Jack WPA.'Presented the Executive Summary "Recommendation to approve an amendment to the Tism Travel Expense Resolution 2006 -40 related to County Purchasing Card limits and make a finding that this item promotes tourism" dated September 23, 2013 for consideration. Mr. Sorey moved to recommend the Board of County Commissioners approve an amendment to the Tourism Travel Expense Resolution 2006 -40 related to County Purchasing Card limits and makes a finding that the item promotes tourism. Second by Mr. Medwedeff. Carried unanimously S — 0. e. Promotes Tourism Definition 4 September 23, 2013 Colleen Greene presented the Executive Summary "Recommendation to adopt criteria defining and classifying activities using tourist tax revenue that 'promotes tourism" dated September 23, 2013 for consideration. She noted the criteria are to be used as guidelines to assist the County in making determinations if items qualify for funding utilizing Tourist Development Tax funds. The BCC will still have the authority to approve expenditures should they determine an item not identified in the guidelines "promotes tourism." Mr. Olesky moved to recommend the Board of County Commissioners adopt criteria, defining and classifying activities using tourist tax revenue that "promotes tourism" subject to deleting Category "C.l " - County Owned Museums Operating Costs. Second by Mr. Sorey. Carried unanimously 5 — 0. E FY 14 TDC Grant Agreements Jack Wert presented the Executive Summary "Recommend to approve and authorize the Chairwoman to execute FY 14 Tourism Agreements for Category B,Grd* Agreements totaling $50, 000 and Category C -2 Grant Agreements totaling $40, 000, waive the multiple year funding level guidelines in the FY 14 Category B grant application due to the past performance of both events and importance to the community and make a finding that this expenditure promotes tourism" dated September 23, 2013 for consideration. Mr. Sorey moved to recommend the Board of County Commissioners execute FY14 Tourism Agreements for Category B Grant Agreements totaling $50,000 and Category C -2 Grant Agreements totaling $40,000, waive the multiple year funding level guidelines in the FY 14 Category B grant application due to the past performance of both events and importance to the community and makes a finding that the expenditure promotes tourism. Second by Mr. Medwedeff. Carried unanimously 5 — 0. 8. Old Business None 9. Marketing Partner Reports Jack Wert presented the PowerPoint document "Marketing Partner Reports — September 23, 2013" including tie following reports presented and/or submitted by staff and consultants for review by the Council- members: a. Research Data Services — Dr. Walter Klages "Collier County Tourism Research, September 23, 2013 — Research Data Services, Inc. " 77i Council requested Staff to provide them with tourism related statistics (TDT collections, visitation numbers, etc.) comparing the years 2007 - 2013 b. 'Paradise Advertising — Cedar Hames "Advertising Report Paradise Advertising and Marketing, Inc. — TDC, September 23, 2013 " — Included in Item #7. b. c. Lou Hammond & Associates — PR Services — Jonell Modys 5 September 23, 2013 "National Public Relations Report — National Public Relations Update — TDC Meeting September 23, 2013. " d. Tax Collections — Jack Wert "Tourist Tax Collections — Collier County Tax Collector — September 23, 2013 " e. Miles Media - Website Activity — Jack Wert "Website — Miles Partners, Inc. " f. Sales & Marketing Technologies, Inc. - Search Engine Optimization — Jack Wert °u' "Search Engine Services — Sales and Marketing Technologies, Inc. " g. Phase V - Fulfillment Services — Jack Wert "Fulfillment Services — Phase IV" 10. Tourism Staff Reports The following reports were provided by Staff: a. Director — Jack Wert b. Sales & Marketing — Jack Wert c. Public Relations & Communications — Jonell Modys d. Film Office — Jack Wert e. Sports Council — Chris O'Brien E International Representatives — Jack Wert g. Visitor Centers — Nancy Kerns 11. Detailed Staff Reports Submitted 12. Council Member Discussion None 13. Next Scheduled Meeting Date/Location — October 28, 2013 — 9:00 a.m. Collier County Government Center, Administration Bldg. F, 3rd Floor, 3299 East Tamiami Trail, Naples, Florida 34112 There being no further business for the good of the County, the meeting was adjourned by order of the chair at 11:22 A.M. COLLIER COUNTY TOURIST DEVELOPMENT COUNCIL Chairman, Murray Hendel These minutes approved by the Board /Committee on as presented or as amended G 2 mrz ^?} � \�� . . \ y :«� � < , . 1 � . \% \ :CL . . .. 0 co ON � W w b ON O W N N O �• N W N o Vw N N O O w O N N O O w t0 N N O O N N O r w r N N O r W N N � O w O c c n o :3 v C2 N CJh� e w r o � o � o Ul o 0 0 0 0 0 0 0 0 IL ° ° ° ° ° ° ° ° O c c n o :3 v C2 N CJh� e w r N O w � �� { IL Veit b A, FA 9� cD CL 3 n' D G� -1 G) 3 O 3 Un n 0 0 77 D D 3 CrD n' C 3� rn 0_ G) 3 cr LD m. cn' _n D : (D � < cn :� rD o --fi :3 O n �. 0 O n aj — CD _ -� aj O < r-r CD O� NJ tik"J". C tan v� Z O ID !E� O M C7 � N O � W t'0 ems' b c� 0 w T fD co O O ca n rt CD a) 1 *11* :� c� =� n O (D O =� l J CD rt CD X O 0 rot 9 a O C Cn CL O ON. AT vi' O :� cp 4�*,,* Gi 3 0 0) rt F r+ 11 O Lo C) rb E3 E N ui 0 c� c b A co c� O c~; .�*,,* �3 0 O 7 C: rr -o • O c� n OLE rt O 0- O O Lo 3 O cD O 3 _. Y CD (p O cr 0 n 1% (D O lQ C/1 O O ul 0- cQ 3 (D 0 cu C: swom 0 -0 th <, n C: c� E -i�, CD O - r(A', .�*,,* �3 0 O 7 C: rr -o • O c� n OLE rt O 0- O O Lo 3 O cD O 3 _. Y CD 0 c� D > 0- G) G) b c� � O O 7 3 3 0 X —. CD —• 2 3 W CQ Lo o QJ 0 "O 0- N 3 =3 aj �--� o p rt O —. w O O �„ � O CD CAD -0 =3 Ul —• n CD O --h rUl-r 00 0 0 CD n CU CD umnE O O LO lQ �p O CAD r-t CD ` ►O e 0 w c� -,o L5 0 c� c� D n c� 0 rr O • • -0 m 0- rn � .� rD O p' 1 :3 c (D rD now r) amp D CD 3 rD 3 n �_ r) CD rD Vi '% < can 3 c� c� -,o L5 0 c� c� D n c� 0 rr O • • O co ` J b n O w O � cD n O n CD O c� rt O r-r G) Q r-a E F_1tj\ i i • r r 3 rD rp OJ hm Q a f (� am a 0 no P two O WMA rt rot am% ul 11% O � cD n O n CD O c� rt O r-r G) Q r-a E F_1tj\ i i • r r 0 �o b n N 0 w .;. z cD O CD .;. Cn 0 CD (DD C Cn .;* z cD 0 77 n cr a) n D D (f)• Fj n O NO m MEN 0 EMEN OON SOME rop �D SEE ■ ONJ ui CD (D V1 0) Zo �o 0- N =, O N `� I f0 A b �o v N O w Il N, Z 0 CD 5 o 1 * o 03 October 28, 2013 New Business 7 -b 1 of 3 TDC EXECUTIVE SUMMARY Tourist Development Tax Financial Review OBJECTIVE: Review tourist development tax fund balances for Q 4 FY 13. CONSIDERATIONS: The financial position of all funds that the Tourist Development Council (TDC) oversees is reviewed on a quarterly basis in accordance with County Ordinance 92 -60. The attached spreadsheets outline the position of each of our funds for the 4th fiscal quarter of FY 13. The tourist tax funds are in balance. The FY 2013 preliminary 4th quarter Budget to Actual Report presents the budget and actual activity recorded in the Collier County accounting records as of 10 -22 -13 for October 2012 through September 2013. This report also includes actual fund balance (carry forward) carried forward into FY13. Please note that this information is preliminary, unaudited and subject to change. Expenditures in the Non - county Museum Fund (193) are below budgeted levels in Fund 194, TDC Operations, below budgeted level and in TDC Tourism Promotion Fund (184), below budgeted levels. Expenditures for Fund 185, Beach Project Management, Fund 184, Tourism Promotion and Fund 198, County Museum Operations are in line with budgeted levels. Capital expenditures are, as is typical for capital funds, below budgeted levels in the two capital funds. Fund 184 - Advertising and Promotion Fund 193 - Non - County Owned & Operated Museum Grants Fund 194 - Tourism Department Operating Expenses Fund 196 - Emergency /Disaster Recovery Advertising Fund 183 - Beach Park Facilities — Coastal Zone Management Fund 185 - Beach Engineering Project Management Fund 195 - Beach and Management — Coastal Zone Management Fund 198 - County Owned and Operated Museums - Public Services Division FISCAL IMPACT: This item is for review and comment. No financial impact is involved. RECOMMENDATION: Staff requests the TDC review the Q 4 FY 13 Financial Report. This item is for information only. SUBMITTED BY: Jack Wert, Tourism Director TDC MEETING DATE: 10 -28 -13 October 28, 2013 New Business 7 -b 2 of 3 wlenrWiv.emlraVh.KVi xw=,v�:mn xe o. v,.tm ro-:tatw••a w c�an.d w.um <m rnt Tourist Development Tax Funds FY 2013 4th Qtr Preliminary and Unaudited Budget to Actual report Expenddd Fund - Fund Name n Comm Item LOn Name Adopted Budget. Amended .8 et . Commitment 'Actual Coll:. 183 TDC BEACH 183 PARK Capital Exp OPERATING EXPENSE 70,500 797,291 242,735 994,786 155% 183 Exp CAPITALOUTLAY 295,000 5,118,835 - 58,708 1% 183 Exp TRANSFERS 50,000 50,000 - 50,000 10096 183 Exp TRANSFER CONST 59,200 59,200 - 42,070 71% 183 Exp RESERVES 8,285,700 8,302,658 - - 0% Exp Total 8,780,400 14,328,183 247,735. 1,145,564. 10% 183 Rev 314300 3% TOURIST DEVELOPMENT TAX (2,368,600) (2,368,600) - (2,103,511) 89% 183 Rev 361170 FIFTH THIRD O/N INTEREST - - - (3,319) n/a 183 Rev 361180 INVESTMENT INTEREST (64,100) (64,100) - (53,590) 84% 183 Rev 361320 INTEREST TAX COLLECTOR - - - - n/a 183 Rev 489200 CARRY FORWARD GENERAL (6,449,300) (6,449,300) - (12,152,700). 188% 183 Rev 489201 CARRY FORWARD OF ENCUMB AMT BYADC CODE - (5,567,783) - - D% 183 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 121,600 121,600 - - 0% Rev TOtal (8,760,400) (14,328,183) - (14,313,120) 100% Check rev net of CF (2,160,420) 184 TDC•TOURISM 184 PROMOTION Exp OPERATING EXPENSE 4,608,800 5,086,457 103,646 3,795,101 77% 184 Exp TRANSFERS - &MONEW - - 0% 184 Exp TRANSFER CONST 89,800 89,800 - 87,714 98% 184 Exp RESERVES 143,000 - - 0% Exp Total 4,698,600 5,426,257 103,645 3,882,815 . - -: 73% 184 Rev 3143003% TOURIST DEVELOPMENT TAX (3,588,800) (3,588,800) - (4,385,721) 122% 184 Rev 361170 FIFTH THIRD O/N INTEREST - - - (541) n/a 184 Rev 361180 INVESTMENT INTEREST (7,400) (7,400) - (8,510) 115% 184 Rev 361320 INTEREST TAX COLLECTOR - - - - n/a 184 Rev 366900 CONTRIBUTIONS PRIVATE SOURCE (20,000) (20,000) - (35,787) 179% 184 Rev 481183 TRANSFER FROM BEACH PARK FACILITIES FUND 183 (50,000) (50,000) - (50,000) 100% 194 Rev 481194 TRANSFER FROM TOURIST DEVELOPMENT TAX 25 % -P (97,500) (97,500) - (97,500) 100% 184 Rev 481195 TRANSFER FROM TOURIST DEVELOPMENT - BEACH 15 (150,000) (150,000) - (150,000) 100% 184 Rev 489200 CARRY FORWARD GENERAL (965,700) (1,415,700) - (3,921,900) 136% 184 Rev 489201 CARRY FORWARD OF ENCUMB AMT BYADC CODE - (277,657) - - 0% 184 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 180,800 180,800 - - - 0% Rev Total (4,698,600). (5,426,257) - (6,649,960) 123 %,.' Check rev net of CF (4,728,060) 185TDC -BEACH PROJECT 185 MANAGEMENT Exp PERSONALSERVICE 452,200 468,200 - 454,086 97% 185 Exp OPERATING EXPENSE 195,000 193,500 - 192,607 100% 185 Exp CAPITAL OUTLAY - 1,500 - 1,290 86% 185 Exp TRANSFER CONST - - - - n/a 185 Exp RESERVES 16,100 1D0 - 0% Exp Total 663,300 663,300 647,983 98% 185 Rev 361170 FIFTH THIRD O/N INTEREST - - - (38) n/a 185 Rev 361180 INVESTMENT INTEREST - - - (655) n/a 185 Rev 369300 REIMBURSEMENT FOR PRIOR YEAR EXPENDITURE - - - (1.14) n/a 185 Rev 341440 SALES OF XEROX COPIES - - - (267) n/a 185 Rev 481195 TRANSFER FROM TOURIST DEVELOPMENT - BEACH IS (647,100) (647,100) - (621,600) 96% 185 Rev 489200 CARRY FORWARD GENERAL (16,200) (16,200) - (73,700). 455% (663,300) '663'300) (696,262) 105% Check rev net of CF (622,562) 193 TDC - NOW 193 COUNTY MUSEUM Exp OPERATING EXPENSE 800 800 - 800 100% 193 Exp GRANTS AND DEBT SERVICE 315,500 315,500 - 79,314 25% 193 Exp TRANSFER CONST 8,600 8,600 - 7,710 90% Exp Total 324,900 324,900 87,824 27%" 193 Rev 314300 3% TOURIST DEVELOPMENT TAX (342,000) (342,000) - (385,488) 113% 193 Rev 361170 FIFTH THIRD O/N INTEREST - - - (131) n/a 193 Rev 361180 INVESTMENT INTEREST - - (2,036) n/a 193 Rev 361320 INTEREST TAX COLLECTOR - - - (136) n/a 193 Rev 489200 CARRY FORWARD GENERAL - - - (242,200) n/a 193 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 17,100 17,100 - - 0% Rev Total (324,900) (324,900) - (629,990) 194% Check rev net of CF (387,790) wlenrWiv.emlraVh.KVi xw=,v�:mn xe o. v,.tm ro-:tatw••a w c�an.d w.um <m rnt October 28, 2013 New Business 7 -b The FY 2013 preliminary 411, quarter Budget to Actual Report presents the budget and actual activity recorded In the accounting records as of 10-22 -13 for October 2012 through September 2013. This report also includes actual fund balance (carry forward) carried forward into FY13. The reader should note that this information is preliminary, unaudited and subjen to change. Expenditures in the Non -county Museum Fund (193) are below budgeted levels in Fund 194,TDC Operations, below budgeted level and in TDC Tourism Promotion Fund (184), below budgeted levels. Expenditures for Fund 185, Beach Project Management, Fund 184, Tourism Promotion and Fund 198, County Museum Operations are in line with budgeted levels. Capital expenditures are, as is typical for capital funds, below budgeted levels in the two capital funds (183 8 195). = actual carry forward into FY 13 check total for annual FY 13 revenue - cash transfer for employees added mid year Adequate cash was on hand in Fund 194 so transfer was not made. N:iEartwwsy„ATOCVw'.Kw R.P=,vtmn.n qc 11m soot .3w acmcam- w.am.m". 3of3 Tourist Development Tax Funds FY 2013 4th Qtr Preliminary and Unaudited Budget to Actual report I Expanded/ Fund Fund Name Type Comm Item Long Name Achopted Budget Amended Budget Commitment Actual CdMctad 194 TDC- OPERATIONS & 194 ADMINISTRATION Exp PERSON AL SERVICE 652,900 697,900 - 642,749 92% 194 Exp OPERATING EXPENSE 469,700 528,234 11,837 304,150 60% 194 Exp CAPITAL OUTLAY - 17,500 - 1,603 9% 194 Exp TRANSFERS 422,000 422,000 - 155,500 37% 194 Exp TRANSFER CONST 41,700 41,7DO - 37,604 90% Exp Total 1,586,300 1,707,334 11,83T -: 1,141,606 68% 194 Rev 3143003% TOURIST DEVELOPMENT TAX (1,667,700) (1,667,700) - (1,880,185) 113% 194 Rev 361170 FIFTH THIRD O/N INTEREST - - - (129) n/a 194 Rev 361180 INVESTMENT INTEREST (2,000) (2,000) - (2,078) 104% 194 Rev 3613201NTERESTTAXCOLLECTOR - - - - n/a 194 Rev 369300 REIMBURSEMENT FOR PRIOR YEAR EXPENDITURE - - (2.29) n/a 194 Rev 481194 TRANSFER FROM TOURIST DEVELOPMENT TAX 25 % -P - - - 0% 194 Rev 489201 CARRY FORWARD OF ENCUMB AMT BY ADC CODE - (14,034) - 4,910 -35% 194 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 83,400 83,400 - - 0% Rev Total (1,5%,300) (1,707,334) - (1:,877,494) 110% Check rev net of CF - ,(1;882,394) 195 TDC -BEACH RENOURISHMENT & 195 INLET MANAGEMENT Exp PERSONAL SERVICE - - - 22,524 n/a 195 Exp OPERATING E %PENSE 1,857,300 5,361,342 1,060,928 3,708,154 89% 195 Ezp CAPITAL OUTLAY 4,024,200 12,651,523 - 1,332,145 11% 195 Ezp GRANTS AND DEBT SERVICE - - - 350,000 n/a 195 Exp TRANSFERS 957,100 959,411 - 933,911 97% 195 Ezp TRANSFER CONST 120,200 120,200 - 113,903 95% 195 Exp RESERVES 25,400,600 15,499,248 - - 0% Exp Total 32,359,400 34,591,725 1,060,928 6,460,638 22% 195 Rev 3143003% TOURIST DEVELOPMENT TAX (4,809,ODO) (4,809,000) - (5,695,173) 118% 195 Rev 361170 FIFTH THIRD O/N INTEREST - - - (7,694) n/a 195 Rev 3611801NVESTMENT INTEREST (150,000) (150,000) - (125,020) 83% 195 Rev 3613201NTEREST TAX COLLECTOR - - - - n/a 195 Rev 366900 CONTRIBUTIONS PRIVATE SOURCE - - - (9,308) n/a 195 Rev 331700 FEDERAL GRANT- CULTURE /RECREATION (1,000,000) (1,000,000) - - 0% 195 Rev 334391 FLORIDA DEPARTMENT OF ENVIRONMENTAL PROTEC - - - (110,983) n/a 195 Rev 341978 COPIES - - - (56) n/a 195 Rev 369620 MISCELLANEOUS REVENUE - - - (36,983) n/a 195 Rev 489200 CARRY FORWARD GENERAL (26,698,300) (26,698,300) - (28,972,50D) 109% 195 Rev 489201 CARRY FORWARD OF ENCUMB AMT BYADC CODE - (2,232,325) - - 0% 195 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 297,900 297,900 - - 0% Rev7otal (32,359,400) (34,591,725) (34,957,715) 101% Check rev net of CF (5,985,215) 1% TDC - gSASTEll 196 RECOVERY Ezp OPERATING EXPENSE 320,900 320,900 - 141,342 44% 1% Exp RESERVES 1,000,000 1,000,000 - - 0% >:Exp Total. 1,320,900. 11320,900 141,342 11% 196 Rev 361170 FIFTH THIRD O/N INTEREST - - - (261) n/a 1% Rev 361180 INVESTMENT INTEREST (10,500) (10,500) - (4,314) 41% 196 Rev 481194 TRANSFER FROM TOURIST DEVELOPMENT TAX 25 % -P (266,500) (266,500) - 0% 1% Rev 489200 CARRY FORWARD GENERAL (1,044,400) (1,044,400) - (1;006,800)'. %% 196 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 500 500 - - 0% Rev Total (1,320,900) (1,320,900) - (1,011,375) 77% Check rev net of CF (4575) 198 1 % MUSEUM Exp PERSONAL SERVICE 918,700 926,700 - 900,135 97% 198 Exp OPERATING EXPENSE 670,600 754,800 6,000 692,700 93% 198 Exp CAPITALOUTIAY - 2,200 - 2,200 100% 198 Exp TRANSFERS 200,000 200,000 - 200,000 100% 198 Exp TRANSFER CONST 33,000 33,500 - 34,666 103% 198 Exp RESERVES 1,200 41,2DO - 0% Exp Total 1,823,500 1,958,400 6,008 1,829,701 94% 198 Rev 314300 3% TOURIST DEVELOPMENT TAX (1,579,100) (1,579,100) - (1,733,300) 110% 198 Rev 361170 FIFTH THIRD O/N INTEREST - - - (94) n/a 198 Rev 361180 INVESTMENT INTEREST - - - (1,528) n/a 198 Rev 361320 INTEREST TAX COLLECTOR - - - - n/a 198 Rev 366900 CONTRIBUTIONS PRIVATESOURCE - - - (2,369) n/a 198 Rev 369130 INS CO REFUNDS (1,200) (1,200) - - 0% 198 Rev 369300 REIMBURSEMENT FOR PRIOR YEAR EXPENDITURE - - - (1.47) n/a 198 Rev 36 9620 MISCELLANEOUS REVENUE - (6,000) - (6,021) 100% 198 Rev 369802 REIMBURSE FOR CURRENT YEAR EXPENDITURES - - - (1,219) n/a 198 Rev 489200 CARRY FORWARD GENERAL (322,300) (451,200) - 4451,200) 1DD% 198 Rev 489900 NEGATIVE 5% ESTIMATED REVENUES 79,100 79,100 - 0% Rev Total (118231500) '.(1,958,400) (2,296,732) 112% Check rev net of CF (1,744,532) The FY 2013 preliminary 411, quarter Budget to Actual Report presents the budget and actual activity recorded In the accounting records as of 10-22 -13 for October 2012 through September 2013. This report also includes actual fund balance (carry forward) carried forward into FY13. The reader should note that this information is preliminary, unaudited and subjen to change. Expenditures in the Non -county Museum Fund (193) are below budgeted levels in Fund 194,TDC Operations, below budgeted level and in TDC Tourism Promotion Fund (184), below budgeted levels. Expenditures for Fund 185, Beach Project Management, Fund 184, Tourism Promotion and Fund 198, County Museum Operations are in line with budgeted levels. Capital expenditures are, as is typical for capital funds, below budgeted levels in the two capital funds (183 8 195). = actual carry forward into FY 13 check total for annual FY 13 revenue - cash transfer for employees added mid year Adequate cash was on hand in Fund 194 so transfer was not made. N:iEartwwsy„ATOCVw'.Kw R.P=,vtmn.n qc 11m soot .3w acmcam- w.am.m". October 28, 2013 New Business 7 -c 1 of 6 EXECUTIVE SUMMARY Recommendation to approve a Change Order with Research Data Services, Inc, for a United Kingdom Research Project for a total cost of up to $11,290 OBJECTIVE: Approve additional expenditure for a Research project in the UK CONSIDERATIONS: Research Data Services is under agreement with Collier County to provide research services including profile studies, occupancy and ADR studies, conversion studies and focus group research. Task # 5 in Attachment "A" outlining their scope of work under agreement # 11 -5766 is for Focus Group Research - three domestic groups per year. There is also a provision in Attachment "A" for Special Projects, billed at an hourly rate of $135. This UK Focus Group research project would qualify as a special project under this agreement. We asked Research Data Services to develop, moderate and report on a special study to learn about UK travel buying habits. We did a similar study with Research Data in August of 2012 in Germany. Previously we did a 2008 study in both the UK and Germany. The data derived from this new study will update our International knowledge base. This study is within the expertise of Research Data Services, Inc. to perform these services under their current agreement and scope of work. This study was planned but not budgeted for in FY 14 and so we need a change order to accommodate the expenditures for these services. The estimated cost is up to $11,290 including development, participation, summarizing and reporting up to $7,290 and travel expenses of $4,000. FISCAL IMPACT: Sufficient funds are available in Fund 184 for this additional research project. GROWTH MANAGEMENT IMPACT: There is no impact to the Growth Management Plan from this action. RECOMMENDATION: Recommendation to approve a Change Order with Research Data Services, Inc, for a UK Research Project for a total cost up to $11,290. PREPARED BY: Jack Wert, Tourism Director ATTACHMENTS: Change Order, Project cost estimate, Exhibit "A" and "B" of agreement 11 -5766 with Research Data Services, Inc. CHANGE ORDER CHANGE ORDER NO. 2 TO: Research Data Services, Inc. 777 South Harbour Rd. Suite 260 Tampa, FL 33602 DATE: 10/23/13 PROJECT NAME: Tourism Research Services PROJECT NO.: n/a Under our AGREEMENT dated March 27, 2012 October 28, 2013 New Business 7 -c 2 of 6 CONTRACT NO. 11 -5766 BCC Date: 3/27/12 Agenda Item: 16F1 You hereby are authorized and directed to make the following change(s) in accordance with terms and conditions of the Agreement: Round table research in United Kingdom FOR THE (Additive) Sum of: $11,290; eleven thousand two hundred ninety dollars. Original Agreement Amount $114,900 Sum of Previous Changes $11,415 This Change Order add $11,290 Present Agreement Amount $137,605 The time for completion shall be increased or decreased by n/a calendar days due to this Change Order. Accordingly, the Contract Time is now n/a calendar days. The substantial completion date is n/a and the final completion date is n /a. Your acceptance of this Change Order shall constitute a modification to our Agreement and will be performed subject to all the same terms and conditions as contained in our Agreement indicated above, as fully as if the same were repeated in this acceptance. The adjustment, if any, to the Agreement shall constitute a full and final settlement of any and all claims of the Contractor arising out of or related to the change set forth herein, including claims for impact and delay costs. Prepared by: Jack Wert, Tourism Director Date: Approved By: Date: , Procurement Strategist Accepted by: Walter Klages, President Research Data Services, Inc. Date: October 28, 2013 New Business 7 -c RESEARCH DATA SERVICES, INC. 3of6 ( 8 1 3) 2 5 4 - 2 9 7 5 F A X: ( 8 1 3) 2 2 3 - 2 9 8 6 F; - MAIL: WJK1, AGE'S @K1, AGESGR0UP.00M TRANSMITTAL SHEET TO: FROM: Mr. Jack Wert Walter J. Klages, Ph.D. COMPANY: DATE: Naples, Marco Island, Everglades CVB October 23, 2013 PHONE NUMBER: RE: 239.252.2402 Special Research Proposal: London, UX Round Table Research ❑ URGENT FOR REVIEW ❑ PLEASE COMMENT ❑ PLEASE REPLY ❑ PLEASE RECYCLE NOTES /COMMENTS Jack: This is in response to your request for Research Data Services, Inc. to undertake round table research to be held from November 6 - 8, 2013 in London, U.K.. For this project, Research Data Services, Inc. will: • Coordinate with the County and CVB regarding research objectives. • Provide input to the development and organization of the round table research. • Develop the research approach and a discussion outline to provide a logical frame of reference to explore relevant issues, questions, future business outlooks, destination attributes, etc. • Travel to London, U.K. to organize and moderate all round table discussions. • Prepare a report or PowerPoint summary of the findings of the round table research. The report will include an executive summary, conclusions and recommendations, as well as a synopsis of the market intelligence developed from the research. 7 7 7 S O U T H H A R B O U R I S L A N D BOULEVARD, S U I T E 2 6 0 TAMPA FL.ORI DA 33602 London, U.K Round Table Research Research Data Services, Inc. Page 2 October 28, 2013 New Business 7 -c 4of6 The development of this research will require a professional fee budget of $7,290.00. Additionally, the consultant's travel expenses will be billed at cost, with appropriate receipts provided. At the present time, we estimate that out -of- pocket costs for this research will involve a budget of approximately $4,000.00. We look forward to working with you on this project. If the outlined proposal meets with your approval and you would like to proceed, please sign the acceptance of this proposal below and return it to us as soon as possible. Should you have any questions or need additional information, please call us at your convenience. Proposed By: Accepted By: Naples, Marco Island, Everglades Research Data Se ' es, Inc. Convention and Visitors Bureau Walte J. Klages, PITD. Jack Wert President Executive Director Title Title October 22, 2013 Date Date 2 October 28, 2013 0 New Business 7-c 5 of 6 Exhibit "A" Scope of Services 11-5766 Tourism Development Council (TDC) Research Services The Naples, Marco Island, Everglades Convention & Visitors Bureau (CVB) is a part of Collier County Government and serves as the marketing arm of the Collier County Tourist Development Council (TDC). The Collier County'rourism Department administers the work of both the TDC and the CVB. The Tourism Department wishes to engage a research firm that can perform primary and secondary research to determine various aspects of the tourism efforts in the County. Collier County reserves the right to task the Contractor to perform services that are deemed necessary to be performed as "Special Projects", which are related to the services outlined herein, but which are not specifically set out in this Agreement. All Special Projects must be approved in. advance in writing by the County. Payment for Special Projects shall be in accordance with the hourly rate identified in Exhibit "B", together with any properly pre- approved Travel and Reimbursable Expenses as defined in this Agreement. The County reserves the right to order such services from the Contractor as may be required during the contract period, but does not guarantee any minimum or maximum services to be W ordered during the contract period specified. Task assignments shall be at the sole discretion of the County as directed by the Tourism Director. The Contractor, at a rninirnum, must achieve the requirements of the Scope of Services stated herein. VISITOR PROFILE STUDY Task # 1 • Monthly face to face interviews in hotels and attractions • Interviews at Southwest Florida International Airport (RSW) when possible • Interviews at sports and special events as assigned by Project Manager • Monthly interviews conducted on-line with past visitors or inquirers • Monthly reports to CVB office profiling: • Visitor demographics • Economic, psychographic and budgetary factors • Separate breakouts for business, meeting and leisure travelers • Separate detailed origin and demographic reports on international and domestic visitors c.) Tourism Industry employment statistics within Collier County • Seasonal reports for high, low and shoulder seasons • Monthly third-party reports for economic trends, competitive destination information and group meeting impact • Sampling of visitor comments, from face to face and on-line interviews Page 9 of 11 October 28, 2013 New Business 7 -c 6of6 Exhibit "B" Fee Schedule 11 -5766 Tourism Development Council (TDC Research Services Task 1a: Visitor Profile Study: Commercial Lodging (H /M /C /C) Task 1b: Visitor Impact Study: In -Home (V F /R) Task 1b: Visitor Impact Study: Regional (Day- Tripper) Task 2: Hotel Occupancy and Average Daily Rate Study Task 3: Impact of Tourism Study Task 4: Inquiry Conversion Study Task 5: Focus Group Research (Three Domestic Groups Per Year) Total Core Research Program Tasks 1 through 5 Estimated Annual Fee $114,900.00 to be paid in equal monthly amounts of $9575.00. Hourly billing rate for Special Projects $135.00 per hour Page I I of 1 <� /� »�« / ƒ �� \} �� <k ~�� 4 ° :� . d� �� k « \m � \y }� >: /% d :��/ � }� ~� \� � � ��\ q � \� \ \\ � � \� ��< » � f� \� ` 2 � \ + \\� �� \ » rO b N 0 w ttz • • F) 0) r-h 0 00 r :; W ►O ` J b �o 0 w 0 • 0 -z 9 a) a 0 0 cr CD � N 0 c� c� b A N W 'o -i 0 co Or, .h N O (V A 0, d =r fD W CD m v O M CL �- ro o Q) (D ro C � a m cn Ct? ay W ai � - .irrill CD N -s 0 c� b A 0 v N W rO co co k-j Aslibil (91 tmz > 0 OMN • ED rb �1' I 0090 0 �,6 I_D A PO CD 0 CD w ;o CD ►O b N 0 w E '� O. r0 m MT N V O O N O V O O I-im f a ♦' • am n O CL r0 W 01 V O O W 40h N O O mn go m Mi Ul ul N O O Ul �O O1 O O W W I 9 �: �. Li O N 9D N O W 4m 4m f a ♦' • am n O CL r0 W 01 V O O W 40h N O O mn go m Mi Ul ul N O O Ul �O O1 O O W W I 9 �: �. Li O N 9D N O W .O A b 0 w �D 'a m 3 c m ml V A O A cD ml 'A emp A a� m ml WIN ME on rN so PmL IMA bo WE ME INA O ■ ■ no"" CU r -fl iz� tZ M vo 0 N=.( -D -' (b N 'D OD %? CD W Z) CD 0 a CL> N� cCa X� -W 4A i�7 C�1 O N O 0 V .1� J-+ W 0 '*i W W W W 41 00 V O C% V 4 � O O hi W O O 0 w .p V WIN ME on rN so PmL IMA bo WE ME INA O ■ ■ no"" CU r -fl iz� tZ M vo 0 N=.( -D -' (b N 'D OD %? CD W Z) CD 0 a CL> N� cCa X� 0 b v INA y s fD C = •p li �G I A m _ o tO 3 � ct�► .p � W INA INA r� 0 0 0 0 INA 1 V •p li INA I A 41 W w ct�► .p 0 Q'� INA INA 0 0 0 0 0 0 0 0 0 0 W V7 N V bo ;D m n 0 fl. A m on Ul V V1 0 0 �I rr to (D Mi V U'1 00 O O � N 1 i �Co N -090 fj N 7 0 CDCD (� :Ll Lq0 0 c� b c� c� N 0 w h C O Vy N O PA W �G+1 + 0+0 � G+1 O � o iC O N �oh (,n o s- p c o. c c o =. V1 O O W 0 0 V W O w �D 4 0 � m tau) W O •p I-+ 0 W O u1 rr rr O W V w .p I-L 00 00 h C O Vy N O PA W �G+1 + 0+0 � G+1 O � o iC O N �oh (,n o N I A I-+ N 4 V1 V1 V W 0 0 V W V1 w W 4 0 `ll %D p ill O •p I-+ 0 W O u1 O W V w .p I-L 00 00 h C O Vy N O PA W �G+1 + 0+0 � G+1 O � o iC O N �oh (,n o r � O N w b N �O N � �r W — 1 N N N w v r J � W ON (VOO N VJ V w N O N cc W -A N ~ O N w N �.. O N F+ O w .A O fi N fi W .A N r O N N N w N � O F+ � W N 11 F+ N N W W O O O O O O O O O O O O O O r 0 CD rl un QD Cu93 � x f v OCN .4c co * p > � o 0 _ 0 N rQ 1 ((DD , W ro 0 v� LO m b V I 3 Hi3 V N m W P" � -4 ® a o v 0 0 o 0 o 0 0 0 0 N A _ N N t.0 -04 � 00 m C�-"D n N �o O O O.) -;�, W 0 0 0 0 0 o W W �I 00 F1 F-► W N O 0 o 0 0 0 0 o 0 0 0 0 Ems+ N F-' 00 a Ul Ln F" N O� lj N Ul v F--► F-� N-+► F" F1 (V N C7 F-• C) N 00 V1 -p -lI W C) F" 14 `j cn 00 -� W + + + + + o U'I O O O O O CD rl un QD Cu93 � x f OCN * > � o 0 _ 0 N rQ 1 ((DD , W ro 0 v� LO O co � �. '� b � � � � �' � e o � w � U) IZ m 3 s m z I C/) �J (D O to 0 a n a' -� W c- cn c� c� 0 W O W �.O 00 � O N V -P N Ln t-► N O O V 0 0 0 0 0 0 0 0 i -�Q o 0 0 O -Q o N F.a W F-L W 00 00 �I W �I Q1 m ul o Lq o Oo 0 0 � 0 N F"I-` Q rn ao "�' w Ul N-j D Oo o co \ \ ° o W ° N 0 G O O O o \ O w mmq Q 00 -P, V O Ul G �O O% O O -R' O O` A O O C/) �J (D O to 0 m 3 n s n rm _ p0 O (DD cp r* if m of _ 3 ( _. c CL fu m `s p O { O O O 00 N N Ln C) Ln �—L io b Oo Oo O� N O O Oo 30 Cn 1- m <O W W �. • ! 0 \° W O �`WW m � D li bo �n 'p � '� 0 0 0 0 0 \ o N o o \nom W C 4f Ir -6or -(2115r -6q -614 -6q- Ct 0 0 0 � to 00 p w o cn cn crn cn o w 00 w oo mall C) � O Ln 00 Cl Ul Ap W r-v 0 r--► ~` -P a) w !"� to �D N ° � F+ o �. o ° R 'R o N ;_.� o \ 0 0 0 � � o o M-+ W �o CD c m -6q- -(fl- 4A- -FR- -(;Pr 4A- Ffl ffl ' 1 w-� O O to k.0 Lo `�i N �--► `J W W tD N O 3 T a Z I Ln i' > a CD ca N �0 C w 0 1p z z _ _ o 3 (D of ,3 fl. � M M �D r�-r (D Vf cn CL M � CL n _' M a C C m fD n 0 r+ p s n � N O 00 N O 00 N Ln Ln (Ln � a N O W b-I W N 00 N Ln O � 0 0 0 0 0 0 0 0 0 0 evi N W 0% H-► N C -p i Ln Ln Ci 01 F-► W �1 Q� N 0 0 0 OIR 0 0 0 o D t--� F-► i-- F- N N O 0000 Lq -P O -p W M Ln W lr�, N Oi I--` Ln 1p w 00 V N m Ul f-` W V a' v + + + + + + + + + + o W W W W N W 00 00 "I 01 i4 0 o 0 0 10 0 0 0 0 0 D -6q- -69- -cam � -00 i-" F" F N o C) 00 00 w O .0000 VI 00 ui 00 r N °i `oo rn � NJ -p o °o W � C + + + + + + + + + a -,j lD Ln Ln t�o N W N p I-Q 10 o Oo 0 -0-0, D o Ln i' > a CD ca N �0 C w 0 1p 0 co b co c� c� N Q) W n s s,f g own= 9 doomp 0 0 OMI • 0 Q V'1 � W A V7 Z a1 O O E3 � O O rr 0 UJ INA V) aa cm ,HIV 3 � O W co V W W w V1 N w w V bo a 43 Cr (A INA w W • Q V'1 � W V V7 � a1 O E3 � w UJ INA V) w w V bo a 43 Cr (A INA w W • Q E3 UJ e`` V) aa cm ,HIV 3 � O W ►O M b co v N I-+ N W 4 W M V W 0 0 0 0 0 0 0 0 0 0 00 0 0 0 0 0 0 °3 ,l=x m } 0 �D. m to N CO O N tp � i .O co A c� b �o c� c� ti 0 w 3 3 (A o CL A� ii � an CL 11 a a) s: a, O W O U1 O U1 O U1 O O O O O O O O r0 E� Nj 3 v° ;K-o (D N D � N � O (D '0 0 v - - • ■ r t. Si r0 E� Nj 3 v° ;K-o (D N D � N � O (D '0 0 v ►O L � J b N 0 w 00 00 W � O O W N 00 .p N V 5 .. lw ro N C' (D r+ .0 0 LA 0 _. (a N NP. � P CD W S"! 10, k\j OO Maw 0 -W 4 al 4 %*4 FA jQlq- INA 4 Isi O Ul Ul 0. 0 UD (D Q m 4 **4 ■ O oDk Ch N ti ma Qn ( LN rb I Q) i-1-11A uj a 90 0) 0— 0 cr CD iQ 9D CD W ";o (D000 O D A b h � 0 w r� 1� v WlKwM n 0 (D �N m 3 O 3 (D r-r r L� em+ w r+ r+ Un 1 N' 0) O N 9D N O W o `O o o� j o do 03 fb m O C- 0 ti% W,, o m a� o' o' c 3 a m 0 0 m c 4 O a m O Monthly Direct Leisure and Hospitality Employment A n r� iD n rD rD 9U O rrt b O rD �0 ono Cr \ J b �o N 0 w t 96". c� A d co O w `F' W co 00 C!i � D 000 D O N m t� < < rD � N a) 000 o O O �I 3 r+ D " rD cD o + 3 O ° 00-0 =3 rr M o `F' W co 00 C!i � D 000 4.4 N t� < rD � N a) 000 o O O �I 3 Ln " N `F' W co 00 C!i � D 000 4.4 N t� < rD a) �p o `F' W co 00 C!i � D 000 t� < rD O O CD 3 3 Ln cD o + 3 O ° 00-0 n o aj i,Q CD' Q < p CD O- u. r-r C: �- O 3 rDD ID o 3 3 OJ ZI CD � n 3 r-r O zy o CD CD. Q � V /' O :LI• CD Ln � a)o O ry 6 N v� N l t� rD V � a)o O ry 6 N v� N l b v 0 l W K o j� o c m j t0 N D PD v 1 � � W (D O M co N (a a, -0 m W O o Z (n W —T 3 -0 O N N �;- O rD CD O i% o iT1 O / ( 3 3 N C• N O C Lo l 1 CD p Q rD rn V m 7 (D 0 3 n) r --t- p p cr Lrnn (D. m lV V l W K o j� o c m j t0 N D PD v 1 � � W (D O M co N (a N N W O O 0o (n W —T CD 0 N l W K o j� o c m j t0 N D PD v 1 � � W (D O M co N (a N N W O O T V � (n W —T CD 0 l W K o j� o c m j t0 N D PD v 1 � � W (D O M co N (a i Q- —T CD 0 N �;- rD CD O i% V iT1 O / ( 3 3 o 0 O Lo l 1 CD p Q rD rn V 7 (D 0 Q n) r --t- p p Lrnn (D. lV � rn D 3 �0- \V l W K o j� o c m j t0 N D PD v 1 � � W (D O M co N (a 0 Oro c� c� b O W Z 0 0 a rn C �D O 3 0 0 p � c 3 0 0 p a o w CL _ Q o o ME O C V '..r' p w w n rn oo -p w N O -p O a� w Ln O NII C V O O% w M 0) 00 -p ul W w V O -S�k Ln O 00 Lq �$ O w t.0 Ln 0) IM 00 Ln O N w 01 rz CD CAD 3 c� 3 rt O O fl1 OCC V 1 <z m N ,,r O W O + w + 00 + O NJ w O O + U1 00 w �o Lt �o �o V -A CD CAD 3 c� 3 rt O O fl1 OCC V 1 <z m N ,,r O W 0 c� b c� c� N 0 w tD N rQ N N C� . O "7 NK0 O cr �. CD (D N CD = CD r* cli =, � CD CD �- -0 3 3 c- �,' -n cm n < _0. rt � O to � O � 3 r* CO CD CD 0 .r cn V 0 V [ 1 O l • V tD N rQ N N C� . O "7 NK0 O cr �. CD (D N O b �o ti 0 w ;t _, r r M r CD CD 0 CD 0) O -h O -h n � O rt - CD FD V Vrn \ D ( 1 i 70 3 Sr m 3 W%461 0— ?ski rt O ;t _, r r M r O co c� b N 0 w m CD X) CD V) CD V) CD z ( V) 3 O V) 0) CL CD ni LO CD O -n CD cD O 0 a Ln CD �z 0. r) O 1 r CD U) 0) N W rt O 0 D �c c� INA ■ ? CD • _• CD V 0 CD J :3 � 0 N o � CD CD L 0- 0 rl 0 O o � ■ V I in CD 3 ■ 0 0 3 C V g D �c CW90 O c�D CS _' ^! CD N � 1 s O W CD O co N t O t0 b 0 w j� tom^ • V 1 u � n [ 1 r- �' o Q =3 O Q Uj. F � n r-r r-r Qj =' � O � 0 O <, r=�r O O 3 _0 aj � C w j� tom^ • V 1 u 0 CD CD O in O CD CJ� Ol r+ O r+ f7 O 3 3 CD n N • CD n cn CD Q 00 00 \ W un O r-r n O 3 rD 3 \ CD � n c� N N O r-h cu � (7 Oo N Ln O W rat rD S :3• un C 7 rt � 3 c I rD C. 3 ::� T O n cu cr C N� O 0� cn 3 3 n 3 /0 f1 mN \V cn r--f- • O O I C CD N O CD C7 n 3 � r+ cD � CD 3 F. CD 0 11 O X 3 w rn • Qp O (D CD Q (D O CD n � O � N 3 (DD 3 W o cn — o' n -� O o. 0 go 3 CD m • . 3 -u C: C: CD (D z D- o O (D -N (D r-+- c O �. cn n Z 2� � CD CD *� cn — z 3 C CD 01 77, o' U) -I =v v O CL) cn =3 U) Q- O co V) w cr 0 V) rp 0 3 0 Ir tU • rn rn z C� rn rn C co ra ,4 1�5 un P'f O fD n cr m n 3 • • T a 2 O � n o � Q „ � m N U) N „n O-� rn n� y-a Q- i Qi C .a O un P'f O fD n cr m n 3 • • T CD <. N U) O-� Q- e-i- Qi O � < O CD I U) N O 3 O CD cn O� cn 0- CCD CD CD CD O un P'f O fD n cr m n 3 . \k(� � �.� �\ f \ R \ � CP 0 0 i C c iL G) 0 n z m w C p (n CD x�(n o QL - CD CD m 3 �M w0 -�l< M (D n 0 ( =r (n ��CDU) C7 O (D (n �CD �3 `< -t, CD � (n _ — � rn G) 0 n z m w C N O n a� h n 90 D n Ln Uq c D Qcn' -. O CD n p fD l0 < rr N r-r rD CD N O (D v; fD O O r-r O O Q O N ° \ P � r-+ =r O Ln Q N D CL N 4 < can -* N 3 O �l o -. (D rD O< =f; n• vp) O m rD N c) a) CL 0 O n O rD rr r"' f fD n OM Q tn' (D ao Ln n 3 a N O �. -h o ul O< N M -7 r+ U; O0 O O n � p v Q - O 0 --4'l O N N Cr�D .f 0 (n a) - fD vii Q- mD < to r-r Q O o O m N r-r 3 -7 r-+ m O a' n a) O e-+ 3 W O - - � D N O r-r N 4�h Or c: v �D Q p r+ _ n O -0 CAD -0 O. cn n O N C1i U� O N N O T n O fD r* cu N O n a� h n 90 D n Ln n n C N N . D T C � U4 rte. f C rN+ � 3 r+ O rDD �o r+ w � w CD v O m F• m X cn < w fD 3 O r+ CD T CD C N O 1 n T C cu cu Ln �4 0 CD 0 C C� CD N CD O m I N Ol 0 O CD v Ln 3 O rD O1 M N 'a 3 O 3 0- < 0- m m m M D m -0 N -a m e+ m Ln m Ln Ln � O un m CL CD N 0- O O O N CD o V) n � n � � N rt � O � C o Orq O CD r+ CD cu �--� r+ n Co o � C CL �. =3 (') n � CD CD Cl) N LI) CD CD O CL --h x n fD n 3 W. r-+ 0 Es c rn N Z N wv o o N �(O N 0 00 � N O CD W Zl (D 0 O cn c Co N C • C • Z cD < <� • • D • • O cn � � Q oy oN� _ O- �-� -• o � vi C� • to -' rn y N v rn Q Q c� Q c -� �Ko o jc O Q W N O 0 fD W Z7 (D 0 s O CabN u Q LIO 9 D Q A E AS Q i n c Ln 0 .i '7 � � o _O ° CC N ] CD N 0 � N 0 (D W x (D O lye � g • �N O _ p 0-0 �. C) n c) K) CD Q �� CD 3 � Q � Q o Q n Q Q LIO 9 D Q A E AS Q i n c Ln 0 .i '7 � � o _O ° CC N ] CD N 0 � N 0 (D W x (D O lye � g r M-j co (D :3 n *-4 -< Ul 0 S?0 n > 0 c/) 0 c/) c/) c/) c/) 90 n -0 0 C 0 0 > 0 3 n n (D < < (D -0 0 n O n. o D (D 77 (D (D Z (- +. 0 --1 l< (D (D 3 ('D 3 3 c— 07 v) (D (D 0 -7 0 C)7 07 07 (D D 0 (D 77 (A 0 Q Q (D C) (D CY c 0 0 (D n X- Q -0 :D 0 (D n Ln co C) 7-7 Q C) Q '7 (D n Q > C) 7v (D (D 0 (D -0 z 1% --+- (D (/) :3 Q OQ (D c 0 F- 0 c Q Q 77 (D :3 m ) < L/) Ln Q 0- C (D -n Z-:: �, 7 C) 0 0 - V) Lr) (D Q V) +- z 00 Z 0 (D 0 Q (D 0 0 Q ---h Lon (D 7C) 0 (D (D 90 Ln V) �9; V � 0 -u 90 0 co _0 0 3 5, S �i x m �9; V � 0 -u 90 0 co _0 0 0 0 0 0 m 0 Z El ro- J" ro- > 0 n . :D z Q a n Q ��°-��n (D (D (D Q V) = 0 0 0 3 < Q 0 C Q n 0 0 C, M -0 C) 77 0 CC) cl ( D CD 'a 0 n OL o -u = CL -U :7 n o C) C V). n x 0 (D or X JNI -n CD (D 4 wyp fo- 0 0 0 0 m 0 < c (D n 0 D < (D > n (D > 0 n . :D z Q a n Q ��°-��n (D (D (D Q V) = 0 0 0 3 < Q 0 C Q n 0 0 Q (C) (D C) -0 C) 77 0 CC) cl ( D CD 'a 0 n Q ii :7 n o C) C V). n x 0 (D X JNI __A 90 (D (D n 0 n 0 3 (D 0- Q 0 h h 0 Ln Lq; ,01 cn 0 o 0 cr CD 0 pj ,)CD X CD 'a 0 17- ii Ot I.-- Q `. rn D Q . D � c � Q Q CQ Q Q m CD r Q- -} Q rn n n V) Q "'' V) Q � CD `�' �' • C/� n o �•�'�Q Q Q Q D N . O -+ _ co D J CO O Q_�QQ �Q Q� < D Q CD CO O < rnm,��o 0 0 :-D <_ CD o �• J 5 C. 'Pal W 0 0 jr O �cr . (D N � 00 � N O (D W (D (D 0 O O D Q 0 CD co n Q (D Q (D (D n -o n Q -7 0 n Q (CD Q =�: :3 O 0 @ CQ -'' n Q 0 Q Q -+ CD O n �+' -n x � <• Q O Q 0 O o N. Q (D n Q. 0 Q CD �• �. (D 0 Q CD 717 -+ Ln D n rn c rn Z Q —. C �M„ D (A V) C/) 0 Z D � Z ?� C < D -< � z Z I rn 0 o O O N � �OD � N O � W .0 (D a O cn u W Q Q C Q C 'l MM oK o a CD cn tT N � N � 7 � Z7 0 c V1 ` J m = nD DO;;u 00 Q ep m � Cep CQ n b C _' z :3 :3 D rnn -9 nn < 0 :3 non c c O o CD ' 0 (D m D CD -t m m n < CD tQ m CD < CD n 0 :3 `� � rn c Q n O c _�- :3 (C) Q C Z D O Z D Q Q C Q C 'l MM oK o a CD cn tT N � N � 7 � Z7 0 c D C• Q_ c Q C �101 C ITT 0 o �o r CD N � n N D N N 7 O (D W it (D O N t` yam, �,• D . 70 �Q >n�� QncQO�� -n�Q O -� _ N � Q CD rn O D -+- C) � > rn Q o'(Q (D n -F y LIO n OO N � � � �7 Q n --- Q W —• CT i--i i _�-Q() (D� O � -' rn F CO Q O Q n -�, N Q O D C• Q_ c Q C �101 C ITT 0 o �o r CD N � n N D N N 7 O (D W it (D O N t` yam, �,• g }. ■ ■ r- 0 cn D U CD v� Q cD 'l C 0Q o a 3: m N ■ � D 00 Q � N O (D W CT C _ n X Q N C (D O Q (DD o � (D L' CD (Q cn Q (D O D = Q Q CD Q Q O : o o co � Q rn _ . (D (D p' O -0 D O � Q � Q 0-0 _+- O C n --i- c � (D (D Q � O � O cn (D CD• Q � CD -� rn Q O CD CD Q_ Q r- 0 cn D U CD v� Q cD 'l C • o a m N � D 00 � N O (D W .ZJ (D C O U CD D• Q- (D L' CD (Q cn Q (D Q = D Q co Q o co D- (D rn O Q rn O Q O � Q � o � � � Q � O � CD• Q � Q O < CD O � Q O r- 0 cn D U CD v� Q cD 'l C N O o a m N � D 00 � N O (D W .ZJ (D O U N A C � a i Vi ji5 b� a 0 .V) D N n 0• 0 (D N n :t o• cD c V) 0 Q 3 CD co r- 0 Cn D cQ v 0 CD Q V) 'l W N O 0 0 N � � — (0 N D OD � N O .Z1 (D O cn r..r C/1 n n (D :4:(D n(D O CD � I Z Q Q 7C) o c� .Q -T (D N DL Cn Q + c r— -�- D O Q � CD (D- D- r- 0 D cQ cD ,A- �, r- 0 �7 D Q Q m CD F- '7 p a) o o ;� s N (C N � N � O (D ( J Zu (D a O tw W M+ Cn z n z C/) D z C% � p Q• M CD Q Q �O c/) Q n o Q� O (D n O �. (D Q Q Q Q — ,— < + o Q Q O (D �- C Q- co CD (D CD CD CD (� Q � Q Q -� O p Q (D L/) I C< CD Q V) o C O 1 �' Q (Q � c- -- — CQ CD (Q v) Q O n 0 :3 Q Q CD O CQ Q� Q � co N , CD --+- N • Cn Q C) Q (D Q �• CD n O• N Q CD• CD (D CD 00 CD � O Q_ cn' CD 3 C N Q (D O i C 3 '7 c cn O o � g N � 00 N O CD 0 O u a V C � � as V1 n, 70 N N C rt N Q 3 a cQ rn0) o O (D 6 (L] N � N 7 O� X CD a 0 c r m VI n iN I I- 11 u) --, 0 -n 0. 23 (D -n (D r 'r c CD o 0 0 C7 00 (D CD 00 -4 ƒ -? f/ 0 CD U CD �o 0 M `� \� � (91 co 0 0) 0 C) jr E; cy CD 3 < cr (b m Qn U,) 0 CD W CD 0 0 0) 0 C) jr E; cy (b m 0 CD W CD 0 0 L I ca VS kLJr `O Q n O CD Q CD QO03o a O ( 0 N � T 00 N O (D W ;U (D 0 O O D D if} • Z (D 00 rn y n O -rt, CD O CN Q 00 (DD Q (DD `< N Q c Q Q O Q Q -,, CD `�' CD > o -� ° (D . O rn Q o 0 Q N 0 C ( O Q O n O rn -� Q_ n n C O ON co Q O C 0 �� 3Q 3 c CD Q — < _ Q' m co Q p CD Q C 1 C -7 (Q < Q I CD o -F -+ O O Q_ < O Q `� c O CD CD O O x N n o �' 70 0 CD _3 Ln o 0 Q 0 C C 3 3 N O CD `O Q n O CD Q CD QO03o a O ( 0 N � T 00 N O (D W ;U (D 0 O O D D if} CF, 0 0 LM 13 < c 04 0 —• y � Z =. -n O Q 0 C -± to MON `V Q rn4 Q O 0 Q 3o 0 � 0 0 rQ ll J 0 W H co O n � mnrnrn (V _ 7 ^ Q � 0 O (D � rn y Q- Z a ma 07 o (D y 7, O � OD O � ;0 CDN 0 0 O d ��11 Cf' {(¢f ? M C N O mm" 0 C 6 N MMOM m CL T N rnrn� ,V Q O W O ---+% 0 m cr x O C ;' CD n (D Q v C n QO 0 CA (D n (p O ---- G� r- x CD CD CD 3 Ln O i n z V) Q O Q n Q v N Q � {(¢f ? M C N O mm" 0 C 6 N MMOM m CL T N rnrn� ,V Q O W O ,� o O cr N (D (a N OD N O 7 � (D W C (D a 0 CA • CD 0 cD n Q 0 • Q CD cQ Q Q_ 0 c ON O Q_ Q Q 7 0 V) Q Q co 1 3 CD CD n D • O c O Q_ Q 3 cD 0- Q Q cD CD CD • Q n CD O ' L 3 �D c Q_ Q (D O CD CT V) CD • r- 0 V) Q _4- Q_ V) D V) O n Q' O D Q Q_ CD O El • Q cc CD D Q C C/) Cn Q TI r n OQ � D n Q o (D O O V) n � O O h Q_ CD CD � O CD c CD r— O^ l Q '7 C, ra- N O o � g ��.m N C C Lq CD I ' Z Q m c n Q Q �� W �.cD rn 0 cn 0 • Q CD cQ Q Q_ 0 c ON O Q_ Q Q 7 0 V) Q Q co 1 3 CD CD n D • O c O Q_ Q 3 cD 0- Q Q cD CD CD • Q n CD O ' L 3 �D c Q_ Q (D O CD CT V) CD • r- 0 V) Q _4- Q_ V) D V) O n Q' O D Q Q_ CD O El • Q cc CD D Q C C/) Cn Q TI r n OQ � D n Q o (D O O V) n � O O h Q_ CD CD � O CD c CD r— O^ l Q '7 C, ra- N O o � g ��.m N � (Q N 00 v �o �W 0 cn T � Q � � � �. � � � � � � � � � � � � � � r- 0 � � ► � � � N0O ®90 \m} G \7 �toD \\ 9 ® _ \ ¥ \ � � • C C - -T-10 D -DN 0 N :330 -,CQ :DD-0CQ �- �QrnCQ� = m rn � D- CD `� rn � (D � . O M m Q � Q N 7C) c (D 0 �O Q� CQD� Q.c c:.)' D- 3 � �, Q Q -� CD Q Q (D Q _ -+ -� CD < Q 0 �. n Q Q N -Tj Q -+ CD O 0 77 CQ T Q Q A v O a o N � NCO N OD � N O O 0 (D 0 O a tT ISM O C Q m • • a • • IWA 01 • I I 9 0 0 0 cr CD to to -090 CD CD 'a 0 -1 CA (D c c- i5 Y x r C v� cn ='O t� • • • 1 • • 1 M s V► io, �r w ilk r v O N � coo � c0 N N O (D W TJ CD 0 O cn N (D IM hi ON 4 MAO ut IF 1 did 1. C4 CCU t do I- C4 LM Fps VT -4 F. F Ln i air < i OD a, r) sP LA 1 1Q kp fl> bj w d, co 0 1 Ln IP uk C4 E cm tj th Ch I t y1 4 Ll C4 > I— a) ul ,4 7u kl C4 elA 1 s D UN F-4 f cm C I NJ UPI 4 I-A I Ot CO , w Ilk I fl 4t. e t1 n. 7Z � V� C4 1 tr ro I CIO Z 6j ew 1*1 lo l C-4 tr > -4 4n ko W kp to U-, C4 xi rID -a C,) In 4�, oil t3l to 4Q xj 0S rj w X :s tai U, >f w r) I 4-:,, ,,r �00 t,� m > I c> l7v 1 tr ro I CIO Z 6j ew 1*1 lo l C-4 tr > -4 4n ko W kp to U-, C4 xi rID -a C,) In 4�, oil t3l to 4Q xj 0S rj w X :s tai I-- w al pi (n Ln I W 1 bi m I-j OU 0 bj IV 41 1 -j t- U, >f w r) I 4-:,, ,,r �00 t,� m > ta Id U fl I-- w al pi (n Ln I W 1 bi m I-j OU 0 bj IV 41 1 -j t- --4 C4 Ln ✓ M WO -4 LM bj =3 m En (D to Ln Cn ta Id U fl --4 C4 Ln ✓ M WO -4 LM bj =3 m En (D to Ln Cn w ti m C., LIJ C47 T LA w CN L.j Ln C) C4 02 00 �l F-j C-4 co L-j all MJ C/3 W, 00 w LP to it i as U'� A. Jo. ko C4 J*- > Ln z 44, 0 A A* "TJ <74 k4l I LIN to C3 tz i w 14 ere M t.rj z -j f7: -,LN G:) A 'D .1h 117 ',V Ch m ;a TO C> 1p (X) ;v q% LO C4 1 Cis C-4 4 -j C4 (D Ln (� (,n C4 Y -- L-4 4«4 ON C; LO 1= f'� Ln 1p -4 co 0 0 C't cr CD tj!. > M 1= w cm all 00 -o- CD m rn IP (n w tn (DIU U-1 IA 1 go 1-0 I tO I W x c C' W �✓ N L r r°D ov N � (n yv (D a O c y N (6 o Oil �% r�r Qa p. sm N �! N al% ►-! SIJ �o tJ1 1t flC a to ii 10 CT C �+ *► t MA • i 4G it J tit C how ql � md 1 d i j y V x c C' W �✓ N L r r°D ov N � (n yv (D a O c y N (6 cdbKOOM Mdkans t tiA t V,, , !ji tm W g in 0 0 S cr FkK ME 0 OL) -j CD 0 t") — to 1 0 0 w co w 4n t.n Ile go m 10. 0 CD -4 l 0 M w tm 3 OD al w 00 CD to -A :�4 W LA s� —W I cco, sn To t :8 0 R-4 V I OD W W -J C,U c 4A CL co Ln CD Cb 0 -9 OD 4L K) (D CA w -1 W (A ro -0 C) (D W 'mil M M CD X 0 CD 0 a (D to 742 Col l f, Abi '0 1 (6 9 1 , 0 -4 N" w 60 00 m 4 0 Cb A w V W N N 00 F+ Dh O 00 F+ N w m V w N m V 00 O ,A w w 00 In + + r rawly+ ref rsv 3 W0000AOOrnr.,r -* N + r P A to n w wwoowF -' aotn00 rD rD Q Q 4 0 Q �D A Lrl 0 U'1 0 w lD �_ w � W ol w C) 00 -0 tv O � 0 � N v N �-A w c A N f� W m O 0 = O C 0 0 00 w Ln D o o CD 0 v v M O n Q. Q � m _ A w °° a% _I n n O m - W < w N oNO f�D < Z � O Gl Umi. N A FD O 0 Ln Z 3 _ <. CD ol rt rr-r CD rcur r=r CD (D a Cu m a rD � °D cu. N o _N DQ m * 3 12 o i Y 3 � < < .p► w N m �_ = m Co (D v, N V o \° V o Ln N Z -1 ? - a rt .r v m rD o I 0 �< N tD a 2 N 0 rD o m N a o m D < (D %0 - m N 00 v o \° o \° N c -� Q < to c, 3 (A �, m 00 N N N r N < � o O r+ \ o\° N A w V W N N 00 F+ Dh O 00 F+ N w m V w N m V 00 O ,A w w 00 In + + r rawly+ ref rsv 3 W0000AOOrnr.,r -* N + r P A to n w wwoowF -' aotn00 rD rD Q Q 4 0 Q �D A Lrl 0 U'1 0 w lD �_ w � W ol w N NO r tv O � 0 � N v N �-A w c A N f� W 0 0 0 0 N N N b 0 b� 7 in 0 v v M O n Q. Q � m O .. -. N ID M D d i �<= a.<L/)- A T N d N 0- 0 0 (D n n (D < r 0 COC f�D m ,* Z Z � LO) rD N y (D < n m m � H A w V W N N 00 F+ Dh O 00 F+ N w m V w N m V 00 O ,A w w 00 In + + r rawly+ ref rsv 3 W0000AOOrnr.,r -* N + r P A to n w wwoowF -' aotn00 rD rD Q Q 4 0 Q �D A Lrl 0 U'1 0 w w � W ol w W tv A 0 uu c A N � -0 z 3 cn N c O rN+ A w � N 3 Q Cr �y(D V �1 Q CU N^ r) T� W 00 v O o o m � N � O m W C] CD 0 0 A. n 0 uu O Z 0 0 W N � O O T < f�D O N Z FD O 0 m Z o I rt v? z N o _N DQ O S 3 = m n cn D 3 00 .r v m r 0 tD a 2 N o m a o m D < (D v 3 � -0 z 3 cn N c O rN+ A w � N 3 Q Cr �y(D V �1 Q CU N^ r) T� W 00 v O o o m � N � O m W C] CD 0 0 A. n rl Fd a to O w r) 0 0 2- ff < CA 0 0 z r) 0 ZA—: 3 CL 0 m K m — rD r) =r z cu 'a a)nLA-<WOOW 0- (D =r " -0 rD (A c I CA aq aq Ln z Ln - �-A i w Lo 1.0 PQ Ln fli m w p. Ln •p. cr W w V Ln w to --j to 0 0 3 T O m C) C) NJ -Pb r1i 91 hl I-A r:> CU < W N) LP Ln 4�:b p. C 01) 0 0) to .0 NJ lo 00 0 0 C:) a -4 CJ (D Lrl LAJ Ili O w 0 0 < CA ZA—: (D z O cr O m ID 3 T O C) C) C 91 hl I-A r:> 01) 0 z O ID 3 T C) C) C 91 hl I-A r:> 01) 0 0 0 (D Lrl LAJ Ili CD > (D (D > -0 c _0 0 Z (D C) m < (D m C.0 cu rD D- =3 m < (D N... wlfflr"qo� a IN 2p4 ■ ol lb 16 O LI, ■ eD awl 1G It 1411� �6 Cr 0 cr 0 =r (A 0 C m r) m LA 0 > -n 0 V CL 0 CD 0 0 0 0 0 CD 5, UO ID 0 0 0 0 0 0 0 eD ns DJ UO (D Ore, 2p4 ■ ol lb 16 O LI, ■ eD awl 1G It 1411� �6 Cr 0 cr 0 =r (A 0 C m r) m LA 0 > -n Un m m 3 O cr CO 0 0) 0 0 0 cr CD -0 0 ;z P! tf (D ;z CL (D ''fin w 5, UO ID 0 eD ns DJ UO (D Un m m 3 O cr CO 0 0) 0 0 0 cr CD -0 0 ;z P! tf (D ;z N h" W 'a O v OrQ fD" N O O -�I --1 v 00 3(D 0 N r+ (D Ln 00 -Ph 03 Ln 0) v O 0 0 0 c A (D r* (D m W N I-� D � � a? D cr m n (D O� . r N Lri n a) a� D < o cA N Dl O z ;o N O � c- 3 N m N.a N 3? N Q < ai N m N m P cn N r+ N h" W 'a O v OrQ fD" N O O -�I --1 v 00 3(D 0 N r+ (D Ln 00 -Ph 03 Ln 0) v O 0 0 0 c A (D r* (D `IA' W p. O d — Tl2o to C• V CO �: O O O O G Ul 3 99, % i i ! Qi 911p I ,g 1� 0 T ?o I 9!9 'ld + 9!T �0 O C �o 91J3! kq I 9�TA Ty, !vo 'g, T3 9! OTC, I 9! SOT", T9 !�0 i 9! OJT j 9!� OT.P O U'i O w 9! OT3 slaOT I 1 9 !�6 VP OT9 ; O-,$ m `IA' C DZ U'i . w N N < m r N 3 D c� - z-n a' O Z O ` °-�°' O o Q u' w < y v � �^ O Ln m w !J1 + O Q1 W O W O lG N 00 N 00 r + 00 N N W F-' W P O 4 �Rl O LU .�- NJ r- N to v v rD rD O < rt Q :3 lit FD. W- Q 7 io_ N j A W 7C sn r+ r� < r t0 W O tD lAD lG Q1 p A 01 'r to V Ln Lrl CO KO 00 m n o ;� o :: CD A N W w Cl) N, o V Ln -% wry w w r N �° W 10 w 00 w 0 0 m Lo N r+ m _0 + + + W to N A A r 3 0 co " 3 m r in 00 OR UM LK ki; w C o (D (D Di ((D T C: C W fD n S T M n O rD r+ 7 N N Ul V U7 00 O Ul U7 CD O O O U7 O O CD O n � O (D [D o N 3 C) A w a� r+ A N e-h 0a) O o m Q N M f0 N O N j O N W X N O N CO }e 00 N N Ul V O O 00 0) U7 O O O O O CD O n � O (D [D o N 3 C) A w a� r+ A N e-h 0a) O o m Q N M f0 N O N j O N W X N O N CO }e cn -� Z C Dcn 70 _ N n r+ aj „ocn O N Q iD X a CA 2) N m m ; —I rfl O CL 0 0 0) cli y N cn n 4�h N ? O :� O o Ln C° Z W O Vf 3 0 � w �NWCP N a oowwwN o m, r • ic m --fi -_-►, m 3 CD m arh Z O -� a CD + i Wt3tOW{Jt r Ln N % (D S N �a.°� ^° o rr o 0 0 3 rn o © N o r '� O Co \° A o c (D u) cnD> > m N -. a=z S C C O ♦I n N z C7 7 = 3 s m ° w �� G) G) 0 y °—' as a) a cD (D cu 07 X K F �G -n N (D N r N C) O O W Cn N OD o p cu Q N N CJt Un O W U1 0) O ' � D - `NCnOCO O � w CD F i "#' 1 i 0 cn N, � ,a r 0 4 �`C} o 0 0 N r.+ 3 Z - - < a M 0) U1�WN -• 3 � in 3 cp N. DcoDm= o �D fD �► �_ M M m o � o v � 0 C cc C N 3��c� _� o N Q m 0 m r� C3 a9°N m p Eu C N N m N A O O -P o v r G) fu SS dam) P a a P, 1.i. M m a 3 m m cn 3 G r rn N ~° n -c cra 0 � cka r Q N !D 90 V 01N:A W ♦— mmoznnz -izm p0 p 0 0) O m? O d O @' 7 3 O ? Cr d 3� m pOj N O•m O CUa)cQ O Z _ — < ( D o >(1 0Dcn i z o -w N 0 O m O. O 3 O m CO CO rn N N N N W W O CO W m O /� W .P A O Ui 00 A O N N + + + + r �w o GO N N P S" 3i -� -' -P, 00 ��OUi 0 � o W W cn W 41. 0� N N o � � (D N v N O W :L7 CD O �NNW� WAN r WrncgCJtCV 3 v v 4 3 • O + O cn rD ,=r. - O= Vq n O O 3 O c � ." W v as v, 0 0- � n rD _ rD m' r+ CD CD - Q O — �' rD -t 03 m O 3 r+ Q n Lr rD I r•+ 3 (D cu Ln O CU :3 r O O r (o D n O Q < D D D r+ -% v r+ rD ( r+ n O O C r p 5 3 O O �_ rD Vf = N x v,' _ N s O M v n rD l<� 3 O N m w D< "' N(D Q O o a) O "a .� I rD Uq o \ n D '* ,+ v n r+ v < fi C: m D , cn � O v' — :3 rD cro Z (D O O r+ < a) O- v rD O� � < m 7r 3 n O Q 0- rD � a) Ul _ C7 < 'a �q rD �' • -1 O a% 3 0 0 r+ 0 rD aJ O rD ,rt =r 3 O O 3 v < —* � < \ rD r* rD =_ C: �, Ln rD v < 3 rD 0 q L/) rD r+ rD O G rD cn 1+ O 0 Q n rD II Z3 rD < N' , + ��„ in • W a) v vi -0 r r rD Q rD < r r O Q S rD cn O � 0 _ rD rD `n D O Ln cn 'r (D rD un rr r r ID c n O < rD CUD rD �' rD O" :3 rD cn —I < rD `` V) (D �n rD Q O fl- nO L v N rD rD rD Uq , �. = 0 v m < < D �- m Drq fD rD rD rD cn M (ND c + Q' -0 N' O-1 < O N rD rD N (D CD n 1, `n =3 1 rr — LA rD n � CO � O cn N r* rD v rr D 3 '* 4; r+ � r+ 0 q O rD rD -. co O a) -t, — °; = : O O D Q 1+ a) +. _0 rD N - < O Q Z3 Q � W Q cu o CD 0 C n O C' rD m w LA rD Q — rD O 0 rD CD o oq rD a� + r7 rD rD a, n < rD O Q -1 cn r+ � O .0 r+ r r rD r r z rD rD n o 3 C - 0- Un 0 Q3 Ln U.) Czy- m < (D �Ko N � - OD N rj O N W .Z1 CD 0 O cn O D) 0 < 4 0 (A f!T cn to m a.) r+ < N o. 0- N a v n r+ u�i Lyl + n W rD -• O w cn O < (DD � n rD cn -a v cn r+ r+ co rD rD �q' rD p 3 eo,N cn cn r+ n O :3 n N 0-0 n m C I- Ln Ln rD rD ��n � O ��„ � D w rD < O rD N N CU [D ��° 3 rD fl O Q- <3 rD :3 � O N N n --:3 D 3 O N cr— m < N -I rD O O cn O c O O rD N 0-O n 3 D� � +cn M N a� m ` � O4 O m < p wa- O oD c_n O D X p < p O cn S . cn ' 'p � T O cn (D � � O —" O C rD rr �1 ZT N r-r < O G aJ O r+ rD r+ f-+ - � N O rD 0 p p cn OD r+ N N N �rtr w rD C n N r- O o N rD rD N rD rrDD O O'q a' Q. rr - rD Lrl (D e-+ O I 0 < 4 0 (A f!T cn to m o. a v Lyl .p w � m ��. X7 co O l J MOWN OL) l J �.V Lrl O � • o � o J N � fj fj N O (D W 0 0 v I C) / \ j \ \ > / W. 1-3 I I V) 0 K, o 0 CT � PD 0 _0 CD 0 ;74. U) co 1p (C) ig �� . � \ � ƒ \ \ > / W. 1-3 I I V) 0 K, o 0 CT � PD 0 _0 CD 0 ;74. U) co 1p (C) I Y �P W, u5 {g :/F T cp ae a ai N t3 w r~, u S m 3 n co 3 N 1 O o g m N S (0 N tU O� (D W x (D 0 O N N -m Ln • Vm / � W I� Vm + m (D CF) V / m (D 1D --+, � N ID � O (D n M. 1D N (D O (D (D ((D 1 W fD ` dl J (D < �1 o (D M 3 m 3 3 Q o 3 < m (D 0- Q (D < (D S O (D n O< (D Q1 M (D CD r-o (D r Dm r, c (rD F (D (D n C n Nj aq (D 3 (D CAD �+ M �' � A D v, °—' N o (D (D rD cn C � r* — o M n (D n' r) O n . = n C C Q a � N o Oti1 'a rN-r C n Ln (D O (D 0 (D O I Q (D C-r V) r* to v N C r* fl1 -s rDD C v M -O n 3 Ln O O V Un -% (D V) < �D O m I Q w CD 0 0-0 0 r+ N r r LP C to ,-r p C + O O -+, (D a :T W Ln C Qa v r+ + -0 _� _ C O , + O -O O n Q + 3 vCi N C N r�r � fl., �' v Ln v -, r+ n � o O N O_ r r C cCi N n Ott (D O O s Q < Q (D Fes, un Ln O m N N O CO n (D r+ O+ (D o Q 3 n 3 =*. _ 77 O a- –. N S Q (D W Q O-v _ �C (D C C cn o r+ p O -t N (D - (D o v L2 < C S( C C (7 Q cn O rD fl1 flJ + {L OY: ;7 N m 3 n co 3 N 1 O o g m N S (0 N tU O� (D W x (D 0 O N N V) rD 0 r+ rD 3 cr N O W --S Q Con CD n 0 co Ln 0 (0 o o N � � '(a N � N � O (D W .Z1 (D O N cn I 0 0 0 I I I I CO I I I Q n �' v _ v v CL N .fir WO CY Q O c- CL w �'Q (D 0 m Ul _ (n Q J ' (D � W r-r (% C) W C) N cn n n W (n 0) �? N cn (D Q O O o CD < < < a < o -0 rn Ul < v --A r « .. .� Y. ..: -� n ^ v I I X C C/) C O (D ((D O N W C7 o (D ° D CD CD T) (.0 W O v CZ (D 0 -' c o �- < rD oWO (D O cc U (D (A ^ < ^ (D_ —ZT o cn - cn U' 3 + N � W O -� W v O W co \ w cn r, • n � — (D -' `< \ O Q (D 3 • O o CD c o � `- (D N O O -. N I - n s (D N O N) + N CD (D � su N V • Q -. O < v N - 3 � X, �� o sv (D 07 m — o m w _ n 0 O * Q Z3 O O 0 N 7 0 (D Q N O CD (D 3 (D cr Q < (D O cn O Q Q O � Q — Q (D n O (D ' � (D v Q. o N ((DD (D CD 3 0 0 C O Q C3- cn o " a ° o O_ p N c� IV Ul W N p N CO CO W (D N cn 00 cn -4 o o cn (D 07 _ N O W (Q (D (D v m n O rn < C7 o ,A o (D cn (D ;7L C) ^ p v (D Q w 0 a CD0 CAD O n v CD OC�\ �i O CD CD CD N N O_ O N W II II � w v CC) O O (D � O O v � ^ v i o 0 < - v v Gov < Fn (C) V/ �73 0 (D n W, � CD 3 v O C O 3 CD CD^ (D � O 0 O O Q O PM` ^ O O 0 n < v� r1l) �3} �.a CS7 C CD A C CD NO d un CD Q a O n c� sy cn w oft! m X CD n rt C rD i 3 3 OOMOWO% r) Q�o C) 03 Q . CUD I 0 N N O n� W O v c c1S w 7-4 C57 Ul JD O ° m (D �' cu w a, a+ CO (D d0 fl- ova v 0 O U) ran (in ccn a _ w a) N ^ \ (D CL M rD rD CL O aj rD D 3 � ° N 3 (D r+ �z z-a o � ON -0 N 0 fD O �. T ' Q- N O — �rD --% � 3' n(Di O (D Q aj va CL 3 A r+ O S 0 rD C 3 cu try p rD �' -' w w co Co N Cn to '< N C) 0 C? O C C) N O Q C Q O N :3 rn� dS P�'F O • V (D N fl X MOON �• _� 0] • (D "a O A N • V cu n (D p LA rTt V Ul C? g1l Ul h)' n Ln (D Q t n, rn rD a- r N 0 O or rD i o o 71 �� - 3 3 N ED C7 Lo r+ rt — (D C) Ul a) N rD OO V 1� Lt) -o S (D Q _ (D N _ a 0(6 t-j LMI O CQ C) j 4 w -� w �� -- co w �u c� 1 uu � co Z.� a Oxl . �, csa d V , p 1-0 PO 7,4 !M (n 4y w Nj :3 (D (D ET (-D UM) (on OFT m (P m LA 0 (A cn (n < < rt r+ 3 =b (D CD (D --o M M (0'1 W ot, a) CL (D M 0 (D 0 M M (D cn 3 0 LA. 01 =3 1+ (D M M Cl- N 3 0 LA 0 -0 Ln 0 -0 — (D LA . 0 0 Ln =3 LAJ 0 -1 M (D r+ (A VI M LA (D (D M 0 0 rD cr 0 =r M 0 -I n 0 =- < Z N r+ (D -0 0 cr 3 0 r+ =r (D 0 V) M M (D CL CL co 93 rj =3 a) =r' (D C-) rIj CD 4� CD Lo cm rD '< CD 1=3 (M c'7 Co) C:) ED LA rD :3 C + 0 :E 0 r) aq 0 (D 0 CD LA (A CL 1+ h C 0 0 LA (D 3 0- 0 3 (D r+ —% CA =r w rD m (A CA N m CU 3 =3 N 3 -4 cn (D IV PO N PO N PQ w (P LTI 0 cn 0 a) 0 0 0 (M 0 0 =r m Ln Ln r+ M > cr rD < 0 0 < _0 CL a n !D r+ 0 0 0 M 0 0 Ln 0 < I-D C: (A 3 "0 (D cu M Ul w N NO 0 C3 m —4 < '0 0 rD (n Z5 :3 r+ Oo 00 C) C) — L-.) -4 C:) W (70 0 M (D (D 0 ii 0 n < a O M O < -p ED fD O O :<3 E Q- (D r-) 3 N (D (D 3 Q (D O r+ a °' 0' W N N (z = cn fD S O (D LA N o 1 G O (D O -0 —. % v N V) (n 41 cn (D �+ 0 C (D (D C — < fA (D < r+ (A '< CL fD n Ln O (D (D (D cn O (D -p 0° O m Q (D 3 (D Ln O c Uq _ ° O Q 3 (D < A A — r N 0- CP rD Gi Ln r+ N * (D -0 s O O p (D 00 – Qq W c O (D = M O Sto W — v ° v CO -0 (� cn 3 s O ° O < n0 L4 Q O .�+ r+ O -% W 3 O :E A �l D CD (D :3 �C^ O N CD Q v fD (D ° nn L r+ r+ :3 (D Q n O N o O s aq W O ' + p� N N. O Q + W Q O (D _� 0:3 D C < (rD \ W O = v rn O (7q Z w (D Ln -h Q 3 0 EA cu EA n EA "a EA O 04 0 0 0 n 0 C O CL N W A cn (n (n � A 0 Z p D C- c- D -n � M o v a v (D W ffl fA fA EA (A fA EA IA 0,0 N N A A A A W CP M N N 00 -.1 00 (D 00 – O W N M Un W W poj O CO W A CD A �l N O N O J CD -� -� N N N N W W W � v CCA v rn w � Z w Eft EA EA fA EA EA EA C9 EA 0 0 0 0 0 0 0 0 0 N W A cn (n (n A A A 00 N CD W Cn N CD 0) �I (o 0o 00 OD N N Cl) N — 0) O v W CO A 00 O N N N W 00 w co O n�o CL (D a) v O 0 �. m N (fl N � N O � W CD cn0 c v m� �� D n m0 n N 0 v — n 0 (n O O 0 v m 3 m 0 CD CD � CD m m co Q � ' °o Q3 CD v � oco cQ CD CD cn cn Cal 0 cn 0 CD O < o 0-m � �. < <_ CD x v 0 CD °- 0 °- -0 n o � ccnn cn O O O- N 0 00 < CD O (D (D N (D CL C� o , 1 x CD 03 3 O ca V `CD N � -a CD cc O 2 °< 0 'I 3 0 y a- Qm w co = o CD CD CD 0 c0 CD = D o MWI 3 (n -o cn --.h (n � o —..h 0 O =" N m N -i C O — 0- 0 3 cn m a o CD m = N CD (n U) U) 3 a CD v Z j. w o o v O c CD cn CD < `D cn CD c S. N , 3 CL (n ," m cQ PO v N C CD (Q O O (D O m cr Q 0 . 0 0 co CD cn cc 0 -a cn co N CD r-r CD Q . . . . A n 0(D (n � Q m CL � I C0 0 v � C � 0 < l< (D (D (D y cn Q N -a -� --I C 1 03 C93 C) O (D 0 Z (D N O C: r+ O� "0 3 CD cr CD m CD 0CD cn �O -h ::r (D o(D CD 3 m BCD cr mCn C cn =3 %< m can . c O : -, O '" o (D CD % Q 0 ^^ X.J cn N n O F5• (D CD (D ? Q .-t CD < r•r CD cn N O < (D E 3 CD (D N CD a (D n O (D 0 cn cn O < N O C (D n O cn P-r m- C CD °- O iv m cn 3 a- (D (D O 1" w 0 O r --r N � CD O CD CD cn m O � O CD CD m m cn (. cn CD *. n O cn (D n n' x I (D 0 (D O C CD O CD O CD n n U) O O CD O O C a cn a- co O p C = O 3 n 5.0 (D CQ ;u (D (D n (D v cQ CD O O cn O < CD r-f cn C .=r O O co CD O v cc (D a- (D 0 cu . . O C 0 (D I (D cnO iU O c' cn O O CD Sv cc CD O O C CD cr CD Q CD N < CD cn 5 (D (D O 0. I (D O 0 cD CD v cc CD O --h O C 0- cn ,-I- CD cn X, CD Q O O O cQ E O O h ---i 3 V O K 0 O � O 6 O O (D (a N N 7 O (� W O cn co v cr =t LD . .t IV N C71 00 w Z W m cp M .n CD 1 L1 N �' cp CL o G rn ra Z na (D — 0 w cu cr =t LD . .t IV N C71 00 w Z W m to CD 1 L1 N {Q C z -n su m o �; 0 � N l< m .� m a C ry 0 m C 3 0 W 00� o o m N(0 N T 03 N 7 C:) (D W CD O N N (L] Opol 3 (D {0 C jz rn 4'.,&. K CD a) M_ z -n m N m � � o n o o 3 CD CD 0 a C) 0 w � w coa)o O o �. m cn N (D N N N j O (� W .Z] (D O c O N -� -n �J > mp M 0 m z < 03 m r- ;u � z° m� 0m rr E oo C) 0 p Q m c D z m ;u 4z > m 3= m Q 0 Q 0 m— N� Opol 3 (D {0 C jz rn 4'.,&. K CD a) M_ z -n m N m � � o n o o 3 CD CD 0 a C) 0 w � w coa)o O o �. m cn N (D N N N j O (� W .Z] (D O c O N Z <o 4 0 "m -4 0 ro C 0 o` I> N N C Z 1�1 fD 0 (DD Z) t7 0 N N 0 m O < (D o o to rL w 0 m 0 w D_" -n " -n "'' -j " () -' w 0 to o mz ;gym ;0 m X ?�„ C ww C — �,, x' o °�c m m m Z Z m 0 � w � � N� , O m (1) N m �* Ej > m � W ° W m m m _ X m ° Q N v cn CD 3 cr CD 7 LU CD O cn =h C)� CD 0 CD Y 3 O fT J O '11h CD r-f cn c 3 3 cr cn O 0 CD cn CD C/) N CD cD 0 r-f- c C 3 (n CT D C NJ 0 cn W 9O m a O Q N Cn N O N O Z7 CD O (n CO N (C] 4 frol5 LT W rp m o 9 0 IV Z ca o m W 0 3 n 3 3 o r+ 77 SD 0 ou r m m m cr m m CD 0 c n o0 N N O O O O a N fL] N N O (D (a .Zl CD O ; c m 9 3 / R 3 o 2 0 � R (D ,Z< cD ( to � (D � ¥ 2 O�2 20 �ƒ/ 2■ ƒ\ 0 G/\ \\ ® 0 ƒ 0 � J _ m e G) CD 3 C C w w C cn D C Cn D N 0 N N 0 w cn CD rn 3 lu- 0 11 N 0 w rn w 0 cQ -I� 0 0 0 CD CD � (� N � N O (D (D a 0 cn c co w z-o00Z to O C. N � o c < MMI X CD n p z -n _. �- CD O N CD 0 — —. (n W CQ � O MMI X CD CD CD r- 3 m 0- w CD N CQ O (n W v CD -90 D) K O7c O (D Q N (D N j O (D W x (D O cn (O N 'u hV V 0 CD 07 0 0 CD V/ �rn.�� ^ ^♦ � CD (p :3 \ V 0 3 0 c (n CD ` J 0 C. ZD CD -"%. N :3 c� n N CSC O C U) 0 O O 00 w CD � n � CD C 00 Cal -< C3� W 9 o 0 , o V V V C^D 6 N to N co C.0 C310 (3) O x 70 0 U) v CD CQ CD n 3 n O 3 3 cn' CD o' `I-A O �- cn 0 O n. cn O 3 D n n 0 3 3 0 v o' cn z m O CQ : O 11 3 o n cn CD CD —. a? C� 3 C7 CD CD CD N W C.O -� 0 0 0 0 0 cn —' cn CD CD 3 cr CD 11 N O W VT• V / 1 CO N Cn cn O E� CD n < -� cn -� CD CD Sv — n CD cn �g o o CD Cr PD N O N W CD C 0 cn c 0 M Ah V N Ob L4 m n D D W @ �3 o 90-0 0 3 in O N C � 0 �. y N h 0 3 (n �wNb� cn w n) �. 3 (n cn w N in rv(D< cam; (N<3�'� CD 1-. C r CD n 3 c rn cr I ,.< N --i O O W � n� � � o 6 O N CD N CD N � N W CD C a 0 v � r CD CD n (D 3 C)-� CD C;- -I %< N o� W� rn � v o �o N (a N D � N O CDJ W C 0 0 T Q N CD i (C CO (D M .� 446 = C n -� N N(D �n w w � r� � r CD CD n (D 3 C)-� CD C;- -I %< N o� W� rn � v o �o N (a N D � N O CDJ W C 0 0 T Q lu M ' U ' U 9 9 0 0 9 9 3 � N D O q W Z7 CD O N co fl. --I v N O N O = (a (O 3 (D r. (D O 0 (A 0 M 'U 'C a1 CD � = -O Ly (D ((D 'O -n ((D 3 _ `m 3 m U) CD U) (D i �. O O O D /T C /1 � I M. V/ cr m \V N n' w o� 44, w CO w o O W CD N c o 00 O \,\ C e C o v o Q CD r. NO N � N D O q W Z7 CD O N co v October 28, 2013 Tourism Staff Reports 10 a -g 199 N40r% XlAsk,oWand f tc ray w.�� tIRF("FOB'S REPORT Recent Activity- September- October 2013 Marketing Plan presentation to Collier Lodging & Tourism Alliance- Unanimous approval Collier Museum Marketing Workshop with BCC Beach Renourishment project discussions with Coastal Zone Management LPGA Event Media Day Naples Film Festival Poster unveiling RSW Aviation update- HSMAI meeting VISIT FLORIDA International Committee Conference Call on aviation grant program Routes World Conference- Las Vegas • Meetings with the following airports and airlines: • Nassau Bahamas Airport • AZUR- representing several Mexico airports to support Cancun flights • Southwest Airlines • Thomas Cook — UK • U.S. Airways • Sun Country • British Airways • Silver Airlines • Frontier Airlines • Arke -Air • WOW Airlines October 28, 2013 Tourism Staff Reports 10 a -g t :tai De13enedett €� Industry Relations — Sales • Pitched hosting Smart Meetings show 2014 and 2015 — pending hotel • Attended Hilton Naples event showcase • Attended HSMAI Airport presentation New Product Development • 2014 Sales Missions list planning • Updating 2 page Meetings flyer for new print version and digital version Familiarization Trips • Planning of 3 local sites and hosted 3 • Hosted MICE buyers Fam October 19 -21 Trade Shows • HPN — Hotel Planners Network co- hosted 70 planners and sponsored lunch at Marriott Marco Island Beach Resort and worked trade show and event • Attended Meeting Focus show one on one appointments with planners in Destin Florida • Attended Smart Meetings planner show with one on one appointments • Attended IMEX — one of the largest Planner shows in North America with one on one appointments and sales missions. Visit Florida booth share- very successful show. Includes domestic and international meeting planners. RFP's and Booked Business • Current report dates — September and October We sent out -23 RFP's leads to partners for a potential $26,931,771.50 in economic impact and 9,696 potential room nights. Exceeded monthly goals. Booked 12 groups for 4,736 future room nights and $ 2,237,069.31 in economic impact. Exceeded monthly goals. We lost 16 groups to other destinations for various reasons (rate and seasonal availability, hotels declined to bid Sponsorships RFP Enhancements We approved 2 new requests for RFP enhancement funding for this period requesting $15,000.00 in funding. One RFP enhancement was booked. If bookings are lost as part of an RFP enhancement arrangement, the funds are put back into reserve for future requests. October 28, 2013 Tourism Staff Reports 10 a -g 3 9@ �a�rr3xw Lt�r� a � +taxttl I , r r 0m irk I'i;I> J Rl-;J A"1 I N'S & E'()M;M1JNICAJ`I()NS - JoNell NIodvs & Angela Aline Activities & Projects JoNell: Florida Governor's Conference on Tourism in Orlando Participate in Fla. Hospitality Industry Association mixer event in Orlando Media panel event with South Florida editors in Ft. Lauderdale Artis— Naples Baker Museum exhibitions media preview tour Bi- weekly tourism column for Fort Myers News Press Write Stone Crab Brochure copy, supervise layout, production Dolphin Explorer video shoot for Adventures in Paradise series Diana Nyad media outreach – local and national Preparations for VISIT FLORIDA's Los Angeles media event Florida Panther Festival meeting /planning Meet with CAT Transportation director with Panther Festival reps Meeting with are visitors TV providers Florida Society for Ethical Ecotourism board meeting JoNell's Collier County 10 -year service award CVB PR team: Attended PRSA media panel CVB Advisory meeting at Artis — Naples Artis— Naples behind the scenes tour Participate in hotel staff Pep Rally at The Ritz - Carlton, Naples beach resort on the day of their reopening. Took photos and video for social media opportunities Met with marketing director of Bucca Di Beppo to discuss PR and marketing opportunities Meeting with PR and Marketing personnel at Seminole Casino Immokalee. Discussed new developments, together with upcoming and new events and how CVB can assist. Media familiarization trips Bridget Batchelor, writer for Exeter Express & Echo, UK Bridget Batchelor hosted by Naples Kayak Company to a mangrove kayak trip on September 11. Her experience was very positive, and a copy of her article detailing her visit, which was published in the British newspaper on October 11, is attached. VISIT FLORIDA Beaches & Adventure Insider Lauren Tjaden Sept. 5 FAM to feature Barefoot Beach, hosted at Hilton Naples. Lydia Gard, writer for Conde Nast Traveler, UK edition: Made all final arrangements for multiple tours and trips for this writer and her family. She arrived on September 24 for a six -night stay at the Edgewater Beach Hotel. Her feedback to me on arrangements and experiences was extremely positive. She posted on social media while here. The print article will be provided once it has been published. October 28, 2013 Tourism Staff Reports 10 a -g 4 c@ \ M*",QjjAW Upcoming Press Visits: Margit Boeckh: Margit researches for SRT which is Germany's biggest touristic news service (over 50 daily newspapers and magazines, websites and external editorial Angela in communication with our German representatives regarding a 2 -night stay in Naples for Ms. Boeckh at the end of November. Her accommodations have been secured Society of American Travel Writers post conference FAM December 5 -6 - planning DIGITAL Buzzy Ford Attended e- Tourism Summit in San Francisco. Education on digital /mobile /social & Google. Website• • Continued updating partner listings • Assist Partners with website listings • Constructed & Launched "Stone Crab Festival / Fall For Fun Info Page • ParadiseCoast Website redevelopment is on track. • Began merging listing data into the new CMS • Promotions: • "Play with a Pro in Paradise" • Promotion will run from 10/16— 11/08 • Fans will be asked to visit the "Athletes in Paradise" Facebook page. • Fans can also register to win during the October 07 — 13, ASA Championship in Cary, North Carolina. • Contest to be promoted through print, Facebook, Twitter, and E- Blast. • Grand Prize: "CME LPGA Golf in Paradise for Two Package" • Contest Winner and guest to receive: • Pairing with an LPGA Tour Professional October 28, 2013 Tourism Staff Reports 10 a -g 5 q@3.asrsa4r w • One (1) Pro -Am gift bag and team photo • One (1) Pro -Am contestant badge (valid as grounds pass entire week) • One (1) Pro -Am guest badge (valid as grounds pass entire week) • Two invitations to Pro -Am Pairings Party • Hospitality Tickets • One Clubhouse Parking Pass (valid on your day of play only) • Double Occupancy hotel accommodations for two (2) 11/18 — 11/24 • Southwest Airlines Round Trip Airfare for two (2) • Alan Maltz "Journey Throuiih Paradise" • The Naples, Marco Island, Everglades Visitors and Convention Bureau are teaming up with renowned Fine Art Photographer Alan S. Maltz, for the launch of his new book "Journey Through Paradise ". Promotional Social Media Activity • 10/21 — 10/27 Promote Alan Maltz display table will be at the Stone Crab Festival with a special preview of his new book "Journey Through Paradise" • 10/21 - 11/02 Promote "Meet the Artist" event at the Museum of the Everglades • 11/02 — 11/20 Promote Collier County Museum Reception • 10/21 — 12/31 Conduct "Your Journey Through Paradise" Contest • Contest will solicit fans to follow "Florida's Paradise Coast' on Pinterest. • Contestants will be asked to create their own board called "Journey Through Paradise" and pin what their own Journey though Paradise would be like. • Contestants will be judged by overall appearance and creatively of their "Journey Through Paradise" board. • On 12/31 Alan will personally select a total of five (5) winners. All winners will receive an autographed copy of "Journey Through Paradise ". One of the five winners will be selected for the "Grand Prize" • Grand Prize to include: October 28, 2013 Tourism Staff Reports 10 a -g 6 ??t,\Apk, van01sly€ • One (l) day field trip for two (2) with Alan Maltz. Winner joins Alan in the field for a day of photography. • One (1) medium sized framed image (31" x 41 ") • Two day (2) three night (3) stay hotel accommodations for two (2) (double occupancy) o Promotion to be featured on Facebook, Twitter, Instagram, Pinterest, CVB Website, and through a link to the Alan Maltz e- commerce website. • Social Media: • Facebook: • Increased page likes to over 7,695 Likes • Continued Engagement growth • YouTube: • Updated videos • Twitter: • Continuously researching people to follow • Overseeing Twitter content PRODUCTION NOTES October 28, 2013 Tourism Staff Reports 10 a -g 7 oa , �kjAnoldantct t • Travel Channel /Twelve02 Productions — tv series The Travel Channel's program, History Hotel, which celebrates unique .stories of the past at some of America's historic B &Bs, shot an episode featuring the Everglades Historical Bed &Breakfast with Spa in Everglades City. • Top Gear US — tv series Based on the incredibly popular BBC show, Top Gear, features Tanner Foust, Adam Ferrara and Rutledge Wood racing coast -to -coast in high -end luxury cars. The production company shot throughout Collier County and in the City of Naples. This type of a project involved a great deal of logistical coordination as it encompassed a number of Florida jurisdictions. See MEDIA • Nickelodeon /Viacom /New Games Productions — tv special Shot on Barefoot Beach - "The Surfers for Autism" project will air as part of The Teen Nick HALO Awards on November 17th. The segment profiles teens that have given of themselves to better the lives of others. The live show, hosted by Nick Cannon, initially is televised on Nick @ Nite, but will be rebroadcast on Teen Nick and Nickelodeon in the weeks following that date. Scheduled presenters are Justin Beiber, David Beckham, Tyra Banks, Emma Stone and others. WORKING LEADS October 28, 2013 Tourism Staff Reports 10 a -g 8 V@i c6 r- ;aat-s f. • BioTherm — tv commercial • Sony Television — tv series Initial NY /IFP inquiry looking for beachfront inn for FX serial • 25 — working title indie film Initially met in July with writer /producer. Some casting completed. Assisting with locations- December projected start date. Pre -pro meeting: 10 -21 -13 • SON — indie film Nov.2013 start date - Assisting with local crew and locations • Peter Anthony Group — indie film Nov. 2013 start date • Let It Play Prods — indie film Met up at IFH' with director, Nov. 2014 start date possible ■ Debbie Krilich Prods. — still shoot Chicago producer seeking lifestyle images for upcoming campaign ■ SSR Productions — tv series • Selection Productions/ Miami — tv commereialHigh end cosmetics seeking beach locations ■ Valencia Motion Pictures — indie film On hold until Fall "13 • Jim Davis project — indie film LOIs for prime roles in place, financing pending • KCS Prods. — indie film Preliminary casting has begun OPERATIONS ■ Issued film permits • Location library upload • Lead /inquiry response October 28, 2013 Tourism Staff Reports 10 a-g 9 9@ N AJA % MAre,a Esi u�t • Monthly Revenue Tracking Followed -up with activity worksheets to clients Recorded data • Client Management • - Opened a production file for each inquiry • Create content for social media (Twitter, FaceBook, LinkedIn) • Finalize plans for final Film Florida Forum MEDIA • Naples Daily News • WINK -TV The filming of Top Gear generated a lot of community interest including an article in the newspaper and an on- camera interview with the local CBS affiliate Fitt......................... .r3£3ijest eees.ccrrlinews /201(.3 0CV14.,` S ep.::g�sr- i;r1 z�Eesday_alai�g- shutdown- east -tra i htt.p :Uwww.t it) K news. con Enter'minmenti2c013 10-15LTo Gearjct. record -on- Naples streptch -o -US 41t,,, J177« ,tTDA4 MEETINGS I CONFERENCES ' Met with Director of Visitor Services, Lee County VCB Discussion on upcoming Tourism Week activities • Film Florida Legislative Committee Fourth state forum on entertainment incentives is set for Nov. 6 at the State Capitol. It will be held in conjunction with a presentation Film Florida has been asked to make in front of the House Economic Affairs Committee. October 28, 2013 Tourism Staff Reports 10 a -g BMX State Event, Feb 2014, 900 visitors, 450 room nights, $ 135, 000 direct spending. Paradise Coast Paddlers Festival , April 6, 2014, 100 visitors, 50 room nights, $30,000 direct spending. September Totals 2050 visitors, 1250 room nights, $502,500 direct spending. Development Activities Held meeting with Patrick Ruff of Naples Pathway Coalition. Discussed opportunities for future events and promotion of NPC. Attended marketing round table event at Artis Naples for review of the 2014 Marketing Plan and tour of the Baker Museum. Assisted Paradise Coast Paddlers with making plans to move event to Sugden Park, event too large for Isle of Capri and will bring 300 — 500 people to the park and feature demonstrations and kayak, paddleboard vendors and instruction. Met with Barron Collier staff and lacrosse coach to compile and submit bid to host the 2014 and 2015 Florida High School Lacrosse Championship. Event would bring top 4 lacrosse teams in boys and girls for semifinal and finals. Graded candidates and conducted interviews for Sports Marketing Position Met with Buzzy Ford, Paradise Advertising and Lesley Baker to discuss Golf initiatives and giveaways for upcoming golf events including CME LPGA tournament. Met with Naples Triathlon, Naples Velo and Gulf Coast Runners Club representatives to discuss running and cycling events Worked with Sports Council to set up hotels for Elite Events Mud Run at Florida Sports Park Assisted Gulf Coast Showcase Basketball tournament at Germain Arena with finding practice courts and space to repaint the basketball floor. October 28, 2013 Tourism Staff Reports 10 a -g 11 4.,. ,j, a \4,, A . t�srx�t Followed up with Scott Spencer and Naples Cup tournament staff. Event brought 67 soccer teams in August. Found date for Lacrosse tournament for May 2014. Tournament will be run by Madlax Lacrosse and 40 -60 teams anticipated Reached out to Coordinator of Interscholastic Athletics,Jo e Kemper, and Athletic Directors of all local Collier High Schools Used social media to solicit volunteers for Marco Island Triathlon and Surfers with Autism event. Met with Florida Fire Soccer to tentatively book 2014 dates for Region C and State Cup rounds. Discussed date options with Lax Blast Lacrosse. Tentative date for December 2014. Event will bring 30 to 40 girls lacrosse teams. Discussing event with interested Triathlon group looking for 2014 date. Met with Parks and Recreation staff to discuss upcoming events and requests. Promoted Florida Department of Environmental Protection series of 5Ks the "Real Florida Series" including race at Fakahatchee State Park. Assisted with hotel and sponsors. Developed Collier County Sport marketing handout for tradeshows. Met with Paul Nick of Florida Fire discuss October Shark Shootout, assisted with comp rooms for officials and team check -in. Assisted Surfers with Autism event to find venue for past event party for October event. Event brought 120 participants and over 500 people to Barefoot Beach tile: eta PRi is N A i f s- t one j :` tid � HIGHLIGHT OF THE MONTH: October 28, 2013 Tourism Staff Reports 10 a -g 123(��,�4,r4 4i��ceRisiafl +I Travel Bulletin North America Showcase, London, UK, 16th September This month saw the Travel Bulletin North American Showcase, attended by OMMAC at London's Intercontinental Hotel, The aim was to successfully promote North America as a holiday destination to the UK high street and holle based travel agents through an evening of intensive networking sessions before exhibitors and agents enjoyed an evening dinner, entertainment and competition giveaways. A qualified 62 travel agents attended on the night and we enjoyed one to one interaction with each of them. Please find the guest list as a separate attachment. We are following up with Travel Bulletin to get the postal address for attendees so that we can send them our latest collateral. A video of the event can be found here: Travel Bulletin NA Showcase Video Lydia Gard, Conde Nast Traveller Press Trip, 24th September We have secured a press trip for Lydia Gard, who is writing a two page feature on family adventure for Conde Nast Traveller. This high end travel publication is a perfect target audience for Paradise Coast, so we're delighted to have secured this opportunity and look forward to the resulting coverage. Lydia departed the UK on the 24 1"' September to spend a week in the Paradise Coast, experiencing Naples, Marco Island and family adventure in the Everglades. She is being hosted at The Edgewater Beach Hotel. MARKET UPDATE: British tourists "more adventurous moving into 40s ". Today's 45+ traveller is more adventurous and cultural when going on holiday than they were in the 1980s, a new survey has found. Research with 1,000 people aged over 46 told the Past Office they are now more likely to try local cuisine or learn a language before jetting off on holiday. Half (51 %) are more adventurous than they were in their twenties and 56% are happy to go away from the typical tourist trails. More than double are also happy to go it alone now too, with 66% happy to take a solo holiday although 61% are looking for love. Online booking capabilities were voted as the biggest advances in the last 30 years (54 %) and around 45% said they craved' a one -stop shop to get essentials such as insurance, passport and travel money. First Google Glass tourism promotion kicks off. Tourism authorities at The Beaches of Fort Myers & Sanibel have become the first to use Goode Class t chnoloc for a tourism marketing campaign. The Floridian beach area saw 1.3 million people create 17.9 million social media impressions in four days earlier this month when five bloggers, writers and authors visited the area under the #FindYourlsland hashtag with the new glass technology. Google Glass is a pair of glasses that show users various information through the lenses. The glasses can also allow the wearer to take photos and video and share them on social media October 2O.2015 Tourism Staff Reports 1Oeg platforms byvoice command. The five ambassadors showed the region's natural beauty, history, outdoors, art and culture and culinary offering through a series of challenges. Potential tourists participating had the chance to win m holiday t0 the area or d pair DfGOOg|8 []|d5gU5 when they become available inZO14. Norwegian to put DreamnXinenson US routes. Norwegian has announced it will use its Boeing 787 Drearn|iners on routes from Scandinavia to the USA. The new aircraft will be used on flights from Stockholm to Los Angeles and San Francisco; Copenhagen to LA and New York and Oslo to LA, San Francisco and (}r|mndo. The new routes will launch in spring 2014 following its Fo|t Lauderdale route|ounchesthioNovember, "I'rn very happy tDannounce the launch of three new intercontinental destinations. The major traffic streams currently g0 between the US and Europe and there's great demand for high quality flights 8ta low fare between the two cVnUnents,''said Norwegian's CEO Bjorn Kjo5. "So far the response to Our New York, Bangkok and Fort Lauderdale routes has been trennendous. Most of our flights have been fully booked over the summer,''headded. Thomas Cook confirms Flybe partnership. Thomas Cook has confirmed a partnership with F|ybe that will Open up long-hau| routes ho regional airports across the UK via the operator's Manchester hub. Thomas Cook Airlines hinted at partnership earlier this year but has today confirmed the details of the deal. It will mean that customers can fly from Aberdeen, Belfast, Edinburgh, Exeter, Glasgow, Inverness, Isle ofMan, Norwich and Southampton to Manchester to connectvvithThonnas Cook flights to the Caribbean, Florida, Las Vegas, Mexico and Goa. Connections toSanford in Florida (Vionday,Tu8Sday, Wednesday and Friday) and Las Vegas (Wednesday) will be available with cedy morning F|ybeconnecting flights. A new Las Vegas flight on a Friday starts on 2 April 2014, From 39 March 2014, Thomas Cook Airlines launches flights to Orlando Tnternational, with same-day Flybe connections available on Tuesday, Thursdays and Saturdays and with an additional departure on Wednesday from next summer. From MarcU2O14 Thomas Cook will introduce its first Sunday Florida flight from Manchester. MARKETING /SALES /PROJECTS & ACTIVITIES: October 28, 2013 Tourism Staff Reports 10 a -g VISIT USA's Committee Ireland meeting, London, 181h September • Visit USA held their recent committee meeting, which took place on 18tr' September at the US Commercial Services Building in London. There were 4 executive board members present and 10 Visit USA members present to discuss trends within the Irish Market. • Feedback from tha meting sE iovis that January /F=ebruary 2013 has seen an increase in visitor numbers year on year. The rest of the year is showing good signs of growth. Ireland for the month of March was up 17.1% - so year -to -date figure is now up 10.4 %. Visit USA Travel Planner • OMMAC worked with BMI Publishing to update and amend the information listing on Paradise Coast for the annual Visir USA Travel Planner • "r xvei Bulletin has recently coy °,tacted OMMAC to request any new announcements io'iovving on from the North American Showcase event to include new destinations, product additions, special offers and training, as they are looking to highlight this in their upcoming issue. OMMAC will follow up and provide any news content which might be relevant for the publication. • °- Tour operator'Amerigo' contacted OMMAC to request details for an airboat company located between Sanibel & Key Largo that could offer an upscale service for a private tour for a group for 8 people. As this was out of our region, we were still able to offer assistance and provide appropriate contacts for a company that has water transportation between Ft Myers / Marco Island & Key West and we have also passed this request to our colleague looking after the Sanibel area. International Golf Travel Market, Costa Durada, Spain, 11th — 14th November (I GTO) OMMAC has confirmed their attendance at this year's IGTM awards and is absolutely delighted that Paradise Coast has won the award for 2014 Golf Destination of the Year for North America. OMMAC is currently in preparation for the Awards Ceremony on Thursday 14t" November and in the process of obtaining a short video of our destin Lion, vvhicah v ill t;e shown on announcing the winner during the ceremony. World Travel Market, 4t'— 7" November 2013 October 28, 2013 Tourism Staff Reports 10 a -g OMMAC have begun pulling together a target list for tour operator meetings to be scheduled at World Travel Market. Once agreed, we will send meeting requests to relevant operators and begin pulling together an itinerary for the week. We have also been liaising with Visit Florida to ensure accommodation is booked at The Arch Hotel for lack and Walter. Tour Operator Research Meetings, 7' — 8"' November 2013 OMMAC are in the early stages of pulling together a draft schedule for tour operator /travel agent /media research meetings following WTM. We are looking to pull together a two day schedule including breakfast, lunch, afternoon and dinner meetings with key players in the UK market for Paradise Coast such as Virgin Holidays, Expedia, North America Travel Service, Bon Voyage, Trailfinders, Virgin Atlantic, British Airways, Brand USA and Visit Florida. TRADE MARKETING/ PROMOTIONS Gold Medal — OMMAC were approached by tour operator Gold Medal about participating and putting forward marketing funds towards the company's standalone Florida bruchure. Lj4diorLunat6y due to being at the close of the financial year end, we have declined the opportunity, but we are initiating conversations and looking at ways we might be able to work together in the future. • Funwy — Funway Holidays sent through a proof of Paradise Coast's two page feature in their upcoming brochure. OMMAC have supplied copy changes and amends and we are awaiting a final version of the feature. • Destination Golf advert — OMMAC liaised with Destination Golf over supplying an online advert for. their Florida emagazine. We are reusing last year's copy but they have agreed t1rat we cal, r.hange the advert following tGTM. This way we can tailor the advert to the 1AGTO A :~ward t. • UK Golf Guide — OMMAC liaised with head office to supply a full page advert for the UK Golf Guide. October 28, 2013 Tourism Staff Reports 10 a-g 16 `4 jj iti yto wf +And PUBLIC RELATIONS AND SOCIAL MEDIA ACTIVITIES: CONTACT ACTIVITY RESULT Conde Nast Traveller OMMAC is liaising with Travel dates: 24th Sep - 3 d October. Lydia Gard, a writer for Lydia Gard departed London on 24th Lydia Gard glc:,ssy high end travel September for a week -long adventure „ou lication, Cond_- Nast dith her family in the Paradise Coast �i raveller, which has a region with a particular focus on the circulation of 78,400 and Everglades. has a very targeted demographic for Paradise Coast. Visit Florida OMMAC met with the Visit We will liaise closely with the Visit Florida PP team to hear Florida team, to ensure exposure for Claire Barrett and Antonia about their plans for the Paradise Coast and will work closely with Robinson upcoming year as well as them, particularly on social media. heir WTM events and activities. JMMAC also up.ated on f��raciI , Coast ,focus for the year ahead. Social Media: Ongoing - continue to We have researched budgets for a Facebook and Twitter develop the Paradise Facebook advertising campaign and Coast UK Facebook page added these to the 2013/2014 budget and Twitter account. plan. We plan to implement this advertising campaign as we come into he key booking period. In the meantime we continue to post inspiring and posts and images through the �ncqaging otal media channels. Estimated Value Summary of Leads / Activity Lead /Activity Media — Value Potential Room Economic Impact $ Nights Travel Bulletin North 'TBC America Showcase October 28, 2013 Tourism Staff Reports 10 a -g NF t Natasallunic TOUR OPERATOR ACCOUNTS Key Accounts Tour Operator Achievement Cost FTI Established contact between Everglades - Area Tours and Everglades Adventure American Vacations Tours and the receptive Meeting Point - North America to enhance tour offerings in OAD FTI's brochures. - America Unlimited Received 2 comp tickets for the Dolphin - Explorer for Sales Manager Julia GaBmann's stay in Naples in November Benelux Accounts Tour Operator Achievement Cost Jan Doets Destination training for a total of 10 agents - in their head office on September 26, 2013 American Vacations Destination training for a total of 3 agents - in their head office on September 26, 2013 OAD Destination training for a total of 6 agents - in their head office on September 25, 2013 — Please refer to market news at the end of the report for latest news on OAD * ** Exit Reizen Destination training for a total of 5 agents - in their head office on September 25, 2013 Secondary Accounts October 28, 2013 Tourism Staff Reports 10 a -g 18 �}.a�?a� hfaa��rP�a�rt g.farr�gx� -� � ter: Tour Operator Achievement Cost Explorer Fernreisen Destination training for a total of 4 agents - in their sales office in Hamburg. Tour Consult Started the campaign by creating the $ 2000 editorial to be featured in their travel hook. Google adwords and facebook posts will follow in winter. Please find a copy of the editorial attached. Amerikareisen AT Secured participation in the marketing € 1,096 campaign in cooperation with Visit Florida and other Florida CVBs. TRAVEL AGENTS Sales calls: Total of 24 personal visits to travel agents in Hamburg Booking Assistance: Assisted 2 agency requests on tours and accommodations Support: Supported 4 agencies with information material and small give- aways for various events EVENTS Visit USA Travel Agents Roadshow • Dates: September 09 - 12, 2013 • Cities: Dresden, Berlin, Hannover, Hamburg • Visit USA booth members: Alamo Rental Car, Caesars Entertainmeni, U'ah and Colorado Tourism Office, Fairbanks Alaska, Hertz Rental Car, Hilton Worldwide, Kansas & Oklahoma, Los Angeles Tourism & Convention Board, , NYC & Company, Palm Springs California, Seaworld Parks & Entertainment, The Beaches of Fort Myers and Sanibel, Universal Orlando Resort, California • Profile /Number of attendees: 230 travel agents and agency owners in total (all 4 events) • Feedback: The agents were very interested during the events and the structure of presentations in combination with a travel mart was extremely well - perceived. Some of the agents knew the US very well, whereas others have never been there before M October 28, 2013 Tourism Staff Reports 10 a-g 19 �a��k.Altr,r��r��t and this fact made the discussions very diverse and interesting. To top of the event, Visit USA and the Brand USA invited Dirk Rohrbach to give a multi -media presentation in the end of each event. He has travelled to the US 42 times and was an authentic and likable person, who could best explain the culture of the country and people by telling stories from his trips. Visit Florida Trade Lunch (Netherlands) o Date: S�piemb(_r 27, 2013 o City. Am_tE,rdam • Visit Florida members: Greater Fort Lauderdale, Kissimmee and Hertz Pental Car • Profile /Number of attendees: 6 agents and agency owners of the travel industry & one member of the US embassy. • Feedback: As this lunch was held as appreciation event for the Dutch travel industry, the pure focus of the event was networking. Unfortunately, we experienced some last minute cancellations and thus could only gain 6 agents to attend. We were all seated at a table and consequently could only mingle grid reoc'r out to the agents not seated near us before lunch was server. If was a very good event to show presence in the Dutch market, however, due to the small amount of participants, the networking purpose was limited. Visit Florida Media Event • Dates: September 25, 2013 • City_.Hamburg • Profile /Number of attendees: 18 PR and media specialists and journalists from the Hamburg area • Feedback: Participated with brochure distribution. The feedback from Visit Florida, however, was great. The journalists were very interested a,-,d appreciated receiving a USB flash drive with all relevonf information about the regions. Some of them have already stcicd their plans to travel to Florida. Currently, Visit Florida is handling the follow -ups. DiaMonde Dinner Event • Dates: Sepfember 11, 2013 • City_ Berlin • Profile /N_imber of attendees: 22 of the most valuable and top - selling travel agents and travel agency owners in the Berlin, sourced from the airtours.business.club agencies • F_ Iclback: Most agents were acquainted with our properties and destinntions and welcomed to hear the stories behind and be rcmin:'od of each property's and region's very own USPs. October 28, 2013 Tourism Staff Reports 10 a -g 20V4,jplr' Markoi� Registrations / Preparations • Preparation for VUSA Roadshow (Sep 2013) • Preparation for VUSA Halloween Event (Oct 2013) • Registration and Preparation for Dutch Trade Lunch in partnership with Visit Florida (Sep 2013) o Regisfration for French travel agent training and trade dinner in porinershir) Ivith ,isit Florida (Nov 2013) MARKETING Type of Details Cost Activity airberlin Received a 3 nights gift certificate from the Naples Bay - Resort to be included into the raffle. Adjusted and approved cut -ins, middle offer and banner. Secured a stronger NAP presence within the campaign. Please find the copies attach(,d. Facebook Conducted a raffle of 2 shoulder bags in exchange for a - post of a nice sunset picture at Paradise Coast Facebook 41 posts: 5 #fans: 5,559 - Supercomm Resulting last monih's intensive consumer mailing, which - Mailing we have received great feedback for, we could negotiate another mailing to 200,000 recipients foc! We have adjusted the design of the mailing. You can find a coNy by clicking on ,he link below. littp://nlhc)sf.de/buslxl/paradisecoost/240913/naples.htm October 28, 2013 Tourism Staff Reports 10 a -g PROJECTS Website: Contacted once again Holiday Check to discuss possibilities to link them to our own website. Awaiting reply. CONSUMER Brochure fulfillment: 17 in total 1 support travei piC.anning HIGHLIGHTS IN 'EPT11-__t`, ,/A ER Visit USA Halloween Event, September 25 -27, 2013 Travel Agency Sales Calls in Southern Germany, September 22 +23, 29 +30, 2013 Dedicated Travel Agency newsletter DiaMonde Dinner Event in Nuernberg, October 29, 2013 Visit Florida Blog Entry announcing start of the Stone Crabs Season MARKET NE\,A!S Major Dutch tour operator is insolvent The third - largest Dutch tour operator, OAD Reizen, is insolvent, clearing the way for TUI and Thomas Cook to increase their domination of the country's holiday market. OAD declared insolvency last Wednesday and all its holidays were officially cancelled by the insolvency administrator on Thursday. Some 7,000 customers were left stranded in various destinations and other travel companies stepped in to organise their refurn home. The family -owned company grew in recent decades from a long- established coach tours company into Ire third- largest Dutch tour operator, offering a wide choice of package holidays, and also operated a travel agency chain. It was unclear whir -h factors had driven OAD into such severe financial problems but Dutch media reported that the company had high debts. OAD, with 1,750 staff, had already announced 170 job losses earlier this year. The collapse is likeiy to strengthen the position of TUI and Thomas Cook, the largest two tour operators on the Dutch market, especially in terms of consumer confidence, although smaller rivals might also be able to profit from the gap in the market. Disappointing summer sales October 28, 2013 Tourism Staff Reports 10 a -g 22 {4.1 "4,, a Mj'rz a, klanrl Holiday sales proved disappointing for travel agents in Germany this summer due to a combination of factors, according to the latest market surveys. Bookings in August were below exp- -�ciations after a weak July when the heatwcve kept cons�,mers our of gavel agencies. As a result, cumulates bookings growth for summer 2013 has slipped back to 4.1 % last month from 4.7% in July, the latest monthly survey of 1,200 travel agencies by market researchers GfK showed. Growth rates for individual months also dropped back. Bookings for August itself closed with a cumulative rise of 5.4 %, slightly behind the 5.6% increase as of end - July. October bookings are now 11.2% higher than last year, also lower than the 14% growth recorded up to the end of July. Germans are now thinking more about their winter holidays and bookings for the forthcoming season are picking up. Nearly 44 % of travel agency revenues last month were for holidays between November 2013 and April 2014 and bookings are currently 6.5% ahead of last year, according to the GfK survey. Meanwhile, the TATS monthly survey of 2,400 agencies showed a 3% fall in overall travel agency revenues in August, leaving sales down by 1.8% over the first eight months of the year. Tourism sales declined 0.4% last month while airline ticket sales were 3.3% lower, according to the survey. Over the first eight months of this year, tourism sales are up by 1.4% but airline bookings are down 2.7 %. Heatwave hits holiday br`okin:Js Holiday bookings wilted in the heat in Germany in July as consumers stayed close to home and skipped last- minute holidays in the Mediterranean sun, according to market surveys. The extrerne temperatures of 30° -35° drove Germans to nearby destinations such as the North and Ealtic sea coastlines or the Alps and kept them out of travel agencies. These Best r- ations are mostly booked direct. As a result, bookings were 5% down year -on -year, the latest monthly survey of 1,200 travel agencies by market researc! , rs GfK showed. _, o '# October 28, 2013 Tourism Staff Reports 10 a-g 23 4t.f, i, ., However, there were also other facts behind the sales fall. Bookings had soared nearly 15% during a rainy July 2012 as consumers booked holidays after the European football championships. In addition, there was relatively little excess capacity on the market for last- minute cheap holidays this summer following the collapse of Sky Airlines and Air Berlin's capacity cuts. As a result, only 9% of bookings made in Ju'y ,.✓ -r fcr .�,�r-ar'ures in the same month. Nevertheless, nearly 22 of bookir -1,11s .,r-ir i;;, /, _j,jist. As a result, summer 2013 sales are now 4.7% higher than last year on a cumulative basis. October has the highest growth rate with 14 %, but there are mixed figures for the peak months of July ( -4 %) and August ( +5.6 %). Meanwhile, early bookings for the forthcoming winter season remained strong in July with nearly 40% of bookings made for November 2013 onwards, the GfK figures showed. Lower demand was also by Ine TATS monthly survey which showed an overall 3.47o drop i-1 !rave: ,_;den %. - revenues in July. Tourism sales dropped 1.6% while airline ticket sales fell 3.470. Over the first seven months of the year, agency revenues have declined by 1.4 %, with a 1.7% rise in tourism sales outweighed by a 2.6% drop in airline ticket sales. October 28, 2013 Tourism Staff Reports 10 a -g 24 7� '' 14 i,'T� this rcd ci4nd "\ e "'i r C i\ o I 1hC Naplc,-, r FLIIIJII�-' 1'0'r IWA, Naples Marco Island Everglades CVB Detailed Staff Reports 11 Task Report 1 of 37 Created - Between 9/6/2013 - 10/21/2013 Task Assigned User: Debi DeBenedetto Create Account Name Task Type Status Due Date Closed Date Closed by User Date Contact Name 9/30/2013 American Bar Association Closed 9/30/2013 9/30/2013 Note Lee Swanson Subiect. This is a CVB itinerary site that you are oarticioatino in 10/4/2013 American Bar Association Fam Arrangements Closed 10/412013 10/22/2013 Debi DeBenedetto - planned - itinerary Lee Swanson Itinerary and site planned for site hotels and area 10/11/2013 Burke Inc Closed 10/11/2013 10/11/2013 Note Kim Hardin 10/11/2013 Conference Direct Sandrine Mailli Closed 10/11/201310/ 3 Note Subiect.• This is a CVB itinerary site that you are participating in 10/11/2013 ConferenceDirect- Mame Noonan Closed 10/11/2013 10/11/2013 Note Marne Noonan Subiect This is a CVB itinerary site that you are oaricipatino in 10/4/2013 Debi's Activity Tracking Account CVB Project Open 10/4/2013 Debi DeBenedetto Cvent and Rfp scope of work proiect submitted out to 3 vendors for upgrade to Rfps' CVB receives 9/6/2013 Debi's Activity Tracking Account CVB Project Closed 9/6/2013 9/6/2013 Debi DeBenedetto 9/22/2013 Debi's Activity Tracking Account Attend Meeting / Show / Closed 9/6/2013 9/6/2013 Debi DeBenedetto Conference Attend Connect show Milwaukee - 10 rips 40 appointments 6 min each - follow up and leads out 5 days total' 10/4/2013 Debi's Activity Tracking Account CVB event Closed 10/4/2013 10/2/2013 Debi DeBenedetto Debi DeBenedetto HSMAI Airport event attended - networking. education and local support 10/4/2013 Debi's Activity Tracking Account Attend Meeting / Show / Closed 10/4/2013 1014/2013 Debi DeBenedetto Conference Debi DeBenedetto Attend Meetina Focus show in Destin 9 -15- 9117 22 appointment with planners and events 10/4/2013 Debi's Activity Tracking Account Attend Meeting / Show / Closed 10/4/2013 10/4/2013 Debi DeBenedetto Conference Debi DeBenedetto 10/8/2013 Debi's Activity Tracking Account Followup'Call Closed 10/8/2013 10/8/2013 Debi DeBenedetto Debi DeBenedetto Follow up to 24 planners todav from Meetings focus. Get out Rfp to host 2014 and 2015 events 10/11/2013 Debi's Itineraries Closed 10/11/2013 10/11/2013 Note Jennifer Bergantino Subiect This is a CVB itinerary site that you are participating in Task is assigned to multiple people Printed: 10/22/2013 Copyright ©2004 - 2013 OSS. All Rights Reserved. Page: 1 of 4 Task Assigned User: Debi DeBenedetto Detailed Staff Reports 11 Create Account Name Task Type Status Due Date (/Date Closed by User Date Contact Name 10/4/2013 Debi's Itineraries Fam Arrangements Closed 10/4/2013 10/22/2013 Debi DeBenedetto - planned - 'itinerary Debi DeBenedetto Several hours by Debi and Michelle coordinadna this Fam with flights air tickets partner sponsor, planner communication and confirmations 10/4/2013 Destinations, Meetings & Fam Arrangements Closed 10/4/2013 10/22/2013 Debi DeBenedetto Incentives, Inc. - planned - itinerary Closed Kim Beaulieu Note planned site for planner and made arrangements with hotels 9/30/2013 Exclusive Destination Management Closed 9/30/2013 9/3012013 Note Scott Lockhart Subiect This is a CVB itinerary site that you are participating in 10/11/2013 Glencore Ltd. Closed 10/11/2013 10/11/2013 Note Pamela Perkins Subiect This is a CV8 itinerary site that you are participatino in 10/11/2013 Go Golf Events Management Inc. Closed 10/11/2013 10/11/2013 Note Dawn Donahue Subiect This is a CV8 itinerary site that you are participating in 10/11/2013 Go Platinum Transportation, LLC Closed 10/11/2013 10/11/2013 Note Brandy 011ie Subject- This is a CVB itinerary site that you are participatina in 10/11/2013 Lactalis Amercan Group Closed 10/11/2013 10/11/2013 Note Patricia Kazmierczak Subiect • This is a CVB itinerary site that you are oarti datina in 9/20/2013 Legendary Journeys Assisted Travel Agent Closed 9/20/2013 9/20/2013 Debi DeBenedetto Assisted with more destination info and sent sales kit 10/11/2013 Living Exceptionally, Inc. Closed 10/11/2013 10/11/2013 Note Mary Dee Subiect This is a CV8 itinerary site that you are participating in 10/11/2013 Lupachino & Associates Closed 10/11/2013 10/11/2013 Note Jeannette Lupachino Subiect This is a CVB itinerary site that you are oarticipatino in 9/30/2013 M Waterfront Grille Site with client Closed 9/30/2013 9/3012013 Debi DeBenedetto Fabiola Sanchez settino up site for client dinner 9/30/2013 M Waterfront Grille Closed 9/30/2013 9/30/2013 Note Fabiola Sanchez Subiect This is a CVB itinerary site that you are participating in 10/11/2013 Mississippi Road Builders Closed 10/11/2013 10/11/2013 Note Association Inc Peggy Lockert Subiect This is a CVB itinerary site that you are par}lcipatino in 9/30/2013 Naples Marco Island Everglades Closed 9/30/2013 9/30/2013 Note CVB Debi DeBenedetto Subiect This is a CVB itinerary site that you are participatina in 10/11/2013 Reliable Facility Placement Closed 10/11/2013 1`0/11/2013 Note * Task is assigned to multiple people Printed: 10/22/2013 Copyright 02004 - 2013 OSS. All Rights Reserved. Page: 2 of 4 Task Assigned User: Debi DeBenedetto Detailed Staff Reports 11 Create Account Name Task Type Status Due Date CloebWMate Closed by User Date Contact Name Aynur San Cody Short Subiect This is a CVB itinerary site that you are oarficioatino in Subiect This is a CVB itinerary site that you are paificioatina in 10/11/2013 SECCES Productions, LLC Closed 10/11/2013 10/11/2013 10/10/2013 SECCES Productions, LLC Closed 10/10/2013 10/10/2013 Note Carolyn Anderson Subiect This is a CVB itinerary site that you are parficipatina in Subiect: This is a CVB itinerary site that you are narticioatino in 10/11/2013 SECCES Productions, LLC Closed 10/11/2013 10111/2013 10/10/2013 SECCES Productions, LLC Closed 10/10/2013 10/10/2013 Note Aynur San Subiect: This is a CVB itinerary site that you are oarticibatina in Subiect: This is a CVB itinerary site that you are participatina in 10/4/2013 SECCES Productions, LLC Fam Arrangements Closed 10/4/2013 10/22/2013 10/10/2013 SECCES Productions, LLC Closed 10/10/2013 10/10/2013 Note Aynur San Subiect This is a CVB itinerary site that you are narficinatino in 10/11/2013 SECCES Productions, LLC Closed 10/11/2013 10/11/2013 Note Aynur San Subiect This is a CVB itinerary site that you are oarficioatino in 10/11/2013 SECCES Productions, LLC Closed 10/11/2013 10/11/2013 Note Aynur San Subiect This is a CVB itinerary site that you are parficipatina in 10/11/2013 SECCES Productions, LLC Closed 10/11/2013 10111/2013 Note Carolyn Anderson Subiect: This is a CVB itinerary site that you are oarticibatina in 10/4/2013 SECCES Productions, LLC Fam Arrangements Closed 10/4/2013 10/22/2013 Debi DeBenedetto - planned - itinerary Carolyn Anderson Manned fam and coordinated with hotels and transportation to host 5 clients for 3 days 10/11/2013 Singleton Events Closed 10/11/2013 10/11/2013 Note Deborah Singleton Subiect This is a CVB itinerary site that you are yarticioatlno in 10/8/2013 Smart Meetings Magazine RFP sent to partner Closed 10/8/2013 10/22/2013 Debi DeBenedetto Lucy Gonzalez 10111/2013 Technology Assurance Group Closed 10/11/2013 10/11/2013 Note Janet Dufour Subiect This is a CVB itinerary site that you are participatino in 10/11/2013 The Global Group Inc. Closed 10/11/2013 10/11/2013 Note Toni Harrison 9/30/2013 The Ritz - Carlton, Naples Closed 9/30/2013 9/30/201`3 Note Jacques Brial Subiect This is a CVB itinerary site that you are narticipatina in 10/11/2013 US- Canada MICE Closed 10/11/2013 10/11/2013 Note Ali Ghaemi Subiect This is a CVB itinerary site that you are participatino in 9/30/2013 Waldorf Astoria Naples Closed 9/30/2013 9/30/2013 Note Lisa Buss Subiect This is a CVB itinerary site that you are narticinatina in 10/11/2013 Yusen /Lutron Closed 10/11/2013 10/11/2013 Note Norm Courcy Task is assigned to multiple people Printed: 10/22/2013 Copyright 02004 - 2013 OSS. All Rights Reserved. Page: 3 of 4 Task Assigned User: Debi DeBenedetto Detailed Staff Reports 11 Create Account Name Task Type Status Due Date CIIo bMate Closed by User Date Contact Name Subiect. This is a CVB itinerary site that you are narticioatino in Total Tasks: 43 " Task is assigned to multiple people Printed: 10/22/2013 Copyright 02004 - 2013 OSS. All Rights Reserved. Page: 4 of 4 Naples, Marco Island, Everglades CVB October 28, 2013 Social Marketing Dashboard Detailed Staff Reports 11 September, 2013 5 of 37 Web & Campaigns • To make for a smoother transition from the Paradise Refined campaign, some of the Stone Crab campaign ads and videos ran one day early and converted 106 visitors to the website averaging 1.35 pages per visit • Returning visitors consumed 3,596 of total visits and increased 8.57% over last month partly due to retargeting as Paradise Refined campaign winds down Social Traffic & Analytics • 441.4 thousand page impressions across 225.5 thousand users on Facebook, a 72.5% increase in impressions with 214 thousand attributed to the launch of Facebook ads for the Stone Crab campaign on September 301h • 243.5 thousand impressions on Twitter, a slight decrease over last month; however, Twitter traffic increased average visit duration 52% over last month • Increase of 1,400 fans on Facebook and 240 followers, 112 mentions and 84 retweets on Twitter this month • 295 visits to paradisecoast.com via social referral, a 15.23% increase over last month • With recent Certificates of Excellence awarded to Collier County partners on TripAdvisor, the website received 127 visits this month, a 77.92% increase over August Email Campaigns • September eScapes received 2,073 opens, a 12.71 % open rate and an increase of 6.27% over August eScapes — a total of 53 unsubscribed; in addition, the paid list received 6,254 opens and consistent with last month • September eScapes also earned a 10.71 % click through rate (CTR) and increased 11.67% over last month; furthermore, the paid list received a remarkable 21 % CTR, a 950% increase over August with 49.33% of the clicks landing on the Fall For Fun page • September Meetings eScapes received 641 opens, a 17.15% open rate and a slight increase over June Meeting eScapes — a total of 15 unsubscribed; in addition, the paid list received 9,251, a 10.62% open rate and consistent with last month • September Meetings eScapes earned a 4.06% CTR and was just below that of July, but performed a substantial amount higher than the industry average of 2.71 %1; the paid list received a 2% CTR, consistent with last months and on point with industry averages MailChimp Email Marketing Benchmarks by Industry Go: gle-Analytics http: /tvv w.paradisecoast.com - http: /Iw .paradisecoast.com www.paradisecoast.com My Dashboard Campaign Visits Avg. Visit Duration Campaign Visits Pages / Germany 1,206 Visit spring- campaign 215 3.47 Stone Crab Festiva I 49 1.41 Paradise Refined 44 2.05 Wackos 27 1.37 July 2013 Newslett 21 2.76 er 59 00:01:38 Give Me a Break 16 1.25 Paradise +Refined 14 4.21 Stone Crab Seaso yahoo 16 2.51% 14 1.36 n t. co 12 retargeting 9 7.00 paradise refined 3 2.67 Sep 8 Sep 15 Sep 22 S... Traffic Types (not set) spring - campaign �1 Stone Crab Festival Paradise Refined Wackos Other Mobile Visits Mobile Visits by Traffic Type organic direct talc referral Other Avg. Tirne on Site Avg, Visit Duration 00 05'00 oc t1z sn Go to this rem October 28, 2013 Detailed Staff Reports 11 6 of 37 Sep 1, 2013 -Sep 30, 2013 Sep 8 Sep 15 Sep 22 Se... Time on Site by Country Country / Territory Visits Avg. Visit Duration United States 13,165 00:02:50 Germany 1,206 00:02:49 Canada 564 00:03:31 United Kingdom 499 00:03:27 Switzerland 109 00:03:47 Denmark 93 00:04:32 Argentina 64 00:03:58 Netherlands 59 00:01:38 Brazil 56 00:03:26 France 47 00:02:44 Sep 8 Sep 15 Sep 22 S... Conversion Rate by Source Goal Source Goal Conversion Completions Rate google 220 3.09% (direct) 141 3.71% cityofmarco 49 5.87% island.com naplesgov. 17 6.25% com paradiseref 16 8.56% ined yahoo 16 2.51% bing 15 2.18% t. co 12 21.43% email.para diseadv.co 9 34.62% m operationin g 2.20% box.net e. naly is hftp:llwww.paradisecoast.com - http:llwww.paradisecoast.com www.paradisecoast.com Campaigns of Visits: 2.5',:2 Explorer Site Usage Visits 120 60 s,:p c Campaign 1. spring - campaign 2. Stone Crab Festival 3. Paradise Refined 4. Wackos 5. July 2013 Newsletter 6. Give Me a Break 7. Paradise• +Refirled 8. Stone Crab Season 9. retargeting 10. paradise refined Sep 15 Visits Pages / Visit 419 2.82 %of'rotal:2.56% Site Avg: 3.54 (16.444) (- 20.54 %) 215 3.47 49 1.41 44 2.05 27 1.37 21 2.76 16 1.25 14 4.21 14 1.36 9 7.00 3 2.67 0 2013 Google Avg. Visit Duration 00:04:38 Site Avg: 00:02:52 (61.20 %) 00:07:49 00:00:58 00:00:27 00:00:52 00:01:37 00:00:20 00:04:52 00:00:48 00:03:38 00:05:40 Go to retort October 28, 2013 Detailed Staff Reports 11 7 of 37 Sep 1, 2013 - Sep 30, 2013 Sep 22 % New Visits 29.59% Site Avg: 78.10% (- 62.10 %) 12.56% 71.43% 61.36% 51.85% 14.29% 31.25% 21.43% 21.43% 0.00% 33.33% Sep 29 Bounce Rate 58.23% Site Avg: 47.29% (23.13 %) 47.44% 85.71% 54.55% 77.78% 57.14% 75.00% 71.43% 78.57% 33.33% 66.67% Rows 1 - 10 of 15 http: //w .paradisecoast.com- http: //w .paradisecoast.com www.paradisecoast.com Network Referrals Don't show education messages. ".!; of visits: 100.00 14, Social Referral Visits via Social Referral 30 sm Sep 8 All Visits 1,000 500 .._ Sep 15 Go to this report October 28, 2013 Detailed Staff Reports 11 8 of 37 Sep 22 Sep 1, 2013 - Sep 30, 2013 Sep 29 Sep 8 Sep 15 Sep 22 Sep 29 Social Network Visits Pageviews Avg. Visit Duration Pages I Visit 1. TripAdvisor 137 709 00:04:05 5.18 2. Facebook 75 164 00:01:17 2.19 3. Twitter 62 156 00:02:51 2.52 4. Blogger 9 16 00:0103 1.78 5. Pocket 5 19 00:01:23 3.80 6. Pinterest 4 14 00:03:15 3.50 7. paper.li 3 4 00:00:08 1.33 Rows 1 - 7 of 7 © 2013 Googie October 28, 2013 al'ff X71 �Cqol� M7, Naples, Marco Island, Everglades - Paradise Coast FAN GROWTH 6.87k Total Likes, and 1.17k people talking about this New Fans 1.4k 200 100 0 0 2.5 5 PAGE IMPRESSIONS Impressions 441,4 10 by 225,510 users 150k. 100k 50k IMPRESSION DEMOGRAPHICS Here's a quick breakdown of people engaging with your Facebook Page AGE & GENDER TOP COUNTRIES TOP CITIES 13-17 210.2k 1,3k/ 2,5k 18-24 0 a WE 41 150'9 5.6k? 12,4k 25-34 It's 5- 11 .Ok / 22,5K 35-44 Orlando, FL 22,8k / 34,9k 45-54 1.4k 21,5k 32,Fk 554 Switzerland 19.3k 33.9k Fort Myers, FL 4.4k Sep 9 Sep 16 Sep 23 Sep 30 PAGE IMPRESSIONS Impressions 441,4 10 by 225,510 users 150k. 100k 50k IMPRESSION DEMOGRAPHICS Here's a quick breakdown of people engaging with your Facebook Page AGE & GENDER TOP COUNTRIES TOP CITIES 13-17 210.2k 1,3k/ 2,5k 18-24 Germany 5.6k? 12,4k 25-34 14.2k 11 .Ok / 22,5K 35-44 Orlando, FL 22,8k / 34,9k 45-54 1.4k 21,5k 32,Fk 554 Switzerland 19.3k 33.9k " I , - 0 A United States 210.2k Miami, FL 16.0k. Germany 4.3k Naples, FL 14.2k United Kingdom 1.6k Orlando, FL 9,7k Canada 1.4k Tampa, FL 8.5k Switzerland 502 Fort Myers, FL 4.4k SHARIN" STORIES 750 500 250 0 October 28, 2013 Detailed Staff Reports 11 10 of 37 by 7,025 Users s \� Sep 9 Sep 16 Sep 23 Sep 30 BY DAY OF WEEK AVG TOTAL Sun SHARE TYPE 147.6 8 Page Post 7,Ok -N Fan I Ak Mon oj _�� 462.6 User Post 26 Tue ■ Mention 1 Sep 16 Sep 23 Sep 30 BY DAY OF WEEK AVG TOTAL Sun ;M, AN N, 147.6 738 Mon oj _�� 462.6 2.3k Tue 25-34 479 1.9k Wed 11,21111M 219.5 878 Thu on= 196.8 787 Fri Wow" 242.8 971 Sat. 194 776 SHARER DEMOGRAPHICS Here's a quick breakdown of people creating stories on your Facebook Page TOP COUNTRIES United States Germany United Kingdom Canada Brazil AGE & GENDER 13-17 English (United States) 61134 18-24 German (Germany) 73 / 199 25-34 M 198,1538 35-44 son 307 / I .Ok 45-54 Spanish (Spain) 548 1 1.3k 55+ 573 11; 1,7k TOP COUNTRIES United States Germany United Kingdom Canada Brazil TOP LOCALES 6.Ok English (United States) 5.8k 152 German (Germany) 162 79 Spanish (umbrella locale) 151 53 English (United Kingdom) 151 32 Spanish (Spain) 41 '- t , 0,1 I o U ' 'lle conlon! you BY STORY TYPE HE Reach People Talking About This Engagement CONTENT BREAKDOWN A breakdown of how your individual posts performed October 28, 2013 Detailed Staff Reports 11 11 of 37 AVG TOTAL 3.23k 125.83k 144.05 5.62k 10.15% 9,43% DATE POST REACH ENGAGED TALKING LIKES COMMENTS SHARES ENGAGEMENT 09/301113 [Photo] 524 45 18 18 -- — 8,59% 09/30/13 Cool photo from TheTwinEagles Club, 1,5k 175 76 69 8 6 11,64% 09/29/13 Great video from ABC 7's weekly progr... 472 38 10 10 -- 8.05% 09/27/13 Rookery Bay National Estuarine Resear ... 728 39 23 22 1 1 5.36% 09/27/13 Bellasera Hotel #LoveFL #Paradl:seCoa ... 2.0k 288 117 101 11 12 14.21% 09/27/13 Congratulations to Alan S. Maltz, "he... 1,6k '184 103 102 3 8 11,33% 09/26/13 #ParadiseCoast Photo of the Day: Gor... 2.9k 425 224 199 13 33 14,65% 09/25/13 The countdown to #NaplesStoneCrabFest... 2,9k 349 166 134 31 37 12,18% 09/24/13 Who's ready for some seafood tonight?... 1.1k 93 43 40 3 4 8.74% 09/24/13 Congratulations to The Naples Beach 11... 1,6k 194 88 83 3 8 11,83% 09/24/13 Congratulations to The Naples Beach H... 417 34 15 14 -- 4 8,15% 09/23/13 Just had to share this photo from The... 2.Ok 206 94 84 3 14 10.34% 09/21/13 Great photo from Capt Ron's Awesome E... 16.1k 1.3k 567 520 33 62 8.2% 09/20/13 #ParadiseCoast Photo of the Day: The ... 1,6k 209 97 87 6 12 12.71% 09/20/13 The new entrance to the Conservancy o... 1.3k 148 65 60 4 9 11,75% 09/20/13 Snook season is now open in Southwest... 1,1 k 133 51 41 7 7 11.58% 09/19/13 This Saturday, it's the last concert ... 1 A k 121 38 34 2 6 11.05% 09/19/13 #Marco Island's #Dolphin Explorer "ci... 925 56 29 26 1 3 6.05% 09/18/13 During a visit to #ParadiseCoast, yo.., 714 76 15 12 3 3 10.64% 09/17/13 #ParadiseCoast Photo of the Day: The 1,6k 219 105 91 9 17 13.72% 09/161113 Even when a storm is rolling in its s.- 111k 836 429 394 30 45 7.54% 09/16/13 How about lunch at The Counter, Nap[.., 1.9k 183 63 57 8 6 9,56% 09/15/13 Happy Sunday from #ParadiseCoast, 1.8k 183 107 99 3 17 9.99% 09/14/13 Thanks VISIT FLORIDA Beaches & Advent... 1.1k 121 68 64 3 8 11,02% October 28, 2013 ae f3 TWI zcm" ot 30, "0 1 "Oln HC .;;3 ENGAGEMENT 75 NI,y 13("111- •il", TV-YEETING BE� IAVIOR Conversation Updates Nam E x;,,, I i nc, T/ • PUBIL I -K IN I DvI as 0 c, i -n i a i DAILY , "Al OUTBOUND TV'VEET C(I)NTENT 39 Plain -N 8 2,577 @ Mentions 74 @ParadiseCoast total followers -,\ ParadiseCoast 263 connections Messages Sent 75 V made in this time period Messages Received 78 New Followers 186 Clicks 3,650 You Followed '141 Retweets 36 HC .;;3 ENGAGEMENT 75 NI,y 13("111- •il", TV-YEETING BE� IAVIOR Conversation Updates Nam E x;,,, I i nc, T/ • PUBIL I -K IN I DvI as 0 c, i -n i a i DAILY , "Al OUTBOUND TV'VEET C(I)NTENT 39 Plain -N 8 Loggerhe&d And they're off! Only one more rr ends! More info at marinelife.org, 5=Viewph-4 ParadiseCoast ,'ISlaPIesS,oneQ-a,bFes*L can't cor Nap�esHlstSoc: � ParadiseCoat, it! (drooling now ParadiseCoast The e r ,,Raplesfl welci with a parade after a re-masterin pic.twRter.com/xLehVoBt3w (9 View photo Paradise Coast mappingmegan �� BBSavannah welcome! Looking forward to this 0 View conversa-li on a 0 Paradise Coast The NPAarcolslai,-�d Historical Sol, Garib►ean" from Dr. Paul Dos,al pdosa I I TW I TT i", U; "I All i k 806 n @ParadiseMeeting total followers Paradise Meetings 8 connections made in this time period New Followers 17 Z"112 You Followed 0 ....................... ..... ..... October 28, 2013 (2e V5, St e 3, 3 Ca) Mentions 12 Messages Sent 46 Messages Received 6 Clicks 7 Retweets 7 ENGAGEMENT54 TV E E r i G B E. AV! 0 R New (-�Ontacls %D—TBOUNJ WJEET CONTENT T 10 Pk:r; .,Xt % 33 10 5 Paradise Meetings BBSavannah 'welcome! Looking forward to thi� 0 View converswicr, Paradise Meetings, :Paraa4isamw- Fresh air meets fresh thinking alc , ParadiseCoast: bitly/zql 7Zc -"E Megan Claire ampinpme- qan Adventure Speaker SeriesFREE welifitadventure!L-peaker.eventbr'i, napt-eschambe, r tyy ParWI-se Meetiri�_Is View sumrnary Paradise Meetings [photo) You and your meeting art welcome try the Para die Coast! *i View pear: Paradise Meetings The Fashion for Her FashionSh( the Ritzt.,aritur in Na pie st] bec �),-,J,yll 78LQ3N Paradise Meetings 'Faradlsedvlee Food booths, live entertainment, at this year's " Nap[esStoneCrabjl pgr T T Qctober fq P 608 @ Mentions 10 @ParadiseDeals total followers ParadiseDeals 7 connections Messages Sent 43 made in this time period Messages Received New Followers 19 Clicks You Followed -1 Retweets 9 K E V MY SOCIA: ENGAGEMENT 64 ------------ ( r%, tes UWAI�� ARM W New C,., Ex;sfina -va ls , pgr T T ParadiseDealls 50% off tickets at the ONaplesZc bit.ly/1 9wSQ9i,,#z,00 #Naplesff ft Ex rwi d Pa-radiselDealls -Piiradtsc-Deals $335 for a Romantic #Beath Rel bit.ly/,y2yHs5 Warcollsland #dea - --'D" '', ParadiseDeals Paradisa(- leak- Naz�� '4�� Tranquility for two. Discover the t t-T Fj**. # Pa radise Coast: bit.ty/yxZUmo ej Para4cliseDealls PM:watiiseD--a,,, $260 for 2 night stay, full clay bae Bayfront Inn 5th Ave in #Naplesf] N'441r% co ParadiseDealls Pwa dl. aDeri!<, S50 nightly resort credit when yo -#NapIesStoneCrabFest Oct. 25-'e c7xpar)'�j co ParadiseDealls tMaplesHistSoc Happy to hear il all weekend:) 0 View conversation - C ParadiiseDealls CNaplesHistSoc Thanks for the F 0 =2= fnr #Nan1PqSfnnP('.rRhFqst? October 28, 2013 e St e j�G 3 733 @ Mentions 2 total followers Im@filmingparadise Filming Paradise 0 connections Messages Sent 2 made in this time period Messages Received <• New Followers 12 `� Clicks I You Followed ..3 Retweefs 0 Redskins Pusha T Pandora Syria Q, 20,1 v Reg Adver! lqk Filming Paradise There will be plenty of footage to 'NaplesStoneCrabFest! Bring yo ri d 1511mingParadise Plenty ofopportunity forextras In weekend! Where would you setu -,w FilminqParadise . flimingparadise � 'r 10,000 islands to ,film in 1 click: Filmingftradi,se 'vlark Donne Thanks for the RT film along -rSWFL? FillmirmParadise �,itrningparadise Florida tourism getting into reallty montrealgazerte,,corn/travr-l�'Flori E X;ki f: I d FilmingParadise 'KcL, cwh ,,.NatGeoNewsWatch for sharing * View co nversalion KCBCWK wh Have No Fear and Litter Not. Sta, ,,AatGeoNe Watch Face to R, rin-nAtnp,n, nnrr)/1.9Y4ntG2 October 28, 2013 5e fe set 3 o X4,A 363 @ Mentions 6 @athleteparadise total followers Athletes in Paradise 4 connections Messages Sent 3 made in this time period Messages Received 7 New Followers 6 Clicks 3 You Followed -2 Retweets 0 o X4,A Popular e n C' S Trends - #Rays # RAWt #ttot #C omrnoi �, i,,, Red,ski ns Pushy T Pandora Syria 0 2013 Twq, , 't j Blog -,,JrCeS Jobs Acit, 13 Athletes in Paradise , atn e' %, ire t The Marcols!arcj Triathlon kicks rnarcornarriott wl a 1/4mi swirr Ex4xand bd Global is, .-o,,,,,o, GUIt StShov,,case on Nov 25 -Wad dorfNa pie s, ereVVe-ome pic.twilter.com/c Michele Lorlto-Chase arhloeterparadis-,a You're welcon awesome content. : ) NaplesSt =wee, b� A -, rt lfrt, ets 1 r i P< r a, I i r2 2013 cc-, n,,, ersar I o n Athletes in Paradise ',athle,.P.Para I ghostexecutivc-,, Above!BoardF 04 Thanks for includli Naples,&oneCrabFest! ,P 'Vi x-,�4 + rarsa, i 4. -i Athletes in Paradise Ott -iietapar.-i [video) Gongrats to elite eventsr Duathlon and 1 Ok run last weeke kbm fZ lia View me Michele Lorito-Chase Inside today's SW Florida Daily: September Escapes Sent to 16,534 unique subscribers in Consumer Escapes 2,073 Unique opens 222 Bounced couldn't be delivored 14,239 Unopened Open rates are. only est�nwites people clicked o I i.96010 dick ra,L(Il clicks per person 1 ot oil tn(,,5�e vvno dicked, Link (URL) www. paradisecoast .corri;e:vents /fall_ for I'Lin October T Detailed f j.013 A, J913 at 8:01AM 22 of 37 S� 4, 12.71% Of x111 lecOerits Opened °;o far 11.96% chi kad a link (248 people, 0.32% �Jns >ubscribed (53 people; 4 oeoolt> marked it as sparn (0.02%) 3 slFares zj<:j-os,, Facebook, Twitter & email "N total clicks 'Aade by I.IB people didn't dick is MNVY. of all those Who Opened www,paradisecoast.com/cms/d/dining. php paradisecoast. bookdirect .net/booking, „resuits.php 0 t wk Click", f(:.f rvsi day Unique Total 64 63 6 39 30 22 20 14 13 11 www.paradisecoast.com/events/moreinfo.php?id=26046 www. facebook.com /'TheParadisecoast dommomm paradisecoast .bookdirect.net /booking_r... = &sort%SBdist%5D = &page =0 &view = listview dwmmw www. paradisecoast. corn /events /rTioreirifo.ptip ?id =21409 www.paradisecoast.com/-,iewsletter/ October 28, 2013 6 Detailed Staff Reports 23 of 37 September Meetings Escapes Sent to 3,923 unique subscribers in Meetings Escapes October Detailed VtJW4J�, 4913 at 2:30PM 24 of 37 * Opens anti ♦ Link CJi<:kF ftw firF;l: &jy a 641 Unique opens 3,t121 total to date, 0 186 Bounced 4, 11�,,) couldn't. o,,- a 3,096 Unopened "t,on rate s nnly people clicked ;vlrq) v.0 , 4,06% t,k rivk,�, clicks per person 17.15% of all recipients opened so far 4.06% clicked a fink (26 people) 0.4% unsubscribed (115 people.) 0 : n1arked it as sparn (WR") 0 total clicks Made by 2.6 People didn't click 95.SWyo Of all tfK),,(' WhO www.paradisecoast.c.om /erns /d! priv«xy....policy. pl i p www.paradisecoast.com /meetings /newsletter/ www.facebook. corn fTheParad iseCoast October 28, 20131 Detailed Staff Reports 11 25 of 37 October 28, 2013 Detailed Staff Reports 11 26 of 37 Americanet Travel Marketing Publications Documentation Naples / Marco Island October 28, 2013 Detailed Staff Reports 111 27 of 37 1. POSTCARDS FROM FLORIDA postcardsfromflorida.tumblr.com Media type: Live travel blog Entry dates: July 28 (Hilton Naples), July 29 (thought on Naples), July 29 (Marco Island) Contents: Day -to -day travel reporting, visit reports, impressions and photos Americanet Publications Documentation Naples and Marco Island 09.23.2013 2. TWITTER twitter.com /Americanet Media type: Social media Entry dates: July 28-30 Contents: Several mentions, picture sharing Ameri::anet Fier tail Beach, o near "'Al today. Birds, dolphins, sun, shells, friendly people. bm Americanet Publications Documentation Naples and Marco Island 09.23.2013 October 28, 2013 Detailed Staff Reports 11 28 of 37 3 October 28, 2013 Detailed Staff Reports 11 29 of 37 4 Arnericanet .tack r bas�can n �- iog al Id arn"fed at y lepiaceu C aribbean Paradise "K:th F londas ParadisoCoast Welcome tcs Paradise! Are you PataorssCaast Vve encourage You to pul v ur 1"'t up & enjoy Me view any chance you get ) What is the qt al of your research trip? Americanet Publications Documentation Naples and Marco Island 09.23.2013 October 28, 2013 Detailed Staff Reports 11 30 of 37 3. AMERICANET americanet.de /html /fIorida_naples.htmI Media type: Travel information website Entry dates: newly created Sep 22, 2013 Contents: General Naples / Marco Island information and travel ideas Americanet Publications Documentation Naples and Marco Island 09.23.2013 4. AMERICAN ET americanet.de/html /fIorida _ naples.htmI Media type: Travel information website Entry dates: newly created Sep 23, 2013 Contents: Practical Orlando travel tips s;. , -,: _....w. Americanet Public itions Docurnent: lion Naples and Marco Isian.i 09.23 -2013 October 28, 2013 Detailed Staff Reports 11 31 of 37 6 Hilton Aus der breiten Auswahl an Unterkiinften in Naples and Umgebung sticht das Hilton Naples wegen seiner besonderen Atmosphare and seines herausragenden Angebots hervor. Zentral inn ort gelegen, bietet das Helton Naples verschiedene Services wie ein kostenioses Shuttte zum Strand, Verie:h von Soinnenschirmen, Pahrraderri and strandartikeln, kosientose Psrkplatze and kostenloses Vv -Lan fOr Gaste. Schon beim Herevikommen beendrucken die elegante Lobby des Hotels and die geraum:gen, gemutiichen Zimmer and vier nicht die Zeft fur einen Ausflug zu emem der schonan Strande von Naples and Marco island hat, der tinder mit deco groftartigen, eleganten Pool -- inkiusive Wasserfatt emen hervorragende Alternative. ��ehr €nformat:onen: t .. October 28, 2013 Detailed Staff Reports 11 2 of 37 5. FACEBOOK facebook.com /Amer icanet.de Media type: Social media Entry dates: Sep 23, 2013 Contents: Photo and link to Naples content on Americanet.de Americanet Publications Documentation Naples and Marco Island 09.23.2013 October 28, 2013 Detailed Staff Reports 11 33 of 37 8 6. FACEBOOK facebook.com /Americanet.de Media type: Social media Entry dates: Sep 24, 2013 Contents: Recommendation / Post sharing Hilton Naples ", , fecomrnend the is v,-n G-�at P ace to Americanet Publications Documentation Naples and Marco Island 09,23.2013 g pi _R S i-R.. -i livo- -c3 a IS I - 3"m -4 4F 7 jl� El i� LS CIZ Ji 'A 8. 2 -i livo- -c3 a IS I - 3"m -4 4F 8. 4 Y o! TTourism Inc' n Envircmrr,,.e�, Gov, Rick Scott recently imnoimcci I ffinding for several ow.-iTOW I if 1) ' 1sd ii lii- tivesthat will belp prote( F hij , I d,:� 3c 'I beauty, which draws thwus (J Irf-' to the Sunshine State molt t om Tf,cL L' initiatives will have a positi,,,e mnll-,rIf:A ii: communities all over the stair,. Nearly $37 Millic—) for Springs Projects The recently announced initiatives include 10 water springs improvement piojccts. Fmaling for the springs projects %. a s lever ige,' I from a $10 Million investment fron, the Florida Families First 12;iilg,:t, ii-foi. than $1 million from Dfl) irtwent (di Environmental Protectioi , " f-Midiv,; �:u d investments front local P�"11'11o,t, I . () i. total of nearly $37 million. SpriofP DMOs Capture 44. Awards in Racier Aitv, Destination marketing home 44 Flagler Awards tLk vtiir, iii-hi J;iw 13 Henrys, the highest desi �ri;ftian. V! <11T FWRIDA announced tho Nkimiers +iriof,, the 46th iijinual Florida Govej ence on Tourism. Named for I lexii y the Flagler Awards were established io 1(); to recognize outstanding tomism rnarkr.�ting in Florida nie awards art,, open to all ii.)di_ viduals, private businesses and organizations offering a pr oduct of viu,,, that promotes tourism to or within tltc^ state of Florida. FADMO is especially proud to recognize the award-.0nidifig DYIOS, lii b- lighted in red text on pa„, 3, f ( , n hiri I ti ? opf 1,�!, � so E other? 1g•:,:r, ol, w :J1 1—:_ g e ail the Sail c aw wfv,muue rivers Cov. Rick Sroitt i111(1 KiJi""S' Bay. .r Ru,r ki,d Loog, CDM F., director of Visit fvcicornes these proje6ts and s,ws (1-1 S'IlLe 1weds to do even more, is ii ;�,00d beginning, yet only a drt ,p it Ole i m(+,j rCxcuse, t1le pun) to tole done," Loog says. "For rnvf,-11'wbo has played and fh;,,n e q.wings for over 50 confituied an pg. 2 D A 151' ,erilbr'T t orlaii,do" by R rt Skrob, (TA Go A Scott recently stopped in at the Visit Orlando offices and niet with the DM(Ys 140+ employees to get a better understanding of what destination YnaTketers like you do on a daily basis to attract customers to your conuriunitie.s. Never befiwe has there been a governor who bas so diligently sought to understand the role you serve ill Florida's economy. In June, the FADMO board of' directors resolved to commend Gov- ernor , im Scott for his efforts to prove Flor4a's econarny by investing in mar- ketinbliat attracts visitors and grows tourisin spending throughout the state. I reached out to the Florida Attrac- tions Association, the. Florida Rcstau- ralit and Lodging Association and the Florida RV Parks and Campgroijuds Association, and they each readily supported FADMO's commendation, VISIT FLORIDA provided time on the Florida Governor's Conference agc,iida so the Florida tourism indus- tn,' , s trade associations could present this commendation in person, to huge applause fi -oin those in attendance. continued an pg. 2 Creativity in Public Relatiow,; Bronze SbellabratioiI 75th Au as j,;, 4 V 'I'lic Ilen'ry. Greater 4 cX13 - Coodbye (11il Direct Marketing Bronze Nward; Ranan?-,i St.. Louis to vallailia silver tN-,vard: Visit Or!,: Marketing BroJvm, The Henry: Sterling.Resorls Stvrli!,,,,; Resorts Black Friday Sal,; Internet Advertisitio Broaze,kwa�-d� Everglade s (NB - Pa d-' ' SilverA-.var& Greater I- --odcot v CVB -- Hello Sunny:\I ig "x >j)- iV,(, The Herim. Sewhudk, "wild sitte of Orlando Mixed Media Campaign Av,;,w,& visit 10. I low NVow 20,12 CVB - Hello Sunny The Henry- Greatej, Nli,,; It's So N1110M, Mobile Marketing Bronze Award-41w 'rest -,Nlobile Silver Award, Pa>�co TOUTism Deve,`Ioprwo� Mobi NA"e"bSite The Henry. (,'Yeater- CN11B - Fork t. auderai d, Niche Marketing Bronze A-w-ard:'I'lu- Y,"Y's- 'tl. West "Not a dii-tghy "Harmonize%" "Got and w; st ,, o Silver Award Naple , Nll;,€,,,,o Everglades (-,'VB - 11, Colfi'lq Refined and Redeffiw'.1 The Henrv: Out-of-Home Bronze Award: Everglades CV13 - Silver Awmt Greatei 1-:, �,,o ldk CVB -,. London TXxi The henrys The Flo-L' - ftmn Station Dorniuz A 13 - y. llv: Flond:j Aquarium - br(:,)ib Awe ) Material V [i w.! (Jobl,.lkc'rnavcl RIarketing CuHc to Florida AV Material - "r a arc t \\, Tiad-i ,;,rd: Winds Island Resorts Market Margarita Mix Mailer IV F Office oaf Social Media Marketing Awarx' Vjsil:ja�4., ,mville Visit (.-ontest , 1 „,,reatf, a �l ianki C. - 'I'lie.1 temy: Perdido Key Chamber of ('.,,onundwe and Visitor Center - I Love Perdido Key Facebot)k Page Special Event Bronze Award: The Florida Aquarium - Brews By The Bay 0 r t "re;ItCl '%l jalni C" -It's So jiejiiy: Palm Bead County CVB - Ilock t4- VIA&, ir;'I he Palm Beaches and 844 Natoli) Television Advertising i,'a,(,,r glades CA B NfVintor Gloves ,mp mmry. (;reater 14'ort Uuderdale Tourism Advocacy Silver Award: Pensacola Lighthouse and N1 useurn -- Tourisin, Cares for the Pensacola Lighthouse J`!�<, tic-nrv, catt- ):= -t Lauderdale �Smmy,%Iaukcfing Han Websites Xwv I 1: Visit -Jadksonville d1c."com ,,fl, ex Milie, ad The llenry:.Floridds First Coast of Golf - Plorida-C-olf org Best of Show Marketing Budgets Under $100,000: h'nSaCola Lighthouse. mid Museum - Tourism Cares for the Pensacola Lighthouse O,ak bmigets $100,000 to $I,Nlijlion: "wil(j SjdI-,, ofOrimido" ets Ovur $I X.1 ilhow Greater Foc t i_;:iu&rdd?, (NE III-Ito Surnly � I � Pensacola Bay A_,e , Ha S '1c'-'11` I , " j ; .: Top 100 Event I h I a i:i (Aly Beach CVB presented One of the Pensacola Bay Area's I (I i tg- standing events is now on one oftl Ic group travel industry'.,; most covoctl lists, t': w l- with the inclusion of t1r, Grc,,at Colq,,,,taist Arts Festival on the 201.4,,knicricaji Biis Association's (ABA)II)p 1.00 Events. Amphitheater st Launched in 1982, the ABA Top 100 oil Sept. 14. Events is an annual compilation of the A crowd of best events for group I r v(.11 in the I'll," i l,,d concert-goers filled the new States and Canada. wtvii). GGAEw ]'or a night of music under ummVisitPensacolaxom Lhc stabs, ; t.i 'A7 * :idborrte's star - studded YL eklemblo �Nas backed by the Panama City 1`0 1 t Ordicstra. Thanks to the CVB, o(ITIli�-'sion to the event was ftee. 911PA Tlic i)er tal)lo VIP section sold out in oi fll ic isVE TS t. 0-a tuti,i, Vaj t a it ic (*l li bc a. or i Naples to Host Stone al Naples plans an action-packe(I end during the Stone Crab Festiv;i!, Oct. 25-27, at vari- ous locations on the historic Old Naples ,5, �e Waterfront. The 41;,O�, iR festival will offer plenty of fresh, lo- cally harvested stone j crab claws, fish and Shellfish, live music, events of all kinds, art, vendors and a ton of fim actw,';vitas for the entire family. ivivu).Stnrlcr'r(d)- Festival.org; www, Paradise Coa,s?x(m! Palm Coast & the Beaches Host 1.6 A recent study conducted by %f 0 ;-I,o- da Marketing & Research for the fliiglcr County TDC shows that 1.6 11 d] I io , n visitors came to the Palm Coast & i I,,, Flagler Beaches area in 2012. flalf'titwed in hotels and motels, and the (,tlier: i: ,' . t- stayed with friends and family oi in tlifiir own part-time residences. Accord ij I g to the "Economic Impact orTomisin oii Flagler Coun- ty" study, AND"IliC the total an- nual expenditures for visitors N•iis ,�)00 million. Beaches.com 040 01, 041. 5, the tmv-Il of will host Erldeavor5K all a(lVelittire M,ati,,r slides, irmd ind rnole i,oi]Chen, on Oct 26, r Iiiij h Brool,.sville the Aitimalliaddest Nfiidritn. The challengin! terrain of October 28, 2013 Detailed Staff Reports 11 37 of 37 ebrat.ion of beer and good times is held on 10 acres of ground, tinder a pavil- ion and massive tent, making this the one of !st in the www.PaImBeachFL.com V—'--PC Awarded Second Gulf Pron—)bonal Grant For the wcond year in a row, Visit St, Pete/Clearwater has received funding to promote local Gulf totuisin and seafood through BP's Gulf Seafood and'ibur- ism Promotional Find. A octal of 450 organizations applied for funding in 201.3, but only 60 organizations were awardect"grants, with individual funding amounts ranging from $25,000 to the maxinmin award of $500,000, Visit St Pete/Clouwater received the maximum grant. wwwJ1ivitSPCx(nn Flailo,,,' een Fun in Sarasota County I-lafloween doesdt have to he scary to be fun, at least not in Sarasota County, UN 1 I A :!I'd 1011est.conj recently 1 south of Foil Nivers tl,e 10 least-kno\vo Florida '0 Z R iL 4, to a t ('s"rtan(I el '1111 III IvI)tsilit of'Hisd!d G�asparilla js'!vto 1i - il•firlo stotes: "Llilic tarpon fish- illt, isalliolig Gasps rilia 's litres." wiriv. (,f! Mail"! aImus to The Palo] Beacbes o,I and Oct, 1.8-20, when 0q IT 111n) Chil) of The Palin Btracb- 11()st, 01 lOberfcst. The yearly cel- Festivals,hin runs and trick-or-treating offer plenty of reasons to celebrate Hal- loween in Sarasota County. Costume or not, all are welcome to enjoy several family- friendly Halloween events this month in Sarasota County. ldip.IlVisitSarasota.org/ei.)ent,s Gads d County Welcomes F� 111Director On Sept, 1.6, the Gadsden County TDC welcomed FADMO Executive Director Robert Skirob to give a presentation on the tourist De- velopineirt Tax. Skrob provided background information about till,, TDT as well as insights on what other counties are doing to promote their communities. www.Ga#sdertCC.com ..............